AIESEC US Assessment Winter Steering Team 2014

● National Conferences● Coaching Visits ● Regional Conferences● Newsletters● 1-1 Calls

Most Impactful MC to LC channels

● National Newsletter● Functional Newsletter● Tumblr● 1-1 Calls

Least Impactful MC to LC channels

● Helped with understanding of AIESEC● Connecting national and local level● EB 2015 planning & team dynamic ● Refocusing/Reflection for EB 2014

Impact of MC Coaching visit on LC

● Beneficial to have one person committed to LC’s development

● Stronger communication with the MC● Planning as an EB and receiving feedback

on ideas/strategies● External to hold LC accountable

How has having a dedicated LC coach helped you?

What support do you seek from the MC?

● Strategic support in plans● More personalized communications● Accessibility to VPs and LCs● Understanding connection to national,

global, and international initiatives● Coaching calls

What does the AIESEC US Manifesto mean to you and your LC?

● Those who are connected to it are the ones who were there when it was created

● Having trouble implementing it on local level● Want it to be actionable● Should be consolidated into less statements instead of

nine● The first step on defining who we are and what our

relevance is

Conferences: Impact of RoKS

● Member Experience○ Motivation ○ Bonding ○ Education

● Networking & Connection to AIESEC● Leadership Pipeline● Faci opportunities

Conferences: Bottleneck - Attendance

● Finances (Travel and delegation fees)○ Inability to subsidize

● Length of Time○ Week-Long Nat Cos and full weekend RoKS during

school year● Value of Conferences to members

○ Conveying to members the value

Conferences: Bottleneck - Hosting

● Finances - LCs experience loss after most conferences

● Lack of MC support of OCs○ Guide for “How to be an OC”○ Support for OC VPF

● Lack of Talent Capacity for OC○ Old members unmotivated/ Newbies inexperienced○ OCs take away members that could contribute to

operations

Conferences: Possible Solutions

● Financial Support● Plan Earlier and Scheduling Coordination● Cost Sharing through AIESEC US,

Fundraising, & Sponsorships● OC Support, Training, Transitioning ● Streamlining of Processes● Mandatory Attendance● Hosting Model and Incentivization

● Utilizing BoA● Warm leads● Re-raising● Alumni● Strong AD - ability to upsell for more TNs

What’s working in your LC for iGIP?

Thoughts for improving iGIP for growth

● Discounts for multiple TNs ● Lowering price with new partners to gain

credibility

● oGIP and oGCDP as separate teams - more focus on each program

● Target Marketing - finding specific students for programs

● Good Training - members all capable● National Projects (Shape Colombia)● Strategic Partnership with university● Reaching out to Graduate Student Marketing - more

qualified for oGIP

What is working for your LC for oGIP?

● Guaranteeing a certain number of internships to help better with marketing

● Having all stakeholders know the entire timeline and all details

● Releasing the project earlier ● Targeting certain LCs● Quality control of projects to ensure high satisfaction by

EPs

What would make large scale projects like Shape Colombia successful for the next semester?

● Collaborating with other clubs● Use Greek life - lots of members who are

interested in going abroad● University relations● National projects● Podio

What is working for your LC for oGCDP?

Would EPs from your LC be willing to pay $30 extra on their exchange for access to safety/risk/emergency care services like International SOS?

Certain EPs would be interested, but there is no uniform consensus

Is your LC using EXPA to run operation right now?

Not all LCs are currently using EXPA

If yes, what is enabling you to do so? If no, what’s stopping you from doing so?

Bugs on the system are creating frustration

● Job description-based recruitment - looking for individuals to fill certain jobs

● TM Product Development● Having Data-driven TM Team - looking more into

metrics for recruitment ● Socials● Mentor-Mentee program - experienced members paired

with new members

What is working in TM for your LC?

How can you ensure your members are having a more productive & valuable experience?

● Deadlines for members to ensure they understand tasks● Tracking● Challenging experiences to put them outside comfort

zone (ex: Team leader position, OC, etc)● Team minimums● Knowing each other outside of AIESEC● Delegate responsibility not tasks - members empowered

to implement own ideas/solutions

● Conferences● Having a purpose of why they’re in AIESEC● Good coaches● More leadership opportunities● More national involvement ● Professional development

What do you think is missing from your members AIESEC experience?

● ER and COMM Split● University relations teams● Graphic artist committed to create material t● Task based projects to build confidence● MC materials● Email engagements (newsletters, etc)● Traditional Marketing (Tabling), branding

What is working for your LC for Marketing?

● Amount of people that know AIESEC ● Getting people to info sessions● OGX raises● # of Applicant● Facebook likes/views● # of Co-sponsored events● Emails responses, # of people commenting and liking

post, how people found out about AIESEC

What is the MOS for Marketing in the LC?

Having a unified website with a drop down menu for individual LCs

What are your thoughts on unifying our LC websites and social media accounts for a larger external reach and access?

What is working for finance?

● Disciplined accounting and ROI tracking○ Investing in members - subsidies for conferences○ Team structure and organization

● Accounting● National Conference Subsidies for members● Role of the VPF

○ Responsibilities ○ Platforms for budgeting and accounting

● Tracking soft ROI

What areas in finance don’t you understand?

● Better support from the MC VPF○ More structure and guidelines○ Hard skills training○ Education on soft ROI tracking○ More concrete action items

● Better platform from GCP sharing across LCs

What do you need to use finance strategically?

● Tweak Membership Model - Change rule that restricts LCs from only having one exchange function qualify them to be general members

● Have the MC step in if a conference is projecting a loss● Branding Guidelines● Conference Model

What in your opinion are some key legislations that need to be passed at WNC?

● National Conferences● Sustainable strategies developed● Restructured agendas so that EBs can plan

together more● EXPA Output

What do you expect from the Winter Steering Team Output?

● Give members the environment to make connections

● Re-energize Members● Give members functional knowledge for their

terms● Planning for LC

What do you want the impact of WNC to be on your LC?