A Helping Hand: Google Analytics Certified Partner Program Timo Josten Partner Program Manager, Google Analytics
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conversionroom-japac.blogspot.com
Google Confidential and Proprietary 2
Agenda
1 Introduction
2 Key Aspects
3 Calls to Action!
Google Confidential and Proprietary
Digital information in the world – videos, photos, music, texts, etc.
800 exabytes 2010
Internet users worldwide 2010 1.9 B
Mobile subscribers 2010 5 B
Google Confidential and Proprietary 4
Digital information in the world – videos, photos, music, texts, etc.
800 exabytes 2010
2020 53 zettabytes
Internet users worldwide 2010 1.9 B
2020 5 B
Mobile subscribers 2010 5 B
2020 10 B
Google Confidential and Proprietary
Farmville 30M people using it every day;
an est. 800K virtual tractors sold daily at $3.33 each
ebay Selling $6B via mobile
in 2010
YouTube views Lady Gaga 1.5B video views
iPhone App store 5B apps downloaded
Red Cross 20% ($23M) of donations for Haiti in first week made via
text message
Amazon 180 Kindle books sold for
every 100 hardcovers
Consumer Transformation
Google Confidential and Proprietary
The Three Be’s
Be Accountable Be Found Be Engaging
Google Confidential and Proprietary 7
Be Accountable
Google Confidential and Proprietary
Everyone, Everywhere… Always Connected…
Google Confidential and Proprietary
Consumer Fragmentation… Data increases…
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Google Confidential and Proprietary
Then. Now.
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Google Confidential and Proprietary
Singapore:
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Google Confidential and Proprietary
Grow the Google Analytics Certified Partner Network
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Google Confidential and Proprietary
What do our Partners offer?
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Training o Live Trainings, Webinars, One-on-one or Group Trainings
Product Implementation o Basic Installations, Upgrades, Advanced Features (such as e-
commerce tracking, event tracking, custom variables)
Custom Projects o Custom Code Implementations, Integrations with Internal
Tools, API Development
Consultations o Data Quality Audits, Data Analysis & Interpretation,
In-Depth Installation Consultations
Ongoing Support o Monthly Support Retainers, Ongoing Analysis, Project Management
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Why work with a Partner?
• Access
o Beta features, known technical issues, bug reporting & updates, feature requests
• Insight
o Product roadmap & development
• Support
o Dedicated support for GA Partners, collaborative support from the GA Partner community
• Training
o New feature trainings, annual GA Partner summit
Google Confidential and Proprietary
What now?
Go to:
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If you’re interested in becoming a partner or have partner related questions - speak to me
Find a Partner & Contact them!
THANK YOU
twitter.com/strudelmeister
conversionroom-japac.blogspot.com
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