Writing Problem and Hypothesis Statements for Business Research(9)

8/7/2019 Writing Problem and Hypothesis Statements for Business Research(9)

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Writing Problem and Hypothesis

Statements for Business Research(9)/

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Setting of work proposal: ??

Work problem:?

Quantitative specification of problem:?

Importance of problem:,?

Project need: ,?


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Work objective:?

Methodology to achieve objective

:?Anticipated results:

?

Contribution to field:?


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() Logistics centers play a pivotal role in ensuring that theimporting and exporting activities of international firms are implementedefficiently, ensuring that commercial trade can satisfy consumerdemand and offer quality services. While enterprises outsource theirlogistic needs for various reasons, of priority concern is reducingoverhead costs and increasing efficiency. However,

conventional management practices of logistics centers have difficultyin complying with the demands of local enterprises, negativelyimpacting the quality of services delivered. owing to the inability toeffectively respond to corporate changes such as the demand forincreasingly smaller products and materials, a shorter product life cycle,and limited time in ordering and purchasing goods. Given the importantrole that logistics centers play in an enterprises success, loweringoverhead costs is essential in the following areas: inventorymanagement, transportation management, circulation and processing,technological know how and information infrastructure. In terms ofservice, a rapid reaction and ability to cooperate with enterprises is vitalfor logistics centers.


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() According to statistics from 1996 to 1998, only 15% of all localenterprises in Hsinchu City chose logistics centers to fulfill importing andexporting requirements owing their lack of confidence in their effectiveness.Moreover, according to a Ministry of Economic Affairs report in 1999 , althoughmarket demand for logistical support exceeds 55%, logistics firms fulfill onlyaround 35% of that demand. The lack of confidence among localenterprises in the quality of services offered by logistics centers will not onlycurtail the growth of this sector, but also impede sound management practicesin importing and exporting. The inability to enhance the quality of service stemsfrom the inability to identify the consumer demand, understand customer'sintentions and offer quality services that satisfy consumer demand. theenterprise corporation great impact if without choosing good the logistics centerto grow up on the performances of enterprises. Therefore, aflexible and accurate fuzzy theory-based AHP method must be developed that

applies fuzzy theory to the business ratings of logistics centers, providingcorporate managers with an effective criterion to assess the managementpractices of logistics centers and the quality of services delivered. In doing so,enterprises can identify the specialties of logistics centers and construct aneffective criterion to for administrators to evaluate the effectiveness of logisticscenters based on a clear criteria.


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()A flexible and accurate fuzzy theory-based AHP method can be

developed that applies fuzzy theory to the business ratings of logistics centers,

providing corporate managers with an effective criterion to assess the

management practices of logistics centers and the quality of services delivered.

In doing so, enterprises can identify the specialties of logistics centers and

construct an effective criterion to for administrators to evaluate theeffectiveness of logistics centers based on a clear criteria. To

do so, a questionnaire can be designed based on interviews with managers of

logistics centers. Data obtained from those interviews regarding service quality

can then be analyzed using the AHP method and fuzzy theory. Next, service

quality of logistics centers can be determined using an AHP-based criteria.

Additionally, quality of service can be assessed based on the corporateexpectations, enabling us to select the best logistics center from available

options. Moreover, customer service and other special services can be

incorporated into efforts to achieve customer satisfaction. In sum, outsourcing

corporate needs to logistics centers requires satisfying specific demands that

are flexible in responding to sudden changes in a business environment.


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() As anticipated, the proposed fuzzy theory-based AHP method canenable local enterprises to evaluate the effectiveness of logistics centers basedon a criterion index, subsequently increasing corporate competitiveness andefficiency by 25% while reducing personnel costs by 10%. Additionally, theproposed method provides an effective means of assessing the quality ofservices provided by logistics centers, Logistics centers must respond tospecialized consumer demands. For instance, inventory stock managementmust comply with Just In Time policies, in which orders are combined intoorder Consolidation , effective customer reaction, i.e., - Efficient ConsumerResponse (ECR ), a fast reaction, i.e., Quick Response (QR ) , continuouslymending Goods for- Continuous Replenishment Process (CRP ), andmanaging stocks, in which the vendor acts on behalf of others. Variousdemands include Managed Inventory (VMI ). Importantly, the proposed AHP-based method and fuzzy theory can provide an effective means of assessing

the quality of services provided by logistics centers, thus providing enterprisemanagers and corporation chief executive officer(CEO ) with the ability toenhance the quality of service and improve the strategy-tactics model for thestrategic management procedures of logistics centers, ultimately enhancing theglobal competitiveness of Taiwanese enterprises by offering them clearmanagement guidelines for evaluating their suppliers.


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() Since its establishment in 1995, Taiwans NationalHealth Insurance scheme has strived to provide medical coverage forall of the islands residents under the auspices of the National HealthInsurance Bureau. By 2005, the National Health Insurance Bureau wasapproaching bankruptcy, making it extremely difficult to effectivelymanage the financial resources of hospitals. Given continuous

advances in medical science and medical instrumentation, the medicalsector in Taiwan has become intensely competitive, necessitating thathospitals provide quality medical services under limited medicalresources. Given the islands elevated living standards, an increasinghealth consciousness among the general public has led to a strongsocietal demand for hospitals to offer high quality medical treatmentand services. Generally, rather than concerned with the price ofmedical treatment, patients are more concerned with the level oftreatment. Despite the high quality medical care provided,hospitals often have difficulty in understanding customers needs. Morespecifically, conventional statistical methods such as AHP and TOPSIScannot analyze how patients select a hospital for treatment, making itextremely difficult to devise effective business management strategies.

(NOTE : Add 1-2 sentences that describe characteristics of theproblem or statistics that reflect its severity)


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() For example, of the nearly 200 patientsexpressing dissatisfaction with Wanfang Hospital in 2004, 30%resented medical care, 25% felt that medical personnel had poorprofessional attitudes, 25% were dissatisfied with hardwareequipment and the remaining 20% expressed dissatisfaction

over a miscellaneous range of items. Given thelost revenues of nearly 25% from governmental subsidized care,Wangfang Hospital finds it nearly impossible to increaserevenues generated from non-subsidized patients without clearlyanalyzing patient satisfaction/dissatisfaction levels.

Therefore, a patient selection model using AHP and TOPSISmust be developed, which analyzes incoming hospital patientswith respect to public image of the hospital, the current marketdemand for specific services, efforts to gain the confidence ofpatients in the quality of medical services.


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() A patient selection model using AHP and TOPSIS can bedeveloped, which analyzes incoming hospital patients with respect topublic image of the hospital, the current market demand for specificservices, efforts to gain the confidence of patients in the quality ofmedical services. According to the decision making rule, patientsnormally assess the unique features of a hospital when they visit a

physician. More than previously, patients will assess the quality of ahospital before selecting which one to receive medical treatment.Identifying the factors why patients select a certain hospital fortreatment is thus of priority concern. To do so, AHPand TOPSIS can be adopted to analyze incoming hospital patients withrespect to public image of the hospital, the current market demand forspecific services, efforts to gain the confidence of patients in the qualityof medical services in patients mind and factors why patients select acertain hospital for treatment. A frame questionnaire can then bedesigned by incorporating the basic requirements of patients, includingintangible ones such as respect. To our knowledge, patientshospitalized for over three days in a medical center in Taipei areanalyzed for the first time in this study with respect to the above factors.


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()Use of PZB in the twenty-two item questionnaire can enhance itseffectiveness, including factors such as tangibles, reliability,responsiveness, assurance and empathy. Next, the following criterioncan be adopted to analyze the questionnaire results: physicians arequalified and reliable; medical staff has received sufficient training;physicians are willing to offer valuable clinical information; physicians

express concern for their patients; medical staff display a professionalattitude; and the hospital honors patient confidentiality. Additionally,SPSS software package can be used to analyze those results.Moreover, four assumptions can be raised: As anticipated,the proposed patient selection model can be established using AHPand TOPSIS, which conventional statistical models are incapable ofdoing. While influencing which hospital that a patient selects, quality ofhospital services does not necessarily improve customer satisfaction. Importantly, the proposed model can provide an effectivestrategy for hospitals attempting to generate revenues independently ofthe national health insurance scheme. (NOTE : Add 2 more sentencesthat describe more thoroughly how the proposed method contributes toa particular field or sector)


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Writing Problem and Hypothesis Statements for Business Research(9)