4 Ways To Get Attention For Your Charity Video
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Overview
➲ Video is a fantastic way to reach and persuade your audience
➲ Over 1 billion people visit YouTube every single month
➲ But, getting attention can be challenging...
➲ 100 hours of video are uploaded every minute!
➲ Your charity video deserves attention. Here are four ways to ensure it gets it
#1 Find Relevant Pinterest Boards And Facebook Pages
➲ Find Pinterest boards and Facebook pages which are relevant to your video content
➲ Request the owner of the board or page to add a link to your video
➲ This is a fast way to tap into an existing audience
#2 Link Up With Bloggers
➲ Find bloggers which are sympathetic or discuss your cause
➲ Ask if they would mention your video on their blog
➲ It helps to have a pre-existing relationship with the blogger so start commenting and social sharing their content early on
➲ If you have a good relationship request to do a guest post
#3 Use Video SEO (Search Engine Optimization)
➲ Find keyword phrases to target using the free Google Keyword Planner tool - https://adwords.google.com/KeywordPlanner
➲ Include the keywords in the Title, Description and Tags
➲ Make sure title & description still reads well for a human audience
#4 Leverage Your Charity's Network
➲ Leverage your charity's personal network of employees, volunteers and partners
➲ Ask this network to share the video with their own social media networks
➲ Recommendations to watch a video from friends and family can be very effective
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