consumeraffairs.com/brands Page objective: Wireframe ID: Home approach D2 Page Title: Content Areas: 1.0 Brands Home Page 2.0 Plans

Horizontal categories in Plan Matrix: Collect Reviews Monitor Reviews Use Reviews Manage Profile Generate Revenue

3.0 Features 3.1 - Self ID Marketing 3.2 - Self ID Sales 3.3 - Self ID Client Success 3.4 - Self ID C-Suite 4.0 Resource

5.0 Blog

1.0 Brands Home Page Headline: Do you know what customers will find when they search for your brand online? Subhead: ConsumerAffairs for Brands - Complete Solution for Online Reputation Management CTA: Schedule a Demo With ConsumerAffairs, you can take control of the conversation happening about your products and services.

1. Increase brand awareness and online visibility → 2. Build a brand consumers trust → 3. Connect with purchase-ready shoppers

Explore solutions tailored for: Marketing We’ve created a powerful platform to help meet marketing needs quickly. The ConsumerAffairs for Brands partnership allows businesses to not only collect reviews and engage with their customers, but to generate highly qualified leads and close more deals. By maintaining a strong presence on our site, your brand can tap into the millions of visitors each month who come to ConsumerAffairs.com to research a purchase. CTA: Learn more Customer Success The ConsumerAffairs for Brands app is a fully-loaded customer engagement platform that allows customer service and client success reps to truly own the customer experience. Increase your team productivity and experience by leveraging the app to increase cross-team communication, identify urgent customer needs and quickly respond publicly or privately to resolve issues. CTA: Learn more Business Development

Connect with more bottom-of-the-funnel leads to increase conversions and drive sales revenue. Get in-depth, actionable consumer, product and marketplace insights that will allow you to customize your sales talk tracks to better address what consumers care about most. CTA: Learn more C-Suite Manage your brand with ease from every angle. Partner with a trusted platform with a proven record of success to attract new customers, reduce churn, gather actionable consumer insights and build trust and brand affinity with consumers and customers like. CTA: Learn more 88% of consumers trust online reviews as much as personal recommendations* CTA: Read the definitive guide to review collection How we managed to … Increase brand recognition by 32% for [LOGO] CTA: View case study Are you maximizing your reach? Are your current campaigns cost effective? Find out with ConsumerAffairs for Brands CTA: Schedule a demo

2.0 Plans Headline: A plan for every brand. CTA: Schedule a demo to explore differences [Horizontal categories in Plan Matrix] Tier selection: Basic, Standard, Professional, Enterprise Features:

- Profile Management (learn more) - ConsumerAffairs profile creation - Add detailed company information - Ads - Geo based - Users - Custom description

- Review collection & Customer Engagement (learn more) - Moderate reviews - Review notification - Social media monitoring - Review grace period - Reviews inbox - Show star-rating increases

- Consumer Insights (learn more) - Basic review, lead and profile analytics - Business insights - Advanced insights - Project based - market, customer, product

- Generate Revenue (learn more) - CRM integration (lead forms) - Customize your lead form

3.0 Features Headline: What can ConsumerAffairs for Brands do for me? Manage Your Profile A highly engaged profile on ConsumerAffairs.com will help educate consumers on your product and show visitors your dedication to customer service. Accredited brands can use their ConsumerAffairs profile page to generate new leads through customizable click, call, and form lead paths. Engage with Customers and Collect Reviews Engaging in proactive review collection helps your brand showcase the true sentiment of your customers. Brands who don’t actively seek customer feedback tend to see more imbalanced feedback online, with a trend toward more negative-leaning organic reviews, or no reviews at all. That means when shoppers click on a review page they’ll only have this small sampling of imbalanced customer feedback to form their entire opinion about your product or brand. Gain Crucial Consumer Insights Get actionable data to take your business and products to the next level with insights in three major areas:

1. Customer: Identify key drivers of your customer experience and gain deeper insights into the true sentiment of your customers.

2. Product: Uncover deep insights into how users interact with your products and services through analysis of the most impactful components like features, price, quality and service.

3. Market: Stay ahead of the competition with in-depth market and competitive analysis.

Generate Revenue Shoppers land on ConsumerAffairs.com to research purchase decisions. For these consumers, it’s all about social proof. Let your existing customers do the heavy lifting for you by building a library of knowledge (reviews) online for those researching your product. This content builds trust and enables informed purchase decisions, getting more potential customers over the fence and driving the conversions of highly qualified leads. Subhead: Get actionable data to take your business and products to the next level with ConsumerAffairs Consumer Insights

Customer Insights Gather crucial data on your true customer sentiment and identify key drivers for customer experience. Product Insights Get a clear picture of how your users interact with your product and services, and which features make the biggest impact. Market Insights Stay ahead of the competition with in-depth market and competitive analysis. Are you maximizing your reach? Are your current campaigns cost effective? Find out with ConsumerAffairs for Brands CTA: Schedule a demo

3.1 - Self ID Marketing Headline: Increase brand awareness and generate more highly qualified leads with ConsumerAffairs for Brands. Create new visibility in keyword searches Be more visible in brand queries with high commercial intent. Craft and manage an excellent online reputation Find, activate and leverage brand advocates and showcase customer feedback. Convert shoppers into leads Use your ConsumerAffairs profile page to generate new leads and increase sales. Get found on ConsumerAffairs Our high domain authority allows us to rank on page one of search results for many brand and industry specific keywords. In today’s customer-first landscape, search engines recognize and prioritize user-generated content, resulting in many review listings ranking higher than even a business’s own website in search results. These listings appeal to shoppers looking for unbiased feedback on a particular brand or product. Shape perception in Google, Yahoo and Bing Impact what your customers see in search results and protect marketing dollars. Many consumers begin researching brands by adding “problems”, “complaints”, or “scamps” to their search queries. A level of negative sentiment exists for most every brand, and consumers don’t expect perfection. Our goal is to help brands paint a true picture of their customer experience, and not be weighed down or shaped unfairly by a handful of reviews that only represents a small segment of their customer population. Generate more highly qualified leads with ConsumerAffairs for Brands ConsumerAffairs connects brands and consumers--it’s what we’re all about! Many of the

visitors who land on our category guides and profile pages are shoppers actively seeking information about your industry, brand, or competitors to inform a purchase decision. An accredited profile on ConsumerAffairs connects your brand with these

bottom-of-the-funnel leads, increasing your conversions.

Our Expert Buyers Guides Shoppers land on ConsumerAffairs.com to research purchase decisions. Through our buyers guides, visitors gain access to customer reviews, expert opinions and consumer news, with the ultimate goal of getting matched with the best brand for their need. These are highly motivated visitors looking for a reason to buy from you--or your competitors. Your ConsumerAffairs Profile Page Sales are made and lost every day through online reviews. A highly engaged profile on ConsumerAffairs will help to educate consumers on your product and show visitors your dedication to customer service, getting more potential customers over the fence. Convert Shoppers into Leads Use your ConsumerAffairs profile page to generate new leads through customizable click, call and form lead paths. Standout on ConsumerAffairs.com ConsumerAffairs Accredited Brands:

- Receive an expert review, featured at the top of the buyers guide - Get an Accredited Brand Shield to accompany their reviews - Have custom calls-to-action on their brand profile page - Drive better quality leads through visibility on a trusted third-party platform.

CTA: Ready to connect with purchase ready consumers? Schedule a demo today.

3.2 - Self ID Sales Headline: Attract more purchase-ready shoppers and impact sales revenue. Drive highly qualified traffic Increase visibility in brand queries with high commercial intent and connect with leads further down the sales funnel Convert shoppers into leads Through customizable lead paths, use your ConsumerAffairs profile page to generate new leads and increase sales Collect core customer insights that impact sales revenue Our consumer, product and market insights provide actionable data to take your business and products to the next level. Generate more highly qualified leads with ConsumerAffairs for Brands ConsumerAffairs connects brands and consumers--it’s what we’re all about! Many of the visitors who land on our category guides and profile pages are shoppers actively seeking information about your industry, brand, or competitors to inform a purchase decision. An accredited profile on ConsumerAffairs connects your brand with these bottom of the funnel leads, increasing conversions. Leverage your partnership with ConsumerAffairs to generate new leads through:

- Our expert buyers guides - Shoppers land on ConsumerAffairs.com to research purchase decisions. Through our buyers guides, visitors gain access to customer reviews, expert opinions and consumer news, with the ultimate goal of getting matched with the best brand for their need. These are highly motivated visitors looking for a reason to buy from you--or your competitors

- Your ConsumerAffairs profile page - Sales are made and lost every day through online review. A highly engaged profile on ConsumerAffairs.com will help to educate consumers on your product and show visitors your dedication to customer service, getting more potential customers over the fence.

- Customizable lead paths - You can use your ConsumerAffairs profile page to generate new leads through customizable call, click, and form lead paths.

Actionable Consumer Insights with ConsumerAffairs for Brands With ConsumerAffairs Consumer Insights you get actionable data to take your business and products to the next level with a focus on three major areas:

1. Consumer Insights Reduce churn and increase loyalty. Gather crucial data on true customer sentiment and identify the key drivers for customer experience so decision makers at your organization can clearly understand what’s working, what isn’t, and what changes will make the biggest impact.

2. Product Insights Through analysis of the most impactful components of your product, like features, price, quality, and service, you’ll understand what drives satisfaction, loyalty, and intent to purchase.

3. Market Insights Stay ahead of the competition with an in-depth market and competitive analysis. Dive deep dive industry and market segments to gain insights into target customers’ core pain points and purchase behavior, evaluate customer response to concepts and even identify unmet market needs.

CTA: Ready to connect with purchase-ready shoppers? Schedule a demo today

3.3 - Self ID Client Success Headline: Own the customer experience. Drive satisfaction, reduce churn. Solve customer issues Easy feedback channels open the door for two-way communication, making it easier to solve problems, increase loyalty, and reduce churn. Activate and leverage brand advocates Find brand ambassadors and showcase customer feedback. Streamline communication Increase departmental efficiency, share notes, and keep in archive of all your customer interactions in one place. The online consumer landscape has changed. ConsumerAffairs for brands can help. We’ve created a powerful customer engagement platform and partnership to help meet marketing and customer engagement needs quickly. Have power over your customer experience Deliver excellent customer service and showcase positive experiences with the ability to:

- Shape consumer trust with public responses - Respond privately to resolve issues with customers via our Brands App - Feature positive customer experiences on your profile page

Convert detractors into promoters Create positive outcomes from negative customer experiences. A highly engaged brand profiles on ConsumerAffairs.com will help you to connect with existing customers, solve issues, reduce churn, and even turn brand assassins into brand advocates. All while building trust with potential customers who are searching your brand online. Built trust with potential customers Boost consumer confidence in your brand and instill trust.

- Build trust with potential customers with ConsumerAffairs Accredited shield

- Leverage consumer confidence by highlighting your partnership with ConsumerAffairs onsite and off in your own marketing efforts

- Get customers over the fence and increase sales with expert and customer-generated content via our reviews and buyers guides

Learn from customers to make smarter product decisions and ensure a 5-star experience Analyze review data to fine-tune the customer experience and product development.

- Recognize common complaints Use your ConsumerAffairs profile page to identify common customer complaints

- Identify areas for improvement Use the Brands App to help your team identify solutions

- Spot geographical issues Identify regional problems by analyzing geographical data

Do you know what people will find when they search for your brand online? The power of review collection Brands who don’t engage in proactive review collection tend to see either negative-leaning customer feedback online or no feedback at all. That means when shoppers click on review pages they’ll only have a small sampling of customer feedback to form their entire opinion about your brand or product. We work with brands to create simple and auditable feedback channels to help you take control of the conversation happening about your brand, products and services. Did you know? 75% of shoppers say it’s important to consult online reviews before making a purchase. Review Collection with ConsumerAffairs or Brands Many positive experiences are never shared simply because brands don’t ask for public feedback. At ConsumerAffairs, our goal is to help brands capture the true sentiment of their customer voice. We partner with you to create easy feedback channels like phone, email, and field review collection.

[Insert Managed Services Review Collection and Traditional Solicited Review Collection information] CTA: Ready to start collecting reviews? Schedule a demo today.

3.4 - Self ID C-Suite Headline: Partner with a trusted brand.

1. Build trust User-generated content like reviews and testimonials are crucial to building trust with consumers and can help you maximize your reputation marketing efforts. It’s all about social proof. Let your existing customers do the heavy lifting for you by building a knowledge library (through review content) for consumers researching your product, helping to build more trust and enable informed purchase decisions.

2. Reduce churn Empower your client success team with the tools they need to reach your customers at pivotal moments. Reduce churn by enabling easy two-way communication channels with your customers, making it easier to identify and solve problems, and even turn brand assassins into brand ambassadors.

3. Generate leads ConsumerAffairs connect brands and consumers--it’s what we’re all about! Many of our 8 million+ monthly visitors are on ConsumerAffairs.com to research a purchase decision. Users who land on a category guide or profile page are actively seeking information about your industry, brand or competitors. Having a presence on these pages connects your brand with leads that are further down the purchase funnel, driving more highly qualified leads and increasing conversions.

4. Close more deals Increase visibility in brand queries with high commercial intent and connect with leads further down the sales funnel. Through customizable lead paths, use your ConsumerAffairs profile page to generate new leads and increase sales.

5. Gather impactful consumer insights

Arm your executive team with actionable data to take your business and products to the next level with a focus on three major areas: customer, product and market insights.

If you want to …

- Be where your customers are - Make your marketing spend go further - Gain actionable insights to improve your product - Connect with purchase-ready consumers

The ConsumerAffairs for Brands partnership is right for you. CTA: Ready to give your brand the boost you’ve been looking for? Schedule a demo today.

4.0 Resources Headline: Resources Subhead: Stay up to date with in-depth articles, case studies, eBooks and original research around marketing, reputation, customer service, consumer behavior and more. [CTA: Subscribe to blog / content updates] Section Headlines:

- Case Studies - ConsumerAffairs for Brands Blog - Special Reports and Learning Resources - Infographics

CTA: Are you maximizing your reach? Are your current campaigns cost effective? Find out how to get those answers with ConsumerAffairs for Brands. Schedule a demo

5.0 Blog This navigation item should be a direct link to blog.consumeraffairs.com.

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The online consumer landscape has changed. ConsumerAffairs for Brands can help. We’ve created a powerful customer engagement platform and partnership to help meet marketing and customer engagement needs quickly. Listen to our customers and see why we have a 98% renewal rate. Find out how reviews and a strong reputation add up to increased revenue.

Generate new revenue: Create a new lead channel and increase sales.

Create new visibility in keyword searches: Be more visible for brand queries with high commercial intent. Convert shoppers into leads: Use your ConsumerAffairs profile page to generate new leads. Access new leads: Track the leads you've generated from each available lead path.

Activate and leverage brand advocates Find brand ambassadors and showcase customer feedback.

● Collect customer feedback ● Utilize our call center team to contact your customers directly and collect

feedback ● Discover brand advocates ● Use our Brands Application to identify your brand ambassadors ● Leverage feedback across platforms ● Display positive feedback on your website or Facebook page with our

testimonials widget

Shape perception in Google, Yahoo and Bing Impact what your customers see in search results and protect marketing dollars.

● Negative sentiment is part of your brand

● Consumers will find your brand by adding “problems”, “complaints” or “scams” to their search

● Influence your profile with review collection ● Influence your ConsumerAffairs profile by using our tools to collect reviews from

multiple channels ● Protect marketing dollars in converting queries ● Make a positive impression on consumers searching for reviews of your brand

Convert detractors into promoters Create positive outcomes from negative customer experiences.

● Capture the negative experiences ● Use our Brands Application to identify customers with negative experiences ● Convert detractors into brand promoters ● Work with customers to transform negative experiences into positive ones ● Increase your star-rating ● Increase your star-rating by converting detractors into brand promoters

Have power over your customer experience Guide customer sentiment and showcase positive experiences.

● Respond to customers privately ● Use our Brands Application to privately respond to your customers ● Shape customer experience publicly ● Respond publicly to show customers you care about their experience ● Promote positive customer experiences ● Feature positive customer experiences on your profile page

Build trust with potential customers Boost consumer confidence in your brand and instill trust.

● Activate trust relationship ○ Build trust with potential customers with the ConsumerAffairs Accredited

shield ● Leverage trust relationship

○ Bolster consumer confidence by highlighting your partnership with ConsumerAffairs

● Get customers over the fence ○ Leverage your partnership with ConsumerAffairs and increase sales

Learn from customers to make smarter product decisions and ensure a 5-star experience Analyze review data to fine-tune customer experience and product development.

● Identify common complaints

○ Use your ConsumerAffairs profile page to identify common customer complaints

● Identify areas for improvement ○ Use our Brands Application to help your team identify solutions

● Spot geographic issues ○ Identify regional problems by analyzing geographic data

# Consumer Insights Self ID: Marketing, Sales, C-Suite Actionable Consumer Insights with ConsumerAffairs for Brands With ConsumerAffairs Consumer Insights you can actionable data to take your business and products to the next level with a focus on three major areas.

1. Customer Insights Gain key insights to improve the customer experience. Gather crucial data on true customer sentiment and identify the key drivers for customer experience so decision makers at your organization can clearly understand what’s working, what isn’t, and what changes will make the biggest impact. Customizable questions allow you to gather only the information most relevant to your company so you can breakthrough data overload to see trends, needs for improvement, predict future performance, and truly incorporate customer feedback into every decision, reducing churn and increasing loyalty.

2. Product Insights Uncover deep insights through feedback on the user experience, behavior, and product usage to make informed, data-driven product decisions. Through analysis of the most impactful components of your product, like features, price, quality, and service, you’ll understand what drives satisfaction, loyalty, and intent to purchase.

3. Market Insights Stay ahead of the competition with our in-depth market and competitive analysis. Dive deep into industry and market segments to gain insight into target customer groups’ core pain points and purchase behavior, evaluate consumer response to concepts, and even identify unmet market needs. Go deeper with your evaluation through customized questions around the data that will make the biggest impact for your company and products. To learn more about Consumer Insights, schedule a demo today.

# Review Collection and Engagement Self ID: Customer Service Review Collection with ConsumerAffairs for Brands Many positive experiences are never shared simply because brands don't ask for public feedback. At ConsumerAffairs, our goal is to help brands capture the true sentiment of their customer voice. We partner with you to create easy feedback channels like phone, email and field review collection. There are a few ways we can do this: Managed Services Review Collection

- ConsumerAffairs utilizes its community of consumers to solicit reviews for the brand.

- Responsibility is taken off the brand to provide monthly customer lists. - Volume of reviews received can be adjusted to target a specific average or

overall star rating. - Managed Services Review Collection can be coupled with Managed Services

Review Management for complete hands-off service. Traditional Solicited Review Collection

- Phone Review Collection - Brand provides monthly customer lists for call center. - ConsumerAffairs creates a call script with brand approval. - Call center generates a 10-40% success rate monthly.

- Custom Review Form - Brand can utilize the custom review link in Brand:Customer

communications. - Brand can add the custom review form iframe on website. - Brand can add the custom review form to Facebook.

- Email Campaigns - Brand provides monthly customer lists for Client Success Manager (CSM). - CSM schedules, sends and tracks email campaign through

ConsumerAffairs platform. - Printed Review Cards

- ConsumerAffairs designs and prints a predetermined number of review cards for brand to distribute to customers.

Offering consumers high-quality review content benefits your brand by:

- Serving as social proof and demonstrating your brand's engagement with customers

- Boosting perceived brand responsibility in the marketplace - Reducing churn by amplifying the network reach of brand advocates

Ready to start collecting reviews? Schedule a demo today.

# Generate Revenue Self ID: Marketing, Sales, C-Suite Lead Generation with ConsumerAffairs for Brands ConsumerAffairs connects consumers and brands. Leverage your partnership with ConsumerAffairs to generate new leads through: Our Expert Buyers Guides Shoppers land on ConsumerAffairs.com to research purchase decisions. Through our buyers guides, visitors gain access to customer reviews, expert opinions and consumer news, with the ultimate goal of getting matched with the best brand for their need. These are highly motivated visitors looking for a reason to buy from you--or your competitors. Your ConsumerAffairs Profile Page Sales are made and lost every day through online reviews. A highly engaged profile on ConsumerAffairs will help to educate consumers on your product and show visitors your dedication to customer service, getting more potential customer over the fence. You can use your ConsumerAffairs profile page to generate new leads through customizable click, call and form lead paths. Stand out on ConsumerAffairs.com ConsumerAffairs Accredited Brands:

● Receive an expert review, featured at the top of the page ● Get an Accredited Brand shield to accompany their reviews ● Have custom calls-to-action on their brand profile page ● Drive better quality leads through visibility on a trusted third-party platform

Ready to connect with purchase-ready consumers? Schedule a demo today.

# Profile Management

- ConsumerAffairs profile creation - Add detailed company information - Ads - Users - Custom Description - Upload Logo - Upload Videos - Upload Photos - Add Social Links - Display Third-Party Awards - Use of trust mark - Use of Attributions - Rich snippets - Chat - 3rd-party integrations - Reputation monitoring

Profile Manageme

nt

ConsumerAffairs profile

creation ✔ ✔ ✔ ✔

Add detailed

company information ✔ ✔ ✔ ✔

Exists, static content at bottom of profile page N/A

For brands and consumers to connect, at no cost to the brand

Reduce friction with Brand

Ads On Off Off Off

Exists, further enhancements needed

Better implementation of AdSense or other AD units like amazon affiliate, etc

To generate revenue on unaccredited profiles

Increase value of the paid product

Geo Based / Multi

Location ✘ ✘

Inquire, min MRR

of X$ ✔ N/A

Ability for multi location brands, to do review collections, distribute leads, and to achieve local SERP

Brands are requesting

Increase upgrade and MRR

Users 1 1 Unlimited Unlimited

Exists, further enhancements regarding roles and permissions

Ability for users to have configurable access to reporting, review collection and response capabilities

Brands are requesting

Increase value and usability of the paid product

Custom description ✘ ✔ ✔ ✔ Exists N/A

Increased unique content

Reduce friction with Brand

Upload logo ✘ ✔ ✔ ✔ Exists N/A stet stet

Upload videos ✘ ✘ ✔ ✔ Exists N/A

Increased unique content

Reduce friction with Brand

Upload photos ✘ ✘ ✔ ✔ Exists N/A

Increased unique content

Reduce friction with Brand

Add social links ✘ ✘ ✔ ✔ Exists N/A

Increased brand visibility

Reduce friction with Brand

Display third-party

awards ✘ ✘ ✔ ✔ Exists N/A

Increased brand surety

Reduce friction with Brand

Use of trust mark ✘ ✔ ✔ ✔

Exists, further enhancements needed

Improved implementation and flexability

Increase brand surety

Increase CA exposure

Use of attributions ✘ ✔ ✔ ✔

Exists, further enhancements needed

Ability to prove CA lead attribution and provide detailed reporting at the same level as a third party provider

Increased visibility for the brand and CA in regards to conversion rates

PPC effectiveness and revenue visibility

Rich Snippets ✘ ✘ ✔ ✔ N/A

Ability to syndicate rich snippets within shopping carts and e-comm websites and other locations of a brands choosing

Impact revenue generation for our brands outside of CA

Increase ConsumerAffairs stickyness

Chat ✘ ✘

Inquire, min MRR

of X$ ✔ N/A

Ability for a consumer to chat with a brand

Increase brand surety and conversion rates

Inreased revenue

3rd party integrations ✘ ✘ ✔ ✔ N/A

Ability to integrate

Increase brand

Increased

reviews into many different platforms. IE: Hootsuite, Zendesk, Salesforce, Magento

reviews and how they are resolved by our clients

ConsumerAffairs stickyness

Reputation monitoring ✘ ✘ ✔ ✔ N/A

Notifications of reviews being posted on other review platforms

Increase brands visibility to their overall reputation on the web

Increased ConsumerAffairs stickyness

Self ID: Marketing, Customer Service Reputation Management with ConsumerAffairs for Brands 75% of shoppers say it’s important to consult online reviews before making a purchase. Do you know what consumers will find when the search for your brand online? With ConsumerAffairs, you can take control of the conversation happening about your products and services:

1. Search Visibility Our high domain authority allows us to rank on page one of Google for many brand and industry specific keywords. Many review listings will rank higher than even a business’s own website in search results. These listings are appealing to shoppers looking for unbiased feedback on a particular brand or product.

2. Review Collection Brands who don't engage in proactive review collection tend to see either negative-leaning customer feedback online or no feedback at all. That means when shoppers click on review pages they’ll only have a small sampling of customer feedback to form their entire opinion about your brand or product. Through our proactive review collection efforts, you can gather feedback from a wider range of customers and portray a realistic picture of your true customer sentiment online.

3. User Generated Content User generated content like reviews and testimonials are crucial to building trust with consumers and can help you maximize your reputation marketing efforts. It’s all about social proof. Let your existing customers do your heavy lifting for you by building a knowledge library for consumers researching your product, helping to build more trust and enable informed purchase decisions. In need of an online reputation makeover? ConsumerAffairs can help. Schedule a demo today.

Extra Copy: Affiliate Marketing Done Differently with ConsumerAffairs for Brands

1. Drive Quality Leads Our high domain authority refers quality organic traffic to our website. 75% of the 8 million monthly visitors to ConsumerAffairs.com are on our site to research a purchase decision. It’s not just about high traffic, but contextual traffic. Users who land on a category guide or profile page are actively seeking information about your industry, brand or competitors. This connects your brand with leads further down the purchase funnel, increasing conversions.

2. Partner with a Trusted Site Have confidence in the content that surrounds your brand messaging. Consumers seek out third-party websites when researching purchases because they view the content more trustworthy than items posted on a brand’s own website.

3. CPA > CPC Unlike traditional CPC affiliate programs which may deliver high clicks or traffic, but limited conversions, our cost-per-acquisition model means you only pay when the partnership is truly successful.

4. Rep Your Brand 24/7 Never have to worry about refreshing banner ads or shared real estate. Your accredited brand profile page on ConsumerAffairs.com is accessible to consumers 24/7, so your brand information will be there when customers are. If you want to …

- Be where your customers are - Make your marketing spend go further - Connect with purchase-ready consumers

The ConsumerAffairs for Brands affiliate program is right for you.