eoin.whelan@nuigalway.ie

Introduction to UCINET

SNA Packages �  http://www.gmw.rug.nl/~huisman/sna/software.html

Overview �  Lifecycle of an SNA study using UCINET

https://sites.google.com/site/ucinetsoftware/home � Data gathering � Data management � Visualisation � Hypothesis testing � Other network measures

Why SNA? �  Social network theory

�  Performance - Pentland, Burt � Diffusion – simple vs complex, Christakis & Fowler �  Power – Padegtt’s study of Renaissance Florence families

Improvisational Capabilities

Absorptive Capacity

Centrality in the problem solving advice network

Social diversity in the problem solving advice

network

H1

H2

H3 H4 H5

Collecting data

Collecting data

80% plus response rate – robust network

UCINET

Current Research - Twitter & Innovation

Employee A Employee B

�  https://apps.facebook.com/namegenweb �  http://inmaps.linkedinlabs.com/