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Xerox ® FreeFlow ® Web Services Connect with your customers’ world while streamlining your own. FreeFlow ® Digital Workflow Collection Web Services

Xerox FreeFlow Web Services Connect with your customers’ world

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Page 1: Xerox FreeFlow Web Services Connect with your customers’ world

Xerox®FreeFlow®WebServicesConnectwithyourcustomers’worldwhilestreamliningyourown.

FreeFlow® Digital Workflow CollectionWeb Services

Page 2: Xerox FreeFlow Web Services Connect with your customers’ world

Good for managing your business. Thumbnail-basedjobcatalogsmakeordering,trackingandreprintingjobsremarkablysimple.Plus,youcanincreasejobvolumebycross-sellingtoyourexistingcustomers,targetingnewmarketsusingmail-to-printfunctionalityorintegratinganHTMLcatalogintoyourwebsitetoapproachpotentialcustomers.

• Automatejobticketingandrouting—submitjobsusingaXerox®FreeFlowPrintServertoanyXerox®printerinyourshop

• Visuallytrackandquicklyupdatejobstatus,delivery,billinginformationandmorewithanovice-friendly,advancedGUI

• Withtheuseoftemplates,itisquickandeasytoaddnewcustomers

• Easilyoffernewservices—e-business,targetedcampaigns,personalizationusingvariabledataandmore

• Easilyaddmarketingmessagesandcross-sellingcapabilitiestobuildvolumes

Good for growing your customers. FreeFlowWebServicesservesasaneasy-to-navigate“launchpad”foryourcustomerstosecurelyorderjobsovertheInternet.Theycanuploadnewdocuments,reprinttheiroldonesorselectfromacustomizedcatalogofitems.Controlledaccessmeansthisisaportalthatcanworkonmanylevelswithinacustomerorganization.Plus,theycansavetimeandmoneybysubmitting,trackingandpayingfortheirjobsonline.

• Seamlesslyintegratethelookandfeelwiththecustomer’swebsitetoincreaseloyaltyandmaintainbranding

• Provideafamiliar,easy-to-useorderingexperiencethat’ssecureyetavailableanytime,anywhere

• Offeron-demandaccesstoestimates,spendingreports,jobdescriptionsummariesandmore

• Dynamicallypreviewjobs—eventhosewithvariabledata—beforeprinting

Plus, variable data capabilities.Integratingpersonalizedprintingcapabilitiesisacriticalpartofyourprinte-business.WebServicesenablesyoutoprovidethesecapabilitiesintheseways:

Base Web Services Personalization,includedwithFreeFlowWebServices,supportsbasictextandimagepersonalizationdirectlywithinWebServicesviaastep-by-stepVariableInformationWizardwithdynamicpreviewcapabilities.Noincrementaltoolsareneededtobuildorsetupbasicpersonalization.

VIPP® Emitter,anoptionalmodule,optimizesyourvariabledataprintingbymakingitpossibleforanyVIPP-enabledprintservertoachieveoptimalvariableprinting.

Direct Marketing Links,anoptionalmodule,givesyouaccesstothird-partyapplicationsthatcanincreaseyourdirectmaileffectivenessandallowyoutogeneratenewrevenuesthroughnewapplications.ItservesasthebridgebetweenFreeFlowWebServicesandsuchapplicationsas:

• XMPie PersonalEffect Adapter

• DirectSmile Image Generator

BeyondWeb-to-printwithautomatedprintproductivity.

More than meets the eye. Xerox®FreeFlow®WebServicesprovidesyourcustomerswithconvenient24/7accesstoyourservices—without24/7staffing.Butthat’sjustthehalfofit.Italsoconsolidatesyourorders—Web,phone,faxandwalkin—toautomatejobticketing,trackingandrouting.Plus,itmakesiteasyforyoutoaddcapabilitiesthatcantranslateintomorebusiness.

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Withend-to-endautomation,youcantakeonmorejobsandsatisfymorecustomers.

Page 3: Xerox FreeFlow Web Services Connect with your customers’ world

Fewer touches. Greater productivity.Now, it’s possible to connect all of your systems—ordering, MIS, prepress, printing, finishing and distribution—so that jobs can move through your operation in a

““touchless” workflow. This end-to-end efficiency is enabled through the JDF-compliant connectivity of FreeFlow® Web Services.

JDF (Job Definition Format) is an XML-based, open industry standard that describes a job from conception through delivery. In fact, JDF data can be attached to a document throughout its production life, enabling a seamless exchange of information between devices and systems.

A JDF job ticket, defined upfront by the operator, can be used to specify all or part of the workflow for a particular job. It enables a common workflow with common job tickets—even in a mixed-vendor environment.

Plus, a JDF workflow protects your future investments, assuring that you’ll be able to integrate new products based on this common standard.

JDF provides the standard; FreeFlow Web Services makes it sing.

Easy-to-navigate Internet ordering experience. • Intuitive online ordering experience

allowscustomerstoquicklyandeasilyorderprintviatheWeb,24/7.

• Superstore catalog providesanappealingwaytopresentcategoriesandsubcategoriesofprintproducts/templates,allowingyoutoprovideyourinventoryitemsandevennon-printableitems(suchast-shirts,hatsandmugs)assaleableitemstoyourcustomers.

• Shopping/Ordering cart providesfamiliarandconvenientInternetfunctionality,allowingforupto10itemstobeorderedatonetime.

• On-hold capabilityenablesuserstoquicklyaddmultipleitemsforeasyorderingatafuturetime.

• Marketing and cross-sell messages canbeeasilyaddedtocaptureyourcustomers’attentionandbestpromoteyourproductsandservicesofinterest.

New functionality to help grow your business.Improved Multi-National SupportFreeFlow®WebServiceshasimprovedglobalizationincludingallowingcustomerstoselecttheirpreferredlanguage,multiplecurrencysupportandconfigurablelocalization.Theseandothernewfeaturesdeliveramorerobustsolutionforcompaniesthatworkwithinternationalcustomers.

Enhanced MobilityTheindustrymomentumtowardsolutionsthatsupportsmartphonesandtabletcomputersisundeniable.NowWebServicessupportsamobilefriendlyinterfaceoutofthebox.Andthenewmobileinterfacecanbecustomizedtomeetuniquebusinessorcustomerrequirements.Orderingdocumentsfrommobiledevicesjustgotaloteasier.

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Customizable Interfaces and CommunicationsCreateacustomHTML-basedjobticket,quoteororderdocument.Thecustomizationincludeslayout,contentanduserdefinedfields.Thismeansyoucancreateformsanddocumentsthatexactlymatchyourcurrentworkflow.Thisreduceserrorsinyourprocesseswhileincreasingproductivity.

Page 4: Xerox FreeFlow Web Services Connect with your customers’ world

For more information on Xerox® FreeFlow® Web Services, call 1-800-ASK-XEROX or visit us on the Web at: www.xerox.com

©2012 Xerox Corporation. All Rights Reserved. XEROX®, XEROX and Design®, FreeFlow®, FreeFlow Makeready®, FreeFlow Output Manager®, FreeFlow Process Manager® and VIPP® are trademarks of Xerox Corporation in the United States and/or other countries. 09/12 VINTO151 BR789

FFSBR-21UD

610P729785D

Hardware ComponentsMinimum Requirements:

• Processor:Dual-CoreIntelXeon2.4GHzequivalentorbetter,orequivalentAMDprocessor

– Recommended:TwoQuadCoreProcessors,2.4GHzorbetter,64-bit

• SystemMemory:4GBminimum;8GBrecommended

• HardDriveCapacity:– Minimumof250GBharddriveat10,000

RPMwithappropriateallowanceforfuturediskspacerequirements

– Recommended:Raid-5systemwithaminimumof500GBat15,000RPM:SCSIorSASinterface

• VideoCapability:Videocontrollerwithatleast1027x768resolutionand32-bitcolor

• EthernetCapability:100/1000MB/sec• Display:AnalogCRTorLCDmonitor• InputDevices:Keyboardandmouse• PeripheralDevices:DVD-ROMdrive• Backupstoragedevicerecommended

Customer-Supplied Software Components Supported Operating Systems: • MicrosoftWindowsServer2008R2Standard

andEnterpriseEditions(64-bit)Third-Party Application Software: • MicrosoftOffice2007StandardEdition

(Word,Excel,PowerPoint)withServicePack2,includingtheMicrosoft“SaveasPDF”Add-inforMicrosoftOffice2007or

• MicrosoftOffice2010(32-bit)StandardEdition

• Microsoft.NetFramework4.0

Optional Modules • OrderCenter:consolidatesWeb,phone,fax,

emailandwalk-inorders• SiteCustomization:enablescustomized

Webportals• BookAssembly:facilitatestheproductionof

dynamicallyboundbooksusingmultipleorindividualfiles

• CreditCard/OnlinePayment:enablessecureonlinepaymentwithcreditcardsorpopulare-commercesiteslikePayPalandAuthorize.net

• LDAPAdapter:enablesuserauthenticationwhenlogginginviaadirectoryservice(requiresDataExportmodule)

• DataExport:exportsdatadirectlytoperipheralsystems—includingaccountingandestimating—aswellasExcelspreadsheet

• XMPiePersonalEffectAdaptor:integratesWeborderingwithXMPiePersonalEffectvariablecampaigns

• VIPP®Emitter:optimizesvariableprintingwithanyVIPP-enabledprintserver

• DirectSmileImageGeneratorAdaptor:incorporatespersonalizedimagesgeneratedwithDirectSmileintoaWebServicestemplate

Xerox® FreeFlow® Web Services Specifications

We take the work out of your workflow.Withend-to-endautomation,youcantakeonmorejobsandsatisfymorecustomers.That’sthepowerofcombiningXerox®FreeFlowworkflowsolutions,theXerox®FreeFlowPrintServerandyourXerox®digitalprintengine.

FreeFlow Web Services enablesa24/7portalforcustomerorders—andarobustjobmanagementsystemforgreaterworkflowefficiency.

FreeFlow Process Manager®handlespreflight,imposition,scriptingandmanyotherautomationtasks.

FreeFlow Output Manager®actsasacentralizedcollectionpoint,providingstreamlinedback-endproductionmanagementforyourstaticandvariablecontentjobs.

FreeFlow Print Manager-Advanced Print Path (APP) takescareofjobticketingandtracking—itcanevenintegratewithyouroffsetprepresssystems.

The FreeFlow Print Server RIPsthejobsforyourXerox®digitalprintengine,providingtimesavingefficiency,excellentimagequalityandbenchmarksecurity.

TheFreeFlowDigitalWorkflowCollectionalsooffersyouwaystoviewandpreparejobsforprinting—FreeFlow Express to Print usestemplatesforeaseandsimplicitywhile FreeFlow Makeready® putsadvancedcapabilitiesatyourfingertips.AndyoucanusetheFreeFlow Variable Information Suite toaddpersonalizationandcost-effectivesecurityfeaturestoyourdocuments.

Whateveryourspecificneeds,countonFreeFlowtoenhanceyourworkflow.