Upload
ilene-kelley
View
216
Download
1
Embed Size (px)
Citation preview
www.InternetMarketingSecrets.com.au
“The 5 Steps You Must Know To Build, Grow And Sell
Your Very Own Successful Internet Business…
…So You Can Sack Your Boss And Enjoy The Lifestyle
YOU Choose To Live”
www.InternetMarketingSecrets.com.au
Some Statistics You Must Know!
• 15 Million People In Australia Have Access to The Internet
• 1.1 Billion People Worldwide Have Access to The Internet
• The Internet Is The World’s Biggest Marketplace
Source: www.internetworldstats.com
www.InternetMarketingSecrets.com.au
“Why Should I Listen To A Pimple Faced 23 Year Old Who Only Has To Shave
Once A Month?”
www.InternetMarketingSecrets.com.au
I Charge $997 per hour for Internet Marketing Consultations…
…and my clients tell methat’s too cheap
www.InternetMarketingSecrets.com.au
“After a 2 hour consultation with Shaun we were ranking number 1 in Google for our top search terms.
If you’re looking for real results I’d highly recommend talking to Shaun and his team”
Meg Tsiamis, Sydney, AustraliaDirector of Obits.com.au &
www.Dlook.com.au
www.InternetMarketingSecrets.com.au
A Promotion I Did For One Of My Clients
This Year Earned Him Over
$430,000…
…And This Is A Regular Occurrence
www.InternetMarketingSecrets.com.au
As You Can See This Client Is Regularly Earning Over
$100,000 Per Month
www.InternetMarketingSecrets.com.au
I Have Websites That Earn ME Over $1,000 Per Day In PASSIVE INCOME
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
My Own Internet Marketing Company
SOLD OUT In Under 3 Months
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
Leading Internet Marketers “Borrow” Ideas From My Clients and My Websites
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
You May Recognise Some Of Our Clients…
www.InternetMarketingSecrets.com.au
Stuart Zadel
www.InternetMarketingSecrets.com.au
Paul Blackburn
www.InternetMarketingSecrets.com.au
Carlo Castellano
www.InternetMarketingSecrets.com.au
Dale Beaumont
www.InternetMarketingSecrets.com.au
The 5 Basic Steps To Build, Profit
And Sell A Successful
Online Business
www.InternetMarketingSecrets.com.au
1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
www.InternetMarketingSecrets.com.au
1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
2.Choose The Internet Business Model That Suits YOUR Lifestyle And YOUR Income needs
www.InternetMarketingSecrets.com.au
1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
2.Choose The Internet Business Model That Suits YOUR Lifestyle And YOUR Income needs
3.Test The Profitability Of Your Internet Business Idea, Before You Spend A Single Cent
www.InternetMarketingSecrets.com.au
1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
2.Choose The Internet Business Model That Suits YOUR Lifestyle And YOUR Income needs
3.Test The Profitability Of Your Internet Business Idea, Before You Spend A Single Cent
4.Build Your Website
www.InternetMarketingSecrets.com.au
1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
2.Choose The Internet Business Model That Suits YOUR Lifestyle And YOUR Income needs
3.Test The Profitability Of Your Internet Business Idea, Before You Spend A Single Cent
4.Build Your Website
5.Test And Measure Simple Changes To Your Website, So You Can Maximise Your Profits
www.InternetMarketingSecrets.com.au
STEP 1 OF 53 Questions You Must Answer, So You CanIdentify Your Passion, Turn It Into Your Profit
AND Have Fun Along The Way :
• What Do I Do For A Living Right Now?
www.InternetMarketingSecrets.com.au
STEP 1 OF 53 Questions You Must Answer, So You CanIdentify Your Passion, Turn It Into Your Profit
AND Have Fun Along The Way :
• What Do I Do For A Living Right Now?
• What Do I WANT To Do For A Living?
www.InternetMarketingSecrets.com.au
STEP 1 OF 53 Questions You Must Answer, So You CanIdentify Your Passion, Turn It Into Your Profit
AND Have Fun Along The Way :
• What Do I Do For A Living Right Now?
• What Do I WANT To Do For A Living?
• What Is My Favourite Hobby?
www.InternetMarketingSecrets.com.au
STEP 2 OF 5
Choose The Internet Business Model That Suits YOUR Lifestyle
And YOUR Income Needs
www.InternetMarketingSecrets.com.au
Key Points To Remember:• 1 Internet Business Model Is Not Right For Everyone
• Every Internet Business Model WORKS
• Different Internet Business Models Include
• e-book websites
• membership websites
• information marketing websites
• lead generation websites
• online stores
• business directories
• and many many more
www.InternetMarketingSecrets.com.au
Todd And Angie’s Story
www.InternetMarketingSecrets.com.au
www.ScrapScene.com
www.InternetMarketingSecrets.com.au
“I had gotten bogged down in the details of life on-line and found my mind beginning to stagnate and my creative drive failing. However, I had the pleasure of a short Skype consult with Shaun a couple of weeks ago which jump-started me again. The time was well spent and the information and ideas that I received were top notch.
Two things stand out for me about Shaun and his approach to our consult. One, he had obviously done his research ahead of time. He understood our niche and had a good feel about where we were going and how we were trying to get there. Second, he had analysed my approach ahead of time and recognised where I needed to change my thinking.
I came away from our meeting with a glimpse of what my on-line future could be and also with a change in perspective of how I view my readers/customers. These two things, one inspirational and one practical, were a perfect match in getting my mind moving forward again. ”
Todd Redhead www.ScrapScene.com
www.InternetMarketingSecrets.com.au
Peter’s Story
www.InternetMarketingSecrets.com.au
Before
www.InternetMarketingSecrets.com.au
After
www.InternetMarketingSecrets.com.au
Since working with him over the last several months I have been constantly amazed at the extra effort that he has gone to help us (over and above his normal paid consulting)
Shaun is one of those guys who I’ve found definitely has the knowledge when it comes to marketing online and every time I talk to him I find out something new that I should change or test on my site.
Peter Harbackwww.CoolThings.com.au
www.InternetMarketingSecrets.com.au
I Have Decided What IWant To Do…
…I Have Chosen My Internet Business Model…
Now What?
www.InternetMarketingSecrets.com.au
Step 3 Of 5
Test The Profitability OfYour Internet Business Idea,
Before You Spend ASingle Cent
www.InternetMarketingSecrets.com.au
Test The Profitability OfYour Internet Business Idea,
Before You Spend ASingle Cent
• Keyword Research
• Market Research Website
• eBay Testing
www.InternetMarketingSecrets.com.au
Keyword Research
Keyword Research Tools That I Use
• www.wordtracker.com
• http://adwords.google.com
•http://inventory.overture.com/d/searchinventory/suggestion/
www.InternetMarketingSecrets.com.au
Keyword Research
Key Points To Remember• Keyword Research Does Not PROVE
That Your Chosen Business Will Be Profitable It Is Only A Tool Finding Out Whether There Is Sufficient Traffic
• Keyword Research Data Is Usually 30 – 90 Days Old and Is Not Current
www.InternetMarketingSecrets.com.au
How Do I Know If There Is Enough Traffic To Make My
Internet Business Idea Profitable?
www.InternetMarketingSecrets.com.au
Market Research Website
• What Is A Market Research Website?
• Key Points To Remember:
• Ask questions that will help you determine the pricing of your product
• Ask questions that will help in the development of your product
• Use the site to start building a database of prospects that you can to sell to once your site is operational
www.InternetMarketingSecrets.com.au
The Tool That I Use
www.SurveyMonkey.com
www.WuFoo.com
www.InternetMarketingSecrets.com.au
Market Research Site Examples
www.BetterMortgageGroup.com
www.MyFitnessCircle.com
www.InternetMarketingSecrets.com.au
“Shaun This Is A Lot Of Work To Do, And I haven’t Even
Built A Website Yet!”
www.InternetMarketingSecrets.com.au
eBay TestingKey Points To Remember:
• Ebay has existing traffic and is a great place to test your product
• Ebay is a very cost effective way to test your product
• Ebay is also a great place to see how competitive your market is
www.InternetMarketingSecrets.com.au
Let’s Do A Quick Recap
STEP 1. Identify Your Passion So You Can Turn It Into Your Profit AND Have Fun Along The Way
STEP 2. Choose The Internet Business Model That Suits YOUR Lifestyle And YOUR Income needs
STEP 3. Test The Profitability Of Your Internet Business Idea, Before You Spend A Single Cent
www.InternetMarketingSecrets.com.au
Step 4 Of 5
Build Your Website
www.InternetMarketingSecrets.com.au
4 Key Features Every Website Must Have Or You’re Losing Money
- GUARANTEED
1.Every Single Page Of A Website Must Have A Call To Action
2.You Must Have Multiple Ways Of Your Visitors Contacting You On Your Website
3.YOU (I’ll explain this more later)
4.Build A Database
www.InternetMarketingSecrets.com.au
Key Feature 1 –Every Single Page OfA Website Must Have
A Call To Action
www.InternetMarketingSecrets.com.au
A Good Call To Action
www.InternetMarketingSecrets.com.au
A Bad Call To Action
www.InternetMarketingSecrets.com.au
Key Points To Remember:
• A Call To Action Must Be The Thing That Stands Out Most On A Page
• A Visitor Is 16% More Likely To Click On A Button Than On a Link
Lets Do A Test…
www.InternetMarketingSecrets.com.au
Which One Would You Buy?
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
OR
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
Would You Like To Do Another Test?
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
OR
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
Key Feature 2 – You Must Have Multiple Ways For Your Visitors
To Contact You On Your Website
www.InternetMarketingSecrets.com.au
Here’s An Example:
www.InternetMarketingSecrets.com.au
Another Example
www.InternetMarketingSecrets.com.au
Recently A Client Of Ours Earned An Extra $3500 In A Day Just
For Having ALL Their Contact Details On
Their Website
www.InternetMarketingSecrets.com.au
“Shaun What Do You Mean By
Multiple Forms Of Contact?”
www.InternetMarketingSecrets.com.au
“Put It On The Website”
www.InternetMarketingSecrets.com.au
Key Feature 3 –
www.InternetMarketingSecrets.com.au
No Its Not ME
Its YOU
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
“Shaun, I feel like I know you but I have
never met you…”
www.InternetMarketingSecrets.com.au
Key Feature 4 –
Build A Database
www.InternetMarketingSecrets.com.au
There Is A Good And Bad Way To Build A
Database
www.InternetMarketingSecrets.com.au
“Make Sure You Wine And Dine Them Before
You Take Them Home To Meet Your Parents”
www.InternetMarketingSecrets.com.au
4 Key Features Every Website MUST Have
1. Every Single Page Of A Website Must Have A Call To Action
2. You Must Have Multiple Ways Of Your Visitors Contacting You On Your Website
3. YOU
4. Build A Database
www.InternetMarketingSecrets.com.au
Now You Know What A Website Needs You
Should Be Able To Get It Built
www.InternetMarketingSecrets.com.au
3 Cost Effective Ways To Build A Website:
• www.RentACoder.com
• www.Elance.com
• www.TemplateMonster.com
If You Use One Of These Sites Make Sure Your Brief Is Extensive!
www.InternetMarketingSecrets.com.au
Congratulations!
You Now Own A Website
That Makes You Money
While You Sleep
www.InternetMarketingSecrets.com.au
Step 5 Of 5
Test And Measure Simple Changes To Your Website, So You Can Maximise Your
Profits
www.InternetMarketingSecrets.com.au
Would You Like To Learn A Change You Can Make
That Will Instantly INCREASE Your Traffic
By 20% - 40%?
www.InternetMarketingSecrets.com.au
Key Points You MUSTKnow About A
Refer A Friend Page
1. NEVER Put The Details Of The Referred Friend Into Your Database
2. Always Give A Gift To The Person Who Refers Their Friends
3. The Email To The Referred Friend Must Come From The Person Referring Them
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
“Shaun, where should I put a refer a friend
page?”
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
1.Who would like to learn more ways that you can simply and easily maximise your profits?
2.Who would like to learn what are the most profitable niches now and into the future?
3.Who would like to learn how to recruit an army of sales people to go out and sell your product or service for you?
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
www.InternetMarketingSecrets.com.au
Internet Millionaires
Fast Track Programme
Saturday 1st – Sunday 2nd December 2007
, Perth