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www.culturematters.co m Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Page 1: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Andreas ter Woort

Doing Business: Belgium & the Netherlands, the difference

compared

Page 2: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Who am I ?

Name: Andreas ter Woort

Nationality: Dutch“if you ain’t Dutch, you ain’t much!”

House: Windmill

Where: Below sea level

Cloths: Wooden shoes and traditional dress

So… What's

the point…

?

So… What's

the point…

?

Page 3: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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“It is our believe that you can never understand

OTHER cultures” Fons Trompenaars

But there is hopeAndreas ter Woort

Page 4: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Page 5: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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In the narrow sense: “Civilisation”(Art, Science, Education)

In the broad anthropological sense:“Collective programming of the human mind”

What is CULTURE ? What is CULTURE ?

Page 6: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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A way in which a group of people solve problems and reconcile dilemmas

What is CULTURE ? What is CULTURE ?

Page 7: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Page 8: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Common to all Common to all mankindmankind

Human mind programmed by Human mind programmed by heredity and experience in 3 levelsheredity and experience in 3 levels

CollectiveCollectiveby groupby group

IndividualIndividual

Page 9: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Symbols

Heroes

Rituals

Values

CultureCulture

Page 10: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Symbols

Heroes

Rituals

Values

CultureCulture

Page 11: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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The 4-D Model

WI

PG

HI

0 50 100

AA

Low High

Low High

Low High

Low High

Value differences between countries can be explained by four dimensions of national culture.

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We’re all equal…But are we?

Page 13: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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1. Dealing with hierarchy

hierarchy low being independent hierarchy for

convenience equal rights superiors accessible

hierarchy high

being dependent hierarchy is

existential privileges superiors

inaccessible

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NETHERLANDS JAPAN UK NORWAY BELGIUM

Which culture scores a) highest b) lowest

on HIERARCHY?

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Which culture scores a) highest b) lowest

on HIERARCHY?

NETHERLANDS

38

JAPAN

54

UK

35

NORWAY

31

BELGIUM

68

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What makes a good neighbour, and how do you respect your neighbour?

2. Dealing with relationships

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2. Dealing with relationships

"We" cultures

the group: “We” opinion of the group implicit

communication loss of ‘face’, shame relationship oriented

"I" cultures

the individual: “Self” individual opinions explicit communication loss of self-respect, guilt task oriented

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Which culture is a) the most ‘I’ orientedb) the most ‘WE’ oriented ?

U.S.A. JAPAN PORTUGAL BELGIUM NETHERLANDS

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Which culture is a) the most ‘I’ orientedb) the most ‘WE’ oriented ?

U.S.A.

91

JAPAN

46

PORTUGAL

27

BELGIUM

75

NETHERLANDS

80

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“Employee of the Month!!!”

reward or punishment?

3. Dealing with one's role in society

ConsensusOr

Decisive ?

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Reward!

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Or punishment???

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Which culture is a) the most “Consensus” seeking b) the most “Decisive” ?

NL SWEDEN JAPAN UK BELGIUM

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NL

14

SWEDEN

5

JAPAN

95

UK

66

BELGIUM

54

Which culture is a) the most “Consensus” seeking b) the most “Decisive” ?

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Bungee Jumping:

Certain or not?

4. Dealing with Uncertainty

Page 26: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Which culture requires a) most structure and detailb) least structure and detail?

NETHERLANDS Belgium Czech Rep. GB GERMANY

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NETHERLANDS

50

Belgium

94

Czech Rep.

71

GB

35

GERMANY

65

Which culture requires a) most structure and detailb) least structure and detail?

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Action & Implementation

Time

Act

ion

Germany

Dutch

American / UK

Belgium

Page 29: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Manager's role varies across culturesSource : André Laurent

20 30 40 50 6010 7080 % Percentage in agreement

Great Britain

SwedenNetherlandsUSADenmark

SwitzerlandBelgiumGermanyFranceItalyIndonesiaJapan

17182327

384446

5366

7378

17182327

384446

5366

7378

“It is important for a managerto have at hand precise answers tomost of the questions that hissubordinates may raise about their work”

10

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Respect / Dis-respect for Hierarchy

Rules / General guidelines

Formality / Act normal

Performance versus performance

Implication for communication Between Netherlands& Belgium

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Scores compared (BE - NL)

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Practical tips for Dutch

Be less direct

Do not make jokes. Really…

Ready to spend more time on relationship building

Respect hierarchy

Listen (in other words, shut up for once!)

Detail, detail, detail (also legal!)

Page 33: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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“Everything that irritates

us about others…

can lead us to an

understanding

of ourselves.”

Carl Jung

Page 34: Www.culturematters.com Andreas ter Woort Doing Business: Belgium & the Netherlands, the difference compared

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Want to know more? Visit:

www.culturematters.com

or

www.culturebriefing.com

Thank you!Andreas.terWoort@culturematter

s.com