zcomm social media campaign

“@zcommunications”

Implemented, Researched & Designed by Mary Jane Boscia

The @zcommunications Campaign

• Since starting my internship at zcomm, I have created, maintained, and built up their Facebook, Twitter and Instagram pages.

• I regularly research, design and schedule each post.

• Posts include original and redistributed content.• Posts are consistent among all platforms.• Viewership and connectivity have grown

exponentially, and their social media presence has drastically grown since developing “@zcomm”

zcomm on Facebook“zcomm (zcommunications)”

• zcomm created their Facebook page in 2009. o 217 likeso 14 postso Reaching avg. of 34 peopleo Last post = May 12, 2015

• Since June 5, 2015o 406 postso 20 postso Reaching avg of 158 peopleo Posting at least 2x per week

zcomm on Facebook

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Facebook cont.

Facebook cont.

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Facebook cont.

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Facebook cont.

zcomm on Twitter“@zcommunications”

• zcomm created their Twitter ino 4,187 tweetso 1,767 followingo 968 followerso Last tweet = April 2, 2015

• Since May 27, 2015 o 4,289 tweetso 1,911 followingo 1,053 followerso Tweeting at least 8x per week

zcomm on Twitter

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Twitter cont.

Twitter cont.

Twitter cont.

Twitter cont.

Twitter cont.

zcomm on Instagram“@zcommunications”

• zcomm did not have an Instagram

• Since June 1, 2015o 10 postso 52 followerso 49 followingo Avg. of 14 likes o Posting at least 2x per weeko Several campaigns have been scheduled:

• Contests to win zcomm products • #Wheresthebuzz• #FindyourZ

zcomm on Instagram

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