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www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Charles Petty presents:Charles Petty presents:
• How to use Direct mail, Email, How to use Direct mail, Email, Websites, Teleseminars, Websites, Teleseminars, Webinars Private Membership Webinars Private Membership clubs and Radio shows to Build, clubs and Radio shows to Build, Cultivate and Monetize a Cultivate and Monetize a National Buyers List.National Buyers List.
• www.RealEstateInvestingProfits.www.RealEstateInvestingProfits.comcom
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
What Wholesaling (and Virtual What Wholesaling (and Virtual Wholesaling) has done for Us:Wholesaling) has done for Us:
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Four Reasons Why Kim and I Four Reasons Why Kim and I Do This BusinessDo This Business
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Attracting, Building, Cultivating Attracting, Building, Cultivating and Monetizing A National and Monetizing A National Wholesale Buyers ListWholesale Buyers List
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Internet Radio ResourceInternet Radio Resource
• ww.GlobalTalkRadio.comww.GlobalTalkRadio.com
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Why Wholesaling?Why Wholesaling?
•Low RiskLow Risk
•Quick CashQuick Cash
•Can do it as a beginner, Can do it as a beginner, intermediate or experienced intermediate or experienced investorinvestor
•Equity does not equal cash!!!!!!!Equity does not equal cash!!!!!!!
•Build a BusinessBuild a Business
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
7 Reasons to Wholesale 7 Reasons to Wholesale PropertiesProperties
1.1. Your Credit and Income DO NOT MatterYour Credit and Income DO NOT Matter2.2. CASH is KingCASH is King3.3. Can Wholesale properties to buyers in Can Wholesale properties to buyers in
state or out of statestate or out of state4. Can wholesale properties where the 4. Can wholesale properties where the
sellers are in state or out of statesellers are in state or out of state5. Six or Seven Figure Income Potential5. Six or Seven Figure Income Potential6. Can do it in ANY Market6. Can do it in ANY Market7. Can do it virtually---never see the property7. Can do it virtually---never see the property
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
What I will cover todayWhat I will cover today
• Lead GenerationLead Generation• Converting leads to buyersConverting leads to buyers• Preferred Buyers or Membership clubsPreferred Buyers or Membership clubs• Business Model ConsiderationsBusiness Model Considerations• Email campaignsEmail campaigns• Importance of testimonialsImportance of testimonials• Live SeminarsLive Seminars• Incorporating Radio and TV Shows into Incorporating Radio and TV Shows into
your marketing mixyour marketing mix
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Some keys to developing a Some keys to developing a strong buyers liststrong buyers list
• Key = automation Key = automation
• Key = multiple hitsKey = multiple hits
• Key = Multiple Streams of Income Key = Multiple Streams of Income
Real Estate BusinessReal Estate Business
Information Marketing businessInformation Marketing business
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Who are Kim and Charles??Who are Kim and Charles??
• Investors, Authors, TeachersInvestors, Authors, Teachers•Been investing in real estate since Been investing in real estate since
19981998•We wholesale up to 10 properties We wholesale up to 10 properties
per month (SFH/Land/Lots/Multi-per month (SFH/Land/Lots/Multi-unit)unit)
•We also teach, coach, and consult We also teach, coach, and consult real estate investorsreal estate investors
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Why are we qualified to Why are we qualified to train you?train you?
• Charles has a BS degree from the Charles has a BS degree from the University of Illinois and a law degree University of Illinois and a law degree and an MBA from Duke University.and an MBA from Duke University.
• Kim has a BA degree from the Kim has a BA degree from the University of Kentucky and an MA University of Kentucky and an MA from the Patterson School of from the Patterson School of Diplomacy &International Commerce.Diplomacy &International Commerce.
• Sound impressive?Sound impressive?
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Why should you listen to Why should you listen to me?me?•Kim and I do this full time.Kim and I do this full time.•We left jobs with $120,000+ We left jobs with $120,000+
combined corporate income to combined corporate income to invest in real estate full time.invest in real estate full time.
•We wanted more and we went for We wanted more and we went for it.it.
•Our Systems work anywhere in Our Systems work anywhere in the USA.the USA.
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Our “Real” EducationOur “Real” Education
• Books, tapes, seminars, workshops, Books, tapes, seminars, workshops, bootcamps about real estate investing.bootcamps about real estate investing.
• We have invested upwards of $150,000 in We have invested upwards of $150,000 in the last 9 years for our real estate related the last 9 years for our real estate related education.education.
• More than our legal/business education More than our legal/business education combined!combined!
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
TruthsTruths
1. Getting Rich is systematic1. Getting Rich is systematic
2.Getting Rich takes some work and2.Getting Rich takes some work and
3. Getting rich takes persistence3. Getting rich takes persistence
4. Must commit to becoming rich4. Must commit to becoming rich
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Lead Generation SourcesLead Generation Sources
• OnlineOnline
• OfflineOffline
• ---Need to do both---Need to do both
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Overall ThemeOverall Theme
• As a wholesaler with a list you As a wholesaler with a list you controlcontrol
MediaMedia
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
2007 Wholesaling2007 Wholesaling• The SELLERS are different:The SELLERS are different:
– There are There are moremore motivated motivated sellers in the market than sellers in the market than I’ve ever seen. Factors:I’ve ever seen. Factors:• The slow marketThe slow market
• ARMs and interest-only loans ARMs and interest-only loans coming home to roostcoming home to roost
• The collapse of the sub-prime The collapse of the sub-prime finance market finance market
– The largest growth is in The largest growth is in sellers who are in, or are sellers who are in, or are about to be in, pre-about to be in, pre-foreclosureforeclosure
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
2007 Wholesaling2007 Wholesaling• Banks (as sellers) Banks (as sellers)
are bigger and are bigger and bigger players in the bigger players in the market:market:– MOST “handyman’s MOST “handyman’s
specials” in border specials” in border zones in the MLS are zones in the MLS are bank-owned!bank-owned!
– REOs are “setting the REOs are “setting the price” in these areasprice” in these areas
– Banks are becoming Banks are becoming much more much more reasonable about reasonable about price in these areasprice in these areas
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
What’s Different in 2007--What’s Different in 2007--BuyersBuyers • The BUYERS are The BUYERS are
different:different:– REIA group membership REIA group membership
is dropping is dropping – Fewer “buy and sell”, Fewer “buy and sell”,
more “buy and hold”more “buy and hold”– Must bring them good Must bring them good
dealsdeals
***Rental Market is ***Rental Market is getting really good** getting really good** Great selling point to Great selling point to your buyers!your buyers!
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
What’s Different in 2007, What’s Different in 2007, Part IIPart II • REOs present REOs present
special challenges to special challenges to us as wholesalers:us as wholesalers:– Lenders require Lenders require
“proof of funds” or “proof of funds” or pre-qual letters to pre-qual letters to accept offersaccept offers
– Require minimum Require minimum earnest moneyearnest money
– Inspection periods Inspection periods are shortare short
– Purchase contracts Purchase contracts are non-assignableare non-assignable
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
2007 and Beyond 2007 and Beyond ConsiderationsConsiderationsDeal must be a good deal in the eyes Deal must be a good deal in the eyes
of your buyerof your buyerMay not be a house or area you want May not be a house or area you want
to live in—doesn’t matterto live in—doesn’t matter
But….the deal can’t be too uglyBut….the deal can’t be too uglyBuyers tend to want better deals and Buyers tend to want better deals and
better margins in today’s marketbetter margins in today’s market
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Bank Owned Properties in 2007Bank Owned Properties in 2007—The Real Deal—The Real Deal
1.1. Find one or more Find one or more private lendersprivate lenders who can who can write “pre-qual” letters for you (and let you write “pre-qual” letters for you (and let you close, if necessary—we can fund this for you close, if necessary—we can fund this for you and get you a pre-qual letter)and get you a pre-qual letter)
2.2. Build your list of Build your list of CASH buyersCASH buyers who can act who can act fastfast
3.3. Understand how to Understand how to fill out the contractsfill out the contracts to to maximize chances of acceptancemaximize chances of acceptance
4.4. Understand how to use land trusts to avoid Understand how to use land trusts to avoid double closingsdouble closings
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Working with Bank Owned Working with Bank Owned PropertiesProperties
• Must speak their languageMust speak their language
• Must be persistentMust be persistent
• Must have proof of FundsMust have proof of Funds
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
More Motivated Sellers Than More Motivated Sellers Than EverEver
1.1. Make sure you’re Make sure you’re marketing!marketing!
2.2. Make all of your deals Make all of your deals over the phone—over the phone—don’t be afraid to don’t be afraid to negotiate HARDnegotiate HARD
3.3. Cherry pick dealsCherry pick deals
4.4. Learn short sales…or Learn short sales…or partner with someone partner with someone who knows themwho knows them
5.5. Make sure you’re Make sure you’re tracking your leadstracking your leads
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
3 Reasons Why this is a Great 3 Reasons Why this is a Great time to be a wholesalertime to be a wholesaler
• 1.Prices have fallen and most sellers are convinced that 1.Prices have fallen and most sellers are convinced that prices will not increase any time soon. They are prices will not increase any time soon. They are accepting low offers for prices far below the real value.accepting low offers for prices far below the real value.
• 2. Many of the “speculators” have dropped out of the 2. Many of the “speculators” have dropped out of the market, so there is less competition for the good deals.market, so there is less competition for the good deals.
• 3.Banks and mortgage companies are foreclosing left 3.Banks and mortgage companies are foreclosing left and right. The more they own, the cheaper they will and right. The more they own, the cheaper they will sell.sell.
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
What Kind of properties can What Kind of properties can you wholesale?you wholesale?
•Single Family Homes—Pretty and Single Family Homes—Pretty and UglyUgly
•Lots Lots •Tracts of LandTracts of Land•Multi-Family HomesMulti-Family Homes•CondosCondos•Commercial PropertiesCommercial Properties
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Where do the properties come Where do the properties come fromfrom
• 1. Your local area1. Your local area
• 2. Other Parts of the country2. Other Parts of the country
Areas I like: Atlanta, Memphis, Areas I like: Atlanta, Memphis, Detroit, Charlotte, Birmingham, Detroit, Charlotte, Birmingham,
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Why Wholesale properties Why Wholesale properties outside of your market?outside of your market?
• DiversifyDiversify
• Increase Number of dealsIncrease Number of deals
• Increase types of dealsIncrease types of deals
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
I know what you’re thinking:I know what you’re thinking:
•That’s Great Charles, But That’s Great Charles, But How do I build a buyers How do I build a buyers list?list?
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Online Lead Generation Online Lead Generation SourcesSources
www.Edgeio.comwww.Edgeio.comwww.GoogleBase.comwww.GoogleBase.comwww.HotPads.comwww.HotPads.comwww.Oodle.comwww.Oodle.comwww.Propsmart.comwww.Propsmart.comwww.Vast.comwww.Vast.comwww.TheInvestmentPropertyList.comwww.TheInvestmentPropertyList.comwww.landlording101.comwww.landlording101.comwww.cheapredeals.comwww.cheapredeals.comwww.buydiscountedproperties.comwww.buydiscountedproperties.com
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Types of buyersTypes of buyers
• Single familySingle family
• Multi-unitMulti-unit
• Commercial buyersCommercial buyers
• Land InvestorsLand Investors
• **Survey your buyers**Survey your buyers
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
• Wholesaling to out of state investorsWholesaling to out of state investors
• Wholesaling properties that are Wholesaling properties that are outside of your local marketoutside of your local market
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Most Important AssetMost Important Asset
•Your buyers listYour buyers list
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Lead Sources—3 sourcesLead Sources—3 sources
• OfflineOffline
• OnlineOnline
• Your inner circle Your inner circle
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Who do you sell these Who do you sell these properties to?properties to?
• 1. Investors in Your Local Area1. Investors in Your Local Area
• 2. Investors in Other Parts of the 2. Investors in Other Parts of the USA!!!!USA!!!!
---this explodes the # of potential ---this explodes the # of potential buyers for you!!buyers for you!!
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Why wholesale properties to Why wholesale properties to out of state investors?out of state investors?
• You have a bigger pond to fish inYou have a bigger pond to fish in
• All your eggs are not in one basketAll your eggs are not in one basket
• Not dependent on the attitudes of Not dependent on the attitudes of folks in your local marketfolks in your local market
• What is attractive to investors on the What is attractive to investors on the west coast/east coast is different than west coast/east coast is different than what is attractive to investors in your what is attractive to investors in your marketmarket
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Online Lead Generation Online Lead Generation sourcessources
• Property PostingsProperty Postings
• Online AdsOnline Ads
• Postings in ForumsPostings in Forums
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Offline Lead Generation Offline Lead Generation SourcesSources*Newspapers*Newspapers*Investor publications—local and national*Investor publications—local and nationalwww.TheInvestors Resource.comwww.TheInvestors Resource.comwww.Investor2Investor.comwww.Investor2Investor.com*Signs—put out on Friday/Pick up Sunday*Signs—put out on Friday/Pick up Sunday*Radio Ads—pricey but leads generally quality*Radio Ads—pricey but leads generally quality
– Talk RadioTalk Radio– ChristianChristian– Gospel Gospel
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Offline Lead Generation Offline Lead Generation sourcessources
• Entrepreneur Magzine ClassifiedsEntrepreneur Magzine Classifieds
• USA Today Classified AdsUSA Today Classified Ads
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Online Lead Generation Online Lead Generation SourcesSources• www.RehabList.comwww.RehabList.com• www.Craigslist.comwww.Craigslist.com (you will have to create a user name (you will have to create a user name
and password)and password)
• www.MrLandlord.comwww.MrLandlord.com (under the properties for sale section) (under the properties for sale section) • www.TheCreaiveInvestor.comwww.TheCreaiveInvestor.com• www.discountedproperties.comwww.discountedproperties.com• www.realestatepromo.comwww.realestatepromo.com• www.wholesaleproperties.comwww.wholesaleproperties.com• www.realestatelink.netwww.realestatelink.net• www.biggerpockets.comwww.biggerpockets.com
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Online Lead Generation Online Lead Generation SourcesSources
• www.CashFlowGenerator.com www.CashFlowGenerator.com (forums)(forums)
• www.Ronlegrand.com (forums)www.Ronlegrand.com (forums)
• www.StevesHotList.com (Steve Cook)www.StevesHotList.com (Steve Cook)
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
OnlineLeadGeneration OnlineLeadGeneration SourceSource• www.Craigslist.comwww.Craigslist.com• www.Backpages.comwww.Backpages.com• www.investmentriches.comwww.investmentriches.com• Free and paid -$19/month or $65/monthFree and paid -$19/month or $65/month• www.LiveDeal.comwww.LiveDeal.com• www.RealEstateLink.netwww.RealEstateLink.net• www.WholesaleProperties.comwww.WholesaleProperties.com• www.DiscountedProperties.comwww.DiscountedProperties.com• www.RealestatePromo.comwww.RealestatePromo.com• www.FreeInvestmentPropertylist.comwww.FreeInvestmentPropertylist.com
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Marketing Funnel StepsMarketing Funnel Steps
Sign up for my buyers list at Sign up for my buyers list at www.VisionaryPropertyGroup.comwww.VisionaryPropertyGroup.com
2. Get in my buy, die or unsubscribe funnel2. Get in my buy, die or unsubscribe funnel
3. Instantly receive an invitation to a 3. Instantly receive an invitation to a teleseminarteleseminar
4. Get PDF Version of special report and 4. Get PDF Version of special report and promo DVDpromo DVD
5. Mail copy of Special Report and promo DVD5. Mail copy of Special Report and promo DVD
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Converting Leads to BuyersConverting Leads to Buyers
• Direct Mail w/Promo DVD/CDDirect Mail w/Promo DVD/CD*Free Special Report*Free Special Report
About us, testimonials, information about About us, testimonials, information about deals, invitation to join platinum buyers clubdeals, invitation to join platinum buyers club
*Promo DVD—has testimonials, contractor walk *Promo DVD—has testimonials, contractor walk
thru, live seminar clipsthru, live seminar clips
Can also be used as downloadable PDF and Can also be used as downloadable PDF and streaming videostreaming video
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Direct Mail—Ongoing Direct Mail—Ongoing CampaignCampaign
• Postcards announcing propertiesPostcards announcing properties
• Monthly paper newsletterMonthly paper newsletter
• Invitation to Live EventsInvitation to Live Events
• Invitations to TeleseminarsInvitations to Teleseminars
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
TeleseminarsTeleseminars
• AutmotatedAutmotated
• Record once and replay weeklyRecord once and replay weekly
• www.VisionaryPropertyInvestments.cwww.VisionaryPropertyInvestments.com/TurnKeyTeleseminar.htmlom/TurnKeyTeleseminar.html
• Upsell them into a membership club Upsell them into a membership club and offer property specials that and offer property specials that expire in 7 daysexpire in 7 days
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Preview CallsPreview Calls
• Describe the benefits of investingDescribe the benefits of investing
• Bring on service providersBring on service providers
• Bring on successful studentsBring on successful students
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
ResourcesResources
Teleseminars---BlackandWhite Teleseminars---BlackandWhite Communications---www.BWCCOM.comCommunications---www.BWCCOM.com
Webinars---www.GotoWebinar.comWebinars---www.GotoWebinar.com
Email/FaxBroadcast/VoiceBroadcast—Email/FaxBroadcast/VoiceBroadcast—InfusionSoft CRM--InfusionSoft CRM--
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Teleseminar KeysTeleseminar Keys
• AutomationAutomation
• ReplaysReplays
• Using call for other purposesUsing call for other purposes
• ---CDs---CDs
• --Part of a Product--Part of a Product
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Hot Property CallsHot Property Calls
• Highlighting particular properties/areasHighlighting particular properties/areas
• Limited time specialsLimited time specials
• At end of call—offer specials if put At end of call—offer specials if put property under contract in 48 hoursproperty under contract in 48 hours
• $2,000 off$2,000 off
• Free REIA membershipFree REIA membership
• TV/DVD comboTV/DVD combo
• Free appraisalFree appraisal
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Educational callsEducational calls
• Get some people off the fenceGet some people off the fence
• Soft close on properties/membership Soft close on properties/membership clubclub
• Gets people (cash buyers and Gets people (cash buyers and hard/private money buyers hard/private money buyers acquainted with youacquainted with you
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Joint Venture CallsJoint Venture Calls
• Promote JV Partners properties to my Promote JV Partners properties to my list or vice versalist or vice versa
---Land Deals---Land Deals
----Lots----Lots
These calls:These calls:
Educate/Sell Properties/Cultivate Educate/Sell Properties/Cultivate BuyersBuyers
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Joint Venture ExamplesJoint Venture Examples
• California Land Bank Joint ventureCalifornia Land Bank Joint venture• Costa Rica Joint VentureCosta Rica Joint Venture• Orlando Pre-construction Joint VenturesOrlando Pre-construction Joint Ventures• Cabo, Mexico Joint VentureCabo, Mexico Joint Venture• North Carolina Mountain property Joint North Carolina Mountain property Joint
VentureVenture• North Caroline Waterfront Property North Caroline Waterfront Property
Joint VentureJoint Venture
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Webinars Webinars
• Great for land/pre-construction dealsGreat for land/pre-construction deals
• www.GotoWebinar.comwww.GotoWebinar.com
• Get to see and “feel” the properties Get to see and “feel” the properties
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Weekly emailsWeekly emails
• Stay in constant contact with your Stay in constant contact with your buyersbuyers
• CoCo
• Insert your personality into your Insert your personality into your marketingmarketing
Even if it’s just to tell them to be on Even if it’s just to tell them to be on the lookout for your upcoming dealsthe lookout for your upcoming deals
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Property Specials/Packaging Property Specials/Packaging your propertyyour property
• PicturesPictures
• CompsComps
• DescriptionsDescriptions
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Email CampaignsEmail Campaigns
• ProspectsProspects
• BuyersBuyers
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Email CampaignsEmail Campaigns
• Can be automatedCan be automated
• We use infusionsoftWe use infusionsoft
---We also integrate Fax broadcast and ---We also integrate Fax broadcast and voice broadcast and Task voice broadcast and Task AssignmentsAssignments
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Preferred Buyers or Preferred Buyers or “Membership” Clubs“Membership” Clubs
• 1. The Paid membership club model1. The Paid membership club model
• --My membership club page--My membership club page
• http://http://investors.visionarypropertyinvestments.com/investors.visionarypropertyinvestments.com/platinumclub.htmlplatinumclub.html
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Benefits of a Preferred Buyers Benefits of a Preferred Buyers ClubClub
• Closer relationship with your buyersCloser relationship with your buyers
• Can lead to coaching and other revenue Can lead to coaching and other revenue streamsstreams
• Our modelOur model
• Platinum--- $897/yr with 2 mos free Platinum--- $897/yr with 2 mos free subscription to $97/month coaching/newsletter subscription to $97/month coaching/newsletter programprogram
• Platinum Plus-- $1197 with 2 months free Platinum Plus-- $1197 with 2 months free subscription to 97/month coaching/newsletter subscription to 97/month coaching/newsletter programprogram
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Business model ConsiderationsBusiness model Considerations
• Full Services/One Stop Shop v. Full Services/One Stop Shop v. Strickly wholesale Strickly wholesale
• Hybrid ModelHybrid Model
Managing your buyers listManaging your buyers list
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Multiple Streams of Income Multiple Streams of Income from buyers listfrom buyers list
• Property SalesProperty Sales
• Membership ClubsMembership Clubs
• CoachingCoaching
• Product salesProduct sales
• Private Lending FeesPrivate Lending Fees
• Mortgage origination Mortgage origination
www.PortlandFinancial.com www.PortlandFinancial.com
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
The Importance of testimonialsThe Importance of testimonials
• WrittenWritten
• Audio Audio
• VideoVideo
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
VII. Incorporating live seminars VII. Incorporating live seminars in your marketing mixin your marketing mix
• FREE Evening Seminar FREE Evening Seminar
• Bring in Private Lender, contractor, Bring in Private Lender, contractor, mortgage broker Close people into mortgage broker Close people into membership club and membership club and
• Give them a special limited time only Give them a special limited time only deal (7 days)deal (7 days)
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Incorporating Internet and/or Incorporating Internet and/or local radio shows into your local radio shows into your marketing mixmarketing mix• Builds CredibilityBuilds Credibility
• EducationalEducational
• Discuss propertiesDiscuss properties
• Bring on experts—builds you upBring on experts—builds you up
• Can be used in multiple formatsCan be used in multiple formats
Mp3 downloads, podcasts, CDsMp3 downloads, podcasts, CDs
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
The Keys to managing a The Keys to managing a national buyers listnational buyers list
• Balance between Full Service/Turn Balance between Full Service/Turn Key and BabysittingKey and Babysitting
• Disclosures are importantDisclosures are important
• But..even more important is But..even more important is screening the folks who you refer—screening the folks who you refer—lenders, contractors, realtors, etclenders, contractors, realtors, etc
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
How do you get to Financial How do you get to Financial Freedom and Security using Freedom and Security using Virtual InvestingVirtual Investing??•Need CashNeed Cash
•Need a SystemNeed a System
•Need a CoachNeed a Coach
•Need a TeamNeed a Team
•Need resourcesNeed resources
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Buyers ListBuyers List
1. Ads1. Ads
2. Signs2. Signs
3. Your Real Estate investor Association3. Your Real Estate investor Association
4. Internet Sites including Craigslist4. Internet Sites including Craigslist
5. Joint Ventures with other wholesalers5. Joint Ventures with other wholesalers
6. Our Buyers List of 12,000 folks6. Our Buyers List of 12,000 folks
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Multiple Streams of Income Multiple Streams of Income from Wholesalingfrom Wholesaling
• 1. Property Sales1. Property Sales
• 2. Realtor commission2. Realtor commission
• 3.Private Lending points3.Private Lending points
• 4. Property Management4. Property Management
• 5. Consultant Fees5. Consultant Fees
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
How can You ensure Your How can You ensure Your success in Today’s Market?success in Today’s Market?
•Education!Education!
•ResourcesResources
•ToolsTools
•Ongoing SupportOngoing Support
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
I am looking for well trained I am looking for well trained partners to be a part of:partners to be a part of:
• Nationwide Wholesale NetworkNationwide Wholesale Network--Coaching--Coaching--Training--Training--Properties--Properties--Private lending--Private lending--Rehab loans--Rehab loans--Credit Lines--Credit Lines--and more….--and more….
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Eight (8) Ways to Get Eight (8) Ways to Get Your Investment in the Your Investment in the System BackSystem Back• If you do a deal in 60 days using the concepts that you have If you do a deal in 60 days using the concepts that you have
learned from the system and give us a testimonial along with a learned from the system and give us a testimonial along with a copy of your check, you will receive 100% refund of your copy of your check, you will receive 100% refund of your investment back.investment back.
• If you buy a wholesale property from us and give us a testimonial If you buy a wholesale property from us and give us a testimonial about the system, you will receive 100% refund of your about the system, you will receive 100% refund of your investment in the system back.investment in the system back.
• If you sell a property to us and give us a testimonial about the If you sell a property to us and give us a testimonial about the system along with a copy of your check, you will receive 100% system along with a copy of your check, you will receive 100% refund of your investment.refund of your investment.
• If you fund a private loan for us or one of our buyers (and earn a If you fund a private loan for us or one of our buyers (and earn a return of 10-14% you will receive 100% refund of your investment return of 10-14% you will receive 100% refund of your investment in the system back.in the system back.
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
8 ways to get your investment 8 ways to get your investment backback• If you refer us to someone who funds a private loan for us If you refer us to someone who funds a private loan for us
or one of our buyers, you will receive 100% refund of your or one of our buyers, you will receive 100% refund of your investment in the system back.investment in the system back.
• If you refer a buyer to us, you will receive 100% refund of If you refer a buyer to us, you will receive 100% refund of your investment in the system back (and a referral fee). your investment in the system back (and a referral fee).
• We are now doing loans across the USA (in most states), if We are now doing loans across the USA (in most states), if we fund a private loan, or an investment loan for you then we fund a private loan, or an investment loan for you then we will refund 100% of your investment back.we will refund 100% of your investment back.
• We are now doing loans across the USA (in most states), if We are now doing loans across the USA (in most states), if we fund a private loan, or an investment loan for your we fund a private loan, or an investment loan for your Wholesale buyer or a loan for your retail buyer---then we Wholesale buyer or a loan for your retail buyer---then we will refund 100% of your investment back. will refund 100% of your investment back.
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
VrInvestor Special BonusesVrInvestor Special Bonuses
• For every month we do a deal together, For every month we do a deal together, we will pay up to $1,200 towards their we will pay up to $1,200 towards their mortgage or rent ($1,200+ value)mortgage or rent ($1,200+ value)
• Special Q&A Quickstart CallSpecial Q&A Quickstart Call• Mp3 access to 8 of our monthly coaching Mp3 access to 8 of our monthly coaching
calls ($1,000 value)calls ($1,000 value)• 2 Extra One on One Consulting Certificates 2 Extra One on One Consulting Certificates
($800 value)($800 value)• Turn Key Retailing System ($697 Value)Turn Key Retailing System ($697 Value)
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
More BonusesMore Bonuses
• 3 months of unlimited Fax and Email 3 months of unlimited Fax and Email SupportSupport
• 3 months of Monthly Wholesaling 3 months of Monthly Wholesaling Coaching CallsCoaching Calls
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Seminar Special!Seminar Special!
• Turn Key Telebootcamp $2497 valueTurn Key Telebootcamp $2497 value• Home Study Basic System/Advanced System Home Study Basic System/Advanced System
$1497$1497• Ticket to Live Event--$2497 valueTicket to Live Event--$2497 value• Bonuses: $10,000+Bonuses: $10,000+• Total Value: $16,000+Total Value: $16,000+
Special $1497 with live event ticketsSpecial $1497 with live event tickets
$997 without live even tickets$997 without live even tickets
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
Here’s how to get the cost of Here’s how to get the cost of your package for” Double your package for” Double Free”Free”•Double money back guarantee.Double money back guarantee.
• If we partner on a deal ($10,000 If we partner on a deal ($10,000 and up profit) you get double your and up profit) you get double your money back on the 1money back on the 1stst deal and deal and then we split the remaining funds.then we split the remaining funds.
•We will partner with students for a We will partner with students for a full year with 50/50 split.full year with 50/50 split.
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
For just $500 moreFor just $500 more
2 tickets….Join me in 2 tickets….Join me in Atlanta on Atlanta on
Date TBD for my Date TBD for my
Turn Key Virtual Turn Key Virtual WHOLESALING InstituteWHOLESALING Institute
www.KimandCharlesPetty.comwww.KimandCharlesPetty.com
It’s 2 Days of Practical, Real-It’s 2 Days of Practical, Real-Life, Can’t-Learn-it-in-a-Book Life, Can’t-Learn-it-in-a-Book Info…Info…• Virtual TeamVirtual Team
• Team on the GroundTeam on the GroundPrivate Lender…Private Lender…
AssistantsAssistants
Acquisitions managerAcquisitions manager
Other successful virtual Other successful virtual wholeslerswholeslers