Sunish Gupta Harry Krug
Jonah Leshin, PhD
Busting the myths of accessibility using the AxMax® system
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Compliance Meeting the needs of a
single group
Usable Access Expanding the market
Responsive Increasing social
Relationships relevance
Societal transformation Making accessibility
everyone’s issue
People with
disabilities
Aging
Population
Cross cultureLow literacy, non-native
language speakers
All people
Compliance Meeting the needs of a
single group
Usable Access Expanding the market
Responsive Increasing social
Relationships relevance
Societal transformation Making accessibility
everyone’s issue
People with
disabilities
Aging
Population
Cross cultureLow literacy, non-native
language speakers
All people
People with
disabilities
Aging
Population
Cross cultureLow literacy, non-native
language speakers
All people
Beneficiaries of Accessibility Intended and Unintended
(Courtesy IBM) 2 Easy Alliance Confidential
Motivation
“…the best way to measure the usability of a system or website for users with disabilities is to actually test with representative users…”
Source: Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Second Edition, 2013)
Authors:
• William Albert, Executive Director of the User Experience Center, Bentley University
• Thomas Tullis, VP, User Experience Research, Fidelity Investments
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Myth 1:
I won’t meet my deadlines • Yes, it is true that accessibility evaluation can be time
consuming.
• Unlike usability, accessibility does require human intensive, rather than automated, testing.
• Recruiting and managing accessibility testers into sprint and agile environments is exceedingly difficult without external resources.
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Myth 2:
My design team will struggle
with the added complexity
Added complexity can arise from: • Regulations loaded with legal jargon. • Standards that are long and difficult to grasp.
• Multiple platforms, devices, and
clouddependencies.
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AxMax: Compliance
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Busting the myths with
AxMax
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AxMax: Track your progress and
compliance levels with speed and accuracy using proven scoring
system.
Easy to manage accessibility across UX and development
groups.
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The AxMax Scoring System
B 9 Y
A
C D E F
11 10
8 7 6 5 4 3 2 1
N
Great
Poor
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Qualitative Component
B
Y
The culture and organizational readiness and execution (CORE score). Grades range from A to F.
Leadership Score. Yes or No?
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Quantitative Component
Maximum 11 Points.
• 2 points for visual disability
• 2 points for hearing challenged
• 2 points for physically challenged
• 2 points for intellectual and mentally challenged
• 1 point for platform
• 1 point for support service
• 1 point for efficiency and productivity
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Four Pillars of AxMax
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AxMax
Secure Proven Accurate Fast Easy to implement
Cost effective
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Fast
• Expert AT testers always available right away.
• Quick and customized feedback ready to be incorporated.
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Fast
Accurate
• Our AxMax scoring system identifies any potential compliance violations for all four major disability groups.
• We focus on user experience.
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Accurate
Inside the Score
Disability portion of numeric score (8/11 points) come from 104 unique validation points.
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Secure
• All testing done on secure servers.
• Confidentiality always maintained.
• Testers are pre-qualified.
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Secure
Proven
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Proven
Thank you! Questions?
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