WEB EuroPA 2006
A.S.P.O.
Analysis of Operational Programmes web sites
Titti Paderi
Formez
Bruxelles, December 12th
Why ASPO?
All the Obj. 1 Regional Operational Programmes use the web site as an instrument of communication
The e-government policies
The activity of the WEB EuroPA 2006 project, which aims to support the operability of Communication Plans by the elaboration of working instruments
Web EuroPA 2006
Information and publicity measures on the web site
Commission Regulation (EC) 1159/2000:Managing Authorities must use some information
instruments (such as billboards and commemorative plaques), but they can choose the other methods, e.g.: the institutional web site
Practical Guide to communicating on the Structural Funds 2000-2006:
The web site is considered an “essential tool”
Web EuroPA 2006
ASPO’s Objectives
Self-evaluation: it delineates the physionomy of the web section devoted to the OP and to the Structural Funds, described on the basis of the positive aspects (which are to be improved and to be perfected) and of the information or functional deficiencies (which are to be examined in order to identify criticalities and define improvement margins)
External evaluation: it helps the comparison of similar experiences (by defining the best practices) and the standardisation (convergence towards an “ideal” model)
Web EuroPA 2006
ASPO’s features
ASPO’s indicators have been defined on the basis of: the rules of the Commission Regulation 1159/2000 the terms contained in the Practical Guide to
communicating on the Structural Funds 2000-2006 the propositions of the working group formed by the
Formez team and the Obj. 1 Information Officers
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How ASPO works: the indicators
For each indicator you have to consider the presence or absence of information and, in most of the cases, the quality of it (score is from 0 to a maximum of 4). The last option includes the former ones.
When you calculate the score you have to consider the value of the multiplier (1-3), which increases the score depending on the importance of the indicator
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B12. Is the information about the implementation available?
absent 0
present (mid-term evaluation report) 3
present (annual implementation report) 4
ASPO’s contruction
The check-list proposed by FormezIt was constructed on the basis of the two main targets (the
public and the potencial beneficiaries) plus the “information multipliers”
Meetings with the Information OfficersMeetings were held between May 2004 - September 2005 to
put together the suggestions from the Information Officers
E-workWe worked at distance to amend the check-list and test it on
the web sites
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ASPO’s structure
5 thematic indices (A-D contents, E technological devices):
A. FRONT-OFFICEB. TERRITORIAL DEVELOPMENTC. SERVICES TO THE “POTENTIAL BENEFICIARIES”D. RELATIONALITY AND PARTNERSHIPE. USABILITY, ACCESSIBILITY, TECHNOLOGICAL
DEVICES
58 indicators
Web EuroPA 2006
A. FRONT-OFFICE
Objective: self-presentation of OP information service
The objectives of the Communication Plan, the contact details of the Information Officers and of the Managing Authorities, the information service to the public (e.g. call center, help-desk, etc.)
The structural funds, the OP and the links to the institutional web sites about regional policy
News about the OP implementation
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B. TERRITORIAL DEVELOPMENT
Objective: to show all the financial opportunities provided by the EU and national regional policy, presenting the territorial strategy and giving visibility to the projects
the assistance package and the other main programmes at regional level
the integrated territorial projects the projects part-financed by the Structural Funds the OP implementation the framework of the period 2007-2013
Web EuroPA 2006
C. SERVICES TO THE POTENTIAL BENEFICIARIES
Objective: to reach quality services that ensure transparency for the potential beneficiaries
a “usable” description of the assistance package (data base, guided way)
information on calls for proposals details of contacts for the information on the measures and the
implementation other services (glossary of terms, FAQ’s, online information
service)
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D. RELAZIONALITY AND PARTNERSHIP
Objective: to give the Monitoring Committee and the local network an online section to:
inform be informed discuss collaborate
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E. USABILITY, ACCESSIBILITY, TECHNOLOGICAL DIVICES
Objective: to make the finding of the information easy for everyone
URL recognisability, link to the home page of OP section from each page, equal and recognisable elements in all pages, search engine
minimum criteria of accessibility link check, HTML check, browser compatibility, load time
check
Web EuroPA 2006
The working group
The Formez team and the Information Officers of Objective 1 Regional Operational Programmes
Contacts:
Titti Paderi
E-mail: [email protected]
Tel.: 0039 – (0)70 - 67956248
Web EuroPA 2006
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