Can Google bring bookings to my Hotel?
A post by Indian Hotel Consultant
Google love travelers
Travelers are like Googlers
Is your hotel on Google search list ?
One straight question, Why your hotel be on a traveler Google search list?
Size of Indian Hospitality Sector 2013
So every 3rd booking is made online.
So how to get a share of this 8 billion$
1
Start a website
In order to be visible on Google you need to have a website. This isn’t an
expensive thing. You just need to spend like 20 $ a year on sites
like WordPress.com and that’s it. You have a simple website for your hotel.
2
TELL GOOGLE THAT NOW YOU ARE ON HIS PLATFORM
Well its pretty difficult to use his for Google as I can even use her, but
important thing first. Now you have your website than create a Google
Analytic & Google Webmaster account. By these free accounts you can submit
your website on Google and later can check the amount of people visiting your
website every day. Well its not that difficult to create these accounts, but if you
aren’t able to than contact some kids from IT industry to setup these accounts
for you. They might charge a maximum of 5 to 10$ from you. Check out sites
like freelancer.com you will find many IT kids looking for small jobs like these.
3
WRITE GOOD CONTENT ON YOUR WEBSITE. Go ahead and write awesome content about your Hotel, about your city and
about yourself. Content is like the juice which tell Google that
“Hey I’m Jatin and I own a hotel in Connaught place. So if someone is
searching for a hotel in Connaught place than do show my website to
him.”
Well its not that simple. There are many step in the stairs and this is the 1st &
the correct one.
4
GOOGLE IS NOW AN OTA.
Absolutely write. A huge number of searches has forced Mr. Google to start his
own ‘Google Hotel Finder‘. So just get listed on this site. For this you need to
follow 3 important steps. Our friend at buuteeq has written a nice blog on it.
Just have a look. click here
5
BE UPDATED Google has the potential to become the highest booking sender for your hotel. If
you want this, than you need to be updated about new online hospitality stuff.
Be updated of sites where travelers loves to visit to know more about hotels,
like Tripadvisor {A famous site which is packed up with hotel reviews and city
guide}, your local hotel & city reviews website (Like in India Holiday IQ is a
trusted name) and many more. I will definitely share more about this step. So
you can just subscribe to my blog, from the right hand side box and I will mail
you more my latest blogs on sites which you can join to be popular on Google.
I will definitely assist you in step 5. So if you want to be popular
on Google, just subscribe to my blog.
Source : “ http://indianhotelconsultant.com/why-hotels-should-know-
about-google/ “
Site : “ http://indianhotelconsultant.com ”
Author : “ Jatin Chhabra from New Delhi “
Content Copyright : Indian Hotel Consultant