Sharing is the new buyingPeer-to-peer carsharing with
Sharing economy & collaborative consumption
• Sharing economy:• refers to economic & social systems that enable shared access to goods &
services
• by sharing & reusing the idle or excess capacity in goods and services
• Complete opposite of the overconsumption & “always more” society
• Access to goods vs. owning goods
• Rachel Botsman, author of "What mine is yours“ or this presentation
Why peer-to-peer carsharing?
•Average car sits (including yours) idle 95% of its time…
• ... yet costs > € 5500/year in maintenance, amortisation, taxes, fines, parking, etc…
• For young (and not so young) people:• possessing a car becomes an unnecessary burden (costs, finding a parking
spot, pollution)
• but still need to be able to use a car from time to time
=> Usage-based vs. ownership-based mobility
Peer-to-peer carsharing: studies
• Roland Berger: “Shared mobility: how new businesses are rewriting the rules of the private transportation game”: 50% of car owners in industrialised countries would, in principle, share their vehicle with others
• Ifop: "Les Français et l’abonnement": 50% of French consumerswould agree on sharing their own goods
• Nielsen: “Is sharing the new buying”: 21% of European consumersare interested to share their car
• Flemish Government & Autopia study: “Particulier autodelen”: 60% of Flemings are ready to use carsharing or to share their own car
Peer-to-peer carsharing: studies
•Observatoire Cetelem: "La voiture, transport en commun du futur": 49% of Belgians think that cars will soon be a good that is shared or used as a service
•University of Utrecht: "Consumer potential of collaborative consumption": • 25% of Dutch car owners would be ready to share their car
• while 38% of the population would be interested in using cars from others through a peer-to-peer carsharing scheme
Peer-to-peer carsharing is booming
•France:•Drivy: 20 000 cars in 3 years, up from 5000 in early ’13,
monthly growth 10%
•OuiCar: 13 000 cars
•Netherlands: • Snappcar, heading towards 10 000 cars
•Sanity check: this is less than 0,10% of the car fleet
We ain’t no ridesharing
•Ridesharing: •Car owner recoups his cars expenses by sharing his ride•Hence when he uses his car• Short-distance, immediate: Uber, Djump, Lyft• Long-distance, planned: Blablacar, Carpooling
•Carsharing:•Car owner recoups his cars expenses by sharing his car•Hence when he does not use his car
Peer-to-peer carsharing: how it works
•Owner A puts his car profile on CarAmigo
• Somewhere in Belgium or elsewhere, a driver B needs a car for a few days
•B finds the car of A on CarAmigo, books it, and pays through the site
•A & B meet in person on D day for the key remittance, doc verification & car check-in
•As of D day, all-risk insurance & roadside assistance cover the car during the whole carsharing
Peer-to-peer carsharing: how it works
•At the enrolment stage, verification of:• owner’s credentials• driver’s credentials
• Trust & reputation: mandatory rating & reviews of:• owner by driver• driver by owner
• Secured online payment through a bank
• Fully automated system
CarAmigo = marketplace
Driver
Owner
1. Pays
owner
2. Pays
CarAmigo
3. Pays
insurance
Owner
Tangible USP’s of peer-to-peer carsharing
• For the driver:• 1. Huge availability of cars, spread out all across Belgium (vs. just train
stations)
• 2. Different set of cars: much broader choice, not the usual stereotypes
• 3. Cheaper 30-50% than regular car rentals
• 4. Roadside assistance: no risks
• For the owner:• 1. Additional income: money while sleeping
• 2. Insurance: no risks
• For both: green & mobility-friendly, it simply makes sense
CarAmigo: few screenshots
CarAmigo: few screenshots
CarAmigo: few screenshots
Enough bla-bla, let’s watch a film !
https://www.youtube.com/channel/UC4-hPmiA_hWOz1YsLtxqvbg
Alex [email protected]
twitter.com/caramigobe+33 9 70 40 70 37
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