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WORKPLACE 2020: Transformation for the Future Russ McFadden – VP Portfolio Management & Transactions Stephanie Smith – Director Client & Workplace Strategy February 2014 © 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

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Page 1: WORKPLACE 2020: Transformation for the Futurecng.files.cms-plus.com/FileDownloads/Transformation...• Align with how employees consume space and services in real-time. In mid 2011,

WORKPLACE 2020: Transformation for the FutureRuss McFadden – VP Portfolio Management & TransactionsStephanie Smith – Director Client & Workplace StrategyFebruary 2014

© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Page 2: WORKPLACE 2020: Transformation for the Futurecng.files.cms-plus.com/FileDownloads/Transformation...• Align with how employees consume space and services in real-time. In mid 2011,

Objectives, Scope, Approach

CRE Design

WP 2020 Technology/Roadmap

End User Experience

Open Discussion

Agenda

5

2© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Page 3: WORKPLACE 2020: Transformation for the Futurecng.files.cms-plus.com/FileDownloads/Transformation...• Align with how employees consume space and services in real-time. In mid 2011,

© 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.3

ObjectivesWORKPLACE 2020 Background & Mission …

The main objectives of the initiative:• Create an engaging workplace environment that augments

the workplace experience and increases performance • Optimize collaboration through innovative technology • Invest in a smaller, higher-performing footprint• Align with how employees consume space and services in

real-time

Presenter
Presentation Notes
In mid 2011, cross functional teams from CRE, HR and IT assembled to examine AT&T’s current Real Estate Portfolio in light of Emerging Trends such as Advances in Technology, Changes in Demographics, Profiles of the Workforce, Increased Mobility & Globalization as well as Implications for the Workplace of 2020.
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© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.4

ObjectivesWORKPLACE 2020 Vision …

• Be a Platform for Innovation & Collaboration• Design Workplace to Optimize Office Portfolio• Drive Significant Value thru Employee Engagement • Leverage & Mobilize Technology• Facilitate Knowledge Work • Enable “Distributed Work” Performance• Align with the AT&T Brand• “It’s Your Workplace”

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© 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.5

CRE Design Principles …Design

“The Whole Floor Is Your Workplace”• Facilitate Mobility, Collaboration & Social Interaction• Highly Flexible• Maximum Sunlight• Warm , Engaging, Uplifting Spaces• Assigned Secure Storage on Request• Sound Masking for Acoustical Comfort• Smart, Sustainable and Quality Finishes• A Next-Gen Workplace Experience

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6 © 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Enclosed Workspaces

Open Workspaces

Collaborative Workspaces

Workplace Transformation …

Work Café

Integrated Technology

Branded Experience

Design

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Technology

© 2014 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

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The WorkSmart evolutionWorkSmart is an iterative evolution, not a one-time revolution. Adjusting the way we collaborate will not be an immediate change.

How we communicate…

How we interact…

Who generates content…

YesterdayVoicemail

In-person meetings

Individuals

TodayEmail

Telepresence

Small Teams

TomorrowOpen collaboration

Immersive experiences anywhere

Everyone

Technology

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© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.9

2 3

6 7

41

5

Employee enters floor & swipes badge at virtual concierge to

reserve focus room

Utilizes Day Use Locker to store personal items

Enters room, connects via WiFi &begins focused work

Charges phone via wireless station & has lunch with colleagues at Work Café

Grabs presentation via badge release and reviews with peers in

soft seating area

Presents work to team in conference room, utilizing

eWhiteboard & TP

Attends a town hall with peers at the Town Center

Day in the Life …

Shares document via tSpace, grabs personal item from Locker

and leaves for day

8

Experience

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Experience

Presenter
Presentation Notes
AT&T Foundry Palo Alto
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Experience

Presenter
Presentation Notes
Foundry AT&T Plano
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Experience

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Experience

Presenter
Presentation Notes
AT&T Foundry Atlanta
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Experience

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© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.15

Experience

Presenter
Presentation Notes
Work Café Dallas HQ
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