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The Perfect Safety Meeting

Creating an engaging stand-down, safety event or safety promotion day.



Perfect


What we will do • Why safety meetings are boring• Safety as a marketing strategy• Why you need a theme• Focus on the positive• Assign a project manager• Presenters, keynotes and presentations• Biggest mistake safety meetings make …


Why Safety Meetings Are Boring


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Safety Meetings As A Marketing Strategy


Quickly Buy-in


Large-scale strategy to impact many minds at once!


Have A Theme And Desired Outcome




Make the organization better - not just better-informed


2 Reasons for a theme:


2 Reasons for a theme:1. Presenters can speak to the theme only


2 Reasons for a theme:1. Presenters can speak to the theme only2. Have a Call-To-Action afterward


Attendees want to know:• Why they are there• What will be covered• Why it’s important• What you want them to do


Go Positive!


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© Can Stock Photo Inc. / donskarpo


Select A Project Manager!




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Engage!


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Logistics!- venue -


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Image courtesy of ZeroSpeak


Logistics!- seating -


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Image courtesy of ZeroSpeak


Images courtesy of Meetings Canada and ThousandHills.com


Logistics!- audio/visual -


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Logistics!- catering -


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Shorten The Presentations!


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Ideal Hour:• Presentation (30 minutes)• Discussion (10 minutes)• Table Reports (10 minutes)• Break (10 minutes)


© Can Stock Photo Inc. / michaeljung


Pick Presenters Like Training Camp!


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Large degree of value


Punch Up Your PowerPoint:• No endless sentences• No Corporate Karaoke• Vet each presenter’s slides


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Not All Safety Keynote Speakers Are Equal!


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3 Types of Safety Speakers


3 Types of Safety Speakers1. The Technical Speaker


3 Types of Safety Speakers1. The Technical Speaker2. The Injury Speaker


3 Types of Safety Speakers1. The Technical Speaker2. The Injury Speaker3. The Leadership-based Speaker


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Biggest Thing SafetyMeetings Do Wrong!


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5% retained95% forgotten


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Create A Follow-upSafety Campaign!


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Drive the message home


End Meetings On A High Note!






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Wrap-up!


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© Can Stock Photo Inc. / iqoncept


www.kevburns.com/perfect-safety-meeting

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Creating an engaging stand-down, safety event or safety promotion day.