1
…discover and apply new knowledge, and
to engage collaborating with the citizens
of Indiana to improve our economy, our
culture and overall quality of life. Source: Purdue University System Mission Statement May 15, 2013
PURDUE GENETICSAND THE MEANING OF
“LAND GRANT”
2
DISCOVERY WITH DELIVERY
THE UNIVERSITY
ENTREPRENERURIAL ECOSYSTEM
“IF YOU CAN’TEXPLAIN IT SIMPLY,
YOU DON’TUNDERSTANDIT WELL ENOUGH.”
- A. Einstein
Funds To
Do ResearchInvention
Protection
ActualizationSocietal
Impact
Reward
3
GOVERNMENT
SPONSORS
MAJOR GIFT
SOURCES
CORPORATE
SPONSORS
Regenstrief Foundation
FUNDS
4
PURDUE’S IP POLICY UNPRECEDENTED FLEXIBILITY
5
INVENTIONDELIBERATE INNOVATION…
SOLVE A PROBLEM THAT MATTERS
Centers for…- Cyber
- Materials
- Advanced Computing
- Oncology
- Regenstrief
Faculty Projects Student Capstone
Projects
Discovery Park…
a place for cross
discipline creation
Funds
Invention
ActualizationSocietal
Impact
Reward Protection
Discovery Park
DIFFs
6
DIFFSDELIBERATE INNOVATION FOR FACULTY
“COMPANY HUNTERS”
Identify
Opportunity
Technologies/Areas
De-Risk DefineDetermineBest Research
Direction
Investor Ready First Product/
Customer
Develop
Value
Proposition
Startup
“Shots on Goal”
Lonnie BentleyProfessor of Computer &
Information Technology
Ernesto MarineroProfessor of
Engineering Practice
Materials Engineering
Eric DietzProfessor of
Computer &
Information
Technology
Cliff JohnstonProfessor of Soil
Chemistry
Crop, Soil &
Environmental
Sciences
Matthew LynallClinical Associate
Professor
Director of Experiential
Learning and
Management Consulting
Riyi ShiProfessor of
Neurosciences,
Basic Medical Sciences
Jess Lowenberg-
DeBoerProfessor of Ag Econ,
Associate Dean and
Director of International
Programs
7
DISCOVERY PARK
Burton D. Morgan Center for Entrepreneurship
Birck Nanotechnology Center
Gerald D. and Edna E. Mann Hall
Bindley Bioscience Center
Hall for Discovery and Learning Research
• Bindley Bioscience Center
• Birck Nanotechnology Center
• Burton D. Morgan Center for Entrepreneurship
• Center for Drug Discovery
• Discovery Learning Research Center
• Global Sustainability at Purdue
• Center for the Environment
• Energy Center
• Purdue Climate Change Research Center
• Center for Global Food Security
• Water Community
• ACCESS: Advanced Computational Center for Engineering and Sciences
• Cyber Center
• Rosen Center for Advanced Computing (ITaP)
• Oncological Sciences Center
• Regenstrief Center for Healthcare Engineering
Center for Drug Discovery
OBJECTIVES
• Rapid easy disclosure (24/7 online)
• Timely accurate triage and selection (6 months)
• Strongest patents at lowest cost (60% cost )
Disclosure Analysis Selection for Protection (Y) Filing Patent Issued
(N)ReconveyanceOffered
Societal Need
PatentabilityElectronic
24/7
PROTECTIONPURDUE #16 AMONG WORLDWIDE
UNIVERSITIES IN PATENTS ISSUED
8
Funds
Invention
Protection
ActualizationSocietal
Impact
Reward
284 ( 12%) 317 ( 12%) 178 ( 14%)
OBJECTIVES• Ease and speed
• Fastest route to significant markets
• Serve the technology
• Delight the client and market!
• Encourage follow on investment to the
university…
Create Awareness of Opportunity
- Media
- Websites
- Alumni
- Likely partners
Licensing
Corporate
- 106 corporate clients/year
Startups
- 40 startups/year (25 with IP)
ACTUALIZATIONINVENT TO THE PROBLEM, IMAGINE
THE SOLUTION…FIND THE PARTNER
9
Funds
Invention
Protection
ActualizationSocietal
Impact
Reward
10
EARNED MEDIAMEDIA DRAWS COMPANY, INVESTORS,
ENTREPRENEURS AND STUDENTS
Media Impressions
FY 14 FY 15
300%
Increase5,904,901,504
18,000,000,000
11
STARTUPS CORPORATE LICENSES
ACTUALIZATION
GROUND ZERO FOR ENTREPRENEURSHIP BURTON D. MORGAN CENTER
• Opportunity & Client Needs Assessment
• Education & Training
• Legal Assistance
• Corporate
• Immigration
• Funding Support & Grant Writing
• Technical Guidance
• Market Assessment & Marketing Business Planning
• Accounting & Finance
• Alumni Network Expertise & Mentoring
• Incubator Oversight
• Website & Web Training Tools
• Regulatory Guidance
• Community Network
FOUNDRY SUPPORT SERVICES
12
13
OBJECTIVES
• All efforts to support success of technology
and enterprise
• Be prepared to retrieve stranded technology
Corporate
Encourage/facilitate
investment in
inventor labs to
support development
Startups
Foundry- Strategy
- Funding
- 1st customers
- Connections
- Community
Anvil- Students
MatchBox- Community
Asset
Research
Parks
- Incubator
Long-term
home
SOCIETAL IMPACTPURDUE RESEARCH PARKS NAMED
2014 INCUBATOR NETWORK OF THE YEAR!
14
FundsInvention
Protection
ActualizationSocietal
Impact
Reward
License is only the beginning of the relationship!
Delight the client!
Makerspace
15
A growing reputation for “getting it done”
to the benefit of our…
• Funders
• Faculty
• Students
• The World
Inventor Department Innovation
Fund
1/3 1/3 1/3Corporate
FundingAcknowledgement
that we didn’t just
“think it”, we “did it”
Faculty and
Students
REWARD
Funds
Invention
Protection
ActualizationSocietal
Impact
Reward
RoyaltiesFollow On
Investment Relevance Recruiting
DON’T BE DISTRACTED BY THE ROYALTIES…
Hoosier
Employment
16
Have we served…
…the student?
…the faculty?
…the staff?
…our fellow man?
Not just by thinking, but executing on technologies that can
make us…
…healthier
…happier
…more productive
THE FINAL QUESTION