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Success in aftermarket......now the OEM segment

Sr Mecatronic has conquered major market shares in Europe, implementing a capillary sales and customersupport network. In the aftermarket segment, Sr Mecatronic products are recognized as among the very bestin terms of reliability, technology content and quality. It’s high time recreational vehicle manufacturers alsoconsidered this new player as a potential partner for their initial installations

SR Mecatronic Srl - Via Aldo Moro 1-3 - 40046 Porretta Terme - (BO) – ItalyTel: +39 0534 21477 - Fax: +39 0534 24075

E-Mail: info@srmecatronic.com - web : www.srmecatronic.com

“We have a mature product that provides added valueto manufacturers who choose us for their initialinstallations. Customers who try out or satellite

systems never go back.” With these words, Marco Santoli, CEOof SR Mecatronic, invites Italian and global recreational vehi-cle manufacturers to consider one of his satellite dishes fortheir initial installations. A young brand name, havingbeen founded only in 2009, but one which has achievedan excellent reputation throughout Europe, thanks to itshigh production quality standards, a capillary and wellorganized sales and support network, and a wide pro-duct range to satisfy any need. SR Mecatronic satellite systems are proposed as a stan-

dard installation by Belgian manufactu-rer STX Motorhomes, a recogni-

zed brand at a European leveland among the most presti-gious outfitters of maximotorhomes in the premiummarket bracket. Belgium is

indeed one of the markets inwhich SR Mecatronic has grown exponentially,

attaining a leadership position in the aftermarketsegment as well. SR Mecatronic satellite

systems have been adopted as a standardfirst installation by the German manufactu-rer TSL, which outfits the luxuryLandsberg and Rockwood motorhomes,and are part of a package proposed at

the Düsseldorf Caravan Salon by AdriaGermany, on the new camper models produced by therenowned Slovenian brand.

SR Mecatronic has identified its models withvarious initials. For instance, 1P refers tosystems with just one factory-set satellite dishthat is monitored by a control unit with a singletouch key. Flat identifies satellite dishes with aclearance height of just 170 mm when closed,an extremely important factor for campers, notonly for aerodynamic reasons, but also to limitthe vehicle’s overall height. Plus identifies satel-lite dishes that incorporate a control panel thatallows for a choice of 15 memorized satellitepointings. The version with seven memorizedsatellite positions bears the name LED. The DFmodels feature an LNB with a dual output, i.e. they allow forthe simultaneous viewing of two different satellite channels.The Skew versions have a correction system for the LNB anglethat is entirely automated, using a GPS system for consistent

optimal reception,even at the marginsof the footprint. Inaddition, the Skewversions are equippedwith an automatic til-ting mechanism thatcorrects the satellitedish’s theoretical eleva-

tion angle with the cam-per’s actual tilt angle (e.g. if

the vehicle is on a slope oruneven parking lot). This function

incredibly enhances the satellite dish’s tracking capability, shor-tening the search time. The LNB angle can also be corrected onthe Prestige versions, although for these models it is performedusing a manual hand wheel.

Model specifications

Words Antonio Mazzucchelli

ASR 850 FlatSkew Plus

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“When we founded the com-pany six years ago, I neverwould have thought that wecould be so successful,” sta-tes Marco Santoli. “InBelgium, we’ve become mar-ket leaders. It seems like asmall market, but the num-bers are actually very signifi-cant. All of the big dealerswork solely with us, buyingour products almost exclusive-ly, since they’ve come to reali-ze the high value of our satellite systems,and our ability to provide quality and serviceat a competitive price. Professionals are notthe only ones who appreciate our satellitesystems. The public now request them too.Word of mouth among RV motorhomeenthusiasts is another of our strengths: oursatellite systems are exceptionally reliable,rarely presenting problems, and the fewcustomers who have had to call our tech ser-vice have received a quick and immediatereply with professional support, providing uswith excellent promotional feedback.”SR Mecatronic is present in Australia, NewZealand and throughout Europe (France,Spain, Belgium, Luxemburg, Holland,Switzerland, Austria, Germany, Great Britainand Sweden). In these countries, it has selec-ted exclusive, well organized distributorswho are capable of supplying customerswithin 24 hours. A B2B service and supportcenter was created for Europe, in Strasburg,where a decentralized warehouse is locatedwith spare parts and a helpline available tenhours a day including Saturdays, providingtechnical information for service centers inEnglish, French and German.The company’s goal is to build and imple-ment the best service and support networkin Europe in the satellite dish sector. InFrance, 16 service centers are already active,expanding to 25 within a few months.Service centers are already active inSwitzerland, Belgium, Holland, Spain andMorocco. In addition, in 2015 others willbecome operative in Germany and theUnited Kingdom. In Italy, where there are 25authorized service centers, the SRMecatronic Store project has also been intro-duced, with 40 out of 220 retailers in Italy onboard. Retailers taking part in the projectcommit to stocking the complete range ofSR Mecatronic products, including the“Mobile TV” LCD and “Avtex” television setsthe company distributes, so that customerscan get a close up view of different modelsof satellite systems. This formula is currentlyin its experimental phase in Spain as well. “Our service center staff have taken techni-cal training courses and have acquired thestandard support service kit. They can solvejust about any problem for customers travel-ling with their camper through Europe,” sta-tes Marco Santoli. “We’re really interested inbreaking through in the OEM market. Theaftermarket has recognized the value of our

products, and is rewarding us withincreased revenues that are approa-ching 40% per year. Most of theseearnings are coming from abroad,since we export almost 70% of ourproduction. Our satellite systems areextremely reliable, with warrantyreturns of less than 1% and a three-year warranty on all system compo-nents. We can satisfy specific needsfor an initial installation, providingwiring harnesses that are alreadysized for specific applications, and for

certain minimum quantities we even supplypre-assembled satellite dishes that can cutthe manufacturer’s installation time andcosts. We can thus create customized wiringharnesses, with racks housing a pre-assem-bled satellite dish. Manufacturer need onlyunpack the system and install it on board.We have unlimited production capacity, andwe’re capable of delivering all over Europe injust a few days’ time. In Australia and NewZealand, we ship by air in a week. And wekeep track of every phase of the productionprocess, because we assemble our productsin-house, and can therefore monitor the pro-

duction cycle entirely.” Lastly, with the newplanar satellite dish, SR Mecatronic has fur-ther expanded its range, to satisfy the needsof any customer type. The new ASR 500 FlatPlanar is a small satellite dish requiring verylittle clearance, at just 13 cm in height whenclosed: the lowest on the market today. It’sdesigned for users who have issues withheight, providing a solution against strongwinds, and can easily be mounted on theroof of a van, thanks to two assembly platesat the right distance to fit between the rib-bing on the roof of the van.

Contacts:Marco Santoli - General Managersantoli@srmecatronic.com

SR Mecatronic satellite systemsmake use of especially robustmechanical parts, featuring

powder coated die-cast aluminiumcomponents that are supported bya powerful motor. Moving compo-nents rotate on sturdy, quiet, fric-tion-free roller bearings. The LNBsupport, studs on the satellite dishsupport and the power adapter boxare built in anodized aluminum. Allthis guarantees a powerful motordrive, supported by carbonitrided hardened steel worm screws and bronze gear wheels,allowing for maintenance- free, perfect and stable satellite pointing over time. The elec-tronic board is protected against reverse polarity, power overloads and short circuits bymeans of a 5 amp blade fuse. The electronic board on board the unit is lacquered toprotect it against humidity, and the distribution box uses a four-layer printed circuitboard. The satellite system is equipped with a buzzer that warns the user if the satelli-te dish is open or turned on when the camper is powered on. Satellite searches are total-ly automated, using the DVB-S2 MP4 Full HD tuner, a high performance instrument thatprovides superior signal sensitivity in terms of transmission speed. An important featureis the search function, which memorizes the last position detected and thus reducessatellite time searching in subsequent uses.

ASR 500 Flat Planar

Marco Santoli

Booth at Caravan Salon DüsseldorfBooth at Salone del Camper in Parma

SR Mecatronic satellite system technology