Uniting people in clean and green activities to beautify Louisville and
foster community pride.
What is Brightside?
A non-profit organization focused on city-wide beautification projects, urban reforestation, litter prevention and youth environmental education.
Empowers citizens to become directly involved in city revitalization efforts
Drives awareness, interest and impact for ongoing community clean-up efforts
Saves Metro Government $800,000 in privately funded programs, related volunteer services, and media impact.
Louisville’s Keep America Beautiful affiliate.
OrganizationBrightside’s small staff is experienced and focused on delivering services
Matt Nally– Landscape Manager9 yearsLisa Gunterman– Director of Programs4 yearsDiana Alvey– Development Assistant6 yearsJulie Fried – Education Coordinator11 yearsMary Byrne– Volunteer Coordinator3 years
NOT SHOWNMike Seebert – Interim Executive DirectorSteve Johnson – Landscape Crew1 year
Scope of Services
Youth Outreach Programs Environmental Youth Summit Eco-Drama Outdoor Classrooms
Development Activities Fundraising Gallopalooza Volleyball Tourney Green Tie Bash
Clean Programs Community-Wide Cleanups Neighborhood Cleanups Pre-Derby Cleanups Adopt-a-Mile Clean Sweep
Green Programs BrightSites & Interstate
Plantings Urban Reforestation NatureScape Grants Community of Trees
Partnership
Green Programs Selected BrightSites
1st & Liberty
BaxterI-264 & Bardstown Road
Green Programs
Spaghetti Junction
Outer Loop
28 BrightSites & Interstate Plantings
105 NatureScapes – community gardens, outdoor classrooms and landscaped areas managed by neighborhoods, schools and other non-profit organizations.
Gene Snyder Freeway
Clean ProgramsSelected Programs and Initiatives
Anti –Litter Campaigns Community-Wide Cleanup
Description: Recurring neighborhood cleanup programs
Reach: 20,000 volunteers per year participate
Outcomes: Campaigns have won awards from PRSA and Advertising Federation
Description: One day community cleanup
Reach: 230 neighborhood groups6,000 volunteers
Outcomes: Neighborhoods cleaned
Youth Outreach Programs
Eco-Drama• Partnership between Brightside,
Stage One and MSD• Over 24,000 students served
since 2001.
Environmental Youth Summit• Partnership between JCPS
Center for Environmental Education, Metro Government and U of L
• Since its inception in 2005, over 3,000 students have participated“We are honored to host Brightside’s Youth Summit. Sustainability and
environmental issues have never been more important to us in education.” Dr. James Ramsey
Corporate PartnershipsBreadth and depth of strong, enduring partnerships
Development Efforts
Annual Events Brightside Volleyball Classic Green Tie Bash
Fundraising Efforts Bulb / Compost Sales ▪ Corporate
Sponsorship Annual Solicitation ▪ Gallopalooza
Ongoing efforts to diversify revenue stream
Brightside Impact Summary
$800k savings for Metro Government through private / public partnership
20 tons of trash collected on one program day; 65 tons collected per year
22,000 volunteers– largest volunteer base in the state
3,000 students reached per year via existing environmental educational program
Donor-funded and volunteer-driven for a
more beautiful Louisville. Join us!