6 Reasons why you should take your business online.
Ecommerce24 is a pioneering ecommerce solutions and web
development provider in India. Having a list of prestigious clientele, we
continue to convert online business ideas in reality by providing smooth
end to end solutions tailored for your business. As most Indian business
owners know the potential of online presence but are still hesitant, we
list down 6 reasons why a business should have an online presence.
Presence
We live in a world where mobile devices outnumber humans. If you’re
business in not online yet, you are losing out on a lot. Small business
owners, who have taken the online step, are enjoying the sweet taste of
success and brand expansion. When your business in online, it gives
brand value and goodwill to your trade. Irrespective of the size of your
company, in today’s age a website is a must have for all business owners.
Sales
It’s time to think outside the brick and mortar store. Your business could
tap on nationwide sales through your website. An online presence has
show to have massive impact on sales, with owner who has a website
earning about 3 times higher revenues compared to their counterparts
who do not have an online presence.
Reach demographic market
Your business could cater to different age groups but not all age groups
can visit your store during operation hours. By having an online
presence you could cater to all ages of customers, the age groups of
children and teens, who do not have the purchasing power, can be
attracted and converted into influencers for purchase decisions. Thus
expanding your demographic appeal.
24 Hour availability
You wish you could keep your store open 24hrs a day 7 days a week but
your staff won’t agree to that. An online presence solves this for you in
the most cost effect way possible. Saving you on energy of labour and
electricity, staff payments, office space rent and much more. Your online
business is automated to stay perfect and provide full functionality
without any human interference. This helps you keep your business
online 24 x 7 and the customers can contact you or get information about
your trade at a time that is convenient to them. A win - win for all.
Break geographic boundaries
When you start your business you try to reach maximum sales, but if
yours is a local business, all you will get is local customers. Why limit
your business to a few kilometers when you can operate on a national
level. Break the geographical boundaries by establishing a strong online
presence for your brand. This not only ensures business expansion, but
also new customer points of view and feedback.
Cost effective
Expanding a business no more means start a new physical store in a new
location. That age old method requires time to setup, added staff,
furniture and a number of legal formalities all of which cost a lot of
money. While an online store is an investment that allows your
customers to get a one stop shop for all their needs. From product
information, to a buy online option to customer care, all in one place for a
fraction of the price of setting up a physical store.