How Much Has Really Changed from the
1960’s?
It is about being found… It’s about having the answers, it’s about knowing the customers, it’s about connecting.
Marketing with Great Content
Three types of content needed to drive sales
● Original content focused on defined markets
● Third party curated content o Example: Datamensional
leverages CFO.com content
● Solution based contento Example: How flash
drives increases speed of data
A detailed content strategy helps with all facets of your marketing effort:
● Tell your brand’s story
● Reinforce your brand’s message
● Answers your customers most FAQ
● Provides a solution
● Shows your brand will improve the customer’s lives
How to start your content?ContentMX works to develop content that matches your voice, and supports your goals.
1. What are 5-10 Questions that your customers ask
1. What are some of the answers you provide that lead to a sale
1. What are target markets your organization focuses on
1. What blogs or websites do your customers read
1. Feel free to suggest article titles that you would like to have included
Drive Real Results
" We received more leads because people found us on the first page of Google search when they used relevant terms. "
- Kintronics
Be Found: Top in organic search
Actions: Two articles each month and weekly curated content
Case Study:
Case Study:
Actions: Daily content
Original and Curated Content
Results: Doubled Traffic
Sales: 40% of the new clients
attributed to ContentMX
Increased sales:
ContentMX clients have:
● Over 10% open rates● Social sharing doubles
impressions ● Top SEO rankings
High Levels of Engagement
Let’s Talk More!
Register to receive a free assessment of your content marketing strategy.
The first 20 people who sign-up AND receive their free assessment will win a $25 Amazon gift card!
To register and to learn more, visit: http://m.contentmx.com/contentmx/
@ContentMX
Jeff [email protected]
781-444-7000