154
Box# 36 Folder# 682 World's Fair Corporation: Memoranda 1962- 1965

World Fair Corporation Memoranda 1962-1965

Embed Size (px)

DESCRIPTION

World Fair New York 1964World Fair Corporation Memoranda 1962-1965

Citation preview

Box# 36

Folder# 682

World's Fair Corporation: Memoranda

1962- 1965

REPORT TO TB'E PRESIDENT 0 ON MEETING OF ,

.PRODUCTION COMMITTEE I Friday, February 23, 1.962

A meetinq of the Production Committee was held \n the Board of Directors Room on Friday, February 23, 1962 at 10 a.m.

Present:

Also Present:

General W. E. Potter, chairman J. .Anthony Panuch Stuart Constable Charles Preusse Erwin Witt George E. Spargo Guy Tozzoli. M. R. Pender, Secretary

John V. Thornton William Adams JohnS. Younq

The purpose of this meeting was to analyze the roster of industrial exhibits not yet committed. Each Company was examined individually by the committee.

The following is a summary of the discussion by exhibit. Detailed papers on each Company are attached.

Potent'lal. exhibitors needing attention of a Special Representative are marked *· *AMF

*American Petroleum Institute

Still a possibility.

Recommendation: Recommend that this firm be approached by a special representative.

Fair has been pursuing both API and individual oU companies. API once rejected participation at industry level.

Recommendation: Fair should abandon API exhibit concept and concentrate on individual companies such as Humble,American, Mobil, Gulf, Shell, Texaco and Cities Service. Special treatment would be helpful. Contacts should be through Transportation.

REPORT TO T.B'~ PRESIDENT PRODUCTION COMMITTEE MEE!TtNG FRIDAY, FEB~UARY 23, 1982 PAGE TWO

*Beech-Nut

*Corning Glass

*National Dairy

*Revlon

*Swift & Co.

ALCOA

Avon Products

Proposal for Children 1 s Zoo has been made. Cost Estimates beinq developed.

Recommendation: Needs special treatment wUh mem­bers of Board of Directors immediately.

Rejected exhibU; G. E. representative is followtnq up.

Recommendation: Special treatment might help if close contacts wtth Houqhtons can be found.

Company still considering a Fair exhibit.

Recommendation: Needs special treatment immediately. William Robinson could help here.

Inactive at moment, possibly it could be revived by special effort.

Recommendation: Needs special treatment expecially direct contact with Mr. Revson.

Company considering participation in individual exhibit: They have rejected joint participation. If they exhibit they will probably want their products sold at food stands. This will' be subject to ne<]otiatlon with Brass RaU.

Recommendation: Special treatment would be helpful.

Company out as an individual exhibitor. Now betnq considered by Mr. Crandall as candidate for BuUd\nq Materials Exhibit along with American Radiator, Johns Manville and PorUand Cement Association.

Recommendation: Leave Alcoa to Crandall.

Still a possibility but president recently died.

Recommendation: Should be approached after new president is named.

REPORT TO THE PRESIDENT PRODUCTION COMMITTEE :MEETING FRIDAY; FEBRUARY 23, 1962 PAgE THREE

Ballantine

Budd

Corn Products:

General Mills

Parker Pen

Portland Cement

Donald Deskey is making a presentation to Ballantine manaqement and seems to be making proqress.

Recommendation: Leave approach to Mr. Deskey at this time.

Company rejected individual exhibit. May become part of railroads exhibits.

Recommendation: Leave to Transportation Area for part of joint railroad exhibit.

Company rejected individual exhibit. Candidate for Food Pavilion.

Recommendation: Notify World of Food as potential space renter. Industrial Division to do this.

Company rejected exhibit.

Recommendation: Notify World of Food as potential.

Company considering Fair exhibit and answer expected within a week.

Recommendation: No action required at this time.

Rejected individual exhibit. Possibility for Building Materials Exhibit.

Recommendation: Leave Portland Cement to Crandall.

High level negotiations now under way.

Recommendation: Mr. Deegan is handlinq matter.

W.R. Grace r~ Co. Company rejected individual exhibit. Mr. Moore, Vice President i$ also president of Inter-American Council and has promised to consider a Council exhibit.

Recommendation: Leave W. R. Grace to Transportation Pavilion.

REP.ORT TO THE PRESIDENT PRODUCTION COMMITTEE MEETING FRIDAY; nBRUARY 23, 1962 P.AGE FOUR

OTHER COMPANIE..§.

Project 64

Data Patterns

Pittsburgh Plate Glass

A multiple exhibitor pavilion which has asked for a one-year option for $30, 000. Industrial Division has offered to accept $30, 000 for option to September 1st With provision that another option for $30, 000 until January 1st would be granted if 30% rented by September 1st. Options now being negotiated by lawyers.

Recommendation: No special action requi:red at this time.

Lease is under negotiation.

Company has proposed exhibit near subway entrance which would include exclusive closed circuit television rights.

Recommendation: Industrial Division is negotiating with potential exhibitor. Will consult with Communicatl.ons on television rlqhts, ·etc.

\

UNISI' .. EIII! 01061

•·"·: -· .. NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52, N. V. • TELEPHONE ·AREA Coo£ 212· WF' 4·1964 • CABLE AODA!Ss"WORLDSF'AIR''

P£AC£ TttROUOI-t UHOEA8TANDING

ROBERT MOSE:S PRESIDENT

TO: EXECUTIVE COMMITTEE STAFF CONSULTANTS ALL SECRETARIES

FROM: ERNESTINE HAIG

March 20, 1962

ERNESTINE: R. HAIG SICIItETAM" or T ... l ¢.0AJIOfllA1'iOH

AlltiTANT TO THt _.lltiiiDI:NT

For your information Ron. Edward F. Cavanagh, Jr. has been appointed a member of the Executive Committee. Will you please add his name to your Executive Committee list.

He should be addressed as follows:

Hon. Edward F. Cavanagh, Jr. Deputy Mayor City Hall

New York 7, ~ 41--u ~· ,

Ernestine Haig

INDUSTRIAL SECTION

PROGRESS REPORT ON CURRENT MOST ACTIVE PROSPECTS (as of May 15, 1962)

AMERICAN CARPET INSTITUTE- Meeting with Mr. Connett, Publicity and Advertising Director of the Association, indicated interest. Cost estimates, about $2,000,000, will be submitted to the upcoming association meeting.

AMERICAN CHICLE CO. - Preliminary meeting with Mr. Harris, Vice President (Advertising) and Mr. Vandeburg (V. E. K. Associates) has been arranged at which they will present children's area concept to this company.

AMERICAN CYANAMID (Formica Division) -Company policy is not in terms of an integrated approach, but opportunity is left open to the various divisions. The Formica Division is interested in introducing a revolutionary, complete plastic house in 1964. They have been put in touch with McCall's magazine who are interested ·in furnishing and promoting this house. Lots (20, 000 sq. ft.) have been offered them. Investigation is being pursued of costs, labor, etc. This looks hopeful.

AMERICAN IRON & STEEL INSTITUTE - Originally this was a negative, but on a trip to Pittsburgh it was determined that this organization may still be interested in an exhibit. If such an industry exhibit can be arranged, U, S. Steel has stated it will participate in addition to its Unisphere. This is being followed closely with the head of the Uses Division of the Institute.

AMERICAN MACIITNE & FOUNDRY - This company has been offered an idea for an "Olympics of Bowling," including competition among foreign countries, states and industries represented at the Fair. No action has been taken since this was presented to Mr. Moorehead Patterson, Chairman of the Board. The matter now rests with Mr. Carter Burgess.

P. BALLANTINE & SON - Final drawings have been prepared and are awaiting presentation by Donald Deskey Associates which will take place during the week of May 21.

,. ..

- 2-

BEECH-NUT- This situation has been pending for over a year. A $3,000,000 project for a children's area has been proposed. The company is now studying the proposition in relation to the cost factor. The idea has been presented to the Chairman of the Board and the full Executive Committee.

COLGATE-PALMOLIVE CO. - Several meetings have been held recently with this company against a background of earlier definite refusals. There now seems to be a revival of interest. This company wants an exhibit to describe Colgate's image --11cleanliness, modernity, research. 11

EQUITABLE LIFE - This company is seriously considering a special exhibit to feature demography. A modest expenditure (probably $400, 000) has informal approval from the President of the company. Details are being followed. This looks hopeful.

KOPPERS CO. - Visit to Pittsburgh found interest by Koppers Co. based on their recent business growth overseas. They indicate a desire for an International Hospitality Center to be located in the Industrial Area on the periphery of the International Area. This company has agreed to call a meeting of their executive group in Pittsburgh. A design is being prepared for them.

NATIONAL DAIRY CO.- Originally was a strong negative. The matter has been reopened with an idea for a magnificent old fashioned 11 ice cream parlor, 11 featuring all of the Seal test and Kraft products.

NEW YORK LIFE INSURANCE CO. - Against a negative background this situation has recently been reopened, both directly with the company and with their advertising agency.

PIEL BROS. -Plans for two Piels Bros. exhibits- one in the Industrial and the other in the Transportation Section - are to be voted upon May 17, 1962, All signs seem favorable.

PITTSBURGH PLATE GLASS - Several proposals have been made to this company including a tie-in for closed circuit television rights throughout the Fair. Top management has been reluctant on a commitment despite recommendations from J. Walter Thompson (their advertising agency) and Vice President in charge of Public Relations. We have not thus far been able to convince the President of the company, Mr. David Hill.

.. .

- 3 -

RADIO CORPORATION OF AMERICA -RCA is one of our prime interests and commands much of our attention. Messrs. Engstrom (President) and Bilby (Vice President- Public Relations) have recently been out to the Fair. The maj or problem seems to be the creation of an exhibit which will protect a cost-conscious administration. Mr. Moses has proposed an admission charge for an RCA "show11 , and we are pursuing this approach together with other suggestions of means whereby RCA can recoup a multi-million dollar expenditure which we feel is surely ' justifiable.

REVLON - This company definitely wants to participate in the Fair on a grand scale. They have sought ideas from their public relations and advertising firms without satisfying Mr. Charles Revson. We are making several new proposals.

SEAGRAM -In a meeting with Barton Cummings, President of Compton Advertising, we were encouraged to believe that Mr. Bronfman might very well be interested in our suggestion of an authentic reproduction of a part of New York as it existed in 1664, and commemorating in 1964 the three hundredth anniversary of the City 1s founding. This is being prepared for presentation.

WESTINGHOUSE - A difficult task of convincing this company (heretofore negative on participation in the Fair) has, we believe, been converted into new interest in a revival by Westinghouse of its "time capsule" project of 1939. We are hopeful of an early favorable answer.

Martin Stone Director, Industrial Section

- 4-

Other companies under active negotiation in early stages:

ADDENDA:

Armour & Co. A von Products Clairol Corn Products General Cigar Co. Philip Morris Rex all

1- A trip for June 4 and 5 has been arranged with Mr. Arthur Motley to visit the heads of General Mills, Minnesota Mining Co., and Pillsbury. Mr. Motley has agreed to accompany us on these presentations.

2- Through Mr. Motley's good offices we are also working on a new concept for a medical exhibit in which the U. S. Government, the American Medical Association and the pharmaceutical companies would display "a community of interest" in a project depicting advances in health and medicine. Mr. Motley has spoken to Secretary Ribicoff, who is enthusiastic about the Fair and is awaiting our recommendation.

-oOo-

UNISf'HIRE

• I'IAI:C THI'OUOH UNDCIISTANDINO

.,.,., NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

f'LUiJHINO 52, N. V. • TELEPHONE ·AREA CODE 212 • WF 4·1964 • CABLE ADDRESS "WORLD~FAIR"

ROBERT MOSES f'RESIDEMT

August 27, 1962

£RN£STIN£ R. HAlO alCiti'IAM OF THI co•-'11010

AlllaTAifT TO Til& I'IIUIO&II'f

To Members of the Executive Committee f From Ernestine Haig

At the meeting of the Executive Committee of August 14, 1962 it was unanimously

RESOLVED, that the reading of the minutes of the Executive Committee meeting of July 11, 1962 is dispensed with, and such minutes are approved, with the substitution of the Page 5 submitted by the President to this meeting for Page 5 previously distributed by the Secretary.

I am attaching a copy of the minutes of the July 11, 1962 meeting, with the amended Page 5 substituted.

Will you be good enough to destroy the minutes of July 11, 1962 previously sent you, and retain the attached copy of the minutes for

your records. Thank·you. ~· '

:rne~lne ~£.-~~

----·@ ............

,UHISPHEI'IC

11&.-CC T+1.0UOH UNOE.STAHOIUO

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52. N.Y. • TELEPHONE· AREA Cooe: 212 • WF 4·19 64 • CABLE AooAtss"WORLDSF'AIR"

ROBERT MOSES P~ESIDENT

NOTICE

ERNESTINE R. HAIG StCRI:TA"T 0" TMI (;0ill"0111ATION

liiiSTMT TO TNC .,.UIDCNT

The October meeting of the Executive Committee

of the New York World'::; Fair 1964-1965 Corporation will

be held in the Administration Building, Flushing Meadow,

Wednesday, October 10, 1962, at 9:30 A. M. Agenda

will follow.

Ltmch will be served.

I

1Vt~1· Secretary

September 13, 1962

-..-.. @--""' 587 DAYS TO OPENING DAY

... . ~

. -MEMORANDUM

NEW YORK WORLD'S FAIR 1964 ·1965 CORPORATION

TO: ROBERT MOSES DATE: November 14, 1962

FROM1 ALLEN E. BEACH

suaJa:cT: Cable from Paris Re BIE Meetmq, Dated November 14, 1962

"Bureau states Montreal Exposition will be first Category 1 such exposition registered by BIE since 1958. Understand no delegation objected Montreal Exposition.

n Canada represented at meetmg by eleven delegates among which Cabinet Minister Sevigny and Mayor Montreal.

"CotmcU confirmed previous decision concerning no official participation by BIE member countries in New York World's Fair. Mention made of communications received from nine organizations in the u.S. planning exhibitions. Limited number of documents on Southern California Exposition circulated.

11 During press conference President made favorable mention Seattle Exposition, but no oral mention made New York World's Fair. Press handout referred to council's confirmation previous decision New York World's Fair."

Is/ Bohlen

~&nj-~

JOHNW. HANES 460 Park Avenue

New York

(COPY)

Mr. George E. Spargo Chairman, Finance Committee

October 31, 1962

New York World1s Fair 1964-1965 Corporation Flushing Meadow Park Flushing 52, New York

Dear George:

Thank you for your letter of October 30th.

This is to advise you that we will be delighted to prepay the balance of $2001 000. 00 on our {Olin Mathieson) $500, 000. 00 subscription for the Notes.

You are certa:inly to be congratulated on the successful outcome of this operation, and it is reassuring to lmow that the Fair is "off to the races".

cc:

I hope to see you soon.

Be.st wishes always.

/

Commissioner Moses~/ Mr. Erwin Witt Mr. Richard Whitney

/S/

Faithfully,

JOHNNlE

John W. Hanes

.. v· ' ,., ~I

. '· I

i ' .

: :~ ·'

.•

FRONt

SUBJICTt

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

MR. ROBERT MOSES

M. R. PENDER

DAT£, NOVEMBER 14, 1962

Attached is a copy of the first Progress Report issued by the

New England States World's Fair Committee on the status of

their exhibit.

)([ ·~

cl [/'---7

ftEW ENGLAND STATES EXHIBITION

.N E w.:. Y 0 R K W 0 R L D ' S f' A I R 1 9 a 4 • 1 9 8 G

NEW ENGLAND STATES WORLD'S FAIR COMMITTEE

Six Governors Approve Report, Model of Regional Fair Exhibit

The governors of the New England States were given a verbal "premiere" of their forthcoming New York World's Fair exhibition by the chairman and members of the New England States World's Fair Committee at the gover· nors' recent meeting at Concord, New Hampshire. With the preliminary model as a focal point, proposals for exhibits were described and received full approval of the group.

The brfeflng was one of the first steps In providing up·to·date informa· tlon on progress to the several states.

Community Participation Planned For Special Events at N.Y. Fair

The governors also endorsed plans which call for exhibit participation by many communities throughout the re· glon. As plans progress, special chair· men and committees will be appointed in the several states to carry out programmed projects.

Some of these projects will involve assistance In developing appropriate exhibits, historical material and local background to Insure authenticity. Other essential assistance will involve industrial and business participation, cooperation of service clubs and edu· catlonat institutions. It is expected that before the end of the year the organization of at least 50 committee groups will have been started.

Scare Model Gets First Showing As 60,000 AHend Maine Event

In its first public showing, at the Maine Products Show, 60,000 people had an opportunity to see the scale model of the New England States Exhibition for the New York World's Fair. The three·day show held at the Bangor Municipal Auditorium, was sponsored by the Maine Department of Economic Development. Commis· sioner Lloyd K. Allen, who organized the Product Show, is a member of the New England States World's Fair Committee.

l<ontinuod on pog~ four!

The Hew fJIIIand llmrnors IMpectlni World's "' Fair llblblt model at the Governors' Conference r In Concenl, N.H. Left to rilht Governors Keyser M.l, Powell IN.H.I, Notte IR.U, Reed !Me.l, Volpt !llJm.l 1nd Dempsey IConnJ.

PAGE ONE

OCTOBER 1962

NEW ENGLAND STATES SIGN LEASE FOR EXHIBITION AT WORLD'S FAIR

In an official lease signing ceremony, at Flushing Meadow Park, the six New England States have confirmed their j':lint participation in thl! 1964·65 New York World's Fair. The- New England Council's executive vice president, Gardner A. Caverly, acting in behalf of the New England States, signed the two year lease with Robert Moses, president of the! New York World's Fair 1964·65 Corporation. The signing was witnessed by Mass. Rep. Peter J. Cloherty, chairman of tho New England States World's Fair Committee; Sen. Stanley J. Zarod, ch:lirman of the Massachusetts World's Fair Commis­sion; Melvin D. PeactJ, secretary of the New England States World's Fair Com· mittee; and, members of the Committee and Commi$Sion.

Will be Located In Hearl of the New York 1964/65 Global Even!

On display at the ceremony was a scale model of the six·state pavilion which will occupy a two acre plot of

land adjacent to the Unisphere; the central attraction and symbol of the N.Y. World's Fair. Because of Its stra· tl:'gic location i'lnd the diverse ramify. ties of many foreign visitors and Ameri· r:ans with New England, the Exhibition should prove an Important attraction for many of the 70,000,000 people expected to attend the Fair.

The 1964·65 New York World's Fair will be held on the site of the 1939·40 World's Fair at Flushing Meadow Park, Flushing Long Island, N.Y. The Fair will be open to the public April 22 to October 18, 1964 and April 21 to October 17, 1965.

In addition to a seemingly endless variety of attractions at the Fair Grounds, many events have been planned in cooperation with the nearby Municipal Stadium, Lincoln Center for the Performing Arts in New York City and Jones Beach on the south shore of long Island.

Blrd's-eye view of model of N.E. Exhibit showfn(; in left foreground, The Court of States and the six State Pavilions; In rfaht foreground, tha Ra&IDIIll Exhibit Buildlna; behind, Industrial Pavilions and the Villaie Green.

EXHIBITION WILL DRAMATIZE PORTRAYAL OF WIDE RANGE OF NEW ENGLAND ACHIEVEMENTS

The New Englar.d States Exhibition at the New York World's Fair in 1964 and 1965 will provide the visitor with a fascinating impression of the total range of the area's development. from its historical background to its leader· ship in advanced technology.

The exhibition will combine the at· mosphere of New England with its dynamics of creative living, and will vividly depict the diverse elements which establish the character of the region.

New England will be presented in dramatic exhibits housed in a series of hexagonal structures conceived for their flexibility, economical construe· lion and possible re·use, at a later date, on New England fair grounds. The structures will be grouped in a manner that provides well·organized areas for state, regional, industrial and commercial participation. There will be a country store, indoor and outdoor restaurants and an amphitheatre for special events. Over 30,000 sq. ft. of the 2·acre plot will be landscaped as a restful retreat for Fair visitors, in typical New England surroundings.

PAGE TWO

Euth N. E. State to have Pavilion

The main entrance to the New Eng· land Pavilion will be through a "Court of States" in which eilch state will staff its own reception center to answer visitor's questions on its tourist attrac· tions and economic opportunities. The natural flow of traffic will then direct the visitor toward the Regional Theme Center, in which past and present accomplishments of the six states will be blended to illustrate New England's important role in the evolution of our national culture and economy. Before leaving this area, the visitor will wit· ness startling new examples of New England's spaceage leadership.

Among !h':! attractiOns proposed are models of clipper ships, hand·blown glass. whaling gear. the first dollar watch, Colt's origin;ll revolver, a model of Simon Lake's submarine designed in 1897; alongside computers, jet engines, radar navigational a1ds and atomic·fueled power plants. The exhibit will trace New England's industrial development from Colonial and Revo· lutionary times through the Industrial

(continued en peg• fourJ

Plans Call for $2.5 Million Exhibition of N.E. Greatness The New England States Exhibition

will cost an estimated $2.5 million, according to Rep. Peter J. Cloherty of Massachusetts, chairman of the New England States World's Fair Committee.

It will be underwritten by the six states on a pro·rata basis determined by size, industrial activity and other economic factors. Under this plan Massachusetts will pay 42% of the total; Maine and Connecticut, 17% each; New Hampshire, 12%; Vermont, 7%: and Rhode Island, 5%. The New England Council has been named as fiscal intermediary for the project.

Rep. Cloherty recently announced that th£: contract for detailed planning of the event has been awarded to Ex· hibition Services International Corpora· tion, following a thorough study by a six·state committee of proposals sub· mitted by a number of competing organizations.

Included in the Exhibition Services International group working on the plans are: Campbell and Aldrich, Archi· tects, Boston; Fred S. Dubin Associates, Mechanical Engineers, Hartford, Boston and New York; Dan Kiley Associates, Landscape Architects, Charlotte, Vt.; and, William Le Messurier, Structural Engineers, Boston.

'· World's Fair Commitee ·is Publishing Progress Report

The New England States World's Fair Committee Is publishing a periodic report on progress of the exhibition plans and program, of which this is the first issue. This report is being mailed to a number of people in New England active in the region's political, eco­nomic and cultural life.

The purpose of this report is not merely to inform. It is to open up areas of inquiry in which recipients might be helpful. What are the most important contributions of Vermont to industrial progress? In what way does Rhode Island make a special contri­bution to better education in public schools? How could New Hampshire tourist attractions best be translated to hundreds of thousands of New York visitors in 1964?

It is one purpose of this report to elicit voluntary contributions of infor­mation on New England which can be translated into meaningful exhtbition material. Another is to provide news to news media. This will be the principal organ of communication between edi­tors and other leaders during the period of preparation. We suggest close at­tention to its contents.

While the list of those who might receive the report is necessarily limited, it is not desired to omit anyone who has a special interest in this great pro­ject. Suggestions will be appreciated.

Please address all com­ments and inquiries to the New England States World's Fair Committee, P.O. Box 1964, Waltham, Massar::husetts.

PAGE THRU

Contract ~ienlng ceremony at N.Y. World's Fair: (seated! Gantner Caverly of the New England Council and Robert Moses, President ol tho N.Y. World's Fair Corporation; (standing) members of the New England States World's Fair Committoe and the Massachusetts World's Fair Commission.

'

PRESIDENT OF NEW ENGLAND COUNCIL SEES WORLD'S FAIR PARTICIPATION AS GREAT OPPORTUNITY FOR NEW ENGLAND INDUSTRY

Thr! industt ial exhibition area of the New England exhibition at the New York World's Fatr will be prmiried rl~nt frt:e to New Englnnd industry, a policy deciston of the ref~ion's World's Fatr Committee.

In commentrrtg on this policy, Mr. Josep~l A. Enckson, Prestdent of the NFcw Engl;,nd Council, pointed out tllilt !his aspr~d of the exhibition offt:rs industry in the recinn an excellent opp,)rtunity to portray tts spectal co!TI­peter,re to •noustriai leo;ders from <til over the world.

"This competence of research in New England, for example, is matched pmbably nowhere else", Mr. Erickson said. "It is perhaps not widely known how and why New England has achieved and maintained this superi· ority. At the Fair, this story can be told. By focusing attention on New England's great research and indus· tri<1l achievoments, we will broaden our chances of attracting scientists and highly skilled workers, capital invest­nwnts and orders for our products.''

Mr. Erickson emphasized that the total exhtbition will do far more for industry than merely show off its work. "By dramatizing our industrial achieve· rnents within the context of our out· stnnriing educational system, our unmatched recreational opportunities, .;nd our basic traditions, we will create an interest in living and working here under conditions which few places in the world can match.''

Although tile Court of Industry and Commerce in the New England States Exhibition will be provided by the states wtthout rent. it is expected that

lcontinu"d on page lour!

..d Signing into eHect a contract for detallad ~ planning Of tile Hew England States Exhibition

for the 1984·65 New York World's Fair are: seated !1. to r.l Nelson W. Aldrich, Architect; Gardner A. Caverly, executive vice president of the New England Council; and James S. Plaut, president of Exhibition Services International Corp. St8nding: Melvin D. Peach, secretary of !Ita New England States World's fair Committee; Allan V. Evans of New Hampshire, Roland R. Vautour 6f Vermont, Adolph T. Schmidt of Rhoda Island, lloyd K. Allen of Maine and lames S. Klar of Connecticut.

II '· Council President Sees

lcontlnwd from poo• lhr .. l

New England industry will provide appropriate exhibits.

A group of fourteen pavilions, simi· far to the· basic hexagonal structure used throughout the exhibition, has been reserved for industry •. Each pavil­ion contains an area of about 700 sq. ft. The industry-sponsored exhibits will be located in a high-traffic area adjacent to the six State Pavilions, between the regional theme exhibit and the New England restaurant. Ex­hibit space will be allocated to repre· sentative N. E. industries with the expectation that a series of dramatic group exhibits will emerge. .

Two of the pavilions have tentatively been set aside for use by N. E. educa­tional Institutions and for a display of the fine arts and crafts of the region.

The Industria I exhibits wi II be conceived to promote New England Industry as a whole, rather than as individual companies, since commer­cial exhibits, as such, are not per­mitted In any of the state areas.

According to James S. Plaut, presi· dent of Exhibition services Interna­tional, the organization charged with the planning and preparation of the re· glon's exhibition, exhibits will be de­signed "to depict the Inventiveness and pursuit of excellence that has always characterized New England industry." "Equally Important," said Plaut, "will be exhibits showing how financial resources of the area have sustained and made possible the growth of our New England economy and have contributed, in a larger sense, to national and world economies."

Exhibits for several industry groups are conte111plated. The New Englander's traditional ingenuity and pride of craftsmanship will be dis­played in manufacturing industry ex­hibits for the machine tool, electrical and electronics, aircraft, shipbuilding, jewelry, sllversmlthing, printing and publishing, plastic and chemical indus­tries. Others include N. E. industries based on natural resources such as; the textile, leather, pulp and paper, granite and marble, agricultural, dairy, fishing and food processing industries. Also planned are exhibit areas for small industry and the Space-Age and research-based industries that form such an important part of the N. E. Industrial scene.

Mr. Plaut's staff is currently con­sulting with a number of leading New England industrialists to determine how best to present an imposing cross. section of N. E. industry in the limited space available for this purpose.

ArHat's tsncapt of the outdoor dlnlna area Ito. whlcll will be landscaped to provide a restful ,. at.lloaphere In wblcll the finest of traditional New Enalaad menus Clift be enjoyed by visitors to tilt Fair.

Exhibition will Dramatize • • • fcoflllnuerJ lrom page lwol

Revolution to its present pre-eminence in the fields of research and develop. ment. The great scholars, writers, polit· ical figures and artists of New England will be depicted In an exhibit empha· sizing the rich human resources of the region.

Outdoor Features on VIllage Green On leaving the regional exhibit. the

visitor will cross a village green; where an actual town meeting, stage per­formance, an athletic or commemora· tive event may be in progress. He will then enter the "Court of Industry and Commerce" which wi!l contain $1.5 million worth of exhibits sponsored by private enterprise. There will be a few static exhibits in this area. New England industrial loaders and technologists will be consulted in an effort to provid!! the most timely and fascinating ani· mated displays or demonstrations that have ever been incorporated in an industrial exhibit.

The Fair visitor will find excellent dining facilities a few steps from the "Court of Industry and Commerce". New England food such as lobster, clam chowder, baked-beans, boiled din­ners and home-made bread will be pre· pared from recipes that have been handed·down in New England families for generations.

Country Store to be Reproduced A novel feature of the Exhibition will

be a reproduction of a Country Store where the visitor may purchase many oldtime and contemporary delicacies faithfully prepared and packaged by New England food processors, as well as hand-woven fabrics, leather prod­ucts, antique reproductions and dozens of other products made by New Eng· land craftsmen.

For the visitor to the World's Fair who, in many other exhibits will be bombarded with blatant commercialism and futuristic sensationalism, a visit to the New England States Exhibition will be a dignified and inspiring experience, nearly as refreshing as a New England vacation.

Outstanding New England Team Assembled to Guide the Proiect

New England's vast educational re. sources are being tapped for the plan· ning and design of the regional exhibit at the World's Fair.

James S. Plaut, former Director of the Institute of Contemporary Art In Boston and Deputy U.S. Commissioner General at the Brussels World's Fair of 1958, is coordinator of planning.

Nelson W. Aldrich, architectural ad· visor to Dartmouth, Radcliffe and other New England institutions Is the pro­ject's senior architect while the senior exhibition designers are Albert Szabo, Assistant Professor of Architecture at Harvard, and Manfredi Nicoletti, Sloane Fellow at M.I.T.

Perry G. E. Miller, Professor of American Literature at Harvard, author of THE PURITANS, THE NEW ENG· LAND MIND and other celebrated works on the New England scene, Is serving as historical consultant to the project.

Gyorgy Kepes, Professor of Visual Design at M.I.T., painter, designer and author (THE LANGUAGE OF VISION) is acting as an advisor In design matters.

First Showing of Model l<onlinuerJ from poge on•l

Maine's Governor John H. Reed was guest of honor at a show preview staged for 1000 city and state offl· cials, exhibitors, purchasing agents and representatives of New England publications. The exhibition, featuring diverse products manufactured or pro· cessed by Maine industry, was open to the general public. Several state and federal government agencies manned booths to help visitors from industry with their business problems.

The scale model of the New England States Exhibition was displayed in the Department of Economic Development booth where it attracted a large audl· ence and much f:worable comment. The model will be shown In a number of other New England regional, state and county fairs.

-.

TO:

FROM:

SUBJECT:

'HON.PAULSCREVANE

MEMORANDUM

NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION

dATt: Governor Charles Poletti · November 15, 1962

Allen E. Beach

BW Ph1111ps 1n :F-aris told me today that

he was informed that the Soviets said nothing

1n the last BIE meet1nq --there was no mention

' of a new date for their Fair a.nd they voted ''Yes"

along with the majority for canada 1n 1967.

COPY

••••• NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT F"LUSH!NG MEADOW PARK

F'WIIUNO 52, N, V. ' TELEPHONE ·AREA COOl 212 • WF 4•1964 • CABLE ADDRUS "WORLDSF'AIR"

HACC THIIOUOH UNOII:IIaTONDINO

Mr. lames Hurd Offlce of Medla Services Department of State New state Buildlnq Waablnqton 25, D. c.

Dear Jlm:

December 19, H162

We returned yesterday from our trip to USSR and I want to report to the Department promptly.

OUr first call was on the American Embassy. We knew that the Ambaasador was not there. You had so advised us. We talked to the CbarqA d'Af:falres, McSWeeney, and to Funkhouser. We related to them what our delegation hoped to achieve in Moscow, 1nclud1nq whom we hoped to see. The Embassy sugqested that we proceed to make appointments without the lntervenUon and assistance of the American Fmbassy. It was stated that experience showed that we would get farther by proceeding on our own.

We discussed the cause of the decision of non-participation conveyed to us at the end of September. 'The Embassy was of the opinion that the decl­slon was dictated by lack of !orelqn exchanqe.

We had a lonq conference with the directive heads of the USSR Chamber of·C(,mmerce. We reviewed toqether what had occurred and I believe we clarltled the situation. The Chamber pointed out that there had been a loss of time as a result of the misunderstanding, and that this time could not be made up. The Chamber finally conceded that the construction of the pavilion could be done in time, but stressed the fact that it would be impossible to prepare the type of exhibits that the USSR would want to have.

The Chamber started with the assertion that it had lost many months, but conceded that the loss of time could not exceed three months.

---.. @~· ........ 490

DAYS TO OPENING DAY

. a ..

We mtDUoDICI tc tbe Cbambc:r thM our Dtpazot.meut of aate le .of tM oplaloa tlud tbt Mctlioo Got to pUtlctpate wu caned b)' a lack of melva ao~Jage. 'Da11 wu cbarlctll"lzed lr.f the Cblmblr u "rldlculoq" IDd two ol tbt represerdatl•• of the Cbaaber bad a blt lauqb.

1a -..mar,, It ean be said that the Chamber did DOt bo14 out too muell a.ope. But W• wu to be ~ted beeauae the deciiiOI'l to puttctpate wu Dot ma4e bJ the Clamber, DOr wu tbe abeequeat declllloa DOt to putt .. d.pe&e. Tbe Cbi•Mr 1• a veblcle aetlaq ude ottdere of the CO\UtiCU of 141111 ....

We bU a coafereaet with tbe Mlllllter of Fore.I9D n-ade, Nlkolal Patoltcbev. me ~teretur .tel~ M1lDf that Mr. MikoyaA ba4 aatd tile NlalattJt t~-·· cOlter with ualna&DNCb as the nutou of the SUpreme lOvitt wen votav oa. and Mr. MlltoJ&R could n.ot eee ua peraonally.

'I'M Mlalate of tortl;a TracSo wu cordial aftd pointed out t.bat It wu Wdol1MM&e lbat a mt~ratudf.GV bad occurred u a reault of tbe u­e.ba.D;t of Not.lbetwMD the .DeparlmM&t of State ud the Soviet Emb.ull1• We apliiMtl to ld• tbll the letter from William R, TJl.er, Aalltaat S.CN· _,, dated. October lad, ltated apUcltlJ that the Deputment of state bad DOt M pncoadlttou for &mit puttclpat.t.on lA the New York Worl4'a l'ltr, M4 u.t •• bad COIWeJed tblalDformatlOil to tM Cbamber of Commerce b1 cUlt oa Octobtl' 8rcL Tlal Mlrdaer aplllad to ua at oral 1811GUa tbill the OovtrDIDtDt of tM USSR eame to tM eODCldoo that the Deplrtmeal of aate ...U, cl4 110t dlllre Sovtet p&rttc1pat101L Wldle the Oovo.mmnt apprldatecl llalt tht WOI'ld'e hlr Corpol"ddon wu clealroua of Soviet puilclpatlon, the Clowwaraftt o1 &be USSR, noaetbetea, GlltertaiMd couldm&blt 'PPJ'ebeuiOD 11 t::• wbll Dllgb& or mlVbt ftOt oecv it the O.pU'tment of state le ~c to put!dpatlora.

fta Ml~Qler cited a altutlon that occured recently ta Jltlo de llllilll'o1 'Wbltrt tile &:mat PavlllCD wu set on .are and where a bomb wu aleo placede We u.rec1 bla tbat It wu bal-dly fatr to make a eompart1011 of tbat utve, aad Ill qalcklJ &dmltted tblt he wu citlQ9 lt BOt for tbfJ purpoM of eomparlloa. Noaltbtl-. It tadlcatee tbat appreheut.ou are ta the m1D4 of tbl CJoftnulaeal ofleta1e.

....

Mr • .James Hurd OfAce of Media Services Department of state Wubington as, o. c.

- s -

Our main objective was to urqe the Minister to have his Government recoDSlder the whole matter. The Minister agreed that he would make a complete report of our conference and would submit the report to blqh.Sr authority, presumably Mikoyan and KhrushcheV. ·

We stated that the site or1¢nally contracted for· by the USSR· wae still available. We did not impose an,y time llm1t within which the USSR must advise us of its decis1on of reconsideration.

I would recommend that the Department of State send a Note to the Soviet Embassy ln Waahlngton to set the record stralqht. As far as we were able to flnd out, the Government of the USSR never received any communlca· tlon from the Department 1nform1nq 1t that the Department did not set any prfJCond1tlons. In our opinion, such a Note would be helpful, as well as any statements by the Department that the presence of the USSR at the New York World's Fair ls not frowned upon by the Department.

May I suqqest that such a Note be sent to the Soviet Embassy as soon aa posslble. We believe 1t will be helpful in obtaininq a reconsideration by the USSR, favorable to participation in the New York World's Fair.

CP:BC

cc:

Warmr~ds.

Mr. Robert Moses j File

Yours sincerely, /s/ Charles Poletti

Vice President International Affairs and Exhibits

fQ.u -···"

UNISPHIERII:

~CAC& THIIOUQ., IINOC!UITANDINO

--.. 8---

NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

F~VSHING 52, N. V. • TtLEPHONE·AREA CODE 212· WF 4·1964 • CABLE ADDAUs"WORLOSFAIR"

December 21, 1962

MEMORANDUM TO EXECUTIVE COMMITTEE

FROM MR. MO.SES

After careful consideration of all facts, I have

authorized Mr. Witt to put tl'lrough as of January 1st,

the so-called standard raises involving employees

ROBERT MOSE:$ PIIII:IIDitltT

receiving less than $7, 000. The total amatmt involved

is $17, 760.

As President of the Fair, I have the authority

to make ·such a decision,

PRESIDENT

488DAYS TO OPENING DAY

I'U.~I '""ouo" UNDIIIITANDINO

.... , NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATtONAL EXPOSITION AT FL.USHING ME:AOOW PARI<

FLUIHINO 152, N. V. • TltLtPHONE•ARrA CoDE 212 • WF o4·1G84 • CAlL£ AoaAtas"WORLDSFAIR"

December 21, 1962

ROBERT MOSES I'IICIIIIINT

MEMORANDUM TO EXECUTIVE COMMITTEE

FROM MR. MOSES

In accordance with the new understanding reached today, the

matter of the advance sale of tickets will be taken up again de novo

as the first order of business at the Executive Committee meeting on

January 24, 1963, when Mr. Deegan can be present to give his views.

In the meantime, all the facts will be gathered together.

In my opinion, on the basis of what I have been able to learn

recently, it gets down to this: There is a strong argument in favor

of making no reduction in rates whatsoever. This does not' prevent

advance sales, but not at a discount. On the oilier hand, there is a

persuasive argument based upon obtaining additional cash funds on

the assumption that sufficient additional notes of the Fair will not be

sold to meet the neceSSS;l'Y current budget requirements. There is

also a persuasive argument based on assurances given to variouS

exhibitors that some reduced rates on large advance purchases of·

tickets will be granted.

~-:;;v-~ / ~ PRESIDENT

- ....... @--... 488 CAYS TO OPENING PAY

~: PltOMt DATE#

MEMORANDUM

1hV C~aeloner lobert .lfoaae, Pre1t.dent, ri'ancf.a D. KUter

lev York World'• Pair 1964•1965 Corporation

July 2D, 1962 .AII08aCI IAVll.XOIII

Rl!fl'I!Jr NO TO DATit IIY

RI!PMENCEr RIITURN TO PIU

COPY'I'Or

Hr. 'ro&zoli 11 away on vacation and I am taking the U.bel'ty of replyisla to your ..morandam of July 17th relative to an aerol'pace exhibit.

We have called on nearly all of the major c:apanios in the Aerolp&Ca lnduatry and in ahloat every iutance, we han bean told that no ciectliou about partlc1pattns in the l'lir would be made uatU it wa• known what NASA :lntnda to 4o, if anythins. Aa aocn as the Federal Appropriation is ..U, vhf.ch ccnald 'be ay llinute • and a co.aial:l.oner baa been fomally appointed, we plan to ... t vitb lfr. J'aes I. Webb, Adainistrator of RASA, to resolve the quut:loa.

I •an• that there will probably be DO epaca exhibit 1A the u. s. · ••ilion and when Mr. Webb fully real:Uu thil, it il our belief u.d hope that .RAS.l will strqly aupport and encouraae an exhibit developed by indtvilaal c.,_iea·1n the Aerotpace l!u!u.try.

~~ ~ IUll•r, Director

TransportatioD. lectiOD World' a Fair

l'rrD DATil

UNIII'MIUIIt

l'lACit T"AOUQ" UNDI.II8TAMQINQ

••••• NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION I NTE Fl NATIONAL EX !='OSITION AT FLUSHING MEADOW PARK

FLUSHING 152, N.Y. • TtLEPHONE•AREA Coot 212· WF 4·1964 • CAIILE ADDRtSS"WORLDSFAIR"

ROBERT MOSES PREIIDitNT

ThiPORTANT NOTICE

<

EANESTIN£ R. HAIG SWOr:TAIIY QP 'rMI COfiiiOIIATlON

A&SISTANT TO TH& "tiiCDT

I

This will confirm that t.lJ.e next meeting of the ~ecutive Committe_£ is scheduled for January 24, 1963, at g: 30 A. M. at tne Administration Building; Flushing Meadow Park.

\ The meeting will be followed at 11 A. M. by the

Annual Meeting of Members and Directors.

Luncheon will be served.

Will you be sure that on your calendar for January 24, 1963 there is a notation of both of these meetings.

Ernestin~ 1!:1!--~ Secretary

January 2, 1963

-...-.. @--.... 4760AYS TO OPENING DAY

,

MEMORANDUM

NEW YORK WORLD'S FAIR 1964~1965 CORPORATION

to. MEMBERS OF THE DATE January 41 1963

EXECUTIVE COMMITTEE FROM: CHARLES POLETTI

SUBJECT: USSR

Attached is a copy of a Diplomatic Note which the Department of State sent to the Soviet Embassy under date of December 31, 1962. We believe this Note will be helpful in achieving a reconsideration by the USSR. .

It has been suggested to us that it would be effective were we to have American businessmen cable Premier Khrushchev and urge participation. If any member of the Executive Committee knows Premier K, or knows some businessman who knows him personally, please get in touch with me and we will arrange to send a cable.

Attachment

f J }::

i •

i 1 r f 1 ! f : • ~ 1 - =- ~ ! r t f r I f 1f £ i ; ! ~ ~ l ~ t [ ~ ! t ~ f f l : f I f f f , : I

: : f i ~ ! l J ! f. I I ~ l l I ' i . f .,. t: I I

"' I ! ~ r ; i J J ; ~ 1 ! l rr I ~ ~ ( I I ! i f I I f ; i l I }f:J'"§! f f l .. f I :

~ ~ ~ ~ f • "< a- s:. I ... r r r £ ! ! f i

I i 17 l : c f f ~ • f ! f ~ I f e ~ ~ r ~ ! • ' f ~ f ; J I I ~ f j ! '~ r ,: j ~ l 1i t: I · f I ~ ~ I ;- • ~ i1

filrlf·r ~ . ' i • I l i!tl•"ir ~ J f ' : : I : i' ! r: I I . I I ~ f l l ~ I .... I • B .. ~ ~ jO i

'

.•

FROM:

SUII.IIlCT:

HON. PAUL R. SCREVANE

MEMORANDUM

NEW YORK WORLD'S F'AIR 1964 ·1965 CORPORATION

Mr. Robert Moses oATEl January 1, 1963

General W. E. Potter

Conformity Commiuee Actions December 1962

I N DUST RIAL. -Exhibitor

First National City Bank 1 ohnson & Son, Inc •• S. C. National Cash Register Westinghouse Electric Corp. World of Food

INTERNATIONAL

Christian Science E.'ihibit French Pavilion Indonesia japan Vatican Pavilion

Conformity Numbei

C·276 C·272 C·266 CM.267, C-268 C·269

C·277 C·273 C-279 C-262 C·265

FEDERAL/STATES

Hawaii Maryland

Century Grill

TRANSPORTATION

Greybouncl at the World's Fair SKF lnduatriea, Inc.

......... ,..._....~.--.,..,·---.-----·· ..... --. - .. . . . .

C-.264 C-263

C-2.75 C·270 C-278

TO:

FROM:

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

Mr. Robert Moses

General W. E. Potter DATE: january 7, 1963

Page 2

Conformity Committee Actions SUBJECT: December 1962

AMUSEMENTS/CONCESSIONS

Exhibitor

Refreshment Unit Complex Sinclair Service Station

WEP/WDjr/clk

Distribution Executive Committee Mr. S. Constable · Gov. C. Poletti Gen. Wm. Whipple Judge S. I. Rosenman Mr. M. Stone Mr. j. V. Thornton Mr. G. F. Tozzoli

Conformity Nwnber

w. E. Potter

UNI&I"HI:IIIE

I'IA'II: THIIOUG>t UNDCI!IITANDINO

01881

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUS141NO 52, N.Y. • TELtPHONt·ARtA Coot 212· WF' 4·1964 • C.t.BL£ ADDRESs''WORLDSF'AIR"

NOTICE OF ANNUAL MEETINGS

OF MEMBERS AND DIRECTORS

ROBERT MOSES ~RESIDENT

PLEASE TAKE NOTICE that the joint Annual Meeting of Members

and the Directors of the New York World's Fair 1964-1965 Corporation will

be held on Thursday, January 24, 1963, at 11 A.M., at the Administration

Building, Flushing Meadow Park, Queens, New York, to consider and take

action upon the following matters:

1. Submission of minutes of Joint Annual Meeting of Members and Mr. Preusse Directors of November 1, 1961.

2. Submission of minutes of Board of Directors meetings of Mr. Preusse January 17, May 17, and Septem~er 12, 1962.

3. Submission of minutes of Executive Committee meetings of Mr. Preusse September 12, October 10, November 13 and December 20, 1962.

4. Approval, as recommended by the Executive Committee, of the Mr. Preusse filing of an amendment to the certificate of incorporation in-creasing the number of directors from 2QO to 250, and a similar amendment to the by-laws.

It is proposed to amend Paragraph FIFTH of the certificate to provide as follows:

"FIFTH: The number of its directors is to be not less than five nor more than two hundred and fifty. "

It is proposed to amend ARTICLE SEVEN, Section 1 of the By-laws to provide as follows:

- ...... 8----

"Section 1. General Provisions. The business of the Corporation shall be managed by a Board of Directors, consisting of not less than five nor more than two hundred and fifty Members. XXX"

5. Submission of Annual Report of Directors Mr.Spargo

6. Election of Directors for ensuing year Mr. Gimbel (See lists A and B attached)

7. Election of Members (See list C attached) Mr. Gimbel

8. Election of Chairman of Executive Committee and Officers Mr. Gimbel

9. Progress Report

a. Opening statement Mr. Moses

b. United States Pavilion Commissioner Presentation of model and rendering Winston Showing of one minute film of President Kennedy at groundbreaking ceremonies

c. Industrial area Mr. Stone

d. Transportation area Mr. Tozzoli

e. International area Gov. Poletti Showing of fihn of Vatican groundbrea.king ceremonies

f. State area Gen. Potter

q. Fair Engineering and Construction program Gen. Potter

h. Concessions, Operations, Sports and Cultural Mr. Constable \

i. Lake area Mr. Constable

j. Engineering and Construction program Mr.Andrews Parks .IRpartment

k. ·stadium Commissioner Botanical Gardens Morris City Exhibit City Government Improvements at Fair

1. Arterial program Mr. Hodgkiss

m. Flushing Bay development Mr.Shapiro

n. Public Relations program Mr. Berns

... 2-

10. Resolution on death of:

11. . Other business

Chester Dale (Director and Member) 1\ti"rs. Tobe Coller Davis (Director and Member) Richard L. Maloney~ Jr. (Di.rector and Member)

Murray Cohen J. Spencer Love Charles Patterson

{Member) (Member) (Member)

12. Next meeting of Board of Directors -April 22, 1963 - 11 A. M.

**************

Mr. Gimbel

Please make every effort to attend the Annual Meeting. Transportation from central points will be available if required.

Please sign and return the enclosed card as promptly as possible.

LW1cheon will be served following

Dated: January 10, 1963

DIRECTORS MUST BE PI\ESENT IN PERSON TO VOTE AS DIRECTORS.

MEMBERS MAY VOTE AS MEMBERS TI\T PERSON OR BY PROXY. MEMBERS WHO DO NOT EXPECT TO ATTEND THE MEETWG AR.E REQUESTED TO FILL IN, DATE, SIGN AND RETURl,J THE MEMBER'S PROXY lli THE ENCLOSED ENVELOPE.

- 3 -

t .. DIREC'l'ORS ' REPORT PURSUANT TO SECTION 46 ';'QF THE MEMBERSHIP CORPORATIONS LAW

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

STATEMENT OF CASH RECEIPTS AND DISBURSEMENTS

FROM AUGUST 18, 1959 TO DECEMBER 311 1962

Receipts: Contributions Bank loans (see contra) Proceeds of 61. Notes Ground rental and concession income Admissions - Advance ticket sales Interest received Miscellaneous income

Total from Aug. 18, 1959

to Dec. 31, 1961

$ 90.100.00 3,000,000.00

Calendar Year 1962

14,224,000.00 $ 9,810,000.00 4,399,405.00 4,354,742.40

8,197.11 . 1,284.64

101,954.14 122,531.28 29,945.76

Total Operation

To Date

$ 90,100.00 3,000,000.00

24,034,000.00 8, 754,147.40

101,954.14 130,728.39 31,230.40

Total receipts ~21,722,986.75 $14,419,173.58 $36,142,160.33

Disbursements:. Capital asset expenditures:

Cons truct:!.on Office equipment Furniture and fixtures Automobiles Other equipment Equipment for service contracts

Total capital asset expenditures

General and administrative expenses: Salaries Personnel taxes and costs Annuity contracts Legal services Audit services Consultants' fees Public relations services Contract services Advertising services Engineering services Special representatives Travel and subsistence Reception and conference expenses Insurance expense Stationery, office supplies, postage, etc. Booklets and pamphlets Telephone and telegraph Displays, models, etc. Interest expense - bank loans Interest expense - 6% Notes Financing expenses Other expenditures

Total general and administrative expenses

Payment of bank loans (see contra)

Total disbursements

Cash, investments and deposit balance

$ 3,827,621.52 $ 6,165,341.89 $ 9,992,963.41 65,956.26 21,774.94 87' 731.20

160,000.00 59,888.93 219,888.93 51,268.91 47,069.33 ·98,338.24

288.00 3,000.00 3,288.00 62,457.08 13,271.09 75,728.1~

4,167 1591.77 6,310,346.18 10,477,937.95

1,636,245.77 1,497,134.34 3,133,380.11 57,183.11 61,037.73 118,220.84 73,748.56 58,998.52 132,747.08 41~,690.77 372,060.73 791,751.50 21,976.00 18,136.00 40,112.00

210,575.86 144,030.57 354,606.43 531,508.17 416,202.07 947,710.24 664,722.45 1,202,020.14 1,866,742.59 48,912.58 145,817.11 194,729.69

377,430.00 92,127.55 469,557.55 139,475.52 141,342.46 280,817.98 470,457.58 238,269.59 708,727.17 189,346.11 153,993.37 343,339.48 71,753.20 304,811.63 376.564.83

100,551.01 125,714.54 226,265.55 237,568.03 232,149.45 469,717.48 93,349.22 96,219.51 189,568.73

126,581.39 108,491.19 235,072.58 155,848.59 155,848.59 18,500.00 938,000.00 956,500.00

137,590.14 1,000.58 138,590.72 144,651.63 315,381.09 460,032.72

51927 2665.69 626621938.17 1215901603.86

31000 1000.00 J 1 ooo 1 ooo.o~

~13 1 095!257.46 ~121 973 1 284.35 i261 0681541.8l

~ 81627 1 729.29 § 11 445 1889.23 ~101073!618.~

THIS STATEMENT PREPARED PRIOR TO AUDIT

Note - All of the capital assets are located on the World's Fair grounds in Queens County with the exception of furniture, fixtures and office equipment at the following locations:

World's Fair, Washington ~. c. office $ 6,448.61 World's Fair Agents in New York City

Industrial Deparbnent Housing Bureau Press Relations Port of New York Authority

10,161.80 3, .25.94 2,379.98

45,199.81'

DIRECTORS 1 REPORT PURSUANT 'tO SECTION 46 OF THE MEMBERSHIP CORPORATIONS LAW

Nl!."W YORK WORLD'S FAIR 1964-1965 CORPORATION

STATEMENT OF CASH, INVES'lMENT AND DEPOSIT BALANCE

AT DECEMBER 31, 1962

Cash on deposit with various banks in New York and Queens Counties:

Less: Unremitted current payroll taxec withheld -and accrued

Lessees' Security Deposits Employees' Savings Account for the purchase

of u. S. Savings Bonds

Net cash in banks

Petty cash and lmprest Funds: New York office Washington, D. c. office Port of New York Authority, New York City New York Convention and Visitors Bureau, New York City

Total Petty Cash and Imprest Funds

Investment in $2,000,000 principal amount of United States Treasury Bills in safekeeping at the Chase Manhattan Bank, New York City, at cost

Deposits for the Fair's computed share of construction and supervision costs of the improvement to Flushing Meadow Park:

The C~ptroller of the City of New York The Comptroller of the State of New York

Total deposic:> for construction and supervision

Deposits for employment contracts with the Chase Manhattan Bank, New York City

Deposits for stock of timber piles Neidermeyer-Martin Co., Portland, Oregon

Deposits with airlines

Expense advance

Cash, investment and deposit balance

$ 30,194.49 6,100.00

402.50

900.00 50.00

70,000.00 40!000.00

2,825,966.21 78,920.00

THIS STATEMENT PREPARED PRIOR TO AUDIT

STATEMENT "B"

$ 3,744,254.87

36!696.99

3,707,557.88

110,950.00

1,984,537.78

2,904,886.21

1,317,630.32

46,681.33

1,275.00

. 100.00

. \. ·. . . ..... NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

MEMBERS

DECEMBER 1, 1962

Joseph F. Adams President United States Trucking Corp. 66 Murray Street New York 7, New York

Col. Paul Akst New York City Director

of Selective Service 205 East 42nd Street New York 17, New York

George Alpert Chairman and President New York, New Haven and Hartford

Railroad Company 54 Meadow Street New Haven, Connecticut

Morris P. Arnoff President Prudential Capital Corporation 60 East 42nd Street New York 17, New York

Joseph L. Auer President R. Hoe & Co. , Inc. 910 East 138th Street New York 54, New York

Herbert Barnet President Pepsi-Cola Company 500 Park Avenue New York 22, New York

Vincent G. Barnett Chairman of the Board Barber Steamship Lines 17 Battery Place New York 4, New York

Bertram Barr Vice President Diversification Institute, Inc. 80 Pine Street New York 5, New York

RobertS. Benjamin Chairman of the Board United Artists Corporation 729 Seventh Avenue New York 19, New York

Rear Adm. John J. Bergen (Ret.) Honorary Chairman of the Board Madison Squw·e Garden Corp. 410 Park Avenue New York 22, New York

Bernard Berger Vice President Albuminia International Corp. 82 Beaver Street New York 5, New York

William Bernbach Doyle, Dane & Bernbach 11 West 42nd Street New York 36, N. Y.

Charles A. Berns Chairman of the Board 11 21 11 Brands, Inc. 23 West 52nd Street New York 19, New York

Malcolm K. Beyer President Iron Gate Products Company, Inc. 424 West 54th Street New York 19, New York

Col. Joseph P. Binns Vice President Hilton Hotels, Inc. 301 Park Avenue New York 22, New York

Saul I. Birnbaum 76 Beaver Street New York 5, New York

Howard J. Black Executive Vice President Time, Incorporated 9 Rockefeller Plaza New York 20, New York

James B. Black Chairman Pacific Gas & Electric Company 245 Market Street San Francisco, california

William Black Chairman and Chief Executive Officer Chock Full O'Nuts 425 Lexington Avenue New York 17, New York

Robert E. Blum Vice President Abraham & Straus 422 Fulton Street Brooklyn 1, New York

- 2-

Benjamin Botwinick President Taxicab Bureau, Inc. 1775 Broadway New York 19, New York

William T. Brady President Corn Products Company 717 Fifth Avenue New York 22, New York

Frederic H. Brandi Chairman and Chief Executive Officer Dillon Read & Company, Inc. 46 William Street New York, New York

Harry N. Brandt Chairman & Chief Executive Officer Brandt Theaters 240 West 42nd Street New York 36, New York

Peter J. Brennan President Building & Construction 'I'rades Council 441 Lexington Avenue New York 17, New York

A. N. Brion, Vice Pres. & Gen.. Mgr. Greyhound at the World's Fair, Inc. 1234 Avenue of the Americas New York 20, N. Y.

Edgar M. Bronfman President Joseph E. Seagram & Son, Inc. 375 Park Avenue New York 22, New York

Detlev Bronk President Rockefeller Institute York Avenue & 67th Street New York 21, New York

Charles H. Brower President Batten, Barton1 Durstine & Osborn 383 Madison Avenue New York 17, New York

Francis Cabell Brown President Schering Corporation 60 Orange Street Bloomfield, New Jersey

Dr. Walter J. Brownstone Day Stores, Inc. 654 Madison Avenue New York 21, New York

Hon. Charles A. Buckley 529 Courtland Avenue Bronx 51, New York

Hon. Ralph J. Bunche Under Secretary The United Nations New York 17, New York

William H. Burkhart Chairman of the Board Lever Brothers Company 390 Park Avenue New York 22, New York

John L. Burns 1 Rockefeller Plaza - Rm. 2707 New York 20, New York

Selig S. Burrows President New York Globe Laundry, Inc. 514 West 49th Street New York 19, New York

David R. Calhoun, Jr. President St. Louis Union Trust Co. St. Louis, Missouri

- 3-

John P. Carey Vice President Carey Transportation, Inc. 645 First Avenue New York 16, New York

Ron. Joseph F. Carlino 52 East Park Avenue Long Beach, New York

Amon G. Carter, Jr. President Fort Worth Star-Telegram Fort Worth, Texas

Elmer A. Carter Special Assistant to the Governor

for Intergroup Relations 22 West 55th Street New York 19, New York

Thomas Carvel Carvel Enterprises 80 Woodworth Avenue Yonkers, New York

Ron. Emanuel Cellef House of Representatives Washington, D. C.

Norman Chandler President Los Angeles Times 202 West First Street Los Angeles 53, California

BradfordN. Clark Eggers & Higgins 100 East 42nd Street New York 17, New York

Howard L. Clark President American Express Company 65 Broadway New York, New York

Gen. Lucius D. Clay, Ret. Chairman of the Board Continental Can Company 633 Third Avenue New York, New York

Lloyd L. Clayton Chairman of the Board Tires, Incorporated 666 Eleventh Avenue New York 19, New York

L. Gary Clemente 41 East 42nd Street New York 17, New York

John T. Collins, President New York Automatic Canteen Corp. 524 East 117th Street New York 35, New York

Fairfax M. Cone, Chairman Executive Committee Foote, Cone & Belding Chicago, illinois

John F. Connelly Chairman of Board & President Crown Cork & Seal Co. , Inc. 9300 Ashton Road Philadelphia 36, Pennsylvania

Edward Corsi 60 East 96th Street New York 28, New York

Ted Cott 210 East 58th Street New York, New York

Hon. Myron M. Cowen Surrey Karasik Gould and Greene 1116 Woodward Building Washington 5, D. C.

Gardner Cowles Chairman & President Cowles Magazines, Inc. 488 Madison Avenue New York 22, New York

- 4-

Lou R. Crandall Chairman of the Board George A. Fuller Company 597 Madison Avenue New York 21, New York

Colonel Henry Crown 300 West Washington Street Chicago, illinois

Howard S. Cullman Cullman Brothers, Inc. 161 Front Street New York 28, New York

Robert L. Cummings, Jr. President New York Airways, Inc. LaGuardia Airport Station Flushing 71, New York

John F. Curry, Jr. President John F. Curry Agency 70 Pine Street New York, New York

William J. Curtis Vice President Horn & Hardart Company 600 West 50th Street New York 19, New York

Robert W. Cutler Skidmore, Owings & Merrill 425 Park Avenue New York 22, New York

Chester Dale Plaza Hotel 758 Fifth Avenue New York, New York

Lloyd H. Dalzell Chairman of the Board Dalzell Towing Company, Inc. 17 Battery Place New York 4, New York

Mrs. To be Coller Davis Tobe Associates, Inc. 11 West 42nd Street New York, New York

Donald C. Dayton President Dayton's Minneapolis 2, Minnesota

Thomas J. Deegan, Jr. Chairman Thomas J. Deegan Company, Inc. Time & Life Building Rockefeller Center New York 20, New York

Raymond C. Deering Senior Vice President Manufacturers Hanover Trust Company 55 Broad Street New York 4, New York

Hon. James J. Delaney House of Representatives Washington, D. C.

James V. Demarest 11 West 42nd Street New York 36, New York

Hon. Thomas E. Dewey Dewey Ballantine Bushby Palmer & Wood 40 Wall Street New York 5, New York

Rene d' Harnoncourt Director Museum of Modern Art 11 West 53rd Street New York 19, New York

Lowell S. Dillingham President Oahu Railway and Land Company Honolulu, Hawaii

- 5-

Richa.J.•d C. Doane President International Paper Company 220 East 42nd Street New York 17, New York

William A. Dolan President Wilbert Products Company, Inc. 805 East 139th Street New York 54, New York

Mrs. Robert W. Dowling Carlyle Hotel 35 East 76th Street New York 21, New York

Morton Downey 640 Park Avenue New York 22, New York

Harold J. Drescher 29 Broadway New York 4, New York

Orvil E. Dryfoos President & Publisher The New York Times 229 West 43rd Street New York 36, New York

Ferdinand Eberstadt F. Eberstadt & Company 65 Broadway New York 6, New York

Charles E. Eble President Consolidated Edison Company

of New York 4 Irving Place New York 3, New York

Frederic W. Ecker Chairman of the Board Metropolitan Life Insurance Co. 1 Madison Avenue New York 10, New York

Joseph L. Eckhouse 15 Central Park West New York 23, New York

Joseph . W. Eigo President A. N. Nelson, Inc. 370 Hamilton Avenue Brooklyn 31, New York

Bernard J. Englander President Union Optical Plan 39 West 32nd Street New York 1, New York

G. S. Eyssell President Rockefeller Center, Inc. 50 Rockefeller Plaza New York 20, New York

James A. Farley Chairman of the Board The Coca-Cola Export Corp. 515 Macison Avenue New York 22, New York

Mrs. Joseph R. Farrington 3180 Pacific Heights Road Hor..oJ.ulu, Hawaii

I-Ica, :.tarold A. Felix Jt:c.r:;·:~, Family Court1 State of N.Y. 135"'E:-·:;t 22nd Street New York, N.,. Y.

Horace C. Flanigan Chairman of the Board Manuf2.cturers Hanover Trust Company 44 Wall Street New York 5, New York

F. M. Flynn President & Publisher The Daily News 220 East 42nd Street New York 17, New York

- 6 -

Thomas C. Fogarty President Continental Can Company, Inc. 633 Third Avenue New York, New York

Gen. John M. Franklin Chairman of the Board United States Lines 1 Broadway New York 4, New York

Richard W. Freeman President The Louisiana Coca- Cola

Bottling Co., Ltd. 1050 South Jefferson Davis Parkway New Orleans, Louisiana

William D. Fugazy President Fuqazv Travel Bureau, Inc. 488 Madison Avenue New York 14, New York

G. Keith Funston President New York Stock Exchange 11 Wall Street New York 5, New York

Robert D. L. Gardiner 230 Park Avenue New York 17, New York

Ira H. Genet 24-16 Bridge Plaza Long Island City 1, New York

Paolino Ger 1i Chairman of the Board Gerli & Company, Inc. 2 Park Avenue New York 16, New York

Bernard F. Gimbel Chairman of the Board Gimbel Brothers, Inc. 33rd Street and Broadway New York 1, New York

Pt::ter Gladstone Bulova Watch Company 630 Fifth Avenue New York, New York

Fred M. Glass Executive Vice President The Hertz Corporation 660 Madison Avenue New York 21, New York

Thomas F. Gleed President Simpson Timber Company 1010 Vvnite Building Seattle 1, Washington

Harry Goldsmith Partner H. G. Machine & Tool Company 38-15 30th Street Long Island City 1, New York

Nathaniel L. Goldstein 655 Madison Avenue New York 21, New York

Thomas M. Goodfellow Pre3ident Long Island Railroad Company Jamaica Station Jamaica 35, Long Island, New York

Andrew Goodman President Bergdorf-Goodman Fifth A venue at 58th Street New York 19, New York

- 7-

Lloyd Goodrich Director Whitney Museum of American Art 22 West 54th Street New York 19, New York

Mortimer S. Gordon Senior Partner Gordon Brady Caffrey & Keller 120 Broadway New York 5, New York

Harry E. Gould Chairman of the Board Universal American Corp. 535 Fifth Avenue New York 17, New York

Harold E. Gray Executive Vice President Pan American World Airways New York International Airport Jamaica 30, New York

Allen J. Greenough President Pennsylvania Railroad Company 1836 Transportation Center Philadelphia 4, Pennsylvania

Peter Grimm Chairman of the Board William A. White & Son 51 East 42nd Street New York 17, New York

Ralph C. Gross, Executive Vice Pres. Commerce & Industry Association

of New York 99 Church Street New York 7, New York

Sidney A. Grossman President Liberty Corrugated Container Corp. 47-40 Metrop6litan Avenue Brooklyn 37, New York

Mrs. Alicia Patterson Guggenheim Editor and Publisher Newsday, Inc. 550 Stewart Avenue Garden City, New York

Dr. Luther Gulick Institute of Public Administration 684 Park Avenue New York 21, New Yor~

Morris W. Haft Chairman, Board of Trustees Fashion Institute of Technology 227 West 27th Street New York 1, New York

Harry C. Hagerty Vice President Metropolitan Life Insurance Co. 1 Madison Avenue New York 10, New York

Hon. Seymour Halpern Hers e of Representatives Washington, D. C.

John W. Hanes 460 Park Avenue New York 22, New York

Hon. W. Averell Harriman Assistant Secretary of .:>tate for

Far Eastern Affairs Department of State Washington 25, D. C.

Wallace K. Harrison Harrison & Abramovitz 630 Fifth Avenue New York 20, New York

Houston Harte Harte Hanks & Company P. 0. Box 5111 San Angelo, Texas

- 8 -

Huntington Hartford 420 Lexirqton Avenue New York 17, New York

Mrs. Enid A. Haupt Editor and Publisher Seventeen Magazine 320 Park Avenue New York 22, New York

William R. Hearst, Jr. Chairman of the Board Hearst Corporation 959 Eighth Avenue New York 19, New York

Harry B. Helmsley President Helmsley-Spear, Inc. 60 East; 42nd Street New York 17, New York

Col. Leonard D • Henry President Henry Associates, Inc. 9 Rockefeller Plaza New York 20, New York

Daniel P. Higgins, Jr. Eggers & Higgins 100 East 42nd Street New York 17, New York

Hon. Lester Holtzman 64-49 Elwell Crescent Rego Park 74, New York

Stanley C. 'Hope Chairman of the Board Sound Scriber Corporation 620 Fifth Avenue New York 20, New York

Roy W. Howard Chairman, Executive Committee Scripps-Howard Newspapers 230 Park Avenue New York 17, New York

Palmer Hoyt Editor & Publisher The Denver Post Denver, Colorado

William R. Hudgins Director Carver Federal Savings and Loan

Association 75 West 125th Street New York 27, New York

George Hyam President George Hyam Associates 230 Park Avenue New York 17, New York

Jose T. Ibanez President Garco Export Company, Inc. 67 Wall Street New York 5, New York

Benjamin J. Javits 630 Fifth Avenue New York 20, New York

Hon. Jacob K. Javits United States Senate Washington 25, D. C.

Howard B. Johnson President Howard Johnson's 45 Rockefeller Plaza New York 20, New York

Richard L. Jones, Jr. President The Tulsa Tribune Tulsa, Oklahoma

Devereux C. Josephs Director New York Life Insurance Co. 51 Madison Avenue New York 10, New York

- g -

John M. Joyce, Jr. Chairman of the Board Seven-Up Bottling Company 35 Winthrop Avenue New Rochelle, New York

Joseph Kaitz President Gow-Kaitz Agency, Inc. 111 Fulton Street New York 38, New York

Henry E. Katcher Maximilian Fur Company, Inc. 20 West 57th Street New York 19, New York

Hon. Kenneth B. Keating United States Senate Washington 25, D. C.

Hon. Edna F. Kelly House of Representatives Washington, D. C.

James M. Kemper, Jr. President Commerce Trust Company Kansas City 41, Missouri

Arthur R. Kennedy Sea-Land Service of Puerto Rico 19 Rector Street New York, New York

Hon. Eugene J. Keogh House of Representatives Washington, D. C.

Joseph H. King Eastman Dillon, Union Securities & Co. 15 Broad Street New York 5, New York

Admiral Alan G. Kirk One West 72nd Street New York 23, New York

.~ Dr. Grayson Kirk President Columbia University New York 27, New York

Morris Kirsch President Kirsch Beverages, Inc. 921 Flushing Avenue Brooklyn 6, New York

Dr. Gabriel Kirschenbaum Medical Director New York City Selective Service 205 East 42nd Street New York 17, New York

JohnS. Knight President and Publisher The Miami Herald Miami 30, Florida

Walter E. Kolb President Bank of Commerce 56 East 42nd Street Nsw York 17, New York

Robert Kepple 450 Seventh Avenue New York 1, New York

I. Robert Kriendler Jack & C'.o.arlie's "21" 21 West 52nd Street New York 19, New York

David B. Kriser President Industrial Plants Corporation 90 West Broadway New York 7, New York

Miss Eleanor Lambert 32 East 57th Street New York 22, New York

- 10-

Mrs. Paul a Landry 277 Park Avenue New York 17, New York

Mrs. Albert D. Lasker, President Albert & Mary Lasker Foundation 405 Lexington Avenue New York 17, New York

Samuel J. Lefrak, President The Lefrak Organization 97-27 64th Road Forest Hills 74, New York

Maxwell Lehman Deputy Qty Administrator 250 Church Street New York 13, New York

Robert Lehman President Lehman Brothers 1 William Street New York 4, New York

Douglas Leigh President Douglas Leigh, Inc. 530 Fifth Avenue New York 36, New York

Harold N. Leitman President and Chairman of Board Vanderbilt Tire & Rubber Corp. 404 Fifth Avenue New York 18, New York

David M. Levitt President D. C. A. Food Industries, Inc. 45 West 36th Street New York 18, New York

Hon. Arthur Levitt State Controller Albany 1, New York

Kuo Ching Li, Jr., Chairman Wah Chang Corporation 100 Church Street New York 7, New York

Sidney P. Lipkins, President Broadway Maintenance Corporation 22-09 Bridge Plaza North Long Island City 1, New York

Paul E. Lockwood Vice President Schenley Industries 350 Fifth Avenue New York 1, New York

Carl M. Loeb, Jr., President Community Council of Greater New York 345 East 45th Street New York 17, New York

John L. Loeb Carl M. Loeb, Rhoades & Company 42 Wall Street New York 5, New York

Mrs. Oswald Bates Lord 770 Park Avenue New York 22, New York

Joseph Love, President Joseph Love, Inc. 1333 Broadway New York 18, New York

George H. Love Chairman of the Board Consolidation Coal Company Koppers Building Pittsburgh 19, Pennsylvania

Henry R. Luce, Editor in Chief Time, Incorporated Time & Life Building Rockefeller Center New York 20, New York

- 11 -

Edgar F. Luckenbach, Jr. Luckenbach Steamship Company, Inc. 120 Wall Street New York 5, New York

Nils A. Lundberg Brooks, Harvey & Company 41 East 42nd Street New York 17, New York

John J. Lynch , President Kings County Trust Company 342 Fulton Street Brooklyn 1, New York

Charles M. Mackall Manager of Sales Bethlehem Steel Corporation 375 Park Avenue New York 22, New York

David I. Mackie, Chairman Eastern Railroad Presidents Conference 1 Exchange Place Jersey City 2, New Jersey

Hon. Walter J. Mahoney 67 Genessee Building Buffalo, New York

John V. Mara, President The New York Football Giants, Inc. 10 Columbus Circle New York 19, New York

Stanley Marcus Neiman-Marcus Dallas 1, Texas

Rev. Dr. Julius Mark Temple Emanu-El 1 East 65th Street New York 21, New York

Louis J. Marion Executive Vice President Parke-Bernet Galleries, Inc. 980 Madison Avenue New York 21, New York

Anthony J. Marsloe, President James M. McCunn & Company, Inc. 314 West 14th Street New York 14, New York

Joseph A. Martino, President National Lead Company 111 Broadway New York 5, New York

Charles McCabe, Publisher New York Daily Mirror 235 East 45th Street New York 17, New York

Thomas F. McEvlly 130 Nassau Street New York 38, New York

Very Reverend Laurence J. McGinley, S. J. President, Fordham University New York 58, New York

Rear Admiral Gordon McLintock Superintendent U. S. Merchant Marine Academy Kings Point, Long Island, New York

Michael J. Merkin 575 Park Avenue New York, New York

Thomas Jefferson Miley 99 Church Street New York 7, New York

Paul Miller, President The Gannett Newspapers Rochester 14, New York

Jan Mitchell, President Luchows and Longchamps 624 Madison Avenue New York 22, New York

Han. MacNeil Mitchell 36 West 44th Street New York 36, New York

- 12-

Joseph Monserrat Director of the Commonwealth

of Puerto Rico Dept. of Labor, Migration Division 322 West 45th Street New York 36, New York

GeorgeS. Moore, President First National City Bank 399 Park Avenue New York 22, New York

Roy W. Moore, Jr., President Canada Dry Corporation 100 Park Avenue New York 17, New York

William H. Moore Chairman of the Board Bankers Trust Company 16 Wall Street New York· 5, New York

Louis B. Morgan General Export & Sales Manager Colorado Fuel & Iron Corporation 575 Madison Avenue New York 22, New York

Thomas A. Morgan 217 East 62nd Street New York 21, New York

Eugene Mori Box 311 Camden, New Jersey

William H. Morton William H. Morton & Company, Inc. 20 Exchange Place New York 5, New York

Honorable Robert Moses 1 Gracie Square New York 28, New York

Arthur H. Motley, President Parade Publications, Inc. 733 Third Avenue New York, New York

Norman N. Newhouse, Editor Long Island Press 92 ·20 168th Street Jamaica 33, New York

Dr. Carroll V. Newsom Vice Chairman of Board Prentice-Hall, Inc. Englewood Cliffs, New Jersey

J. Wilson Newman, President Dun & Bradstreet 99 Church Street New York 7, New York

James F. Oates, Jr., President The Equitable Life Assurance Society 1285 Avenue of the Americas New York 19, New York

Roderic L. O'Connor CIBA Products Company Fair Lawn, New Jersey

Irving S. Olds 14 Wall Street New York 5, New York

John A. Ortiz Baldwin Piano Company 20 East 54th Street New York 22, New York

Frank Pace, Jr., President General Dynamics Corporation 445 Park Avenue New York 22, New York

William S. Paley Chairman of the Board Columbia Broadcasting System, Inc. 485 Madison Avenue New York 22, New York

H. Bruce Palmer, President Mutual Benefit Life Insurance Co. 520 Broad Street Newark 1, New Jersey

- 13-

J. Anthony Panuch 715 Park Avenue New York 21, New York

Iva S. V. Patcevitch President and Chairman of Board Conde Nast Publications, Inc. 420 Lexington Avenue New York 17, New York

Hon. Richard C. Patterson, Jr. Commissioner New York City Department of Public

Events 625 Madison Avenue New York 21, New York

Herbert H. Pensig 257 West 38th Street New York 18, New York

RichardS. Perkins Chairman, Executive Committee First National City Bank 55 Wall Street New York 5, New York

Alfred E. Perlman, President New York Central System 230 Park Avenue New York 17, New York

Clifton W. Phalen, President New York Telephone Company 140 West street New York 7, New York

Col. Leopold Philipp 421 West 126th Street New York 27, New York

Hon. Samuel R. Pierce, Jr. Battle Fowler Stokes & Kheel 477 Madison Avenue New York 22, New York

Gov. Charles Poletti, Vice President New York World's Fair

1964-1965 Corporation Flushing 52, New York

Fortune R. Pope 136 West 52nd Street New York 19, New York

JacobS. Potofsky, President Amalgamated Clothing Workers

of America 15 Union Square New York 3, New York

Gen. WHliam E. Potter Executive Vice President New York World's Fair

1964-1965 Corporation Flushing 52, New York

Michael Prendergast 17 4 Hudson Street Haverstraw, New York

Charles F. Preusse Whitman Ransom & Coulson 522 Fifth Avenue - 14th floor New York 36, New York

Eugene C. Pulliam, Publisher The Indianapolis Star and

The Indianapolis News Indianapolis, Indiana

Bernard B. Ramsey, Vice President Merrill. Lynch Pierce Fenner & Smith 70 Pine Street New York 5, New York

Roland L. Redmond 2 Wall Street New York 5, New York

Ralph T. Reed, President American Express Company 65 Broadway New York 6, New York

- 14 -

WilliamS. Renchard, President Chemical Bank New York Trust Co. 165 Broadway New York 6, New York

Frederick W. Richmond, President F. W. Richmond & Company, Inc. 743 Fifth Avenue New York 22, New York

Capt. Edward V. Rickenbacker Chairman of the Board Eastern Airlines, Inc. 10 Rockefeller Plaza New York 20, New York

Harold Riegelman 420 Lexington Avenue New York 17, New York

William E. Robinson Quaker Lane Greenwich, Connecticut

David Rockefeller, President The Chase Manhattan Bank #=1 Chase Manhattan Plaza New York 5, New York

John D. Rockefeller ill Chairman of the Board Lincoln Center for the Performing Arts 30 Rockefeller Plaza New York 20, New York

Mrs. Mary G. Roebling Trenton Trust Company Trenton, New Jersey

Hon. John J. Rooney House of Representatives Washington, D. C.

John A. Roosevelt Bache & Company 36 Wall Street New York 5, New York

James J. Rorimer, Director Metropolitan Museum of Art Fifth Avenue at 82nd Street New York 28, New York

AndrewS. Roscoe, President Equitable Savings & Loan Association 15 Willoughby Street Brooklyn 1, New York

Alex Rose, President United Hatters, Cap & Millinery

Workers International Union 245 Fifth Avenue New York 16, New York

Mrs. Anna M. Rosenberg Anna M. Rosenberg Associates 444 Madison Avenue New York 22, New York

Hon. Samuel I. Roserunan Rosenman Colin Kaye Petschek & Freund 575 Madison Avenue New York 22, New York

Stanley M. Rumbaugh, Jr. 445 Park Avenue New York, New York

Rudolph J. Schaefer, President F. & M. Schaefer Brewing Company 430 Kent Avenue Brooklyn 11, New York

Frank Schiff Schiff, Terhune & Company 111 John Street New York 38, New York

Abe Schrader, President Abe Schrader Corporation 530 Seventh Avenue New York 18, New York

M. Lincoln Schuster, President Simon & Schuster, Inc. 630 Fifth Avenue New York 20, New York

- 15-

Samuel H. Schwartz Jujamycn Theatres 246 West 44th Street New York 36, New York

Jack W. Sewell Manager, Traffic Development Alcoa Steamship Company 17 Battery Place New York 4, New York

Thomas J. Shanahan Chairman of Board Federation Bank & Trust Company 10 Columbus Circle New York 19, New York

Hon. Joseph T. Sharkey The City Council City Hall New York 7, New York

Dale E. Sharp, Vice Chairman Morgan Guaranty Trust Company 140 Broadway New York 5, New York

William A. Shea Manning, Hollinger & Shea 41 East 42nd Street New York 17, New York

David A. Shepard Executive Vice President Standard Oil Company (N. J. ) 30 Rockefeller Plaza New York 20, New York

J. Edward Shugrue 1501 Broadway New York 36, New York

E. Mitchell Simon, President E. M. Simon Company 342 Madison Avenue New York 17, New York

C. R. Smith, President American Airlines, Inc. 100 Park Avenue New York 17, New York

Edgar J. Smith Cities Service Company 60 Wall Street New York 5, New York

John j. Smith, President Eac:;t New York Savings Bank 2644 Atlantic Avenue Brooklyn 1, New York

John I. Snyder, Jr. Chairman of Board and President U. S. Industries, Inc. 250 Park Avenue New York 17, New York

Dr. Ralph W. Seckman 830 Park Avenue New York, New York

Joseph P. Spang, Jr. The Gillette Company Gillette Park Boston, Massachusetts

George E. Spargo, General Manager Triborough Bridge & Tunnel Authority Triborough Station- Box 35 New York 35, New York

Arthur B. Spielberg Secretary to Senator Javits 341 Ninth Avenue New York 1, New York

Col. Lloyd W. Stearns Metropolitan Life Insurance Co. 1 Madison Avenue New York 10, New York

Jules C. Stein, President MCA, Inc. 598 Madison Avenue New York 22, New York

- 16-

Hon. Stanley Steingut 271 Madison Avenue New York 16, New York

Mr. Hope R. Stevens, President United Mutual Life Insurance Co. 310 Lenox Avenue New York 27, New York

Roger Stevens 745 Fifth Avenue New York 19, New York

William C. Stolk, President American Can Company 100 Park Avenue New York 17, New York

Jack I. Straus Chairman of Board R. H. Macy & Company, Inc. 151 West 34th Street New York, N. Y.

Nathan Straus ill Straus-Duparquet, Inc. 33 East 17th Street New York 3, New York

J. William Stuart, Vice President Charles Pfizer & Company, Inc. 235 East 42nd Street New Yorkl7, New York

David Sullivan, President Building Service Employees Loca1328 1 East 35th Street New York 16, New York

Lief J. Sverdrup, President Sverdrup & Parcel Engineering Co. 915 Olive Street St. Louis 1, Missouri

George C. Textor, President The Marine Midland Trust Company

of New York 120 Broadway New York 15, New York

Jerome Tierman, Comptroller Liebmann Breweries, Inc. 36 Forrest Street Brooklyn 36, New York

Austin J. Tobin, Executive Director The Port of New York Authority 111 Eighth Avenue New York 11, New York

William J. Tracy, President Tracy Towing Line, Inc. 1 Broadway New York 4, New York

Hon. Anthony J. Travia 270 Broadway New York 7, New York

Mrs. Marietta Tree 123 East 79th Street New York 21, New York

Juan T. Trippe, President Pan American World Airways 135 East 42nd Street New York 17, New York

H. C. Turner, Jr., President Turner Construction Company 150 East 42nd Street New York 17, New York

Harry Van Arsdale, Jr. , President New York City Central Labor Council,

AFL-CIO 130 East 25th Street New York 10, New York

Frank A. Vanderlip, Jr. 52 Wall Street New York 5, New York

Murray Vernon Chairman of Board Jacob Ruppert Brewery 1639 'I'hird Avenue New York 28, New York

- 17-

Sam Wager Bedford Chevrolet Sales Corporation 1410 Bedford Avenue Brooklyn 1, New York

Thomas J. Watson, Jr., President International Business Machines

Corporation 590 Madison Avenue New York 22, New York

Harold A. Webster, President T. Frederick Jackson, Inc.

39-22 30th Street Long Island City 1, New York

Sidney J. Weinberg Goldman, Sachs & Co. 20 Broad Street New York 5, New York

Alexander M. White Senior Partner White, Weld & Company 20 Broad Street New York 5, New York

Robert M. White ll The Ledger Mexico, Missouri

Hon. John Hay Whitney Publisher and Editor-in-Chief New York Herald Tribune 230 West 41st Street New York 36, New York

Admiral John M. Will American Export Lines, Inc. 39 Broadway New York 6, New York

Paul S. Willis, President Grocery Manufacturers of America 205 East 42nd Street New York 17, New York

Mrs. Wendell Willkie 20 East 76th Street New York 21, New York

Norman K. Winston 22 West 48th Street New York, New York

John C. Wood, President Brooks Brothers 346 Madison Avenue New York 1'7, New York

William L. Young Senior Vice President William Esty Company, Inc. 100 East 42nd Street New York 1'7, New York

Hon. Joseph Zaretzki 160 Cabrini Boulevard New York 33, New York

William Zeckendorf, President Webb & Knapp, Inc. 383 Madison Avenue New York 1'7, New York

Victor D. Ziminsky 1270 Avenue of the Americas New York 20, New York

- 18-

STATE OF NE'"# YORK ) ) :ss:

COUNTY OF QUEENS )

ROBERT JvfOSES and ERWIN WITT, being severally

duly sworn, each deposes and says: that ROBERT MalES is

the President of the NEW YORK WORLD'S FAIR 1964-1965

CORPORATION, and that ERWIN WITT is the Comptroller

thereof; that they have each read the foregoing directors'

report and are acquainted with the facts contained therein; and

that the same are true to the knowledge of the deponents.

Sworn to before me this

9·t:< day of January, 1963.

tJ ;:.4. ~ (;.[] ~ ?'•..'

~OHN ·1. BRENNAN NOTARY PUBLIC, State of NI!'H Vcrlt

l!lo. 03-0405850 Quolifierl in BroM Count-. Cert. filed in Cuoons Count~

Commiuion fxpircs t.lc·oh >~. 10~,

""/

T01

fl'ROII•h

AGENDAITEM 13. MEMORANDUM

NEW YORK WORLD'S F"AIR 1964-1965 CORPORATION

Mr. Robert Moses

Blll Berns DATEs January 16, 1963

SUIIJICT: Communications and Public Relations Status Report

(Consultants-- Thomas Deegan, William Donoghue, J. Walter Thompson)

1. Progress Report 41=7

Published January 24th, 1963. Distribution= 25,000.

2. Fair News #8

Published January 21st, 1963. Lead story: a.rmouncement of Ford Motor Company pavilion plans.

3. Meetings

Briefing of directors of the nine United States Travel Service foreign offices, on January 18th.

Meeting with representatives of United States Steel and RCA to plan for international telecast via RCA satellite, Relay, of the placing of the first steel for the Unisphere at Flushing Meadow. ·

Third meeting with public relations representatives of all exhibitors held on January 21, to discuss mutual promotional plans.

4. Vatican FUm

"Vatican Treasures for the New York World's Fair", a new 13-1/2 minute film produced by the Fair, will be distributed to television stations. The :f1lm features groundbreaking ceremonies in New York and the Pleta and message from. the Vatican by Pope John.

5. Federal Groundbreaking

Coordinated press activity for President Kennedy's visit to the Fair and the Federal Pavilion groundbreaking. Seen on network television in United States, and special film of groundbreaking sent to TV stations around the world. (attached: Film-strip format of one minute TV clip)

more

Mr. Robert Moses -2- Ja.nuary 16, 1983

6. Department Store Promotion

Macy's will duplicate large model of Fair for store display.

A large model of the Fair will tour 20 department stores in 20 cities during 1963.

7. Posters

The first two Fair posters are being distributed this. month throughout the United States and abroad. ·

8, Consumer Folder

The first mass distribution of a consumer folder to aid the sale of tickets will begin this month, with a new brochure to be printed in seven languages,

9. Disneyland Exhibit

The Fair's exhibit in Disneyland was viewed by over 200,000 people durhg its first week of operation, Christmas week, 1962.

10. Kodak Caravan

On January 16th, Kodak launched its Kodak Caravan, to travel the United states and Mexico taking color photos for use on top of the Kodak Pavllion at the Fair.

ll, Progress Film

The Fair's progress film will be up-dated for showing at the April 22nd Board of Directors meeting.

12. Press Center

The Fair's Press· Center will be completed and ready for occuPa.ncy on March 15th. An opening ceremony is being planned for I\t1arch 21st.

13. Personnel

The Deegan and Donoghue organizations are row interviewing prospective personnel to work in the various areas of radio, television, newspaper ·and magazine promotion work. The staffs of both organizations will be located in the Press Center to service members of the working press.

more

.. Mr. Robert Moses -3- January 16, 1963

14.. TV Emeering Show

·Format has been worked out for hour-long show on engineering aspects of Fair. The program will be taped for telecast on Channell3, 11:10 p.m. Thursday, February 28th. Messrs. Moses, Potter, Whipple, Gilmore Clarke and Sam Hamel will appear.

15. Greyhound

Negotiations underway for promotion of World's Fair in connection with nation­wide Lady Greyhound campaign, involving local speeches, publicity and pictures which will describe Fair attractions.

16.. Chase ~ttan Bank

Chase is planning a series of TV commercials built around building progress at the Fair, as well as national magazine ads.

...: .. 0 u

"' u > .. ... "' ~ ~ .,; ::i ,.. .. 0 ... .. <C :. .. ... @ .... ... iii u "' e 0 %: ...

SUBJECT NEWSFILM ·PRES, KENNEDY BREAKS GROUND FOR U,S, PAVllJON AT N.Y. WORLD'S FAIR TIME 76 SECONDS

1, ANNCR: At New York's Idle· wild Airport the •••

4, ground for the seventeen million dollar United States Pavilion at the Fair, (PAUSE)

7, Once inside the Administration Building, the President sees the huge model of the Fai,r and ...

10. KENNEDY: ( S,O.F,) "The theme of the world's Fair, •••

13. and all the various exhibits of our American Industrial com­panies and the foreign companies who arc mOlt welcome • , •

/

2, Presidential jet taxis in and in 15 ·degree weather the President of the United States , , ,

5. The party speeds across the borough of Queens to Fair headquarters where President Kennedy

8, listens to a description of the new Pederal Pavilion with New York's Mayor, Robert Wagner, (PAUSE)

11. "Pea.cc Through Understanding", is most appropriate in these years of the sixties,

-------------

3, disembarks to make a whirlwind inspection of the site of the New York World's Fair of 1964-65. Main purpoqe of the visit is to break • , •

6, is greeted by World's Fair Presi· dent, Robert Moses, (PAUSE)

9, Then -- at the site of the United States Exhibit, the President declares:

12, 1 want the people of the world to visit the Fair , ••

15. the exhibit United States and sc~ what we've accomplished through a system of freedom."

EMORAND~~~ ,)

NEW YORK WORD'S FAIR 19sr~~O~ATION

TO: :rv.IR. MOSES

FROM: STUART CONSTAB

SUBJECT: STADIUM

~~

~VJ~· \ ~~

Newbold told me a long story about the Stadium which adds up to a possible opening late in the swnmer of 1963.

The design of the club kitchens, etc. somehow became the responsibility of the Mets. They hired Straus Duparquet - a restaurant equipment firm- to do the job. Straus Duparquet then hired architects Berger & Hennessy.

The plans are not yet· completed, the electrical load has just been determined and Newbold says he can't open until everything is finished because of danger to the public and serious interference with work.

No one thought of heat for the club until a short time ago and this is causing additional expense and delay.

Also colored TV from the stadium not thought of and is requiring 3 additional transformers. There is delay on design of the scoreboard.

It looks as if George Weiss really gave the park boys the business and is getting everything he. wants, a part of which I think is no baseball in or rent for the Stadium in 1963.

Newbold hopes to open in July but I think base ball starts in April of '64. Football is I think possible in the fall of '63.

;~~----SC:gs

-..--@--·

TO:

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION INTER NATIONAL EX POSITION AT F'LU S HI NG M EAOOW PARK

FLU.HINO 152, N.Y. • TI:UPHON£ ·AREA Coot 212 • WF 4·1964 • CABLI: ADOIUSS"WORLDSFAIR"

ROBERT MOSES C:HARL.£5 POLETTI jllcl NIIIDlll'l'

IMTIIIIIATIONAL AVf_At~l • -IIIT'a

. '-/l . February 4, 1963 ~--) ~ ./~ .. · ····

'-; ·J t·V

FROM:

COMMISSIONER ~.?B~RT~~03E~, ;: c.~

JOHNS, YOU~? .• ' .. ~.../:.._ ~ ·~ 1 SUBJECT: SUpplement!~;(':Memorandum

Operation Classroom

From the beqinninq this program was planned on the basis that these school, college and university groups would pay the established entrance fees of the New York World's Fair without exception. They can avail themselves of our advance sale and qroup discounts. This matter was thorouqhly discussed with Mr. Erwin Witt,and Mr. Raymond McCarthy of the advance ticket sale department some six weeks ago,

cc-Gov. Poletti Mr. Constable

DAYS TO OPENING DAY

. ~vf(? / F 19~;~~~ C R~T;'/#' .... ;;(

ll NEW YORK

p ITION AT~~~-· EA~.$ARK LVt)Jt FLuSHING 52, N.Y. • -ARu. Coot 212- WF' 14!i9:4 CJ LE ~~~ORLP." ~, ROBERT MOSES (.¥' )t CHARLES u.~~TI ,j

PltACE THAOUOH 1 ' YICI ~Alii~ t 1

'-"'~""' ""'""' January 28, 1963 {}- r;t~-:_- ~~7';1)''' '

MEMORANDUM 'IO COW~SIO~ ~~T MOSESM · ~w~ f:0~· · ~zt FROM JOHN S. YOUNG-'·(("--·~ .... : \ -~ ~ -v (: J . ...--C~ ...-t....7 ~ r -

: ... // .. / / 11.P{ 1JJP When I brou~~t you the Vatican Pavilion contract signed by Ca.r~

Spellman just before he left for the Ecumenical Congress at ~ome, I _,J~ w~!J?f)f... promised you I would try and arrange, as soon as possible1 a grotindzwtv~, breaking ceremony that would be different and new~ worthy and, also v~-A /J P conceive a plan for bringing parochial students from schools, colleges,~ and universities to the superlative Vatican PaVilion and of course the~ New York World's Fair.

' 1. I propose project "Classroom" and ask your permissiona-i' .

you approve*-to start it in operation immediately. Time 15. Ctl"v)f;(J 1

._,_,@--""

of an essence. t{)4 . t4lf~ 2. This program can be planned for the months of April, May, ·

June, September and October for both the years of 1964 and ~ 1965. The early months, particularly in the spring of 1964, · are strategically important for the success of the New York Oi)JJ!J.-t.L World's Fair. rp--Another very important fact is that the opening morning hours ~ of the Fair will need excessive stimulation. Monday through ·I , Friday, on specially designated dates, these well disciplined f,.{AAAt well supervised school groups will enter the Fair grounds promptly from 10:00 a.m. on through the day. The dates f each can be set well in advance in cooperation with the Spec1~ Events department for both years.

3. The parochial schools,. colleges and universities will providn/!4:/ 4<1 their own military bands, fife, drur.n and bugle corps, as well 'M · as their own transportation, uniforms and supervisory personn • · tiLt ~

4. Of paramount importance will be the showing in all these schools j/),?u_ and colleges of our Vatican film "Vatican Treasures at the New York World's Fair." The Public Relations department could .. -provide saturation coverage for this purpose.

450 DAYS TO OPENING DAY

,

5. If it is all right with you, I request that I confine my planning to the parochial schools. I am of the opinion that a similar plan should be worked out by Mr. Stuart Constable's staff for duplicating project "Classroom" for the public and private schools of the same areas.

6. Statistics from the comprehensive survey of the 1939-1940 New York World's Fair compiled by Needham and Grohman, Inc., showed that the repeat attendance from the meh·opolitan area was 3. 8. Offhand I believe this repeat attendance could be higher in the parochial school areas.

7. By this plan the attendance at the Vatican Pavilion would be greatly stimulated. Our planning of crowd control traffic ~or the Vatican exhibit presently provides for approximately 8, 000 people per hour. On a peak day the Pavilion could handle approximately over 90,000 per day.

cc: Governor Charles Poletti

UHIIII'HII:AII:

Pv-.e£: THitOUOH IJNO£ftSTAHOING

Ot'Q61

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEAOOW.PARK

F'LUSHINQ 52, N.Y. • T£LEPHONE ·AREA COOE 212 • WF 4·1964 • CABLE ADDRESS "WORLDSFAIR"

ROBERT MOSES PRESIDtiH

January 28, 1963

CHARLtS PO.LETTI YICI ~~UIOINT

INTIIIINA110 .. ~1. A,.il"l a IIMtarTI

MEMORANDUM TO ROBERT MOSES ?

FROM JOHNs. YOUNG--~-L s ·~-c -t l YJ SUBJECT: OPER.A't[QN "CLASSROOM"

THE CORPORATION

The corporation is empowered to "organize, construct, hold and operate a World's Fair in the City of New York for the exclusively EDUCATIONAL purpose of EDUCATING peoples of the world as to the interdependence of nations and the need for universal peace. "

THE OPPORTUNITY

As an enhancement to our objectives of educating peoples of the world--why not develop a program ,.vhich will emphasize our World's Fair as a vast mammoth "Classroom"?

The greatness of America is due to the fact that in this country free men have attained the highest educational development and the highest standard of living of any nation in history. The World's Fair can offer the greatest opportunity ever for showing the full development of the spiritual, intellectual, physical and creative potential of the America of the future.

"Classroom" is an once-in-a-life-time opportunity for all schools, colleges and universities--public, private and parochial to expand their horizons and frontiers in the field of education.

THE PAROCHIAL SCHOOL

The schools and colleges conducted by churches are an important part of our heritage. They are as American as the Declaration of Independence. They are essential to the freedom of choice we cherish.

catholic education is a part of this tradition.

The Catholic school in the United States exists at all levels--the elementary, secondary, collegiate, professional and graduate.

-..--@--- 450DAYS TO OPENING DAY

There is an enrollment of approximately 750,000 pupils in parochial schools, colleges and universities wi~in a radius of 50 miles of New York City. Within a radius of 100 miles it is proportionately greater I This great reservoir can be tapped as a source of potential visitors to the New York World's Fair if broad concepts based on the major resources of the Fair are made available to them as a handmaiden of education.

With the assistance of your good ;friend Msgr. John Voight, Superintendent of Schools, .Archdiocese of New York, I would like to explore the possibility of forming an all-diocesan committee composed of the superintendents of six major dioceses within a radius of 50 miles of New York.

The prime purpose of this committee will be the full utilization of the resources of the New York World's Fair; to guide and assist professiorial personnel; and to list suggested activities to enrich learnings. After pre­liminary meetings, this combined diocesan committee can suggest learning experiences using specialized resources in the metropolitan area; recommend school-wide activities; inter-relate cultural. exchange program for foreign students; and give detailed practical information on facilities, sources of materials a,nd visits to the New York World's Fair.

By organizing and coordinating the resources of our own International, Transportation, Industrial, and Operations Divisions, this projected pro­gram 11 Cla.ssroom" can be implemented with our foreign government and industrial exhibitors. For the first time in World's Fair history, leading industrial firms, having a stake in America's future, will be able· to reach the leaders and citizens of the futuxe through the educational divisions of their exhibits and corporations. Many of our large industrial exhibitors such as General Electric, International Business Machines, Radio Corporation of America and others--are plarming to use their exhibits as "recruitment , centers" for university graduates, particularly in the fields of engineering and mathematics. Opportunities in other fields are unlimited.

The "Classroom" concept, properly planned, can serve as a potent weapon in the war of ideas and can offer unusual educational opportunities in some of the following fields:

Comparative Religions Architecture Fine Arts Music Government Foreign Affairs Education

History Geography Foreign Languages Business City Planning Astronomy Outer Space

Landscaping Transportation Medicine Chemistry Engineering Arts and Crafts Economics

Agriculture Entertainment Photography Graphic Arts Public Relations Sociology· Nuclear Physics .

His Holiness, Pope John xxm, speaking from Rome on October 31, 1963, said during the groundbreaking ceremony, "The World's Fair, while it will bear testimony to what the genius and labors of men have been able to accomplish for the progress of civilization, will also contribute without doubt to the solidarity of people and to their fruitful collaboration for the welfare of humanity. "

vte,..:.,\.·' \'; ··o~,·

·' '·~ ., ,,

\\Ot'got0

~u'6u~g

r.;::~• ot total .Attd"•ao' . ' 100 ad 2&0 IIUe ~• FZ'OIIIn tort .· .. · a

v' •• tOI'k Citr

litbin 10 .u. •

. ··~t.hlA 100 au. •.. ''WJ; ' 'hiD uo ldlei '

.. "

UNISPHER£:

PE'ACt.: THROUOM UNOERSTANDINQ

CIQOI

NEW .YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUS~-<•.'lG 52, N.Y. • TELEPHONE> AREA Cooe: 212 • WF 4·1964 • CABLE AODREss"WORLDSFAIR"

Februar~~ ROBERT MOSES

PRESIDENT

MEMORANDUM TO GOVERNOR POLETTI

FROM ROBERT MOSES

This is a friendly letter but I don't get it. It is entirely un­necessary for the State of Israel to establish an authority. This can be done voluntarily in this country but should, of course, have the support and sympathy if not the sanction of the government for a prop~r entrance charge which might be as much as 509 for adults and 259 for children. This enterprise could not possibly fail. Tom Shanahan would loan half. The rest could be supplied in the form of notes from interested people. AU the money is not needed at once. I can't for the life of me see what all this has to do with the budget of the State of Israel. There is nothing mysterious about it. You have done the .. same thing in other cases. It all gets down to the determination to .~··~?-.~..--;.:? ·.:!"" -~ · do it _ .. -·-~? .--- ___. .::· . _,_.··· ~--

. --,) ..... ~·;·.-:7

RM:gls Attachment

• . c..-

President

436 DAYS TO OPENING DAY

COPY

rz A\\(\,~-~:;:'_~;;) u f :·:,. :;:->r_·:?~:~n L'.::..L!\.:.i.J r.:.-.. ... ;;.:J ...;\..;. :..; -... --.;c.J U ._. t.! CORPORATION

425 FIFTH AVENUE • NEW YORK 16, N.Y. • MURRAY HILL 3·7020

CHAIRMAN OF" THE BOARD

Mr. Robert Moses President New York World's Fair 1964-1965 Corporation International Exposition at Flushing Meadow Pa:rk Flushing 52, New York

Dear Mr. Moses:

February 8, 1963

Thank you very much for your letter of February 5th.

Apparently you are unaware of the fact that I have had several con­versations with Governor Poletti and also several visits to Israel on the very matter about which you wrote me. I also had several talks with Tom Shanahan who has generously offered to finance half of the expected costs of building the Israel Pavilion.

I have been in extended conversations with Prime Minister Ben-Gurion, Minister of Foreign Affairs, Mrs. Golda Meir,and Minister of Finance, Levi Eshkol,on this matter. The hard fact is that Israel, in light of its austerity program,_ its increased individual taxes and its policy of main­taining wages at .it's" present level, would find it difficult to justify this expenditure to their people at home. This would be an extremely serious political problem. No part of their decision not to exhibit has been based on the character of the Fair or its lack of assocation with the BIE in Paris.

Frankly, I have made a suggestion that Israel establish an l:..uthority under separate corporate status that it lend the money to this Authority for the purpose of the Fair, so that it would not be a budgetary charge, and that a group in America then undertake to repay this loan not only through the collection of entrance fees, but as voluntary donations over a period of years. I have received little encouragement regarding this proposal, but I am hopeful that something still may be worked out.

I want to assure you that I agree wholeheartedly with you that Israel is making a big mistake in not being represented at this Fair in a community such as New York which contains more Jews than any single community in the world, including Israe4 and in a country like the United States

( Continued )

R(J~ ~r~~~ a~. ~~(»·a" ~~a CORPORATION

Mr. Robert Moses Page -2- Februa1·y 81 1963

whose total Jewish population almost exceeds that of all of the Jewish communities in the rest of the world.

Sincerely yours 1

AF:rh

UNISPHERE: Cl~<f .. l

r~---~.-:.··

.· .. 5> j . .. j

L .... · PE:.ACL: r,.,flOUO,.... u.-..ot:,~3TA~l01NC.

NEW YORf·( WORLD'S F/~.JR 19C ·-1S·c3 COR?ORAT:Cl'-!

I NT E R NAT I 0 N A L. E ;~? 0 SIT I 0 N AT .:- L US ri i N G :. Z. ;, ':J 0 \'/ P ;., ~ :~

FLUSHING 52. N.Y. • TE:LE:PHONE:·AREACODE: 212-Wf" 4·1964' CA::.~:ADDREss"v:.::;;:;~QS;:';,;,;,"

,•;, .. ~.' ,: ..... :. 7

ME:tv:ORANDUI\C ':'0 CJY TOZZOLI

FROM ROBERT ~wCOSES

c<o-,..n-::.l,~--, Dr ~ . .:.·r.elc-.:--:;,., <:c-o1''~,~uc:o o·f' Qe-::+'cl"' .,., .... ,.,.:::. showH u ... _ .... .._..L ... U\. u :£"!"\,. ·"' .~'":~J. u ___ .J.. ... a. ,.,;,) """ ,_, ._.~.,.o _r.::; -c....u..~...... ! u.

be broughUnto .the. space proJect if, ~s. ?z.W.. $creyaJ.:e. siig:gested a:Z te:c he "'"'d D'c1r p.-.. •-'-,rson ~-:o·,··.··ec.· ~o +h:::. p:;.-e~l·Q:, ... ~.,. las'· -,,~·e·l .. · -r"r'· o7 1'+ \'l"'·~e c:;.w.J. .l ..... c..~t..~...o L.~..... L L. ... _c .... .... u c ...... ~, _ L.. \ c;: ... ~, 1....1-.. L. ...... ~.,. · c;.L

built permC< ... .nently o.s the cc.cleu.s of a City Science Museurn, a sort of introduction to moc.,~.;l:'lJ. science. ... -- ........ ---- ~--.. ""'-- ... ,. ..

'I'l"le additional founda-tion cost of s·c;.ch a structure L"'l the Transportation ll.:rea would be about 307b. It: s a vel'Y g·ood idea. You lr.now we tried to have it inco~·)orated ir1 the U. S. Pavilion. l..r'lcludir:g it in the separate Syace E):l:ibt: t-1 tt·.s Tr2rlSpo:l.'tatior: _..:.~~ea vJould be much better as a r.2atter of permanent locat.:...on in ?lushin;· l.v!eadO'iv Park, as well as c:renui:::ely sy-.o.1patl1etic sponsorship. Please keep i:.'l close touch with Paul Screvc.ne.

. ... -·

RM:gls

4:34 DAYS T 0 0 P :;;: N I N G DAY

cc: Ron. Paul R. Screvane

01001

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52. N.Y. • TELEPHONE·AREA CODE 212 • WF 4·1964 • CABLE ADDRESs"WORLDSFAIR"

PEACI: THROUGH UN0(R5TAN01NG

IvLr. Scott B. Parry 324 East 39th Street New York 16, N.Y.

Dear Iv1r. Parry:

January 31, 1963

ROBERT MOSES PRESIDENT

I have your letter to Governor Rockefeller, dated January 16, in which you suggest that there be on the World's Fair site a Museum of Science and Industry.

We are well aware of the fact that there is no such museum in the New York Metropolitan area and agree that if such a museum could be established it would serve a useful purpose. Some of us in the past have done everything possible to bring about the establishment, on a permanent basis, of a museum of this sort. 'I\vo years ago the Fair management suggested that the Pavilion of the Government of the United States contain, at·least in part, a scientific exhibit; fuat the builr.J.ng housing this exhibit be made permanent and that it be used after the Fair to house just such a Museum as you describe. We furilier suggested that Dr. Athelstan Spilhaus who installed the U.S. Exhibit at Seattle be engaged as a consultant. These suggestions were not accepted.

I regret to conclude tl1at there is no chance t~at a Museum of Science and Industry can be established under any other auspices in Flushing Meadow Park after tl1e 1964-1965 World's Fair.

44 7 DAYS T 0 0 P E N I N G DAY

.... -. ,•" •. ~ """ #" ..... .,...., tr"J"""y

~"~'l'4... .. ol'l' ,..m..- o./4" ~f . • ·. ·· ·:.z· ·~-~;- ··-·~J~ .. :Y'}t·l£-l.S

• - • .,J~)1 .. "\',..,.o('ll""-•. ·~·

&p·f:.".:~~' in.}.:: .;·1 :•:· .,_,-~,..,,'4<':,"1}~~~~

" :J:; J .. ~:·i ·.r:.ldl:"':i --·-·:100·'<'-li"<-',;: ,., 3211;!;:; 11~~ /"·~: .l •• •

-~,~~W../'.,.·.f'~-, •• ;Ji~;,J;'

~he Honorable Nelson A. Rockefeller Governor of New York State AlQany, New York

Dear Governor Rockefeller:

January 16, 1963

Your recent leadership in promoting centers of scientific research in New York State prompts me to share a plan for which the time is overripe: the establishment of a State Museum of Science and Industry, ferhaps called Science Park, on the site of the 1964 World a Fair. ·

.,:-;~;·· "< ·-~li:J· ~

Isn't it lamentable that New York, both Oity and State, has nothing to compare with Boston's Hall of Science, Ph1ladelph1a 1s Franklin Institute, Washington's Smithsonian Institution, or Chicago's magnifioant Museum of Science and Industry? Many of the displays for the 1964 World's Fair are scientific and technical in nature. Many of the indus­tries preparing these displays would probably welcome the opportunity to remain permanent parties to my proposed Science Park, which would open in 1965. Incidentally, the Museum of Science and Industry in Chicago has been equipped almost entirely with exhibits and revenue coming from private industry.

I see Science Park as a living museum -- where people can touch and operate displays, where families can attend evening demonstration-lectures that are lively and current, Where classes of school children can make regular pilgrimages, where science teachers can meet for workshops, where kids can come after school and on Saturdays to feed and broaden their curiosity •. I see specially equipped student labs and workshops, attended by staff members, where students can pursue their own projects and become junior scientists in a very real sense. These facilities might include: a physics lab, communications lab, chemistry lab, apace exploration lab, biology lab, hothouse, a machine shop, a graphic arts print shop and pressroom, and so on.

I see Science Park as a "sounding board,'' where leading scientists can speak on popular i-ssues, suoh addresses being subsequently printed and distributed by the museum in a monthly newsletter.

.. ... • '1.'!rn" l:ionorable l~elson A. Rockefeller -2- January 16, 1963

I see aci ence .Park as an information center where i1ousewives, businessmen and students can obts.in answers to questions th~t are scientific or technical in nature.

I see 3ci 8nce .Parle growing to include radio and educational telr~vlsion transmi tting··'f::wili ties a.nd ragu.larly scheduled series of progrJJ..'lS ·Jrigina.ting from the Park~

I see wtthin Science .far.:C the establishment of a research center, similar in purpose to the Institute for Advanced Studies in Princeton, 1~. J. This Hould serve as a haven for leading researchers and theorists, a stimulating yet secluded enviromnent conducive to high level creativity.

I see myself as organizer and founding director of .Science Park.

The expense of establishing 3cience Park should not be excessive. dany of the buildings and displays now being prepared for the 1964 1'iorld' s Fair could be made permanent. Indeed, I understand that most of the buildings are to be dismantled after the Fair to make way for a. public park. I do l.1.o:pe t~1:'l.t additional funds and an annual budget could be made available by the dt::1te of Neu Yor.rl: to operate and staff Science ?arlt:. Perhaps a portion of this budget should be borne by :.;e\-T York Oi ty 1 s educ.:!.tion budget, as well as by income realized fro~ the sale of literature, science kits, tic:&:ets to special lectures an:i films, and so· on.

I'll not t.:ke time no;., to expb.in my inter.sst in and qualifica-cions for t!1e proposed project. .3ufficient to say ti1at my studies and experience include a B. A. from Princeton University (Psychology); a M.S. from Boston University (Oomrnunic:1.tions); position of .Director of Science Programing :J.t rhrcourt, Brace & Jorld, publishers; and cur­rently, faculty status at New York U~lversity (Xanisement Institute) anl Jolu.nbi'l university (Teachers College, v1here I am a :Ph.D. c~ .. ldhL:tc: tL:is ye;;;r).

Inc:dent~lly, I ~~s privileged to ~eet you a few years ago ~·r~1e:n I escorted to Albany sGveral Boston University students, represent,:::.-civeG of the dinistr1es of ..:!;dUC'ition in Indonesia, i'rae China, Gnan·:1. 3.nd Nigeri:.=t ( xhera I 1 11 be teaching this SL!Ifu11er). A photograph of tne event appeared on p~ge 1 of the New York rimes (see enclosed).

• • • I do ~1ope you 1;ill 3 3e fit to explore the possibility of Jcience Park

31 nc erGly 2tours,

..2;nclosure

... ·-··--·-----------------·----·· CC :Hon. Paul Screvane ~-

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: :MR. ROBERT MOSES DATE: February 13, 1963

PRoM, Martin Stone

8UBJICT:

I spent considerable time with Walt Disney and his staff in California. We covered many subjects, including the following:

1) Walt would be delighted to work with the State of Illinois to incorporate the Lincoln figure in their exhibit. If the illinois representatives would be willing to come to Holly­wood, I'm sure they'll recognize the potential in a simple, effective presentation such as you've proposed. Walt thought that Lincoln's farewell to his State upon his leaving for Washington, or appropriate anecdotal material about• Illinois, could easily be adapted to a six or seven minute speech. The Lincoln figure is now "perfected" so that all that need be done is an adaptation of figure and facial move­ments to new material; this is easily accomplished since, as you know, the" method" is suitable for whatever speechmaking is desired.

2) Walt is very excited about doing important work for a UNICEF exhibit. He feels the cause is proper for a Disney association, and on a practical basis he revealed that his plans for Disney­land include a new section to be called "International Land". Evidently, the Hall of Pre::.:idents is scheduled for this site (as the American showpiece in an area which will feature material from around the globe). Walt's idea for UNICEF is one grand, exciting ride around the world -- which tells the story of "the family of man" at a child's level. It would resemble, in effect, the storybook ride at Disneyland (perhaps you remember it as a water ride, with picturesque scenes from all of Disney's features: The Three Little Pigs, Alice in Wonderland, etc.). The UNICEF project would be mounted on a much larger scale and would accommodate, as Walt sees it, as many as 50,000 visitors daily.

COPY

- 2-

We have lots of work before us on such a project --including the financial obstacles, but we're preparing to go ahead with artwork and a feasibility study to be financed by Pepsi-Cola.

3) Ail the Disney people feel that Fiat will not pay the price Disney is demanding for his Circarama, and what is more they are insisting they will not settle with Fiat on a reduced price. Accordingly, they are anxious we approach ESSO on the Pan American Highway. I explained our anxieties about jeopardizing the future of the Italian Pavilion, and the Disney staff has agreed to accept your judgment although there is concern about waiting so long that, possibly, neither Fiat nor Standard will buy Circarama.

4) Finally, I had the opportunity to see the latest model (which is now complete) of the Ford show. It is, I assure you, the kind of exciting presentation that cannot help but become one of the most memorable experiences at the Fair. It has drama, meaning, and showmanship on the most lavish scale. The "story" on this eleven minute ride begins with the dawn of time in the animal kingdom, where mammals (without the benefit of mind) destroy themselves. Featured in this section is a fight among the dinosaurs. The "ride" then moves to man and his dominion through ingenuity-- with particular reference to the invention of the wheel. The illustrative scene in this section is man's challenge to move an elephant, and thus how man's conquest of transportation problems is achieved.

There is, then, a "dissolve" into a symbolic world of wheels in motion, and finally the ride emerges into a magnificent world of highways of the future. As Walt describes it, the finish has all the drama of "Glory, Glory Hallelujah" with the Mormon Choir.

Not only is the "ride" going to be a wonderful show, but there's sheer delight in the display of products. The Disney staff has even brought excitement to the display of automobile parts (no mean achievement). This is done by an orchestra made up of instruments {no people) who play a symphony of "parts": automobile horns are trumpets, batteries are demonstrated to the accompaniment of big bass fiddles, etc., etc.

- 3 -

They've even evolved a delightful show on the ramp while the crowds wait on line for the ride. In animated shadow-boxes the story of Henry Ford's :first racing car, the technique of Ford's first assembly line, etc., are displayed in charming exhibits which resemble daguerreotypes in motion.

Forgive my enthusiasm, but the excitement in seeing the Ford exhibit (now complete in miniature) was demonstration to me-­as it would be to anyone who may have the guided tour --that the Fair has wonders in store that are certain to make it the success we all pray for and confidently expect.

It was a reassuring experience.

One last note, on another subject: I met with George Murphy to discuss the California exhibit, and I have repcr ted to General Potter on this subject. George will be in New York this week or next. It is clear that unless someone like George Murphy will take the initiative to get California industry to back a State exhibit, all hope for participation can be abandoned. George is sanguine, but he is a confirmed enthusiast. He will surely need practical guidance from the Fair.

/' . ' 1 I~·), r.__-

-.~_...,@-- ....

. '/. ~.-r .. ~"'l If. ,, . .J . ' . . '

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

WORLD'S f'AIR, N.Y. 11380 AREA CODE 212 • Wf' 4·1964 CABLe: WORLOSF'AIR

March 3, 1964 ROBERT MOSES

I'IIUIOENT

' j, MEMORANDUM TO BILL LAURENCE "' . A~. \.yl-' .. r. ~-)h FROM ROBERT MOSES wv- _

1 (,.--. )

Re

1

• : Visit of Abba Eben to the Fai~ ~.~

RM:amh

50

See Model. \ -2. Drive around Fair and inspect major pavilions,

especially those of a scientific nature. 3. Talk about power, atomic energy, desalination etc. 4. Lunch at Terrace Club.

Please fix date.

Those to be mvited to lunch:

Abba Eben Paul R. Screvane William L. Laurence Charles Poletti W. E. Potter Guy Tozzoli Martln Stone Samuel I . .Eosenman Charles Pr eusse George Spargo William Berns Murray Davis William J. Donoghue R.M.

President

DAYS TO OPENING DAY

TO:

FROM:

RE:

March 8, 1963 jf I

MEMBERS OF THE EXECUTIVE COMMITTEE

CHARLES POLETTI

U.S.S.R.

Enclosed is a note which the U.S.S.R.. sent to the

Department of State in answer to the Department's note of

December 31, 1962.

Enclosure

(Embossed Seal of the USSR)

Embassy of the Union of

Soviet Socialist Republics

No. 5

51668 X/R-13 & T-24 Russian

The Embassy of the Union of Soviet Socialist Republics presents its

compliments to the Department of State of the United States of America and,

in connection with the note of the Department of State dated December 31,

1962, has the honor to announce the following:

The note affirms that the Department of State did not condition the

participation of the Soviet Union in the New York Exhibition of 1964-65 on

the consent of the USSR to conduct a national exhibition of the USA in the

Soviet Union. It is impossible to agree with this for it was definitely

indicated in the Department of State's note dated April 27, 1962: "That in

order to satisfy the stipulation regarding reciprocity on which is based

the participation of the USSR in the World's Fair in New York in 1964-65,

the Department of State proposes that a comparable national exhibition of

the United States be held in Leningrad and Moscow at a mutually acceptable

time and for a period of time equal to the duration of the exhibit of a

Soviet pavilion at the World's Fair in New York. 11

Department of State, United States of America,

Washington, D. C.

-2-

In this connection in note No. 38 dated June 29, 1962, the Embassy

asked the Department of State whether this proposal is a new condition for

USSR participation in the New York Exhibition. The Department of State did

not give an answer to this question, and the All-Union Chamber of Commerce

was compelled to cancel the contract with the corporation of the New York

Exhibition.

As far as the note of the Department of State dated December 31, 1962

may be understood as readiness of the American side to withdraw its earlier

condition for participation in the All-Union Chamber of Commerce at the New

York Exhibition, the Soviet organizations concerned again thoroughly and

carefully considered this question. It was found that it is impossible to

renew and complete in proper time the necessary preparatory work within the

period remaining before the opening of the exhibition. In this connection

· the All-Union Chamber of Commerce did not consider possible the changing

of its decision of non-participation in the New York Exhibition.

Here it must be mentioned that Soviet organizations could not, of

course, fail to take into account the fact that measures of American

authorities for further restriction of trade between the USA and the USSR

are difficult to reconcile with the announced purpose of the exhibition--

to give "each nation the opportunity to increase its trade with other nations

of the world."

Washington, February 12, 1963

(Initialed)

. .· ~~} -~ MEMORANDUM -M#.._, ~~

' '\'i\ YORK WOR~D'S FAIR 1964-1965 CORPORATION . . . . . '

TOI . STAFF CATEI March 22,· 1963

· .. ;RoM, . STUART CONSTABLE~,

The Department of Parks has announced that Shea Stadium . .

. will open on August 15th.

SC:rq

I

ct,1~---

UNISI"HI:"t

P£/lCt T..t~OUl\1'1 U~40ttH)iA~OI,Hi

NEW YORK WORLD'S FAIR 1964~!965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52. N. 'f. • iELEPHONE ·AREA COOE 212 • WF 4·1964 • CABLE AooRe:ss"WORLDSF'AIR"

~ ~Maxch25, 1963

ROBERT MOSES PRESIDENT

MEMORANDUM TO STUART CONSTABLE

FROM ROBERT MOSES

There seems to be growing confusion as to the purposes and objectives of the so-called Assembly Area.

Let me see if I can get back to fundamentals. It has been my understanding right along, reflected in endless memoranda and discussions, that the Assembly Area was being provided to accommodate up to 17,000 people, 2, 000 in a covered area and 15, 000 in an open area. The executives of the Fair insisted that such a facility was indispensable in order to take care of large groups too small to be accommodated in the stadium and too large for any other facilities available. The main purpose was to accommodate such ac1ivities as convention meetings, opening and other similar ceremonies, various doings on holidays, some of the Olympic trials, etc. The claim was that this facility was indispensable and on that basis, although no sponsor could be found, the Fair agreed to pay for it at a cost of approximately $1, 200,000 and this sum is included in our budget.

The question has now arisen as to intermediate use of these facilities for entertainment of various kinds and incidental means of obtaining revenue from entrance charges, from concessions and rental of space under the stands. It is essential that we now have a reliable estimate of these revenues, excepting revenues from paid entertainment. The question arises as to whether there should be such paid entertainment in these areas. I am inclined to think that there should be no such paid entertamment and agree with Judge Rosenman in his belief that this would .involve unnecessary, undesirable and probably unfair competition with the Lake Area. Please let me have as soon as possible a complete memo-randum on this subject.

. ./"_, /,;;:_:_-~::..:-.·~---~·--- ··--......... -

President

394 DAYS TO OPENING DAY

0

ANGUS G. WYNN€, JR. POST OF"F"ICE BOX 191

ARLINGTON, TEXAS

May 27, 1963

General William E. Potter, Executive Vice President New York World's Fair 1964-1965 Corporation Post Office Box 1964 Flushing 52, New York

Dear General Potter:

Enclosed please find a copy of Senate Concurrent Resolution

No. 67, which I believe is self-explanatory.

('i / .. ~ \ . '~-

Regards,

~.'-'-? Angus G. ~nne, Jr.

....

.0 ·: ..

•··

I, '.

:o .. ·'

SENATE CONCURRENT RESOLUTION NO. 6?

WHEREAS, New York City will be the scene of a World 1s Fair beginning in April; 1964, and it is highly desirable that the State of Texas be suitably represented; and----------------------~ . WHEREAS, Governor John Connally of Tex~s has desibr.ated

Mr. Angus Wynne, Jr. as the official representative of the State of Texas to prepare and present an appropriate exhibit to be included among ~ose of the many states of the nation and coUntries of the world participating in this exposition; and------~

·vJHEREAS, Mr. Wynne has willingly accepted this challenging undertaking and is incorporating into his own personal exhibit, known as "The Century Showcase," a multi-million dollar exhibit to be known as 11 The Texas Pavilion," which will provide excellent representation for the State of Texas;

'VJHEREAS, This impressive exhibit, privately financed by Mr. Wynne, will be designed and presented to convey to the predicted seventy million visitors at the New York World 1s Fair in 1964 a realistic picture of Texas 1 dynamic growth and the · character· of its people; and----------~------------------------~

'VJHEREAS, It is the desire of the 58th Legislature to commend Mr •. Wynne and express appreciation to him for accepting this important responsibility for the state; nqw, therefore, be iv-----~

RESOLVED, By the Senate of the 58th Legislature of Texas, the House of Representatives concurring, that the Legislature join with Governor John Connally in his designation of this distinguished . Texan as the official representative of the State of Texas at the 1964 World 1s Fair in New York and pledge Mr. Wynne its enthusiastic support and aid in making this exhibit one of the finest at the World's Fair; and, be it further--------------------------------~

RESOLVED, That Mr. \-lynne be presented a copy of this .Resolution.with the grateful thanks of the Texas Legislature for the part he is taking in informing the world of the stature and greatne~s of the State·of Texas·--------------------------------~

{._) /;·" , --.:---- ./~/---~-;/ c-~ ~/ ;~ --7"'-'----:--:---'--:-' .. _,...;·;_J -:--:/::-': __ ._:_· ·;_· ·_._, _.· ~ .. ·-· ·-· ._,../o./'\ _),/'/) ,;;:r; ----1 ~ .,. "'(}' .,

Lieutenant Governor Speaker/ofAhe House President of the Senate ..-? { /

I hereby certify that S. C. R. No. 67 was adopted by the Senate on May 7, 1963----1

.~~1-f.'J,>~"''--"~''~ !)I~£ --...,:\Secre~ 8! ~he Senate

I hereby certify tpat S. C. R. No. 67 was adopted b}--· the House on May 8, 1963-----1

'----' ~ -~;? --:1 //

..J 0-'-<.C? t-/~ ~/ / C I .:.:_{ C . ;/'? •

Chief CYerk of the Hou~~~--

MEMORANDUM

NEW YORK WORLD'S FAIR 1964 -1965 CORPORATION

J. P .. Groenend~tke, Jr.

.,.... March 28, 1963 ~ e?-. ......

1'01 Mr .. Sidney M., Shapiro

!lluru~tcT: Completlon. Schedule ~La Guardia Airport Improvements

The Port of New York Authority people advise as follows:

Terminal Buildings, etc.

Dredging (substitute Channel for Rikers Island Channel)

Runway Extensions into R:l.kers J.sland Channel ·

Estimated Completion Qate

Apri11964 (in time for the .Fair)

June 1964 (tentative)

Decemoor 1966 {tentative)

/3---Director of Waterfront Development

Jffi/gmj

attachmer.t

UNIG,.HE"C

"lAC£ 7HMOUOH UNOtllt•tANOINO

.......

Otaet

NEW YORK WO.RLO'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 152, N.Y. • TUEPHONE ·AMI.A Coot 212 • WF 4·1964 • CAlL£ ADDAEII "WORLOSF'AIR"

March 11 Jfl Cl3

MEMORANDUM TO SIDNEY SHAPIRO

FROM ROBERT MOSES

ROBERT MOSES 'IIE81DENf

Please give me time schedule for co1~1:1.·..:~.on

of all LaGuardia airport improvements including drcJt;.in0 .

..... -:::

..... ·-? ........ '** ~-

President /

DAYS TO OPENING OAY

UNISPHERE 01961

ll NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52, N.Y. • TELEPHONE· AREA CODE 212 • WF 4·1964 • CABLE ADDRESS "WORLOSFAIR"

PEACE THROUGH UNDE.~STANDINO March 29, 1963

MEMORANDUM TO PAUL SCREV ANE

FROM ROBERT MOSES

ROBERT MOSES PRESIDENT

The suggestion of a permanent Hall of Health or Man

proves for a number of reasons to be impractical. It is

therefore not being pursued any further.

President

RM:bb

--.. @--- 390 DAYS TO OPENING DAY

·nM ... PH J t1UNC"H£

EDWARD r-· CAVANAGH. JU

LOU R CRAUDALL

JA.Mt:S .J DELANEY

O[IWAflD f. G\MOEl,

WAU.AI.:£ K. HAAHI50N

ORGANIZATION COMMITTEE

GAADNF.H COWLE:S

G S E'f£SELL

AU RE.O F PERLMAH

WILLIAM r RO!JIN:~O~.I

JOSt:PH f'. P..DOAUOO

LLOYD K ALL~~N

M!O~~ lJfXTffi OTIS A1"(N0U:J

HERU,R1' L. ~A.fWE'T

VINCENT G DAfHJE'TT

JOH!\1 .;. UERGEN

JAMES U. jjLACK

WILLIAM fiLACi(

FWUF.:R1" E BLUM

on.J,I.AMW U01WUIICK

Ff-tEDUHC H. OHAUDI

POER ..:. OtH.NNAN

LOU\:,. ORI'):Or>

£DG4.fl M. OllONFMAN

OlTLEV W BAO~~K

fl. rcnANI< FH1001(',

RAU'H J. [tU ~iCHt:

WILUAM H. 01JRKHA.HT

sn1n s our-mows 0.4.'.'10 R CALHOUN. JR

JO~fPH F. CAflLifJO

A.MON G C"ART[rt JR

£LMER A. CA.RTtf'

ft>WAPll ,. C AVA~JA;:">H .JFi

EMMHII-"1. Cf..l.t.tlf

NOHMM..j CHANOlf~

liO'NAHD L t.·l,AJII\

LUCIUS 0 CLAV

L. G~R'T CLCMf.NH

CLARK M CLl FFORD

f'fdllrA.< M LON(.

JC4,.1 1. CONNEtLY

r:CWARD con-:.\ l·fYHOt-t M COW[~~

Co,RONI:R co·NtES

t.CJII fl Cr~-'NOAI.L

·~tNnY CHO\·VN

HQWARfl <; t-Ult.MAN

CHH·Tf:H DALE

I.LI.JYO H. l),&.L."f.:ll.

Ml~"i Jf.M1 OAUO'Mf'l.f

MAt. TOO£ C:OLLI H OJ\ VIS

OONALO C tJ.A 't'TO,_l

Hrr~DCkT HOO\/[R

"'!"H0~1A~ .J DEr.<~AN. JH

f.tA'If>WND C DE£H!Hfi

.lAM(~ .;. OELA.N€Y

Vot<.:l'<~ Ol'fH)IJLt-.T

THOM,t> E DCVV(Y

IlENE p'HAI1HON(.0URT

,._,101tTON DOV'.'NE'f

HJ\fiOLO .J tA:f!_,CHJ:'Il

OHV!L [ LRYF'OOS

JOf,f'PH C DUKE

;;.tAr,fAtl. l;U~IMJO

n:illHtM.nO f.l\[RSTADT

Cli.J.IH.rS 1: f.OLI:

~-mou-nc lf'l L:Ct'>ER

!·lOtH 1 A t.C•WAfH1'~

::. !I EY~SCl I

1.\MLS A. r"ARL.[Y

HORACE C n ANIGo\N

F M n.·om

.J0Ht4 M fRANKLIN

f'I1THICK J 1-H..\11\LFY .Pf

HICHAHD \V. F"Rt.[MAI"I

1.'-.'!lliAMD fLJt';"-IY

~~(Jfl(fiT D 1- GAf·H:ur-n n

I~A H GENET

''.AOI.ItlO G!,f'lll

firi!NAn!J !·. liiMOf!.

t-'fHtJ M GL.t.SS

THOM"-.S f" GLf.F.D

L!- OIJAHl' ~ (;tX C! H~O'f

fHOt.fA'' M <>000t'(.L.L0W

HARWt" f. c;CJlJLO

H.l.r-tQLD r C.HAY

PL T[f} Gl~lMH

t-4q~ L:IF~<INY ,·~HI<", .... ":l [)

:'f.'I'~OUk HALr'f.Rt..l

IOH~./ '/.". HA~lf.'>

J1.1 .. VF:flf.l.l.. li.l,fHlfMAN

EXECUTIVE COMMITTEE

THO~AS J DF.EGAN JR. CH.Io,IRMAII

MA.ff'l' W, LASKHl

rwunn MOSES

,AHTHIJI( H MOfU.Y

RICH,\TtO r,: f"'ATT[I<~cn. JH

~ l..lf':[,[fliC H i11!4.ND!

,._,_rJHftt. ~, t~uor~c

NIL\ iAM ti ~.100Hr

HONORARY CHAIRMEN

BOARD OF DIRECTORS

JAMr-:;; t-1 ~H.-·lff<

lf··,n h. HQLflMA!/

:,l"NL! ·,· c; 1-torr /!(.)'(\"\' HOWAflD

PALMEH 110'<'1'

WI! l·t\."--1 t' H:HI;'"

('.!'OIH>f.. HYAM

.JACOI1 1-: .JAV:f!:;

rli;:'HAHD L JOr-HO~i .JH

nrvnoru< c JOSr rH·.:; t-:UH~L n-l 11 KF.Allr-Jf;

MIEi Clil'j.\ F' Jor.rU.Y

JAMF"> 4 KOH'ER .• JI~

JO .r;·H H KI~J;";

. .\ l .\, I~ ( , r' ' II ".

GHAY<,(~'l KIH~

.}t)~l~l S Ktli!~HT

\Nt.t.1r 1-; r rc. n

ME,<£. t:::~lAr-1011 lAMtlf-liT

Mfh -'~.f1rtlT () LA ,1-'::11

HOflFH r t rHMAN

C'{)\J(,l . .E'.~ l.liGH

AIHHliH LF.\11T

lJ,Wifl ~.A l !'.'iTT

t<UO !:"H f~lr, Ll. IR

Mi'~·~ ~·~•fi(lflt'l' ,_I! f•[·,

<,l'Aiil f. Y Mt.HCIJ<';

<. H,A.f/;_E'~ n M<:CAf";!:.

iHI r.:t\. 1 J f'.~ .. (d~:L[_(

L t.'NI'j ·"' ~· ~~~·41{>\•; .i'l

CHMIU·:~.; POLE fTI

~'J!LUAM I:: I'OfTf.fl

FINANCE COMMITTEE

,'vll.t.IAM H MOHfOH

h~LL:t,l.-1 ·., HI.~~C>-il\f~l.J

\.JAV:lJ F·'O-::Klf!.:L.l.! R

.'CH~.J M SCHifF

1HOMA'J Jf'·rn~<,Q~l t.liLI·-t

PA,U~- Mil u:n '".!> ~-11·:.. MIT'CHI'lL

1n-;rr H"•AC"~ :d.IH!A·r

r,fOfVOF. ~"; MOOHr

q()y '/.i MCOkf JH

Wll.LI.l>.M H MOOf!r

f'\Jtif!..jf. MO!"l

V\'1,! lAM II ~-101\fDr<

Ht)ll~qr MOSt;S

Aflfl-li.•H H ~ .. IOTI.f.Y

r;l'l)l\•~f Ml.'f'PH'!'

:·JOI-tM·\ ": IJ tlf\\'1101) ~r.

1· A dROLL V !'-lfW<;I)'-1

\'wiL:..<A'-1 1 ';rCHOJ.~,

!" [LMt..<~ ~,(.'~1[ .IR

'.'-<'l I 1'\1·1 ·; !'ALf.Y

H fliLJCf. PALMff!

IVA<; V PA'fCt'.VITCH

l<'f ~1."1.'1i. C "Al'fflf~,()IJ Jfl

A:.f ''(! • f. !'I ill M.Ail

( L<~'lU'-. \',' f"-IAI fN

AM•_;; l. ;1 i':rl!•:.r JP

•J,ILL.••\M!:. l'('fl(H

f!JWA PO V r, ICKU~I!AC!t!:H

1-IAH(lLt• 1>: :c,u.Mt.f--1

,\1: ~~~"-!\ f •·OUI~l':OtJ

r t.,.•lf.• !-'0 ,•r• r:u.rR IOH',' n Rt)CK'fFE't.LF!1 1!1

WILLIAM F. ROOIN50N ~ll"'lU!:L I HO~HIMAN

1-'AlH. f' SCrtf.VANl GEORGE: E SPARGO

THDMt,S J 5HANAHAN

DA~.! ! 51i.\BP

A!.I•JI.tl(JI"/1 M WHITE"

IUH~_; liOHIMEH

t-H~!) A~.J~,I\ M ~cO!'!:tHJff·fG

->1\1.\IJf-.L I !IO~~LNMAN

t1U,j.JJ\MI;~ '• R')•,!,~lrHAL

·~rAt·H f Y M llt!MlHhJGH .IH

PAUl f.! ~·,cF<f.VAf>i[

fll•:t.~A •:., .J qJ,\f,AHA.rl

JO:llFH T ~-tL\RJ~ry

UAU 1: ~,1-lAflF•

l.f•LI_I;. M A. ~·Ht A.

<}AVID A SHE r'"RD

\',Al.f[P r':··Hif•LfY

.;AI!\ I~· .J :'l.AD~

'/.1:1'H

Hlrl [11 C ;--MITH

.I(HPl I -:'~YO! H /II

LIt HALf'H W <_;OCKMli~l

JO:.>C.PH t' ~PANG. Jff

.IA(.t\ I '3fllAU'3

HALI'H ' ~.Tf.b\U:>

;. IfF J .:.VUlDHUP

i'I\VIl.' T<':--HMAh

·\•, ,,r,r< .I l'OIIIN

·.•. Ill lA ~.1 .I TliACY

AI<THONY J TRAVf,ft

Mfl'i MAiliF.TTA. TRIZE

.".'M~ T 1fl1H'C

H ( T'.JHNt:f\ JH

H~Hf•'lf V~U ARSDALE'. JH

THO:M• •; J \'/,T•-;o,l. JR

~amrY J 'N[!~lDF.:RG

L·I\1/IU /1. 'fit"I•III.IN

,·\Lf.J:A~lDErt M. WHIT!:

fl•;,nnn M WHITE. II

;OH~l HAY WHITN!:Y

t-.-W:. \V~t~Drt.l. WILLKIF.

!C.',t'I"'H "lAI1!:T!KI

',',JLLI;..,M. ZlCKEt..:OOHF

f~!-1:.. .-: <.'l.I"HA

.. ... MEMORANDUM

~ vEW YORK WORLD'S FAIR 1964-1965 CORPriON If\ Too MR. MOSES DATIO A:r~l !!, 1~63 r;r y •• OM• John v. Thornton , & ~v% ~ suBJECT• World's Fair Inscription on Plates \:· ' -Yf { j; ,j,J

I spoke to Bernard J. Lynch, Director of Administration

of the Department of Motor Vehicles, today.

The inscription "World's Fair" will be on the 1964license

plates. The decision is now definite.

There will be only one plate in 1964 because of budgetary

limi~tions.

cc: :Mr. Constable Mr. Berns Mr. Preusse

' /

UNISPHitRE

PEACE THAOUOH UNOEN8TAHOINO

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING !52, N.Y. • TELEPHONE· AREA CODE 212 • WF 4•1964 • CAlLE ADDRESS "WORLDS FAIR"

April 15, 1963

ROBERT MOSES PRESIDENT

MEMORANDUM TO CHARLES PREUSSE

FROM ROBERT MOSES

If the Flushing Meadow addition is approved, will you please talk to Mike Castaldi as soon as possible about agreements with owners. It is hard for me to believe that he prefers to try out a silly constitutional issue. If we can purchase from reasonable owners, the rest is easy. The alternative of course is one comprehensive condemnation.

The Fair has a very substantial interest in this acquisition as it affects the Fair period and the post-Fair park, toward which the Fair contributes. I assume you and John Thornton will represent the Fair's long range interest.

President

-.-.,@--- 373 DAYS TO OPENING DAY

~ .

• I .... ' UNISPHER£ 01061

PEACE. TH-.OUOH Ut4DEAitANDINO

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52, N.Y. • TELEPHONE· AREA CODE 212 • WF 4·1964 • CABL! ADDRESS "WORLDSF'AIR~

April 17, 1963

ROBERT MOSES io"ttatOCNT

CONFIDENTIAL AND Nar FOR GENERAL DISTRIBUTION

MEMORANDUM TO GEN. WILLIAM E. POTTER

FROM ROBERT MOSES·

No doubt, following our very pleasant talk yesterday with Franklin Roosevelt and his associates, you are coming to some conclusion as our top man in this field about the 'Q:. S. Pavilion and ~xhih1ts, I shall give you mine, not so much to attempt to frifluemce your thinking, as to clarify my own thoughts.

Beginning at the end, my conclusion is that it is too late to change materially the physical plan and the objectives and content of the U. S. exhibits. Manifestly, the building cannot again be redesigned, and with the Commerce, GSA, U. S. Commissioner, architect and con­tractor picture as it is, they are going overboard on cost and hard put to it to finish on time. This cuts the funds available for exhibits and opera­tion and, since a deficiency appropriation is undesirable if not impossible, means compromises in the show or charging for entrance to certain special. exhibits, a policy matter. It is a tough problem for the new Under Secretary ~d it is too bad he was not in the picture at the beginning to supplement the efforts of really helpful people like Jim Delaney.

The U. S. exhibit program as outlined is noble, vague, sublimated, wordy and meant to appeal primarily to intellectuals, not to a majority of the 70, 000, 000 who will visit the Fair.

There is no use in rehearing all the suggestions we have made repeatedly and in good faith. They have been ignored or treated with something like disdain. Maybe they were no good, but at least they aimed at domination and integration of the entire Fair plan under U. S. inspiration. There is today no real relation between the U. S. Pavilion and

-....-.. @--... 371 DAYS TO OPENING DAY

... , ..

. ~ Gen. William E. Potter -2- April 17, 1963

exhibits and the rest of the Fair. We have gone on without it and no lonqer have the spare time and energy to axque this matter. We must concentrate on realizable objectives in other areas where we are dealing with people who are genuinely enthusiastic and not divided.

All we can do now by advocating major changes in policy in the U. S. Exhibits is to create antagonism and confusion. We have many other friendly and helpful federal agencies.to deal with and simply can't afford to give even the impression of attempting to influence the U. S. Building and exhibits. They will, in any event, have a respectable show and one no one need be ashamed of, but it won't be what it might have been, and other areas of the Fair will com­pensate for this disappointment. The Fair will succeed anyway.

President

RM:MR

TO:

FROM:

SUBJECT:

MEMORANDUM

NEW YORK WORLD'S FAIR I 964 -1965 CORPORATION

Those Listed Below DATE:

Roberto G. de Mendoza

AUSTRIAN GROUNDBREAKING

23 April 1963 ~ ~

~~tV You are invited to the Austrian groundbreaking at 3:00 P.M.

on Friday, April 26th and reception immediately following the ceremony.

cc: Hon. Ralph J. Bunch Hon. Edward F. Cavanagh, Jr. Lou R. Crandall Hon. James J. Delaney Bernard F. Gimbel Wallace K. Harrison

· Mr. Albert D. Lasker Arthur H. Motley William E. Robinson Judge Samuel I. Rosenma!)­Hon. Paul R. Screvane ./ George E. Spargo Thomas J. Deegan, Jr.

General William E. Potter Charles F. Preusse Guy Tozzoli Stuart Constable Erwin Witt William Berns Ernestine Haig General William Whipple Martin Stone · John V. Thornton

Judge Edward Maguire Hazel Tappan Phyllis Adams William Adams Louis Ames Gregory Dawson William Denny Jerome Edelbe rg Grace Glennon Joyce Martin · Mary Jane McCaffree Peter McDonnell Jack Potter John O'Keefe Al Simon Allen Beach Douglas K. Beaton Bruce Nicholson Lionel Harris George H. Bennett IAE Secretaries

UNIIII'HI:IU: OIIUII

NEW Y.ORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL" EXPOSITION AT FLUSHING MEADOW· PARK

FWSHIHG 52, N.Y. • TELEPHONE-AREA CODE 212 • WF 4·1964 • CABLE ADDRESS ~WORLOSFAIR"

,_ltAC.t: THIItOUOH UNOEit.TANOIHO April 24, 1963

ROBERT MOSES

l'ftUIOI:NT A

_,.......,8--11111

~ MEMORANDUM TO GUY TOZZOLI

FROM ROBERT MOSES

As to the Chrysler exhibit, spread loosely over six acres, I thought it was ingenious, unusual and in part incomprehensible. To be sure the trade lingo of these off Madison Avenue designers is hard for an outsider to grasp. I should think there would be a lot of operating confusion, that the very young and middle aged would find it puzzling and that only the bright high school and college kids and the mechanically minded would get what it is all about. The

·lads who presented it seem rather bored and terribly sure of themselves. They have some quaint ideas,such as huge water panels which are on fast tanks, walking under a big car, whirling gadgetry, reciprocal movement, etc. I guess it will work out, and it certainly will am use and intrigue the small folks.

President RM:gls

364 DAYS TO OPENING DAY

tifyA·

UNIIII'H CIIC 011161

NEW YORK WORLD'S F'AIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

F'LUSHtNO 52, N.Y. • TtLEPHONE·AAtA Coot 212· WF 4·1964 • CABLE ADDREssWORLDSF'AIR"

PI.ACC TH .. OUOH UNDt: .. aTANDIKO

April 29, 1963 ROBERT MOSES I'IIESIDENT

-..-.. @--....

MEMORANDUM TO GEN. W. E. POTI'ER

FROM ROBERT MOSES

Will you please have your bloodhounds

track down the Shea Stadium opening? It doesn't look to

me now like anything in 1963. We are vitally interested

···in Aprill964. Please have them give me real informa-

tion not rumors. Honest Injun.

RM:vr

1,.,/·'///···---1_.· /~~ /·' / /

/ President

359 DAYS TO OPENING DAY

..--,

UNISPHER£ OUU!i!

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52, N.Y. • TELEPHONE ·AREA CODE 212 • WF 4·1964 • CABLE ADDREss"WORLOSFAIR"

P[ACr.: THROUGH UNCERSTANOINO May 8, 1983

MEMORANDUM TO MAHTIN STONE

FHOM ROBERT ivlOGE:;;;

ROBERT MOSES PRESIDENT

Can we by chance get the Coca. Cola carW.ons to keel'> 1n Flush.inq Meadow Park? Could the tower be made permanent as the gift of Coca Cola 'l We tried this at the BeltJlan Pavllion at the le39•W40, but the Belgian govern• .ment •JS..Ve the carillons to Mr. Hoover for the llbrary at Stanford University-. T.hls would be a great thh1g for l*'luah.l.n:J i·.1eadow Pa.rk and a fine pern1a.nent ad !or Coca Cola.

/o/ Hobert t.:looes

PJ.•esld.ant

DAYS TO OPENING DAY

May 9th, 1963

ITINERARY :FOR

COMMISSIONER ROBERT MOSES GOVERNOR AND MRS. CHARLES POLETTI

:MRS. JANE COLLINS

Sat. :May 11 Leave New York at 09:45 on Pan American World Airways plane (Flight 118) for ROME, arriving at 23:59. Four First Class seats have been reserved. Transfer to

Hotel: Excelsior Via Vittorio Veneto 125 Cables: Excelsior Rome Phone: 489. 031

Accommodations have been reserved as follows:

Two double rooms each with sitting rooms and bath. One single room with bath.

Sun. May 12 thru

Wed. May 15

Tlm. May 16

ROME

l?age 2 May 9, 1963

ITALY

On Wednesday, May 15, Commissioner Moses, Governor Poletti, Mr. Robert E. Blum and Mr. William Berns --day trip to TURIN. The party of our gentlemen will transfer to Rome Airport for departure on ALITA LIA, Italian Airlines plane (Flight 044) at 09:50AM, arriving at TURIN at 11:25 AM. A car will meet them at Turin Airport and be at their disposal until departure from Turin Airport on ALITALIA, Italian Airlines plane (Flight 045) at 18:50 for ROME, arriving at 20:20. Transfer to The Excelsior. Thos. Cook and Son have reserved two seats Rome/Turin/Rome in Tourist Class for Commissioner Moses and Governor Poletti. The flight Turin/Rome is Tourist Class only.

Transfer to airport. Leave Rome at 09:30AM on Trans World Airlines plane (Flight 901) (First Class), for MADRID, arriving at 11:35 AM. Four First Class seats have been reserved. Transfer to hotel.

Fri. May 17 thru

Sun. May 19

Mon. May 20

MADRID

Page 3 May 9, 1963

SPAIN

Hotel: The Castellana Hilton

Paseo de la Castellana 57 Cables: Hiltels Madrid Phone: 2.57.22.00

Accommodations have been reserved as follows:

Two double rooms with bath and two sitting rooms One single room with bath.

Transfer to airport. Leave Madrid at 10:50 AM on IBERIA, Spanish Airlines plane (Flight 723) for Malaga, arriving at 12:15 PM. Four Tourist Class seats have been reserved. Transfer to ALGECIRAS, 150 kms.

Hotel: Reina Cristina

Paseo de la Conferencia Cable: Cristina Algeciras Phone: 1390

Accommodations have been reserved as follows:

One double room with bath. Two single rooms with bath. Two sitting rooms will be proviied, on arrival, if possible.

.. ..

Tues.

Wed.

May 21

May 22

Page4 May 9, 1963

SPAIN

ALGECIRAS

Transfer from Hotel in Algeciras to the pier in Gibraltar and embark on the SS "LEONARDO da VINCI" for NEW YORK.

BOARD SHIP 11 A. M.

SAIL NOON

SS LEONARDO da VINCI CABIN NUMBERS: Commissioner Robert Moses' Suite 80 - 82 Gov. and Mrs. Poletti Cabin 25 Mr. and Mrs. Robert E. Blum Cabin 101 Mrs. Jane Collins Cabin 59

Thu. May 23 thru

Mon. May 27

Tues. May 28

AT SEA

Arrive NEW YORK 9 A.M. Pier 84 - West 44th Street North River

., UNISPHERE 010~1

.,. ---~~~~-- /) t c 7"1 [) UfJMA... I

NEW YORK WORLD'S FAIR 1

?VL<£0PY CORPORATION

INTERNATIONAL EXPOSITION T FLUSHING MEADOW PARK I

FLUSHING 52. N.Y. • Te:LEPHONE·AREA CODE 212L WF 4·1964 ' CABLE: ADDRE:SS "WORL.OSFAIR"

PE:AC£ THROUGH UNDI:ASTANOIHO May 9, 1963

Mr. Robert D. Woodruff Chairman of the Finance Committee of

the Board of Directors Coca Cola Company 515 Madison A venue New York, N.Y.

Dear Mr. Woodruff:

ROBERT MOSES PRESIDENT (t

:

I believe Bernie Gimbel and Tom Deegan talked to you, after our very pleasant meeting at the Fair, about the possibility of building the Coca Cola Carillon Tower as a permanent feature in Post­Fair-Flushing Meadow Park and leaving the carillons with tl:le Gity _as a gift from Coca Cola with the proper inscription on the building.

--··· Let me make it clear that Flushing Meadow Park is at the geographical and population center of the City. The geographical center

·of course will not change, and there is not likely to be any great shift in the population center unless to a nearby point.

After the first World's Fair 1939-1940, some progress was made in the development of Flushing Meadow Park but there was not enough money to finish it. Our present plans call for the completion of the park after the Fair. We expecCto have enough funds ·to do this: In my 0pinion, based on some twenty-seven years as City Park Commissioner and thirty-seven years as head of the State System, this will be the most im­portant park in the entire City measured by size," usage or any other . " yardstick.

After the last Fair there was some thought of keeping the carillons in the Belgium Pavilion but Herbert Hoover kept them for his library ~nitord.

The difference in cost between a permanent and temporary foundation for the tower will not amount to much. The carillons themselves are what we are aiming at. I think this would be a very fine thing for the City and the Company, and hope that it will have your approval.

Cordially, ..--.. ·:.~;/><~:;:. / -

President 349 DAYS TO OPENING DAY

P£'AC~ THAOUOH UHOE .. STAHOINO

--.. @---

OtQ61

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARI<

FLUSHING 152. N.Y. • TuEPHONE ·AREA Coot 212 • WF 4·1964 • CAau: ADDRI:I:s MWORLDSFAIR•

May 91 1963

MEMORANDUM MISS ERNESTlNE HAlG

FROM ROBERT MOSES

Gen. William E. Potter

is to act as President while I am away.

ROBERT MOSES PltUibENJ

l J

/P P _ /_1;;~;;'0H-rj! ~ 1/

CC:Hon. Paul Screvrme/

349o A V S T 0 0 P E N I N G D A V

UNISPHG: .. C OtD .. I

,.EAC£ THROUC)H UNDtlltS'fANOtNO

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEAOOW PARK

FLUSHING 52, N.Y. • TELEPHONE ·ARE" Coot 212 • WF <4·1964 • CABLE ADDREs&"WORLOSFAIR"

Muy 10, 1963

MEMORANDUM TO MARrniN 8'T'ONE.

.FROM ROBERT MOSEf;

ROBERT MOSES "RCIIDENT

Please see if you can (.f1.3t a figure representing the additional cost of a oerJfliJ.(,on I. Coca Cola carillon bell tower ---------with the proper tie up to :.L•Y ulh•Jr rll~L:d1:d facilltics. Talk

- ........ @---

to C'.18n. Potter and Gen. Whip;,l•}. We~ may CJd this. Note letter to Mr. Woodruff. Ol.Jvi·.,u::ly. H W(3 do, ~;orne quick changes in specifications rnay l1ave Ll) lll) madu. ~

-·"~~ 7 .. , ,/'7 ) ?-;,[/

// ~· // I · // President

RM:bb

348 DAYS TO OPENING DAY

...

Saturday, May 11th

May 13, 1963

ITINERARY FOR

COMMISSIONER ROBERT MOSES GOVERNOR AND MRS. CHARLES POLETTI

MRS. JANE COLLINS

Leave New York at 9:45 AM on Pan American World Airways plane (Flight 118) for ROME, arriving at 11:59 PM. Four First Class seats have been reserved. Transfer to

Hotel: Excelsior Via Vittorio Veneto 125 Cables: Excelsior Rome Phone: 489.031

Accommodations have been reserved as follows:

Two double rooms each with sitting rooms and bath. One single room with bath.

Sunday, May 12th thru

Wednesday, May 15th

Thursday, May 16th

Page 2 May 13, 1963

ITALY

ROME

On Wednesday, May 15th, Commissioner Moses, Governor Poletti, Mr. Robert E. Blum and Mr. William Berns -- day trip to TURIN. The party of our gentlemen will transfer to Rome Airport for de­parture on ALIT ALIA, Italian Airlines plane (Flight 044) at 9:50 AM, arriving at TURIN at 11:25 AM. A car will meet them at Turin Airport and be at their disposal until departure from Turin Airport on ALIT ALIA, Italian Airlines plane (Flight 045) at 6:50 PM for ROME, arriving at 8:20PM. Transfer to The Excelsior. Thos. Cook and Son have reserved two seats Rome/Turin/Rome in Tourist Class for Commissioner Moses and Governor Poletti. The flight Turin/ Rome is Tourist Class only.

Trans.f~r to airport. Leave Rome at 9:30AM on Trans World Airlines plan (Flight 901) (First Class), for MADRID, arriving at 11: 35 AM.. Four First Class seats have been reserved. Transfer to The Castellana:Hilton Hotel.

Friday, May 17th thru

Sunday, May 19th

Monday, May 20th

SPAIN

MADRID

Hotel: The Castellana Hilton

Paseo de la Castellana 57 Cables: Hiltels Madrid Phone: 2.57.22.00

Accommodations have been reserved as follows:

Two double rooms with bath and two. sitting rooms One single room with bath.

Page 3 May 13, 1963

Transfer to airport. Leave Madrid at 10:50 AM on IBERIA, Spanish Airlines plane (Flight 723) for Malaga, arriving at 12: 15 PM. Four Tourist Class seats have been reserved. Transfer to ALGECIRAS, by cars, 150 kms. Arrive Algeciras approximately 3:00PM

Hotel: Reina Cristina

Paseo de la Conferencia Cable: Cristina Algeciras Phone: 1390

Accommodations have been reserved as follows:

One double room with bath. Two single rooms with bath. Two sitting rooms will be provided, on arrival, if possible.

Tuesday, May 21st

Wednesday, May 22nd

Page 4 May 13, 1963

SPAIN

ALGECIRAS

Transfer from Hotel Algeciras to the pier in Gibraltar and embark on the SS "LEONARDO da VINCI" for NEW YORK.

BOARD SHIP 11 AM

SAIL NOON

SS LEONARDO da VINCI CABIN NUMBERS: Commissioner Robert Moses Suite 80 - 82 Gov. and Mrs. Poletti Cabin 25 Mr. and Mrs. Robert E. Blum Cabin 101 Mrs. Jane Collins Cabin 59

Thursday, May 23rd thru

Monday, May 27th

Tuesday, May 28th

AT SEA

Arrive NEW YORK 9 AM Pier 84 - West 44th Street North Hiver

~rAOENDA ITEM 4 ••••••• MEMORANDUM

REFER NOTED -·· TO DATE •v

" To: Ca.al••f.oaer ao~Ntn ..... flred4au, lev 'rork \~01'W8a I'• FROM: Cuy P .. foa10U. DAYE: JUDI ), l96S SUBJECT! 8AI1D1I AD LUIS REFERENCE:

COPY TO: llitOU8• Cou&.Ula, "tbontoa0 ~1lt; iUJe~

~lfUitN,. I"IL•

l bave betm neaoUatina "itb Ee•tera Air t.tae• (01' the laot etahtMn 1110Dth• ceacemtna • caubiuation exhlbU: ond paaeeaaor ter111tnal facUlty .WJ~~een& to tba llft&ll Gate ac Ultla Stl'•t to tbla trantportati.OG ~acti.ora Gf tlte F•lr, •l•k ·~ - loti 4 .... 5.

the b&e1• of tho ana"'.,.nt 1e to permit E:ascam Au 1.1ae• to be altle t.o MU • pecuae ticket co tbe Fair ln connectton vitb tboir cJ1uttle 1'\Pa

fi'CM WalhiftiCOA and 8oaton.. Tbu plllt.en,;on wuld boan tbo chvttle in tbuo •itwa. be trudefft<l at taGundta A1rporc to • voicina IJu• (probeb17 011 ~ba eproa) aaci 1t1r01Cht 4uectly to lUth Stroot a.nd • ee~r•t• entr4nre to the la1ten Au Ll•• buUdt.aa. Ar:tJ Ua tbeao f'l~rn--:·:~~~1'• vlsb to retui'Q choy wouW eblck back ta at cha la&~tera Al~ Unc.• bt.aUcU.ca a& t.be ratr WQicb vwW I'IIICaDCMI ~ a MGt em cbo Qftf. all' ebuttlo.

the baeu for tbe •anter~~~at 1a •• follonr

1. la lieu of arouncl t"Ut EQatera vUl pq tba Pair t.Oc1S lor each ,..•••na•r to wbs 1t nllo a c•inatloa e1dl.- ueut IDII Wm:W'• F4&U edraifdoo t1cket.

z.. Eaatem'• AUi.abluls p.aymeat to tbe Fair will be • pcaoc.. of 1/4 aUUoo pusanaen or $21,ll7S vtlch v111 abo be &lila ••ut of tbe ll' dW'I:l p.IJDIDt \tpOA •iaaid& tbe w. ....

'). l.tU11Cft'41 8 IUXfaum p4J!D~Dt CO tblt rau ehall .. f.951000.

4. Ja:t~ttm a:t-.;dl have tba d&bt to b.8.ft 1u paaMapl'l eatn' &» fair via t:bet IA.ateroa buil-41\"18 without the DIU•.&.&J of &Oilla tbrcxtgb ona of the ••tolabliabacl admUalOD pte• a& &be r.u. A P.lral£&rtcm ~d wUl .au thill aaw IMaC •11 cee&a vUl N b•• by katana A11r LiDia.

DATI:

J

• l •

Both Hr. ~:itt cmd ~,r. Conflt~ble Appr-o-.,. of ebb ananc._.t. lt u rztt I'Mo.~indllUOD CbAt yocJ AP;1roYe tllh ~aotiaUon tai.Dct l - cotnriace4 it "iU, l.a ddltioa to the nn~l. brinz I'>Wly add.l.Uon.d vbieor• to tbe Fail' fr• , ... aostcm aU llagbiaatcm. D. '· ill'O~D bec&UH of tbt •illpUc1tJ ., tbe cocat operauoaa.

1Jttb JOUl" porm.tso1oo 1 w1U sullooi!.t ~hf.e it• to ca. ...c ... un; e~f CM lacuclve CowStc.e.

Guy r. 'fo11oU• Director t.:OI'ld Tzoa4e Dopqtaent

....

UN t S PH E A E 01961

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

F'LUSHINO 52, N.Y. • TELEPHONE·AREA CODE 212 • WF' 4·1964 • CABLE 'AOOIIIItiiSWORlDSF'AIR"

"lACE TH"ClUOH UNDt: .. STANOI N()

June 4, 1963

MEMORANDUM TO THE EXECUTIVE COMMITTEE

FROM ROBERT MOSES

While the notice is short I ask the Executive

Commi tt.ee to approve the attached three proposals

recommended by Judge Rosenman. I believe all

these are in the interest of the Fair.

President

AOIEftT MOSES I'WIIIIItllf

-..-·@--... 323 DAYS TO OPENING DAY

MEMORANDUM

NEW YORK WORLD'S PAIR 1964-1965 CORPORATION

TO: MR. ROBERT MOSES DATE: MAY 31, 1963 FROM: SAMUEL I. ROSENMAN

SUBJECT: AUTHORIZATION OF EXECUTIVE COMMI':M.'EE TO CONCLUDE A LEASE FOR A WORLD WAR II BA':M'LE ACTION THEATRE-MUSEUM

We have received a proposal from Creative Marketing & Merchandising Development for the purpose of leasing approximately 15,000 square feet for the installation of a World War II Battle Action Theatre-Museum.

Through the use of films and exhibits, various battles or World War II would be re-enacted. There would be some audience participation in the operation of some or the exhibits. The sponsor will pay $2 a square foot as a minimum guaranteed rent against a per­centage of 5~ on the first million dollars of gross receipts 1 7 1/~ on the second million dollars or gross receipts and 1~ or amounts in excess of $2 million of gross receipts. At the present time 1 we are unable to allocate a site to this project.

In the event that space becomes available in the near future, however1 authorization is hereby requested to conclude a lease in the usual form on the above terms with such additions and modifications as would be approved by the President of the Fair Corporation.

MEMORANDUM

NEtrf' YORK WORLD'S FAIR 196l~-1965 CORPORATION

TO: MR. ROBERT MOSES DATE: MAY 31, 1963 FROM: SAMUEL I. ROSEmlAN

SUBJECT: AUTHORIZATION OF EXECUTIVE COMriiiTTEE TO CONCLUDE A LEASE FOR A CHINESE THEATRE AND RESTAURANT

We have received a proposal from Lucky Enterprises, Inc. to lease some 10,000 square feet for the purpose o£ constructing a giant Buddha.

The sponsor will operate a restaurant on the lower floor and a theatre on the upper floor. The sponsor would pay $2 a square Coot as a minimum guaranteed rent against 6~ of the gross receipts. At the present time, we are unable to allocate a site to this proJect.

In the event that space becomes available in the near future, however, authorization is hereby requested to conclude a lease in the usual form on the above terms with such additions and modifications as would be approved by the President of the Fair Corporation.

MEMORANDUM

NEW YORK WORLD 1S FAIR 1964-1965 CORPORATION

TO: MR. ROBERT MOSES DATE: MAY 31, 1963

FROM: SAr.WEL I. ROSENMAN

SUBJECT: AUTHORIZATION OF EXECUTIVE COMMITTEE TO CONCI,tJDE A LEASE FOR A KIDDYLAND

Messrs. Alexander Korn, of Cash-0-Matic Coupon Corp~, Myron Leowinger, of Nat:t.onal Coin Machine Company, and William Kehoe, or Cherry Hill, New Jersey, propone rcn~ing approximately 50,000 square feet for the installation of a Kiddy Spaceland at the Fair. The text or their proposal is attached hereto. You will note that the proronal ls dated May 13 and is modified by a letter dated Nay 20 increa~~~ the proposed percentage rent on rides from lQ% to 15~.~-We have advised the sponsoring group that the games referred to in their proposal will not be permitted and the sponsoring group has agreed to such modification.

Authorization is hereby requested to conclude a lease in the usual form on the tenns set forth in the pro­posal attached hereto, as modified, with such additions and modifications as may be approved by the President of the Fair Corporation.

We have also received a proposal from J. J. Lord & Company, Inc. for a Kiddyland Amusement Area, a copy or which is also attached hereto. Notwithstanding the fact that this proposal provides for a guarantee of $4 a square foot as compared to $2 a square foot in the Korn, Leowinger, Kehoe proposal, we believe that the Korn, Leowinger, Kehoe proposal is superior in the nature of the attractions and will more than make up for the difference in increased volume in which the Fair Corporation shares to the extent of 15~.

BENJAMIN LOSSEF COUN91!LL'3A AT l..AW

TIIMFLP liAR DUII.DINO

.44 COU .. T 8TAB:Il'l'

B"OOICL.YN t, N. V.

May 20th,l96J

Aoeenman, Ool1n,Kaye,Petachek,& Freund, ~eqs 575 MAdison Avenue New York, 2Z, New York

~e: K1ddy Land Area

Att: Howard We1nete1n,Eeq

Dear l'i.r. We1nl!lte1n,

Confirming telephone conversation, !-1r. Korn hae asked me to advlse you that the prCtJOfiRl sent to you on May l)th,l963 oan be considered am~ndE'd to 1nd1.ca:be a propoaed rental ot 1.5~ on all rides instead ot 10~ aa atated therein. ·

PIWPOSAL FOH

1\IGGY SPACE LAN(: /.H HIE.

N~w York ilorld 1 s f'Cjir 1~6'f-5

Lcmd t\) iJ~ · h-!.:JScd: In the Lol\t: Ar~u, t:h.: !Jv,Oull 54UCil 1. It.

d t.: s <.. r1 ot• Ci d ~· f n 1 I v.-1 s :

1'\rc., II Block ~.7 (2H,~lOO) ~md <~ conli~uuu~

·'lJ!JruXililetely IJU' X 1G0 1• ~*-

-----t-;~ I ...; II

r~~l.ri;JI iun uf rdddy ~ )\.JC~lam.l: Thirti~l:.'ll uf l.ht• IIIU~I. :·l•lllli r

:dJ(Jy r1u~5- o·tr-.; ~lll~ sly •..:0 tv,: ··~p:~ct::'' lhl;"lllf.;. l.iC:·. • .. r·· U·.:'S 1 :Jih:d fur ::,111._.11 chi 1 uren un 1 y, "l!.huu~ll tJrl '· ,,_.'</' I: h I' ..• r,: m.:;y u(t:0nl!J'5ny d yuun~slur-.

"Spac!:! St.<Jtion'' ;~Jcoves are !Jl<nnerl t•. rt:st ;:;nd r..trL.i··, .. nt arl.!eS, ; nd wi 11 ;.; 1 so l>•; used fCJr sch~·ciukd birthc:t-·Y i~· r 'y l;t

S\:.huo1· uut in~s.

,·iilh th•• f,lir'!-. JH!rnti:-,~,fun, i\iddy r\.frt::Shlllcnl.•, •·rll; :11.•-'. )t.i-_ will h:· "·Ul<l, ,:11 j.F•rt of Uh: 5Pf:(;L tllt.'fll':, i·11C.I :nr;t~;, ;.,., :,• ... li•.

'J~IIIlcs, ~,ud• ,5 bu\·diny .:1110 s1<ee u<.-11• .,.,.ill be av .f);ol.dt·.

11 s1..:1nd-up ldddy thuutrt; will schcdu1cpt:rit••lic ~·"H'·'• <:~.J_.i_ • .md other kiddy sho\-JS, ct no <.:h<.:rge. fl•.,vie (.nc' r·t ~:·.r~ _.p.._)i•h· will ue invited to give •'live'' shows to their kiddy l.;n:...

Th~ 13 riJo:::s nuw pl;;nned arc HS folh>ws:

ld;.;E NO. 1 2 1

1.'

1\lDOY ~PACEU.\NC NAHE rr.<1n Tu Ldur1c:.ldny p,Jd uut1'r SpC:!Ct• fun Huusc My:::.!l}dcs or Plvnt!l Vt:ntJ<;

j" I )' i II ~·J :., 'Ill( I ' I '•

/lttiJI'I TUIIlpH•·

'.pd~.·· (' .. ruu:.t·l

r liM t. r • .'·I·~C ""1"r."l'i7'- --

furt lfi.o• r•.t, l•,llyh iritl:. r· .. • I•

r l)'ifl· .•••. , .. I . '• r •, i t 'II ( I.·.. J : : I I I • :! If·.···~

- --

.dLE NO.

7 I' ,, Q ..

10 1 1 1 2 I 3

Pr i c;,:e:, :

~lDDY SPACEL~ND NAME

Mi ll<y .:~.y cv;,st...:r He 1 icopt•.!r Cclno 1 s uf 1·1;:;r s

flocl<et Shif) Sky Fight~.;r fun S tl t 1.! 1 i t e Gr~vily c~ntrifu~e Planet M~rry-go-round

TR;:.( E NAi-1l

h \.1 J 1 I" (, _ · I · r

II... 1 i c. vp ' .. r 1.:. t t r iJ c .. t ; i '

Tul.J$.01 '"''' ./hi iJ t\ l dd'/ f\t;l' I / -~1, -I ·JI.IItj

(Jr1ces f,>r rides numburcd 1 tllrou~h 8 wi 11 b~ 2)¢ j1er ri•.•:: fur rilk': 9 thruu\Jh 13 th., pri~e vlill b.: l;i' pvr riu,. lh.o.~ ... :·, th..::rc ~vi 11 IJ,: di scuunl books sutd off~rir•'J, fur cx<..ru;.l· .. , s:'.i~ V~:.lu·,; in th:k.:·ts for ~2.00, unci ~).50 in Lh.r;·.~t '.,f, Ill•. fvr ~).00.

rli'ni':r·rrn"'t1t : ll i; pl.nnud Lu ~el UIJ ,_ ll\.:\1 c'orpor,,thm lu in• t. II rr· llpl!rult: this !JfOjl..!ct. Amomg cill~ <'.J'~tivl: dirt':Ctvr'· WI" ·intt-rH .. ,.

l'lilliam t\eho~- Q\mer .:111d operc..tur of se:v~Jr;d i·i<:c'il·r·•-·, i•­clu(:iny the "~hvWCC.•SC" kidcJyJ,.nd in r_l,• •. r· :' r·i~l, .J. Has b<:len in outd()or amusernen t lJU" i rH; ;. •. I 1r . . r

20 years.

,.;yrun L~t>winy~r- Pr::~ic!vnl rJf N<•liune:l Cuin ~1 .. chin~ r,t.!t•in.ny i• v-iashin~tun, t,;. C., owns f.lrH.l upr. r ,.t t." , u t•: •·. 1 i ·. arnu~.,_.r,,~.:nl iTii:ichines. H<.~s 0irt:clt;-t m;.n,- ·· u i~· comp6ni1~S duriny the IJdSt lu y1..·;,.r:-.

Alexan~.-~r Kurn- Pr•::sid;..:nt of ~<-i~h-O-i'-1•Jti<. Cuu1Jon Curp. v'-·J 15 yt;ar:: cxpt~ri,cnc•. in mc;na~iny .·nd tiirv.t.ir_ cumi)<Jnics in various pr~rnutivn pn.>~rr..~ns.

A!:.Slltlliny th~lt the Fair Is In~up.m;c undt~I'\-Jri l.\:r ,.Ji 11 h .. rl'hll

tn~ rr:-ljuir"'rl in~ur<lncl!" ::1t the nnrmr~1 kirlt:iyl.::md r;.;tP. ~t ~.J,:. ,)r till.: ~Jruss rh:t_. ri.!ct·ipts, or h::~~, th~.: ft.Jlv.di·L .renlol rates t~rc· ,)ropos.:.;d:

un u 11 r i <.112 !': un games

1 0~ vf ~Jross 2 )}~ u f ~ r o s s

t1ll .. 11 r\:fr~:r.hnr::nl:;, n,n,,·ltiv"'., ("'tL., lh• J,,,,.,, .. • , ,, r r ,,. n t d fJ~ oft •. r i: cl l u u I II,: r ( · t.-nt..\: :. ' i "'' .. i 1 ': 5 ul• : h ·• ·-.(,;;!)\·• i l,,dl\0.,.

~I . .. J. Loi-lT> & (~()~IPANY I

\ INC t::lR:Pt::l RATED

11•1 l!:.A.ST 4[1Ta STRI!:l!tT J'Jl!:W YDRI': 11!5, N Y.

Ml~ ··~~-•o

•r.c•·•·• ~·t ""'~"'" ...... ,A, ... ,,. • .,, .• ,,.,,,,

~lr. lluward \veinr.tein l{osetmlan, Colin, Kaye, Petschel< & Fn:!und >i "\ H.t1.l i~;o11 1\vemtc

i\c\,. Yort .::~, Ne,.; Yorl·.

Nay 2t, 19·~...~

i~e: He\,; York 1 orld·' s , .. ,.,: 1

Ki<.ldec Hides

near Mr. Weinstein:

\.Je are interested in installing .:1 ''Kiddylnnd /\rnw;~­meut J\rea'' in Block S7 of the Lnke /\rea of the Fa i.r.

l\tr pro::oseJ kiuJyl<.rn<.l would Lc a l:i.mil<H.l acce:>s ~trca of ,·,5,000 to '10,000 SCJtJarc feet with rides and amusements designed for children ten years old a11d Y~'unger.

l..Je woulll like to include a standup milk bar in the .:Imusement area l-lith a restricted menu so as not to Cduse any serious waste or litter problems.

The theme of our kiddylantl vlill be: --

WONDERFUL WORLJ> OF CUJT .ou Jt:N

a fantasy dream world of peppennint car1es and ginger­bread houses .•

Rides will be designed and decor a ted in an interrw lion- • dl flavor, with operating personnel in costtuncs depictin~~ the various countries, such as:

• • • I • • •

' .. ~' ' ...

Nr·. Hm.,ard Weinstein -2-

Venetian Gondola l~ide i\i'rican :.>,tfari Pidc

American ''ild !Jest Show ~~ tage Coach Ric.le Swiss .»Id Lift JUde A.L p:ln(l Nount~lin Tour Jaoauesc Ri.cksho.w Hide lnJia ~lephant Ride

anJ numerous other amusements in keeping with the thetne.

ln addition we would also include a .. Children's 'l'hc:.l U:r'' presenting:

Pupnet Shows . Leading Chi.ldr0n' s 'J.'hea ter Grouns

N.-1g ic Lm .:.mu Nag ic ~.ihows Square :md Folk Dancing Children's "TV" Personality Shol>'S, etc.

\,e propose a guarantee rental of FOUR nOLLJ\lU; ( :,ii~.UOl a square foot, against FIFTJ<;lm P~:H. CBH'l' of the ;_;l·ons receit,ts.

\\.l! .1re adequately financed and well experienced jn the dGsign·, installation and operation of a ventur.r.• of lid~: ~YP•~ •

i·'e l-lOttld .1pn1~ecii!tC :my consjder:tt:iotl you l~jve lhi.r. a;lpJ. ic~•t i.tJn.

Very truly yours,

J • .J. LtliUJ ,,, CUHPANY, INC.

:?~Q~~~ ~\ ~t~l. ·''· ~\ohert 1~. l~denr. President

RllE/nf

TO•

SUBJECT:

MEMORANDUM ,~

NEW YORK WORLD'S FAIR 1964-1965 rPOR~/6N MR. ROBERT MOSES DATE:

M. R. PENDER

NEW ENGLAND

Governor Peabody signed the Massachusetts legislation on Monday and all funds are now available for the New England Pavilion.

The Board of Trustees of the New England Council World's Fair C.::,rporation met yesterday and agreed to issue invitations to a group of selected contractors to bid on June 25, 1963. Construction should start by July 1, 1963.

M. R. Pender

UNISPHCRi£ ClOC!ol

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

F~USHING 52, N.Y. • TELEPHONE ·ARE.\ CODE 212· WF 4·1964 • C.t.BLE AODRe:ss"WORLDSFAIR"

PEACE THAOUGH U~OE:RST.NOII\(0

June 6, 1963

Mr. David Rockefeller, President Chase Manhattan Bank One Chase Manhattan Plaz2. 1\'ew York, New York

Re: Soconv Mobil Exhibit

Dear David:

We are very pleased to learn from Socony

Mqbil that t."ley will be exhibiting at the Fair. Thank

yoa very much indeed for assisting us.

Cordially,

~};//J-Robert Moses President

321 DAYS TO OPENING DAY

ROBERT MOSES PR~SJDE.NT

t\ I o,3o

MEMORANDUM · COPY NEW YORK WORLD'S FAiR

TO: MR. ROBERT MOSES 14,,_ :JL

Qri,). ·· ~ l/11 l&l

\ -tv ~~ ~ 's absence\ spoke this afternoon with

Fran Miller of the Trans tation Section ~nd told him of your dis­cussion with Mr. Mark Cresap of Westingho se regarding a desali

FROM: Martin StoneR\ ~ ·'~

SUB.JECT: \ w-

ization plant in the Hall of Science.

Mr. Miller told me that he had written to Mr. John W. Simpson, Vice President of Research and Engineering at Westinghouse, offering Westinghouse space for a scientific exhibit. Calls by Mr. Miller, stressing urgency, resulted in a letter from Mr. Charles Fry, Director of Public Relations for Westinghouse. Mr. Fry declined Mr~ Miller 1s offer, with thanks.

This matter, of course, was resolved within the lower echelon of the Company and should not in any way prejudice pursuing Mr. Cresap who,as President of Westinghouse, may have his own ideas about the desalinization project as a. specific.

When Guy Tozzoli returns on Monday, it may well be that he will want to talk with you to exp!.ain the background of his discussions · with Westinghouse as well as apprc)aches which have been made to other desalinization firms. Inasmuch as Guy is much more familiar with the subject of exhibiting in the Hall of Science than I am, perhaps it would be best if he carried through on this project. I will, of course, be glad to work with Guy.

MS:cl cc: Mr. Guy Tozzoli

Mr. Fran Miller ,. ' l i

: r

i!..

MEMORANDUM

)\ ~NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: Those Listed Below June 25, 1963

FROM: Bill Berns

SUBJECT: "WORLD'S FAIR REPORT" PROGRAM ON WNYC-TV

Radio station WNYC and its television outlet, WNYC-TV, Channel 3L'(UHF), will broadcast a half-hour program on the Fair on Friday evenings from now until Opening Day of the Fair. (TV time is 9:30p.m. - radio time is expected to be sometime between 5:30 and 7:00.)

This department will prepare the show, which for the first few months will consist of interviews of Fair Corporation officials (see attached schedule). Exhibitors will be asked to participate later.

The format will be informal, but based on a scriptc of suggested questions and answers. Henry Lienau will be in touch with each participant to go over the scripts.

'The program, entitled "World's Fair Report," will be taped each Friday morning on the day of the broadcast, at WNYC-TV studios on the 25th floor of the Municipal Building in Manhattan. Tapes will be preserved, both audio and video, for possible future use.

\. \ May we count on your being at the studios on the day scheduled at y ~ !0:00 a. m. for taping? ~ v

MrMr·. Robert Moses 1'vir. Milton Kayle ~('} ~ fl' Bill Adams Judge Edward Maguire

Mr. Lou Ames Mrs. Mary Jane McCaffree Mr. Allen Beach Mr. John O'Keefe Mr. Douglas Beaton Governor Charles Poletti Mr. A. N. Brion General William Potter Mr. Stuart Constable Judge Samuel Rosenman Mr. Thomas Deegan Mr. Martin Stone Mr. Stanley Finch Mr. James Toney Mr. Walter Giebelhaus Mr. Guy Tozzoli Mr. William Kane General William 'Whipple

WB:gp

cc. Mr. Peter )/IcDonnell

. ~·

SCHEDULE OF "WORLD'S FAIR REPORT"

Tape at 10:00 a.m. Friday; Air 9:30p.m. Same Day- WNYC-TV & Radio

July 12

July 19

July 26

August 2

August 9

August 16

August 23

August 30

Sept. 6

Sept. 13

FAIR CORPORATION

Chairman of Executive Committee­Promotion

International

Federal & States, New York City, Engineering

Transportation Area, Getting to the Fair, Internal Transportation

Industrial Area, Licensing

Culture, Sports, Special Events

Running a Fair, Concessions, Lake Area and other Amusements

Press, Television, Radio

Labor Relations ·

Executive Division

P ARTICIPAN'I'S

Mr. Deegan

Gov. Poletti, Mr. Beaton, Mr. Beach

Gen. Potter, Mr. Pender, Gen. Whipple

Messrs. Tozzoli, Brion (Greyhound)

Messrs. Stone, Kayle Finch (Exhibitors' Ass'n.)

' Messrs. Ames and Adams, Mrs. McCaffree

Messrs. Constable, Giebelhaus, Kane, Rosenman

Press Advisory Group, Toney (RCA), John O'Keefe

Judge Maguire

Mr. Robert Moses

FROMs

SUBJECT:

-) Hon. Paul :R.

' ~\ MEMORANDUM

\~ NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

GENERAL W. E. POTTER (1, i~]\TTTNE 27, 1963 1\.11'1 t t~ . , ~i\ \- ~ /IL

M. R. PENDER !\ , \.'' , \ ~ --.K.---Minnesota ~frVj \1' )c · \ l )I \ ~ ) '

The State of Minnesota will sign a contract with North Star on Monday, July 1, for $130,000 for building construction. The remaining $20,000 of the appropriation will be used for displays and staffing.

Seven companies have signed contracts for space , including the Revere Division of Minnesota Mining. Twelve more are virtually committed and six are actively considering participa­tion. These include five individual cities, Hormel, Pillsbury, General Mills, Tonka Toys, Gould Batteries, Gold Bond Stamps, and Green Giant Peas. They expect $200,000 from industrial participants.

A representative of the contractor, Kraus Anderson, is in New York City today obtaining details on construction problems at the Fair.

Mr. Kaufman expects construction to start around August 1st.

M. R. Pender

MRP:jfm

··/' ,.

01861

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL. EXPOSITION AT i"LUSHING MEADOW PARK

FLUSHING 52,N.Y. • TELEPHONE·AAEACODE212·WF 4·1964 • CABLEADOFIES&"WORLOSFAIR"

June 27, 1963

MEMORANDUM TO GILMORE CLARKE

FROM ROBERT MOSES

ROBERT MOSES I'IIEaiOENT

Will you please make a completely detached analysis of arterial landscaping at the Fair to show what needs to be done to get this work finished on time. I realize that there is only one full plantL'"lq season left and half of another. I want to know what I have to do to :force activity before it is too late. A short overlap on the Fair might not be bad but if the general appearance of access and the grounds is not gvod the impression on fr.e public and effect on the Fair will be serious.

RM:bb

300oAYS TO OPENING DAY

P(AC[ iHAOLJQH

UNOt:RSTANOING

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52. N.Y. • TELEPHONE ·AREA CODE 212 • WF 4·1964 • CABLE ADDRESS "WORLDSFAIR"

ROBERT MOSES PRESIDENT

Ag·enda will iollow.

July 15, 1963

2;)1 DAYS TO OPENING DAY

ERNESTINE R. HAIG

~~ Ju1J J0,196)

MILDRBD CAMBRA A.l)llllMIStRAtiVB ASSISTAICT '10 tHB PRBSIDIIR't

JIB. PBES:tDEIT: Be: World' a Fair/ Greater Mew York

Pund Campaign

The employeea qt the World's Pa1r having contributed ,?.76 per capita (the highest oontr1but1on reoe1ved to · date) tor a total or $1,242.52 will be awarded the ~si~l~v~e~r:.Jl.,I..W~.J.!D-. ___ _

obert Moses w1l.l be presented w1th a tioamed silver o1tat1on, 1.2x16, and Harold Blake, Campa1~ Cha1rm&n, w111 receive a desk paper weight or mahogany w1tb a1.lver Mdall1on. --···--

MarT1n Kanter feels 1 t would be more t1tt1ng 1f you would do the honorB.· \

If this meets w1th your approval, \1\.~ a time. aav1ng d.ate would be Au~et l5t • \l. , This 10 eoheduled for tbe next 'World' a Pair executive committee meeting~

L1nooln Center also will be awarded.

Dr. William Schuman, President, ~~ ..,1.11 reoe1 ve the Br.:mze Ker1 t Award and ·. M15e Rhode. Bartholomew, Cba1rmrult w11~ 'H {tJ l"!e pres~nted w1 th a desk paper weight. \JVJ

Cont-rl·out.iou roce1¥ed: *5 .80 per \, __ / osp1.ta.o 'I'tJtBl! i579.80.

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

MR. MOSES DATE: AUGUST 2, 1963

FROM: STUART CONSTABLE

suBJEcT: LaGUARDIA CONSTRUCTION

I talked with the people in charge of LaGuardia Construction at the Port Authority. All of tile work at LaGuardia between the buildings and the Parkway will be completed by April 1, 1964. That is tile date for the completion of the landscape contract.

There will be some work still in progress at that time. This is the filling at the South end of the Airport where the Port Authority is creating a new 15-acre parking field. The surcharge will still be on this area when the job in front of the buildings is completed and the new parking field will not be completed until late in '64 or early '65.

--=J4=-.-=..:--==- L -;···-C' ··~ ~ _/_.l ,.___..> •'.[ ,l ·.)

'· ..,. I \_, \. r \ . \...,'J

I ! "'.\ '.~{v

J,Il·1COLN CENTER FOR 1'1-m PER'FORt1It{G ARTS, J.NC. \ ,'-' . ·, ,..,,

...... , ... ,,,., < ,, •.~ O!<V ; •' ..... : \ ~ '' l · .. ~ '·

',/' ·to~·./!'~!!'.-~.. ' .. ' ._..:

',.J Augus::: 14, 1963

TO: All Directors \_.

FROH: Edgar B. Young

SUBJECT: Change in Opera Opening Date

As a result of careful review of the Opera construction schedule with 1-Ir. Lou Crandall of~ Fuller Company, it has become clear that the Opera House cannot be finished in ti~e for a 1965 opening.

________ .. _..._..,.__...,--..,.-., .. ..,,.....,v.,.....,, __ ,....,.., ___ .,~-""""'...,_""'""""-•"''..-<.•-""'"•' •-'

This matter has been car~iull1 considered t-lith Hr. Carl Morse from the construction angle and with Hr. Bliss from the standpoint oi ·c~;.e !<:ct:ropolitan Opera. Reluctantly we have concluded t:-•;:;!: it is necessary to plan for the opening in the fall of 1966. Public annou11c<;ment' ·to--this effect will be made on Friday, August 16th, as indicated in the attached copy of press release.

All pressure will be maintained to carry through the construction as rapidly and economically as possible.

~ NO'r CIRCULATED

I ._,

~ I 'v\? . . \)/ '- \ I\ , 1\ i: 1~

~ \\i ~·\ ' ·;:.~ \ ( ,· \ \., ;

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

·~ ·· I I l SUBJECT:

FROM:

DATE:

MONTREAL FAIR

THE GLOBE AND MAIL

AUGUST .31, 1963

CIRCULATION)'

What Fair, and Whose? The confusions, conflicts and inde·

cisions which perme'ate the planning for Canada's World' Fair In Montreal in 1967 suggest two alarming possi· bilities: That there may not, in fact, be a fair; or, If therfl is one, that it may be Montreal's fair and not Canada's. '

An examination of the situation In this newspaper yesterday Indicated that planning and work on the fair are already so far behind that only a full-speed-ahead, no -costs· counted effort cari put the show on the road by 1967; and no machinery for such an effort at present exists. So lag­gard has the work been, indeed, that suggestions are being made that the fair be delayed for two years, to 1969: But this would destroy the principal national purpose of the fair, which was that It be a great celebra­tion to mark Canada's hundredth year of Confederation. If we cannot have the party on the nation's birth­day, then there is not much point in having a party at all.

It Is obvious that the fair can be produced on schedule. only if it is given strong top management, and if that management is given the power to make decisions and to act.

But who would that management serve-Montreal and Quebec, or Canada? The present Board of Din~c­tors is now overloaded 11 to :l in favor of Quebec Province. The Fed­eral Cabinet Committee for the fair has one English-speaking Canadian member, Prime Minister Lester Pear­son, the chairman. The other three members are Justice Minister Lionel Chevrier, Works Minister Jean-Paul Deschatelets and President of the Privj CounciLMaurice Lamontagne, a.ll of whom repre!!erit Montreal .

ridings. Perhaps the most dominant figure in the picture, moreover, is Mayor Jean Drapeau of Montreal.

Mr. Drapeau won the first round In the world fair battle by going over the heads of the Commissioner-Gen­rral and his deputy to the Federal Government 'nnd gaining approvnl for his choice of sites, an actwn which resulted in the resignation of hoth officials. Mr. Drapeau appear9 to view the fair as an expression of Montreal rather thaR Canada, and his influence at' Provincial and Fed­eral levels .is great.

In resigning, both the former Com­missioner-General and his deputy, who themselves represented Mont­real, called for broader Canadian representation, possibly even all­Province representation. Mr. Harry Price, former president of the Cllna­dian National Exhibition, who lllso resigned as a director, said that h& had offered. CNE help to make the Montreal World Fair a trufy Cana· dian exposition. "They didn't seem to want our co-operation," he said. "They took a purely local and paro· chial attitude to the fair."

It is now estimated that the fair will c,ost at least $585 million, or which a large part would be provided, throu~.:h the Federal Government, by the nine Provinces other. than Quebec, Alr~ady the Federal Government has agreed to a curious manipulation of 1 he Trans-Canada Highway which will see it forming a cross in the ht!art nf Montreal. Such a cross has noth· ing to do, of course, with the Trans­Canada Highway. A convenient formula has merely been applied to give Montreal Federal funds with which to improve Its Internal high· way system.

If the falr Is to be a Canadian fair, such Federal expenditures might be justified. But If the fair Is to be' run by Montreal solely for the ~tori• fication of Montreal, then that city Is no more entitled to Federal assistance• with its highways than Winnipeg or VAncouvel:'.

There Is no objection to Mont· n•al's putting o~ a fair, with the ar.~istance of Quebec as the CNE has th" n~sistance ot Ontario. But tax· p.1yet ·' in the other nine Pr9vinces should be expected to assist only it the fair Is a genuine expression of the nation as a whole.

NEW YORKW 1964-1965 CO ORLD'S FAIR RPORATION

,,_,.::,. ·.-.: ......

COPY

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION Flushing 52, New York

September 2, 1963

MEMORANDUM TO GEN. W. E POTTER

FROM ROBERT MOSES

I want a final reliable answer by Friday of this week on following major space allotments, down payments and beginning of actual construction:

Lupo California Belgian Village Italian Pavilion French Pavilion Five Multi-Purpose Pavilions

I also want the final answer on pending matters in the Amusement Area - that is the answer Judge Rosenman is asking for on space.

We must lower the construction boom without further postponements. Then we must go after the exhibit schedules.

/s/ ROBERT MOSES

President

RM:MR

NEWYORKWOR!...D'S F7:f=i 1934-!965 CORPORATION

TO: Mr. Robert Moses October 7, I

FROM: William Wl1ipple, Ji SUSJECT:

' ' i'j: ' I '. \ ' U. S. Space Park ~·

Guy Tozzoli, Gil Clarke and I :J.ave discussed the matter of the prOlJO.sed U. S. Space Park ut t..~e side of t.he Hall of Science. Tirdng is important. T.:1e p:.(';;;limL:.:J.ry ls.yout prepared by NASA seems g·enerally satisfs.ctory and -vve will try to firm it up this week.

We should plan the lightin-J a~~cc:. fm.:::_dations at once, iY1 Ol'der t11at we mc..y lay electric conduit unc:t dri'Je the t•.vo groups of piles which will be requil'ed, and still oe ::'ole to pave t.~e ar.:;a tl1is fall.

I recommend that Gil Clarke be ch:.::.::·;red with g·eneral desig11 and supc:::vision of construction, wlt.~ e:.ssistance as l'eq_uired from Ha2::_el and Lc..nger on lighting·. Sys~:a and Eennessy should be i i,/-

1 elec-c:cical engineers, as t.he service v1ill have to be tied into the , \ .. --' \; electrical installation for the Hall of Science. Both will be \ ... / \\GgrD.pensated as for existing· contracts.

Wwjhc

:\ ;, \__, I , , :_;

; ; \. ·y \!' \.; \ \_;

\ I

\ ,, ,,,.) ·.

·. ,'..: ,_,

W---"--Mu._ ~/\._ 1 iJ.A Chief Engineer () v- -----

I ' ',.,/ /'' . u . . '

·' . --

.-,

-.\ \ \ '·.

-~" •.J

\ \ \ .

'-._\\<' , .

. ,

TO:

SUBJECT:

COMMISSIONER MOSES /

/

STUART CONf'TABV

The following people attended a meeting on January 7th on the Queens Zoo:

Mr. Charles Meyer Mr. Gilmore Clarke Boro. President Cariello Mr. Thornton Mr. Pender Commissioner Morris Mr. Witt Mr. Constable Mr. Shapiro Mr ,«rEest ·clark

/Mr. Murray Davis ... Mr. Berns

_____ ___, ~~-'

/ /

,/ Mr. W. Earle Andrews

. / It was the unanimous recommendation of those present to proceed in ,accordance with John Thornton's memo which is attached.

/ ----------\ /...-

j/ The Fair will proceed at once with preparation of necessary legislation · and will confer with President Cariello. The Fair will as soon as possible

put out a brochure on the Zoo and Botanical Garden which can be used to persuade some capable people in Queens to join the board of the reorganized society and for other useful purposes.

:......- It was agreed tbat the Fair will, if the Society is willing, retain the New York Zoological Society to re~o end the type of Zoo which should be built in the Corridor and to consult . ~ W. Earle Andrews and Gilmore D. Clarke's offices during the preparatiOn of eliminary studies for this Zoo.

' I

On January 15 the Board of the Zoolqgical Society will decide whether or not to permit Fairfield Osborn to enf~fito an agreement of tbis sort with the Fair. //I ~

Attachment SC:rg

//" - ···~_-;__ ---- -- --/ ./--;~- -- ,-----. /'-

--- ~ .. c '(,.- -----

THE POST FAIR PLAN: STATUS OF QUEENS ZOOLOGICAL

AND BOTANICAL GARDEN SOCIETY

Existing Legislation

Chapter 913 of the Laws of 1961 authorized an agreement between

the Commissioner of Parks of The City of New York, New York World's

Fair 1964-1965 Corporation, and The Queens Botanical Garden Society, Inc.

for the operation and maintenance by the Society of a ''botanical garden

and arboretum" within Kissena Corridor Park. The statute states that

the contract ~Y pr~Cniong other things, for membership on the ·"

board of directors of the Society, of the Mayor, the Commissioner of

Parks and the President of the Borough of Queens. Upon the completion

of construction of the garden and arboretum, the City is authorized

annually, in its discretion, to appropriate a sum for the maintenance

and support of the garden and arboretum.

Agreement Between' City, Fair Corporation and Queens Botanical Garden Society

By agreement dated February 1, 1963 and made by the Commissioner

of Parks, the Fair Corporation, and the Queens Botantical Garden Society,

the Society was granted a license to occupy and use certain lands wittrln

Kissena Corridor Park for a botanical garden and incidental features;

-2-

The license is subject to the condition that the Park Commissioner

may designate certain areas of the premises for the maintenance of a

zoo by the City or by other lawfully authorized organizations.

The agreement states that the City shall annually provide to the

Society such sums as may be deemed proper for the maintenance and

care of the building and improvements and the plants, flowers, shrubs,

trees, displays and collections. It is further provided that the Mayor,

the Park Commissioner and the Borough President of queens shall be

appointed by the Society to its board of directors.

Queens Botanical Garden Society

The Queens Botanical Garden Society, Inc. was incorporated by

a certificate of incorporation filed on September 26, 1946. It. was incor-

porated as a membership corporation for tm purposes of establishing

and maintaining a botanical garden and park and arboretum in the County

of Queens and elsewhere.

The Society's officers are:

Charles G. Meyer, President Stuart Welsh, Chairman, Board of Directors Julius L. Siebert, Vice Chairman, Board of Directors Jerrold E. Gertz, Treasurer Norman N. Newhouse, Honorary Vice President Dr. John Theobald, Honorary Vice President ·

The Society has about 300 members who pay varying dues

depending .upon the class of membership. Most of them pay very nominal

sums in the $10 vicinity.

.. ,,.

-3-

The 35 members of the Society's board of directors are:

Hon. Robert F. Wagner, ex officio Hon. Mario Cariello, ex officio Hon. Newbold Morris, ex officio Ambrose B. Acker Lewis N. Anderson, Jr. Mrs. Vi cent Bauso Mrs. Samuel Belkin Mrs. Richard H. Brown, Jr. Gordon Cantley James J. Conway, Sr. Mel A. Dauernheim Leonard S. Drake James G. Esson Mrs. Maurice A. FitzGerald Ira H. Genet Jerrold E. Gertz Victor Greiff Simeon Heller Dr. Albert J. Irving otto H. Langhans James A. Lundy John J. Meehan Charles G. Meyer Mrs. Andrew W. Mulrain Ernest Neufeld Leo A. Novick Mrs. James A. Roe, Jr. William L. Savacool Mrs. Fred J. Shering Julius L. Siebert William C. Rollauer James J. Thornton Charles D. Webster Stuart Welsh

'What Needs to be Done Legally

( 1) The Botanical Garden statute should be amended to provide .---./

that the Commissioner of Parks may enter into an agreement witj?

Society for the operation and maintenance of a zoo.

-4-

(2) The Society's certificate of incorporation should be amended

to include a zoo within its purposes and to change the name of t~e sOciety

to "The Q.ueens Zoological and Botanical Garden Society, Inc."

(3) The agreement between the Society, the Fair Corporation . .•

and the City should be amended to provide for operation and ~aintenance

of the zoo by the Society.

(4) The bylaws of the Society should be amended to reflect i~l)-_,. /

./

new purposes and any additional tax exemption rulings that tJla{be

necessary should be obtained.

(5) The certificate of incorporation and the bylaws of the Society

should be amended as necessary to reflect any changes which may be

made in the number and composition of its board of dir~cto';~, as

hereafter discussed.

(6) It should be determined whether the New York Zoological

Society is to advise on the construction and setting up of the zo~/­

whether it is to operate the zoo. An agreement should then be drawn

establishing whatever the relation is to be.

What Additional Needs to Be Done Practically

(1) The board of directors of the reorganized Queens Zoological

and Botanical Garden Society should be reconstituted and strengthened

to include people with the ability and desire to raise J;;:· and people

with technical knowledge concerning zoological matters.

...

-5-

(2) A director and staff should be recruited for the zoological

operation. If there is to be an operating agreement with the New Yor~e

Zoological Society, that Society would presumably furnish the pe?pl~,:'

Ii there is not to be such an .agreement, the director and staff would

presumably have to be furnished initially by the Park Department.

(3) A detailed plan for construction of the zoo has to be prepa~~-c;l..

with the aid of lmowledgeable people, presumably from the New \.Yo~k·

Zoological Society and the Department of Parks.

(4) A maintenance and operations budget has to be worked up,

at;Jain with the aid of knowledgeable people from the New York Z~ol~gi/.- ·

Society and the Department of Parks, and an understanding reac~

with the City as to providing the necessary maintenance and operating

funds in collaboration with the Queens Zoological and Botanical Garden

Society.

(5} The reconstituting and strengthening of the Queens Zoological

and Botanical Garden Society board of directors should be done in such

a way as to make use of the experience and skills of the present board./_..,--·.-­

It is contemplated that the present directors would remain, suppl~ed by additional ones, and that an Executive Committee of the board and a

Finance Committee, composed of the top people on the board, would be

established with appropriate powers.

December 17, 1963

,,

MEMORANDUM - ~{) ' April16, l~A A? ~ }. ~ ·) '1'

TO: THOSE LISTED BELOW <:... fU' \Y. t:J FROM: DOUGLASBEATON

SUBJECT: PAKISTAN GROUNDBREAKING

You are invited to the Pakistan groundbreaking at 3;00 p.m. on tf::::.. Thursday, April 18, 1963, and cocktails following the ceremony.

His Excellency Muhammad Zafrulla Khan, President of the United Nations General Assembly, will represent Pakistan at this ceremony.

Transportation to the site will leave at 3:15 p.m. from the main entrance of the World's Fair Administration Building.

To: Thomas J. Deegan, Jr. Hon. Ralph J. Bunche Hon. Edward F. Ca•1anagh, Jr. Lou R. Crandall Hon. James J. Deluney Bernard F. Gimbel Wallace K. Harrison Mrs. Albert D. Lasker Arthur H. Motley Comm. Richard C. Patterson, Jr. General William E. Potter Charles F. Preusse William E. Robinson Judge Samuel I. Rosenman

\l.ffon. Paul R. Screvane George E. Spargo

Allen E. Beach . George H. ·Bennett

. · · GalesJDavison Lionel Harris Bruce Nicholson John Young IAE Secretaries

Stuart Constable Erwin Witt William Berns Ernestine Haig General William Whipple Martin Stone Judge Edward Maguire John V. Thornton Hazel Tappan Phyllis Adams William Adams Louis Ames Gregory Dawson William Denny J eromc Edelbel'g Grace Glennon Joyce Martin Mary Jane McCaffree Peter McDonnell Roberto de Mendoza Jack Potter John O'Keefe Al Simon

01061

NEW YORK WORLD19 F'AIR 1954•1965 COR~ORATION

INTERNATIONAL t X POSITION AT F'LUSH I NO M tAD OW PARK rwtHINO ee, N. 'I', • TUti'HOHt•AIUA Coot 211!· WF •1-1084 • CAILt A~DIII: .. "WOALDSF'AIA"

MEMORANDUM TO MURHAY DAVIS

FROM ROBERT MOSES

"OIIFtT MOUe "iiiiiiCNJ

I wish that you, Stuart Constable, General Meyers, and the head Pinkerton man would make a special point of inviting Police Commissioner Murphy to the Fair to talk about the opening on April 22. I don't want this done by letter or phone or left to routine. Maybe Commissioner Murphy would come out to the Directors' Meeting next Wednesday and talk afterwards. Maybe another day would be better but I want the invitation extended right away.

President

RM:gls

97 DAYS TO OPENING DAY

"NtapoHCitC •••••

II .

.

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

FLUSHING 52, N.Y. •

fi&ACC THIIOUOH UNOEIItSTANOINO

March 6, 1964

MEMORANDUM TO EXECUTIVE COMMITTEE STAFF

FROM ROBERT MOSES

Effective immediately I want Protocol to handle all

aspects of official Fair functions. This includes the type of

medallion given, ceremonies involved, guest lists: menus,

music, decorations, and all other details of the function.

These matters shall be worked out in cooperation with the host

divisions, but final decisions will rest with Protocol.

---.. ~-- ..... 47 DAYS TO OPENING DAY

,...,... -·· --- ---·-.. ----~ ·•'-<'-

,, '

\

MSMORANDUM PRCM

MILDRBD CAMBRA ADMDISTRATIVB ASSISTAMT 1'0 THB PRBSIDBNT

1--

COPY

UNI~I'Hi..l~l ·~

\:..:..:-- :·. . r( ·~ ... ' .. _- -/~-:li. !

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION

I ~[ERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

~~ CABLE: AooRtss"WORLOSFAIR"

6J .. £ACE TH~OUOH UN0ERST4NDINO

1964 ROBE:RT MOS£5 PR[SIDI:NT

-"-.. @--....

MEMORANDUM TO STUART CONSTABLE

FROM ROBERT MOSES

I assume that as directed the restaurant prices are being conspicuously posted throughout the Fair. I believe we should print, not merely mimeograph, the en• tire food story for wide d!str1but1on so that no one can say a secret has been made of lt. 'Ihere should be an appro~ priate explanation of prices tor all purses, explanatory but not apologetic.

/s/ ROBERT MOSES

President

RM:amh

UNISPHE:RE:"

PEACE: TrtROUOrt UN0£.~'3TAt~OINQ

C1'ii1'6l

NEW YORK WORLD'S FAIR 1964·1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARI(

WORI.o's F'AIR, N.Y. 11380 AREA CODE 212-WF 4··1964 CABLE WORLDSFAIR

May 25, 1964

Mr. William K~ Page Executive Director The Kessler Institute for Rehabilitation Pleasant Valley Way West Orange, New Jersey

Dear Mr. Page:

Many thanks for your letter of

May 20. We are happy to have been helpful.

Cordially,

President

RM:gls

ROBERT MOSES PRESIDENT

, ..... ' j

.-... Cahl•~ Address: KESINST

HEdwood 1-3600

i r~ THE .KESSLER INSTITUTE ~~~\

FOR REHABILITATION "'~PLEASANT VALLEY WAY. WEST ORANGE. NEW JERSEY ,...-~'.J.~

"A Voluntary Non-Profit Rehabilitation Center and Hospital for the Physically Handicapped"

HE:'\RY ll. KESSLER, M. D. Mf.DICAI. DJMt:.CTOM

WILLIAM K. PAGE t.XF.CUTI\'t; flfMf.CTOR

BOARD OF TRUSTEES OFFICERS

HAROLD S. BERRY

NESTOR J, MAcDO:-:ALD VJCP. f~E~IOf.NT

MRS. NATHAN A. WHITFIELD VIC~ I'RE!iiiJP.NT

JULIUS 8. DAER YICl. rtcP.SID1'.NT

JOSEPH E. PARTE!IIHEIMER \'tC'- f"Jtf.SIDY.NT

Rl .\.;DC. FOWLER \'ICE t'NF.MIDENT

LEON KRANZTOIIR Tll:tASUAF.R

CHARLES SILBER A~ST, TKUSURP.R

WILLIAM K. PAGE S!CY. TO Til! SOARD

TRUSTEES

liON. MARK ANTON Jt:ROME J, BLUMBERG JOHN CETRULE JOHN ]. CLA!IICY ROBERT E. COOPER, JR. WILLIAM G. DILLON SYLVAN GEISMAR R. BARRY GREENE SYDNEY A. GUTKIN HEI'IRY H. KESSLER, M. D. THOMAS J, OLIVER JAMES R. E. OZIAS JOliN C. !'RIZER, JR. PERCY RAPPAPORT MRS. A. ROBERT ROTHBARD

PRE!J, OP AUXILIARY

PHILIP SVIGALS G£0RGE G. WISLAR

Mr. Robert Moses, President World • s Fair Administration Building Flushing 52, Long Island

Dear Mr. Moses:

Ma.Y 20. l96lt

Touring ·the \iorld• s Fair with thirty severely dis• abled people in wheel chairs is not an easy matter.

However, you Will be delighted to know that the patients of this institution enjoyed a most memorable day' on Tuesday', May 19th due to the extraordinary courtesies and special arrangements afforded b,y Colonel Kiviette of the Office of the Director o:f Security and his staff member, Mr. Arthur Slavin.

The gait personnel and other fair employees were Without exception not only courteous, but most helpful. We sight in particular the special arrangements and considerations given our group by the staffs of the Du Pont, Coca Cola and Eastman Kodak Pavilions.

May we congratulate you and all in your association who have made this fine World's Fair possible and available for all people, including the p~sically handicapped.

\ ....

WXP:jmd

Sincerely and gratefully ypurs, J

-··- :.. ... ·--.. -- ~- , William K. Page Executive Director

/ /

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

WORLD'B FAIR • NEW YORIC t t380

APRIL 22, 1964 TO OCT. 18, 1964

APRil 21, 1965 TO OCT. 17, 1965

....... \

Hon. Paul R. Scr~vane

President of City Council City Hall New York 7, N. Y. W5a

,,,,, 0 ;.,•!,,,-~;> •. ~~;...,.;_ .. ··,,h'·· "•-;- ·"' '• ·~··;<··"-"-~;,;,~~iJWI11

,.\ .. : I

-... I

.... I l '

~ :"' .. '. · ... ,. . .. .. ..

4 • ~:)' -. \: ·'

., I ~ : ·fti

·'

.~. . 1 .

TO:

FROM:

SUBJECT:

MEMORANDUM

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

COM:MrSSIONER MOSES~ .l t DATE:

STUARI' CONSTABL\ ~~ .

~ May 4, 1964

I'm not yet worried about our restaurant capacity. Belgium with 2, 000 seats, 2, 600 seats in Louisiana and many out­door seats at other restaurants are not yet operating.

I believe at least 30% of our capacity is not yet in operating condition. When all are ready we shall have about 24, 000 restaurant seats. This should take care of us comfortably with 300, 000 on the lot. We never expected to handle more than that easily.

Another trouble is Brass Rail. They are trying to operate Souvenir stores, not food stands. We have given iliem one week to shape up.

SC.lv

.. UNISP._.ERt• Ol'i~6t

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK WORLD'S FAIR, N.Y. 11380 AREA CODE 212·Wf' 4·1964

CABLE WORLOSFAIR

P!:ACt: TH~OLJO"'t UND£ASTANDINO May 4, 1964 ROBERT MOSES

PRESIDENT

----.. 8---

MEMORANDUM TO STUART CONSTABLE

FROM ROBERT MOSES

Among other developments, I hear that at the moment we are short of food at the Fair. Assuming this is not just a temporary phenomenon, how do you meet the problem? At what price ranges are the demands 7 Presumably low and· middle incomes. At what times? I suppose this means expansion of the proper existing fa­cilities, perhaps porches,canopies. Could some Belgian dugouts be used? What about the big drug store idea with the soda fountain and sandwiqh grill? We can surely figure out what to do. The concessionaires will be eager enough and Brass Rail doesn't have a monopoly.

President

RM:amh

UNI5PHEREe 0101111

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION A.T FlUSHING MEADOW PARK

WORLD'S fAIR, N.Y. 11380

Mr. Thomas J. Deegan, Jr. Chairman Thomas J. Deegan Co. , Inc. Time and Life Building 1271 Sixth Avenue Room 3570 New York, New York 10020

'Dear Tom:

AREA CODE 212-WF" 4·JQ64

March 12, 1964

CABl-E WORLDSFAIR

ROBERT MOSES PRESIDENT

In reply to your memo of March 11th regarding the Inaugural Ball, I believe the use of the seal should have been officially approved.

As to my name, I am reluctantly willing to put it on if yours is included as Chairman.

I think the alternative title you propose is 0. K. , that is

The Inaugural Ball Celebrating the Opening of the World's Fair.

I do not favor submitting the matter of active par­ticipation by the Fair, which really means pressuring our exhibitors, contractors, concessionaires and other participants to purchase tickets, but shall put this on the calendar if you wish at your request.

RM:MR

--..-.. @--....

Sincerely,

~ ~~~ t::> > .-· _::.....--c~!'!'::---:;;:e;;:e_.--

President

41 DAYS TO OPENING DAY

c 0

p MEMORANDUM

y NEW YORK WORLD'S FAIR 1964-1965 CORPORATION

TO: ROBERT MOSES March 11, 1964

FROM• THOMAS J. DEEGAN, JR.

SUBJECT: Inaugural Ball

Answering the points in your note of March 11th regarding the letterhead for the World's Fair Inaugural Ball.

The report I have is that the text of the letterhead was cleared by Mrs. Sanford's committee with your office. We will check on our own to verify this because I quite agree with you on that point.

The seal of the United States is used because the John F. Kennedy Cultural Center for the Performing Arts is a Presidential project and the use of the seal has the President's personal approval in this context. With such approval, it seems to me it adds something to it. As to using your name as President of the Fair, I assume the Committee's feeling was that you should be listed as President of the Fair just as Tony Bliss, Lauder Greenway, and Roger Stevens were listed as heads of their groups. If you want me to be listed as Chairman instead of you as President, it is 0. K. with me.

As to the title, I believe this was developed with a view to using the fewest possible words and still get across the idea that you convey now - "Inaugural Ball Celebrating the Opening of the World's Fair."

What would you think of "The Inaugural Ball" on one line and under­neath that "Celebrating the Opening of the World's Fair"? I think colloquially it will come to be called the World's Fair Inaugural Ball any-way.

You refer to the Executive Committee directing this. I believe the intention of the Ball Committee from the beginning was to engage the interest and active participation- even direction if you will - of our Executive Committee if that's the way you want it.

There is clear understanding by all concerned- meaning Joe Binns, Tony Bliss, Roger Stevens, Mary Sanford- that you nor the Fair are going to do any soliciting of exhibitors, contractors, etc. The Committee

c 0

p y

c 0

p y

Memorandum to Robert Moses -2- March 11, 1964

plans to send out an engraved invitation to 4, 000 potential purchasers of tables. From this they hope to get between 250 and 300 tables.

TJD:MR

/s/ TOM

Thomas J. Deegan, Jr. Chairman, Executive Committee

... . .. ~ P.~e A•95132

MEMORANDUM REFER NOTED

PA 9().A s:er

TO:

FROM:

DATE:

SUBJECT:

Herbert A. Payne, Director of Budgets Guy F. To:t:~oli June 4, 19:;,5 POST-FAIR ACTIVITIES AND BUDGETS • TRANSPORTATION SECTION AND HALL OF SCIENCE

TO DATE BY

RETURN TO FILE

REFERENCE: r COPY TO: Messrs. Constable, Miller, Mois, Spargo

..

In answer to your memorandum of Mny 21, 1965, I atn proceeding on the 1>nsis that Tha Port of Noaw York Authority will not be involved in any demolition &mti restoration t.~or!( and that our ac:t1vit1es in the Trans• portation Section -will tcrmin;:1te \</ithin two weeks after the Fair closing dnte. I will r~-assign the staff to other functions within our organizatioB anu our total expenditures during the post-Fair period will be approximately $2,luv.

'With reference to the Hall of Science, the Fair Corporation 18 budgeted only until October 17, 1~65. There ~111 be a necessary period of t:ranaition ~hen certain exhibits must be retnoved .and ne\ol exbibita installed. Thiu work \o•ill be unoer the direction of a pcriU4lnent atnff of the Museum of Science i.lnd Technology. If necessary, X would mal(a av~ilable members of my staff and myself ~o assist in this transition.

GFT/jc

..... ..

..

Guy F. Tozzoli, Director World Trade Deportment

DATE

Cl1961

NEW YORK WORLD'S FAIR 1964-1965 CORPORATION INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK

WORLD's FAIR, N.Y. 11360 ARf:A CODE 212- WF 4·1965 CABLE WORLDSFAIR

PEACt THROUGH UNDtASTANDINO

ROBERT MOSES PRESIDENT

_,t,_.,@--....

June 8, 1965

MEMORANDUM TO THE EXECUTIVE COMMITTEE

FROM ROBERT MOSES

'This is a typical, completely misleading picture which gives no notion of actual attendance. The viciousness of such attacks needs no emphasis. The purpose is hard to fathom and, in any event, makes little impression on the general public.

The picture, according to the Herald Tribune, was taken at 11 A.M. on May 28th. Here is the attendance story for that day up to 12 Noon:

RM:amh Attachment

At 11 A.M. there were 45, 088 paid customers on the Fairgrounds. This was increased by 25, 134 from 11 A.M. to 12 Noon for a total of 70, 222.

I

'""~

./ ·,~:?·~?··z ... -·z...-·-z--"~~ "/' ,.

President