=WJN N SJ #8#8 Training...Intermediate Webinar Managing an Integrated Communications Campaign 02-02-21 10:30 - 12:00 Intermediate Webinar Managing an Agency – Part 1 02-02-21 10:00

UPCOMING

TRA IN ING

COURSES

J A N U A R Y 2 0 2 0 - AUGU S T 2 0 2 1

PRCA TRA IN ING

NEW COURSES

At PRCA Training, we're always looking to offer

the highest quality training to help you

develop your skills.

With industry-leading trainers and experts,

you're guaranteed to find a course that will

grow your potential and push your career to

the next level.

Take a look below for some brand-new courses

we're launching this year.

INTERMEDIATE

COURSES

ADVANCED

COURSES

Navigating the Paid

Marketing Landscape in 2021

and Beyond

Implementing A Social

Media Audit

Lead Generation -

Planning for gold

The Trusted Advisor: How

to Win and Retain Clients’

Confidence

Successful Meetings

PERSONAL

SK ILLS

Living with Risk - Building

certainty into an

uncertain world

Managing an

In-House Team

The Tweet-Suite:

Using Twitter to turbo

charge your PR

and Communications

Campaigns

Future Leaders

Programme

Mental Health: Understanding

and building your mental

wealth

Personal Impact

Personal Branding

Race and Global

Mindsets

The Diversity Dividend: Beyond

the tickbox to business

performance and self-

knowledge

https://www.prca.org.uk/training/courses?title=Navigating+the+Paid+Marketing+Landscape+in+2021+and+Beyond&city=All&level_68=All&skill_69=All&trainer_58=All

https://prca.org.uk/event/4469/implementing-a-social-media-audit

https://www.prca.org.uk/event/4428/lead-generation---planning-for-gold

https://www.prca.org.uk/event/4428/lead-generation---planning-for-gold

https://prca.org.uk/event/4251/the-trusted-advisor%3A-how-to-win-and-retain-clients%E2%80%99-confidence




https://prca.org.uk/event/4302/successful-meetings

https://www.prca.org.uk/event/4499/living-with-risk---building-certainty-into-an-uncertain-world

https://www.prca.org.uk/event/4499/living-with-risk---building-certainty-into-an-uncertain-world

https://www.prca.org.uk/event/4371/managing-an-in-house-team



https://www.prca.org.uk/event/4406/the-tweet-suite%3A-using-twitter-to-turbo-charge-your-pr-and-communications-campaigns






https://prca.org.uk/FutureLeaders

https://prca.org.uk/FutureLeaders

https://www.prca.org.uk/event/4383/mental-health%3A-understanding-and-building-your-mental-wealth

https://www.prca.org.uk/event/4481/personal-impact

https://www.prca.org.uk/event/4420/personal-branding

https://www.prca.org.uk/event/4506/race-and-global-mindsets



https://www.prca.org.uk/training/courses?title=The+Diversity+Dividend%3A+Beyond+the+tickbox+to+business+performance+and+self-knowledge&city=All&level_68=All&skill_69=All&trainer_58=All

Course Date Level Format

Selling into the Media06-01-21

9:30 - 17:00 Introductory Virtual Classroom

Writing Effective Press Releases06-01-21


Introduction to PR and Communications07-01-21

9:30 - 17:00 Intermediate Virtual Classroom

How to Manage your Time and Workload more Effectively

07-01-21 15:00 - 16:30 Personal Skills Webinar

Lead Generation - Planning for gold08-01-21


Living with Risk - Building certainty into an uncertain world

12-01-21 9:30 - 12:30 Advanced Virtual Classroom

Mastering Persuasion and Influence12-01-21

9:30 - 17:00 Personal Skills Virtual Classroom

Crisis PR and Communications in a Digital World12-01-21

15:00 - 16:30 Intermediate Webinar

Introduction to Management13-01-21


The Savvy Account Director13-01-21


Successful Face-to-Face and Virtual Networking14-01-21

9:30 - 12:30 Advanced Virtual Classroom

Harnessing the power of twitter for PR and Communications

14-01-21 10:30 - 12:00 Introductory Webinar

Motivating and Leading PR and Communications Teams


Personal Branding19-01-21


Planning a Strategic PR Campaign19-01-21


Introduction to Google Analytics for PR and Communications


The 'C' Word: Using content to drive conversation20-01-21


TikTok: Tips and Trends for Digital PR and Social Media Campaigns

21-01-21 9:30 - 12:30 Intermediate Virtual Classroom

Presentation Skills21-01-21


Stakeholder Relationship Management25-01-21


Client Management: A strategic guide to successful client relationships


Page of 1 11

Successful New Business Pitching26-01-21


Good B2B Media Writing27-01-21


How to Create an Effective Blog27-01-21

15:00 - 16:30 Introductory Webinar

Two-Day Crisis Management Masterclass28-01-21


Building Resilience: Understanding Your Own Wellbeing & Mental Health


Creativity in B2B PR and Communications01-02-21


Successful Media Messages01-02-21


Managing an Integrated Communications Campaign

02-02-21 10:30 - 12:00 Intermediate Webinar

Managing an Agency – Part 102-02-21


Business Development Planning and Strategy03-02-21


Developing a Communication Strategy03-02-21


LinkedIn for PR and personal branding03-02-21


Effective Leadership - Skills and behaviours needed to deliver efficiency and results


Growing Your Own Gravitas: Confidence and Credibility for Women in PR and Communications

04-02-21 10:00 - 16:00 Personal Skills Virtual Classroom

Developing an Internal Communications and Engagement Strategy


Brand and Brand Storytelling08-02-21


Confidence, Clarity, Control – How to become a brilliant spokesperson


Exemplary People Management09-02-21


Understanding Finance09-02-21

10:30 - 12:00 Advanced Webinar

Managing Clients10-02-21


How does SEO work? A guide for PR and Communications Practitioners



Page of 2 11

Honing Your Copywriting Skills11-02-21


Beyond Emotional Intelligence11-02-21


Measuring and Evaluating PR Campaigns11-02-21


Managing an In-House Team16-02-21


Communicate for Impact: Get better results from all your meetings, teleconferences, and emails


Creativity - transform your capability16-02-21


Advanced Public Affairs17-02-21


Introduction to Marketing17-02-21


Climbing the PR and Communications Career Ladder


You and your clients: A coaching session18-02-21


Making Great PR Campaigns with Instagram18-02-21


Becoming Confident and Assertive19-02-21




Developing the Best Version of Yourself23-02-21


Creating and Curating Compelling Content for Social Media


Improving your Proofreading and Editing Skills24-02-21


Developing a digital strategy24-02-21


Account Management25-02-21


The Diversity Dividend: Beyond the tickbox to business performance and self-knowledge


Navigating Different Personality Types at Work25-02-21


The Right Way to use Facebook for PR and Communications



Page of 3 11

Press Releases to Tweets: Writing for different media

02-03-21 10:00 - 17:00 Introductory Virtual Classroom

How to Balance Working from Home02-03-21


Project Management03-03-21


Earning the Profit you Want03-03-21


Building an Internal Communications Campaign that Works


Managing Performance to Improve Productivity04-03-21










Crisis Management – Practical tips for reputation, recovery and rebuilding


Successful Networking11-03-21


The Power of Podcasting11-03-21


Budget Management12-03-21




Controlling Over-Servicing16-03-21


Purposeful Communication and Communicating Purpose


Producing Thought Leadership That Actually Works




Employee Change Communications17-03-21





Page of 4 11

Producing Engaging Content in Public Sector Communications




The Tweet-Suite: Using Twitter to turbo charge your PR and Communications Campaigns

23-03-21 10:30 - 12:00 Advanced Webinar





Mastering Measurement for More Effective Communications


Successful Media Relations25-03-21


Successful B2B Client Relationships30-03-21


Race and Global Mindsets30-03-21


Crisis Communications Management31-03-21


Productive Conflict and Difficult Conversations31-03-21






Twitch: Tips and Trends for Digital PR and Social Media Campaigns


Creating a High-Performing Team in the Digital Age


Gaining Coverage in a Digital Media World07-04-21




Narrative by Numbers: How to tell powerful and purposeful stories with data


Digital Landscape for PR and Communications08-04-21







Page of 5 11







Personal Impact15-04-21


Introduction to Public Affairs15-04-21




Creating Great B2B Social Media Campaigns20-04-21






Self-Knowledge, Emotional Intelligence, and Resilience Masterclass






Implementing A Social Media Audit27-04-21




How to Win Clients in a World Challenged by COVID-19




Ethics in PR and Communications28-04-21


Diversity & Inclusion for PR and Communications Managers




Lead Generation - Planning for gold04-05-21


The Power of Emotions in PR and Communications04-05-21

15:00 - 16:30 Personal Skills Webinar


Page of 6 11



Social Media Metrics05-05-21




Two Day Digital Masterclass06-05-21


Business Development Planning and Strategy07-05-21


Better Pitching11-05-21


Social Media in Public Affairs11-05-21




Unleash your Inner Creative12-05-21


How to Nail the Creative Process from Start to Finish




Trust in Public Relations14-05-21


Your Role in New Business Pitching18-05-21

10:30 - 12:00 Intermediate Online







Budget Management20-05-21


Navigating the Paid Marketing Landscape in 2021 and Beyond

20-05-21 10:30 - 12:00 Intermediate Online





Behavioural Economics – The science behind successful PR



Page of 7 11



Exemplary People Management26-05-21


Reddit: Tips and Trends for Digital PR and Social Media Campaigns


The 'C' Word: Using content to drive conversation27-05-21


How to Write a Winning Award Entry27-05-21


Good B2B Media Writing28-05-21








Getting Maximum Impact from a Disappearing PR and Communications Budget

01-06-21 15:00 - 16:30 Intermediate Online

Project Management02-06-21


Issues & Crisis: Putting the human imperative front and centre


Ethics in PR and Communications02-06-21


Managing Performance to Improve Productivity03-06-21


Parliament and Public Affairs03-06-21


The Changing British Voter04-06-21


Developing a Communication Strategy08-06-21






Using Video in Social Media for PR and Communications


Mastering the Art of Memorable Moderation & Facilitation



Page of 8 11





Press Releases to Tweets: Writing for different media








Running an Effective Political Campaign22-06-21


Confidence, Clarity, Control – How to become a brilliant spokesperson


Influencer Relations23-06-21




Personal Branding29-06-21


TikTok: Tips and Trends for Digital PR and Social Media Campaigns




Creativity in B2B PR and Communications01-07-21


The Trusted Advisor: How to Win and Retain Clients’ Confidence




Stakeholder Relationship Management05-07-21


Successful B2B Client Relationships06-07-21


Getting to Grips with Grammar06-07-21


Introduction to Writing for PR and Communications Practitioners





Page of 9 11

Advanced Public Affairs08-07-21


Developing an Internal Communications and Engagement Strategy


Producing Thought Leadership That Actually Works








Introduction to Google Analytics for PR and Communications




Media Training and Media Interview Skills20-07-21




Women in Senior Leadership: A guide to taking charge of your career




Crisis PR and Communications in a Digital World27-07-21




Harnessing the power of twitter for PR and Communications




Measuring and Evaluating PR Campaigns29-07-21






Successful Media Messages03-08-21


You and your clients: A coaching session04-08-21



Page of 10 11





LinkedIn for PR and personal branding05-08-21




Making Great PR Campaigns with Instagram09-08-21


Implementing A Social Media Audit10-08-21




How does SEO work? A guide for PR and Communications Practitioners


Climbing the PR and Communications Career Ladder




Understanding Finance24-08-21

10:30 - 12:00 Advanced Webinar







Mastering Measurement for More Effective Communications



Page of 11 11

Documents

=WJN N SJ #8#8 Training...Intermediate Webinar Managing an Integrated Communications Campaign 02-02-21 10:30 - 12:00 Intermediate Webinar Managing an Agency – Part 1 02-02-21 10:00