08-SLC-029 Sagicor Product & SerPage 1 10/1/08 4:11:07 PM

t’s an ordinary day, in an ordinary town in an ordinary country somewhere in the world. An ordinary mobile phone user receives one of the almost 2 trillion short message service (SMS) messages sent last year and sees that said SMS is from his bank informing him about a new credit card. “Really?” he thinks, “I wonder if the interest is better than my current card?” He briefly contemplates calling the bank’s customer care line then remembers that his last call there took ten minutes and that his not so ordinary steak will be ready in 5 minutes. He shrugs indifferently, puts the phone into his pocket and the communication process has failed.

yourmoney ezine

Changing the way businesses CommuniCate

Business lounge

by Andre Burnett

I

CoreTalk:

An ordinary mobile phone user receives one of the almost 2 trillion short message service (SMS) messages sent last year and sees that said SMS is from his bank informing him about a new credit card.

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yourmoney ezine

Business lounge

SMS messages surpassed the number of voice calls made in 2008, 100 million messages per month are sent in Jamaica alone and yet the usage of SMS as a tool in Customer Rela-tionship Management has not been properly utilized.

Neil Patrick believes he has the solution and by all indications he does. As outlined in a previous interview Mr. Patrick is the Managing Director of CoreTalk Caribbean, a Customer Relationship Management (CRM) solution which utilizes the ubiquity of text messages in an intelligent format.

Much of the way that SMS is utilized in Jamaica is with out-bound messages with no way of the user supplying easy and efficient feedback. “Many companies have even started to utilize the inbound facility of Coretalk to alleviate some of the costs of having an extensive customer care base”, ex-plains the British national, “If you want to make contacting your business easier for your clients and save your company money at the same time you need to schedule an on-site pre-sentation with CoreTalk.”

The full capabilities of CoreTalk exceed simply communi-cating with the clients and customers and venture into a full streamlining of the operations of a small and medium sized enterprises and even huge multinationals companies. Through the time saved with short, concise and direct communication channels, businesses become more productive with MSMEs gaining up to 2 full working days per month when using the CoreTalk software.

With a roster of companies that include among others NCB, Hawkeye and Nestle growing rapidly, Mr. Patrick has decided to “up the ante”. “We’ve now partnered with E-Zines limited which is a fresh, innovative company with a unique medium”, said an enthusiastic Neil Patrick, “with this partnership, we’ll be increasing the sales team, reaching more users and con-necting these users faster. Customer care is our priority and we think this is the best way to keep our cutsomers happy

and continue to grow the business.”

With sophisticated soft-ware which integrates many of the key compo-nents of the client care and feedback, CoreTalk takes full advantage of a service which has be-come standard in many of our lives. With no slowdown visible in the near future, the new alli-ance that Mr. Patrick has formed is bound to pro-vide much steam for the locomotive of progress.

To book a free onsite demonstration to see how Coretalk can ben-efit your business, go to www.coretalkgroup.com or text DEMO to 8456377.

Changing the way businesses Communicate (cont.)CoreTalk

SMS messages surpassed the number of voice calls made in 2008, 100 million messages per month are sent in Jamaica alone and yet the usage of SMS as a tool in Customer Relationship Management has not been properly utilized

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Alicia Chong, Business Development Executive of Coretalk pays close attention to Managing Director Neil Patrick as he demonstrates the immediacy of SMS Texting

to sabotage your success Part 1Four Ways

ave you ever wonder what is holding you back from being successful in life and business? Well today I would like to share with you why some people do not achieve the success they are designed to achieve. It is very simple, we are

held back in our personal and business life because of our inner gremlins”.

A gremlin, in coaching terms is an internal habit system that stops people from achieving their goals in business or life. It’s an internal habit or a feeling that seems to run on its own ac-cord - something that rises up and then stops you from taking action on or completing a particular phase of a project. There are four gremlins that sabotage our success and hinder us from taking action.

Fear of Dreaming

Some people are afraid to even consider their dreams, such as: starting a business, expanding an existing business, meet-ing a great partner, training for a marathon etc. People with this gremlin don’t believe they have the talent, intelligence or self-worth for these desires to manifest. Oftentimes, past dis-appointments have been internalized to the point where they become procrastinators of habits. The result: being afraid to even consider what is possible. People with this gremlin ex-perience their life from this place of loss of choice as if this were their destiny.

People stuck at this stage need loving support to discover their true vision. Working with a supportive coach can clear up the negative activity and inner conclusions around this old fear system. People are often surprised at how quickly they can tune into their dreams and learn to make them real when they shift their focus and begin to see what is possible for them.

Fear of Failure

Some people get easily inspired by their dreams and take im-mediate action. Yet, they have difficulty executing what they start. People with this gremlin can literally be a victim of their own minds by sabotaging themselves with their thoughts and beliefs about their lack of resources, capabilities and skill re-

quirements.

The fear-of-failure folks need to build the inner conviction that they are capable of mak-ing their dreams come true. When these people explore their inner values and capa-bilities, they build clar-ity around positive imaging and results thinking. They benefit from establishing a micro-visionary practice while seeing what they are building with detailed step-by-step organization. Seeing themselves moving towards a big sales goal through achieving weekly targets begins to build their inner map of success.

Henry lewis

Hby Henry Lewis

yourmoney ezine

mind your Business

”Oftentimes, past disappointments

have been internalized to the point where they become procrastinators of habits.“

When these people explore their inner values and capabilities, they build clarity around positive imaging and results thinking.“

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yourmoney ezine

ince its inception, Research In Motion’s (RIM) BlackBerry has been a kind of digital crack, con-verting non-believers into zealots with its prom-ise of never ending connectivity and worldwide range. Once considered a tool of businessmen with no sense of electronic style, the increas-ingly ubiquitous BlackBerry has etched a place

in our psyche and society especially in Jamaica with people from all walks of life pinging incessantly.

A yearning for market share has seen the device change over time to a multimedia device, appealing to a wider cross-section of individuals but according to studies done in the United Kingdom, the device still does what it became famous for...and very well at that.

It seems that your co-workers might be doing a little more than tweeting away on their new BlackBerry 9000 because studies every year have shown that Blackberry equipped workers have up to 15 more productive hours than some-one who has to run to a computer to check for an email. The concept of being always on call seems to defeat the purpose of downtime as very few business people find it easy to turn off their phones even on the weekend or at night. Work has found a foolproof way to invade the home.

Does this productivity have a cost? It must, somewhere somehow down the line. The increasingly digitization of in-dustries and communication lead to a disconnect between workers and their colleagues. “The virtual colleague” sounds like that ray Bradbury may have written about but 79% of individuals participating in a study admitted to having only met approximately 50% of the people they regularly do busi-ness with. The advent of wireless internet capable devices such as the BlackBerry means that a person can complete a 30 minute commute without ever once really noticing an-other person on the ride while having conversations with 5 ‘friends” hundreds of miles away.

Being social is one of the main ways human beings have per-sisted for so long and the ar-gument could be made that our socialization has gone up to the radio waves in a process that seems very much like magic to this writer. We’ve become a lot more productive and our bosses and colleagues are amazed by how fast stuff gets done but even so 24% of the study mentioned above claimed that they felt constantly stressed about the concept of always being on call.

Communication has changed and will continue to change but will the necessity of face to face interaction ever die out? Getting people to buy into the people as well as an idea and a business has always been important and will never change no matter how easy communication becomes. Or at least we hope so.

insigHts

by Andre Burnett

S

BlaCkBerry and the human implication

BlackBerry has been a kind of digital crack, converting non-believers into zealots with its promise of never ending connectivity and worldwide range

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