Watermelon Seed117-019

White Pearl117-045

Watermelon Red117-054

Arkansas Shiner116-106

Baby Bass116-115

Smokin Shad117-109

White Ice117-185

Disco Violet117-300

4”

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Fishermen looking for a little more kick in a subtle presentation will find it in the new Swimmin’ Super Fluke Jr. from Zoom Bait Company.

Six colors in the 4-inch bait will give anglers a solid addition to the larger Swimmin’ Super Fluke introduced earlier this year. Both have a kicking boot-tail design to add realistic vibrations during the retrieve.

A steady retrieve with the Swimmin’ Super Fluke Jr. creates a thumping action from the tail that mimics a small minnow or bluegill. Zoom Baits are made with super-soft plastic and are salt-impregnated.

“It’s more subtle with the smaller profile than the Swimmin’ Super Fluke,” Wortham said. “The Swimmin’ Super Fluke Jr. will be great when the shad or baitfish are smaller like during the shad spawn, during the bass post-spawn period when they’re guarding fry and feeding, and in autumn when shad are in the back of creeks and pockets.”

“I think it will be very versatile,” said Eddie Wortham of Zoom Bait Company. “With the smaller size, you can throw the Swimmin’ Super Fluke Jr. on a jighead or a bait like the Buckeye Su-Spin, Ditch Blade or Sworming Hornet Fish Head Spin”

SWIMMIN’ SUPER FLUKE – NEW COLORS

Salty Super Fluke - 023-297

Baby Brush Hog - 042-297

Lizard - 002-297

Finesse - 004-297

Shakey Head Worm - 057-297

Magnum Shakey Head - 049-297

Magnum Finesse - 114-297

Swimmin’ Super Fluke - 116-297

5”

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Houdini is a combination of two popular colors. The top half of the baits are Watermelon Red with the bottom half being Sand, creating Houdini. This color is available in the Lizard, Finesse Worm, Salty Super Fluke, Shakey Head Worm, Baby Brush Hog, Magnum Shakey Head, Magnum Finesse and the new Swimmin’ Super Fluke.

Top: Watermelon Red Bottom: Sand

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7”

One of the hottest Zoom colors in 2010 has been Watermelon Magic. This watermelon seed spin-off with a little added flash has been very effective in lakes throughout the Southeast and other parts of the country. Zoom has decided to make this a stock color and is now available in ten stock items.

The stock Watermelon Magic offerings include the Trick Worm, Brush Hog, Baby Brush Hog, Finesse Worm, Ol’ Monster, Super Fluke, Magnum Super Fluke, Ultravibe Speed Craw, 6" Lizard and U-Tale.

Green Pumpkin Magic took the Southeast by storm in 2010. A little extra flash to the “gold standard” of green pumpkin and you have a serious fish catcher! This hot color is now a stock color featuring nine lures including the Brush Hog, Baby Brush Hog, U-Tale, Finesse Worm, Trick Worm, Ol’ Monster, 6" Lizard, Super Fluke and the Ultravibe Speed Craw.

U-Tale - 001-283

Lizard - 002-283

Finesse - 004-283

Trick Worm - 006-283

Brush Hog - 022-283

Salty Super Fluke - 023-283

Ol Monster - 026-283

Baby Brush Hog - 042-283

Ultravibe Speed Craw - 080-283

Magnum Super Fluke - 112-283

Ol Monster - 026-284

U-Tale - 001-284

Lizard - 002-284

Finesse - 004-284

Trick Worm - 006-284

Brush Hog - 022-284

Salty Super Fluke - 023-284

Baby Brush Hog - 042-284

Ultravibe Speed Craw - 080-284

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5”

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A great new color added this summer was Summer Craw. An excellent combination of green pumpkin on the top then fading to a light or “dull” chartreuse on the bottom. Many people have commented how the shade of chartreuse is not overpowering and adds just a subtle flash that is not too bright.

Summer Craw is available in thirteen lures including the Super Speed Craw, Super Hog, Ultravibe Speed Craw, Baby Brush Hog, Brush Hog, Super Chunk Jr., Super Chunk, Big Critter Craw, Lil Critter Craw, Trick Worm, Finesse Worm, 6" Lizard and the Swimmin’ Super Fluke.

Lizard - 002-301

Finesse - 004-301

Trick Worm - 006-301

Lil Critter Craw - 014-301

Brush Hog - 022-301

Super Chunk - 037-301

Big Critter Craw - 039-301

Super Chunk Jr. - 041-301

Baby Brush Hog - 042-301

Ultravibe Speed Craw - 080-301

Super Hog - 085-301

Super Speed Craw - 089-301

Swimmin Super Fluke - 116-301

3.75”3.5”

3.5”

Disco Violet is a great shad imitation color with just a little added flash. Disco Violet contains a small violet colored crystalina glitter that gives a subtle flash of blue and violet. Disco Violet will be available in the Finesse Worm, Trick Worm, Magnum Super Fluke, Super Fluke, Super Fluke Jr., The Fluke, Tiny Fluke and the Swimmin Super Fluke.

Finesse - 004-300

Trick Worm - 006-300

The Fluke - 015-300

Salty Super Fluke - 023-300

Super Fluke Jr. - 056-300

Tiny Fluke - 081-300

Magnum Super Fluke - 113-300

Swimmin Super Fluke - 116-300

5”

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Lizard - 002-305

Trick Worm - 006-305

Finesse - 004-305

Brush Hog - 022-305

Baby Brush Hog - 042-305

Ultravibe Speed Craw - 080-305

Lizard - 002-306

Trick Worm - 006-306

Finesse - 004-306

Brush Hog - 022-306

Baby Brush Hog - 042-306

Ultravibe Speed Craw - 080-306

COMING SOONWatermelon Orange is a new color from Zoom. That features a natural looking watermelon with orange glitter. This gives it a new twist and has a realistic flash in lightly stained water. This will no doubt be a productive color for many anglers across the country.

COMING SOONGreen Pumpkin Orange is a great new color combination from Zoom. A very subtle and slightly lighter version of green pumpkin combined with the orange glitter is very natural in the water. This color will be very effective in a variety of colored waters.

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NOT PICTURED Super Chunk 037-306 Super Chunk Jr. 041-306