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Wine-Grower-News #176 July 22, 2011
Midwest Grape & Wine Industry Institute: http://www.extension.iastate.edu/Wine
Information in this issue includes:
Aug. 11 to 21, Volunteer for the IA State Fair “Wine Experience”
RAGBRAI 2011
Snooth - 20 part series on Search Engine Optimization (SEO) for Wineries
Late Season Grape Petiole Testing
7-30, Grape Harvest Workshop – Shelbyville, IL
International Cold Climate Wine Competition Call for Entries
7-24, MGGA Summer Picnic – St. Croix Vineyards - Stillwater, MN
8-13, WGGA Summer Vineyard Walk – Kewaunee, WI
10-(21+22) Small Scale Commercial Winemaking Course – Nebraska City
Marketing Tidbits
Show n Tell (Japanese Beetles, Homemade Press, Imperial Moth)
Comments from Readers (Rinieri Hedger)
Articles of Interest
Videos of Interest
Neeto-Keeno WWW Stuff
Calendar of Events
Aug. 11 to 21, Volunteer for the IA State Fair “Wine Experience”
Due to VERY popular demand, Iowa State Fair Board
has said YES again to the 3rd annual "Iowa Wine
Experience" display and events scheduled in and around
"Grandfather's Barn at the Iowa State Fair. Once again
the pressure in on to get the 88+ volunteers needed to pull
this off. For 2 years running The Wine Experience has
been listed in the top 10 things to do at the Iowa State Fair.
We estimated that 75, 000+ people walked through the
Wine Experience each of the last two years. Our daily
grape competition stomps have been a huge attraction.
We have increased from 9 to 12, the number of
Competitive grapes stomps we will be doing each day
this year.
144 rounds of competitive grape
stomps will be done this year. 3
stompers and 3 muckers per round.
12 rounds per day.
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You do not have to be part of the Iowa vine/wine industry to volunteer.
What will you do: - smile - talk to people - serve wine & crackers - listen to music - help
with the grape stomping contests each day - other duties as assigned - Give directions
to other State Fair exhibits - tidy up the place
Suggested Attire: Typical casual State Fair clothes.
Working conditions: Best location at the fair. Grandfather's Barn is on top of the hill and
surrounded by large shade trees and out of the way of the huge crowds at the base of the
hill. The state fair shuttle has a "stop" right outside of Grandfather's Barn
Fringe benefits: - free parking tickets - free State Fair entry tickets - free bathroom
facilities - free water - free shade - free music - free to promote your vineyard
and/or winery with pictures, brochures, etc...
Why: To help promote the Iowa Wine Industry.
The State Fair starts on Thursday, August 11th and ends on Sunday, August 21st. We are looking to
fill the following shifts each day of the fair:
Day - 9 a.m. to 3 p.m. Evening - 3 p.m. to 9 p.m.
The Wine Experience is sponsored and financed by the Iowa State Fair. Barb Rasko (MakeMineWine
magazine) has once again agreed to be the superintendent of this display. I have also agreed to help
with many of the details and daily duties to make this a HUGE success again this year.
This is a GREAT opportunity to promote the Iowa grape & wine industry to the 1 million+ people
from around the world who attend this event. We are very appreciative of the Iowa State Fair Board's
efforts and support to make this happen.
Let me know if you can help by telling me what days and shifts you could be available. I will then
get back to you ASAP.
Aug. 11 to Aug. 21
Shift 1: Day - 9 a.m. to 3 p.m.
Shift 2: Evening - 3 p.m. to 9 p.m.
I will need the mailing address you want your
tickets sent to and your cell phone # for
communication on the Fairgrounds.
Contact: Mike White [email protected] or cell: 515-681-7386
PS1: Check out the Iowa State Fair here: http://www.iowastatefair.org/
PS2: 2010 Iowa State Fair grape stomp video, 8-21-10 – 9 min.:
http://www.youtube.com/watch?v=YrG4wA0N7-U
(Right) There is
even a kid’s tent
at the Wine
Experience.
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RAGBRAI 2011
The 34
th Register’s Annual Great Bike Ride Across Iowa (RAGBRAI) starts this Sunday. The 2011
RAGBRAI host communities are: Glenwood, Atlantic, Carroll, Boone, Altoona, Grinnell, Coralville,
and Davenport, Iowa. Information on Alcohol vendor licensing along the route can be found here on
the Iowa Alcohol Beverage Division education WWW page here:
http://www.iowaabd.com/education/outreach/ragbrai
You can apply for one of their alcohol license permits via their licensing system here:
https://elicensing.iowaabd.com/
Snooth - 20 part series on Search Engine Optimization (SEO) for Wineries
Snooth does not sell wine. Instead they offer users an unique shopping experience that lets them
interact with wineries, merchants, fellow wine lovers, and wine professionals from all over the globe.
When users are ready to make a purchase, they can compare prices and shop from over 10,000 wine
merchants worldwide as well as review the wine and their buying experience to help others in the
future.
Since its launch in June 2007 Snooth has become the world's largest and most comprehensive online
wine destination, featuring millions of reviews and hundreds of thousands of wines. Snooth also
powers the wine results for many other major sites including Epicurious (Conde Nast) and my
Recipes (Time Inc), and, through its extended network, reaches an audience of over 10M unique
users per month.
You can read “An SEO Guide for Wineries Part 1” and sign up for their Blog to receive the other 19
as they are written here: http://blog.snooth.com/2011/07/21/an-seo-guide-for-wineries-part-1/
Late Season Grape Petiole Testing
Petiole tests are an additional method to use along with soil tests to determine fertility needs once the
vineyard is established. It is commonly recommended to take soil samples of a vineyard every 3-5
years. Most soils have a buffering capacity that does not allow their fertility status to change abruptly
from year to year. Petiole tests can change each year. They are more of a snapshot in time.
Comparing petiole tests to their respective soil test will give a vineyard manager a much better
picture of what “REALLY” is happening in the vineyard.
Petiole tests can be used as a trouble-shooting tool to determine what may be wrong with individual
vines. It is always good to take separate samples from both the vines in question and the normal
vines to have a comparison. Petiole tests are often taken on a regular basis to monitor the fertility
status of the individual areas and cultivars in a vineyard.
Petioles (stem portion of the leaf) are the tissue recommended for determining the nutritional needs of
grape vines. Obtaining a representative sample is critical. Optimum nutrient ranges are based on
petioles sampled at specific times during the season. The following guidelines can be used for proper
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sampling and handling procedures:
1. Full bloom and veraison (approx. early August in Iowa) are the two times of the
season to sample grapes. The full bloom sample is primarily used for nitrogen and boron. The
veraison sample is more reliable for all the other nutrients.
2. At least 25-50 vines should be selected for a sample collection. Vines not typical of the vineyard
should be avoided.
3. Vines should be of the same age, cultivar, and rootstock growing on similar soil/site conditions.
4. For full bloom sampling, take the petioles from leaves opposite the bottom flower cluster. For
samples taken at veraison, take the petioles from the most recently developed matured leaf.
5. Collect 75-100 petioles. Short petioled varieties like Marechal Foch will need 150 to 200
petioles collected. Do not pick more than one petiole from any one shoot and do not sample any
petioles connected to heavily diseased, insect or mechanical damaged leaves.
6. Dusty or dirty petioles should be rinsed with distilled water and patted dry with a paper towel.
Place the collected samples in a paper bag and send into a testing laboratory. Make sure to
record all the necessary information required by the testing laboratory.
7. Make sure to contact the testing laboratory prior to sending in the petiole test. You want to do it
right the first time!
Many factors can affect the nutrient composition
of plant tissue. Soil moisture, soil fertility, diseases,
insects, crop load, weather, and cultural practices
can directly affect petiole tests. When properly
used, petiole testing will provide the most reliable
method to determine fertilizer needs for established
vineyards. Comparing petiole tests from year-to-year
will show a more reliable trend over time. Charges
will vary between laboratories, but most fees will
range between $25 - $35 for a complete petiole analysis.
Additional Resources: (Above) Petiole identification – UC Davis
1. Midwest Small Fruit Pest Mgt. Handbook: http://ohioline.osu.edu/b861/index.html
2. ISU Petiole Sampling Guidelines with a list of plant analysis labs:
http://viticulture.hort.iastate.edu/info/pdf/leafsampling.pdf
3. Iowa Dept. of Ag list of soil test labs certified to do business in Iowa. Many of them will to
petiole tests: http://www.iowaagriculture.gov/feedAndFertilizer/certifiedSoilTesting.asp
4. Midwest Grape Production Guide, p. 139 Plant Analysis, Ohio State Univ..:
http://ohioline.osu.edu/b919/index.html
5. Grape Petiole Analysis, 8-12-11, Dr. Imed Dami, Ohio State University: http://www.oardc.ohio-state.edu/grapeweb/OGEN/08122005/Grape%20Petiole%20Analysis_Dami.pdf
6. Petiole Gathering Video, 8-20-08 – Cornell Univ. Lake Erie Regional Grape Program:
http://www.youtube.com/user/LERGPvids#p/u/12/5gAp9gwl4rs
7-30, Grape Harvest Workshop – Shelbyville, IL
When: 10 a.m. to 1 p.m. with lunch afterwards, Saturday, 7-30-11
Where: Willow Ridge Vineyards & Winery, Rt. 2, Box 343-A. Shelbyville, IL 62565
Ph: 217-738-2323
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Cost: $20
Sponsored by: Viticulture Enology Science & Technology Alliance (VESTA)
Illinois Department of Agriculture
University of Illinois Extension
RSVP: Dr. Elizabeth Wahle, 618-650-7050 x-17 or [email protected]
International Cold Climate Wine Competition Call for Entries
What: 3rd
Annual International Cold Climate Wine Competition
(Commercially Bottled Wines Only)
When: Thursday, August 18, 2011
Where: University of Minnesota
Deadline to send in entry Fees: 4:30 p.m. CST, Monday, 8-8-11
Deadline to receive Wines: 4:30 p.m. CST, Friday, 8-12-11
Cost per Entry: $40
Primary Sponsor: Minnesota Grape Growers Association
Details here: http://mngrapegrowers.com/competition
7-24, MGGA Summer Picnic – St. Croix Vineyards - Stillwater, MN
What: Minnesota Grape Growers Association’s Annual Summer Picnic
Education Sessions: - membrane press, trellis systems, UMN ultivar
research trials
Winery tours at 11:30 a.m., 12:30 p.m and 1:30 p.m.
Live Music from noon to 3 p.m.
When: 11 a.m. to 3 p.m., Sunday, July 24, 2011
Where: St Croix Vineyards & Winery, 6428 Manning Ave., Stillwater, MN
55082 Ph: 651-430-3310
Lunch: Potluck – bring a covered dish
Online Flyer: http://mngrapegrowers.com/summer-picnic
Volunteer Opportunity: Assist with grilling or parking. If you can help out, please contact
[email protected] or (612) 203-3969
8-13, WGGA Summer Vineyard Walk – Kewaunee, WI
What: Wisconsin Grape Growers Association (WGGA) Summer Vineyard Walk
When: 4 p.m., Saturday, August 13, 2011
Where: Parallel 44 Vineyard & Winery, N2185 Sleepy Hollow Road, Kewaunee, WI 54216
Ph: 888-932-0044
Agenda: 4:00 p.m. Registration
4:30 p.m. Welcome & Parallel 44 Wine Tasting
5:30 p.m. Vineyard Walk with Dr. Rebecca Harbut, UW-Extension Fruit Specialist
6:30 p.m Dinner & Social Hour
Cost: $45 each for WGGA members and $55 each for non-members. Includes wine tasting, dinner
and two tickets for glasses of wine.
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Register by contacting: Becky Rochester, Grape Marketing Coordinator at [email protected] or
503-428-6331 by Friday, August 5th
, 2011. You can pay at the door.
Lodging: Kewaunee Inn: 866-264-5744 or Harbor Lights Lodge: 866-267-9053
Full Details and Flyer here:
http://wigrapes.org/wp-content/uploads/2011/07/WGGA-Summer-Vineyard-Walk-2011.pdf
Notable Quotables
“90-95% of winery websites stink because they say little about the winery and even less about the
wines.”
From: Why Most Winery Websites Stink, 7-21-11 – Washington Wine Report
“According to the Beverage Information Group's recently released 2011 Liquor Handbook, total
spirits consumption rose 1.9% in 2010 to 192.1 million 9-liter cases. This marks the 13th straight
year spirits consumption has gained ground.”
From: U.S. Spirits Consumption Continues 13th Year of Growth; Consumers Slowly Return to On-
Premise, 7-19-11 – PRN Newswire
Marketing Tidbits
1. Building a Wine Brand, 7-21-11 – Hein on Wine Blog
Show n Tell
(Left) Picture of grape press Rob Anderson,
Central City, IA constructed. The basket is
made out of 1”x2” red oak and measures 22”
high and 19” in diameter which would make it
27 gallons. The whole thing is held together
by stainless steel bolts. The jack is a 12 ton
pneumatic that will hook up to an air
compressor. I has an off/on switch. The
bottom tray has a ¾” hole that will drain intot
a 5 gallon bucket.
Rob has a 1 acre 4 year old vineyard of
Brianna called “Broken Bridge Vineyards”.
7
I stopped by the ISU Entomology Department on the ISU campus this week. Dr. Donald Lewis
showed me their two Japanese Beetle traps that they put behind their building shown in the (Lower
Left) picture. Note the crabapple tree in the background that has been almost completely defoliated
by the adult Japanese Beetles. Different types of attractants were being used in the two traps. They
replaced the small catch basin that was attached to the trap on the right with a 30 gallon plastic trash
can because of all the beetles they were catching. You can read the latest information from ISU
Horticulture on Japanese Beetles here in the 7-13-11 issue of ISU Horticulture Home Pest News:
http://www.ipm.iastate.edu/ipm/hortnews/2011/7-13/japanesebeetle.html
Japanese Beetles are also becoming a problem in Iowa corn and soybean fields. See “Japanese
Beetle Activity Increases in Iowa , 7-22-11 ISU Integrated Crop Management News here:
http://www.extension.iastate.edu/CropNews/2011/0722hodgson.htm mlw
(Right) I found this Imperial Moth (Eacles
imperialis) on the “ISU Extension – Warren
County” sign in from of my office in
Indianola, IA. The larva feed on Oak, Maple,
Sweet Gum, Sassafras and pines. There is a
high amount of variation within the colors of
the adults which are always yellow and purple
but can vary. Generally there is more purple on
the forewing and more purple on males. Adults
emerge before sunrise and mate after midnight
the next day. Females lay eggs at dusk singly
or in groups of 2-5 on both surfaces of host
plant leaves. The eggs hatch in about 2 weeks,
and the larva are solitary feeders. Pupation
takes place in underground burrows. There is
one generation per year. Adults do not feed.
7-22-11
(Above and Below) Sweet Cherry
tree at ISU Horticulture Research
Station showing the top leaves
defoliated by Japanese Beetles.
Joe Hannan – 7-19-11
8
Comments from Readers
Hi Mike;
Here are a few pictures I took last night. I was running this machine in my Somerset seedless
grape rows. The 1st picture is actually LaCrescent rows I had done some days earlier. This machine
has been rather expensive to buy and setup. All things being relative and my situation as being
generally the lone worker in my vineyard, it has been my salvation! I can get the vines trimmed in a
timely manner with minimal effort. I trim about 1 acre per hr. Last year it took me days of hard
physical effort to accomplish this work with almost the same results. I am also now able to keep on
top of my spray program. I have also less canopy to penetrate with my simple boom sprayer and I
keep good airflow with most of the laterals being cut off. I highly recommend not drinking and
driving while operating this machine. It does require one pay attention. 7-19-11
Brian Nordschow - (Prairie View Vineyard)
Windridge Implements L.L.C, Decorah, Iowa 52101
office: 563-382-3613 ext. 109
cell: 563-380-1330, fax: 563-382-2820
(Above) Rinieri hedger and vertical boom
sprayer mounted on Brian’s Farmall
tractor.
(Above) Front view of Rinieri hedger
mounted on Farmall tractor.
(Left) Close up
of Japanese
Beetle trap
hanging over 30
gallon plastic
trash can. The
bait is connected
to the top portion
of the trap.
7-20-11
9
Articles of Interest
1. IA Wapello Couple Pops the Cork on Their New Business, 7-15-11 - Muscatine Journal
2. IL Remembering Fred Koehler, pioneer winemaker, 7-18-11 – Chicago Tribune
(Founder of Lynfred Winery in Chicago suburb away at 83 years)
3. MO Grape Phenology and GDD Accumulation, 7-18-11 – Missouri State University
4. Craft Brewers will share tent at the Iowa State Fair, 7-19-11 – Des Moines Register
5. US wine company introduces new wine dispensing system, 7-20-11 – DBR Catering Equipment
6. Is organic wine better for you than regular wine, 7-20-11 – Wine Spectator
Videos of Interest
1. Everything Grape Video Library, Univ. of Vermont:
http://pss.uvm.edu/grape/GrapeVideoGallery.html
Neeto-Keeno WWW Stuff
1. Univ. of Vermont’s 2011 Grape Phenology WWW site:
http://pss.uvm.edu/grape/UVMvineyard/2011UVMphenology.html
2. Veraison to Harvest, 24 p., 7.56 mb PDF, Riverina Vineyards, Australia
http://www.wgmb.net.au/uploads/media/Veraison_to_harvest_growers_guide_Riverina.pdf
(Above) Somerset Seedless vines right
after hedging with the Rinieri hedger. (Above) LaCrescent vines recently
hedged with Rinieri hedger.
10
Calendar of Events
7-24, 11 am to 3pm Minnesota Grape Growers Association’s Summer Picnic at St Croix Vineyards
& Winery, Stillwater, MN. Flyer: http://mngrapegrowers.com/summer-picnic
7-(26-28), Iowa Wine Growers Association’s bus trip to the 22nd Annual Michigan State University
Viticulture Day on 7-27-11at the Southwest Research & Extension Center near Benton Harbor, MI.
Details & Flyer: http://iowawinegrowers.org/2011/06/iwga-michigan-wine-tour/
7-27, 22nd
Michigan State University Viticulture Field Day at the Southwest Michigan Research &
Demonstration Farm near Benton Harbor, MI. Full details here:
http://www.agbioresearch.msu.edu/swmrec/news.html
7-30, University of Nebraska Viticulture Field Day on Petiole Sampling, Crop Estimation and
Summer Vineyard Management, Prairie Creek Vineyards, Central City NE. Details will be
announced here: http://agronomy.unl.edu/viticulture/
8-4, ISU How to Attract & Maintain Beneficial Insects, Ames, IA. Full Details here:
http://www.extension.iastate.edu/article/upcoming-workshop-spotlights-beneficial-insects
8-13, WGGA Summer Vineyard Walk – Parrallel 44 Vineyard & Winery, Kewaunee, WI. Details
and Flyer: http://wigrapes.org/wp-content/uploads/2011/07/WGGA-Summer-Vineyard-Walk-2011.pdf
8-24, Seedless Table Grape & Winegrape Field Day, Univ. of WI – Madison, West Madison Ag
Research Station, Questions: Please check blog at: www.universitydisplaygardens.com for more information e-mail Judy at [email protected] or Rebecca at [email protected]
8-27, University of Nebraska Mechanical Harvester Field Day, Ida’s Vitas Vineyard, Ogallala, NE
The western NE growers associated with the 5 Trails Winery have taken delivery of a machine
harvester and will be discussing and demonstrating its merits at this field day. Details will be
announced here: http://agronomy.unl.edu/viticulture/
10-(21+22), Small Scale Commercial Winemaking Course, Kimmel Education & Research Center,
Nebraska City, NE. Details & Registration: http://www.nercd.com/r/p/119/
11-(16 & 17), 1st North American Wine Tourism Conference – Napa Valley. Details HERE.
4-(17-19)-12, License to Steal at the Lodge at Geneva, Ohio. Details soon here:
http://nationalwinemarketing.com/
Post your “FREE” classified ads here at ‘Winedustry”
http://www.winedustry.com/classifieds.php
11
Total Circulation of 1,350+ recipients in AZ, CA, CO, FL, OH, IA, IN, IL, KS,
KY, MI, MN, MO, MS, MT, NC, ND, NE, NH, NV, NY, OK, OR, PA, SD, VA,
VT, WA, WA DC, WI, Australia, Canada, Israel, Nepal, Norway & Turkey
Michael L. White,
ISU Extension Viticulture Specialist
909 East 2nd Ave. Suite E, Indianola, IA 50125-2892
ph: 515-961-6237, fax: 6017, cell: 515-681-7286
Y
Iowa State University does not discriminate on the basis of race, color, age, religion, national origin,
sexual orientation, gender identity, genetic information, sex, marital status, disability, or status as a
U.S. veteran. Inquiries can be directed to the Director of Equal Opportunity and Compliance, 3280
Beardshear Hall, (515) 294-7612.
Past issues archived as html and/or pdf here:
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