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MOBILITY & TECHNOLOGY Keeping up with today’s youth traveller YOUTH TRAVEL INTERNATIONAL www.wysetc.org yti SUMMER 2011 The official magazine of the World Youth Student & Educational Travel Confederation

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YTI magazine is published by the World Youth Student & Educational Travel Confederation. YTI is a B2B magazine with content relating to the global youth travel industry - the organisations that help serve and move young people around the world. Visit www.wysetc.org and join us today.

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Page 1: YTI Magazine

Mobility & technologyKeeping up with today’s youth traveller

youth travel international

www.wysetc.org

yti summer 2011

The official magazine of the World Youth Student & Educational Travel Confederation

Page 2: YTI Magazine
Page 3: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 3

6 Strrretch Your Business reaching out to young people on their mobile phones

8 Social norms Key tools to improve your social media presence

11 research and Market intelligence The latest member benefit from WYSE Travel Confederation

13 Beyond the Spiral notepad Tech tools for teaching

16 Skills Exchange The STaY WYSE and iSTC Skills Exchange was a big success

19 Spanish Skypers learning a new language online

22 around the

associations See what WYSE Travel Confederation’s Sector associations are all about

25 WYSTC 2011

Barcelona You’ve never seen a WYSTC like this before

28 not so fast

Some sage advice reminding us to unplug sometimes

30 Event Highlights

See the Work Experience Travel Market and iaPa annual Conference in Brussels

contents

Page 4: YTI Magazine

www.ciee.org

Meet CIEE at WYSTC 2011

experience. support. advocacy.

Work & Travel USA

Internship USA

USA High School

and more. . .

Visit our booth and learn how you can partner with CIEE—the leader in educational and cultural exchange for over 60 years.

WYSE Travel Confederation is the global youth travel

association dedicated to the development and promotion

of the youth travel sector. Working for global youth travel is

what we do and we are passionate about it.

With over 600 active members from 120 countries, the

Confederation can help you grow your business in a number

of ways, including:

• Making connections – to key industry players from every

area of youth travel

• Market intelligence – our research programmes, webinars,

newsletters and more keep you on top of it all

• Discounts to key events – including our annual World Youth

and Student Travel Conference

• Representation – at high levels of policy-making, including

advocacy on specific industry challenges and visa issues

• Specialised associations – our industry experts provide

excellent guidance in the areas of accommodation, au Pair,

Education, insurance, volunteer Travel, and Work Exchange

Become a member today! for more information and to join,

please visit us at www.wysetc.org.

World YouthStudent and Educational Travel Confederation

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WYSE TravEl ConfEdEraTion youth travel international 5

WElCoME To YTi MagazinE Welcome to this latest issue of Youth Travel international magazine. We’ve given it an entirely new, fresh look which we hope you like. Also fresh is the mix of content – we know that inside each travel business, large or small, the people themselves are born travellers. That’s why we created a combination of content that provides you straight, valuable business insights with more personal stories that can still remind you how to relate to travellers today. of course, the theme of the issue is Mobility and Technology: Keeping up with today’s youth traveller, so each article has a common thread of these two elements. In our lead article, for example, you will read how to reach students today – they are constantly on their phones, and are being inundated with information around the clock. as a business, how can you cut through this clutter? other articles include some hard statistics on mobile phone usage, from which you can determine how you want to plan your own level of investment in mobile technol-ogy and marketing; how a young family is using technology to learn Spanish from afar; how the emergence of technologies like foursquare are changing the game for marketing; and an “old-school” travel article that also reminds us to unplug and disconnect for a while when we’re on the road. at the end of the magazine, you will also see a listing of all our members as of August 2011 – a great chance for added exposure for our membership. We hope you enjoy this new-look YTI as much as we do. Hopefully we will see you in Barcelona September 20th-23rd for our annual event, the World Youth and Student Travel Conference. And if you are reading this as a non-member, we’d be happy to have you join our dynamic confederation dedicated to working for the global youth travel industry – you can find us at www.wysetc.org for more information. Best regards, Espen FalkenhaugDirector General

WYSE Travel Confederation

PuBliSHing info

Youth Travel international Magazine,

Summer 2011 issue.

Published by WYSE Travel Confederation

EdiTor

Jeff funnekotter, WYSE Travel Confederation

dESign

Mark Bakker, Scribbledesign.nl

ConTriBuTorS

Jeff funnekotter, WYSE Travel Confederation

William l. gertz, american institute of foreign Study

Marti grimminck, Social Media Consultant

Paul Jacobs, Student universe

Jacqueline Kassteen, WYSE Travel Confederation

Jason Malinowski, alpaca Suitcase Blog

Ef Education first

PHoTograPHY

iStockphoto, ita rahman

PrinTEr

druno & dekker, Wormerveer, The netherlands

YTi Magazine has been produced and printed

using fully sustainable materials.

diSTriBuTion

Distributed free-of-charge to all members and

partners of WYSE Travel Confederation, Tourism

Boards and delegates at industry events.

view YTi online at www.wysetc.org

advErTiSing

To advertise in the next issue of YTi, contact

[email protected]

WYSE TravEl ConfEdEraTion

Keizersgracht 174

1016DW Amsterdam

The Netherlands

tel: 0031 20 42 1 2800

[email protected]

www.wysetc.org

The World Youth, Student & Educational

(WYSE) Travel Confederation is a not-for-profit

organisation.

foreword

yti Magazine suMMer 2011

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6 youth travel international WYSE TravEl ConfEdEraTion

Students live via their smart phones. Ever heard anyone say, “I feel naked without my phone?” Paul Jacobs knows if a student doesn’t have his/her phone in an easily accessible location, something just isn’t right. They don’t turn their phones off at night, or even during class. In fact, they don’t even consider it.

Herein lies a potential gold mine

to marketers. Students’ constant

need to feel connected means they

will see any message sent to them

instantly, and in that same instant

they will make a decision about the

message and the brand. a student

will subconsciously ask him/herself

a series of questions; “does this

warrant a reply? Should i follow the

suggested hyperlink right now? Shall

I save it to re-read later? Should it

be deleted, or worse, should i re-

quest to unsubscribe?” After consid-

ering each of these reactions in the

time it takes to blink, you have either

missed out on a potential customer

or have gained a new impression.

Your goal as a marketer is to secure

this impression.

Managing this relationship is tricky.

You can make it or break it in a

second. The rewards have potential

to be huge, but with that comes risk.

Here are some tips to guide you:

Send SMS Messages to Students With CautionWe mentioned that students are

pretty intimate with their mobiles.

They keep them close to their body,

and they even sleep with them very

StrrretchYour Business

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WYSE TravEl ConfEdEraTion youth travel international 7

close by. Coming between these two can

have serious consequences. not only are

they offended by your abrupt impersonal

message, but they will also associate

negative emotions, fueled by unfulfilled

expectations, with your brand. Kim was

expecting for ian to ask her on a date,

instead she got a text about a last minute

sale. What a let down! There is a way to

wiggle into this relationship. To care-

fully navigate this relationship, Michael

Becker, north america managing director

for the Mobile Marketing association,

recommends encouraging a reply that will

generate a conversation. “Each interac-

tion allows a marketer to learn more

about the consumer, what they want and

need and the value you can deliver to

them.” Although marketers should strive

to deliver messages that are targeted to

the user across all verticals, SMS may

be the most important. if you don’t have

something relevant and timely to say, then

SMS is not your channel.

Facebook them some discountsfacebook can be a great tool. Companies

like victoria’s Secret Pink (7 million fans),

Starbucks (20 million fans), and even

Spongebob Squarepants (17 million fans)

have harnessed the viral power of social

media on facebook. according to a focus

group conducted by Studentuniverse

Media, comprised of college students

aged 19-22, many feel that Facebook is a

place to connect with friends and would

prefer to keep in touch with businesses

on Twitter, where messages are easier to

navigate. However, many admit to follow-

ing businesses on facebook when they

feel there is an opportunity to get dis-

counts. Students do claim to check both

facebook and Twitter from their mobile

phones regularly.

Tweet oftenTwitter is easy, convenient, and student

approved. Students will get your message

shortly after you tweet it since they volun-

tarily check Twitter all day via their iPhone,

Blackberry, or droid. Best of all, Twitter

facilitates an interactive conversation and

gets always opinionated students directly

engaged. lastly, tweets are short and

sweet. When working with the attention

span of a student, conciseness is vital.

Do you have an app for that?apps are fun. They keep students en-

gaged and are always just a touch away.

Whether your company has an app, or

chooses to advertise on one, apps are a

great place to be these days. according

to Juniper research, revenue from mobile

content and apps is expected to reach

$10 billion by 2015.

Send Mobile-Optimised EmailsStudents like to see emails once a

week or every other week. as long as

the content is relevant to them, they

will open them. remember to keep the

subject line simple. don’t try to person-

alise a subject line with the user’s name.

Students see through mass customisa-

tion. instead, try to catch their attention

with a relevant subject. Most students

have smart phones or feature phones, so

they will see the email from their mobile

right away. Qa your emails before sending

and make sure they look as smart as the

phones they are read on.

reaching students through their mobile

phones can be a golden opportunity.

Be careful how you approach this tactic

though. You are reaching them through

a very personal method of communica-

tion, and managing this requires careful

planning.

After considering each of these reactions in the time it takes to blink, you have either missed out on a potential customer or have gained a new impression. Your goal as a marketer is to secure this impression.

Paul JacoBSPaul Jacobs is the Business Development

Manager at Student Universe

(www.studentuniverse.com)

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8 youth travel international WYSE TravEl ConfEdEraTion

500 million users on facebook, 106

million users on Twitter, 100 million

users on linkedin, and growing. if there

is one thing we know for certain, it is that

social media is here. But just as we grow

comfortable with the new ‘norms’ of social

media, trends and dialogues are once

again changing. at the heart of many of

these changes is youth travel, or rather,

@youthtravel.

it’s no secret to youth travel veterans about

the power of word of mouth and how it

has transformed through the years, from

hostel message boards to email, from

text messaging to facebook and Twitter

updates via smartphones and iPads.

Travellers are passing valuable travel tips

and travel warnings and overall passion for

travel through their networks and beyond.

Many companies have realised how

valuable these social halls are and have

looked for ways to be a part of the con-

versation, while others are still trying to

find value in their efforts. With dramatic

annual growth of over 14% new uS users

on social networking sites, as reported by

arbitron/Edison’s new research, The Social

SOCIAL NORMS

MARtI GRIMMINCk

hIGhLIGhtS the CONtINuING

RISe Of SOCIAL MedIA ANd ItS IMpLICAtIONS

fOR yOuR buSINeSS.

500

WORd Of keybOARd

MILLIONUSERS ON FACEBOOK

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WYSE TravEl ConfEdEraTion youth travel international 9

Habit-Frequent Social Networkers, it is essential for

companies to at least understand what is happening.

arbitron/Edison reports even more phenomenal statis-

tics that the number of people using social networking

sites “several times per day” more than doubled in a

year from 18 million to 39 million. “With both usage

of social networks and the frequency of that usage

increasing dramatically, we are truly witnessing a sea

change in how mainstream consumers communicate.”

This fast adoption and shift into social media highlights

the customers’ new needs. forrester’s recent research

shows an increase of social media participation of

24% between 2008 and 2010 by uS online leisure

travellers. More importantly, the style of engagement in

social media is changing. forrester reports that there

is a decrease in those who are social media “Creators,

Critics, and Collectors,” but an increase in those who

are “Joiners, Spectators and Conversationalists.” In

fact, the Conversationalists group, which recognises

people who participate in frequent – at least once a

week - conversations on social networking sites like

linkedin, facebook, or Twitter, is increasing at 39% of

uS online leisure travellers, significantly more than the

uS average online travel increase of 33%.

With the ever-changing nature of social media, it is no

wonder that many companies walk away or embrace

social media with no real measured results from their

efforts. “Being on social media and being good at

social media are two entirely different things, according

to rosie akenhead at travel industry watchdog Eye to

Travel. “almost every travel brand has a Twitter account,

because you ‘have to’, but a very small proportion are

actually utilising it to maximum effect.”

akenhead breaks down the social media barrier: “Social

media is for client interaction and customer care,

but it’s also an information point where we can reach

audiences we don’t engage with anywhere else, and

that makes it a powerful lead generation tool.”

With 7.5 Million users and a joining rate of 25,000-

30,000 per day, foursquare is fast making its mark in

the social media realm. With “life is a game” philosophy,

foursquare is placing itself as a valuable tool for travel-

lers. Through a geo-mapping “check-in” tool, travellers

can keep track of where they’ve been and what they’ve

thought about a location.

At the music and film interactive festival South-by-

Southwest (SXSW) in february, foursquare revealed its

new ‘Explore’ function, which allows users to pull up

specials and venues that are close to their vicinity. in

discussion with foursquare about the potential value for

travel companies, a spokesperson responded: “Travel

sites can utilise foursquare to drive brand awareness

by partnering with venues to offer specials. We have

tens of thousands of venues experimenting with spe-

cials on foursquare, and thousands more that our busi-

ness development team is processing.” Currently, 60%

of their users are in the uS and only 40% in the rest of

the world, but this number is increasing daily and open-

ing a world of new exposure opportunities.

Tools offered on foursquare and other major social me-

dia channels are now being incorporated into websites,

and vice versa the other sites are bringing their technol-

ogy into social media. “Open and integrated,” states

Tripline founder rick larocca. in March, Tripline 2.0

launched with a new series of features and enhance-

ments to their travel documentary tools. not only does

the site utilise third-party and open-source technologies,

but it also offers seamless ways to integrate Tripline

tools into existing social networks including facebook.

Tripline’s goal focused on integrating technology and

100106

MILLION USERS ON LINKEDIN

ARe yOu JuSt theRe OR ARe yOu GOOd?

LIfe IS A GAMe

MILLIONUSERS ON FACEBOOK MILLION

TWITTER USERS

INteGRAtION ANd CONNeCtION

Page 10: YTI Magazine

10 youth travel international WYSE TravEl ConfEdEraTion

opening it up to different channels is a

successful methodology from the user’s

perspective. as larocca states, “We

understand that people already have

established social networks, and rather

than trying to be another one, we’ve

focused on connecting them.”

at the forefront of any conversation

about social media is facebook and

Twitter, and many companies are daunted

by strategies for these forums. However,

within youth travel are some of the most

innovative and successful participants,

starting with STa Travel. With the launch

of their latest cutting edge campaign

on facebook, STa travel has once again

shown to be a leader in the social

media sector. ‘unite the invite’ is an

interactive game where participants are

given an invite to fly for free to the uK,

the catch being that they only receive

half the invite. The participants had to

find the other half of their invite through

facebook.

for STa gaming is an important part of

their strategy. “it’s an extension of our

brand personality,” states James Bell.

“our goal [in the use of social media] is

to form a relationship with them, engage

with them and ultimately be their choice

when they decide they want to travel.”

‘unite the invite’ is only one of many

successful social media campaigns.

STa Travel’s choice to engage in forums

like facebook is not an endpoint, but

rather a way to stay relevant with their

customers. “it’s more about where does

your audience live. We know our cus-

tomers live on social sites; therefore,

we need to be where they are. We are

simply following them... when they used

to read printed college newspapers, we

were there too.”

With over 47,000 ‘likes’ on facebook,

World nomads has learned valuable in-

sight into their consumers and other com-

panies through social media. “facebook

has become on one hand an invaluable re-

search tool, a means by which to connect

with our community and better understand

how to deliver value to them and on the

other, an effective sales channel as well,”

according to Chris nobel.

“You realise over a longer period of

engagement what questions and themes

connect with your community, which ones

elicit not just a comment, but one that

informs you about what’s important to

them.”

The social engagement does not just

stop at facebook. Twitter, celebrating

its fifth year, has more than ever been

thrown into the spotlight due to its

major role in global events. The ability

to access real-time conversation is draw-

ing in more participants. The significance

of this for a travel company is only just

being understood.

at the moment Twitter is an opening

into a company, or as nobel states:

“ Twitter allows you to see who is behind

the brand.” This is why Nobel person-

ally sends out the tweets. “i believe it’s

important for everyone to know we’re not

a faceless company. Hopefully the per-

sonality i impart through my engagement

on twitter allows people to understand

what we care about as a business.”

The best advice from nobel in terms

of successfully working within social

media: “Effective engagement through

social channels allows you to create

programmes, develop content and build

products and services that are funda-

mentally relevant and useful to your

community. if you can listen, learn and

respond, you’ll not only build an engaged

community, but a community that delivers

to your bottom line as well.”

7.5 MILLION FOURSQUARE USERS

fACebOOk At the fORefRONt ANd tWItteR At the tOp

BEING ON SOCIAL MEDIA AND BEING

GOOD AT SOCIAL MEDIA ARE TWO ENTIRELY

DIFFERENT THINGS

MARTI WIGDER GRIMMINCK Marti Wigder grimminck specializes

in social media and travel -

@ChampagneBkpkr

Page 11: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 11

Market research is an important part of any business and

organisation, and many of you will have specific needs in this

area. in order to meet these, WYSETC enables you to order

research on demand (rod) from our partner StudentMarketing,

with big discounts as well.

Whether a business fails or prospers depends on whether

the right kinds of decisions are made. The right decisions

are more likely to be made when informed by good

market intelligence. Market research is a key factor in

gaining   competitive advantage with your target market,

providing important information to identify and analyse the

market size, market needs, competitive environment and

predicting valuable market trends.

 

Successful marketing relies on accurate, robust information.

Targeted research can help you make informed decisions

based on real-time data and consumer preferences in products,

prices, commissions, booking and buying patterns, and more.

 

rod (research on demand) is for WYSETC members only. 

You can specify exactly what you need – from locating the

right agent to trade with in a new market  to risk analysis and

feasibility studies.

our research on demand  is exclusively delivered by Student-

Marketing, specialists in Market research for the Youth and

Student Travel industry.

 

average prices for research on demand range from €3,800

to €20,000, depending on project size and scope. delivery

time ranges from two to three months, and the research itself

begins approximately one month after order.

 

Research Programme

NeW WYSeTC MeMberShip beNefiTWYSE Travel Confederation (WYSETC) is bringing members a brand new benefit as part of its exciting, new Research Programme: Tailor-made research on demand at an exclusive, discounted rate.

MeMberbenefit

WYSE Travel Confederation Members will recieve a 10% discount on these prices for orders of up to €7,999, and a 15% discount on above prices for orders of over €8,000.

for more details and to specify and order Research on Demand – please see our website www.wysetc.org

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12 youth travel international WYSE TravEl ConfEdEraTion

C

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CM

MY

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2010WISEfull.pdf 9/13/10 11:36:08 AM

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WYSE TravEl ConfEdEraTion youth travel international 13

In the old days – say, 10 years ago – before

heading away from home to study, students might

have packed a pencil, a pen, and some notepads.

Today, a power adapter and maybe some screen

wipes are more in order, as high-tech solutions

are being used as teaching and learning tools.

one example of how pervasive new technology

is becoming in the youth travel segment involves

Education first, the international language school.

Ef international language Centers is now

providing students who travel abroad with iPads

to bring real-life language and hands-on learning

into the classroom.

Beyond the Spiral NotepadUK language students receive iPads to improve their English and put the cool into school. Brazilian schools use Macs and SMART Boards to enhance their learning experience. Jeff Funnekotter looks at both sides of the equator to explore how technology is helping students learn abroad.

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14 youth travel international WYSE TravEl ConfEdEraTion

“BRAZILIAN TRAVELLERS SPENT OVER US$ 11 BILLION ABROAD”BE PART OF IT !

EXPO TRAVEL & ADVENTUREBRAZIL 2012

SÃO PAULOMarch 31st & April 1st

RIO DE JANEIROApril 3rd

CURITIBAApril 5th

www.expotravel.com.br

Expo Travel & Adventure 2012 is the only fair in Brazil allowing you to directly target travellers who are about to go abroad for work, culture or adventure.

Why exhibit?• Unique opportunity to talk directly with those about to travel• Youth and mature travellers – Brazil’s two biggest travel markets• Cost-effective – talk to over 40,000 expected visitors• Enhance your brand and generate immediate business

Who should exhibit?• International and local tour operators• Sport and special experience tour companies• Working holiday to hospitality companies• Education, vocational and short/summer courses• Airlines and travel agents to cruises operators• Embassies and international tourism bureaux• Hostels, hotels, ski resorts, golf, equestrian and spa resorts

Expo Travel & Adventure 2012 is the only fair in Brazil allowing

Banco Central do Brasil report in September 2010US$11.5 bn spent Jan-Sep 2010

Page 15: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 15

“We are proud to be the first and only language school to

fully integrate iPads into our curriculum. They are blended

into our overall teaching method, the Ef Efekta learning

System which fundamentally improves the way students

learn a language.“ says Eva Kockum, President of Ef

international language Centers.

The Ef schools in Bristol and Manchester have already intro-

duced dedicated iPads lessons, making the classes more inter-

active and inspiring. Students can use the devices to get instant

access to real-life English by bringing live examples of English

video, text or sound into their discussions and presentations.

The size and cable-free design of iPads means that they can be

shared and passed around for collaborative work in a way that is

not possible in the traditional computer session. Students can

work on lessons or class presentations together which they can

then take with them as they move around the campus, working

with others and doing what language students want to do most:

speaking English.

Going GlobalSouth of the equator, four time zones and 9487 kilometres away,

students at Panamericana School of art and design in São Paulo

are also going fully high-tech to enhance the learning experience.

using Macintosh computers and SMarT Boards, the school

administrators aim to provide what they call “the best tools

available” to prepare students for the latest industry trends.

SMarT Boards, with some two million interactive whiteboards in

use worldwide, are dynamic, graphically vivid boards that teachers

can use in dozens of ways. Think well beyond the chalk and

eraser of the old days.

along with providing other functions, the whiteboards and Macs

allow students to participate fully in class, as the lessons are

stored on the board and the digital content is then sent to

students by e-mail, on the same day of class. They can also chat

online with the school’s 3500 students and teachers about this

shared content.

in every case, going to school abroad is a life experience all on its

own. Doing so with cutting-edge technology can only add to the

practical experience to stay ahead of the crowd as well.

Jeff Funnekotter is Communications Executive at WYSE Travel

Confederation (www.wysetc.org)

Beyond the Spiral Notepadcontinued

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16 youth travel international WYSE TravEl ConfEdEraTion

STAY WYSE And ISTC CoMBInEd

FoR gREAT RESUlTS In ThE FIRST-

EvER SKIllS ExChAngE FoR

oRgAnISATIonS WoRKIng In ThE

ACCoMModATIon IndUSTRY.

With the main focus of this edition of Youth

Travel international on mobility and technology,

we found a prime example of both in one pack-

age – the ISTC Skills Exchange. The exchange

was put together with the help of STaY WYSE

(Safe Travel accommodation for Youth) and

iSTC (the international Student Travel Confed-

eration). Both organisations are part of the

World Youth Student and Educational Travel

Confederation.

Steve lowy from umihotels provided the mobility,

Page 17: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 17

travelling from london to the small

village of Siem reap in Cambodia for

two weeks early in 2011. and rosy

Guesthouse, the exchange “host”,

provided the technology – specifically,

their website which was to undergo an

overhaul, along with their revenue man-

agement system.

Taking the expertise of a larger, more

established hostel operator with its

head office in london and pairing it

with a small, active hostel in a Cam-

bodian village was a great success for

both parties.

With a number of interested candidates

on both sides of the exchange, the

uK’s umihotels and rosy guesthouse

in Cambodia were ultimately chosen.

The project, which will take place

again with new participants in the near

future, has also caught the attention

of the larger companies. “it is always

inspiring to hear about hoteliers who

make that special effort, take their

social responsibility the extra mile, and

put their efforts where others merely

pontificate,” according to John Firrell,

director of Considerate Hoteliers

association.

in that same spirit of volunteering and

giving back, Steve spent ten days in the

company of the owners of rosy and the

village as a whole, where he managed

to make several charitable contribu-

tions and really felt the community

spirit of the very hospitable locals.

as for rosy, they received a wealth of

business best practices that include

better financial reporting, forecasting,

and a new website with the help of

umi partners 2am media that benefits

both the hostel and young travellers

who will be making their travel plans

from afar.

“The experience has been wonderful

and i really hope that the work and

help done both at the guesthouse,

and at the charities, will be fruitful for

all parties. from the minute i landed

i have been so impressed with the

warmth and friendliness of everyone

here”, said Steve Lowy.

rachel Band of rosy guesthouse was

equally pleased with the effect on her

business: “The suggestions and push

in the right direction in the office is in-

valuable and yet completely logical and

something that we are already putting

into practice and seeing results from

since Steve has left”.

future exchanges are being planned. for

more information, please see the STaY

WYSE website at www.staywyse.org or

the iSTC website at www.istc.org.

Page 18: YTI Magazine

18 youth travel international WYSE TravEl ConfEdEraTion

O�ces Spain +34 91 356 43 86 The Netherlands +31 30 737 04 81

Page 19: YTI Magazine

our family has been searching

for ways to have our kids fluent in

Spanish for years. With the state of

California’s budget troubles, Spanish

in public school classrooms doesn’t

start until the 7th grade. Combine

this fact with the knowledge that the

very best time to learn a language

is well before then and you have the

makings of an educational quan-

dary. With private lessons between

$45-60 per hour we sought reason-

able alternatives: we arranged local

group classes, we considered buying

the popular rosetta Stone software

and we made the kids watch some

Spanish language cartoons until

they were bored. The final straw was

when we realised that our kids could

not even make chit-chat with our

gardeners who are native Spanish

speakers.

one solution was to travel to

latin american countries to learn

Spanish, reasoning that by being

immersed in the language, the

kids would learn much faster. in

2005 we took a 6-month sabbatical

through Central america and Spain

and in each of the 7 countries we

visited, we took at least a week of

classes at local Spanish language

schools. The kids spoke a bit upon

returning but quickly lost everything

once we were back with no way to

use what they had learned. in 2009

we took another sabbatical, this

time spending much of our time in

one place – in Cusco, Peru – and

having the kids take 5 hours a day

of Spanish for 6 months. We hired

a teacher to come to our apart-

ment every morning on Mondays

through fridays and drill our kids on

everything from personal pronouns

to conjugations in the subjunctive

tense. When they returned they

spoke much better yet we still had

the problem of how to retain what

they’d learned.

WYSE TravEl ConfEdEraTion youth travel international 19

SkypersSpanish

SkypersSpanish

Travel enthusiast and Lonely Planet blogger Jason Malinowski tells us how one family (his) is using technology to learn a language.

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Page 21: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 21

JaSon MalinowSkiJason Malinowski is a Lonely Planet blogger

www.alpaca-suitcase.blogspot.com

Back home and in school, our kids – ages 15 and

14 – were now taking classes in school but they

were not learning much and, if anything, were quickly

losing their ability to speak. determined to not let

this happen again, we turned to technology for the

answer. We decided to combine our relationship with

the Peruvian teacher who taught our kids in Cusco

with ever-popular Voice Over Internet Protocol (VoIP)

technology. in other words, we planned to Skype with

our Spanish teacher from Peru.

Skype is a software application that allows users to

make voice calls and chats over the internet. Calls to

other users within the Skype service are free, while

calls to landlines and cell phones are made for a fee.

Skype had 663 million registered users as of 2010.

additional Skype features include instant messag-

ing, file transfer and video conferencing. unlike other

VoIP services which are client-server based, Skype is

a peer-to-peer system, and its name is a shortened

version of the original name: Sky peer-to-peer.

We talked to our Spanish teacher about the idea of

having lessons on Skype and she was very enthusias-

tic. i did some research and we arrived at an hourly

rate that we thought was fair for both of us. needless

to say, this amount was much less than the $45-60

per hour going rate. We even looked into an applica-

tion called Talk and Write Tool that worked with Skype

and could be used as a virtual blackboard. We agreed

on a weekly schedule and we were ready to go.

for the first couple lessons the experience was great

and each kid was actually speaking conversationally

for an hour and a half, twice a week. i could hear

them making jokes, telling the teacher about their

day and trying to explain how we celebrated various

holidays. With the webcam, comprehension was

enhanced. a grin signalled a joke, a raised eyebrow

expressed skepticism and a shaking of the head

meant disagreement. The kids had writing assign-

ments and would email them to their teacher prior to

the lesson and she sent them back with corrections.

in order to pay her, we’d settle up monthly and send

her money via Western union, where she could pick it

up at a local office for a very small fee.

There were, however, occasional hiccups. as the

Peru tourist season kicked in, our teacher who

moonlighted as a tour guide, would occasionally

have to cancel and take some tourists to Machu

Picchu for the weekend. as the weather got worse

near Cusco and it started to rain more, we noticed a

decline in the call quality as well. When this hap-

pened, her voice sounded like it was being stretched

past unrecognisable limits. occasionally we’d have

to cancel or postpone a call because of this, but in

general it worked well.

despite the scheduling and technical issues, when

we had lessons they worked well and we’ve been

happy with our arrangement. i have to think that as

technology improves within Peru’s wireless infrastruc-

ture that our call quality will only get better. We are

not the only ones that enjoy online Spanish lessons:

a google search for online Spanish lessons turns

up quite a few language companies so we know

that there are many others doing it. as technology

improves around the world, learning languages over

the internet will only become more popular.

With the webcam, comprehension was enhanced. A grin signalled a joke, a raised eyebrow expressed skepticism and a shaking of the head meant disagreement.

SkypersSpanish

SkypersSpanish

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Composici n

C M Y CM MY CY CMY K

Page 25: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 25

WYSTC BarCelona BreakS neW ground in SepTemBer 2011.

JaCqueline kaSSTeen TellS uS WhaT To expeCT

from The exCiTing ConferenCe and iTS neW

programme foCuSed enTirelY on The gloBal YouTh Travel induSTrY.

Think you have enough energy to keep up

with the young travellers you service? if so,

then you might just have enough firepower

to attend this year’s World Youth & Student

Travel Conference (WYSTC). With a brand

new team of young professionals behind

WYSTC, this September’s event will keep

attendees hopping from one business op-

portunity to another whilst being caught up

in a whirlwind of fun. and what better place

to host the event than the vibrant, bustling

city of Barcelona?

Preparations for the event are in full swing,

under the leadership of new Conference

director Michael Palmer. “We’ve taken all

the things our delegates love about WYSTC

and super-sized them. We are creating a

new and improved conference experience

by adding additional networking formats,

the latest in youth travel marketing informa-

tion and a renewed dedication to promoting

youth travel around the world. international

youth travel is going through major techno-

logical, demographic and geo-political shifts.

To prosper, organisations need to learn

and adapt to those changes. WYSTC is all

about providing access to that information.

With what’s going on in the world today, this

may very well be one of the most important

youth travel industry events in years”.

Upgrade to WYSTC 2.011for those of you who have been to WYSTC

before, get ready for some surprises. The

daily programme has been put through a

virtual blender – mixing up practical work-

ing sessions with pre-scheduled business

appointments and educational luncheons. in

the past, one day was reserved for seminars

and workshops, and two days were dedicated

to business meetings. But it can be ex-

hausting for delegates to have back-to-back

meetings for two day’s straight; therefore,

Page 26: YTI Magazine

26 youth travel international WYSE TravEl ConfEdEraTion

spreading them out across the duration of

the event enables attendees to increase

the quality of their meetings, without sacri-

ficing the quantity of appointments.

The schedule has also been enhanced

with several new items such as Con-

nections Sessions. These sessions are

designed to allow delegates to meet as

many people as possible in a concentrat-

ed amount of time – think of it as speed

dating for the business world! There will

be two types of Connection Sessions:

one for first-time attendees to mingle with

WYSE Travel Confederation Board Mem-

bers and other industry powerhouses,

and another that is open to all delegates,

thereby allowing every single person to

network to the max.

“The number of young travellers around

the world continues to grow,” states Mr.

Palmer. “WYSTC is the place to learn

about the trends they set, network with

international partners and find out about

the newest technology that is driving the

youth travel market.”

The new online travel company showcase

at Wednesday night’s networking recep-

tion gives attendees direct access to

some of today’s hottest online travel

firms. in addition, the innovative app

Yap Session provides the opportunity

for youth travel organisations to share

mobile applications. a selected num-

ber of mobile apps will be featured at

the conference - to allow companies to

promote their applications and give at-

tendees the ability to learn from others.

We encourage companies to submit their

application for demonstration at WYSTC;

any organisation may apply. one appli-

cation submitted will be chosen as the

“Youth Travel Industry App of the Year”

which will be presented at yet another

new item on the schedule - the WYSTC

awards luncheon on friday, 23 Septem-

ber. Contact us via [email protected]

for more information.

Leverage Your Learning Opportunities The unique set-up of this year’s educa-

tional presentations will furnish attend-

ees with the knowledge and techniques

they need to stay on the cutting edge

of today’s trends by developing more

effective marketing as well as enhanced

products and services. Two more new

arrivals are Trends luncheons, giving

delegates the chance to keep their

brains moving while they’re munching,

and geo- and demographic targetted

workshops. during these interactive

sessions, delegates will split up into

groups based on countries or regions

and discuss how to attract more young

travellers to their destinations – whether

that be individuals, backpackers, school

groups or young couples. These break-

out sessions will encourage delegates

to share best practices, learn from one

another on what influences buying deci-

sions, brainstorm creative, innovative

campaigns and strategise on approach-

ing local governments for support.

Giving Backin cooperation with WYSE Work abroad,

this year we will once again offer dele-

gates the chance to give back to the local

community. following on the success of

last year’s volunteer project at a school

in Beijing, we are recommending a

different project for this September

which will allow attendees to experience

Connections Sessionsgeographic and demographic Targeted WorkshopsShowcase of online Travel Companies An “App Yap” session highlighting mobile applications used by young travellers2012 Youth Travel Market forecastunique luncheons on trends, promotions and industry awardsWelcome lunch for Spanish Speaking delegates (in Spanish)Exclusive networking receptions

View the full Conference Programme on our website www.wystc.org

Some of the new itemS on the 2011programme include

Page 27: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 27

volunteering first-hand. Not only does

this give people the chance to make a

small difference, they can also benefit

from informal networking opportunities.

delegates are advised to arrive early

so that they can join the visit to a

food bank, the Banc dels aliments, on

Tuesday morning, 20 September. it will

be all hands on deck as the group helps

to sort food into boxes for the poor, the

young and the disadvantaged. The Banc

dels aliments (www.bancdelsaliments.

org) is a large nonprofit organisation in

Barcelona with a distribution system in

place to help fight hunger. Each year, they

collect nearly 4 million kilograms a year

of food for over 90,000 people.

“Participants in youth travel tend to be

passionate about helping youth travel-

lers learn about other people, places

and cultures. Helping accomplish that

mission is what WYSTC is all about, and

getting involved in the local community

through a volunteer project like this is

yet another way we can play an active

role in reaching out to others,” explains

Mr. Palmer.

Energetic AtmospherePerhaps the biggest differentiator this

year will be the energetic vibe in the air.

WYSTC has always been known for its

warm and friendly atmosphere, and that

intimacy will be further enhanced through

the infusion of various games and

contests. designed to inspire and excite

attendees, they’ll also showcase how to

use today’s latest technology trends to

engage and interact with one another.

Speaking of trends, one of the hottest

items on the agenda is the 2012 Youth

Travel Market forecast, taking place on

the last day of the event, just before del-

egates join the farewell party – poolside,

under the stars, with new friends and

new business partners.

Catch the WYSTC spirit and join us in

September!

Support from Spanish organisations

and WYSE Travel Confederation

members around the globe has

been pouring in, opening doors to new possibilities and laying a solid

foundation for future WYSTCs to come.

Button Caption Here

20-23 sePTemBerPALAu De CONGressOs De CATALuNYA

Jacqueline kaSSteen Jacqueline Kassteen is the Senior

Marketing Executive at WYSE Travel

Confederation (www.wysetc.org)

Page 28: YTI Magazine

28 youth travel international WYSE TravEl ConfEdEraTion

not so fast

in the summer of 1973, Bobby, Steve, dave and i hit

the road. We flew on icelandic airlines (youth fare $269

round trip) from new York to amsterdam. We stayed at

the nBBS owned Hans Brinker Hostel for a few days

to get our bearings. We had no itinerary for our trip –

just a two month student rail pass, a copy of “Europe

on $10 a day”, a backpack full of T-shirts & jeans, an

ISIC card, a leather-bound journal, a bunch of language

phrase books, and some traveller’s cheques.

We wandered around Europe for three months

sleeping in amsterdam’s vondelpark, on ferries and

in student hostels, taking long train rides and jump-

ing off when we saw an interesting town, meeting

people, having amazing late night conversations about

america (this was the time of Watergate and vietnam),

and stopping at american Express to pick up a letter

or two.

i learned so much more during this trip than i did

in my four years (well, five) of college. But more

importantly, i found myself. i grew up that summer.

i decided that i wanted to make travel a career

(although i never called it that). i also learned to be

alone, to be independent, to be away from creature

comforts, family, Tv and familiar foods and locations.

forTY YeArS ChANgeS ThiNgSflash forward almost forty years. life is different now

and we all embrace new technology. The internet is

great for bringing the world together; we see videos

on YouTube, make international friends on facebook,

and speak to our friends around the world on Skype.

But are we missing something? What have we given

up in the name of instant communication and instant

gratification? is the sense of adventure gone?

More young people than ever before are travelling

on organised, “packaged” programmes from student

tours to au pair and work programs to semester study

abroad opportunities (up 400% in a few decades). i

question the motivation of studying abroad, volunteer-

ing abroad and working abroad if it is just done to

“add to your CV”. As an employer, I like hiring people

that have travelled, but i am much more interested

in how they think rather than what they have seen or

done. lately, every resume looks the same as inter-

national experiences become routine and seemingly

interchangeable.

in Europe, you certainly don’t need phrase books

as (almost) everyone speaks English in major travel

destinations. also, flights are often cheaper than rail

Page 29: YTI Magazine

WYSE TravEl ConfEdEraTion youth travel international 29

but most people agree that flying is a mis-

erable way to travel. removing your shoes

and going through security is not a quality

cultural experience. it’s a tiring, crowded

few hours that we want over with as soon

as possible.

hAve YouTh TrAvellerS ToDAY loST The MeANiNg of TrAvel?Travel has, in some ways, become another

status symbol for young people. When

one of our students says “i’m going to

do Paris”, I shiver. When students are

abroad hanging out at Mcdonalds or

Starbucks, i have to smile and think of

the joy i received figuring out how to put

three guilders in one of those food vending

machines near dam Square in amsterdam.

and if the food was bad, at least it was

something new. it was an experience and

one i couldn’t find at home. Students now

check off cities like notches on a belt –

Paris, amsterdam, Barcelona, etc. They put

a pin on a map and see who can go to the

most places in less time. What’s the rush?

WANT To experieNCe reAl DiSCoverY? uNplug for A WhileOne of the newest trends is to “rate”

everything online – from hotels on Trip

advisor to study abroad programmes on

abroad 101. Why would anyone care how

a stranger rates an experience? Wouldn’t

we be better served pioneering these

adventures on our own without someone

else’s bias? our experiences should be

fresh and organic – the way travelling

was meant to be. i also have serious

reservations about the value of Skype,

texting, facebook posts and all the things

that take you away from your travels and

bring you back to the world you have left.

We need to temporarily cut ourselves

off from our “regular life” and open

our minds to the world of opportunity –

disconnecting from family and friends

for a brief period. The idea of travel is to

meet new people with varying viewpoints

rather than keeping in constant contact

with those we know well.

You also need to think for yourself and

make decisions on your own. discovery

is a big part of travel; forget the songs on

your iPod – there’s a lot of great music out

there that you’ve never even heard before.

forget the recommendations from friends

on what to see. Become an “accidental”

traveller and find out for yourself what

makes this world such an amazing place.

Survive without downloading movies,

videos or YouTube clips of fighting cats –

in short, unplug.

of course, there is a bright side to new

technology. a cell phone is a must in an

emergency. an aTM saves you money and

is a lot more convenient than cashing trav-

eller’s cheques. it’s quicker to book flights

and hotels online and you can prepare

yourself for your journey much easier

than ever before due to the proliferation

of web sites containing videos on history

and culture. We can even learn to speak

new languages online on Rosetta Stone –

never needing to tote a phrase book.

SouND ADviCeBut for me, if i was twenty, i’d be riding

the train from lisbon to nice with some

wine and cheese in a compartment with

people (and not just young people) from

around the world, sharing some good

food and talking about life for endless

hours. i don’t think i would miss a daily

facebook horoscope posting, a Cnn

alert, Pandora’s consistently bad songs,

or an email about a party on campus that

i’m missing. But i guess each genera-

tion must chart its own course. i’m just

glad to have grown up during a time when

travel was an adventure, not an itinerary.

William L. Gertz is the President and CEO

of the American Institute For Foreign Study

(AIFS) (www.aifs.com)

Page 30: YTI Magazine

pair, work & travel, cultural exchange, internship &

volunteering industries.

“WETM has been one of the most successful events

for us to visit in order to meet quality partners in the work

experience and cultural exchange travel field. despite the fact

that india is a relatively new destination for such programmes,

we have gained tremendous benefit from attending the event

continuously for many years, and we intend to participate

regularly in future events also,” according to Ninad Sharma,

IDEX – Indian Network for Development Exchange.

Some key numbers from the event:

• 270 delegates (10% increase from 2010)

• 182 organisations

• 2076 business appointments

• 44 different countries represented

30 youth travel international WYSE TravEl ConfEdEraTion

EvEnT HigHligHTS

The annual Work Experience

Travel Market (WETM) and

IAPA Annual Conference (IAC)

concluded a very successful

three days in Brussels in

March of this year.

Work Experience Travel Market and iaPa Annual Conference – Event Highlights

16-18 MARCH 2011 BRuSSELS, BELGIuM

WETM-IAC, now in its 14th year, is an annual

B2B event held by the international au Pair

association (iaPa) and WYSE Work abroad, two

of the World Youth Student and Educational Travel

Confederation’s sector associations. it has long

been regarded as the must-attend event for the au

events

Page 31: YTI Magazine

“This year’s WETM-IAC in Brussels showcased

a highly positive vibe in an outstanding, well-

organised conference format. Business appointments

were professional and productive, while the social moments

reflected the collegial and familiar atmosphere of our com-

munity. For many years in a row WETM-IAC has proven to be

a unique conference for youth travel organisations active in

the field of au pair, cultural exchange, volunteer and many

other programmes. We are excited to carry this momentum

into Budapest in 2012,” said Jack Hompes, Chairman of the

international au Pair association.

for more information and to stay in the loop regarding the

Budapest event, please visit www.wetm-iac.org.

Page 32: YTI Magazine

ALbAniA ê AnDE-LM Agency Ltd ê ArgEnTinA ê Au Pair Exchange Argentina • ECELA • Hostelling International Argentina • Milhouse Hostel • Pasantias Argentinas • PAX Hostel • TIJE Argentina ê ArMEniA ê interservice ê AuSTrALiA ê ACCESS Language Centre • Adventure Tours Australia Group Pty Ltd • American Institute for Foreign Study (Australia) • Australian Internships Industry Association • Australian Internships Pty Ltd • Australian Tourism Export Council • Backpacking Hostel Australia P/L • Base Backpackers • Conservation Volunteers Australia & New Zealand • GET Educational Tours Pty Ltd • Global Gossip • Greyhound Australia Pty Ltd • Intrepid Travel Pty Ltd • Perth Au Pair - Demi Pair • Smart Au Pairs • STB Student Travel Bureau Australia • Student Placement Australia New Zealand Pty Ltd. • Sydney English Language Centre • Tourism Australia • Tourism Tropical North Queensland • Tourism Victoria • UNSW Global Pty Limited • VIP Backpackers • Visitoz • Wake Up! • Work & Travel Company Australia • WorldNomads.com Pty Ltd ê AuSTriA ê AuPair Agenturen Osterreichs • AuPair Austria • Cultural Care GmbH • Good Hope Studies • Osterreichischer Jugendherbergsverband • PDM Schuler u Studentenreisen ê bELAruS ê information Advice Service “unvers” ê bELgiuM ê AEP - Centre of coordination and Services • Bureau International du Tourisme Social • Hostels in Brussels • NV Connections • Toerisme Vlaanderen • World Education Program ê BOLIVIA ê Au Pair bolivia S.R.L. • Ciudad Mundo ê brAziL ê ARTHA - Agencia de Viagens e Turismo Ltda • Brazilian Educational & Language Travel Association • Central de Intercambio Viagens Ltda • Central Internacional do Estudante • Cultural Care Au Pair (Brazil) • Experimento de Convivencia Internacional do Brasil • Student Travel Bureau • True Experience • World Study Brazil ê buLgAriA ê Association for Support of the Academic Society • IBC Student Exchange Ltd • Sofia Tours EOOD ê CAMboDiA ê rosy guesthouse ê CAnADA ê Canadian Federation of Students • Canadian International Student Services • EF International Language Schools • Explorica • GAP Adventures Inc. • Global Lifestyles Canada Inc. • Global Village Backpackers Inc • Global Village English Centres • Hostelling International - ASL • Hostelling International - Canada • International Language School of the YMCA of Quebec • International Nannies & Homecare Ltd. • King George International College • Languages Canada Association • Le Jazz St-Denis • LSC Language Studies Canada • Omnicom School of Languages • Scotia Personnel Ltd • SWAP Working Holidays • Tamwood International • Travel CUTS • University of Victoria English Language Centre • Vancouver English Centre ê CHANNEL ISLANDS ê Contiki Holidays for 18 - 35s ê CHILE ê Hostelling international Chile ê CHINA ê Au Pair ABC Service Center • Au Pair Beijing • Beijing Biztour • Beijing New Oriental Vision Overseas Consulting Co • China Au Pair Association • Chinese Au Pair Centre • E&P Education Service (Shanghai) Co. Ltd • GWM Cultural Exchange • HHS(Beijing)International Cultural Exchange Center • IES Global China (HK) Ltd • iMandarin Chinese Language Institute • International House Xi’an • KCICE • Luke International Group Limited • Scope Consulting • Shanghai CIIC International Business Development C • Shenyang EANNA Education Training Center • Sichuan Overseas Affairs & Exit-Entry Service Cent • Xu Bo Art and Culture Exchange • Youth Education Services ê CoLoMbiA ê Asociacion Colombiana de Agencias de Au Pair • Au Pair and Travels • Au Pair Exchange Colombia • Au-Pair Colombia Ltda • Aviatur SA • Cultural Travel • Fundacion Mundo Colombia • Global Connection • Intercambios y Turismo Ltds • International Options, Inc. • Vedi Travel ê CoSTA riCA ê Intercultura de Centro America • OTEC Viajes Internacional • VIAJES COLON ê CroATiA ê Croatian Youth Hostel Association ê CubA ê Cubamar Viajes SA ê CZECH REPUBLIC ê GTS Alive s.r.o. • Student Agency Ltd ê DEnMArK ê Adventure Heart by Intersprog • ALOTT • EF Education A/S • Gouda International • KILROY • STS Au Pair Denmark ê DoMiniCAn rEPubLiC ê oDTE ê ECuADor ê AuPair to the World • Fundacion Cultural APEX • Idiomas SA • ORDEX Cultural Exchange • SLI Ecuador • Xplorer Ecuador ê EgYPT ê Egyptian Student Travel Services ê ESToniA ê FESU (EUL) ê FINLAND ê Allianssi Youth Exchanges • Finntourist/Koulumatkailutotoimisto Oy ê FRANCE ê Accueil International Services • APITU Good Morning Europe • Aquarius • Association Familles Jeunesse • Au Pair Fly • Au Pairs by Pebbles • Au-Pair Azur • AVI International • Coaching Solutions trading as Solution Au Pair • Douce France • Envol Espace • Ethic Etapes • Europair Services • Experiment France • Federation Unie des Auberges de Jeunesse • Fee revee • FIAP “Jean Monnet” • France for young people! • Global Student Community • Institut Parisien • Jeunesse et Nations au pair • La Ligue de L’enseignement • New LSF • Oliver Twist Work & Study • STS Au Pair • Union Francaise des Agences Au Pair • Union Nationale des Associations de Tourisme ê gErMAnY ê AbroadConnection • active abroad & Au Pair Agentur Maria-Theresia • Alemania Latin Au Pair • American Institute for Foreign Study (Deutschland) • ASTA Reisen Stuttgart GmbH • ASTUR - Agentur fur Sprach- und Studienreisen GmbH • Atmosfair GmbH • Au-Pair Agentur Alemania • Au-Pair Agentur Cefelin • Au-Pair Service Dr Uwe Krenz • Au-Pair Society e.V. • CAMPS International GmbH • CareMed • carpe diem / TravelWorks • Das Reisenetz e.V. • Deutsches Jugendherbergswerk • did deutsch-institut • Dr Frank Sprachen & Reisen • Dr Steinfels Sprachreisen GmbH • Dr. Walter GmbH • EF Education (Deutschland) GmbH • Experiment e.V. • FDSV • FERIENBOERSE • German Red Cross Volunta GmbH • Gloria Au Pair Agentur • GLS Sprachenzentrum • ICEF • International House Berlin PROLOG • INTO Schuleraustausch • Kulturist GmbH UG (haftungsbeschrankt) • Martin Peters Sprachentraining GmbH • Messe Berlin GmbH • Multikultur International Exchange Services • munichaupair Patricia Brunner e.Kfr. • OIK • PME Familienservice GmbH • PractiGo GmbH • Praktikawelten • Reisedienst Deutscher Studentenschaften GmbH • RUF-Jugendreisen, Trend Touristik GmbH • SANDEMANs New Europe GmbH • Sprachcaffe - Languages Plus • Sprachdirekt GmbH • Stepin GmbH • TANDEM International e.V. • Tourismus Agentur Schleswig-Holstein • Tourismusverband Mecklenburg-Vorpommern • Ueberland Reisegesellschaft GmbH ê GHANA ê Pink Hostel • SYTO Ghana ê grEECE ê L’Oceane • ROBISSA S.A. - ISIChellas ê HONG KONG ê Hong Kong Student Travel Ltd ê HUNGARY ê AU-PAIR KFT • Diakigazolvany Kft. ê inDiA ê Indian Network for Development Exchange • Sehdev Travel & Educational Services • Small World Travels (India) • STIC Travels • Volunteering India • Volunteering Solutions ê irELAnD ê Au Pair Study Centre • Cara International • Celtic Budget Accommodation Centres • Cork English College • Dublin School of English • EIL - Intercultural Learning • Emerald Cultural Institute • Equipeople Ltd. • Galway Cultural Institute Limited • High Schools International • Horner School of English Ltd, The • Hostelworld • Hostelworld.com • Irish Education Partners Ltd • Irish National Au Pair Association • Shamrock Au Pair Agency • SK Dublin Au Pairs • Swan Training Institute • USIT Ireland ê iSrAEL ê ICEC • iSSTA Lines ê iTALY ê Accademia Europea di Firenze • Associazione Lingue e Culture Europee • Celtic Childcare • Country Club Castelfusano • CTS Associazione • CTS VIAGGI Srl • Euroma • FBItaly • Intermediate srl • International Au Pair Italy • Interstudioviaggi SRL • Italian in Italy • Scuola Leonardo da Vinci • Scuola Lorenzo De’ Medici 2 • Study Abroad Educational Travels ê JAPAn ê Council of international Education & Language Trav • University Co-op Tourism ê JorDAn ê Farah Hotel • Institute of International Cultural Exchange ê KAZAKHSTAN ê Bakhytty Hostel Kazakhstan • Jibek Joly Company Limited ê KEnYA ê bermuda garden Hotel ê KYrgYzSTAn ê Alia Study Travel ê LATVIA ê Cultural Exchange Foundation • ISIC.LV ê LibYAn ArAb JAMAHIRYA ê Hormuz ê LITHUANIA ê zig zag Travel ê LUXEMBOURG ê Azure Property Investments ê MACEDoniA ê Kontext Au Pair and Student Ltd • Kouzon i Ko ê MALAYSiA ê MSL Travel Sdn bhd ê MALTA ê Berlitz Language Center • Chamber College • Clubclass Ltd • European School of English • Linguatime School of English • Link School of English • National Student Travel Foundation ê MEXICO ê Au Pair Mexico • Edu Travel World • Estudiantes Embajadores de Mexico • Hostelling International Mexico • I.M.A.C. Instituto Mexico Americano de Cultura • Mundo Joven Group • SETEJ MEXICO A. C. • VAS! Mexico • Zeltzin Aupair Agency ê MOLDOVA ê Center of international Programs “rEJAnS-PriM” ê MongoLiA ê Naturschutz Mongol • Open World ê nEPAL ê Ideal Friendship Nepal • Zen Nepal ê nEW zEALAnD ê Au Pair Link Limited • Awesome Adventures Fiji & Oz • EF International School of English • Kiwi and Feejee Experience • Nannies on Demand Ltd • New Zealand Au Pair Association • New Zealand Management Academies Ltd • STB Student Travel Bureau New Zealand ê nigEriA ê glory Educational Services Ltd ê norWAY ê Atlantis Exchange ê PEru ê Andean Tours Ltd • Asociacion Peruana de Agnecias Au Pair • AuPair International EIRL • Eurointec • INTEJ • Milla Tourismo • Quality Au Pair • Smiling Faces Au Pair SAC • Students Partners ê PHILIPPINES ê First Place Inc. • YES Philippines ê PoLAnD ê Almatur (jsc) • Cultural Care Poland sp. z o.o. ê PorTugAL ê Abreu Jovem • Agencia de Viagens Tagus • Novas Ideias • Unreal Hostel ê roMAniA ê Asociatia Pentru Sprijinirea Tinerilor Studentilor • MS Wranghel ê ruSSiA ê Consult-unity • Ekaterinburg Center “Education Abroad” • Inter-Air Ltd • Interbusiness • International Travel & Education Co • InterStudents.RU • InterSTUDY Center • Joint Stock Company “Spectrum Travel” • Magister • Millennium Ltd • Open World Education Ltd. • OST Ltd • Phoenix-nT Ltd • Rospersonal LTD • Sindbad Travel International • Sputnik ISIC Ltd • STAR Travel • YA Language School ê SEnEgAL ê SYTo Senegal ê SErbiA ê Iuvia NGO • Karavan Travel & Trade ê SingAPorE ê International Paradise Connexions Tours & Travel • Singapore Tourism Board • Speedwing Training (Asia) Pte Ltd • Transinex PTE Ltd ê SLOVENIA ê STA Ljubljana ê SOUTH AFRICA ê African Impact • American Institute for Foreign Study (South Africa) • Au Pair Travel • Bianca’s Au Pairs • Chilli Adventures • Coffee Shack Backpackers Lodge • Edu SA • ISIC South Africa (Pty) Ltd • SaltyCrax Adventures • SASTS Working Adventures • SAYTC / Backpacking South Africa • South African Au Pair Regulatory Association • The Department of Trade and Industry • Umzingisi Foundation • Vol SA • Worldwide Adventure Travel • You2Africa • Youth Discovery Programmes ê SOUTH KOREA ê iAE Edu Net, Eduhouse Inc. • KISES • Uhak.com ê SPAin ê Agora BCN • Alcalingua Universidad de Alcala • Asociacion Espanola del Programa Aupair • Barcelona Academic Services • CEAE - FALGAS • CETT, Tourism & Hospitality, Education/Research • Club de Relaciones Culturales Internacionales • Colegio Maravillas • Equity Point Youth Hostels • Feet Up Hostels • GLOBUS-Idiomas, Formacion Y Ocio • INFORT Instituto para la Formacion • Instituto de la Juventud • International Au-Pair & Language Abroad Group • Internet Advantage • Interway S.A. • Juventud Y Cultura • Kingsbrook Language Services • Language School Worldwide S.L. • MelonDistrict • ONECO - the training agency • Rosa dels Vents trading as RV Youth Hostels • Sabatica Consultores • Serlac Experience • SHE Travelling Consultants - Spanish Heritage • Spanish Teachers S.L. • StudyGlobal • UAB Idiomes Barcelona • Viajes Sanabria SA / Linguatur ê Sri LAnKA ê United Holidays ê SWAziLAnD ê All Out Africa/Lidwala Backpacker Lodge ê SWEDEn ê Cultural Care Au Pair (SE) • STS Au Pair • STS Student Travel Schools ê SWiTzErLAnD ê Backpackers Villa Sonnenhof • Computer & Ferien Camps AG • EF International Language Centres • ESL - Ecole Suisse de Langues • Eurocentres • Hostelling International Marketing GmbH • Swiss Youth Hostel Association • Village Camps SA • Weltweitblick ê TAiWAn ê Federal Vacation Co. • Kang Wen Culture & Education Foundation • Ministry of Education, Taiwan • National Youth Commission • SEN Travel • Taiwan Youth Hostel Association • Tourism Bureau, Min. of Transport & Comm ê THAILAND ê Educational Travel Center Company Limited • Key Education • Pacific Asia Travel Association • Thai International Education Consultants Associati • Tourism Authority of Thailand • Trans World Education Ltd ê THE NETHERLANDS ê Activity international •Africa Calling • Au Pair Exclusive • Au Pair Interactive • CJP • de Reisweg • Diogenes Reizen B.V. • Hans Brinker Hotel • House o Orange Au Pairs • Mission Hollandaise • Netherlands Au Pair Organization • S-abroad • S-au pair intermediate • Smiling Faces • StudyTravel BV • Super Nanny Au Pair Services • Travel Active • Woonstichting De Key • World Wide Au Pair & Nanny • YES Au Pair ê TuniSiA ê SYTravel Tunisia ê TurKEY ê Association of International Education Counselors • English & More International Learning Center • Genctur • ITEBS • OPER Educational Consultancy Tourism • Truva International Education Service • WESTEDU International Education Consultancy ê uKrAinE ê Aspect Ltd • AUpairUA Agency • Coliseum Ltd. • Domar Travel Education ê uniTED KingDoM ê A2Z Au Pairs • ABC Au Pairs for London and the South East • Acacia Adventure Holidays Ltd • American Institute for Foreign Study Ltd (UK) • Ardmore Group, The • ASB Internship Solutions Ltd. • Astor Hostels London • Au Pair Ecosse • Au Pair Network International • BMI • Britannia Learning & Leisure Ltd (Kingswood) • Britannia Student Services Ltd • British Au Pair Agencies Association • British Educational Travel Association • BUNAC • BusyBee Au Pairs Ltd • Childcare International Ltd • Clearing House Service • Clink261 • Cultural Homestay in Europe Ltd • Educational Cultural Exchanges International Ltd • EF International School of English • Embassy CES • English UK • Euroculture Linguistic Visits • Experience Language Limited • Generator Hostels Ltd • Global Vision International • Hatters Hostel Ltd • HILSAM GROUP OF AU PAIR AGENCIES • HostelBookers • Hostelling International • International Quest • International Students House • InterStudies Ltd • ISIS Education & Travel Group • Joseph Allnatt Centres Ltd • Kaplan International Colleges • KEY Educational Travel Ltd • Language Courses Abroad/Spanish Study Holidays • Language Network LTD • Madventurer Limited • MM Oxford Study Services • Nannies and Childcare • NUS Services Limited • Oxford Royale Academy • Piccadilly Backpackers • PLUS Ltd • Project International • Quick Aupair & Nanny Agency • Sarah Isaacs Au Pairs Direct • Smaller Earth Ltd • Smart Au Pairs • Smart City Hostels Edinburgh • Smart Space (UK) Limited • STA Travel Group • Sunny Smiles Au-Pair Agency • The Childcare Company • The Training Partnership Ltd • Top Deck Tours Limited • Ukinbound • UMI Hotels & Access Apartments • University of Bath • WST Charters • YHA (England & Wales) Ltd ê UNITED STATES OF AMERICA ê 92Y Residence • Academic Adventures in America • Academic Study Associates • Alliance Abroad Group, Inc. • American Institute for Foreign Study Inc (USA) • ASSE International • Au Pair in America • Au Pair International • AuPairCare Inc. • Berlitz Languages, Inc. • Brooklyn Tourism • Camp Counselors USA, Inc. • Center for Cultural Interchange, The • Choice Students International • COINED International • Compass Benefits Group • Computer Professional Learning Center (CPLC) • Council for Educational Travel USA • Council on International Educational Exchange • Council on Standards for International Educational • Cultural Care Au Pair • Cultural Embrace • Cultural Exchange Network • Cultural Homestay International • Disney Youth Group Programs • EF International School of English • EurAupair Intercultural Child Care Programs • Federation EIL • Global Resources for Education & Travel, Inc. • Global Secutive, LLC • GoAbroad.com • goAUPAIR Operations LLC • Hostelling International-USA • Hostelrescard.com Inc • InterExchange • International Council of Tourism Partners • International Cultural Exchange Organization Inc. • International Student Volunteers, Inc • International Trainee Network, LLC • Intrax Cultural Exchange • Janus International Hospitality Student Exchange • Jazz Hostels • National 4-H Youth Conference Center • New York Language Center • NorthWest Student Exchange trading as CICD • Pacific Intercultural Exchange • People to People Ambassador Programs • Rennert Bilingual • RT Tax • Sara’s New York Homestay LLC • Spanish Abroad, Inc. • Spirit Cultural Exchange • Spring International Language Center • Student & Youth Travel Association • StudentUniverse • TAXBACK.COM (USA) • The Language Academy, Inc. • Travel CUTS USA • WISE • World Wide Cultural Exchange, Inc. • YMCA of Greater New York ê VENEZUELA ê Proyectos IVI Venezuela C.A.

our memBerS. Serving The gloBal

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