WIWI - Alpen-Adria-Universität Klagenfurt Kornelia Kanyo Sonja Grabner-Kräuter Matej Čertov Thinking beyond business and borders A good place to study Kornelia Kanyo is one of 3,500

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WIWIThinking beyond business and bordersFaculty of Management and Economics

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Kornelia Kanyo

Sonja Grabner-Kräuter

Matej Čertov

Thinking beyond business and borders

A good place to studyKornelia Kanyo is one of 3,500 students at the Faculty of Management and Economics at the Alpen-Adria-Universität Klagenfurt. Born in Hungary and with Swabian ancestors, what she particularly values about the university in Klagenfurt is the way it «promotes problem-solv-ing skills». She has already made an invention – a file storage device carried in place of a bag – for a competition in one of the courses that formed part of her basic studies, and even holds a patent for it. This smart little business accessory has not yet gone into production, but she is devot-ing less time to this than to finishing her studies. Ms Kanyo is very comfortable here, surrounded by mostly Austrian fellow students and the «very good and very many professors in this faculty who have accompanied and motivated me throughout my studies».

Students of Applied Business Adminis-tration (ABW) form the biggest student group at Austria’s southernmost university – there are currently approximately ten thousand students

enrolled on courses from across the univer-sity. Fifteen per cent of ABW students come from abroad, and a large proportion from the local area. Why is he studying in Klagenfurt? «Because everything is right here: the location, the study programme and the lecturers,» Matej Čertov gets straight to the point. A native of Zell/Sele in southern Carinthia, he has already completed his Bachelor’s in ABW and is now studying for his Master’s in International Management.

More than just dull theorySonja Grabner-Kräuter is responsible for devel-oping new curricula. A graduate in business studies, she describes the general concept behind the study of management and economics at Klagenfurt in the following terms: «Here we try to impart well-substantiated basic knowledge and to encourage structured analytical thinking. Our aim is to teach our students the skills they need to take a creative approach to problems.» Her colleague, Gottfried Haber, who succeeded the long-serving programme director Franz

How we can think beyond business and bordersThe Faculty of Management and Economics at Klagenfurt University shows just how enjoyable the experience of cultural diversity in daily life can be, how interdisciplinary research through regional and world-wide exchanges can work, and how you can learn the art of management to perfection at the heart of a popular holiday destination.

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Ofner, is responsible for the degree programmes for management and economics, that is to say for converting the curricula into actual courses. «You can only truly understand management and economics if you have got to know every subdivision of a business and the economy as a whole, namely accounting, marketing, sociol-ogy, economics, law etc. The Applied Business Administration degree programmes in Klagenfurt are designed to be put into practice later, so we have to train all-rounders, because, particularly when dealing with small to medium-sized busi-nesses, the demands are very high, and it requires a broad base of knowledge and training.» He is a university lecturer of Economics and Business Management as well as being the Chairperson of the «Wirtschaftspolitische Beirat der Kärnt-ner Landesregierung», (Economic Policy Advi-sory Board for the Carinthian Provincial Govern-ment), an external committee, which evaluates the economic work of the Province and draws up guidelines for the future. Another member of this advisory committee is Paolo Rondo-Brovetto. As a Professor of Public, Nonprofit and Health Management, he focuses intensively on prac-tices and management in health care organi-sations and current reform issues in the public health care sector. The interlocking of theory and practice in the public and nonprofit manage-ment spheres is also of great significance for his colleague, Iris Saliterer, and is reflected in wide-ranging practice-oriented projects.

The WIWI faculty has a long tradi-tion of developing and running postgraduate programmes for people already working in the field and for ongoing personal development. At present, the WIWI is running eleven university courses. The faculty is also heavily involved in the Alpen-Adria-School of Management, Organ-izational Development and Technology M/O/T, which was founded in 2008, and largely arose out of the business sciences. It currently runs 16 courses here.

Neighbours near and farInternational research into the business sciences has been an indispensable feature of

the Department of Economics from the begin-ning. This is also demonstrated by the fact that current issues in international economic policy are included in the studies. Reinhard Neck and Dmitri Blüschke have shown that a solution to the current economic crisis in Europe could be found by drawing up a common monetary and fiscal policy, provided that cost-cutting meas-ures are implemented, which would not unduly burden the Eurozone economies. In collaboration with an institute in Slovenia they have worked out concrete scenarios for Slovenia. Oded Stark and Marcin Jakubek are working on the economic causes and consequences of migration. Professor Stark has been named best Austrian economist by the Handelsblatt newspaper on several occa-sions, and has been published in the top special-ist journals world-wide. Students working on dissertations are given intensive supervision at the Department of Economics, and participate in international projects, including projects in collaboration with the Austrian National Bank, the World Bank, and universities from across the world.

Veronika Gustafsson describes her new working environment enthusiastically: «It’s so beautiful.» She comes from Russia and has spent fifteen years conducting research at Sweden‘s Jönköping University. «I want to combine my research and my context», she says as she, herself an immigrant, studies the differences between entrepreneurship in Central Europe and in the countries of Eastern Europe. Her wide-ranging and inter-cultural knowledge is now being called upon for a new Master’s degree, «International Management». After a stringent selection process, this started in the winter term of 2011/2012, with 28 students from various parts of the world. In all, there were twice as many applicants for places.

The Faculty of Management and Economics currently offers Bachelor’s degrees in Applied Business Administration, Geography, Information Manage-ment, and Economics & Law, as well as Master’s degrees in Applied Business Administration, Geography and Regional degrees, Information Manage-ment, and International Management. It also offers the teacher training programme in Geography and Economics, and the doctoral programmes in the Social Sciences and Economics or in the Natural Sciences.

Paolo Rondo-Brovetto

Iris Saliterer

Reinhard Neck

Gottfried Haber

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Veronika Gustafsson

Ralf Terlutter

Karen Meehan

Wolfgang Nadvornik

Gerhard Baumgartner

Johannes Heinrich


Ralf Terlutter, programme director and current incumbent of the Chair for Marketing and Inter-national Management describes the programme in the following terms: «It prepares you for a career in the international sphere, but focuses on the Alps-Adriatic region. English is the only language of instruction on this programme.» In order to ensure the quality of the informative texts issued by the faculty, they frequently turn to native speakers, such as Brit Karen Meehan. She is one of approx. twenty versa-tile colleagues, who work in the administrative sector and deal with the day-to-day manage-ment of academic life at the university.

Time for the students The Faculty of Management and Economics currently boasts fourteen chairs. As well as the classic core subjects of the busi-ness sciences these include economics, law, sociology and geography. Eleven study programmes including teacher training can be taken at the WIWI. Says Wolfgang Nadvornik, «Although our student numbers are relatively high, we don’t hold mass classes». And it is important that adequate space be given to individualised expert supervi-sion outside of the courses too. It is possible to contact the lecturers at any time, «if not in their consulting hours, then via e-mail or Facebook». Nadvornik is Professor for Finance & Account-ing and also a specialist for business succession in family businesses, among other things. «This is particularly interesting here in Carinthia», he says, «because of the high level of tourism-related industries».

Since it is not possible to manage a business without some knowledge of the law, Johannes Heinrich teaches it to the AWB students and students from the Economics and Law Bachelor’s degree. «Every aspect of business life is heavily influenced by the law,» Heinrich states the impor-

tance in general terms and then demonstrates the need for specialised knowledge of the law using the example of the legal regulations for account-ing. A Master‘s programme focusing on finance, taxation and commercial law is being developed; after all, well educated legal experts are needed in the field of accountancy, in the financial and

banking sectors, in public enterprises and in NPOs. The teaching content is decided by Hein-rich or his colleagues, Gerhard Baumgartner and Johannes Zollner, based on current need. «We teach the students what is particularly relevant at the time.»

This claim is backed up by Claudia Mischensky, managing director of the Federation of Austrian Industry for Carinthia, who graduated in Applied Business Administration at Klagen-furt: «The Faculty of Management and Economics at Klagenfurt scores points with its combination of the impressive quality of teaching and supervi-sion, its sound links to the regional economy and its integration in an international university and research network.»

However, other skills are also needed for management, namely a solid knowledge of media management and communication. «Everything is slowly coming together», says Matthias Karma-sin of the Department of Media and Communi-

Academic staff (left to right) Dmitri Blüschke, Veronika Gustafsson, Marcin Jakubek,

Martin Waiguny, Fanny Dobrenova, Stephan Leitner, and student Kornelia Kanyo

(standing).


Professors and staff with post-doctoral qualifications at the Faculty of Management

and Economics: Front row Wolfgang Nadvornik, Gottfried Haber, Heike Egner, Erich

Schwarz, Sabine Kanduth-Kristen, Diana Krause; 2nd row Gernot Mödritscher, Friederi-

ke Wall, Sonja Grabner-Kräuter; 3rd row Herwig Winkler, Ralf Terlutter, Gudrun Fritz-

Schmied, Johannes Zollner, Norbert Wohlgemuth; 4th row Reinhard Neck, Gerhard

Pongratz, Johannes Heinrich, Guido Offermanns, Gerhard Baumgartner

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Johannes Zollner

Claudia Mischensky

Diana E. Krause

Malgorzata Wdowiak

Guido Offermanns

Peter Mandl


cation Sciences, and he is not only referring to the inter and trans-disciplinary package Media and Convergence Management. «We need people who understand the interfaces that arise out of this.» Telecommunication, IT, media, entertain-ment and security, TIMES for short, must mesh seamlessly in a good business. And it is not just in the teaching, but also in research that collab-orations between the business and the cultural sciences have been running for some time now. A collaborative textbook, namely the «Hand-book of Media and Convergence Management», which Mathias is producing with business econo-mist, Sandra Diehl – also from the Department of Media and Communication Sciences – is currently in progress. This will be useful for the planned «Media and Convergence Management» Master’s programme.

Responsible researchDiana Krause has travelled the world. The native of Berlin spent four years teaching and conduct-ing research in the USA and Canada before taking up the Chair for Business Administration with a focus on organisation and the management of human resources. Her research extends as far as the USA, Canada, China, Germany, India and South Africa, always with people as the focus. «This is essential for a business to prosper.» She declares that the «intrinsic motivation of the employees [is] an important factor in the success of a good company». This also applies to her own team, who put their heart and soul into their research. One of them is Guido Offermanns. For the busi-ness expert and health-care researcher, research means «benefiting society». In his work, this is demonstrated, for example, in a project develop-ing public health objectives for Carinthia. «Main-taining health through preventive measures will become increasingly important. All areas of politics have to collaborate in this.» The issue of health is also regarded as significant within the university as a whole. Gunhild Sagmeister from the Department of Sociology has established the project «Workplace Health Promotion», which has received numerous awards.

Having found the right place«Working in an environment like this, you cannot help but thrive», Malgorzata Wdowiak affirms, after having spent seven years conduct-ing research in the Department of Innovation Management and Entrepreneurship. «Of course it also makes a difference whether you always stay in the place you were born, or whether you leave it», or whether, like her, you have a verita-ble odyssey behind you. «Emigration brings high

social costs», the native of Poland knows, having moved from one European border area to the next. It has caused her to feel discouraged at times, but constantly having to acclimatise to a new envi-ronment has driven her to great achievements. She finds Carinthia interesting and hopes to stay here for some time: «I find it fascinating to be able to live, think and work in such an intercul-tural area.»

Living and working in Carinthia is some-thing which Peter Mandl also values. The geog-rapher, who was born in Klagenfurt, believes that Geography is a «predestined field if you want to understand the scientific value of being at home». Thus local inhabitants provide important data for a Volunteered Geographic Information project, which then merely needs to be merged with nationwide data using the appropriate web-based tools. Mandl specialises in geographical infor-mation systems and has taught and conducted research in this field not only here in Carin-thia, but also in Salzburg, Bonn and Münster. At present he is participating in EU projects on the

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Erich Schwarz

Robert Rossberger

Fanny Dobrenova

Martin Waiguny


harmonisation of the geodata infrastructure for the whole of Europe.

For Robert Rossberger, member of the academic staff in the department of Human Resource Management, Leadership and Organiza-tional Behavior (PFO), Carinthia is «like the Bavar-ian Forest», which is where the former business-man originates from. For many years he worked

for the family business in Bangkok and India, and has got to know many different cultures. «Culture is relevant for every area of business adminis-tration», he states, and he likes to bring this in to his course «Intercultural human resources management».

Bulgarian Fanny Dobrenova is a special-ist in food marketing who travelled abroad and finally to Carinthia through various international programmes. She believes that «when you work you have to be mobile if you want to develop as an expert, whether you work in academia or in industry».

Going beyond one’s own subjectMartin Waiguny of the Department of Market-ing and International Management (MIM) insists «MIM is automatically interdisciplinary – it couldn‘t be anything else». The Carinthian native is trying to «expand his thinking in a specific way», and is studying entertainment theories in advertising. When is something entertain-ing? Not only did he acquire the necessary basic knowledge of social and cognitive psychology as

a Visiting Scholar at the University of Illinois at Urbana-Champaign, but he also picked up suita-ble research methods there. Waiguny is soon to leave Klagenfurt to continue his research at the other end of the world, at Auckland University of Technology.

Ralf Terlutter, Waiguny’s superior, values the good work done by his team, and takes care to

create the best possible working conditions for them. Links to industry are very important for the demanding researchers, and are always in place. Large companies in particular (most recently a brewery, a fruit juice producer and two banks) are keen to profit from the latest knowledge acquired by the academics, and to use this to determine their own market-ing strategies. Companies want to know specific details of their customers, and MIM helps them

to »understand« their customers. «This interac-tion is ideal», says the stoic Terlutter, currently President of the European Advertising Academy, «We can apply our research to the most wide-ranging clientele and that is beneficial for both partners – academia and industry».

The university also benefits from his level-headedness and management experience: as Vice Dean he works with Dean Erich Schwarz to promote the development of the whole faculty, which is currently undergoing a process of transition.

«An entrepreneurial faculty»: From an idea …This is partly to do with a massive generational shift. A large number of those professors who were involved in founding the institute for the business sciences in 1984 have now entered their emeritus years. In recent years seven chairs have passed to new incumbents. Says Erich Schwarz: «Rejuvenation by bringing in a new generation has been successful, and obviously opens up opportunities to explore new directions». Given his job, Schwarz was virtually predestined to deal

9Thinking beyond business and borders

with the restructuring that that entails: he has been the incumbent of the first Chair for Inno-vation Management and Entrepreneurship in Austria since 1999.

So where should the 120-strong faculty team go now, and where do they want to go? «The combination of business administration, geog-raphy and regional studies, law, sociology and economics constitutes the unique selling point of Klagenfurt’s WIWI. It enables us to think beyond business and borders. This should be realised not only through common research projects, but also through interdisciplinary programmes» Thus in the new ABW Master’s degree, students will also have the opportunity to special-ise in energy and environmen-tal management. «The broad content base will enable us to become an entrepreneurial faculty in the medium-term», says Schwarz and explains the thinking behind the concept. «Entrepreneurship is the logical extension of our years spent focusing on SMEs. With this topic we are researching and teaching a key theme in the European Union, since entre-preneurship is seen as a driving force for innovation, compet-itiveness and the creation of jobs.»

A key task for an entrepreneurial faculty is to provide students with the perfect qualifica-tions for their professional life: «Here they learn entrepreneurial thinking and behaviour, i.e. to recognise and evaluate opportunities, to innovate continually, to calculate risks and deal with them, as well as to make good use of limited resources.» So says Dean Schwarz, who is enthusiastic in his responsibility for the faculty and works tena-ciously on its further development.

… to a multifaceted implementationFriederike Wall, Professor for Controlling, also sees its diversity as one of the faculty’s strengths. «Here a wide range of different subject areas

complement each other, and the huge complex beast that is entrepreneurship can be illuminated from many sides.» Added to this is a good strong background in IT in many fields, including her own. She has her roots not only in controlling, but also in business information systems – both in academic terms and through a practical background of experience in SAP introduction programmes. Together with her team, the current Vice Rector for Research covers a core subject area of the course, which profits greatly from her own research with specific areas of focus.

Gernot Mödritscher has spent a long time working on the topic of business strategy. How

can you really implement a strategy? «For that you have to build a bridge directly between thought and action and you have to make the necessary tools available to the business», says Mödritscher, who knows exactly what he is talking about. He has spent over fifteen years working directly with companies in his research and also runs the «biztec», a research institute, funded primarily by private companies, where the necessary business technologies are being developed.

His colleague Stephan Leitner also likes to commute between practice and theory. After studying Business Administration he spent a few years working in private industry and values the opportunity to be able to combine this experience

Friederike Wall

Gernot Mödritscher

Stephan Leitner


with knowledge «and so be able to constantly develop his own ability to think outside the box». He is currently writing an interdiscipli-nary dissertation and feels that he is «being well looked after» by mathematician Franz Rendl and none other than Ms. Wall.

Fundamental supportWith her systemic approach to research, Heike Egner, Head of the Department of Geography and Regional Studies, introduces carefully considered views on enterprises, by conceiving of a busi-ness as a social system. «How it organises itself is critical for the success of a business – and for how a community draws its boundaries», says Egner. Together with her assistant Kirsten von Elverfeldt she conducts interdisciplinary research into the processes in business systems. «Against a background of the relationships that exist between society, people and the environment we are researching questions of self-organisation in social and natural systems, by which we mean social and physical geographic as well as biotic systems.»

Dieter Bögenhold has been the incum-bent of the Chair for Sociology at the depart-ment of the same name since October 2011. Born in Oldenburg, he is an exponent of evolutionary economics, and a follower of two classic soci-ologists, Josef Schumpeter and Max Weber. In Klagenfurt, he hopes to convert his long years of research into entrepreneurship, having already taught in Jönköping, Saarbrücken, Trier, Vienna, Bolzano and Turku. «An interesting coincidence», thinks Bögenhold and he believes «that two inter-esting perspectives will be united at the WIWI Klagenfurt». Helmut Guggenberger from the Department of Sociology focuses on research in the sphere of Higher Education. At the «intersec-tion where the education system meets the busi-ness system» he observes linkages between stud-ying and the world of work. Amongst other things, he endeavours to determine how «entrepreneur-ial thinking can become more firmly established» among students.

Aiming at long-term effectsGreater emphasis is to be placed on the themes of energy and sustainability in the strategic devel-opment of the university. Doris Hattenberger, Senior Assistant Professor and expert on envi-ronmental and commercial law at the WIWI is one of a group of researchers and lecturers drawn from all four of the university’s faculties who are developing an optional course on sustaina-bility. «Our motto is: living interdisciplinarity.» Specialist colleagues from economics, mathemat-ics, intervention research, teacher training, soci-ology and geography are approaching the topic of sustainability in a variety of ways; a special didactic concept ensures that the knowledge acquired is also sustainable.

Economist Norbert Wohlgemuth is working on possible structures for a future energy system. Taking account of a sustainable and cheap-est possible provision of energy services, the most important aspect is the sensible combi-nation of technologies to deal with both supply and demand, that is to say, the trade-off between sources of renewable energy and technologies to improve energy efficiency.

For Herwig Winkler, head of the Depart-ment of Production Management and Business Logistics, sustainable development is a major trend at present, which will mean considera-ble changes for industrial production and logis-tics. Together with the Environmental Officer for Klagenfurt, he has just submitted a logistics project to the EU: electric vehicles for transpor-tation, self-sufficient energy to drive them, and a smart transportation concept could make Klagen-furt a model region in terms of economic and environmental practices. «The university could play its part in this by installing photovoltaic systems on its large roof surface to help provide electricity for the region», Winkler suggests.

The Alpen-Adria-Universität is comprised of four faculties: Faculty of Humanities (KUWI), Faculty of Management and Economics (WIWI), Faculty of Interdisciplinary Studies (IFF), and Faculty of Technical Sciences (TEWI).

Heike Egner

Kirsten von Elverfeldt

Dieter Bögenhold

Doris Hattenberger


A passion for teachingGudrun Fritz-Schmied from the Finance & Accounting Depart-ment is passionate about teach-ing and a believer in trial and error, which also promotes problem-solving skills. «It is better for the students to work something out themselves and make mistakes in doing so, than to stupidly learn off by heart something that is prescribed.» Her specialist area is national and international accounting, and she finds it truly inspiring when what she is researching has practical relevance.

Her colleague Alexander Brauneis also enjoys teaching: «I am lucky enough to be able to teach about what really inter-ests me: securities and compu-tational tools for the finan-cial markets.» The economist «loves numbers» and loves to lose himself in higher maths, such as the ARIMA time series models, when working on his post-doctoral thesis, «Risk-based, behavioural and statistical factors in the success of business strategies».

In didactic and methodological terms teach-ing is constantly subject to new developments. Friedrich Palencsar has been a specialist teacher in the Department of Geography and Regional Studies for two decades. He frequently conducts field research, and enjoys interdisciplinary work. He sees the revision of academic standards following the Bologna process as an opportu-nity to take on a new role: «Self-directed learn-ing means that the role of the lecturer vis-à-vis his students is more that of a coach, a learning companion.»

More than just a jobSabine Kanduth-Kristen has several roles. She not only leads the Department of Business Finance

and Taxation but is also Vice Rector for Human Resources and Women’s Advancement. In this role she tries to «create the necessary conditions to make the university more family and child friendly». She herself has two small children, one of whom attends a crèche on campus. «Both there and through the onsite Children’s Office, employ-ees can develop good contacts, a real parent network for mutual support.» How does the busi-ness expert with a research focus on creating appropriate legal forms organise her day? «Only with a great deal of discipline, and it is a question of good management – without the support of my family it would not work.»

A definite asset on the campus is the University’s Sports Institute. Not only does the USI offer indoor and outdoor (from Grossglockner to Dalmatia) activities for students and university staff, but in collabora-tion with the Faculty of Management and Economics it also offers a university course in Sport, Health and Entrepreneurship.

Norbert Wohlgemuth

Herwig Winkler

Gudrun Fritz-Schmied

Alexander Brauneis

Friedrich Palencsar


Living and working togetherThe foundations for this are built on relation-ships and trust. Thus the best collaborations have usually unfolded over many years and in the immediate surroundings. Links have developed, and continue to develop, as a result of the facul-ty’s now traditional interdisciplinary approach. This starts with the teaching of business adminis-tration, which collaborates with economics, soci-ology and geography – all within the same faculty. The Economics and Law programme is offered in collaboration with the Department of Law, Infor-mation Management is tackled with the Faculty of Technical Sciences and a further combined studies programme, «Business and Engineer-ing», is being planned by Martin Hitz, the found-ing dean of the Faculty of Technical Sciences. Until 2006 the computer scientists belonged to the same faculty as the «economists», but every-thing started to change at the beginning of the 1980s, when it was decided, during the first phase of expansion of the University for Educational Sciences, as it was called then, to include busi-ness administration and business information systems in the teaching programme. Since then it is not only the field of business sciences that has expanded; with seven different institutes, the technical sciences have had their own faculty since 2007. But collaboration has continued to be a positive feature, both in the academic and in the teaching fields.

The maintenance of good relationships beyond the campus brings us first of all to the Lakeside Science & Technology Park. There, directly adjoining the univer-

sity campus, we find both university institutes and dozens of international companies, as well as spin-offs from the AAU, including the «build! Gründerzentrum», a true child of the business sciences, where 15 young entrepreneurs are taking their first steps towards independence. They and other interested parties are given the opportunity to take courses to gain a «certificate in entrepreneurship». «This is a big advantage of the Klagenfurt campus: everything is close at hand», says Rector Heinrich C. Mayr, who was also the dean of the faculty for over eight years, at a time when the business sciences and informa-tion technology were still combined. He sees the future development of the Business Faculty as «promising and exciting – the research is pulsat-ing and its international recognition is growing accordingly. Thanks to constant redevelopment,

the degree programmes in this faculty are totally up-to-date, and give our students the best possi-ble foundation for a successful career».

Since as long ago as 1989 the «Society for the Promotion of the Business Sciences» has particularly supported collaboration with other universities at home and abroad, the continued scientific training of the lecturers and prac-tice-based student projects. Managing director Alexandra Rausch works hard to maintain good contacts between local businesses and the university.

In the lecture series «The WIWI today» the faculty combines its own expertise with that of international experts and passes it on to the general public or throws it open for discussion. This is frequently done in cooperation with partners such as the Karl-Popper-Foundation or the Universitäts.club.

Sabine Kanduth-Kristen


The Faculty’s international contacts

Australia

Brazil

Canada

China

India

Indonesia

Israel

Japan

Korea

Mexico

Nepal

New Zealand

South Africa

Tanzania

USA

Bulgaria

Croatia

Denmark

Finland

France

Germany

Great Britain

Ireland

Italy

Latvia

Liechtenstein

Netherlands

Norway

Poland

Portugal

Romania

Russia

Slovakia

Slovenia

Sweden

Switzerland

Spain

Czech Republic

Turkey

Ukraine


Thinking beyond business and borders! – taxation planning

Taxation Head Associate Prof. Mag. Dr. Sabine Kanduth-KristenCore areas of research Choice and creation of legal form from the point of view of taxation; optimising taxation when founding a company, running a company and trans-ferring or dissolving a company; business restructuring and insolvency; setting tax limits and family taxation; value added tax

Thinking beyond business and borders! – control orientated

Controlling and Strategic Management – CSUHead Univ.-Prof. Dr. Friederike Wall Core areas of research Agent-based simulation in mana-gerial accounting; quality of information and validity of management accounting systems; decision behaviour of senior management; stakeholder-orientated managerial accounting

Thinking beyond business and borders! – finance

Finance & Accounting – FINHead Full Univ.-Prof. Dr. Wolfgang NadvornikCore areas of research Corporate finance and business appraisal; credit management; quantitative capital market research; national and international accounting; internati-onal financial reporting

Thinking beyond business and borders! – financial law aspects

Financial LawHead Univ.-Prof. MMag. Dr. Johannes HeinrichCore areas of research Corporate tax; taxation of busi-ness partnerships; taxation aspects of corporate and property succession; international taxation law; value added tax

Thinking beyond business and borders! – systemic

Geography and Regional Studies – GEOHead Univ.-Prof. Dr. Heike EgnerCore areas of research Self-organisation and self-refe-rencing of social and natural systems; environment and ecosystems; geography teaching methodology; geogra-phical information systems & geographic information science; regional studies

Thinking beyond business and borders! – innovation orientated

Innovation Management and Entrepreneurship – IMELeitung Univ.-Prof. Dipl.-Ing. Dr. Erich SchwarzCore areas of research Open innovation management, user co-creation; personal and organisational innovative-ness; decision behaviour in businesses; business models; factors influencing the success of technological and growth-orientated businesses

Thinking beyond business and borders! – customer centred

Marketing and International Management – MIMHead Univ.-Prof. Dr. Ralf TerlutterCore areas of research Advertising, business communi-cation and media; customer behaviour; customer trust and business ethics; branding; marketing for specific target groups

Thinking beyond business and borders! – leadership orientated

Human Resource Management, Leadership and Organizational Behavior – PFOHead Univ.-Prof. Dr. Diana E. KrauseCore areas of research Management and innovation; human resources selection and development; power, influ-ence and trust in organisations; effects of management on stress and health; intercultural human resources selection

Chairs and departments

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Gedruckt nach der Richtlinie „Druckerzeugnisse“ des Österreichischen Umweltzeichens, Medienfabrik Graz, UW-Nr. 812

Gedruckt nach der Richtlinie „Druckerzeugnisse“ des Österreichischen Umweltzeichens, Medienfabrik Graz, UW-Nr. 812


Thinking beyond business and borders! – public

Public, Nonprofit and Health Management – PUMAHead Univ.-Prof. Mag. Dr. Paolo Rondo-BrovettoCore areas of research Municipal accounting systems; the use and benefits of indicators; innovation and coopera-tion in healthcare; performance-related provision; public service/public sector motivation

Thinking beyond business and borders! – under public law

Public LawHead Univ.-Prof. Dr. Gerhard BaumgartnerCore areas of research Austrian and European public commercial law; constitutional law and administrative reform; environmental law; public right to information

Thinking beyond business and borders! – under private law

Private LawHead Univ.-Prof. Mag. Dr. Johannes ZollnerCore areas of research Corporate law; capital market law; foundation law; law of corporate succession; company law

Thinking beyond business and borders! – industrial

Production Management and Business Logistics – PLMHead Associate Prof. Dr. Herwig WinklerCore areas of research Optimisation of production systems; logistics/supply chain management; accoun-ting and cost management in an incentive based system; research into industrial flexibility; interface assessment and management

Thinking beyond business and borders! – society related

Sociology – SOZIOHead Univ.-Prof. Dr. Dieter BögenholdCore areas of research Sociology and economics; consumption and lifestyle; entrepreneurship, creation of companies; regions and globalisation; research on higher education; resources and organisation: health, work-life balance; human and social capital

Thinking beyond business and borders! – economics

Economics – VWLHead Full Univ.-Prof. Dr. Reinhard NeckCore areas of research Money and fiscal policy; financial management; applied econometrics; quantitative econo-mic policy; theory of economic policy

Thinking beyond business and borders! – regional economic aspects

Economics – VWL Economic and Regional PolicyHead Univ.-Prof. Dr. Oded StarkCore areas of research Migration; population control; applied microeconomics; energy economics; social theory

Imprint

Published by the Faculty of Management and Economics at the Alpen-Adria-Universität Klagenfurt 2012. www.aau.at/wiwi

Concept and editorial Barbara Maier Translation David Wright Photos Johannes Puch (40), Gerhard Maurer (1), Foto Wallner (1), Archiv (3)

Graphics Andreas Dobos (www.area4.at) Printing Medienfabrik Graz Responsible for content Erich Schwarz

Printed in accordance with the guidelines for «Druckerzeugnisse» of the Austrian eco-label, UW No. 812

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Good opportunitiesKlagenfurt’s WIWI is a young faculty, which has made good use of its opportunities. It is innovative, both with regard to its topics of research and in the

faculty‘s interesting structure. Here we see assembled a productive and interesting mix of highly research-oriented and very practice-oriented colleagues.

Ewald Nowotny Economist, Governor of the Austrian National Bank, Honorary Doctor of the Alpen-Adria-Universität

Erlfried Taurer Graduate in Business Management, Chairman of Constantia Industries AG

Firm foundationStudying at Klagenfurt University provided me with a valuable addition to my professional activities: With my academic background I am able to

analyse market developments more precisely, and thereby base my decisions on a much broader, firmer foundation.

Documents

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