AUTUMN/WINTER Trends 2015

MACROTRENDS AUTUMN/WINTER 2015

By: Kerry Hildyard

1.DUSTY BLUSH

• Inspired by sunrise & sunset

• The blend of barely here pastel tones and dark shades

• Creates a enigmatic yet positive mood

• Sepia style and butterscotch tones inspired by the sky of Mars

• Powdery tints

• Romance & beauty

• Stems from the pure natural beauty of a person

• Warm, yellowed neutrals are tinted with browns, pinks and a hint of purple that all reflect on a

purity of winter white.

• Fabrics reflect a sense of skin and translucency

• Delicate lines with forms of drapery

• Delicate balance between natural and a new minimalism

• Products are intricate and detailed but have a clean and polished appearance

• Warm coloured metals like copper and gold features

• Ceramics are porous and textured

• Refined wood and marble add a sense of crafty luxury

• Printed pattern is very low key, most decoration comes from textured surfaces

• Fine stripes and delicate honeycombs create a structural aesthetic

By: Kerry Hildyard

1.DUSTY BLUSH

KEYWORDS:

• OMBRE EFFECTS

• IRIDESCENT ACCENTS

• MULTI COLOUR WASHES

• GEOMETRIC SHAPES

COLOURS:

YELLOWS

TINTED BROWNS

POWDERY PINKS

PURITY WHITES

MATERIALS:

• SUBTLY BRUSHED

SURFACES

• TUFTED & FRINGED TRIMS

• DIPPED & PAINTED

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

2.WINTER SPIRITS

• Deeply intertwined with nature look

• Feeling of fantasy

• Intensely saturated oceanic tones that are rich and opulent like midnight skies and dark inky

hues

• Fabrics take on a glossy sheen and silky drape

• Colours show excellence & extravagance

• Greens and blues emerge from the depths of ghostly, futuristic and unfathomable landscapes

• From bold and vibrant to muted and soft

• Inspired by weather

• Play on Matt & Shine

• Calm tranquil seas, jungle greens and white sandy beaches

• The colours combine to create a cool yet ambient feel offset by the rustic nature of the

materials.

• Lighting consists of subtle organic shapes of opaque glass in blues and greens contrasting with

pale woods, tarnished metals and natural capiz shells taken straight from the shore line.

• Timeless furniture in vivid teals and blues sit well with a natural woven lamp and soft glass vase

bringing the serene ambience.

• Capturing moments in time of nature’s evolution

By: Kerry Hildyard

2.WINTER SPIRITS

KEYWORDS:

• FLOATING

EXPERIENCE

• ALIVE

• WATERED

• DEEP TINTED

• REFLECTED

COLOURS:

• MIDNIGHT BLUES

• INKY HUES

• JUNGLE GREENS

MATERIALS:

• TARNISHED METALS

• PALEWOODS

• OPAQUE GLASS

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

3.RUSTIC CAMOUFLAGE

• Surviving in the wild

• Rural outdoors to urban survival

• Stems from “ Adapting ourselves to survive in a constantly changing environment

• Colours range from warm, earthy browns, with tones inspired by fur, camel and bronze through

to powerful industrial and stormy greys

• Gives the feeling of a urban jungle transforming rustic chaos into something civilized

• Contours are smoother

• Combination of both typical and atypical jungle hues

• Earth inspired themes

• Weathered treatments

• Tranquil spaces

• Industrial revolution

• Use of some bold reds and oranges creating a fabulous splash of colour

• Whilst this theme has the appearance of some old school products creating a lot of nostalgia,

the pure essence of this theme is essentially very modern.

• Taking inspiration from the silhouettes of trees and forest animals this theme begins to grow.

• Use of natural and distressed woods used in lighting and home accessories, botanical and

woodland prints in textiles

• introduction of owls and other woodland creatures

By: Kerry Hildyard

3.RUSTIC CAMOUFLAGE

KEYWORDS:

• BRUSHING

• MATT METALLICS

• ORGANIC ORIGIN

• RAW & TOUGH

• STRUCTURED

COLOURS:

• EARTHY BROWNS

• STORMY GREYS

• SULFURIC GREENS

• CITRONELLA

MATERIALS:

• FELTING

• BRONZE

• BONDED SURFACES

• WEATHERED TREATMENTS

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

4.BERRY PLEASURE

• Look is about being creative and curious

• Darker Backgrounds creating a moody feeling

• A more luxury feeling

• Trend of drama

• Purple stands for luxury and Exclusivity

• Best to describe this look: “We don’t live in a romantic world but are influenced by actual

difficult economical situations and in the search for a new way of expression, a new creativity,

wanting to explore again darker fields and moods”

• Berry tones still remaining slightly more pink

• Colours are treated with high key lighting

• Soft and romantic feeling

• Very Feminine and gentle feeling

• The elegance of the purple family adds a dramatic interplay against the classic mahoganies, off

whites, greys and taupe's.

• Can mix nicely with shimmering frosted almond and Champagne colours

• Evokes and atmosphere full of vivid richness

• Not for the faint of heart, this is a boldly glamorous look

By: Kerry Hildyard

4.BERRY PLEASURE

KEYWORDS:

• LUXURY

• EXCLUSIVE

• CREATIVE

• DUSKY

• EARTHY

• MOODY

COLOURS:

• BLUEBERRY

• RASBERRY

• BLACKBERRY

• BLACKBERRY

• FOREST GREEN

• SAFFRAN

MATERIALS:

• VELVET

• SILK

• SHINY MATERIALS

• LEATHER

• DARK WOOD

• TEXTURED SURFACES

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

MICROTRENDS AUTUMN/WINTER 2015

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard

By: Kerry Hildyard