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7/28/2019 XMPie@Drupa Webinar 12Jun2012 FINAL
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XMPie @ drupa 2012
Changing the Game
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XMPie @ drupa 2012Webinar Agenda
Circle Collaborative Service (SaaS)
uStore 6.0 with Document Submission
uStore Facebook Connect
PersonalEffect Print XE
uDirect Video
Q and A
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Before We Begin
Audio details are available on the Voice & Video tab.
Need a non-U.S. dial-in number?
Go tohttp://bit.ly/MGMcEo.
Problems with Live Meeting?
Dial *0 (star-zero) for the operator.
Questions?
Feel free to use the Q&A feature at the top of the Live Meeting
interface.
We will answer them at the end of the session after we open the lines. A recording of todays presentation and slides will be sent to you via email
within the next few days.
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Circle Campaign Collaboration Service
Why Multichannel Campaigns?
Multichannel campaigns create higher revenue and ROI than a single touch point.
Characteristics Multiple documents driving multiple touch points
Iterative project created by the collaboration of multiple disciplines, departments
and organizations in disparate locations
Observed by many stakeholdersChallenges
Difficult to scope
Difficult to sell
Difficult to create
Difficult to manage
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Communicating the Campaign Story
Challenge: Individualized, multichannel
campaigns can be difficult or confusing to
visualize during conceptualization, selling,
planning and building stages.
Objective: Improve the clarity of communication
between stakeholders and centralize
collaboration by literally putting everyoneon thesame page.
How does XMPie Circle achieve this objective?
Circle removes the barriers that often prevent the broad adoption of 1:1, multichannelcampaigns for service providers and the businesses they engage.
Circle enhances the efficiency of building campaigns and accurately sets expectations.
Circle expedites time-to-market and helps reduce overall costs.
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Digital Storyboard for Multichannel Campaigns
Circle is the interactive digital
storyboard for collaboratively
planning, creating, andmonitoring individualized
customer communications.
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Group 3Analyze
Group 2
Build and Review
Group 1
Envision and Plan
Collaborative Campaign Creation
Circle is a cloud-based software as a service
(SaaS) solution to help service providers,
agenciesand enterprises conceptualize,
plan, build and analyze individualized
multichannel campaigns, while allowing them
to collaborate with their customers and all
stakeholders during every stage of the
campaign development process.
Plan Build / Review Analyze
Campaign Collaboration and Creation
A campaign flow becomes the language around
which stakeholders collaborate on individualized
multichannel campaigns from planning to
creation to analysis.
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Circle Demo
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Group 3
Review
Group 2
Build
Group 1
Envision &
Plan
XMPie
PersonalEffect
uProduce
Server
Circle Campaign Collaboration Service
Release Dates
Circle Beta NOW!
Circle Release Date June 17th
Service Plan Options
Personal free version
Team Suitable for 3-5 projects
Business Suitable for 5 or more projects
If you are interested in purchasing before the
release date, please contact your local XMPie
sales representative for details.
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uStore 6.0
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Supports User Uploaded Documents
More shopping choices
Accepts PDF, MS Word, or PowerPoint
Documents
Supports Multiple Documents per Job
Enables composite document types
(Mix uploaded and dynamic documents)
Automatic online preflight
Allows You to Better Serve Your Customers
Supports a wide range of products:
customer supplied documents, static
print, dynamic print, as well as email
uStore 6.0Document Submission
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uStore 6.0 Demo
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uStore Facebook Connect
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uStore Facebook ConnectLeveraging Social Media for Print Applications
Offer Your Customers a Web-to-PrintFacebook App
Integrates the uStore experience into any
Facebook fan page Fans can order company-branded, printed
materials through Facebook
Uniquely uses XMPie technology fordynamic document creation through the
Facebook social media channel
Leverages the fans personal Facebookcontent to drive dynamic documents
Available for sale June 17th via the XMPieMarketplace (mp.xmpie.com)
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uStore Facebook ConnectDemo
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Whats Included?
Quick Start Samples
Sample calendar document template (without uImages)
Sample uStore skin Embedded within Facebook
Source Code
QLingosource code for accessing Facebook friends profile information
uStore plug-in source code
Documentation How-to embed your store into a Facebook fan page
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PersonalEffect Print XE
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Finding the Right SolutionThe Print Service Provider
Challenge: Find a cost-effective Web-to-print
solution without sacrificing key features.
Objective: Reduce the costs to acquire, processand fulfill orders by giving customers an online
portal to personalize template-driven products
or uploaded documents.
Must support an easy-to-use workflow to prepare and manage documents
Must enable a touchlesssales cycle to streamline order acquisition and processing Ideally supports both online and in-house (ad hoc) variable data print orders
Should be scalable to meet my future business needs
What should I look for in a solution?
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PersonalEffect Print XEVersatile CapabilitiesAffordably Priced
An Attractively-Priced,Scalable
Solut ion for Web-to-Print Storefronts
Ideal for the print service provider seeking
to expand their business by adding
Web-to-print to their portfolio of services
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uStore 6
Includes uStore 6.0
Use XMPie and InDesign on the
desktop to create templates forcatalog products
uProduce server with XMPie
XLIMcomposition engine
Upgradable to server-sideInDesign composition and/or
cross-media capabilities
Upgradable to include APIs for
custom solutions
PE Print XE Configuration
uCreate Print
uPlan
uStore
uProduce XLIM
InDesign ServeruStore Connect
uProduce APIs
PersonalEffect Print XENew Web-to-Print Offering
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uDirect Video
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Announcing the Release of uDirect Video
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uDirect VideoA New Dimension in 1:1 Marketing
Video is a rapidly expanding
medium for delivering
marketing communications.With personalized video
You can expand your
business offerings with it
You can sell it
You can get results with it
You can profit and grow with it
You can make your
marketing viral with it
You can use templates
to easily create it 77% of marketers plan on increasing their use of
YouTube and video marketing in the coming year.Social Media Examiner, Social Media Marketing Indus try Report, How Marketers
Are Using Social Media to Grow Their Businesses, 2011
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uDirect Video Demo
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Community of After Effects Resources
Thousands of inexpensive
templates and plug-ins
available online
Templates come pre-built
with image and text
placeholders
Multiple templates can be
stitched together
Easy to transform templates
into personalized movie clips
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Personalized, Cinematic-Quality Video
June 13, 2012
BEFORE AFTER
AFTERBEFORE
Personalized Video with uDirect Video
http://www.youtube.com/
watch?v=24reB5YUvPM
http://www.youtube.com/watch?v=cCHj2QTI_Ow
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Happy Birthday Personalized Video
http://youtube/zr5GBxdgtDU
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uDirect VideoVideo Personalization Toolkit
uCreate Video Desktop Version
Plug-in for Adobe After Effects
Connect to data source
Insert variables (text, images, personalized images, videos)
Generate a MovieSet
uRender Desktop Version Generates fully-composed videos from a MovieSet
Automatically generates unique videos per recipient or segment
Release Date: June 24, 2012
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XMPie @ drupa 2012 Reflections
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For More Information
XMPie, A Xerox Company
www.xmpie.com
1to1.xmpie.com
www.twitter.com/xmpie
www.facebook.com/xmpie
blog.xmpie.com
www.youtube.com/xmpie