Winning with CET Designer Heidi Dellekamp Business Furniture #CETDesignerUC

Winning with

CET Designer

Heidi DellekampBusiness Furniture

#CETDesignerUC

We have this incredibly powerful tool….How do we make the most of it…..

How do you use the power of it to set yourself apart…..

….Not only in design but within your entire organization.

Purdue University Duncan AnnexFebruary 25, 2013

•concept review

floor plan overview | concept 1 zones

metricssquare feet 5813 s.f. spaces seats

I/Owned spaces

individual spaces 16 16 21%

private offices 0 0 0%

I/Shared spaces 48 48 49%

We/Owned spaces 1 4 1%

We/Shared spaces 8 45 29%

I/Owned spaces

I/Shared spaces

We/Owned spaces

We/Shared spaces

floor plan view | concept 1 rendering

design intent

Within the existing architecture, different sizes and types of groups collaborate. Resident stations are in an area that provide a more concentrative zone and mobile stations in an area nearer the collaborative zones to enhance spontaneous meetings and allow people to be seen. A range of collaborative spaces offer users choice and control over where they do their work and support different size groups. Towers can be used as lockers to provide lockable storage to both resident and mobile works and help divide space with out walls or panels.

work settings | I/Shared spaces: concept 1

plan view

application includes

• Steelcase Privacy Wall• Think seating • Groupworks table

concept

Enclosed enclave spaces are available on a first come, first serve basis for all users. These settings support 1:1 conversations, confidential phone calls, and more concentrated work. Full height walls and a door are included.

Enclaves offers users comfort and control for collaboration and conversation.

footprint:

Glass walls allow for awareness of room use / availability

key plan


plan view


• FrameOne bench • Think seating

concept

Mobile workers are able to select a touch down space when they are in the office at this free-address bench. Power and data access above the worksurface supports connection needs. Two 8-person benches support 16 users as part of the range of settings available.

Free-address benching allows users to select a setting for a few hours or for an entire day. Ample layout space support active work and computing.

Think seating offers great ergonomics and ease of

adjustment

footprint: 4’ x 16’

key plan

Screens offer definition of space, tackability, and an opportunity to express

your brandIntegrated power and data at desk height

makes connections easy for mobile technology

work settings | I/Owned spaces: concept 1

plan view


• Groupworks tables• Think seating

concept

Private enclave configurations include a separate space for collaborating with others. The concept is to have a dedicated meeting space for team use in a resident area.

Sliding door offers real estate efficiencies. Glass walls allow natural daylight to flow into the core of

the building.

Individual work area supports active, anticipated and archive materials and needs. The light-scale desk is outward facing, providing screen privacy as well as

power/data access and storage within the desk.

footprint: 13’x15’

key plan

plan view


• Think seating• Table• Room Wizard

concept

Enclosed meeting space supports collaboration for up to eight users. Many table configurations can be achieved based on needs of the space. Whiteboard walls allow for brainstorming and sharing of analog content.

Room Wizard room scheduling device offers at-a-glance information on room availability and use.

Shelves support user materials that are brought to the work session.

Meeting Room accommodates 10 and can be shared or reserved.

footprint:

work settings | We/Shared spaces: concept 1

key plan

key plan plan view


• media:scape lounge• Sidewalk chairs

concept

This semi-enclosed meeting space supports collaboration for large or small groups. Digital content is easily shared on media:scape.

Sidewalk Lounge chairs support spontaneous collaboration as well as

touchdown space for mobile users

media:scape lounge for large and small groups allows quick sharing of digital content by pressing a puck.

footprint: ’



key plan plan view


• Campfire

concept

Open lounge setting offers a gathering space within the community for individual work, group work, and sharing of light beverages and snacks.

Access to light beverage and snacks supports users throughout the day.

The range of settings give users variety and choice.

Lounge setting supports small and mid sized groups conversation and idea

sharing.

footprint:

plan view


• Campfire lounge• i2i chairs• Move chairs• Groupworks tables

concept

This semi-enclosed meeting space supports collaboration for small groups. And invites open conversations in a social setting.

Bench seating with tables and chairs invites open collaboration . Supports spontaneous discussions and provides energy in the room.

footprint: ’


key plan

floor plan overview | concept 2 zones

metricssquare feet 5813 s.f. spaces seats

I/Owned spaces

individual spaces 20 20 28%

private offices 0 0 0%

I/Shared spaces 48 48 45%

We/Owned spaces 2 8 2%

We/Shared spaces 12 44 25%

I/Owned spaces

I/Shared spaces

We/Owned spaces

We/Shared spaces

floor plan view | concept 2 rendering

design intent

A work café space within the middle of the floor provides a central gathering place for resident and mobile workers. The work café can also support additional spaces for both individual work and collaborative work. A range of open, semi- open and enclosed spaces offer users choice and control over where they work. The enclaves can be used a personal focus work areas or small dyadic collaborative spaces. The design provides a palate of settings that support different postures that the end user can chose from including lounge, seated and stool height options.


plan view


• Steelcase Privacy Wall• Think seating • Groupworks table

concept

Enclosed enclave spaces are available on a first come, first serve basis for all users. These settings support 1:1 conversations, confidential phone calls, and more concentrated work. Full height walls and a door are included.

Enclaves offers users comfort and control for collaboration and conversation.

footprint:

Glass walls allow for awareness of room use / availability

key plan


plan view


• Frame one benching • Cobi seating

concept

Mobile workers are able to select a touch down space when they are in the office at this free-address bench. Power and data access above the worksurface supports connection needs. One 8-person and two 6-person benches support 20 users as part of the range of settings available. Storage towers provide temporary storage or can be assigned for permanent storage.

Free-address benching allows users to select a setting for a few hours or for an entire day. Ample layout space support active work and computing.

Cobi seating offers comfortable, collaborative seating in a mobile setting

footprint:

Lower storage provides space for individuals to storage small items off the

floor and provides some space divisionIntegrated power and data at desk height

makes connections easy for mobile technology

key plan

work settings | We/Shared spaces: concept 2:

plan view


• Campfire• c:scape• Move seating• Enea stools• EE6 tables

concept

A café space offers a gathering space within the community for individual work, group work, and sharing of light beverages and snacks. Located in the middle of the department, it creates a physical center for the team and is welcoming to visitors. The space is intentionally flanked by more small group settings for all to use.

Adjacency to private spaces supports the team and visitors to the space.

Access to light beverage and snacks supports users throughout the day.

The range of settings includes standing, seated and lounge posture to give users variety and

choice.Lounge setting supports small

and mid sized groups conversation and idea sharing.

footprint:’

key plan


plan view


• Post & Beam with in-fill• Move seating • Groupwork table• Await bench

concept

Just off the café space, this semi-enclosed space supports 2-3 person work. Ideas can be developed and shared using a large whiteboard surface. Laptop use allows users to share digital content shoulder to shoulder.

Post & Beam framework on three sides of the full height wall offers a comfortable sense of privacy for dyadic work.

The back surface of the media:scape provides for

multiple uses, including branding, collaboration, and

messaging.

A range of setting heights offers the user a choice and the opportunity to change posture throughout the

day.

footprint:

key plan

Great…we get the power of the presentation….

But how else can we set ourselves apart…..

• How engaged is your design department in the upfront design process & utilizing CET Designer with the Sales team. http://www.youtube.com/watch?v=zToq-TD1uZg

• Laptops with CET Designer- Use this tool when you are presenting proposals to customers

• Set up schemes so you can easily pull in color pallets when you are presenting to design concept to a client

• Get comfortable with photo lab -You will blow them away with your renderings. Check out Kendra’s presentation on Photo Lab & Rendering

Simple Strategies

http://www.youtube.com/watch?v=zToq-TD1uZg

http://www.youtube.com/watch?v=zToq-TD1uZg

• The Power of training your Sales Staff on CET Designer….Not as scary as it sounds

• How did we convince our CEO this was the best way to go. • We reviewed the size of our average order and what those orders consisted of.

• What we found is that many of our orders were repetitive and the same typicals and designs were being used for many of the applications within our annuity accounts.

• He understood the capabilities of CET and recognized how training some of our sales force that held that annuity accounts could open up a designers time to focus on larger more strategic projects

• He realized the financial investment would have a gain in the long run as it would free up resources (designers) to center their focus on larger more complex projects where there their expertise would add more value and create more wins.

Something a little more

• Process Overview 1. We took a select group of Sales people to pilot the program for approx 6 months

• Each one received a laptop equipped with CET Designer • First step was to have all of them go thru basic CET Designer training. • Each of them was paired with a designer to mentor them thru any issues

they may run into. • After 6 mon we reviewed what was working and what was not

2. The next step for Sales People (that held annuity accounts) • We realized some of our internal process weren’t supporting the change we

were asking the Sales people to take on with CET Designer• We revamped our Operations/Customer Service/Design and Sales process to

support the change. • We on boarded the rest of the sales people that had not gone thru the CET

Designer basic training. • We put a double check system in place for all drawings that were done by a

Sales Person. • We created new product training platform for all the sales people. • We have a monthly lessons learned seminar so that we can continue to

improve upon this process.

Something a little more (cont’d)

• These changes have allowed our designers to partner with our New Business team on projects that need more strategic input and allow the design department to utilize CET Designer to win business from the competition.

• Having them partner with the New Business team we feel is a good training ground for them to learn the sales side of the business

• The long term goal is to have our Annuity Sales staff made up of designers that can bring the experience of using CET Designer as the ultimate selling tool that will help enhance the customer experience and close deals more effectively and efficiently.

Something a little more (cont’dd)

Heidi Dellekamp- Design Manager Business [email protected]

mailto:[email protected]

Documents

Winning with CET Designer Heidi Dellekamp Business Furniture #CETDesignerUC