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WWC Branding by Asenshal [Approved]

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Page 1: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Page 2: WWC Branding by Asenshal [Approved]

Lanka Hospitals commissioned Asenshal to develop the brand

presence of their new Women’s Wellness Centre; a state-of-the-art

division within Lanka Hospitals PLC, created to cater towards

Women’s Health. Considering the upmarket positioning of Lanka

Hospitals as well as the need to position it as a high-end

alternative to foreign hospitals, we developed a simplistic yet

comprehensive brand guideline and principle.

Page 3: WWC Branding by Asenshal [Approved]

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R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Centre Branding

Page 4: WWC Branding by Asenshal [Approved]

3ft x 3ft Mammogram Counter Branding 3ft x 5ft Mammogram Counter Branding (Selected)

Page 5: WWC Branding by Asenshal [Approved]

3ft x 3ft First Floor Directional Branding

Page 6: WWC Branding by Asenshal [Approved]

48in x 585mm Sinhala Panel 48in x 585mm English Panel48in x 780mm Main Panel

Page 7: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Outdoor Branding

Page 8: WWC Branding by Asenshal [Approved]

6.5f

t x 2

.5ft

X P

enna

nts

Page 9: WWC Branding by Asenshal [Approved]

72in

x 3

2in

Clad

ding

Pan

el84

in x

48i

n Li

ft B

rand

ing

Page 10: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Operational Branding

Page 11: WWC Branding by Asenshal [Approved]

8.5cm x 5.4cm Loyalty Card 9cm x 5cm Visiting Card

Page 12: WWC Branding by Asenshal [Approved]

44cm x 30cm Docket (Outer Cover) 44cm x 30cm Docket (Inner Design)

Page 13: WWC Branding by Asenshal [Approved]

A4

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A4

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Inne

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Page 14: WWC Branding by Asenshal [Approved]

A4

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Out

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Page 15: WWC Branding by Asenshal [Approved]

A4 Member Application (Front) A4 Member Application (Back)

Page 16: WWC Branding by Asenshal [Approved]

A4 Diagnosis Card (Front) A4 Diagnosis Card (Back)

Page 17: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Launch Branding

Page 18: WWC Branding by Asenshal [Approved]

"Women are the real architects of society" - Harriet Beecher Stowe -

Introducing the Women's Wellness

Centre by Lanka Hospitals,

a testament and a monument to those

who build and uplift society - you.

The management of

Lanka Hospitals

would like to invite you

to grace the occasion of

the launch of Lanka Hospitals' dedicated

Women's Wellness Centre

On the 21st July 2016from 11.30 am onwards

I N V I T A T I O N

RSVP - Dr. Nishani - 0777 787 385

E-Invitation E-Flyer

The management of

Lanka Hospitals

would like to invite

To grace the occasion of the

launch of Lanka Hospitals'

dedicated

Women's Wellness Centre

On the 21st July 2016

from 11.30 am onwards

RSVP - Dr. Nishani - 0777 787 385Dress Code - Smart Casual

Staff Invitation

Page 19: WWC Branding by Asenshal [Approved]

The management of

Lanka Hospitals

would like to invite

To grace the occasion of the

launch of Lanka Hospitals'

dedicated

Women's Wellness Centre

On the 21st July 2016

from 6.30 pm onwards

RSVP - Dr. Nishani - 0777 787 385Dress Code - Smart Casual

Main Invitation (Version 01) Main Invitation (Version 02) Main Invitation (Envelope)

Page 20: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Press Advertising

Page 21: WWC Branding by Asenshal [Approved]

ÿrl:k( ¬94 ^0& 115 430000" ¬94 ^0& 115 530000 fjí( www.lankahospitals.com B fï,a( [email protected]

wu;kak - 0115 432 020

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27cm x 8col Sinhala Press Advertisement

Page 22: WWC Branding by Asenshal [Approved]

Call us - 0115 432 020

you're incaring, curing

hands...The Lanka Hospitals' Women's Wellness

Centre, established for the wellbeing of the

soul of society - you, is now open.

No matter which stage of your life you’re in,

we are equipped and ready to serve you. Now,

you can benefit from the unique and

uncompromising services, offered by our

highly professional team of consultants in

order to live a healthy life. We respect your

privacy and want of seasoned and

professional care. That is why we believe,

Lanka Hospitals' Women's Wellness Centre

will become your ally in your pursuit of a

fulfilling and healthy life.

Tel : +94 (0) 115 430000, +94 (0) 115 530000 Web : www.lankahospitals.comE mail : [email protected]

asen

shal

27cm x 10col English Press Advertisement

Page 23: WWC Branding by Asenshal [Approved]

Call us - 0115 432 020

Tel : +94 (0) 115 430000, +94 (0) 115 530000 Web : www.lankahospitals.comE mail : [email protected]

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27cm x 10col Tamil Press Advertisement

Page 24: WWC Branding by Asenshal [Approved]

275mm x 203mm Business Today Advertisement

Page 25: WWC Branding by Asenshal [Approved]

285mm x 205mm LMD Advertisement

Page 26: WWC Branding by Asenshal [Approved]

R: 249 G: 188 B: 148C: 1 M: 30 Y: 42 K: 0Pantone: 473 C

R: 109 G: 110 B: 112C: 0 M: 0 Y: 0 K: 70Pantone: 424 C

Thank You

Page 27: WWC Branding by Asenshal [Approved]

Campaign Team: Shaveen Bandaranayake, Founder & Director of PR Senthooran Katpaganathan, Founder & Head of Strategy Charith Ramachandra, Executive Creative Director Buddhima Perera, Head of Operations & Logistics

Agency Contact: Shaveen Bandaranayake Asenshal (Private) Limited No. 40/40A, Lake Gardens, Colombo 08 0777 037277 [email protected]