From Argentina to the worldSince 2008, Wine Sur (www.winesur.com) is a bilingual digital media outlet, deve-loped by Área del Vino, aimed at showing the world the Argentine viticulture. Onthe one hand, the site provides information about Argentina's wine business andon the other, it offers an integral communication service to the member wine com-panies, through their own microsites, periodically updated.

WineSur counts on 2.0 communication tools, enabling users to have a bet-ter navigability and information exchange.

www.winesur.com

Global communication mediaIts main services

News portalWith a bilingual publication,www.winesur.com develops winecontents targeted at the global winecommunity. The site receives over30,000 visits a month.

Weekly newsletterIt contains the main latest news ofArgentina and World's wine industry.This weekly bilingual publicationreaches readers from all over world,among them, importers, specializedjournalists, and wine lovers.

RSSChannel that enables to shareregularly the site's information withall subscribers. At the same time, itprovides other sites with contents,thereby allowing to reach a highernumber of readers.

Social network connectionLink to the most important socialnetworks (Facebook, Twitter,Foursquare, Google+, Pinterest) and interaction with their users toshare and discuss about the wineworld's news.

www.winesur.com

Global communication mediaIts main services

Wine guideDynamic space including information aboutArgentine wines, as well as their grapevarieties, winemakers, and the country's wine regions.

• Widgets in different Internet sitesBy means of this publication, the Wine Guide is present in different wine portals,among them, Wines of Argentina, Infobae Profesional, Welcome Mendoza, MendozaSun, and Mendoza Eventos, allowing a better visibility of Argentine wines andincreasing the traffic in the site.

www.winesur.com

Integral communication serviceIts main services for member companies

MicrositesExclusive spaces of institutional communication aimed at beingthe introduction of wine companies to promote their productsand services among their target public, generating an interactionwith them. The microsites are divided into the followingcategories:

WineriesHere, every winery has thepossibility of describing theirhistory, presenting their wines,including location and technicaldata. This space enables them toupdate periodically their news.

TourismSpot targeted at wineries open totourism and wine companiesoffering diverse tourism activities,accommodation options, servicesfor visitors, food alternatives,attractions, and others.

AccommodationSpace saved for hotels, aparthotels, inns and wineries offeringlodging services, with the purposeof showing their most importantcharacteristics and servicesfor guests.

GastronomyExclusive place to be used byrestaurants or wineries offeringfood services, to present theirmenus, wine lists and specialpromotions.

www.winesur.com

Integral communication serviceIts main services for member companies

Institutional IntroductionThis is users' first contact with thecompany, its history, technical data,wines, pictures, videos, and locationmap. Once here, readers cannavigate across the microsite goinginto each of these items.

NewsInformation about launches of newproducts, incorporations and othernews the company wants to spread.The service includes the constantupdating, in English and Spanish, ofthe news, as well as its publication inthe company's microsite and socialnetworks.

Multimedia galleryIt is an option to exhibit visuallythe company, its vineyards,winemaking processes, differentpersonalities passing through it,special events, and others.

Press kitThe purpose of this tool is toprovide informative material to themedia or journalists who needinformation about a particularcompany or product. This spacecontains high resolution images,labels, technical notes, pressreleases and other news.

www.winesur.com

Integral communication serviceIts main services for member companies

Social networksThrough the "Social Media" tab, it is possible tolink, from the microsite, the profiles of memberwine companies in the leading networks. Moreover,on WineSur's fan page reader can find periodicallyupdated news.

Instant MessagingIt entails a direct contact with users interested inboth products and services of the company. This ispossible thanks to an efficient system of privatemessages which are sent directly to the company'se-mail, allowing a quick reply to potential buyersor consumers from other parts of the world.

Positioning in search enginesBy these services, WineSur's member companiesare comprised in a great set of contents being inconstant activity. This way, the information gainsconsumers' attention, making companies appearamong the first results of a search engine and beeasily found by readers.

Contact 9 de Julio 1485 - 4º Piso - (5500) - Mendoza - Argentina - 54 (261) 4234258 - 4234852 - 4239654

www.winesur.com - info@winesur.com - www.facebook.com/winesur - @WineSur