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www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha Kyrillidou, Association of Research Libraries

Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Page 1: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

www.arl.org

ARL Statistics and Measurement

Library Assessment Thessaloniki, Greece

June 13-15, 2005

Brinley Franklin, University of ConnecticutMartha Kyrillidou, Association of Research Libraries

Page 2: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

www.arl.org

The Association of Research Libraries • Mission: influences the changing environment of scholarly

communication and the public policies that affect research libraries and the communities they serve.

• Members: 123 major research libraries in North America.

• Ratios: 4% of the higher education institutions providing 40% of the information resources.

• Users: 3 million students and faculty served.

• Expenditures: $3 billion annually of which 25% is invested in access to electronic resources.

Page 3: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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The Association of Research Libraries

• Began in 1932• 123 Members

– US Academic– Canadian Academic– Non-university

• Statistics was early program– collected beginning 1961/62– descriptive and quantitative data gathered since

1908

Page 4: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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ARL Roles

Page 5: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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ARL Statistics and Measurement

…To describe and measure the

performance of research libraries and their contribution

to teaching, research, scholarship and community service …

Page 6: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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ARL Statistics and Measurement

…To describe and measure the performance of research libraries and their

contribution to

teaching, research, scholarship and community

service …

Page 7: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Web Presence

Page 8: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Descriptive and Quantitative Measures

• Inputs– Collection size– Expenditures– Staffing

• Outputs– Services– People served

• Ratios (inputs outputs)– e.g., expenditures per FTE

Page 9: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Traditional Statistics

• Longest and consistent data series (1908- )• Describe level of investment• Define membership for the Association of

Research Libraries• Used for budget justification purposes• Used for benchmarking with other peer

institutions• Describe trends in scholarly communication

and for research libraries in general

Page 10: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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• The Trends

Page 11: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Library Expenditures as a Percent of University Expenditures for 40 ARL Libraries, 1982-2002

2.4000

2.6000

2.8000

3.0000

3.2000

3.4000

3.6000

3.8000

1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002

Copyright Association of Research Libraries, 2005

Page 12: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Supply and Demand in ARL Libraries, 1986-2003

-50%

0%

50%

100%

150%

200%

1986 1988 1990 1992 1994 1996 1998 2000 2002

% C

hang

e S

ince

198

6

Interlibrary Borrowing (+214%)

Interlibrary Lending (+108%)

Grad. Students (+78%)

Faculty (+14%)

Total Students (+27%)

Serials Purchased (+14%)

Monographs Purchased (0%)

Serials Received (+167%)

Copyright © 2004 Association of Research LibrariesSource: ARL Statistics 2002-03, Association of Research Libraries, 2003

Page 13: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Monograph and Serial Costs in ARL Libraries, 1986-2003

-50%

0%

50%

100%

150%

200%

250%

1986 1988 1990 1992 1994 1996 1998 2000 2002

Serial Unit Cost (+215%)

Serial Expenditures(+260%)

Monograph Unit Cost (+82%)

MonographExpenditures (+66%)

Serials Purchased (+14%)

Monographs Purchased (0%)

CPI (+68%)

Copyright © 2004 Association of Research LibrariesSource: ARL Statistics 2002-03, Association of Research Libraries, 2003

Page 14: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Expenditure Trends in ARL Libraries, 1986-2003

-10%

20%

50%

80%

110%

140%

170%

200%

230%

260%

1986 1988 1990 1992 1994 1996 1998 2000 2002

% C

hang

e S

ince

198

6

Serial Expenditures(+260%)

Library Materials (+206%)

Operating Expenditures (+84%)

TOTAL (+128%)Total Salaries (+116%)

CPI (+68%)Monograph Expenditures (+66%)

Copyright © 2004 Association of Research LibrariesSource: ARL Statistics 2002-03, Association of Research Libraries, 2003

Page 15: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Resources per Student in ARL University Libraries, 1986-2003

-50%

0%

50%

100%

150%

200%

1986 1988 1990 1992 1994 1996 1998 2000 2002

InterlibraryBorrowing (+172%)

Volumes Held (+28%)

Vols. Added (-15%)Total Staff (-21%)

Serials Purchased (-1%)

Monographs Purchased (-32%)

Copyright © 2004 Association of Research LibrariesSource: ARL Statistics 2002-03, Association of Research Libraries, 2003

Page 16: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Printed Book Circulation: All ARL LibrariesPrinted Book Circulation: All ARL Libraries

Note. M. Kyrillidou and M. Young. (2002).ARL Statistics 2000-01. Washington, D.C.: ARL, p.7.

Page 17: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Research Behavior: Research Behavior: Personal ControlPersonal Control

When searching for When searching for printprint journals for journals for research:research:

• Only 13.9% ask a librarian for assistanceOnly 13.9% ask a librarian for assistance• Only 3.2% consider consulting a librarian a preferred Only 3.2% consider consulting a librarian a preferred way of identifying information way of identifying information

Note. Digital Library Federation and Council on Library and InformationResources. (2002). Dimensions and Use of the Scholarly Information Environment.

Page 18: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Reference Decrease: All ARL LibrariesReference Decrease: All ARL Libraries

Note. M. Kyrillidou and M. Young. (2002).ARL Statistics 2000-01. Washington, D.C.: ARL, p.7.

Page 19: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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The Challenge of Assessment in The Challenge of Assessment in Academic LibrariesAcademic Libraries

• Traditional statistics emphasize inputs, expenditures, acquisitions, holdings, etc.

• National Rankings are often misleading

• No demonstrable relationship between expenditures and service quality

• The lack of metrics describing outcomes: success from the user’s point of view

Page 20: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Assessment

“The difficulty lies in trying to find a single model or set of simple indicators that can be used by different institutions, and that will compare something across large groups that is by definition only locally applicable—i.e., how well a library meets the needs of its institution. Librarians have either made do with oversimplified national data or have undertaken customized local evaluations of effectiveness, but there has not been devised an effective way to link the two.” Sarah Pritchard, Library Trends, 1996

Page 21: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Measures that Matter

• Input Output Outcome or Impact• Consistent with organizational mission, goals

and objectives and integration with program review

• Establish accountability• Collection and use of reliable and valid data

– Benchmarking with peers– Over time within own library

Page 22: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Why New Measures for ARL

• Increased demand for quality instead of quantity measures

• Growing customer and stakeholder service expectations and need to balance customer, stakeholder, and employee interests and needs

• Increasing demand for libraries to demonstrate outcomes/impacts in areas of importance to institution

• Exploding growth in use and applications of technology

• Competition for scarce resources• Increasing pressure to maximize use of resources through

benchmarking or best practice resulting in:– Cost savings– Reallocation

Page 23: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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ARL New Measures Initiative

• Collaboration among member leaders with strong interest in this area

• January 1999 retreat to define topics (resulted in 8 areas for investigation)

• Specific projects developed with different models for exploration -- most self-funded

• Intent to make resulting tools and methodologies available to full membership and wider community

Page 24: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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8 Areas of Investigation and Current ARL Projects

Market penetration

Customer satisfaction

Extent of access

Teaching and Learning

Research

Cost effectiveness

Space

Organizational Capacity

LibQUAL+

E-Metrics

Learning Outcomes

Research Outcomes

Cost Drivers

Page 25: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Future of New Measures Initiative

• Incorporation of some new data elements in traditional surveys

• Development of workshops and consulting services for performance measures

• Establishment of data gathering and statistical analysis tools

Page 26: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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A vision

StatsHome www.libstats.org

www.arlstatistics.orgwww.arlstats.org

LibQUAL+DigiQUAL(/digiqual)

MINES(/mines)

SAILS(/sails)

E-Metrics(/emetrics)

ARL Statistics(/arlstats)

ARL ARL S&M Site

www.libqual.org

Page 27: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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StatsQUAL™

StatsHome

LibQUAL+DigiQUAL(/digiqual)

MINES(/mines)

SAILS(/sails)

E-Metrics(/emetrics)

ARL Statistics(/arlstats)

Interactive Statistics

(/interactive)?

Login

UserProfile

InstitutionProfile

www.libqual.org

SurveyManagement

Page 28: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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New Measures

• LibQUAL+™

• E-metrics … Project COUNTER

• MINES™

• DigiQUAL™

• SAILS

• Learning Outcomes Working Group

• Task Force on New Ways of Measuring Collections

Page 29: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Measuring Collections

In an environment with increasing emphasis on digital resources, what are the metrics that are appropriate for describing and characterizing collections, and what collection trends are particularly important to identify and track over time?

Page 30: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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The Value of the Qualitative Perspectives

“Only with in-depth, local, qualitative, ‘culture’ studies can libraries know and understand what compels some to remain as far away from the library as possible, while others refrain from engaging library staff in their own search for proficiency and self-reliance” (Lincoln, p. 15).

Page 31: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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“If Foucault is correct that we in the West live in surveilled societies, then what function does self-reliance serve? …the library user who wishes to navigate resources with as little help as possible – seeks a kind of privacy from the surveillance of librarian help …Having found the relative anonymity of cyberspace and a virtual world, this self-reliant user now seeks the same independence and lack of surveillance in the text-based and digitized universe of information resources known as the library” (Lincoln, p. 12).

Cultural Perspective – Self-reliance

Page 32: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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• “…the library needs to welcome them in. It needs to make them feel like this is a place where they can be in almost a haven, a refuge” (Business professor)

• “…It’s beyond the ease [with] which you can find information, just because the library experience is something like Greece or Athens…” (Undergraduate)

• “writing an undergraduate thesis with this big dome over his head…he felt really like a scholar” (Linguistics professor)

• Writing a dissertation in a particular library for another scholar “was an emotional experience”

Cultural Perspective – Library as Place

Page 33: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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“In the physical [vs. virtual] reality, ‘texture’ has become important. Density of collections becomes important, and, if collections are not complete, users want to know where they can find missing volumes, journal articles, and/or how swiftly interlibrary loan will work for them” (Lincoln, p. 11).

Cultural Perspective - Collections

Page 34: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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“…as users have metamorphosed from penitents to self-reliant information surfers, the rules of engagement have changed. Service is not something dispensed; rather, it is enacted as an elaborate cultural ritual, the texture and fabric of which is changing in front of us. Service may now embody multiple overlays of meaning, many too dense for anything but an anthropological fieldwork study to uncover” (Lincoln, p. 15).

Service as Performance

Page 35: Www.arl.org ARL Statistics and Measurement Library Assessment Thessaloniki, Greece June 13-15, 2005 Brinley Franklin, University of Connecticut Martha

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Think outside of the box

survive