Your Opt in Launch Plan & Swipe File Online Marketing Mastery 4 WEEK COURSE FOR HEALTH COACHES

Your Opt in Launch Plan &Swipe File

Online Marketing

Mastery4 WEEK COURSE FOR HEALTH COACHES

MONDAY TUESDAY WEDNESDAY

THURSDAY

FRIDAY SATURDAY

SUNDAY

WEEK 1 1

WEEK 2 2 3 4 5 6 7 8

WEEK 3 9 10 11 12 13 14 15

WEEK 4 16 17 18 19 20 21 22

WEEK 5 23 24 25 26 27 28 29

Decide on

your opt-in

product.

CALENDAR – Month OneOPT-IN LAUNCH PLANNING

Make a

squeeze

page.

Write a

webinar to

explain your

opt-in.

Write & load 3

emails

explaining your

offerings in your

autoresponder.

Post your

social media

offers.

Copyright 2014 The Health Coach Group

Share your

new opt-in

product for

testimonials.

Plan a

webinar.

Make your

optin form.

Schedule &

Promote

Your Webinar

Requires premium Mailchimp subscription

Post &

promote your

social media

offers & send

email #1

Post your

social media

offer. (if

unadvertised) (if unadvertised)

MONDAY TUESDAY WEDNESDAY

THURSDAY

FRIDAY SATURDAY

SUNDAY

WEEK 1 1

WEEK 2 2 3 4 5 6 7 8

WEEK 3 9 10 11 12 13 14 15

WEEK 4 16 17 18 19 20 21 22

WEEK 5 23 24 25

26 27 28 29

CALENDAR – Month TwoOPT-IN LAUNCH PLANNING

Webinar

Post your

social media

offers.


(if unadvertised)

Post your

social media

offers.

Post your

social media

offers.

(if unadvertised)(if unadvertised)

Post your

social media

offers.

(if unadvertised)

Post your

social media

offers.

Post your

social media

offers.

(if unadvertised)(if unadvertised)

Post your

social media

offers.

(if unadvertised)

Post your

social media

offers.

(if unadvertised) Post your

social media

offers.

(if unadvertised)

Post your

social media

offers.

(if unadvertised)

Post your

social media

offers.

(if unadvertised)

Decide on

your opt-in

product

YOUR IRRISISTIBLE OPTIN OFFER OPT-IN LAUNCH PLANNING


TESTIMONIALS FREE OPT-IN LAUNCH PLANNING


Share your

new opt-in

product for

testimonials.

Ask for testimonialsPost this to Social Media WANTED! FIRST 12 People to respond!!!12 People to be the first to receive my new name of offer!You will receive FREE description to entice, explain and give benefits of free offer. What do I want in return? All I ask is that you review it for me so I can use your review to evaluate and to share with others.Click here to receive yours! Link to your squeeze page goes here.

Plan a

webinar.

WEBINAR FREE OPT-IN LAUNCH PLANNING


Free name of your offer Title: Name of your offer OpeningMain Closing Topic IntroductionIntroduce YourselfTell Your StoryGive Your Elevator PitchYou will enjoy these results when you …3-5 teaching pointsTell a personal story about yourself and name of your offerOffer your name of your offer OptinYou may want to invite them to your next webinar where you promote your other paid programs…12 Day Detox Workshop is one suggestion.Discuss a couple testimonials from your testimonial give aways.Open Q&A

WEBINAR – SCHEDULE AND PROMOTE FREE OPT-IN LAUNCH PLANNING


Schedule &

Promote

Your Webinar

Free name of your offer ScheduleChoose a time your niche is available and get it scheduled. You may use google hangouts for free or pay more and use gotowebinar. Gotowebinar has a 30 day free trial and is more reliable and stable right now than google hangouts.Your webinar should be promoted the same as an optin or a product. You may run an ad on Facebook, mention it in your blog or email and offer it to your current subscribers and request they bring a guest with them. Get some partners involved in this – ask them to offer your optin to their subscribers and you will do the same for them.

SOCIAL MEDIA POST: FREE Webinar! Name of your offerJoin me for a fun and informative name of your offer party/workshop, etc.!I will share these secrets:Why you should add a smoothie a dayRecipes for the best smoothies everHow to invent your own smoothie recipesClick this link to sign up for my webinar: insert link for gotowebinar or

googlehangouts here.Don’t worry if you can’t make it! We will record it and send you the recording!

FOLLOW UP EMAILSFREE OPT-IN LAUNCH PLANNING


Write & load 3

emails

explaining your

offerings in your

autoresponder.

Free name of your offer *This step requires an autoresponder.You should send a series of emails to your clients to allow them to get to know you and see what you offer to your customers. They have your free opt in, now you want to be sure they are using it and that they know they will be receiving your blogs and newsletters. Give them an opportunity to opt out if they like…but give them enough love that they don’t want to. Email #1 Send 3 days after opt inEmail #2 Send 7 days after opt inEmail #3 Send 14 days after opt in

FOLLOW UP EMAILS – EMAIL #1FREE OPT-IN LAUNCH PLANNING


Write & load 3

emails

explaining your

offerings in your

autoresponder.

Email #1 Hi XXXXX, The reason you are receiving this email is that you recently opted in to receive name your offer! If you don’t want to receive my emails…just click on the “unsubscribe” button at the bottom of this email. You should have had an opportunity to enjoy name your offer by now! Change can sometimes be a challenge and I want you to know that I am right here with you and would love to help you if I can. Email me back personally if you have any questions or would like to share your experience or thoughts. I wanted to share one more extra super surprise… Add a recipe or something that is appropriate to your offer. Then say something about it. Enjoy name your offer! To your health,



Write & load 3

emails

explaining your

offerings in your

autoresponder.

Hi XXXXX, If you haven’t already, you will soon begin to receive my regular newsletters. I hope you will email me and let me know what you would like to learn about. As a health coach I have access to all kinds of educational research and materials that you may not find every day and I would love to be a part of your journey to a healthier lifestyle. Just in case you are finding the healthy lifestyle to be a little on the “spendy” side, I am including some money saving tips for you.COMMUNITY SUPPORTED AGRICULTURE (CSA)This is your chance to work with farmers to even out their sales year and benefit in the process. Find a local CSA

and buy produce in advance. When the farmer’s crop comes in, you stop by and pick up your share. The cost is usually around $500 (give or take) and you will get buckets of great produce during the growing season. It is a win-win for everyone. If you don’t think you can use that much produce, get a friend or two to split the bill! This is a little security for the farmer during non-producing times and a lot of good stuff for you in return.

2. FARMER’S MARKETSFind the local farmer’s markets, buy seasonal produce and bargain for your best price. This can also be great weekend entertainment. 3. BUDGETLearn to use what you have in your pantry and fridge. Throw that left over beet or carrot in, add some spice…it keeps you from wasting food and offers endless possibility and new discoveries.4, GROW YOUR OWNThere is nothing quite so satisfying as eating food that you have planted and grown with your own hands. It also insures that it is clean and free of pesticides. Check to be sure you have seeds that are not GMO.5. STORE YOUR FOOD CAREFULLYClean and store your food when you get it home. Use green bags to extend freshness.6. SAVE MONEY ELSEWHERESave money by not eating out! That will buy a lot of groceries.I hope you enjoyed these tips and will use them in your daily life. I look forward to sharing more great tips and tricks in the future. To Your Health,



Write & load 3

emails

explaining your

offerings in your

autoresponder.

Hi XXXXX, How have you been doing? Hopefully still drinking smoothies or juices? Since you liked our name your offer, I wanted to let you know about our 12 Day Detox. We will be having a webinar in 2 weeks on the 12 Day Detox and I wanted to invite you to attend.FREE Webinar! 12 Day Detox

Join me for a fun and informative 30 minutes on toxins and cleansing!

I will share these secrets:Toxins in your everyday life.How to detox with whole foods, naturally and without hunger and deprivation.How you will feel during and after your detox and the benefits. Click this link to sign up for my webinar: insert link for gotowebinar or googlehangouts here.

Don’t worry if you can’t make it! We will record it and send you the recording!If you liked the 7 Day Smoothie Challenge, you will LOVE this!

I hope to see you there.

To your health,

If you want to take this one step further and really connect, open a 7 Day Smoothie Facebook Group

Social Media PostPromote Your Opt-in


Post &

promote your

social media

offers

Photo with 20% or less text

Join me to learn about name your offer. I will share these secrets:Why you should add a smoothie a dayRecipes for the best smoothies everHow to invent your own smoothie recipesClick this link to get a download now! link

Squeeze PagePromote Your Opt-in


Post &

promote your

social media

offers & send

email #1

Squeeze PageOffer your optin

Name of Your Offer – FREE Optin! 100% free – no obligation – get a free download of Name of Your Optin

Join me and for Name of Your Optin for FREE.

Name of Your Optin includes:

1. what your optin offers2. what your optin offers3. what your optin offers

You will even get my newsletters and tips! – and its all for FREE.

Testimonial

Testimonial

Enter your email address in the form and I’ll send you immediate access to download this offer for free.

Get in on it now!

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

WEEK 1 1

WEEK 2 2 3 4 5 6 7 8

WEEK 3 9 10 11 12 13 14 15

WEEK 4 16 17 18 19 20 21 22

WEEK 5 23 24 25 26 27 28 29

CALENDAR STANDARD SOCIAL MEDIA MARKETING

Weekly Blog and newsletter

Weekly Blog and newsletter.

Weekly Blog and newsletter.

Daily Social Media Posts – Interest, Funny, Personal, Promotion, Inspiration.





Weekly Blog and newsletter

Plan Ahead!

YEAR 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

JANUARY

FEBRUARY

MARCH

APRIL

MAY

JUNE

JULY

AUGUST

SEPTEMBER

OCTOBER

NOVEMBER

DECEMBER

CALENDAR ANNUAL PROMOTION PLAN

New Year Weight Loss

Spring Detox

New Year Weight Loss

Coaching Enrollment

Annual Summer Health Celebration

New Product Promo

Summer Eat Local

Back to School Get in Shape

Healthy Holidays

Coaching Enrollment


Plan Ahead!

Documents

Your Opt in Launch Plan & Swipe File Online Marketing Mastery 4 WEEK COURSE FOR HEALTH COACHES