Woodmark Proposal Powerpoint

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FIFTH & LEE PARKING LOT

TOWN OF WARRENTON, VIRGINIA


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UNSOLICITED PROPOSAL PURSUANT TO

THE PUBLIC-PRIVATE EDUCATIONAL AND

INFRASTRUCTURE FACILITIES ACT OF 2002 ("PPEA")

FOR DEVELOPMENT OFFIFTH & LEE PARKING LOT


Presented to:

The Town of Warrenton, Virginia

18 Court Street

Warrenton, Virginia 20186

147 Alexandria Pike

Warrenton, Virginia 20186

Submitted May 5, 2015


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4 WOODMARK INC.

May 5, 2015

Ms. Sarah Sitterlie

Director of Planning

18 Court Street

Warrenton, VA 20186

Ref: Proposal for Development of Fifth & Lee Parking Lot,

a downtown development project in the Town of Warrenton, Virginia.

Dear Ms. Sitterlie:

Woodmark, Inc. is proud to present this Public Private Education Facilities and

Infrastructure Proposal to re-develop the current parking facility located at

Fifth & Lee Streets into a mixed-use downtown complex that will significantly

increase the current public parking facility and create elegant, high-end apart-

ments with convenience retail. This development is designed to meet Lead-

ership in Energy and Environmental Design (LEED) or similar certification. The

project provides significant parking benefits to Old Town merchants and their

existing patrons as well as increasing their customer base with the additional

living units.

Thank you for your consideration of this proposal. Please feel free to contact

us if additional information is desired.

Sincerely,

Daniel Woodward

Principal

13 CULPEPER STREET

WARRENTON, VA 20186

PHONE 540-347-2610

FAX 540-347-5199


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TOWN OF WARRENTON

RE-DEVELOPMENT OF FIFTH & LEE STREET PARKING FACILITY


EXECUTIVE SUMMARY ....................................................................... 6

ORGANIZATIONAL FLOWCHART ..................................................... 7

PROJECT SCOPE .................................................................................. 8

PROJECT BENEFITS ............................................................................. 10

CONTACT INFORMATION .................................................................. 13

QUALIFICATIONS AND EXPERIENCE .............................................. 14

PROJECT SUMMARY ........................................................................... 20

APPENDIX A BUILDING RENDERINGS

APPENDIX B COMPANY PROFILES & PORTFOLIOS

TABLE OF CONTENTS


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Woodmark, Inc. proposes to re-develop the current public surface parking lot

at the corner of Fifth & Lee Street into a mixed-use three/four-story building

fronting on Lee Street as well as on Fifth Street. The complex would contain

a parking garage housing over 200 parking spaces, more than doubling the

current parking area and would contain a retail component to benefit the

residences, as well as extend and blend in with the current shops at Fifth and

Main Street. The entrance to the parking structure would be from Lee Street

and would descend one and one-half floors. Above the parking area would be

three (3) levels of high-end, exclusive, multi-family units predominately con-

sisting of two (2) bedroom and two (2) bathroom rentals. The north side of the

project will have 2,500 square feet of retail at the corners of the structure to

enhance the current retail on the Fifth & Main Street area. Upon approval of

this solicitation, the Town would transfer ownership of the existing land area tothe developer for One Dollar ($1.00). The developer would retain ownership of

the proposed building and the land beneath it; the public portion of the park-

ing structure would be leased back to the Town for One Dollar ($1.00) per year

and the Town would be responsible for all cleaning and maintenance of this

portion of the facility. The development is also designed to meet LEED (Leader

in Energy and Environmental Design) or similar certification. Under LEED certi-

fication, the buildings would have a minimum of a Silver Rating and the whole

site would have a Platinum Rating.

This venture would fit the description of “place-based development” and re-fers to any development or investment that generates a sense of place. Place

based development is objectively a better investment today, and it creates

higher values. Place-based development occurs in cities, suburbs, or rural

areas, but it works best in towns, urban centers and mixed-use corridors.

The Owner will finance construction of the private building through private

equity. It is anticipated that the public will welcome additional public parking

in the Old Town area given that it will provide parking for existing retail es-

tablishments as well as their patrons. The mixed-use building will be similar in

appearance to existing retail and office structures in Old Town.

EXECUTIVE SUMMARY


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TOWN OF WARRENTON

DEVELOPER

WOODMARK INC.

147 ALEXANDRIA PIKE

WARRENTON, VA 2O186

[email protected]

GENERAL CONTRACTOR

THE WOODWARD GROUP

ARCHITECT

RICH MARKUS ARCHITECTS

DEVELOPER

WOODMARK INC.

PROJECT MANAGER/BROKER

CRES INC.

MARKETING

MCKINSEY DEVELOPMENT

SITE DEVELOPMENT

CARSON/ASHLEY


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PROJECT SCOPE

OVERALL PHYSICAL

CHARACTERISTICS

OVERALL UNIT MATRIX

PROJECT BUDGET &

FUNDING


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TOWN OF WARRENTON


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PROJECT BENEFITS AND

COMPATIBILITY

GOAL: THE REJUVENATION OF MAIN STREET

Described below are the benefits that the parking garage project is projected

to have on the Town of Warrenton and the greater Fauquier County, from both acommunity and economic perspective.

CREATION OF A LIVE/WORK COMMUNITY

The parking garage project gives Warrentonians an opportunity to live and work

in the same town, minimalizing the percentage of commuters and resolving the

challenge of roadside parking while simultaneously keeping consumers local. This

encourages local shopping, which generates new revenue streams that is fun-

neled back into community spend.

INCREASED TAX BASE FOR DOWNTOWN WARRENTON

The development would expand the Town’s tax base, with new retail opportunities

and multi-family housing as taxable entities.

INCREASED FOOT TRAFFIC

The creation of parking garage doubles the amount of public parking in this

location, which would make it simple for people to park for an extended period of

time and therefore stay in Town longer. Increased parking availability benefits the

merchants on Main Street who would experience more foot traffic in their stores

and, as a result, see an increase in their revenue.

INCREASED ACTIVITY TO STIMULATE OLD TOWN’S VITALITY

The addition of parking and living accommodations empowers Old Town to attract

new retail amenities to meet added resident and visitor needs. Long term and

available parking would incentivize restaurants to stay open later and create a de-

sire for evening activity. Increased profits from expanded revenue streams would

sustain existing businesses.

SAFETY AND SECURITY OF RESIDENTS’ VEHICLES

The new development would revitalize this area and create a pedestrian friendly

public space that is safe, clean and well-lit, feeding Main Street merchants with

increased day and evening business.


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TOWN OF WARRENTON

REDUCED MAIN STREET TRAFFIC

The development would begin to transform Old Town Warrenton into a “walkable”

community, resulting in less Main Street and side street traffi c while drawing on

foot traffi c that would yield higher volumes of shoppers, increased shopping time

and visits to multiple store locations.

INCREASED REVENUE THROUGH THE ADDITION OF RETAIL

The new development includes real estate for additional retail space. With in-

creased foot traffi c and the economic growth projected for existing businesses,

Old Town would attract outside businesses that had not previously considered

Warrenton. Northern Virginia businesses would be drawn to expand their branch-

es into Fauquier County, broadening the retail sales tax base. The addition of new

retail and improvements to existing stores would increase local spending anddecrease the need to travel outside the area for shopping and services.

APPEAL FOR NEW INVESTORS IN WARRENTON

The creation of an economic hub as a result of the new development would ide-

ally attract new investments and considerations to the Town of Warrenton, which

would transform Warrenton into an economic hotspot, a goal that aligns with the

local eff orts in economic development.

BALANCE OF MARKET SECTORS

The added retail opportunities coupled with the anticipated increase in consumer

activity should generate a wider spectrum of business shops and services, creat-

ing a more diversified market place in Old Town. New entrepreneurial opportuni-

ties to local business people would allow them enter the Warrenton market.

SETTING AN EXAMPLE FOR SIMILAR TOWN DYNAMICS TO FOLLOW

In achieving the overarching goal to rejuvenate Old Town Warrenton, other towns

would use this project as an example for making improvements to their own infra-

structure.

EMPTY NESTERS/MILLENNIALS COULD STAY LOCAL

The addition of rental units would benefit baby boomers, older generations who

are looking to downsize their residential property without relocating out of town.

The new development would off er “Empty Nesters” a lower level of maintenance

PROJECT BENEFITS ND

COMPATIBILITY CON’T


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while living in Warrenton. Underground and secure parking would off er security to

the residents and homeowners with bigger estates and secondary properties who

cannot currently leave their vehicles unattended for long intervals. Their continued

presence in the town would account for a substantial amount of retail spending in

Warrenton. Millennials would also find this new development attractive by giving

them the opportunity to experience diverse retail opportunities as well as aff ord-

able living options as compared to Northern Virginia.

PROJECT BENEFITS AND

COMPATIBILITY CON’T


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TOWN OF WARRENTON

CONTACT INFORMATION Persons to contact for further information are listed below.

DANIEL WOODWARD

WOODMARK, INC.

147 Alexandria Pike

Warrenton, VA 20186

855-879-9663

[email protected]

JIM CARSON

CARSON/ASHLEY

45 Main Street, 1st Floor

Warrenton, VA 22734

540-347-9191

[email protected]

RICH MARKUS


2601 P Street NW, 2nd Floor

Washington, DC 20007

202-333-2733

[email protected]

BILL CHIPMAN

CRES INC.

13 Culpeper Street

Warrenton, VA 20186

540-347-2610

[email protected]


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CARSON/ASHLEY LEADERSHIP QUALIFICATIONS & EXPERIENCE

JIM CARSON

PE, PRESIDENT

With 25 years of experience, Mr. Carson has served a widely diverse clientele,

from national concerns to our neighbors, handpicking an experienced team

and collaborating with local government to ensure proactive representation of

our clients’ interests.

With extensive expertise in land-use consulting, providing civil engineering,

surveying and land planning services, Mr. Carson works diligently to acquire

and maintain the necessary resources to serve each client from the beginning

of their project to its successful conclusion.

Prior to Carson/Ashley, Mr. Carson served as COO of Benchmark Engineering

& Surveying, Inc., a firm that he also co-owned. Before that, Mr. Carson was

employed by LBA Limited in Fairfax, VA. Mr. Carson graduated from University

of Pittsburgh with a BSCET in Civil Engineering and is registered as a profes-

sional engineer in Virginia.

Under Mr. Carson’s leadership, Carson/Ashley has excelled as the one of the

area’s top land-use consulting firms.

PAUL A. BERNARD

SENIOR ENGINEER AND MANAGER OF BUSINESS DEVELOPMENT

Paul A. Bernard, P.E., Senior Engineer and Manager of Business Development

at Carson/Ashley, has over 35 years of experience in civil and infrastructure

engineering, overseeing projects from the initial analysis and design phase

through final construction and occupancy. Mr. Bernard has earned a reputation

for preserving long-lasting client relationships and open communication be-

tween private clients and local government while managing a reliable, respect-

ed team of engineers and support staff .

Mr. Bernard serves clients in many capacities, some of which include facility

studies, site planning and engineering design, construction oversight and

support engineering services, contract administration and the evaluation and

QUALIFICATIONS

and EXPERIENCE


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TOWN OF WARRENTON

rehabilitation design for utilities and civil infrastructure. He has worked on hun-

dreds of projects specializing in site and infrastructure related disciplines.

Projects under Mr. Bernard’s direction span from residential and commercial

site planning within Fauquier County and the surrounding Piedmont region to

water supply rehabilitation, wastewater collection and conveyance design and

rehabilitation in Virginia, West Virginia, Maryland, Pennsylvania, Kentucky and

North Carolina. Other markets he has served include federal, state and munici-

pal governments, service authorities and commercial/private industry.

Mr. Bernard received a Bachelor of Science in Civil Engineering from Virginia

Military Institute and a Master of Science in Civil Infrastructure Engineering at

Virginia Tech.

QU LIFI TIONS

and EXPERIENCE CON’T


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RMA LEADERSHIP QUALIFICATIONS & EXPERIENCE

RICH MARKUS

PRINCIPAL/OWNER

Rich Markus founded Rich Markus Architects in 2000 with an emphasis on

creative, design-oriented projects. With almost 3 decades of architectur-

al experience, Mr. Markus has served at an executive level for numerous

award-winning firms, some of which include Inscape Architects and Travis

Price Architects.

Specializing in both residential and commercial design, Mr. Markus received

the Cutting Edge Design Award for the INARI Salon in Washington D.C. and,

while he was with Travis Price Architects, the AIA Honor Award for the Tara

Thai project in Arlington, VA. Mr. Markus has also had work published in mul-

tiple publications, Washington Spaces Magazine, Salon Today, Washington

Post, Chain Leader Magazine, Metropolitan Home, and the Herndon Journal,

to name a few.

Mr. Markus grew up in Northern Virginia and currently resides there. He com-

pleted a Master of Architecture from the Washington-Alexandria Center for

Architecture at the Virginia Polytechnic and State University, and has a Bache-

lor of Science of Architecture from the University of Virginia in Charlottesville.

QUALIFICATIONS



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CRES INC. LEADERSHIP QUALIFICATIONS & EXPERIENCE

BILL CHIPMAN

OWNER

Owner Bill Chipman founded CRES Inc. in 1999, providing a full service real es-

tate company that specializes in the sale, leasing and appraisal of commercial

real estate properties in the Washington D.C metropolitan area. With an exten-

sive background in appraisals and consulting, Mr. Chipman has participated in

the sale of over $300 million in commercial real estate transactions and over

$3 billion of asset valuation over the course of his career.

In addition to his commitment to excellence in the realm of real estate, Mr.

Chipman stays involved with the community through volunteering. He has

served on the board of three diff erent philanthropic organizations and the

Town of Warrenton Board of Zoning Appeals. He presently serves the Fauqui-

er County Board of Zoning Appeals and the Boys and Girls Club of Fauquier.

A local native to the D.C. metro area, Mr. Chipman moved to Warrenton in

1993, where he currently lives with his wife, Karen, and two children, Kristine

and Jac.

QUALIFICATIONS



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WOODWARD LEADERSHIP QUALIFICATIONS & EXPERIENCE

DANIEL WOODWARD

PRINCIPAL/OWNER

I have the greatest respect for our Town history. Over the years, there have

been areas that we have been able to improve greatly, while other areas are

still in dire need of our attention.

My mother and each of my siblings were born at the Fauquier Hospital, my

mother at the original structure on Waterloo Street and each of my siblings and

myself at the current location on Hospital Hill. As growth started to occur in the

Town and Fauquier County, the original building on Waterloo Street could no

longer handle the demands for the hospital; hence, Hospital Hill was created.

We, as a community, agreed there was need for a solution to a problem, and

Hospital Hill became a reality. No one would argue today that the fine medical

facilities that are now housed on Hospital Hill were a mistake. We, as a Town,

had an issue, and together we found an outstanding solution.

Today we are faced with a similar problem as a result of the Town’s growth; if

one questions our overarching proposed solution, consider the daily struggles

we face in Old Town Warrenton: Pedestrian crossing during business hours,

parallel parking on Main Street, the lack of parking spaces throughout town,

and the wane in evening activity.

It is through concerned lenses that our team has looked long and hard at

these problems. Our solution is to resolve this by utilizing existing open space

that does not touch or impact any of our beautiful structures and force the

great majority of vehicular traffi c off of Main Street, along with an easy pedes-

trian access to Main Street. The result would include accessible side-street

parking, which in turn would open up foot traffi c to Main Street, and increased

parking spaces without time limitations, which increases commerce. Ultimately,

the construction of a parking garage below grade and hidden, with luxurious

apartments set atop the structure and facades that are in keeping with the

current Main Street structures would bring a revitalization to the Town, with

families engaged in shopping, dining, worship and entertainment.

I know what you are thinking, how do we pay for this? The short answer is that

the apartments infuse capital into the project thus creating no cost to the Town

QUALIFICATIONS



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QUALIFICATIONS


of Warrenton, other than what is currently an underutilized parking lot on the

corner of 5th and Lee Street.

Finally, it is our goal to utilize 100% Fauquier County firms in the construction

of this project, thus infusing capital back into the local economy.

Mr. Woodward has over 20 years of experience in the construction industry.

He is currently responsible for providing project executive oversight while

managing day-to-day operations, guiding projects from discovery and design

through development, implementation, and closeout. He was raised in the

construction experience, note woodwardgrp.com.

Mr. Woodward received a Master of Arts at Regent University, Virginia Beach,

Virginia and a BLG Certification for Class A Contractor in the Commonwealth

of Virginia, as well as numerous ABC Quality in Construction Awards


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TODAY WE ARE FACED WITH THE FOLLOWING CHALLENGES:

1. A shortage of parking spaces

2. Parallel parking on Main Street is dangerous

3. The congestion of street traffi c is not conducive to pedestrians

4. Parking unavailability leads to illegal parking in municipal lots,

which then leads to towing

5. Low levels of activity and engagement in the evenings are notconducive to downtown business

OUR SOLUTION:

1. Create substantial parking space and provide easy access

to Main Street

2. Provide off -street and safe parking options

3. Create a garage entrance and exit on Lee Street to redirect side-street

parking and allow pedestrians elevator access to Main Street

4. Increase municipal parking, which will increase commerce while

lessening time constraints due to “time watch”

5. Provide below-grade parking and luxury apartments with facades styled to

match the current Main Street structures to increase downtown excitement

PROJECT SUMMARY

The Masonic Building at 7-11

Culpeper Street was the first and

only structure in Old Town to get an

elevator. Technology did not always

ring the best elements to town,

and parking became an issue as

the commerical section of Warren-

ton grew. Many historic buildings

were lost in order to make parking

ots before Warrenton earned

istoric designation. Shown are a

number of Model Ts crammed on

ain Street.

(Anderson Collection.)


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TOWN OF WARRENTON

APPENDIX A

BUILDING RENDERING

A1


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TOWN OF WARRENTON

CARSON/ASHLEY

OUR MISSION

To fulfill our clients expectations in a thoughtful, timely and cost-eff ective

manner while maintaining an enjoyable work environment that is productive,

responsive and within which our company, employees and clients will prosper.

COMPANY OVERVIEW

Carson/Ashley is the third-generation, land-use consulting firm based in Old

Town Warrenton. From this central location, Carson/Ashley is ideally situated

for this project.

Our firm boasts a dedicated project management team with a talented, versa-

tile senior staff . We are focused on client satisfaction and quality service. As

such, Carson/Ashley is committed to fostering rewarding relationships with our

clients and local review agencies to assure reliable and expedient results for

our clients.

Our primary objective is to provide the most cost-eff ective, quality solutions to

our clients. Carson/Ashley maintains the highest level of professional stan-

dards, both in personnel and technology, to ensure that our client’s needs are

fulfilled to their satisfaction and within the established parameters.

SERVICES

Carson/Ashley provides professional land-use consulting services with exper-

tise in civil engineering, land planning, and land surveying. Particular to this

project, our services generally include:

CIVIL ENGINEERING

• Site Plans

• Stormwater Management & BMP Design

• Storm Drainage Design

• Sanitary Sewer Systems Designs

• Water System Modeling & Design

• Highway & Transportation System Planning and Design

APPENDIX B

COMPANY PROFILES

& PORTFOLIOS

CARSON/ASHLEY


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COMPANY OVERVIEW

Rich Markus Architects was created in 2000 with an emphasis on creative,

design-oriented projects. Our projects have included multi-family and mixed

use projects, exciting restaurants and retail spaces, dynamic commercial office

spaces, elegant residential renovations/additions and detached houses and

also efficient projects including handicap-accessible housing. We have worked

on historic properties and in many historic districts in DC and other states. We

have also created dramatic set designs for local theaters that have received

critical acclaim.

Principal Rich Markus grew up in Northern Virginia and has over 29 years of

architectural experience in the Washington Metropolitan area with firms that

have allowed him to work on a wide variety of projects diff ering in size, design

intent and use. A creative approach, an eye for elegance, a focus on efficiency,

and a concern for quality within budget are the key factors that characterize

his work. The firm has experience in serving all phases of projects including

feasibility studies, design development, construction documents, and oversee-

ing projects through construction. We have many repeat clients that allow us

to evaluate design ideas, construction methods and material choices through-

out the life of a project.

We strive to use ordinary materials in creative ways and develop imagery that

is appropriate for each project. We work closely with the client to express their

intent intimately in the finished project. We search for inventive solutions to prag-

matic and aesthetic issues and create designs that integrate all aspects of the

project. Our designs reflect the nature of a particular project and range from his-

toric to highly modern, many times combining the two as in the Manor Residence,

which was featured on Home and Garden Television’s (HGTV’s) Before and After.

We believe that each project has its own unique design solution. The design pro-

cess is a collaboration between the owner’s ideals, an efficient layout, a realistic

budget and the architect’s inventive design decisions. The project takes form

naturally, efficiently solving the functional issues, imbued with a strong sense of

design. The completed project is a creative and functional space that pleases the

eye and stirs the soul.

APPENDIX B

COMPANY PROFILES

& PORTFOLIOS CON’T

RICH MARKUS

ARCHITECTS


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CRES INC.

COMPANY OVERVIEW

CRES Inc. focuses on the leasing and sales of commercial properties in Fau-

quier County and the surrounding Northern Virginia counties. We off er a fully

integrated platform that is designed to help owners and tenants achieve their

real estate goals.

CRES Inc. provides property owners with outstanding representation through

aggressive, proactive marketing using the latest marketing and brokerage

techniques that are necessary to navigate today’s challenging real estate

environment. These techniques combine outstanding customer service with

the use of high quality signage, dynamic internet marketing, consistent cold

and warm calling eff orts, diligent follow through, and results oriented closing

activities.

CRES Inc. was co-founded by Bill Chipman and Steve Athey in 1999 and has

been one of Fauquier County’s most successful commercial real estate bro-

kers over the past 15 years. Recognizing that many owners of commercial

properties were not satisfied with their representation and that many brokers

were not satisfied with the support, training, and culture of their current firms,

Bill and Steve created CRES Inc. with the intention of addressing the needs

of both owners and brokers. Associates of CRES Inc. has taken part in a wide

assortment of sales and leasing transactions in the Washington D.C. area over

the past twenty years with an accumulated participation in the sale of over

$300 million worth of commercial real estate.

In addition to CRES Inc.’s full-service commercial brokerage division, the com-

pany also has a thriving appraisal and consulting practice and has preformed

valuation and advisory services to major financial institutions as well as private

equity groups in the Washington D.C. area. To date, these assignments have

an asset value of over $3 billion dollars.

APPENDIX B

COMPANY PROFILES


CRES


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WOODWARD GROUP

COMPANY OVERVIEW

The Woodward Group was founded in August of 1965 by Daniel Woodward’s

father, John Woodward Jr. At the time, it was basically a painting and deco-

rating firm providing services throughout the northern Virginia region. As the

company developed, it built its first residential project in 1965. The company

continued to grow and performed numerous residential, government and com-

mercial projects. In September 2004, the company incorporated the business

and began to take on larger commercial development projects. Several proj-

ects that Woodward provided management to are in Warrenton. For example,

the Blackwell Building, the Hampton Inn, Remax Regency Building, 147 Alexan-dria Pike, Salvation Army, The Middleburg Bank, Bohler Engineering and The

Weissburg Corporation. The Woodward Group will be turning 50 years old in

2015.

APPENDIX B

COMPANY PROFILES


WOODWARD GROUP


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Documents

Woodmark Proposal Powerpoint