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Yankee Candle 2011 Sping & Summer Catalogue

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Page 1: Yankee Candle 2011 Sping & Summer Catalogue

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Page 2: Yankee Candle 2011 Sping & Summer Catalogue

As we embark on 2011, Yankee Candle® ved 40% brand awareness and is delighted and proud to have achievd and striking statement for me to the leading market position in the UK. What an achievement, and such a bold

begin the New Year with.

more importantly, build upon it. Therefore, our focus for 2011 is to ensure that we maintain this position and, titive world of home fragrancing We will continue to provide product innovation in our offering to the competawareness that the brand has to ensure we give you the products that your customers are looking for. The aat can be reconachieved over the last decade is one of our strongest selling tools, and one tha rmed in yourrchandising. Teamed with fully stores by maximising the visual impact with the correct Point of Sale and mersales. Consumers know the stocked shelves and the new fragrances, you have a winning combination for s

Yankee® brand and are looking to purchase Yankee® e demand. products so let’s feed the

from exotic far away destinations The spring and summer fragrance launches offer a wide range of fragrances, fves. We believe that in the to comforting fresh scents that are found much closer to home in our daily liv

fragrances chosen for the rst half of the year, consumers will pism and comfort. Whichever nd both escaptheir mood or emotion – we have a fragrances to complement or enhance it.

The fresh and oral fragrance families are always popular in the the year, and the fragrances are rst half of tre that you have the correct launched at this time to meet with consumer buying patterns. This helps ensur

fragrances to sell to consumers just as they are looking to h uplifting scents.ll their homes with

hope you are The new Marketing Toolbox facility on our website is now fully operational. I nding it a great his innovative development for asset in marketing, displaying and selling through the brand in your stores. Th

Yankee Candle® months and years to come, the will be an ongoing source of information for you. Over the mures Yankee Candlefacilities available to you will continue to grow. It is facilities like this that ensu ® offers

the best service to you, our retailers, and recon ader in the premium home rms our position as market leafragrancing sector.

he facilities available to you to Enjoy our new products, enjoy creating amazing eye catching displays, enjoy threach maximum selling opportunities and, most of all, enjoy selling!

KiKiKiKiKiKiKiKiiKiKiKiKiKiKKiKKKiKKKiKKKindndndndndndndndndddndnnnnnndddeseseseseesesesesesseeeeeeeseeeeee ttttttttttt t ttt t ttttttttttttttt rerrrrrrrrrr gardsCClCClClClClCClCCCClClCClCClCllClC ivivivivivivivivvivivivivivivvvive ee e eeee eee eeee HaHHaHaHaHaHaHHHHaHHHaHHHHHHHHHHHHH rprprppprprpprpprprprrrrrrrrprrrppperererererererererererrerrrere

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Page 3: Yankee Candle 2011 Sping & Summer Catalogue

Spring 2011 3

Summer 2011 9

Product Showcase 19

Home Fragrance 27

Candle Accessories 39

The Back Offf ce 55

TablConte

©2010 The Yankee Candle Company, Inc. All rights reserved. Entire text, photographs, and packaging are copyrighted subject

matter belonging to The Yankee Candle Company, Inc. No portion may be reproduced without prior written approval.

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Page 4: Yankee Candle 2011 Sping & Summer Catalogue

New!

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Page 5: Yankee Candle 2011 Sping & Summer Catalogue

Garden Hideaway™

A peaceful escape lled with the sweet scent of beautiful garden owers.

Pink Lady Slipper

A wonderfully soft and sweet spring bouquet, reminiscent of lovely rose petals, jasmine and violets.

Country Lemonade

The perfect summer refresher with its bright lemony aroma and just the right touch of sweetness.

Soft Blanket

Wrapped in sweet dreams … a lullaby of clean citrus, luxurious vanilla and warm amber.

Welcome

Scents for Spring

New

Seasonal fragrances as fresh and

beautiful as spring itself.

SPR

ING

2011

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Page 6: Yankee Candle 2011 Sping & Summer Catalogue

™ fragrance,consumers can let their cares oat away on the peaceful, blue waters surrounded by lush woodlands wherever they are … anytime. And that means fresh sales opportunities for you.

· NEW! Signature Reed Diffuser

· NEW! Concentrated Room Spray

· NEW! Travel Spray

Also available in:

· Car Jar® Air Freshener

· Car Gel Air Freshener

· Candles

Drift Away™

NEW!NEW!NEW!NEW! NEW!

SPR

ING

201

1

4

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Page 7: Yankee Candle 2011 Sping & Summer Catalogue

Now consumers can enjoy an intoxicating English garden of fragrant heirloom roses in more ways, at home and on the go, than ever before with our expanded home fragrance offerings. And that will make your sales bloom.

FreshCut Roses

· NEW! Signature Reed Diffuser

· NEW! Travel Spray

· NEW! Scented Sachet

Also available in:

· Electric Home Fragrance Base

· Electric Home Fragrance Re ll

· Candles

NEW!NEW! NEW!

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Page 8: Yankee Candle 2011 Sping & Summer Catalogue

Midnight JasmineLarge jar (12) · Medium Jar (4) · Small jar (3) Large Tumbler (6)· Medium Tumbler (6) Regular Tumbler (6) · Samplers® (1 Box = 18)

Pink Lady SlipperLarge jar (12) · Medium Jar (4) · Small jar (3) Large Tumbler (6)· Medium Tumbler (6) Regular Tumbler (6) · Samplers® (1 Box = 18)

Garden Sweet PeaLarge jar (12) · Medium Jar (4) · Small jar (3) Large Tumbler (6)· Medium Tumbler (6) Regular Tumbler (6) · Samplers® (1 Box = 18)666

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Page 9: Yankee Candle 2011 Sping & Summer Catalogue

Spring Outpostp g

Displaysp

By putting the right product right in front of customers, outpost displays increase your seasonal impulse sales. For spring, we’ve put together two perfect assortments – candles and home fragrancing – that will catch customer attention and grow sales.

The sweet oral scents in our candle display re ect the fresh beauty of spring that consumers want, while the home fragrancing display helps customers discover new ways to enjoy a breath of spring inevery room with a choice of oral or fresh scents.

Use our outpost recommendations to order the right mix of products, then display with your own seasonal decorations.

Clean CottonLarge jar (12) · Regular Tumbler (6) · Reeds (6) Room Spray (6) · Signature Candles (4) Electric Home Fragrance Base Unit (6) Re ll (4) · Potpourri (6) · Sachet (1 box = 10)

Fresh Cut RosesLarge jar (12) · Regular Tumbler (6) Reeds (6) · Electric Home Fragrance Base Unit (6) Re ll (4) · Sachet (1 box = 10)

Grow more

impulse sales

outside the combi

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Page 10: Yankee Candle 2011 Sping & Summer Catalogue

New!

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Page 11: Yankee Candle 2011 Sping & Summer Catalogue

Bahama Breeze

There’s cool summer refreshment in this tropical blend of pineapple, grapefruit and mango.

Fluffy Towels™

The fresh scent of clean towels warm from the dryer with notes of lemon, apple, lavender and lily.

Pink Sands™

It’s an exotic island escape in the beautiful mix of bright citrus, sweet orals and spicy vanilla.

French Lavender

Like a stroll in sunny Provence where the lovely, tranquil scent of aromatic lavender lls the air.

Welcome

Scents forSummerfor

New

Seasonal fragrances fi lled with lovely,

sweet fl owers and sunny, refreshing fruits.

SUM

ME

R 2011

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Page 12: Yankee Candle 2011 Sping & Summer Catalogue

Fluffy Towels™

With the expanded home fragrance offerings in our NEW Fluffy TowelsW ™ fragrance, consumers can enjoy the fresh scent of clean towels warm from the dryer with notes of lemon, apple, lavender and lilywherever they are … anytime. And that means new sales opportunities for you.

· Signature Reed Diffuser

· Concentrated Room Spray

· Car Jar® Air Freshener

· Car Gel Air Freshener

· Candles

New!SU

MM

ER

201

1

10101010

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Page 13: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Continuously provides the same long-lasting, true-to-life fragrance you can get only from Yankee Candle

· Attractive, clear glass vase, with embossed Yankee Candle logo, that ts any decorating style or season

· Perfect for gift-giving

Technical Information:

· Natural Reeds

· Long-lasting concentrated fragrance

· Flameless

· No alcohol content

Décor Reed Diffusers

New!

Great Yankee® fragrance in a

stylish, clear glass vase that

complements any décor!

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Page 14: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Washes away germs

· Contains moisturisers that leave hands feeling soft

· Great Yankee fragrance

· Conveniently ts in handbags, changing bags, etc.

Technical Information:

· 58 ml bottle

· Offered in display packs of 6 bottles

Moisturising Hand

Cleanser Gel

New!

Fragrance customers

can’t wait to get their hands on

12

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Page 15: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Flavours inspired by the World’s Best Loved Candle

· Nourishes and moisturises lips

· Can be used alone or with a favourite lip colour

Technical Information:

· Fun candle jar shape packaging

· Contains beeswax, organic extra virgin olive oil, vitamin E

· 4g

· Offered in peggable packaging in display packs of 6 pieces

New!FFrraagggggrranncce thhat’s iiinnn ttttaaaasssstttteeee

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Page 16: Yankee Candle 2011 Sping & Summer Catalogue

Impulse sales are

hot off the shelf

Island Spa Large jar (12) · Medium Jar (4) · Small jar (3) Large Tumbler (6)· Medium Tumbler (6) Regular Tumbler (2) · Samplers® (1 Box = 18)

Lemon LavenderLarge jar (12) · Medium Jar (4) · Small jar (3) Regular Tumbler (6)

Fluffy TowelsLarge jar (12) · Medium Jar (4) · Small jar (3) Large Tumbler (6)· Medium Tumbler (6) Regular Tumbler (2) · Samplers® (1 Box = 18)11114444444111

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Page 17: Yankee Candle 2011 Sping & Summer Catalogue

Nothing heats up impulse sales like getting the right products out of the combi display and directly in front of customers with outpost displays.

This summer, customers are looking for clean, refreshing fragrances with hints of sunny citrus that re ect the best parts of going on holiday. Give them what they want with two perfect assortments – candles and home fragrancing – that will de nitely brighten your seasonal sales outlook.

Use our outpost recommendations to order the right mix of products, then display with your own seasonal decorations.

SummerOutpost

Displaysp

Vanilla LimeLarge jar (12)· Regular Tumbler (6) Reeds (6) Room Spray (6)Sachet (1 box = 10)

Beach Walk™

Large jar (12)· Regular Tumbler (6) Reeds (6) Room Spray (6)Signature Candles (4) Sachet (1 box = 10)

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Page 19: Yankee Candle 2011 Sping & Summer Catalogue

Special Occasion

pOutpost Occasion

DisplaysThe biggest events in life happen year round! Create special occasion outpost displays to remind your customers that you offer the perfect products for celebrating weddings (Wedding Day® candles) and births (NEW Soft Blanket™ and Baby Powder candles). Combined with appropriate accessories and decorations, these outpost displays will stimulate sales and give you a reason to celebrate.

Never miss an

opportunity to

celebrate more sales

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Page 21: Yankee Candle 2011 Sping & Summer Catalogue

ShowcaseProduct

PR

OD

UC

T SH

OW

CA

SE

Get all the details on our popular Housewarmer® line of candles and home fragrancing products for 2010. Find key forms and fragrances that provide a solid core of selling opportunities. Plus, see an appealing selection of specialty candles which target a range of niche markets and offer numerous possibilities for up-selling your customers and increasing incremental sales.

Maximise sales with these essential

fragrance products!

Yankee Candle customers love fragrance so much they want to surround themselves with it wherever they are at home or on the go. Give them what they want with these ve key product forms and signi cantly increase your sales opportunities.

Candles

Signature Collection

Electric Home Fragrance

Concentrated Room Sprays

Car/Small Space Fragrance

see all the exciting opportunities to build

your success

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Page 22: Yankee Candle 2011 Sping & Summer Catalogue

CANDLE STYLES

PR

OD

UC

T S

HO

WC

ASE

20222002022200

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Page 23: Yankee Candle 2011 Sping & Summer Catalogue

Product Benefi ts:

· True-to-life, long-lasting fragrances from beginning to end

· Available in 3 sizes: Large, Medium, and Small

· Available in the largest selection of fragrances

· No. 1 ranked premium scented candle

· American-made quality

· Burns completely

Technical Information:

· Made with the nest ingredients, including pure, natural fragrance extracts

· Fragranced all the way through

· Each wick is hand-straightened to ensure that it is centered for optimal burn

· Burn times:Large = 110 – 150 hoursMedium = 65 – 90 hoursSmall = 25 – 40 hours

JarCandlesJJ

An icon and our

most popular candle form

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Page 24: Yankee Candle 2011 Sping & Summer Catalogue

CANDLE STYLES

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Page 25: Yankee Candle 2011 Sping & Summer Catalogue

Tumbler Product Benefi ts:

· True-to-life, long-lasting fragrances from beginning to end

· Contemporary décor-friendly design, including brushed metal lid

· Available in 3 sizes: Large 2-wick, Medium 2-wick, and Regular

· 2-wick ames create special ambiance

· American-made quality

· Burns completely

Technical Information:

· Made with the nest ingredients, including pure, natural fragrance extracts

· Each wick is hand-straightened to ensure it is centered for optimal burn

· Fragranced all the way through

· Burn Times:Large 2-wick = up to 85 hoursMedium = 40 – 50 hoursSmall = 35 – 45 hours

Candles

Exceptionally versatile style for use in any setting

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Page 26: Yankee Candle 2011 Sping & Summer Catalogue

CANDLE STYLES

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Page 27: Yankee Candle 2011 Sping & Summer Catalogue

Product Benefi ts:

· Samplers® votive candles – great trial size product to help promote sales of larger forms

· Tarts® wax potpourri – fastest way to llthe whole room with fragrance

· Scented Tea Lights – provide ambiance and atmosphere

· Great for decorating with our candle accessories

· Create your own custom scents by mixingdifferent fragranced Tarts®

· Scented Tea Lights are a great additionto a gift basket with an appropriate holder

· American-made quality

Technical Information:

· Made with the nest ingredients, including pure, natural fragrance extracts

· Unlike many other brands, Yankee Candle®

votives are fragranced throughout and not just dipped or coated

· Burn Times: Samplers® = up to 15 hours each

Tarts® = approximately 8 hours eachTea Lights = 4 – 6 hours each

Samplers,ssTarts

p®&®

Tea LightsA wealth of

creative fragrancing

and decorating

possibilities

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Page 28: Yankee Candle 2011 Sping & Summer Catalogue

YANKEE CANDLE HOME FRAGRANCEContinuous fragrancing. Decorative. Instant fragrancing.

Consumers want to surround themselves with their favourite fragrances in different ways throughout their home. Give them what

they want with our full assortment of home fragrancing products and cash in on the excellent selling opportunities.

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Page 29: Yankee Candle 2011 Sping & Summer Catalogue

Signature Tumbler CandlesBenefi ts:

· Premium-quality natural extracts and fragrance oils create distinctive, true-to-life Yankee® scents

· Unique hand-decorated glass

· Available in best-selling Yankee® scents

· A perfect gift

· American-made quality

Technical Information:

· 100% soya wax made from a renewable resource

· Burn time: 45 hours

Signature Reed DiffusersBenefi ts:

· Continuously provides the same long-lasting, true-to-life fragrance you can get only from Yankee Candle

· Unique hand-decorated glass

· A perfect gift

Technical Information:

· Natural Reeds

· Long-lasting concentrated fragrance

· Flameless

· No alcohol content

HO

ME

FR

AG

RA

NC

E

Yankee Candle®

Signature Yankee Candle

Collectiongg

Fragrancing for every roomCoordinating

potpourri

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Page 30: Yankee Candle 2011 Sping & Summer Catalogue

Base Units & Re llsBenefi ts:

· Adjustable continuous fragrance intensity: low, medium, high

· Ideal for use when having a ame is not possibleor when you want continuous fragrance

Technical Information:

· Lasts up to 40 days

· Automatic shut-off for safety

· Flameless

Electric Home Fragrance Home

Continuous fragrancing …

non-stop appeal

HO

ME

FR

AG

RA

NC

E

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Page 31: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Instant burst of long-lasting Yankee® fragrance

· Contains odour-eliminating agents

· Lasts longer than traditional aerosols

· Impulse purchase item

· Perfect for use in bathrooms, kitchens, and entrance halls

Technical Information:

· Metered scent delivery to ensure the perfect amount is dispensed every time

· Up to 300 sprays per can

ConcentratedRoom

Spray

Instant fragrance

that lasts for hours

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Page 32: Yankee Candle 2011 Sping & Summer Catalogue

TravelSpray

Benefi ts:

· Use anywhere – use in the car, take it camping, refresh lockers, and keep it with you anytime you need to neutralise unpleasant odours

· Authentic, true-to-life Yankee Candle® fragrance

· Convenient size, safe for air travel

· Odour-neutralising formula freshens any space

Technical Information:

· Spray 1-2 times to fragrance small spaces

· 65 sprays per bottle

· Peggable packaging

Small in size, big in fragrance

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Page 33: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Authentic, true-to-life Yankee Candle® fragrance

· Great for small spaces

· Attractive design

· Perfect for cupboards, drawers, wardrobes, suitcases and more

· Great value for impulse purchases

Technical Information:

· Long-lasting fragrance

· Natural wood beads

· Now in peggable packaging

· Shipped in 12-count display boxes

Scented Sachets

Fragrance that fi ts any small space

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Benefi ts

· Odour-eliminating (Car Gel)

· Odour neutralising (Car Vent Stick)

· Attaches to vehicle air vents, won’t block vision (Car Vent Stick)

· Great Yankee fragrance on-the-go

· Great for cars and small spaces at home

· Economical

· Makes a great, little inexpensive gift for any occasion

· Include in a birthday/special occasion card

Technical Information

· Product Life:

Car Jar® = 2-4 weeksCar Gel = up to 4 weeksCar Vent Stick = up to 2 weeks

CarJar®

Car GelCar

Vent Stick

New!

Fragrance that goes everywhere

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Page 36: Yankee Candle 2011 Sping & Summer Catalogue

Mood enhancing fragrances … an everyday luxury

34343434344343434343334444343433334344343433434344433433434344334343333434443434343333343343343433333443434343333344434434443444444444444444333333

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AromatherapySpa

pBenefi ts:

· Long-lasting, aromatherapy fragrance from Yankee Candle

· Enhanced well-being with essential oil blends designed forspeci c mood bene ts

· Variety of forms for every occasion

· Build incremental sales with this complete collection ofaromatherapy candle & fragrance products

· New candle styles for any décor

Technical Information:

· Blends of essential oils, proven to impact mood bene ts,from relaxation or stress relief, to “True Bliss”

· Concentrated Room Spray with metered spray for instant mood enhancement that will last for hours

RelaxLotus Flower & Sea Salt A delicate sea-inspired fragrance, with light oral notes, that evokes feelings of peacefulness,

tranquility, and balance.

New!

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Unique odour eliminating technology for a fresh and clean smelling home

New!

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Page 39: Yankee Candle 2011 Sping & Summer Catalogue

Benefi ts:

· Effectively eliminates common household odours, leaving a fresh and clean smelling home

· Now available in NEW Just Plain Fresh (the fresh, Wwatery scent of cool morning dew) as well as Just Plain Clean (a combination of clean linen and spring sunshine)

· Variety of forms for every situation

· Instant acting sprays for immediate freshness – on fabrics, at home, and on the road

· Continuous acting forms for long-lasting fresh & clean air all around the home

Technical Information:

· Unique odour-eliminating formulation in all product forms, sticks to odour molecules neutralising them on contact

· Tumbler Candle has super-charged core with 50% more odour-eliminating power, and burns 40 – 45 hours

· Votive Candle is the super-charged odour-eliminating core, burns up to 15 hours

· Concentrated Room Spray concentrated formulation, up to 500 sprays per can

Good Air™

Odours Out. Good Air In.™

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Page 40: Yankee Candle 2011 Sping & Summer Catalogue

Customers like to bring each season into their homes with décor accents as well as fragrance. By stocking these practical and decorative candle accessory collections, which complement our candles, you can successfully increase your average transaction total with more add-on sales. And that’s always an attractive opportunity.

CandleAccessories

The perfect way

to attract more

add-on sales New! Bluebirds

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, wax potpourri warmer,

novelty wax potpourri warmer, jar charm, candle snuffer, illuma-lid®, and tea light lantern.

New! Leaves Etched Glass

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, wax potpourri warmer,

large cylinder tea light holder, and small cylinder tea light holder.

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New! Daffodils

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

New! Garden Crackle

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

New! Ripple Textured Glass

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

CA

ND

LE

AC

CE

SSOR

IES

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New! Oyster Pearl

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

New! Outdoor Living

Available in: jar holder, votive holder, and wax potpourri warmer.New! Tumbler Crown and Base

Available in: gold, silver

CA

ND

LE

AC

CE

SSO

RIE

S

404000

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New!

Available in: large, small, mediumNew! Triple votive holder

Available in: ceramicNew! Yankee Candle Bucket

Available in: glass

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Luxury Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

White Hearts

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Rosebud

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Not AvailableX

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Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Lavender Smash Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Flower Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Butterfl y Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Beach Life

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Rose Smash Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Refl ections

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Summer’s Day

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Meadow Flowers

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Roly Poly Glass Votive Holders

Available in: clear glass.Stemmed Votive Holders

Available in: clear glasslarge, medium, and small.

3-Pack White Wax Potpourri Warmers

Available in a pack of three different designs.

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Valentine Votive HoldersValentine Votive Holders

Available in: hearts, kisses, and frosted hearts.

Oriental Glow Tea Light Holders

Available in: blue, red, turquoise, and gold.Available in: blue, red, turquoise, and gold.

Jewelled Waves Votive Holders

Available in: red/purple, yellow/red, green/green, and blue/blue.

G SqGlass Squares Votive Holders

Available in: red/purple/green, blue/gold, green/red/yellow, and blue/purple.Petal Bowl Wax Potpourri Warmers

Available in: blue, cream, pink, green, and yellow.

Spring Flowers

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.large candle tray votive holder and wax potpourri warmer

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Red & Gold Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Sparkling Snow

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Warm Gold

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Poinsettia Crackle

Available in: large jar shade, large candle tray, small jar shade,small candle tray, votive holders (straight, roly and stemmed),tea light cylinders (medium and small), hurricane pillar holder,

and wax potpourri warmer.

Penguin Family

Available in: large jar shade, large candle tray, small jar shade, small candle tray, votive holders (regular and family), igloo tea light holder, presents tea light cylinder, hanging

wax potpourri warmers (penguins and snowglobe),and wax potpourri warmer.

Silver Smash Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Ribbons & Bows

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Love Melts Snowmen

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Christmas Bells

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Silver Reindeer

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Snow Covered

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

Red & Silver Smash Mosaic

Available in: small jar shade, large jar shade, small candle tray,large candle tray, votive holder, and wax potpourri warmer.

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Gingerbread

Available in: large/medium jar topper; large/medium jar hugger; hanging wax potpourri warmer;trio tea light holder; gingerbread cylinder votive holder; tea light holder; votive holder.

Love Melts

Available in: large/medium jar topper; large/medium jar hugger; ice skating noveltywax potpourri warmer; book tea light holders; four snowmen tea light holders;

joy, love & hope tea light holder; snow tea light holder.er.

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Porcelain Snow Tea Light Holders

Available in: Santa tall tea light holder, snowman tall tea light holder,skiing snowman tea light holder, snowman with broom tea light holder.

Festive Snowmen

Available in: single tea light holderand double tea light holder.

y ppNovelty Jar Toppers

Available in: santa and snowman.Foil Pattern Votive Holders

Available in: silver, red, and gold.

Happy Snowmen

Available in: tea light lamp and jar hugger.A il bl i li h l d j h

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Back Office

Having the right information at your ngertips, from product knowledge to furniture, can help you create better selling opportunities … and capitalise on them.

The Back Office Yankee Candle®

Reference Materials

TH

E B

AC

K O

FF

ICE

In this section, you’ll nd –

Product Information Grid

Fragrance Collections

Fragrance of the Month

Plan-o-grams

Display Furniture

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From our research, we know that fragrance is the number one factor in choosing a candle. But how do consumers choose a fragrance? Much like spicy, sweet, tangy, or salty foods, they have speci c preferences for the ve categories of fragrance –Floral, Fresh, Fruit, Food & Spice, and Festive.

These preferences tend to change with the seasons, so you should adjust your assortment for maximum selling power.

FragranceCollections

Understanding how customers relate to fragranceTH

E B

AC

K O

FF

ICE

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Floralare alive with the beautiful, alluring essences of fresh, fragrant garden owers.

FreshLike just laundered sheets, a refreshing sea breeze, or the earthy aroma of herbs, these scents bring home familiar feelings of freshness.

FruitFrom berry patches to citrus groves, these mouthwatering scents capture all the juicy sweetness and lively tanginess of sun-ripened fruit.

From fresh baked desserts to prized cooking spices, these irresistibly delicious aromas make a home feel cosy and inviting.

FestiveFrom evergreens to cookies, these delightfully happy seasonal scents celebrate favourite Christmas and winter traditions.

Food & Spice

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These Platinum fragrances should be at the core of every selection. These are the proven top-selling fragrances that are always in high demand. They are also the fragrances that de ne the Yankee Candle® brand in the minds of consumers.Platinum

Fragrancesuds of cons

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· Lemon Lavender· Vanilla Lime· Sun & Sand™

· Clean Cotton®

· Beach Walk®

· Midnight Jasmine· Garden Sweet Pea

· Fresh Cut Roses· Vanilla Cupcake· Home Sweet Home®

· Lilac Blossoms· Cinnamon Stick· MidSummer’s Night®

· Black Cherry

Best-sellers that are

at the core of success

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Floral fragrance demand peaks in the rst half of the year. As each season changes, consumers consider it time to change their candles, just as they do accent pieces throughout their homes.

But of course, not everyone wants only oral scents. Based on our extensive experience, we recommend a carefully proportioned assortment of Fresh, Fruit, and Food & Spice that corresponds with the typical demand during the rst half.

Spring & SummerCombi Display Assortment

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30 Fragrance(3 Combi)Recommended

Spring & Summer Assortment

40 Fragrance (4 Combi) Recommended Spring & Summer Assortment

50 Fragrance (5 Combi) Recommended Spring & Summer Assortment

# FRAGRANCE NAME FAMILY

Fruit Salad Fruit

12 Sun & Sand® Fresh

13 Cinnamon Stick F&S

14 Cherry Blossom Fruit

15 Pink Sands™ Fresh

16 Fresh Cut Roses Floral

17 Sweet Strawberry Fruit

18 Black Cherry Fruit

19 Lemon Lavender Fresh

20 Lilac Blossoms Fruit

# FRAGRANCE NAME FAMILY

Fluffy Towels™ Fresh

2 Clean Cotton® Fresh

3 Soft Blanket Fresh

4 Midnight Jasmine Floral

5 Strawberry Buttercream F&S

6 French Vanilla F&S

7 Vanilla Cupcake F&S

8 Country Lemonade Fruit

9 Sparkling Lemonade Fruit

10 Mango Peach Salsa Fruit

# FRAGRANCE NAME FAMILY

Garden Sweet Pea Floral

22 Midsummer’s Night® Fresh

23 Drift Away™ Fresh

24 Ocean Blossom™ Floral

25 Beach Walk® Fresh

26 Early Sunrise™ Fresh

27 Water Garden Fresh

28 Island Spa™ Fresh

29 Vanilla Lime Fruit

30 Beautiful Day™ Fresh

# FRAGRANCE NAME FAMILY

1 Fluffy Towels™ Fresh

2 Clean Cotton® Fresh

3 Soft Blanket Fresh

4 Midnight Jasmine Floral

5 Strawberry Buttercream F&S

6 French Vanilla F&S

7 Vanilla Cupcake F&S

8 Country Lemonade Fruit

9 Sparkling Lemonade Fruit

10 Mango Peach Salsa Fruit

11 Fruit Salad™ Fruit

12 Sun & Sand® Fresh

13 Cinnamon Stick F&S

14 Home Sweet Home® F&S

# FRAGRANCE NAME FAMILY

1 Fluffy Towels™ Fresh

2 Clean Cotton® Fresh

3 Soft Blanket™ Fresh

4 Midnight Jasmine Floral

5 Wedding Day® Floral

6 Baby Powder Fresh

7 Strawberry Buttercream Fruit

8 French Vanilla F&S

9 Almond Cookie F&S

10 Vanilla Cupcake F&S

11 Country Lemonade Fruit

12 Sparkling Lemonade Fruit

13 Farmer’s Market™ F&S

14 Mango Peach Salsa Fruit

15 Fruit Salad™ Fruit

16 Orchard Pear Fruit

17 Sun & Sand® Fresh

# FRAGRANCE NAME FAMILY

29 Midsummer’s Night® Fresh

30 Drift Away™ Fresh

31 Ocean Blossom™ Fresh

32 Bahama Breeze Fresh

33 Beach Walk® Fresh

34 Early Sunrise™ Fresh

35 Water Garden™ Floral

36 Garden Hideaway™ Fresh

37 Island Spa™ Fresh

38 Dune Grass Fresh

39 Vanilla Lime Fruit

40 Beautiful Day™ Fresh

# FRAGRANCE NAME FAMILY

Lilac Blossoms Floral

36 Lavender Vanilla Fresh

37 French Lavender Floral

38 Garden Sweet Pea Floral

39 Midsummer’s Night® Fresh

40 Drift Away™ Fresh

41 Ocean Blossom™ Floral

42 Bahama Breeze Fresh

43 Beach Walk® Fresh

44 Early Sunrise™ Fresh

45 Water Garden™ Fresh

46 Garden Hideaway™ Floral

47 Island Spa™ Fresh

48 Dune Grass Fresh

49 Vanilla Lime Fruit

50 Beautiful Day™ Fresh

# FRAGRANCE NAME FAMILY

15 Cherry Blossom Floral

16 Pink Sands™ Fresh

17 Pink Lady Slipper Floral

18 Fresh Cut Roses Floral

19 Tutti Frutti Fruit

20 Sweet Strawberry Fruit

21 Mandarin Cranberry Fruit

22 Black Cherry Fruit

23 Cranberry Chutney Fruit

24 Lemon Lavender Fresh

25 Lilac Blossoms Floral

26 Lavender Vanilla Fresh

27 French Lavender Floral

28 Garden Sweet Pea Floral

# FRAGRANCE NAME FAMILY

18 Creamy Caramel F&S

19 Cinnamon Stick F&S

20 Home Sweet Home® F&S

21 Cherry Blossom Fruit

22 Pink Sands™ Fresh

23 Pink Lady Slipper Floral

24 Fresh Cut Roses Floral

25 Tutti Frutti Fruit

26 Tropical Fruit Fruit

27 Sweet Strawberry Fruit

28 Mandarin Cranberry Fruit

29 Pomegranate Cider F&S

30 Black Cherry Fruit

31 Apple Cider F&S

32 Macintosh Spice F&S

33 Cranberry Chutney F&S

34 Lemon Lavender Fresh

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1. Lavender Vanilla 2. Garden Sweet Pea

3. Clean Cotton®

1. Cherry Blossom 2. Strawberry Buttercream

3. Fresh Cut Roses

1. Lemon Lavender 2. Ocean Blossom™

3. Vanilla Lime

1. Midnight Jasmine 2. Beautiful Day™

3. Lilac Blossoms

1. Beach Walk®

2. Sparkling Lemon3. Dune Grass

1. Island Spa™

2. Sun & Sand®

3. Mango Peach Salsa

1. Sweet Strawberry 2. Midsummer’s Night®

3. Water Garden™

1. Black Cherry2. Sandalwood Vanilla

3. Drift Away™

1. Macintosh Spice2. Creamy Caramel

3. Cranberry Chutney

1. Orchard Pear2. Mandarin Cranberry3. Pomegranate Cider

1. Cinnamon Stick 2. Red Apple Wreath

3. Mistletoe & Fig

1. Christmas Cookie™

2. Christmas Eve®

3. Holiday Home Sweet Home®

January

May

September October November December

June July August

February March April

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1, Get 1 50% Off (BOGO50) promotion is a hit Our Buy y Yankee Candlewith many ® retailers, producing higher sales

ons, greater sales lift and increased margin.transactio

ance of the Month (FOM) promotion Our Fragrahe best and fastest ways to grow your is one of thbase and get repeat business.customer b

How it Works:

onth promote Every mopular fragrances by three popany combination ordering arge jars and the of the larick tumblers large 2-wirecommended from the s.fragrance

Retailer Incentive:

5% off all three Receive 1s. Ask your fragrancer Care Advisor Customers.for details

Promotion:

Buy 1, Get 1 50% Off all three seasonal fragrances for the month! (Higher price prevails.)

BOGO50 Benefi ts:

· increases sales transactions

· BOGO50 has a higher perceived value

· promotional signage is available

How It Works:

nth, choose to promote one Every monsonal fragrances (from those or two seas1 and 2 in the chart at left) numbered

e fragrance and candle styles.in all home

Retailer Incentive:

p to 20% off all Receive upduct forms in the candle prorance. Ask your FOM fragrCare Advisor for details.Customer C

Consumer Promotion:

he selected fragrance(s) 25% off thnth!of the mon

FOM Benefi ts:

ve impulse sales· helps driv

ges add-on sales, helping · encouragaverage transactionsincrease a

onal signage available· promotio

Fom & Bogo50Our FOM and BOGO50 are two well-established promotions that have virtually universal appeal in encouraging customers to come in regularly to take advantage of these special values. Choose either one and enjoy both increased trafff c and sales.

Give your customers a strong incentive to buy now … and later

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Product Style Product Benefi ts Technical Information

Jar

CandlesLarge, Medium,and Small

• True-to-life, long-lasting fragrances from beginning to end• Available in 3 sizes: Large, Medium, and Small• Available in the largest selection of fragrances• Number one ranked premium scented candle• American-made quality• Burns completely

• Made with the nest ingredients, including pure, natural fragrance extracts• Fragranced all the way through• Each wick is hand-straightened to ensure that it is centered for optimal burn• Burn Times:

o Large = 110 – 150 hourso Medium = 65 – 90 hourso Small = 25 – 40 hours

Tumbler

CandlesLarge 2-Wick,Medium 2-Wickand Regular

• True-to-life, long-lasting fragrances from beginning to end• Contemporary décor-friendly design, including brushed medal lid• Available in 3 sizes: Large 2-wick, Medium 2-wick, and Regular• 2-wick ames create special ambiance• American-made quality• Burns completely

• Made with the nest ingredients, including pure, natural fragrance extracts• Fragranced all the way through• Each wick is hand-straightened to ensure that it is centered for optimal burn• Burn Times:

o Large 2-Wick = up to 85 hourso Medium 2-Wick = 40 – 50 hourso Regular = 35 – 45 hours

Samplers®

Votive

Candles

• True-to-life, long-lasting fragrances from beginning to end• Great trial size product to help promote sales of larger forms• It’s worth buying several so you can sample a variety of fragrances• American-made quality• Great for decorating with our collection

of votives, Tarts,® and accessories

• Made with the nest ingredients, including pure, natural fragrance extracts• Fragranced throughout and not just dipped or coated in fragranced wax• Pack size: 18 pieces• Individually wrapped• Burn Time: Up to 15 hours

Tarts® Wax

Potpourri

• Fastest way to ll the whole room with fragrance• It’s worth buying several so you can sample a variety of fragrances• Be sure to check out our collection of wax potpourri warmers and accessories• Don’t forget to purchase unscented tea lights• Create your own custom scents by mixing different fragranced Tarts®

• Made with the nest ingredients, including pure, natural fragrance extracts• Pack size: 24 pieces• Recommended for use with Yankee Candle® unscented tea light candles• Burn Time: Approximately 8 hours

Scented

Tea Light

Candles

• Provide ambiance and atmosphere• Tea lights will dramatically enhance the atmosphere of any room• Great addition to a gift basket with appropriate accessory piece• Check out our collection of tea light holders and accessories• Tea lights oat

• Made with the nest ingredients, including pure, natural fragrance extracts• Self-extinguishing• Pack Size: 12 pieces• Burn Time: 4 – 6 hours

Signature

Tumbler

Candle

• Premium-quality natural extracts and fragrance oilscreate distinctive, true-to-life Yankee® scents

• Décor design• Perfect for gift-giving• Top-selling Yankee® fragrances, now in natural soya wax candle• Coordinate with Signature Reed Diffuser & Potpourri

for strong impulse displays• American-made quality

• Made with the nest ingredients, including pure, natural fragrance extracts• Natural soya wax• Burn Time: 45 hours

Reed

Diffusers

• Provide true-to-life Yankee® fragrance• Decorative, giftable design, suitable for any décor• Great for offf ce or home• Can be used as a centerpiece while providing excellent fragrance• Coordinate with Signature Tumbler Candles & Potpourri

for strong impulse displays

• Concentrated scented oil• Natural reeds• No alcohol content• Flameless

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ProductInformationThis convenient reference guide will help you answer your customers’questions about Yankee® candles and home fragrancing products, from where to use them to how long they last. And the more consumers know about the bene ts and technical information for each product, the more clearly they’ll understand its exceptional value. And that makes it very easy to sell.

The more

you and your

customers

know about

our products,

the easier they are to sell

Product Style Product Benefi ts Technical Information

Electric Home

FragranceBase Unit and2-Pack Refi ll

• Great fragrance layering• Adjustable, continuous fragrance intensity: low,

medium, high• Ideal when having a ame is not possible or you are

looking for continuous fragrance

• Lasts up to 40 days• Automatic shut-off for safety• Base lasts up to two years under normal

use• Flameless

Concentrated

Room Sprays

• Instant burst of long-lasting Yankee® fragrance• Contains odour-eliminating agents• Lasts longer than traditional aerosols• Impulse purchase item• Perfect for use in bathrooms, kitchens, and entrance

halls

• Metered scent delivery to ensure theperfect amount is dispensed every time

• Up to 300 sprays per can

Car Air FreshenersCar Jar,® Car Geland Car Vent Stick

• Odour-eliminating (Car Gel)• Odour Neutralising (Car Vent Stick)• Great Yankee® fragrance on-the-go• Great for cars and small spaces at home• Economical• Makes a great, inexpensive gift for any occasion• Include in a birthday/special occasion card

• Product Life:o Car Jar® = 2 – 4 weekso Car Gel = up to 4 weekso Car Vent Stick = up to 2 weeks

Scented

Sachets

• Authentic, true-to-life Yankee Candle® fragrance• Great for small spaces• Attractive design• Perfect for cupboards, drawers, wardrobes, suitcases,

and more• Great value for impulse purchases

• Long-lasting fragrance• Natural wood beads• Now in peggable packaging• Shipped in 12-count display boxes

Travel Spray • Use anywhere – use in the car, take it camping, refresh lockers, and keep it with you anytime your need to neutralise unpleasant odours

• Authentic, true-to-life Yankee Candle® fragrance• Convenient size, safe for air travel• Odour-neutralising formula freshens any space

• Spray 1 – 2 time to fragrance small spaces• 65 sprays per bottle• Peggable packaging

Bag

Potpourri

• Complements candles and diffusers and addsdimension to home fragrancing

• Conveniently packaged for easy gift-giving• Makes perfect centerpieces• Provides very long-lasting authentic Yankee® fragrance• Coordinate with Signature Tumbler Candles &

Signature Reed Diffusers for strong impulse displays

• Hand-made with botanical elements

Moisturising Hand

Cleanser Gel

• Washes away germs• Contains moisturisers that leave hands feeling soft• Great Yankee fragrance• Conveniently ts in handbags, changing bags, etc.

• 58 ml bottle• Offered in display packs of 6 bottles

Flavoured Lip Balm • Flavours inspired by the World’s Best Loved Candle• Nourishes and moisturises lips• Can be used alone or with a favourite lip colour

• Fun candle jar shape packaging• Contains beeswax, organic extra

virgin olive oil, vitamin E• 4g• Offered in peggable packaging in

display packs of 6 pieces

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Combi Display Stand These versatile combi display units can also be used to displaymore than just candles … accessories, home fragrance, Aromatherapy Spa, and more! Available in Serenade or Swiss Pear. 120 x 60 x 215 cm.

Showcase Stand A versatile free-standing display unitwhich can be shopped from all sides. Suitable for larger stores which

ff i ll A il bl i S d S i Pcannot offer perimeter wall space. Available in Serenade or Swiss Pear. 386 x 70 x 147 cm (Large) and 276 x 70 x 147 cm. (Small)

Combi Display Corner Unit 10 jars left to right; includes down lights and illuminated Yankee Candle® logo. Corner unit measures 80 x 80 x 215 cmwith three adjustable shelves. Available in Serenade or Swiss Pear with three adjustable shelves. Available in Serenade or Swiss Pear

H Stand Freestanding unit that can be shopped on four sides; includes eight adjustable shelves90 x 25 cm. Available in Serenade or Swiss Pear.125 x 70 x 148 cm.

Cube Display Holds multiple Yankee®

products; slat wall construction; includes 16 adjustable shelves; available in Serenade Swiss Pear. 100 x 100 x 150.9 cm.

Furniture Style: Modern Combi Display Unit Furniture Style: Modern Combi Display Unit

Available to selected accounts only.

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Nesting Tables A new dimension in display exibility! The three sizes are versatile and can be used individually or together in any number of combinations. Large 55 x 100 x 82 cm. Medium 50 x 80 x 70 cm. Small 45 x 60 x 57 cm. Table top display 81 x 30.5 x 76 cm. Available in Serenade or Swiss Pear.

Glass A Stand Free-standing walk aroundunit which can be shopped from two sides. Ideal for highlighting promotions. 5 adjustable glass shelves. 185 x 50 x 50 cm. Available in Serenade orSwiss Pear.Combis,

Furniture,

& Display

Toolspp

Help sales

through brand

recognition, shopping

simplicity, space effi ciency

and ease of

restocking

SpinningDisplay StandsFreestanding spiinnerunit (right); slat wwallpegs included; avvailablein Serenade or SSwiss Pear;65 x 65 x 133 cmm.

Two-sided spinnner(far right) holdsthree rows of trravelair fresheners;26 x 21 x 63.5 cmm.

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Looking to expand your seasonal assortments? Are your customers looking for speci c scents? Find every active Housewarmer® fragrance in this section. They’re organised the same way your customers shop – by colour bands within fragrance families.

Yankee®

FragranceCollection

For every season and

reason … a guide to all

of our active fragrances

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Mango Peach SalsaSweet and zesty … juicy mangoes and peaches livened with citrus, ginger owers and pink pepper.

Fruit SaladIt’s a festive summer party with this bright, fun mix of juicy, sun-rich melons, berries and citrus.

Country LemonadeThe perfect summer refresher with its bright lemony aroma and just the right touch of sweetness.

Sparkling LemonEffervescent sweet Meyer Lemon with notes of energetic citrus lime and bergamot orange.

Orchard PearRipe, succulent pears, fresh from the tree, warmed with notes of jasmine and cognac.

Cranberry ChutneyA delicious reminder of Thanksgiving dinner … tangy, fresh cranberries with orange zest and raisins.

Black CherryThe absolutely delicious sweetness of rich, ripe black cherries.

platinum

Mandarin CranberryBursting with the vibrant, fruity sensation of sweet, sunny oranges and crisp, tangy cranberries.

Tropical FruitA luscious mixof sunny sweet, fresh-picked mangos and bananas with an irresistible touchof jasmine.

Tutti-FruttiForever young … the happy candy aroma of a cherry, raspberry, strawberry and lemon whirly pop.

Sweet StrawberryThe essence of perfectly ripe strawberries sprinkled with sugar.

Autumn FruitA celebration of the harvest … lively blackberries with sweet grapes and juicy pears.

Vanilla LimeSmooth and refreshing … the creamy richness of vanilla with sweet cane sugar and a zesty lime twist.

platinum

Bahama BreezeThere’s cool summer refreshment in this tropical blend of pineapple, grapefruit and mango.

Midnight JasmineA seductively lush perfume of water jasmine, sweet honeysuckle, neroli, and mandarin blossom.

platinum

Wedding Day®

Always ingood taste …a sophisticatedand soothingblend of oralsand subtle fruits.

Fresh Cut RosesAn intoxicating English garden of fragrant heirloom roses.

platinum

Pink Lady SlipperA wonderfully soft and sweet spring bouquet, reminiscent of lovely rose petals, jasmine and violets.

Cherry BlossomA rite of spring … vibrantly distinctive cherry blossoms with notes of bergamot, and sandalwood.

Lilac BlossomsAn alluring grove of lavender, white, and deep purple lilacs.

platinum

Ocean BlossomLike a swim in a tropical lagoon … paradise calls in this blend of sea salt, lotus and water lily.

Garden Sweet PeaThe sweet perfume of delicate blooms accented with hints of pear, peach, freesia and rosewood.

platinum

Garden Hideaway™

A peaceful escape lled with the

sweet scent of beautiful garden owers.

NEW!

NEW!

NEW!

NEW!

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Clean Cotton®

Sun-dried cotton combined with green notes, white owers, and a hint

of lemon.

platinum

Baby PowderA soothing, fresh scent that gently cleanses the spirit and gives it a soft touch of innocence.

Soft BlanketWrapped in sweet dreams … a lullaby of clean citrus, luxurious vanilla and warm amber.

Fluffy Towels™

The fresh scent of clean towels warm from the dryer with notes of lemon, apple, lavender and lily.

Early SunriseA new day dawnscrisp and fresh inthis clean lemony citrus scent withhints of gingerand tea.

Pink Sands™

It’s an exotic island escape in the beautiful mix of bright citrus, sweet orals and spicy

vanilla.

Sun & Sand™

A tropical beach breeze of sweet orange ower,lemony citrus, fresh lavender and powdery musk.

platinum

Sandalwood VanillaPure indulgence … the luxurious warmth of ne aromatic

sandalwood and rich, comforting vanilla.

Mountain LodgeA luxurious retreat in front of a cozy hearth, warm with the aroma of cedarwood and sage.

Lavender VanillaAn oasis of tranquillity … the perfect mix of fresh lavender and warm vanilla with musk and bergamot.

French LavenderLike a stroll insunny Provencewhere the lovely,tranquil scent ofaromatic lavender

lls the air

Lemon LavenderClean and inviting … a powdery fresh blend of tangy lemon citrus and sweet lavender owers.

platinum

MidSummer’s Night®

An intoxicating and masculine blend of musk, patchouli, sage and mahogany cologne.

platinum

Island SpaA revitalizing escape … the sunny citrus aroma of crisp, juicy mandarins and vibrant lemon verbena.

Drift AwayCares oat away on the peaceful, blue waterssurrounded by lush woodlands.

Beach Walk®

Refreshing salt water and sea musk warmed with sunny notes of tangerine and orange blossom.

platinum

Water GardenSoothing re ections … pretty water

owers and lush green notes withhints of melon andmusk.

Dune GrassA fresh, green coastal breeze of bamboo leaf, bergamot and lemon verbena with hints of white orchid.

Beautiful DayLife is good with this happily enchanting mix of sunny fruits, pretty owers and spicy

herbs.

Spring & Summer Candle Assortments

Recommended number of fragrances based on total number of combis:

Fragrance Family3

Combis4

Combis5

Combis

4 5 11

Fruit 9 10 13

Fresh 13 17 17

Floral 4 8 9

NEW!

NEW!

NEW!

NEW!

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Winter WonderlandSo real you canalmost hear sleighbells … the tingleof a frosty breezeblowing throughicy pines.

Sparkling SnowThe crisp, naturally fresh scent ofgleaming, snow-covered pines.

Christmas CupcakeAn irresistible treat … rich, moist vanilla cupcake covered with sweet buttery holiday icing.

Mistletoe& FigThe rich Christmas aromas of crisp evergreen and sweet gs with sugar and vanilla.

Christmas Cookie™

Buttery rich, vanilla scented, holiday sugar cookies.

Red Apple WreathA happy holiday homecoming with the festive aroma of sweet apples, cinnamon, walnuts and maple.

Red Berry & CedarWelcome theseason with thedelicious holiday aroma of tart redcurrants and warmcedarwood.

Welcome ChristmasCome home to afavourite festive greeting of warmpine garland withbright citrus andsweet berries.

Happy ChristmasGlad tidings of Christmas joy come wrapped in the happy scent of holiday pines and festive fruits.

Sparkling CinnamonHoliday glow … the spicy warmth of real imported stick cinnamon with a hint of cloves.

Christmas Eve®

Traditional holiday scents of a warm hearth, sugared plums, and candied fruits.

Mulled WineA seasonal favourite …the inviting aroma of fruit with a touch of clove and other spices warms the spirit.

Mountain PineA walk in thewinter woods …the clean, familiarscent of freshpine and crystalclear air.

Holiday Home Sweet Home®

A familiar,welcoming seasonal blendof cinnamon,cloves, pine, cedar,smoked rewood and vanilla.

Strawberry ButtercreamYum … an absolutely luscious treat of plump, sweet strawberries buried in rich whipped cream.

FrenchVanillaSweet and traditional, the source of the vanilla fragrance is oil extracted from tropical orchids.

Vanilla CupcakeThe rich, creamy aroma of vanillacupcakes withhints of lemonand lots ofbuttery icing.

platinum

Almond CookieStill warm fromthe oven … richalmonds andbuttery vanilla baked in anirresistibly luscious treat.

SpicedOrangeThis bright, cheery blend of sunny citrus and snappy ginger is the perfect winter warmer.

CreamyCaramelMelts in your mouth… all the sugary, gooey lusciousness of buttery rich vanilla caramel.

Be ThankfulIt’s easy to appreciate nature’s goodness in the warm, inviting aromas of a Thanksgiving kitchen.

Cinnamon StickThe fragrant mystery of imported cinnamon bundled with cloves.

platinum

Macintosh SpiceSimply delicious… crisp, slightly tart apple slicessprinkled withfreshly groundcinnamon.

Apple CiderA welcoming aroma of hot cider spiced withcinnamon, clovesand nutmeg.

Pomegranate CiderA new fall treat … tart pomegranate juice with sweet vanilla and spicy notes of cinnamon and cloves.

Home Sweet Home®

A heartwarming blend of cinnamon, baking spices, and a hint of freshly poured tea.

platinum

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Page 74: Yankee Candle 2011 Sping & Summer Catalogue

More than four decades ago, 17 year old Mike Kittredge made a candle as a Christmas present for his Mum. When a neighbour asked to buy it, Yankee Candle was born. Soon thereafter, the rst Yankee Candle store was opened offering customers attractively packaged scented candles with true to life fragrances. These products’ attributes and the very best customer service have been the foundation of the company. Today Yankee Candle is America’s leading brand of premium quality fragrance candles for home fragrance and décor.

Thank you for sharing our passion for fragrance!™

Premium Scented Candles Since 1969

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Yankee Candle® Distributors:BRIMP LTD(ISRAEL)1 HAMITNAHALIM ST.P.O. BOX 6532GANNY - YEHUDA 56905ISRAELTel: 00972 (0) 363 55 775Fax: 00972 (0) 363 55 885Contact YITSHAK BRAUNEmail: [email protected]: www.brimp.co.il

DECORATORS WAREHOUSE(SOUTH AFRICA)CAPRICORN PARK,MUIZENBERG7948, CAPE TOWNPO 39227SOUTH AFRICATel: 0027 217 887408Fax: 0027 217 887461Contact: ALON SMILYE-mail: [email protected]

DE-LONG(SLOVENIA)TRGOVINA HANNAPOLJANSKA CESTA 11,LJUBLJANA 1000SLOVENIATel: 00386 (0) 1232 10 65Fax: 00386 (0) 1422 84 99Contact: HERMINA SABEDER BABICEmail: [email protected]: www.trgovina-hanna.com

GRUPA ZACHODNIA(POLAND)UL. TATRZANSKA 2660-413 POZNANPOLANDTel: 0048(0) 61 843 5541 (42)Fax: 0048 (0) 61 843 5541Contact: DOROTA ZDZIEBKOWSKAEmail: [email protected] Website: www.grupazachodnia.pl

HELENA LLEBARIA(SPAIN)POL. IND. CAN.MASCARO, NAVE 208756 LA PALMA DEL CERVELLOBARCELONASPAINTel: 0034 (0) 936 720 221Fax: 0034(0) 936 720 902Contact: EUGENI BOIXEmail: [email protected] Website: www.bolesdolor.com

IKIAKOS EXOPLISMOS(GREECE)AGAMEMNONOS 47176 75 KALLITHEAGREECETel : 0030 (0) 210 9478 120Fax : 0030 (0) 210 9415 002Contact : MARY SARAFIDISE-mail : ikiakos@sara disgroup.grWebsite : www.parousiasi.gr

THE LAWN COMPANY LTD(MALTA)51-55, TRIQ SANT ANTNINSAN GWANN, SGN 04MALTATel: 00356 (0) 213 80639Fax: 00356 (0) 213 80639Contact: RAY CARUANAEmail: [email protected]: www.lawnmalta.com

SEVEN LTD.(BULGARIA)51 PERSENK STR., BL.22A, APT.3SOFIA 1164BULGARIATel: 00359 2 862 8044Fax: 00359 2 862 8044Contact: SEVERIN SEVEROVEmail: [email protected]

SOUND&DATA LTD(HUNGARY)1085 MARIA ST 56BUDAPESTHUNGARYTel: 0036 (0) 132 80400Fax: 0036 (0) 1 338 2731Contact: NAGY CSABAEmail: [email protected]: www.yankeecandle.hu

SPIRIG AG(SWITZERLAND)BURGLENSTRASSE 33,8570 WEINFELDENSWITZERLANDTel: 0041 (0) 71 626 23 40Fax: 0041 (0) 71 622 51 35Contact: REBEKKA SPIRIGEmail: [email protected]: www.yankeecandle.ch

TER MAAT BV(NETHERLANDS/BELGIUM/LUXEMBOURG)EKKERRIJT 45035692 DN SONNETHERLANDSTel: 00 31 (0) 499 46 06 03Fax: 00 31 (0) 499 46 03 37Contact: WIM J. SCHOTEmail: [email protected]: www.termaatcollections.nl

TL MANSSONS AB(SWEDEN/NORWAY/FINLAND)BOX 7089INDUSTRIVAGEN 21S-300 07 HALMSTADSWEDENTel: 0046 (0) 35 370 88Fax: 0046 (0) 35 372 83Contact: LEINE&TOMAS MANSSONEmail: [email protected] Website: www.manssons.se

WAXDECOR - ARTIGOS DECORATIVOS, LDA(PORTUGAL)RUA DO BAIRRO, NO 55 - 4475-112GEMUNDE-MAIAPORTUGALTel: 00351 (0) 229060068Fax: 00351 (0) 229060068Contact: MIGUEL SILVAEmail: [email protected]

YANKEE CANDLEDEUTSCHLAND GMBH(GERMANY)LUITPOLDSTR. 991550 DINKELSBUHLGERMANYTel: 0049 9851 5554080Fax: 0049 9851 5554089E-mail: [email protected]

YANKEE CANDLE (EUROPE) LTD (FRANCE/ITALY/AUSTRIA)UNIT 1 BRISTOL DISTRIBUTION PARK,HAWKLEY DRIVE,WOODLANDS LANEBRADLEY STOKEBRISTOL BS32 0BF Tel: 0044 (0) 1454 454 500Fax: 0044 (0) 1454 454 510Email: [email protected] : www.yankeecandle.co.uk

YANKEELAND(ROMANIA)STR. SOS. COLENTINA NR. 21BL. R24, SC A AP.19 BUCARESTI, SECTOR 2ROMANIATel: 0040 (0) 722 45 02 02Fax: 0040(0) 31 8023952 Contact: MAGDA VELEVEmail: [email protected]: www.yankeeland.ro

Z TRADE S.R.O.(CZECH REPUBLIC)SOUKENICKA 76550 01 BROUMOVCZECH REPUBLICTel: 0042 (0) 491 523 911Fax: 0042 (0) 226 015 298Contact: JAROSLAV KLUSONEmail: [email protected] Website: www.ztrade.cz

ILMKERTI (ICELAND)MÁNALIND 12201 KÓPAVOGUR ICELANDTel: 00354 8983177 & 00354 8638777 Contact: ARNAR ARNARSON & SVAVA Þ.ÁRNADÓTTIREmail: [email protected]: www.ilmkerti.is

YC DISTRIBUTION (AUSTRALIA) PTY. LTD. (AUSTRALIA & NEW ZEALAND)PO BOX 521DIANELLA, WA 6059Tel: +61 (0) 8 6102 5304Fax: +61 (0) 8 9375 2010Contact: STUART MICHAELEmail: [email protected]: www.ycdistribution.com.au

FERNANDO APS(DENMARK)ST. SCT. MIKKELS GADE 10B 8800 VIBORGDENMARKTel: (+45) 86623446Fax: (+45) 86623451Contact: ANDERS BODILSENE-mail: [email protected]: www.fernando-aps.dk

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UNIT 1

BRISTOL DISTRIBUTION PARK

HAWKLEY DR., WOODLANDS LANE

BRADLEY STOKE, BRISTOL. BS32 0BF

UNITED KINGDOM

Tel: 00 44 (0) 1454 454 500

Fax: 00 44 (0) 1454 454 510

Email: [email protected]

Website: www.yankeecandle.co.uk

FAST EASY FREE

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©2011 The Yankee Candle Company, Inc. All rights reserved. Entire text, photographs,

and packaging are copyrighted subject matter belonging to The Yankee Candle Company, Inc.

No portion may be reproduced without prior written approval.

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