7410 Blackfoot Trail SE Calgary, ABadmissions@westislandcollege.ab.ca

Tel: 403.255.5300

BUSINESSINSTITUTE

WIC Business Leadership Camp

www.westislandcollege.ab.ca

Table of Contents Purpose / Promise / Need / Premise of Curriculum 4

Program Overview 5

Module A: Business Institute Courses 6

Module B: Business and Leadership Experience 11

Module C: Business Clubs and Activities 14

Module D: Post-Secondary Partnership 16

Module E: Project-Based Business Plan 17

Business Institute Awards and Scholarships 18

Business Institute Advisory Panel 19

BUSINESSINSTITUTE

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Head of Strategic Planning and Initiatives: Mr. Scott Bennett

scottbennett@westislandcollege.ab.ca

Business Institute Coordinator:Mr. Mark Salmon

marksalmon@westislandcollege.ab.ca

West Island Collegephone: 403.255.5300

fax: 403.252.1434

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To provide each and every student the opportunity to engage in a business program with the intention of preparing him/her to have success at a post-secondary level.

To provide a rigorous and relevant academic program to prepare students for a 21st century education in the business field with opportunities to connect to the business world.

• Rigor and relevance near / at college level• Standards-infused and accelerated pace • Project / problem-based learning• 21st century technology as problem solving tool• Teacher as advisor / facilitator / mentor• Teamwork emphasized• Connections to local business professionals and post-secondary students, professors, and administrators

NeedOver the last nine years, approximately 15-30 per cent of the WIC graduating

class has entered the business field in post-secondary institutions. This is a niche

that needs to be filled and enriched. This program is designed for those

interested in:

Purpose Promise

Marketing Accounting Management MBA Finance

Advertising Business Economics Banking

Premise of Curriculum The program is designed to:

• Challenge students with relevant, rigorous, business-focused content

• Offer students invaluable business and leadership experience with the

business community in a high school environment

• Create an environment where students work in teams centered around a

project-based business plan

• Allow students educational interactions with post-secondary business

programs/community by partnering with universities and colleges

• Offer the opportunity to take students to the next level in learning; each

student will learn to think critically, to work in teams, and to use his / her

academic knowledge and skills to solve complex business

problems in the world of today and tomorrow

• Create a business program that is responsive to the needs of the business

community.

• Empower students with real-world experiences; the Business Institute

Certificate can also be used as a valuable portfolio piece to include in a

resume and post-secondary applications.

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• Guide students in the process of interviewing, drafting a resume, refer-

encing, library research and citation, all of which is essential to university

preparation.

• Promote a thorough understanding of business concepts and integration

with academics

• Foster critical thinking and stresses entrepreneurial thinking

• Incorporate technology useful in business industry

• Encourage an understanding of business environment and employer

expectations

• Foster an awareness of business and environmental ethics

• Provide potential to network with mentors in the business community

• Offer leadership and scholarship opportunities

Program Overview

Students may start participating in the program in Grade 7 and will be required

to meet a number of criteria in order to be eligible for the West Island College

Business Institute Certificate. The current program consists of five modules:

Module A: Business Institute Courses

Module B: Business / Leadership Experience

Module C: Business Clubs and Activities

Module D: Post-Secondary Partnership with University of Calgary Haskayne School of Business

Module E: Project-Based Business Plan

5

Ivey High School Case Competition

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MODULE A: WIC Business Institute Courses

There are five courses offered to students from Grade 9 to Grade 12. Students

will be required to complete any three of the five courses offered in order to be

eligible for the Business Institute Certificate; one of these three courses must be

an Advanced Placement (AP) Micro or Macro Economics course. Descriptions of

the business courses are provided on the following pages. Business and Technology 9 Grade 9 Option

The goal of this course is to provide students with a better understanding of

entrepreneurship and the facets involved in running a business. This will be a

very interactive program of studies with the students being exposed to a variety

of activities. Key concepts that will be targeted in this course will include critical

thinking, problem-solving, time-management, and oral presentation. Working in

a variety of team settings will be a major component of this course. Students will

be introduced to two software simulations – Junior Achievement (JA) Titan and

GoVenture Small Business; these realistic business simulations recreate the day-

to-day experiences involved in starting and running a small business. Your team

will manage all aspects of your own virtual business. Business concepts

addressed in this program include price, production, marketing, ordering

inventory, managing schedules, evaluating profitability, working with employees

and customer satisfaction.

Students will also explore a vari-

ety of technology pieces that may

be used in the business world. By

examining Microsoft Excel, stu-

dents will become more familiar

with this software; students begin

their high school journey here and

may receive recognitions for a 1-credit CTS course. The CAD software SolidWorks

will also be introduced allowing students to design their own product and link

it to our 3D printers. Partnering will Robots & Pencils, students will work with

the program, PencilCase to create their own personal app and to better under-

stand computer programming. A business plan and formal presentation will be

included in this section of the course. Students will also have the opportunity to

explore the Canada Revenue Agency’s (CRA) on-line scenario, which introduces

students to Canada’s tax system and its history, and teaches them the practical

skills of preparing an income tax return.

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Business 10 (6 Credits) Grade 10, 11, 12

This course is designed to help students develop the skills, knowledge and

attitudes required to help them increase their entrepreneurial and leadership

skills in the business world. Students will be introduced to a variety of business

programs. Course topics will include Enterprise and Innovation and Financial

Management. There will be six one-credit Career and Technology Studies (CTS)

courses offered in this class; two teachers may be instructing select courses. Part

of the course is designed to encompass the Junior Achievement (JA) program,

which allows young people appreciate and better understand the role of business

in our society. Students will organize and operate an actual business enterprise,

involving the creation of a business plan and the drafting of a final shareholders’

report. Accounting will make up a large component of the course, addressing

concepts such as income statements, cash flows, financial statements, balance

sheets, journal entries, general ledgers, trial balances, and accrual accounting.

Students will also work in teams on a number of University of Western Ontario

Ivey School of Business cases. The Discover Entrepreneurship App, created by

Go Robos, will also be implemented into this course.

CTS Courses:• Enterprise and Innovation 1010 Challenges and Opportunity

• Enterprise and Innovation 1020 Planning a Venture

• Enterprise and Innovation 2010 Analyzing Ventures

• Enterprise and Innovation 2020 Financing Ventures

• Financial Management 1015 Accounting Prep

• Financial Management 1020 Accounting Cycle 1

Wolves’ Den Lecture Series Business students will meet entrepreneurs from the business community and

learn first hand of their experiences setting up a company. Many of the guest

lecturers have appeared on CBC’s Dragons’ Den or are members of the WIC

community. Guest presenters have included Brett Wilson (entrepreneur) and

David Waslen (WIC alumni of Prairie Merchant), Arlene Dickinson (CEO of

Venture Communications), Kurt Goodjohn of Karoleena Homes, Bryan McCrea

(3Twenty Solutions), Rachel Mielke (Hillberk & Berk Jewellery), Manjit Minhas

(WIC alumni of Minhas Craft Brewery), David Chilton (author of The Wealthy

Barber and member of CBC Dragon’s Den), and Craig Kielburger (co-founder of

Me to We and Free the Children).

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Micro Economics 30 (3 Credits) / Macro Economics 30 (3 Credits) Grade 10, 11, 12Not everyone has to be an economist, but everyone should have some

knowledge about the economy. This course is designed to create this reality, by

providing each student with an overview of the main concepts of Micro and

Macro Economics. It acts as a launching point for students to continue their

investigation of economics with advanced courses either at West Island College

(AP Micro and / or AP Macro Economics) or at university.

Micro Economic ConceptsCircular flow, production possibility curves, opportunity cost, supply and

demand, elasticity, consumer demand, marginal utility, firm production costs

Macro Economic ConceptsCharacteristics of the market system, measuring GDP, economic growth, unem-

ployment, inflation, aggregate supply and demand, monetary policy, fiscal policy,

foreign exchange rates

AP Macro Economics 35 (3 Credits) Grade 11, 12

The purpose of AP Macro Economics is to give students a thorough under-

standing of the principles of economics which apply to an economic system as a

whole. Such a course places particular emphasis on the study of national income

and price determination; it also develops students’ familiarity with economic per-

formance measures, economic growth, and international economics. The follow-

ing is a summary outline of the major content areas covered by the AP examina-

tion in Macro Economics.

Visit to Goldman Sachs New York

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I. Basic economic concepts

A. Scarcity, choice and

opportunity costs

B Production possibilities curve

C. Comparative advantage,

absolute advantage,

specialization

D. Demand, supply, price

determination

E. Macro issues: business cycle,

unemployment, inflation,

growth

II. Measurement of economic

performance

A. National income accounts -

gross domestic product

B. Inflation measurement and

price indices

C. Unemployment - types and

natural rate of unemployment

III. National income and price

determination

A. Aggregate supply

B. Aggregate demand

C. Macroeconomic equilibrium -

short and long run

IV. Financial sector

A. Money, banking, and financial

markets

B. Central bank and control of

the money supply

V. Inflation, unemployment, and

stabilization policies

A. Fiscal and monetary policies

B. Inflation and unemployment

C. Phillips’ Curve

VI. Economic growth and productivity

A. Investment in human capital

B. Investment in physical capital

C. Research and development,

and technological progress

D. Growth policy

VII. Open economy: international trade

and finance

A. Balance of payments accounts

B. Foreign exchange market

C. Net exports and capital flows

D. Links to financial and goods

market

AP Micro Economics 35 (3 Credits) Grade 11, 12

The purpose of AP Micro Economics is to give students a thorough understand-

ing of the principles of economics which apply to the functions of individual

decision makers, both consumers and producers, within the economic system.

It places primary emphasis on the nature and functions of product markets and

includes the study of factor markets and of the role of government in promoting

greater efficiency and equity in the economy. On the following page is a brief

overview of these topics.

I. Basic economic concepts

A. Scarcity, choice and

opportunity cost

B. Production possibilities curve

C. Comparative advantage,

absolute advantage,

specialization and trade

D. Economic systems

E. Property rights and the role of

incentives

F. Marginal analysis

II. The nature and functions of

product markets

A. Supply and demand

B. Theory of consumer choice

C. Production and costs

D. Firm behavior and market

structure

III. Factor markets

A. Derived factor demand

B. Marginal revenue product

C. Labor market and firms’ hiring

of labor D. Market distribution of income

IV. Market failure and the role of

government

A. Externalities

B. Public goods

C. Public policy to promote

competition

D. Income distribution

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Haskayne High School Case Competition with Dr. Schulz

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MODULE B: Business and Leadership Experience

There are a number of options for students to gain business experience here at

West Island College. Students will commit to business experiences where they

are involved in preparation, planning, implementation, and / or reflection. This

experience is highly personal and students are expected to thoughtfully reflect

on where and how they will participate.

Students will benefit from these business leadership opportunities by gaining:

• Career exploration and interaction with business professionals

• Better understanding of the difference between theory and practice of the

business industry

• Business insight from guest lecturers who visit the College

In order to achieve the Business Institute Certificate, students must complete any

five of the following criteria provided in the three option sections below.

Section 1: Interaction with Business Community

• Observational internship - students see first-hand how people in the busi-

ness community interact

• Mentorship - students mentor with an entrepreneur in the business

community

• Off-site shadowing - students shadow an individual actively involved in the

business community

• Networking - students connect with people in the business community with

similar interests

• Guest speakers - students meet with entrepreneurs, small business owners,

financial planners, investment bankers, WIC parents and alumni who work in

the business or financial world

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2015 SAIT High School Case Competition winners

Section 2: Participation in Leadership Opportunities Students may choose to engage in a number of various leadership camps or

activities. There are seven leadership programs that would meet the requirement

for the Business Institute Certificate. Student participation in WIC leadership

roles such as WICAA, Student Council, and Prefect Board may also be recog-

nized for its leadership experience. Other leadership experiences gained outside

of the College may be recognized here but it would be at the discretion of the

Head of Strategic Planning and Initiatives and the Business Institute Coordinator.

Camp Chief Hector YMCA - students may engage

in one of these programs which emphasize commu-

nity and values-based education, outdoor challenges,

fun, individual growth, environmental stewardship,

leadership development and service excellence.

Sailing Education Adventures (SEA) - students

may participate in this five day leadership program in

Victoria, BC, whereby they will gain the understanding

of working as a team while learning to operate a sailing

vessel.

Duke of Edinburgh Award - This award was founded by

Prince Philip in 1956; it operates in over 100 countries and

boasts more than 4 million young participants. Students

may participate in activities based on four program areas:

community service, personal skill development, physical

recreation, and adventurous journey. A minimum require-

ment is the Bronze Award.

West Island College Business Leadership Camp Camp participants will gain a better appreciation for

time management, teamwork, social entrepreneurship,

critical thinking, problem-solving and service excellence.

This special program will expose students to a variety of

business cultures; in addition, it will provide active and

enriching business and leadership experiences.

Global Young Leaders Conference: (Washington, D.C. and New York City) - Students may attend this stimulating leadership conference with

students from over 100 countries; they will explore international

issues such as communication, peace and security, and human

rights. Students will build critical leadership skills such as com-

munication, decision-making, goal setting and negotiation.

Experiential Leadership Camp Experiential Leadership Camp

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CAIS Senior Student Leadership Conference Students in Grade 11 may have the opportunity to attend

the CAIS Senior Student Leadership Conference. The

Conference is designed for students by students. Every

spring, approximately 130 Canadian independent school student leaders come

together to develop their leadership skills, complete a service project, and liaise

with like-minded leaders from Canada’s top school.

Shad Valley Shad Valley is a four-week summer enrichment program. Students attend work-

shops and lectures that focus on the sciences, engineering, technology and en-

trepreneurship; the program presents academically stimulating, mind expanding

adventure for top, well-rounded students. Students will also enjoy team-building

exercise and recreational activities.

Section 3: Observation of New York City’s Financial District (May 2016)

For the past 5 years, WIC has sent 125 students and 22 parents to New York City

to participate in a financial capital tour. Highlights include an inside tour of the

New York Stock Exchange (NYSE) with the opportunity to talk with traders on

the trading floor. We will also take a private tour of Goldman Sachs and Barclays

Capital. Students gain a real understanding of the culture and pace of the NY

business world. Other stops include a walk down Wall Street, and a picture with

the Charging Bull. Additional visits may include:

• United Nations

• 9/11 Memorial Museum

• Empire State Building

• Rockefeller Center

• Central Park

• Statue of Liberty

• Ellis Island Students on the NYSE Trade floor

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MODULE C: Business Clubs and Activities

Students may participate in a variety of business clubs, activities and seminars

offered at the College. Greater flexibility has been created this year; there will be

no set club program structure. The students will decide which activity they would

like to work on at their own discretion and will keep track of their own participa-

tion. In order to receive the Business Institute Certificate, students must receive

credit for any five of the following business opportunities that are offered. Stu-

dents must complete at least one of the three Case Club components.

Junior Achievement Investors’ Club: (Grade 7 to 9) This club is designed for junior students interested in getting to know the Stock

Market. Guest speakers will provide an introductory ‘Stock Trading 101’ seminar

before students participate in the Junior Achievement Investment Strategies

Program competition. Though no real money is ventured, students follow stocks,

make mock purchases and survey their earnings or losses weekly using comput-

er simulation software. Over 700 teams from all across Canada compete in this

bi-annual JA competition.

Junior Achievement Investors’ Club: (Grade 10 to 12) This club is designed for senior students interested in learning more about the

financial markets. Guest speakers will provide a more in-depth analysis of stock

trading before participating in the Junior Achievement Investment Strategies

Program competition. Though no real money is ventured, students follow stocks,

make mock purchases and survey their earnings or losses weekly using comput-

er simulation software. Over 700 teams from all across Canada compete in this

bi-annual JA competition.

Business Ethics and Issues Film Studies Club: (Grade 9 to 12) Students may view documentaries that deal with a wide range of business issues

(such as investment banking, the recent U.S. recession, the ethical aspects of a

corporation, sports and big business, and the oil and gas industry) and will en-

gage in follow up discussions.

Case Club: (Grade 9 to 12) Students may participate in a number of case method experiences, where they

will work together in teams to problem solve a company’s issues surrounding

ethics, marketing, social media, human resources, or accounting; this requires

critical thinking skills in a real world application scenario. Students have a num-

ber of case method options; they may read the University of Western Ontario

(UWO) Ivey School of Business cases and propose solutions to the problems at

hand. Students may also work on real cases for various Calgary Farmer’s Market

vendors and present their findings to the business owners. There are four case

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competitions held each year that students may participate in that are hosted by

the University of Calgary’s Haskayne School of Business, UWO Ivey, and SAIT.

Students are required to complete at least one of the Case Club options provided

in order to achieve the Business Institute Certificate.

Marketing and Communications (MarComm) Club: (Grade 9 to 12) Students will get first-hand experience working alongside the College’s Director

of Communications and Strategy on a variety of marketing and communications

cases. Topics may include advertising, branding, graphic design, corporate com-

munications and more.

Excel 101: (Grade 7 to 12) Students will have the opportunity to gain more hands-on exposure to this MS

Excel program. Students will learn how to enter and manipulate data, introduce

formulas and cell formatting. They will also develop skills in the proper use of

spreadsheet software through general data, manipulation and personal record-

keeping. Upon completion, students may receieve recognition for the 1-credit

CTS course Information Processing 1060: Spreadsheet.

Business Law Club (Grade 9 to 12) The objective is to provide a basic foundation for those interested in pursuing

the legal avenue of business. This club will have students identify some of the

legal considerations of starting a small business and will also examine the legal

implications of operating a small business. Topics will include: intellectual prop-

erty, elements of a contract and employer/employee rights and responsibilities.

Students will study a number of historical court cases in this field as well as have

a better understanding of the legal terminology. Enrichment of the program will

be through the addition of guest speakers and video clips.

Canada’s Income Tax Program (Grade 7 to 12) Students will have the opportunity to explore the Canada Revenue Agency’s

(CRA) on-line scenario, which introduces students to Canada’s tax system and its

history, and teaches them the practical skills of preparing an income tax return.

2015 Haskayne Case Competition participants

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MODULE D: Post-Secondary Partnership with University of Calgary Haskayne School of Business

Students will have the opportunity to see first-hand

how students, professors and administrators operate in

the University of Calgary Haskayne School of Business

program, and will learn the requirements necessary to

gain entrance to those programs and the various forms

of assessments that take place. Students will be required

to meet any two of the following six experiences to

fulfill this section of the course and receive the Business

Institute Certificate.

University 101: (Mandatory) Grade 11 or 12 students will be required to attend this

workshop. Students may attend a variety of different

sessions at the University of Calgary that deal with topics such as references

/ citations, life and balance, resumes and interviews, networking with alumni,

post-secondary planning, as well as budgeting and financial literacy.

Tour business facility: Students will take a guided tour around the business facility and get a better

understanding of the pace, culture, and expectations demanded by a post-sec-

ondary institution.

Research programs: Students will learn more about the course selection and various options available

to them in the Haskayne business program.

Guest speakers: Students will meet students, faculty advisors, professors, and / or administration

from Haskayne and learn more about the business program.

Meet WIC alumni in business program: Students will meet with a number of WIC alumni who attend the Haskayne

School of Business.

Case Competition: Students will participate in a high school case competition, which involves teams

working together to problem solve a company’s issues surrounding ethics,

marketing, social media and accounting, and which requires critical thinking skills

in a real world application scenario. There will be two case competitions held at

Haskayne this year: the first (inter-school) will be held in November, and the sec-

ond (with only WIC students) will be held in March or April. Haskayne faculty will

also provide guidance and support regarding the case competition.

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MODULE E: Project-Based Business Plan

This project-based assignment course is designed for Grade 12 students who

are young entrepreneurs interested in gaining experience in operating their own

small businesses. The Business course is a prerequisite for registration in this

6-credit, self-directed program, which allows for the personalization of the stu-

dent’s learning experience.

Students will be required to:

• Work on a business project and complete the CTS curriculum requirements

for the course: Enterprise and Innovation, Financial Management, and Mar-

keting Management (6 credits)

• Complete a business plan and make a formal presentation to a panel of pro-

fessionals in the business community

• Complete all necessary bookkeeping records and spreadsheets, using Mic-

rosoft Excel (covered in Accounting)

• Create a presentation which comprises a variety of technology; for exam-

ple, power point, publisher, movie-maker, or accounting software

• Prepare a formal presentation of a shareholders’ report at the completion of

the enterprise to a panel of professionals in the business community

• Complete a number of case method assignments as well as writing / de-

signing their own case.

• Write a personal reflection response paper at the completion of the venture

Credits:

• Enterprise & Innovation 3910 Enterprise Project D

• Enterprise & Innovation 2040 Create the Venture

• Enterprise & Innovation 3010 Managing the Venture

• Financial Management 2030 Retail Accounting 2

• Financial Management 3020 Management Accounting

• Marketing & Management 2110 E-Commerce 2

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2014 Haskayne High School Case Competition

Business Institute Awards and Scholarships

Rushford Business Scholarship This award is given to the student who demonstrates passion in the pursuit of

business leadership and experience. The student must have completed all

requirements for the WIC Business Certificate and have an academic average

over 80 per cent. This Grade 12 student must also have distinguished him or

herself in business leadership and been an active member of the WIC community.

Enrollment in a post-secondary business related program of studies within one

year of graduating is required. A $750 stipend accompanies this award.

Rehana Allidina Business Scholarship This award is given to a female Grade 12 students who maintains a high-level of

school spirit while simultaneously demonstrating an aptitude and interest for the

world of business. The students must have completed all requirements for the

WIC Business Certificate and has an academic average of over 80 per cent. En-

rolling in a post-secondary business related program within one year of graduat-

ing is required. A $750 stipend goes with this award.

Rushford family presenting the 2015 Rushford Business Scholarship

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Ms. Joanna Bennett Certified Professional Coach

Mr. Scott Bennett Head of Strategic Planning and

Initiatives, West Island College

Mr. Wayne Chiu President & CEO, Trico Homes

Ms. Jennifer Cioffi Independent Consultant,

Jennifer Cioffi Consulting

Ms. Carol Grant-Watt Head of School and CEO,

West Island College

Mr. Derrick Hunter President, Bluesky Equities Ltd

Mr. Tim Kitchen Managing Director, Head of Canadian

Investment Banking, Barclays Capital

Mr. Sam Kolias Chairman & CEO, Boardwalk

Real Estate Investment Trust

Ms. Reina LaBossiere Trustee, Carrera Foundations

Ms. Manjit Minhas Co-founder & CEO of Minhas Breweries

& Distillery. (WIC alumni)

Mr. Mark Salmon WIC Business Institute Coordinator

Dr. Robert Schulz Professor with Haskayne School of Business in faculty of Petroleum Land

Management

Mr. Michael Tims Vice Chairman, Matco Investments Ltd

Mr. Richard Waller President, Foothills Industrial

Products

Mr. David Waslen Managing Partner at Chrysalis

Capital Advisors Inc. (WIC alumni)

Business Institute Advisory Panel

We would like to express our appreciation to the members of the WIC Business

Institute Advisory Panel for their time, energy, guidance and support:

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2015 - 2016

www.westislandcollege.ab.ca