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Your Gateway to the Growing Russian and Eurasian market
American Technology Print Center in Moscow ATPC
Parent organizations of the ATPC
NPES The Association for Suppliers of
Printing, Publishing and Converting Technologies
MAP The Russian Interregional Printing and Publishing Association
USTDA The U.S. Trade and Development Agency
The main objectives of the ATPC
Localized marketing research and studies
Operation assistance and marketing consulting to U.S. vendors
Business and technical publications in Russian language
Educational programs and training for Russian printers and publishers
Representatives in Russia and Eurasia
The ATPC established representative offices in different regions of CIS.
The branch offices operate independently providing services of the Center in
- Kiev (Ukraine) - Alma Ata (Kazakhstan) - Saint Petersburg (Russia) - Yekaterinburg (Russia)
Operation assistance and marketing consulting
More than 10 U.S. suppliers have been introduced to dealers and formed new business relationship with them, and have sold and exported several millions dollars of products to the Russian and Eurasia.
Among them: Pamarco/Dauphin Graphic Machines Spiel Associates Baumfolder Corporation Goss International XANTE Corporation’s TOBIAS Associates CSRS Ecological Paper Three Dimensions
Technical seminars and presentation
During last two years the Center hosted the following seminars and presentation of the U.S. suppliers:
- TOBIAS Inc. - XANTE - Apple - Exxon Mobile - Baum folder - Spiel Corporation
Trade shows and industry events The Center exhibits an NPES
booth at the major Russian and Eurasian trade shows:
- PolygraphInter (Moscow) - LableShow (Moscow) - RosUpack (Moscow) - Poligraphia (Kiev) - others The Center organizes and
participates in the main industry conferences and forums:
- PrintPromotion - Moscow Print Forum.
Business and technical publications
The ATPC publishes books on nearly every aspects of the field from the primers to textbooks and studies
Preferably the Center translates and publishes GATF and NAPL books
The literature is assigned for students and technical specialists, press operators and top managers.
Series Titles of series that were published in Russia
Handbooks for printers and publishers
PrimersDesigner’s Companion
Print-Media technology
Technological Evolution through a New Educational Approach
The joint educational project of the American Technology Print Center and Moscow State University of Printing Arts leads to establishing of the School of Digital Media.
A mission of the School: - provide the Russian industry with
well-trained technical specialists and managers for Graphic Arts Industry.
- Objective of the project:- to offer the modern and
comprehensive training package for industry.
Education The Center and MSUPA organize educational
programs using the experience of the - Rochester Institute of Technology Graphic Arts Technical Foundation training workshops on-line educational programs
Workshops
In 2005 and 2004 MSUPA and the ATPC hosted the following RIT workshops:
- Digital Asset Management (RIT)
- Digital Integration and Lean Manufacturing Practice (RIT)
- Contemporary Prepress Technologies and Workflow (Cambridge Prepress)
- Digital Photography and Adobe Photoshop in Digital Workflow (RIT)
Sponsorship opportunity
ATPC and MSUPA events and products give vendors and suppliers opportunity to reach printers and students in a variety of settings:
- Conferences and forums - Workshops and seminars - Publications
Our sponsors
Among the industry suppliers and vendors who have supported ATPC and MSUPA activities through the cooperative sponsorship program are the following companies
Cooperation with the industry
The educational and publishing initiative of the Center and MSUPA is opened for trade vendors and suppliers,they can join to the Center projects to facilitate technical development in Russian industry through education and publishing.
Printing market features in Russian and Eurasia
Russian economy grows at the rate of about 7,5 % in 2005.
More than 7,000 printing firms employing more than 220,000 workers.
Serving a national market of 145 millions people, Russian printing product output amounted to $ 12.3 billion.
A growth rate of printing market: 2003 – 5,7%, 2004 - 7%.
The fastest growing segments of the Russian market is converting, luxury packaging, demand printing and wide format printing
Printing equipment market features
The total volume of printing equipment market run up to 550 millions of dollars, including import – 470 millions of dollars in 2005.
The volume of domestically produced printing equipment remained flat at the level of 30 millions of dollars, and a used equipment market reached 80 millions of dollars.
Moscow State University of Printing Moscow State University of Printing ArtsArts
- founded in 1930- the only special university
to trains highly-skilled specialists for the publishing , printing, and book-distribution industry
- almost 50,000 specialists graduated MSUPA since 1930
- annually 1,000 graduates
Schools and Faculties of the MSUPA
Printing machinery and technologies;
Digital systems and information technologies;
Book distribution and advertisement;
Economics and management;