53
F e b r u a r y 2 0 1 0 Mutual Fund investments are subject to market risks. Please read the Statement of Additional Information / Scheme Information Document carefully before investing. Call 1-800-270-7000/1-800-22-7000 (toll-free) | Visit www.birlasunlife.com sms AIM to 56161 Why stop at just protecting your capital? The scheme offered is "oriented towards protection of capital" and "not with guaranteed returns". The orientation towards protection of the capital originates from the portfolio structure of the scheme and not from any bank guarantee, insurance cover etc. Birla Sun Life Capital Protection Oriented Fund - Series 1 (27 months) A Close ended Capital Protection Oriented Scheme NFO closes March 5, 2010 Aim for more. For further details of Birla Sun Life Capital Protection Oriented Fund - Series 1 refer Page 53

Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

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Page 1: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

F e b r u a r y 2 0 1 0

Mutual Fund investments are subject to market risks. Please read the Statement of

Additional Information / Scheme Information Document carefully before investing.

Call 1-800-270-7000/1-800-22-7000 (toll-free) | Visit www.birlasunlife.com sms AIM to 56161

Why stop at just protecting

your capital?

The scheme offered is "oriented towards protection of capital" and "not with guaranteedreturns". The orientation towards protection of the capital originates from the portfolio structureof the scheme and not from any bank guarantee, insurance cover etc.

Birla Sun Life Capital ProtectionOriented Fund - Series 1 (27 months)A Close ended Capital Protection Oriented Scheme

NFO closes March 5, 2010

Aim for more.

For further details of Birla Sun Life Capital Protection Oriented Fund - Series 1 refer Page 53

Page 2: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

N o v e m b e r 2 0 0 9Index

2

CEO LETTER . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3OUTLOOK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

SAVINGS SOLUTIONSBirla Sun Life Cash Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Birla Sun Life Cash Manager . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Birla Sun Life Savings Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Birla Sun Life Short Term Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Birla Sun Life Dynamic Bond Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

Birla Sun Life Medium Term Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Birla Sun Life Income Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Birla Sun Life Income Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

Birla Sun Life Floating Rate - Short Term Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13

Birla Sun Life Gilt Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Birla Sun Life Government Securities Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

REGULAR INCOME SOLUTIONSBirla Sun Life Monthly Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Birla Sun Life MIP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

Birla Sun Life MIP II - Wealth 25 Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Birla Sun Life MIP II - Savings 5 Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

TAX SAVINGS SOLUTIONSBirla Sun Life Tax Relief '96 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

Birla Sun Life Tax Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .21

WEALTH CREATION SOLUTIONSBirla Sun Life Equity Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22

Birla Sun Life Advantage Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Birla Sun Life Midcap Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

Birla Sun Life Frontline Equity Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

Birla Sun Life Infrastructure Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26

Birla Sun Life Basic Industries Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27

Birla Sun Life India Gennext Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28

Birla Sun Life New Millennium Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29

Birla Sun Life Top 100 Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30

Birla Sun Life Buy India Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31

Birla Sun Life MNC Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32

Birla Sun Life Index Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33

Birla Sun Life India Opportunities Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Birla Sun Life Dividend Yield Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35

Birla Sun Life 95 Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36

Birla Sun Life Freedom Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37

Birla Sun Life Asset Allocation Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38

Birla Sun Life Special Situations Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39

Birla Sun Life Commodity Equities Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40

Birla Sun Life International Equity Fund - Plan A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41

Birla Sun Life International Equity Fund - Plan B . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42

Birla Sun Life Pure Value Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43

Birla Sun Life Long Term Advantage Fund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44

Birla Sun Life Long Term Advantage Fund Series - 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45

METHODOLOGY OF RANKING . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51

DIVIDEND HISTORY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46-48

ASSET ALLOCATION GUIDE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .49OUR COVERAGE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50

Page 3: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Warm Regards,

A. BalasubramanianChief Executive Officer

F e b r u a r y 2 0 1 0

Dear Friend,

At Birla Sun Life Mutual Fund, we try and understand our customer's need.Customers and partners a like both have been asking for a solution that offers thesafety of capital and more.. With these needs in mind, we are pleased to introducethe Birla Sun Life Capital Protection Oriented Fund – Series 1, a close-endedcapital protection oriented scheme which has the dual benefit of safety and taxefficiency.

About 90% of the investment will be invested in relatively safe financial instrumentslike bonds that are approved by CRISIL or bonds that are rated AAA by CRISIL.The remaining balance (about 10%) of the investment will be invested in the equitymarket - in shares of reputed Indian companies. This is done to allow one to alsoenjoy equity growth, in a small way without risking the entire investment.

It's tenure of 27 months is designed to offer superior tax efficiency that could reduceyour tax liability. With such benefits, the total returns could be much higher thanother conventional savings options.

We believe that Birla Sun Life Capital Protection Oriented Fund - Series 1 is a hugeopportunity to convert savings into wealth-building investments.

With this product, we continue our commitment of bringing you innovative productsaimed at the changing dynamics of the Indian markets and the growing economy.We hope that you will use this New Fund Offer to your advantage.

The scheme offered is "oriented towards protection of capital" and "not with guaranteedreturns". The orientation towards protection of the capital originates from the portfoliostructure of the scheme and not from any bank guarantee, insurance cover etc.

For further details of Birla Sun Life Capital Protection Oriented Fund - Series 1 refer Page 53

Page 4: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

OutlookF e b r u a r y 2 0 1 0

Our Investment Team (In alphabetical order)

Achala Kanitkar Research Analyst : Equity

Ajay Argal Co-Head : Equity

Ajay Garg Fund Manager : Equity

Ankit Sancheti Fund Manager/ Research Analyst : Equity

Atul Penkar Fund Manager/ Research Analyst : Equity

Chanchal Khandelwal Research Analyst : Equity

Hemang Dagli Sr. Equity Dealer / Fund Manager

Kaustubh Gupta Fund Manager : Fixed Income

Lokesh Mallya Fund Manager /Research Analyst :Fixed Income

Mahesh Patil Co-Head : Equity

Maneesh Dangi Head : Fixed Income

Merlyn Joseph Research Analyst : Equity

Nishit Dholakia Fund Manager : Equity

Paresh Khandelwal Research Analyst : Equity

Prasad Dhonde Fund Manager / Dealer : Fixed Income

Sanjay Chawla Fund Manager : Equity

Satyabrata Mohanty Head : Mixed Assets

Shaktie Prakash Fund Manager / Dealer : Fixed Income

Sujit Patki Dealer : Equity

Sunaina Da cunha Fund Manager / Research Analyst : Fixed Income

Vineet Maloo Fund Manager/ Research Analyst : Equity

Rohit Murarka Research Analyst : Fixed Income

04

Bonds sweat over inflation;borrowing

Government bonds started the month on a weak note, reflecting a complete lack

of trading interest at the prevailing level of yields. Investors fretted over inflation

and hoped to derive cues from the RBI's monetary policy review. The yield on the

10-year benchmark bond rose to a 14-month high of 7.81% in the month, before

easing to 7.54%.

RBI starts with CRR raise;near term rates to rise

RBI policy outcome came as a surprise to the market with the change in CRR

indicating the willingness of RBI to act swiftly. The RBI recognizes that excess

liquidity can translate into higher inflation once the negative output gap closes.

So the move to hike CRR will help anchor inflationary expectations. A 75-bps

move on CRR should be clearly visible in elevated short-term rates over the next

few weeks. We continue to believe that the benchmark rates are very low in the

economy and the RBI should start the process of normalizing them. Market is

pricing in significantly higher overnight borrowing rates, which is getting reflected

in elevated 1/3-year bond and OIS curves. The steepness of the yield curve

indicates the inflationary expectations and rate hikes being priced in.

Liquidity is likely to dry up considerably, coming down to 20,000 crs in the run up

to March 2010. System should turn liquidity deficient briefly in March 2010 owing

to advance tax outflows. Also, as the excess liquidity drops, the average

Debt Outlook

overnight funding rate may start moving up. We expect overnight funding rate to

settle in the middle of the LAF corridor as compared to lower end currently. So

effectively overnight funding rate may move up by 50-75 bps in next two months.

We maintain that we are secularly moving towards a tighter liquidity regime.

Apart from CRR hike which will pull out approximately 50% of current surplus

liquidity over next one month, there are other seasonal forces at play such as

accelerating currency leakage and accumulation of reserves by government in

next two months. We maintain our view of sustained rise in short-term yields.

Since bond spreads empirically relate with systemic liquidity, there is a case of

corporate bond spreads widening, but a cautious approach is required

considering the fact that the system still has excess liquidity and the demand for

private credit is yet to pick up.

Expect higher yields

We believe that government bond yields will rise after budget in the run up to

Q1FY11 borrowing. We expect net borrowing of 450,000 cr (both state and

center) for FY11, which in absence of both OMO and MSS desequestering looks

very heavy in H1FY11, thus, creating a room for substantial rise in government

bond yields.

Equity Outlook

Markets took a breather….Benchmark indices declined - Sensex fell 6.3%, while Nifty gave up 6.1%. Rate-

sensitive sectors bore the brunt of selling – realty shed 9.2%, followed by metals

(-8.3%) and capital goods (-7.0%).

The first month of 2010 was full of anxiety for the domestic equity market. A string

of Q3 corporate earnings reports and the much-awaited RBI monetary policy

review kept investors on tenterhooks through the month. Pressure percolated

from the global trend and rising risk aversion prompted FII outflows from Indian

markets.

The global markets were impacted by mercurial sentiment due to a series of

developments including increase in reserve requirement by the PBoC, the

Chinese central bank; blowout in spreads of 10-year Greek government bonds to

400bp over German government bonds indicating heightened fear of default and

US President Obama's plans to tax wholesale funding by US banks, and the

“Volcker Rule” banning US banks from prop trading and from investing in hedge

funds and private equity.

After pumping in more than Rs.83,000 Crs into the Indian equity market in 2009,

FIIs turned sellers in for the first month since March 2009. FIIs sold equities worth

Rs.500 Crs on net basis in January 2010.

EarningsView - Cautiously Optimistic…The quarterly results were pretty buoyant for majority of the companies and their

outlook for the economy displays a cautious optimism. The more positive picture

is being painted by corporates in sectors dependent on domestic economic

outlook like Power, Infrastructure, FMCG and Banking. The companies in these

sectors have been basing their growth on the assumption of continued

consumption from the Indian consumers and supportive government initiatives

to build infrastructure in India. The banking sector is optimistic of recovery in

credit growth more projects are taken up for execution and rising working capital.

However there is expectation of some incremental asset quality slippages which

may happen in next 1-2 quarter. Even companies in export-oriented sectors like

IT have witnessed robust volume recovery and their outlook on growth is

improving.

Managing Recovery…RBI's quarterly policy review explicitly marked the shift from 'managing the crisis'

to 'managing the recovery'. CRR hike of 75 basis points was more aggressive

than what market was expecting, signaling RBI's intent to roll back money supply

as inflationary pressures rise. RBI also raised India's annual GDP growth

projection for the current fiscal to 7.5% from 6%.

Our Way Forward…Eyes are now set on the Union Budget where expectations on the reforms front

are high. However, the borrowing plans for the next fiscal is the key aspect.

Moreover, timing and sequencing of the withdrawal of fiscal stimulus shall drive

the market in the coming months. On a longer term basis India has the best

demographic profile which will ensure that the consumption growth story

remains intact. All this is not to say that the road ahead is without any bumps but

the value investors would realize that best time to buy value is when others are

shunning it.

Page 5: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Cash Plus

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Ms. Sunaina Da Cunha

Managing Fund Since : June 18, 2009Total Experience : 11 years & 6 yearsDate of inception : June 16, 1997Nature of the scheme : An Open-ended Liquid Scheme

Default option : Appln of less than Rs. 1 cr - Retail Plan - Dividend ReinvestmentAppln of equal to or greater than Rs. 1 cr but less than Rs. 5 cr - Institutional Plan - Daily Dividend ReinvestmentAppln of equal to or greater than Rs. 5 cr - Institutional Premium Plan - Daily Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 10000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 1 CroreAdditional Purchase : Rs. 1 LacInstitutional Premium PlanFresh Purchase : Rs. 5 CroreAdditional Purchase : Rs. 1 LacFor Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : Not Available Plan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanGrowth : 24.3469Daily Dividend : 16.3694(Reinvestment)Institutional PlanGrowth : 24.7278Daily Dividend : 10.8023(Reinvestment)Fortnightly Dividend : 10.8282(Payout & Reinvestment)Weekly Dividend : 10.8068(Payout & Reinvestment)Institutional Premium PlanGrowth : 14.6280Daily Dividend : 10.0195(Payout & Reinvestment)Fortnightly Dividend : 10.0000(Payout & Reinvestment)Weekly Dividend : 10.0225(Payout & Reinvestment)Monthly Dividend : 10.0000(Payout & Reinvestment)Discipline Advantage plan : 10.2237

++(w.e.f June 22, 2009)

Benchmark : CRISIL Liquid Fund IndexAverage AUM : Rs. 6,615.35 Crores

Entry Load : NilExit Load : Nil

Average Maturity : 0.07 YearsYield to Maturity : 4.00%Mark to Market : -Standard DeviationRetail Plan : 0.27%Institutional Plan : 0.29%Institutional Premium Plan : 0.28%

Mr. Prasad Dhonde &

Key Features

Plans / Options & NAV

Load Structure

OtherParameter

(As on January 29, 2010)

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer++For further details on the Discipline Advantage Plan please refer to addendum datedJune 18, 2009 & July 16, 2009

An open-ended liquid scheme with the objective to provide reasonable returns at a high level of safety and liquidity through judiciousinvestments in high quality debt and money market instruments.

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 52.04

United Bank Of India 15.20 A1+

ICICI Bank Ltd. 13.91 A1+

Indian Bank 9.62 P1+

Canara Bank 4.75 P1+

Punjab and Sind Bank 2.64 A1+

ICICI Securities Primary Dealership Ltd. 2.17 P1+

Andhra Bank 1.37 F1+

Federal Bank Ltd. 0.83 P1+

Bank Of India 0.55 P1+

Syndicate Bank 0.42 PR1+

Allahabad Bank 0.33 A1+

Corporation Bank 0.25 P1+

Cash & Current Assets 47.96

Total Net Assets 100.00

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

CRISIL~CPR 2^^Birla Sun Life Cash Plus - Retail Plan

Consistent CPR Performer - Liquid (16 Schemes) , 5 Yrs ended 31-Dec-09

+The grading has been assigned by ICRA and indicates highest quality. The investment quality is similar to that of fixed income obligations of highest safety and with maturity corresponding upto 1 year. This grading should however, not be construed as an indication of the performance of the Mutual Fund scheme or of volatility in its returns.

Rating ProfileInvestment Performance

Past performance may or may not be sustained in future. Returns are in % and simple annualized for period less than 1year & CAGR for period 1 year or more. When benchmark returns are not available, they have not been shown.

% R

etur

ns

Birla Sun Life Cash Plus - Retail - Growth CRISIL Liquid Fund Index

���#

�Value Research RatingBirla Sun Life Cash Plus - Institutional Premium Plan

Ultra Short Term Institutional (49 Schemes), 18 months & 3 years ended 31-Jan-10

Savings

Solutions

Birla Sun Life Cash Plus - Institutional Premium PlanLiquid Super Institutional ended 31-Dec-09 (16 Schemes), 1yr

CRISIL~CPR 2^^Birla Sun Life Cash Plus - Institutional Plan

Liquid Institutional ended 31-Dec-09 (12 Schemes), 1yr

CRISIL~CPR 2^^

05

47.96%

52.04%

Cash & Current Assets

AAA

3.08

1.60

2.58

7.30

3.33

1.45

2.08

0

1

2

3

4

5

6

7

8

15 days 1 Month 3 Months Since Inception

Page 6: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Cash Manager

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Ms. Sunaina Da Cunha

Managing Fund Since : June 18, 2009Total Experience : 11 years & 6 yearsDate of inception : May 14, 1998Nature of the scheme : An Open-ended Liquid Scheme

Default option : Appln of less than Rs. 1 cr - Weekly Dividend Reinvestment.Appln of equal to or greater than Rs. 1 cr - Institutional Plan - Daily Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 10000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 1 CroreAdditional Purchase : Rs. 1 LacRedemption Cheques : Within 10 working days issuedSystematic Investment : Not Available Plan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanGrowth : 22.3121Weekly Dividend : 10.0041(Reinvestment)

Institutional PlanGrowth : 15.2892Daily Dividend : 10.0030(Reinvestment)

Weekly Dividend : 10.0043(Reinvestment)

Benchmark : CRISIL Liquid Fund IndexAverage AUM : Rs. 483.44 Crores

Entry Load : NilExit Load : Nil

Average Maturity : 0.09 YearsYield to Maturity : 4.10%Mark to Market : -Standard DeviationRetail Plan : 0.31%Institutional Plan : 0.30%

Mr. Prasad Dhonde &

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthly returns, source: MFI Explorer

An open-ended liquid scheme with the objective to provide current income which is consistent with a portfolio that offers investors superiorliquidity by investing 100% in a diversified portfolio of debt (Fixed Income) and money market securities.

Rating Profile

Past performance may or may not be sustained in future. Returns are in % and simple annualized for period less than1 year & CAGR for period 1 year or more. When benchmark returns are not available, they have not been shown.

Birla Sun Life Cash Manager-Growth CRISIL Liquid Fund Index

Investment Performance

% R

etu

rns

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 82.75ING Vysya Bank Ltd. 28.50 P1+Indian Bank 18.54 P1+United Bank of India 17.86 A1+HDFC Bank Ltd. 11.42 P1+

Punjab and Sind Bank 6.42 A1+

Cash & Current Assets 17.25

Total Net Assets 100.00

#���Value Research Rating�

Birla Sun Life Cash Manager - Retail PlanDebt: Ultra Short Term (41 Schemes), 18 months & 3 years ended 31-Jan-10

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

#���Value Research Rating�

Birla Sun Life Cash Manager - Institutional PlanDebt: Ultra Short Term Institutional (49 Schemes), 18 months & 3 years ended 31-Jan-10

Savings

Solutions

Birla Sun Life Cash Manager - Retail PlanLiquid ended 31-Dec-09 (28 Schemes), 1yr

CRISIL~CPR 1^^Birla Sun Life Cash Manager - Institutional Plan

Liquid Institutional ended 31-Dec-09 (12 Schemes), 1yr

CRISIL~CPR 1^^

06

17.25%

82.75%

Cash & Current Assets

AAA

3.33

1.74

2.87

7.09

3.33

1.45

2.08

0

1

2

3

4

5

6

7

8

15 days 1 Month 3 Months Since Inception

Page 7: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Obje

Birla Sun Life Savings Fund

As on January 31, 2010

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 10 yearsDate of inceptionRetail Plan : November 27, 2001Institutional Plan : April 16, 2003Nature of the scheme : An Open-ended Short Term

Income Scheme

Default option : Appln of less than Rs. 1 cr - Retail Plan - Weekly Dividend ReinvestmentAppln of equal to or greater than Rs. 1 cr - Institutional Plan - Daily Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 10000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 1 CroreAdditional Purchase : Rs. 1 LacFor Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanGrowth : 16.9941Daily Dividend : 10.0068(Reinvestment)Weekly Dividend : 10.0083(Payout & Reinvestment)Fortnightly Dividend : 11.2279(Payout & Reinvestment)Monthly Dividend : 10.2274(Payout, Reinvestment & Sweep Option)Institutional PlanGrowth : 17.3436Daily Dividend : 10.0068(Reinvestment)Weekly Dividend : 10.0095(Payout & Reinvestment)Fortnightly Dividend : 10.7952(Payout & Reinvestment)Monthly Dividend : 10.2506(Payout, Reinvestment & Sweep Option)Discipline Advantage Plan : 10.2325

++(w.e.f June 22, 2009)

Benchmark : CRISIL Short-Term Bond Fund Index

Average AUM : Rs. 26,695.73 Crores

Entry Load : NilExit Load : Nil

Average Maturity : 0.27 YearsYield to Maturity : 4.75%Mark to Market : 2%Standard DeviationRetail Plan : 0.29%Institutional Plan : 0.27%

Mr. Maneesh Dangi

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

Note:

Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer++For further details on the Discipline Advantage Plan please refer to addendum datedJune 18, 2009 & July 16, 2009

Birla Sun Life Savings Fund - Institutional Plan Ultra Short Term Debt Scheme - Institutional (26 Schemes), 1yr ended 31-Dec-09

CRISIL~CPR 1^^

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1yearormore.Whenbenchmark returns arenotavailable, they havenotbeenshown.

% R

etur

ns

Birla Sun Life Savings Fund - Retail Growth CRISIL Short-Term Bond Fund Index

Investment Performance Rating Profile

The primary objective of the schemes is to generate regular income through investments in debt and money market instruments. Income maybegenerated through the receipt of coupon payments or the purchase and sale of securities in the underlying portfolio. The schemes willundernormal market conditions, invest its net assets in fixed income securities, money market instruments, cash and cash equivalents.

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 48.48ICICI Bank Ltd. 5.58 A1+Punjab National Bank 4.60 PR1+Canara Bank 4.09 P1+State Bank of Patiala 2.51 P1+Andhra Bank 2.26 PR1+Central Bank of India 2.22 A1+Bank of Baroda 1.88 A1+Reliance Capital Ltd. 1.75 A1+Syndicate Bank 1.44 PR1+Reliance Communication Ltd. 1.39 PR1+Central Bank of India 1.37 PR1+Andhra Bank 1.37 F1+State Bank of Travancore 1.32 P1+ING Vysya Bank Ltd. 1.32 P1+ONGC Videsh Ltd. 1.31 P1+Federal Bank Ltd. 0.95 P1+Vijaya Bank 0.90 PR1+Standard Chartered Bank 0.89 P1+State Bank of Hyderabad 0.86 A1+Reliance Communication Ltd. 0.84 A1+State Bank of Mysore 0.72 A1+State Bank of Patiala 0.71 A1+Kotak Mahindra Bank Ltd. 0.70 P1+Corporation Bank 0.63 P1+South Indian Bank 0.60 PR1+UCO Bank 0.60 P1+IDBI Bank Ltd. 0.54 P1+Indian Oil Corporation Ltd. 0.53 P1+Housing Development Finance Corporation Ltd. 0.45 A1+Kotak Mahindra Prime Ltd. 0.45 P1+Oriental Bank of Commerce 0.44 P1+Rural Electrification Corporation Ltd. 0.39 PR1+Dena Bank 0.36 P1+Punjab and Sind Bank 0.35 A1+Yes Bank Ltd. 0.29 A1+L&T Finance Ltd. 0.27 PR1+State Bank of Hyderabad 0.23 P1+United Bank of India 0.22 A1+IDBI Bank Ltd. 0.18 A1+Small Industries Development Bank of India 0.18 A1+Small Industries Development Bank of India 0.18 PR1+State Bank of Bikaner and Jaipur 0.18 P1+L and T Infrastructure Finance Company Ltd. 0.18 A1+Allahabad Bank 0.09 A1+State Bank of Travancore 0.05 A1+Punjab and Sind Bank 0.05 P1+Bajaj Auto Finance Ltd. 0.04 P1+

Treasury Bills 6.5891 Days T - Bill 25Mar10 1.82 Sovereign

91 Days T - Bill 05Feb10 1.53 Sovereign182 Days T - Bill 30Apr10 1.06 Sovereign91 Days T - Bill 26Feb10 0.95 Sovereign91 Days T - Bill 19Feb10 0.57 Sovereign91 Days T - Bill 12Feb10 0.33 Sovereign364 Days T - Bill 12Feb10 0.31 Sovereign182 Days T - Bill 05FEB10 0.02 Sovereign

Securitised Debt 4.52Indian Oil Corporation Ltd. ** 1.65 A1+(SO)Indian Oil Corporation Ltd. ** 1.65 F1+(SO)Tata Capital Ltd. ** 1.10 CARE AA+(SO)Power Finance Corporation Ltd. ** 0.10 AAA(SO)NTPC Ltd. ** 0.01 AAA(SO)Indian Retail Absolute Trust ** # AAA(SO)

Floating Rate Instruments 4.47Housing Development Finance Corporation Ltd. 1.43 AAAHousing Development Finance Corporation Ltd. 0.61 LAAAUltraTech Cement Ltd. 0.55 AAATata Steel Ltd. 0.54 AACitiFinancial Consumer Finance India Ltd. 0.36 AATata Sons Ltd. 0.33 AAAInfrastructure Development Finance Company Ltd. 0.27 LAA+Indian Railway Finance Corporation Ltd. 0.18 AAAPower Finance Corporation Ltd. 0.11 AAAICICI Bank Ltd. 0.09 AAA

Corporate Debt 1.86LIC Housing Finance Ltd. ** 0.69 AAAHousing Development Finance Corporation Ltd. ** 0.50 AAACitiFinancial Consumer Finance India Ltd. ** 0.30 AAICICI Home Finance Company Ltd. ** 0.13 LAAATata Sons Ltd. ** 0.11 AAAKotak Mahindra Prime Ltd. ** 0.10 LAABajaj Auto Finance Ltd. ** 0.02 AA+

PSU/PFI Bonds/Banks 0.11Rural Electrification Corporation Ltd. ** 0.04 AAANABARD ** 0.04 AAAPower Finance Corporation Ltd. ** 0.02 AAAInfrastructure Development Finance Company Ltd. ** # AA+

Cash & Current Assets 33.99

Total Net Assets 100.00

** Represents thinly traded/ non traded securities and illiquid securities.Total Percentage of thinly/non traded securities is 6.48 %. # Indicates less than 0.01

Birla Sun Life Savings Fund - Retail Plan Ultra Short Term Debt Scheme (34 Schemes), 1yr ended 31-Dec-09

CRISIL~CPR 1^^

Savings

Solutions

07

2.71%

6.58%

33.99%

56.72%

AA

Sovereign

Cash & Current Assets

AAA

5.05

7.306.86 6.70

6.26

8.05

6.83

0

1

2

3

4

5

6

7

8

9

1 Year 3 Years 5 Years Since Inception

Page 8: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Obje

As on January 31, 2010

Birla Sun Life Short Term Fund

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Mr. Lokesh Mallya

Managing Fund Since : September 29, 2009Total Experience : 5 years & 4 yearsDate of inception : April 19, 2002Nature of the scheme : An Open-ended Short Term

Income Scheme

Default option : Appln of less than Rs. 2 cr - Retail Plan - Fortnightly Dividend ReinvestmentAppln of equal to or greater than Rs. 2 cr - Institutional Plan - Fortnightly Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 10000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 2 CroreAdditional Purchase : Rs. 10000/-For Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanGrowth : 16.5065Daily Dividend : 10.0055(Reinvestment)Fortnightly Dividend : 10.2688(Payout & Reinvestment)Monthly Dividend : 10.7320(Payout, Reinvestment & Sweep Option)Institutional PlanGrowth : 10.8554Daily Dividend : 10.0055(Reinvestment)Fortnightly Dividend : 10.1767(Payout & Reinvestment)Monthly Dividend : 10.1776(Payout, Reinvestment & Sweep Option)Discipline Advantage Plan : 10.2528

++(w.e.f June 22, 2009)

Benchmark : CRISIL Short-Term Bond Fund Index

Average AUM : Rs. 2,825.85 Crores

Entry Load : NilExit Load : Nil

Average Maturity : 0.23 YearsYield to Maturity : 4.75%Mark to Market : -Standard Deviation : 0.28%

Mr. Kaustubh Gupta &

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

OtherParameter

(As on January 29, 2010)

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

% R

etur

ns

Birla Sun Life Short Term Fund - Retail Plan - Growth CRISIL Short-Term Bond Fund Index

Investment Performance Rating Profile

An open-ended short term income scheme with the objective to generate income and capital appreciation by investing 100% of the corpus in adiversified portfolio of debt and money market securities with relatively low levels of interest rate risk.

Note:

Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer.++For further details on the Discipline Advantage Plan please refer to addendum datedJune 18, 2009 & July 16, 2009.

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Birla Sun Life Short Term Fund - Retail PlanDebt: Short Term Schemes (23 Schemes), 1 Yr ended 31-Dec-09

CRISIL~CPR 1^^

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 86.85

Bank of Baroda 8.13 A1+

Punjab and Sind Bank 7.70 P1+

Syndicate Bank 7.23 PR1+

IDBI Bank Ltd. 7.06 A1+

Vijaya Bank 6.88 PR1+

Punjab National Bank 6.85 PR1+

State Bank of Mysore 6.22 A1+

UCO Bank 5.45 P1+

State Bank of Patiala 5.31 P1+

State Bank of Hyderabad 4.91 A1+

Corporation Bank 4.52 P1+

Allahabad Bank 4.36 A1+

Andhra Bank 4.17 F1+

United Bank of India 3.31 A1+

Central Bank of India 2.42 A1+

State Bank of Travancore 2.33 A1+

Cash & Current Assets 13.15

Total Net Assets 100.00

#��Value Research Rating��

Birla Sun Life Short Term Fund - Retail Plan

Debt: Short Term (19 Schemes), 18 months & 3 years ended 31-Jan-10

Savings

Solutions

08

13.15%

86.85%

Cash & Current Assets

AAA4.84

7.81

7.036.65

6.26

8.05

6.836.29

0

1

2

3

4

5

6

7

8

9

1 Year 3 Years 5 Years Since Inception

Page 9: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Obje

Birla Sun Life Dynamic Bond Fund

As on January 31, 2010

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 10 yearsDate of inception : September 27, 2004Nature of the scheme : An Open-ended Income Scheme

Default option : Quarterly Dividend ReinvestmentRetail Monthly Dividend Sweep OptionFresh Purchase : Rs. 5 lacsAdditional Purchase : Rs. 1000/-For Other OptionFresh Purchase : Rs. 5000/- Additional Purchase : Rs. 1000/-For Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail Growth : 15.3007Retail Quarterly Dividend : 11.1290(Payout, Reinvestment & Sweep Option)Retail Monthly Dividend : 10.3994(Payout, Reinvestment & Sweep Option)Retail Monthly Dividendsweep option also available (w.e.f Jan 12, 2009) Discipline Advantage Plan : 10.5842

++(w.e.f Mar 30, 2009)

Benchmark : CRISIL Composite Bond Fund Index

Average AUM : Rs. 6,397.79 Crores

Entry Load : Nil

Exit Load** : For redemption/switch-out of units within 180 days from the date ofallotment: 0.50% of applicableNAV.**Exit / Entry Load is NIL for units issued inBonus & Dividend Reinvestment.

Average Maturity : 0.98 YearsModified Duration : 0.80 YearsYield to Maturity : 6.50%Mark to Market : 36%Standard Deviation : 1.71%

Mr. Maneesh Dangi

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

OtherParameter

(As on January 29, 2010)

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer.++For further details on the Discipline Advantage Plan please refer to addendumdated March 20, 2009 & July 16, 2009.

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

#���Value Research Rating��

Birla Sun Life Dynamic Bond FundDebt: Medium Term (38 Schemes), 18 months & 3 years ended 31-Jan-10

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 46.53IDBI Bank Ltd. 7.43 A1+State Bank of Hyderabad 5.91 A1+Corporation Bank 5.66 P1+Kotak Mahindra Bank Ltd. 4.33 P1+State Bank of Travancore 4.05 P1+ICICI Bank Ltd. 3.64 A1+Punjab National Bank 3.18 PR1+UCO Bank 2.98 P1+Standard Chartered Bank 2.77 P1+Oriental Bank of Commerce 2.60 P1+State Bank of Bikaner and Jaipur 1.48 P1+Punjab and Sind Bank 1.14 P1+Canara Bank 0.71 P1+Housing Development Finance Corporation Ltd. 0.51 A1+Syndicate Bank 0.15 PR1+

Corporate Debt 29.26Housing Development Finance Corporation Ltd.** 5.41 AAATata Sons Ltd.** 3.95 AAAHousing Development Finance Corporation Ltd.** 2.42 AAASundaram Finance Ltd.** 2.06 LAA+Aditya Birla Nuvo Ltd.** 1.82 LAA+Sundaram Finance Ltd.** 1.75 AA+LIC Housing Finance Ltd.** 1.51 AAAGE Capital Services India** 1.46 AAAMahindra & Mahindra Financial Services Ltd.**+ 1.37 AA-Tata Capital Ltd.** 1.14 LAA+Reliance Industries Ltd.** 1.14 AAAKotak Mahindra Prime Ltd.** 1.13 AATata Motors Ltd.** 1.04 AAA(SO)Tata Capital Ltd.** 0.76 AA+Bajaj Auto Finance Ltd.** 0.75 AA+Bajaj Auto Finance Ltd.** 0.42 LAA+Kotak Mahindra Prime Ltd.** 0.39 LAA

Sundaram Finance Ltd.** 0.39 AA+Mahindra & Mahindra Financial Services Ltd.** 0.30 AA-Infrastructure Development Finance Company Ltd.** 0.05 AA+

Floating Rate Instruments 7.85Power Finance Corporation Ltd. 6.11 AAAAxis Bank Ltd. 0.60 LAA+LIC Housing Finance Ltd. 0.56 AAAICICI Bank Ltd. 0.50 AAAUnion Bank of India 0.07 AAA

PSU/PFI Bonds/Banks 4.73Power Finance Corporation Ltd.** 2.20 AAAIDBI Bank Ltd.** 0.77 AA+National Housing Bank** 0.76 AAAICICI Bank Ltd.** 0.38 AAAIndian Railway Finance Corporation Ltd.** 0.24 AAARural Electrification Corporation Ltd.** 0.23 AAANHPC Ltd.** 0.08 AA+Indian Oil Corporation Ltd.** 0.08 AAA

Securitised Debt 3.46Power Finance Corporation Ltd.** 3.46 AAA(SO)

Government Bond 2.266.90% CGL 2019 1.73 Sovereign07.02% CGL 2016 0.37 Sovereign08.24% CGL 2027 0.15 Sovereign

Cash & Current Assets 5.91

Total Net Assets 100.00

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 37.45 %

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

% R

etur

ns

Birla Sun Life DBF - Retail - Growth Crisil Composite Bond Fund Index

Investment Performance Rating Profile

An Open-ended income scheme with the objective to generate optimal returns with high liquidity through active management of the portfolioby investing in high quality debt and money market instruments.

Savings

Solutions

09

2.26%

5.91%

13.77%

78.06%

Sovereign

Cash & Current Assets

AA

AAA

8.19

10.48

8.60 8.29

4.76

6.62

5.68 5.49

0

2

4

6

8

10

12

1 Year 3 Years 5 Years Since Inception

Page 10: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

Birla Sun Life Medium Term Plan

As on January 31, 2010

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Mr. Kaustubh Gupta

Managing Fund Since : June 25, 2009Total Experience : 10 years & 5 yearsDate of inception : March 25, 2009Nature of the scheme : An Open-ended Income Scheme

Default option : Default Plan RetailDefault Option GrowthDefault Facility FortnightlyDividend Reinvestment

Retail PlanFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-For Institutional PlanFresh Purchase : Rs. 1 Crore Additional Purchase : Rs. 10,000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : Not Available Plan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanWeekly Dividend : 10.0221Fortnightly Dividend : 10.0992Monthly Dividend : 10.1051(Payout, Reinvestment & Sweep Option)Quarterly Dividend : 10.0845(Payout, Reinvestment & Sweep Option)Growth : 10.4926Institutional PlanWeekly Dividend : 10.0335Fortnightly Dividend : 10.0989Monthly Dividend : 10.0627(Payout, Reinvestment & Sweep Option)Quarterly Dividend : 10.0882(Payout, Reinvestment & Sweep Option)Growth : 10.1689

Benchmark : CRISIL Short Term Bond Fund Index

Average AUM : Rs. 780.66 Crores

Entry Load : NilExit Load :

Mr. Maneesh Dangi &

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

0.25% if redeemed / switched out within 90 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Average Maturity : 0.30 YearsModified Duration : 0.23 yearsYield to Maturity : 5.47%

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 77.25Punjab National Bank 12.35 PR1+Kotak Mahindra Bank Ltd. 12.33 P1+State Bank of Hyderabad 10.51 P1+Small Industries Development Bank of India 9.13 A1+Central Bank of India 8.01 PR1+Central Bank of India 6.13 A1+Andhra Bank 5.40 F1+Canara Bank 4.40 P1+Corporation Bank 3.14 P1+Bank of India 2.12 P1+State Bank of Travancore 1.87 P1+State Bank of Hyderabad 1.87 A1+

PSU/PFI Bonds/Banks 8.71Power Finance Corporation Ltd.** 4.83 AAAIndian Railway Finance Corporation Ltd.** 2.61 AAANational Bank for Agriculture & Rural Development** 0.65 AAARural Electrification Corporation Ltd.** 0.62 AAA

Corporate Debt 7.53Aditya Birla Nuvo Ltd.** 5.03 LAA+Bajaj Auto Finance Ltd.** 2.51 AA+

Cash & Current Assets 6.51

Total Net Assets 100.00

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year

% R

etur

ns

Birla Sun Life Medium Term Plan - Retail - Growth Crisil Short Term Bond Fund Index

Investment Performance Rating Profile

The primary investment objective of the Scheme is to generate regular income through investments in debt & money market instruments inorder to make regular dividend payments to unitholders & secondary objective is growth of capital.

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 16.24 %

Savings

Solutions

10

6.51%

7.53%

85.96%

Cash & Current Assets

AA

AAA

4.925.17

0

1

2

3

4

5

6

Since Inception

Page 11: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Obje

Birla Sun Life Income PlusAs on January 31, 2010

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager : Mr.Managing Fund Since : Jan 11, 2010Total Experience : 11 yearsDate of inception : October 21, 1995Nature of the scheme : An Open-ended Income Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-For Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Growth : 41.7983Dividend : 11.2605(Payout & Reinvestment)Discipline Advantage Plan : 10.5416

++(w.e.f Mar 04,2009 )

Benchmark : CRISIL Composite Bond Fund Index

Average AUM : Rs. 1,118.67 Crores

Entry Load : Nil

Exit Load** : 0.25% if redeemed / switched outwithin 7 days from the date ofallotment**Exit / Entry Load is NIL for unitsissued in Bonus & DividendReinvestment.

Average Maturity : 2.66 YearsModified Duration : 2.00 YearsYield to Maturity : 5.75%Mark to Market : 47%Standard Deviation : 5.01%

Prasad Dhonde

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthly returns, source: MFI Explorer++For further details on the Discipline Advantage Plan please refer to addendum dated March 03, 2009, March 08, 2009 & July 16, 2009

CRISIL~CPR 1^^

Birla Sun Life Income PlusConsistent CPR Performer-Debt (13 Schemes), 5 Yrs ended 31-Dec-09

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

An open-ended income scheme with the objective to generate consistent income through superior yields on its investments at moderate levelsof risk through a diversified investment approach.

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1yearormore.Whenbenchmark returns arenotavailable, theyhavenotbeenshown.

% R

etur

ns

Birla Sun Life Income Plus Growth CRISIL Composite Bond Fund Index

Investment Performance Rating Profile

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 41.60

UCO Bank 16.19 P1+

Punjab National Bank 13.86 PR1+

Central Bank of India 9.24 PR1+

Oriental Bank of Commerce 2.31 P1+

Government Bond 31.81

07.32% GOI 20Oct14 15.22 Sovereign

07.02% CGL 2016 9.27 Sovereign

06.35% CGL 2020 5.19 Sovereign

08.20% CGL 2022 1.64 Sovereign

6.07% CGL 2014 0.45 Sovereign

08.24% CGL 2027 0.03 Sovereign

Corporate Debt 11.61

LIC Housing Finance Ltd.** 9.46 AAA

Reliance Gas Transpotation Infrastructure Ltd.** 1.08 AAA

Tata Motors Ltd.** 0.98 AAA(SO)

Infrastructure Leasing & Financial Services Ltd.** 0.10 LAAA

PSU/PFI Bonds/Banks 3.25

Power Grid Corporation of India Ltd.** 0.99 AAA

Export Import Bank of India** 0.49 AAA

IDBI Bank Ltd.** 0.40 AA+

Rural Electrification Corporation Ltd.** 0.39 AAA

National Bank for Agriculture & Rural Develoment** 0.39 AAA

ICICI Bank Ltd.** 0.31 AAA

Indian Railway Finance Corporation Ltd.** 0.27 AAA

Cash & Current Assets 11.74

Total Net Assets 100.00

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 14.86 %.

Savings

Solutions

11

0.40%

11.74%

31.81%

56.05%

AA

Cash & Current Assets

Sovereign

AAA

4.38

11.20

8.59

10.53

4.76

6.62

5.68

0

2

4

6

8

10

12

1 Year 3 Years 5 Years Since Inception

Page 12: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Obje

As on January 31, 2010

Birla Sun Life Income Fund

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Managing Fund Since : Jan 11, 2010Total Experience : 6 years Date of inception : March 3, 1997Nature of the scheme : An Open-ended Income Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-For Discipline Advantage : The sum of transfer amounts as

++Plan per the frequency opted or Rs. 10,000/- whichever is greater.

Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Growth : 33.8415Quarterly Dividend : 10.8989(Payout, Reinvestment & Sweep Option)Half Yearly Dividend : 11.5400(Payout, Reinvestment & Sweep Option)54 EA Growth : 33.818154 EA Dividend : 12.605754 EB Growth : 33.605254 EB Dividend : 14.9178Discipline Advantage Plan : 10.3904

++(w.e.f Mar 04,2009 )

Benchmark : CRISIL Composite Bond Fund Index

Average AUM : Rs. 497.69 Crores

Entry Load : NilExit Load** : 0.25% if redeemed / switched out

within 7 days from the date of allotment**Exit / Entry Load is NIL for units issuedin Bonus & Dividend Reinvestment.

Average Maturity : 2.94 YearsModified Duration : 2.50 YearsYield to Maturity : 5.75%Mark to Market : 38%Standard DeviationRetail Plan : 5.16%54 EA Growth : 5.16%54 EB Growth : 5.16%

Mr. Shaktie Prakash

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

Note:

Standard Deviation is calculated on annualised basis using 1 year history of monthly returns, source: MFI Explorer++For further details on the Discipline Advantage Plan please refer to addendum dated March 03, 2009, March 08, 2009 & July 16, 2009

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Winner of&Best Fund - 3 yrs performance Lipper Awards India 2009

Bond INR General, (99 schemes) 3 Yrs Performance (2005-2008)Birla Sun Life Income Fund - Growth

9

Winner of&Best Fund - 10 yrs performance Lipper Awards India 2009

Bond INR General, (16 schemes) 10 Yrs Performance (1998-2008)Birla Sun Life Income Fund - Growth

9

Portfolio & Asset Allocation

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Money Market Instruments 52.05State Bank of Mysore 15.71 A1+Punjab and Sind Bank 15.53 A1+Punjab National Bank 10.47 PR1+State Bank of Patiala 10.33 P1+

Government Bond 28.9907.02% CGL 2016 14.54 Sovereign07.32% GOI 2014 10.66 Sovereign06.35% CGL 2020 2.91 Sovereign7.35 % CGL 2024 0.79 Sovereign06.05% CGL 2019 FEB 0.08 Sovereign

PSU/PFI Bonds/Banks 5.30Power Finance Corporation Ltd. 5.30 AAA

Treasury Bills 2.10364 Days T - Bill 07-May-2010 2.10 Sovereign

Corporate Debt 1.21Reliance Gas Transpotation Infrastructure Ltd. 1.21 AAA

Cash & Current Assets 10.36

Total Net Assets 100.00

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1 year & CAGR for period 1 year or more.When benchmark returns are not available, they have not been shown.

% R

etur

ns

Birla Sun Life Income Fund Growth CRISIL Composite Bond Fund Index

Investment Performance Rating Profile

An open-ended income scheme with the objective to generate income and capital appreciation by investing 100% of the corpus in a diversifiedportfolio of debt and money market securities.

Savings

Solutions

12

10.36%

31.09%

58.56%

Cash & Current Assets

Sovereign

AAA

1.23

9.57

8.13

9.90

4.76

6.62

5.68

0

2

4

6

8

10

12

1 Year 3 Years 5 Years Since Inception

Page 13: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Floating Rate Fund Short Term Plan

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Ms. Sunaina Da Cunha

Managing Fund Since : June 18, 2009Total Experience : 11 years & 6 years Date of inception : June 05, 2003Nature of the scheme : An Open-ended Income Scheme

Default option : Appln of less than Rs. 5 cr - Daily Dividend ReinvestmentAppln of equal to or greater than Rs. 5 cr - Institutional Plan - Daily Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 5 CroreAdditional Purchase : Rs. 1 Lac

Redemption Cheques : Within 10 working days issuedSystematic Investment : NAPlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Retail PlanGrowth : 15.0187Daily Dividend (Reinvestment) : 10.0015Dividend (Reinvestment) : 10.3819Institutional PlanGrowth : 12.1016Daily Dividend (Reinvestment) : 10.0000Weekly Dividend (Reinvestment) : 10.0150Fortnightly Dividend : 10.0000(Reinvestment)

Benchmark : CRISIL Liquid Fund Index

Average AUM : Rs. 60.04 Crores

Entry Load : NilExit Load** : 0.50% if redeemed / switched out

within 90 days from the date of allotment

Average Maturity : 0.09 YearsYield to Maturity : 4.25%Standard DeviationRetail Plan : 0.27%Institutional Plan : 0.27%

Mr. Prasad Dhonde &

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

The primary objective of the schemes is to generate regular income through investment in a portfolio comprising substantially of floating ratedebt / money market instruments. The schemes may invest a portion of its net assets in fixed rate debt securities and money market instruments.

Issuer % to Net RatingAssets

Portfolio & Asset Allocation

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthly returns, source: MFI Explorer.

Money Market Instruments 73.21Punjab and Sind Bank 15.33 A1+United Bank of India 15.33 A1+HDFC Bank Ltd. 15.33 P1+Bank of Baroda 15.32 A1+ICICI Bank Ltd. 11.91 A1+

Floating Rate Instruments 3.42ICICI Bank Ltd. 3.42 AAA

Cash & Current Assets 23.37

Total Net Assets 100.00

3 Years

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and simpleannualized for period less than 1 year & CAGR for period 1 year or more.

Birla Sun Life Floating Rate Fund - STP - Growth CRISIL Liquid Fund Index

Savings

Solutions

Rating Profile

Investment Performance

#��Value Research Rating��

Birla Sun Life Floating Rate Fund - Short Term PlanDebt: Floating Rate Short - Term (14 Schemes), 18 months & 3 years ended 31-Jan-10

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

13

23.37%

76.63%

Cash & Current Assets

AAA

3.62

1.90

3.18

6.30

3.33

1.45

2.08

5.67

0

1

2

3

4

5

6

7

15 days 1 Month 3 Months Since Inception

Page 14: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Investment Objective

As on January 31, 2010

An open - ended government securities scheme with the objective to generate income and capital appreciation through investments exclusivelyin Government Securities.

Birla Sun Life Gilt Plus

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 6 yearsDate of inception : October 12, 1999Nature of the scheme : An Open-ended Government

Securities Scheme

Default option : GrowthFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Liquid PlanGrowth : 20.7566(Quarterly Gain & Annual Gain)Dividend : 10.1973(Payout, Reinvestment & Sweep Option)Annual Dividend Option : 10.3520(Payout, Reinvestment & Sweep Option)PF PlanGrowth : 23.9655(Quarterly Gain & Annual Gain)Dividend : 10.1082(Payout, Reinvestment & Sweep Option)Annual Dividend Option : 18.9579(Payout, Reinvestment & Sweep Option)Regular PlanGrowth : 30.6965(Quarterly Gain & Annual Gain)Dividend : 11.8877(Payout, Reinvestment & Sweep Option)Annual Dividend Option : 23.9860(Payout, Reinvestment & Sweep Option)

Benchmark :Liquid Plan : I-Sec SI-BEXPF Plan : I-Sec LI-BEXRegular Plan : I-Sec LI-BEXAverage AUMLiquid Plan : Rs. 8.43 CroresPF Plan : Rs. 59.04 CroresRegular Plan : Rs. 123.00 Crores

Liquid Plan, Regular Plan & PF Plan - Quarterly / AnnualDividendEntry Load : NilExit Load : NilPF Plan - GrowthEntry Load : NilExit Load** : 1% if redeemed / switched out

within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued inBonus & Dividend Reinvestment.

Average Maturity Liquid Plan : -PF Plan : 3.09 YearsRegular Plan : 2.98 YearsModified DurationLiquid Plan : -PF Plan : 2.50 YearsRegular Plan : 3.00 YearsYield to MaturityLiquid Plan : 3.00 %PF Plan : 4.00 %Regular Plan : 4.00 %Mark to MarketLiquid Plan : -PF Plan : 59 % Regular Plan : 58 %Standard DeviationLiquid Plan : 0.29 %PF Plan : 6.90 % Regular Plan : 6.05 %

Mr. Shaktie Prakash

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

Note:

Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer.

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1 year &CAGRfor period 1 year or more.When benchmark returns are not available, they have not been shown.

Investment Performance - Liquid Plan Rating Profile - Liquid Plan

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1 yearor more.When benchmark returns are not available, they havenot beenshown.

Investment Performance - PF Plan Rating Profile - PF Plan

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1yearormore.Whenbenchmark returns arenotavailable, they havenotbeenshown.

Investment Performance - Regular plan Rating Profile - Regular Plan

Birla Sun Life Gilt Plus - LP Growth I-Sec SI-BEX

Birla Sun Life Gilt Plus - PF Growth I-Sec LI-BEX

Birla Sun Life Gilt Plus - RP Growth I-Sec LI-BEX

% R

etur

ns%

Ret

urns

% R

etur

ns

Fund Details

Issuer % to Net RatingAssets

Government Bond 59.1007.32% GOI 2014 42.53 Sovereign07.02% CGL 2016 16.57 Sovereign

Cash & Current Assets 40.90

Total Net Assets 100.00

Issuer % to Net RatingAssets

Cash & Current Assets 100.00

Total Net Assets 100.00

Portfolio & Asset Allocation - Liquid Plan Portfolio & Asset Allocation - PF Plan

Issuer % to Net RatingAssets

Government Bond 58.0907.32% GOI 20Oct14 31.17 Sovereign07.47% OIL MKT CO GOI Bond 2012 10.50 Sovereign07.02% CGL 2016 10.12 Sovereign06.35% CGL 2020 6.30 Sovereign

Cash & Current Assets 41.91

Total Net Assets 100.00

Portfolio & Asset Allocation - Regular Plan

Savings

Solutions

100.00%Cash & Current Assets

14

40.90%

59.10%

Cash & Current Assets

Sovereign

41.91%

58.09%

Cash & Current Assets

Sovereign

3.41

4.785.16

7.34

4.93

8.86

7.62

0

1

2

3

4

5

6

7

8

9

10

1 Year 3 Years 5 Years Since Inception

-2.66

4.94 4.99

8.85

-2.40

8.517.65

-4

-2

0

2

4

6

8

10

1 Year

3 Years 5 Years Since Inception

-0.02

9.53

8.13

11.50

-2.40

8.517.65

-4

-2

0

2

4

6

8

10

12

14

1 Year

3 Years 5 Years Since Inception

Page 15: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Fund Details

Investment Style Box

Low Interest RateSensitivity

High

Mid

Low

Credit Quality

High Med

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 10 years Date of inception : October 28, 1999Nature of the scheme : An Open-ended Gilt Scheme

Default option : GrowthFor Short Term Retail Plan & Long Term PlanFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-For Short Term Institutional PlanFresh Purchase : Rs. 5 croresAdditional Purchase : Rs. 1 lacsRedemption Cheques : Within 10 working days issued

Systematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Long Term PlanGrowth : 25.8132Dividend : 11.2939

(Payout & Reinvestment)Short Term Plan - Retail Growth : 18.0111Dividend : 10.0955(Payout & Reinvestment)Daily Dividend : 10.0031(Reinvestment)Weekly Dividend : 10.0042(Reinvestment)Institutional Plan Daily Dividend : 10.0000

BenchmarkShort Term Plan : I-Sec SI-BEXLong Term Plan : I-Sec LI-BEX

Average AUMLong Term Plan : Rs. 21.80 CroresShort Term Plan : Rs. 1.93 Crores

Entry Load : NilExit LoadLong Term :

Average Maturity Long Term Plan : -Short Term Plan : -Yield to Maturity Long Term Plan : 3.00 %Short Term Plan : 3.00 %Standard DeviationLong Term Plan : 8.11%Short Term Plan : 0.27%

Mr. Maneesh Dangi

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

Maximum Subscription amount (incl. switch in)Long Term Plan : 2 Crores

1.00% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Short Term : Nil

(As on January 29, 2010)

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer.

An open-ended Gilt scheme with the objective to provide investors current income consistent with a portfolio invested 100% in securities issuedby the Government of India or the State Governments, and the secondary objective is capital appreciation.

Investment Objective

Birla Sun Life Government Securities Fund

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1yearormore.Whenbenchmark returns arenotavailable, they havenotbeenshown.

% R

etur

ns

Birla Sun Life G-Sec Fund - LTP - Growth I-Sec Li-BEX

Investment Performance - Long Term Plan Rating Profile - Long Term Plan

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1 year or more.When benchmark returns are not available, they have not been shown.

Investment Performance - Short Term Plan Rating Profile - Short Term Plan

% R

etur

ns

Birla Sun Life G-Sec Fund - STP - Growth I-Sec Si-BEX

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Cash & Current Assets 100.00

Total Net Assets 100.00

Cash & Current Assets 100.00

Total Net Assets 100.00

Portfolio & Asset Allocation - Long Term Plan Portfolio & Asset Allocation - Short Term Plan

100.00%Cash & Current Assets

100.00%Cash & Current Assets

#���Value Research Rating�

Birla Sun Life Government Securities Fund - Long Term PlanGilt: Medium & Long Term (29 Schemes), 18 months & 3 years ended 31-Jan-10

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Savings

Solutions

15

20.93

8.837.29

9.68

-2.40

8.517.65

-5

0

5

10

15

20

25

1 Year 3 Years 5 Years Since Inception

2.67

4.284.70

5.90

4.93

8.86

7.62

0

1

2

3

4

5

6

7

8

9

10

1 Year 3 Years 5 Years Since Inception

Page 16: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Birla Sun Life Monthly IncomeAn open-ended scheme. Monthly income is not assured and is subject

to availability of distributable surplus

As on January 31, 2010

Investment Style Box

High Mid Low Interest rate sensitivity

High

Mid

Low

Credit Quality

Fund Manager :Mr. Nishit Dholakia

Managing Fund Since : June 18, 2009Total Experience : 12 years & 9 yearsDate of inception : July 14, 1999Nature of the scheme : An Open-ended Income Scheme

Default Plan / Option : Growth / Dividend ReinvestmentFor Monthly & Quarterly Dividend Fresh Purchase : Rs. 25000/-Additional Purchase : Rs. 5000/-For Growth PlanFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issued

Monthly Dividend : 11.2329(Payout, Reinvestment & Sweep Option)Quarterly Dividend : 11.7249(Payout, Reinvestment & Sweep Option)Growth : 33.7101

Benchmark : CRISIL MIP Blended IndexAverage AUM : Rs. 340.96 Crores

Entry Load : Nil

Exit Load** : 1.00% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Average Maturity : 0.47 YearsYield to Maturity : 3.15%(for Debt Component)Mark to Market : 20%Standard Deviation : 8.19%

##Sharp Ratio : 0.75

Mr. Satyabrata Mohanty &

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

An open-ended income scheme with the primary investment objective to generate regular income so as to make monthly and quarterlydistributions to Unit holders and the secondary objective as growth of capital. Monthly income is not assured and is subject to availability ofdistributable surplus

Investment Objective

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1 year & CAGR for period 1 year or more. When benchmark returns are not available, they have not been shown.

% R

etur

ns

Investment Performance Rating Profile

Birla Sun Life Monthly Income - Growth Crisil MIP Blended Index

Money Market Instruments 22.25Indian Bank 12.19 P1+IDBI Bank Ltd. 5.39 A1+State Bank of Travancore 2.68 A1+Oriental Bank of Commerce 2.00 P1+

Corporate Debt 5.01LIC Housing Finance Ltd.** 2.81 AAAICICI Home Finance Company Ltd.** 1.38 LAAAInfrastructure Development Finance Company Ltd.** 0.58 AA+Housing Development Finance Corporation Ltd. ** 0.23 AAA

Government Bond 2.6707.02% CGL 2016 2.67 Sovereign

PSU/PFI Bonds/Banks 1.71Power Finance Corporation Ltd.** 0.98 AAAIDBI Bank Ltd.** 0.73 AA+

Banks 1.46Axis Bank Ltd. 0.39Allahabad Bank 0.38ICICI Bank Ltd. 0.38The South Indian Bank Ltd. 0.30

Finance 1.29Shriram Transport Finance Company Ltd. 0.33Power Finance Corporation Ltd 0.25Rural Electrification Corporation Ltd. 0.25Housing Development Finance Corp. Ltd. 0.23LIC Housing Finance Ltd. 0.13McDowell Holdings Ltd. 0.11

Power 0.80Kalpataru Power Transmission Ltd. 0.28KEC International Ltd. 0.28Gujarat Industries Power Company Ltd. 0.23

Software 0.68HCL Technologies Ltd. 0.38Infosys Technologies Ltd. 0.30

Pesticides 0.60Rallis India Ltd. 0.60

Industrial Capital Goods 0.60Thermax Ltd. 0.35Emco Ltd. 0.13Elecon Engineering Company Ltd. 0.11

Fertilisers 0.58Coromandel International Limited 0.46Chambal Fertilisers and Chemicals Ltd. 0.12

Auto 0.55Hero Honda Motors Ltd. 0.30Tata Motors Ltd. 0.13Mahindra & Mahindra Ltd. 0.12

Ferrous Metals 0.49Tata Steel Limited 0.31PSL Ltd. 0.18

Transportation 0.45Gateway Distriparks Ltd. 0.26The Great Eastern Shipping Company Ltd 0.19

Consumer Durables 0.43Bajaj Electricals Ltd. 0.29Blue Star Ltd. 0.14

Industrial Products 0.43Cummins (India) Ltd. 0.43

Pharmaceuticals 0.34Wyeth Ltd. 0.34

Consumer Non Durables 0.33ICI India Ltd. 0.33

Media & Entertainment 0.33Jagran Prakashan Ltd. 0.33Magnasound India Ltd. ** #

Oil 0.30Oil & Natural Gas Corporation Ltd. 0.30

Petroleum Products 0.30Castrol India Ltd. 0.30

Gas 0.30Indraprastha Gas Ltd. 0.30

Hotels 0.20Taj GVK Hotels & Resorts Ltd. 0.20

Construction Project 0.15Voltas Ltd. 0.15

Cash & Current Assets 57.74

Total Net Assets 100.00

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 6.72% # Indicates less than 0.01

Portfolio & Asset Allocation

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

����#Value Research Rating

Hybrid Monthly Income (35 Schemes),for 3 & 5 years periods ending 31-Jan-10

Birla Sun Life Monthly Income

Note:Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 yearhistory of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78%(91 day T-bill yield as on January 29, 2010)

MIP Conservative Scheme (12 Schemes), 2 years ended 31-Dec-09

Birla Sun Life Monthly IncomeCRISIL~CPR 2^^

Regular

Income

Solutions

16

1.31%

2.67%

10.61%

27.66%

57.74%

AA

Sovereign

Other

AAA

Cash & Current Assets

18.82

9.91 10.13

12.2013.50

7.408.21

0

2

4

6

8

10

12

14

16

18

20

1 Year 3 Years 5 Years Since Inception

Page 17: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Birla Sun Life MIPAn open-ended scheme. Monthly income is not assured and is subject

to availability of distributable surplus

As on January 31, 2010

Investment Style Box

Credit Quality

High Mid Low Interest rate sensitivity

High

Mid

Low

Fund Manager :Mr. Nishit Dholakia

Managing Fund Since : June 18, 2009Total Experience : 12 years & 9 yearsDate of inception : November 20, 2000Nature of the scheme : An Open-ended Income Scheme

Default option : Dividend Reinvestment / Instant Payment

For Monthly Dividend / PaymentFresh Purchase : Rs. 25000/-Additional Purchase : Rs. 1000/-For GrowthFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issued

Dividend : 11.2773(Payout, Reinvestment & Sweep Option)Monthly Payment / Growth : 24.4417(Instant / Deferred)

Benchmark : CRISIL MIP Blended IndexAverage AUM : Rs. 251.02 Crores

Entry Load : Nil

Exit Load** : 0.25% if redeemed/switched out within 7 days from the date of allotment

Average Maturity : 2.15 YearsYield to Maturity : 4.75%(for Debt Component)Mark to Market : 48%Standard Deviation : 7.93%

##Sharp Ratio : 0.58

Mr. Satyabrata Mohanty &

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Note:Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 yearhistory of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78%(91 day T-bill yield as on January 29, 2010)

The primary objective of the scheme is to generate regular income so as to make monthly distributions to unitholders with the secondaryobjective being growth of capital. Income may be generated through the receipt of coupon payments, the amortization of the discount on debtinstruments, receipt of dividends or the purchase and sale of securities in the underlying portfolio. The schemes will under normal marketconditions, invest its net assets primarily in fixed income securities, money market instruments, cash and cash equivalents while at the sametime maintaining a small exposure to equity markets. (Monthly income is not assured and is subject to availability of distributable surplus.)

Investment Objective

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1 year & CAGR for period 1 year or more. When benchmark returns are not available, they have not been shown.

% R

etur

ns

Investment Performance Rating Profile

Birla Sun Life MIP - Growth Crisil MIP Bended Index

Money Market Instruments 45.99Punjab and Sind Bank 12.70 A1+Canara Bank 11.70 P1+Indian Bank 9.91 P1+Central Bank of India 3.94 A1+Corporation Bank 3.91 P1+Reliance Capital Ltd. 3.83 A1+

Government Bond 14.8307.02% CGL 2016 13.68 Sovereign6.90% CGL 2019 1.15 Sovereign

PSU/PFI Bonds/Banks 10.96IDBI Bank Ltd.** 5.22 AA+Power Finance Corporation Ltd.** 2.12 AAANational Bank for Agriculture & Rural Development** 1.92 AAAPower Grid Corporation of India Ltd.** 1.61 AAAState Bank of India** 0.09 AAA

Corporate Debt 8.99LIC Housing Finance Ltd.** 3.91 AAAHousing Development Finance Corporation Ltd.** 2.69 AAAInfrastructure Development Finance Company Ltd.** 2.11 AA+Trent Ltd.** 0.28 CARE AA-

Industrial Capital Goods 1.86Crompton Greaves Ltd. 0.50Thermax Ltd. 0.46Alstom Projects India Ltd. 0.42AIA Engineering Ltd. 0.32Titagarh Wagons Ltd. 0.16

Banks 1.35ICICI Bank Ltd. 0.50Axis Bank Ltd. 0.49ING Vysya Bank Ltd. 0.20State Bank of India 0.16

Software 1.23Oracle Financial Services Software Ltd. 0.43Tata Consultancy Services Ltd. 0.41Wipro Ltd. 0.39

Gas 0.91GAIL (India) Ltd. 0.46Gujarat State Petronet Ltd. 0.45

Construction Projects 0.90Hindustan Construction Company Ltd. 0.46Voltas Ltd. 0.44

Pharmaceuticals 0.85Aurobindo Pharma Ltd 0.44

Ranbaxy Laboratories Ltd. 0.42

Construction 0.66Sadbhav Engineering Ltd. 0.33Sobha Developers Ltd. 0.32

Power 0.58Torrent Power Ltd. 0.29KSK Energy Venture Ltd. 0.29

Auto 0.56Ashok Leyland Ltd. 0.30Mahindra & Mahindra Ltd. 0.26

Petroleum Products 0.46Reliance Industries Ltd. 0.46

Consumer Non Durables 0.45ITC Ltd. 0.45

Textile Products 0.44S. Kumars Nationwide Ltd. 0.44

Industrial Products 0.41Jain Irrigation Systems Ltd. 0.41

Ferrous Metals 0.41Tata Steel Ltd. 0.41

Transportation 0.41Cox & Kings (India) Ltd. 0.41

Non - Ferrous Metals 0.40Hindustan Zinc Ltd. 0.40

Finance 0.39Shriram Transport Finance Company Ltd. 0.39

Oil 0.29Aban Offshore Ltd. 0.29

Media & Entertainment 0.28HT Media Ltd. 0.15Dish TV India Ltd. 0.14

Cash & Current Assets 6.40

Total Net Assets 100.00

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 19.95%

Regular

Income

Solutions

17

6.40%

7.61%

12.84%

14.83%

58.34%

Cash & Current Assets

AA

Other

Sovereign

AAA15.70

8.41 8.60

10.20

13.50

7.408.21

0

2

4

6

8

10

12

14

16

18

1 Year 3 Years 5 Years Since Inception

Page 18: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

Birla Sun Life MIP II - Wealth 25 PlanAn open-ended scheme. Monthly income is not assured and is subject

to availability of distributable surplus

As on January 31, 2010

Investment Style Box

Credit Quality

High Mid Low Interest rate sensitivity

High

Mid

Low

Fund Manager :Mr. Nishit Dholakia

Managing Fund Since : June 18, 2009Total Experience : 12 years & 9 yearsDate of inception : May 22, 2004Nature of the scheme : An Open-ended Income Scheme

Default option : Dividend ReinvestmentFor Monthly Dividend / PaymentFresh Purchase : Rs. 25000/-Additional Purchase : Rs. 1000/-For GrowthFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issued

Dividend : 11.2709(Payout, Reinvestment & Sweep Option)Growth / Payment : 16.5029

Benchmark : CRISIL MIP Blended IndexAverage AUM : Rs. 225.25 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Average Maturity : 1.32 YearsYield to Maturity : 3.50%(for Debt Component)Mark to Market : 35%Standard Deviation : 12.05%

##Sharp Ratio : 0.26

Mr. Satyabrata Mohanty &

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

An open-ended income scheme with the objective to generate regular income so as to make monthly payment or distribution to unit holders withthe secondary objective being growth of capital. Monthly Income is not assured and is subject to availability of distributable surplus.

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1year &CAGRfor period 1year or more.

% R

etur

ns

Investment Performance Rating Profile

Birla Sun Life MIP II - Wealth 25 - Growth Crisil MIP Bended Index

Money Market Instruments 27.39Canara Bank 12.64 P1+Indian Bank 10.56 P1+Central Bank of India 4.20 A1+

Government Bond 9.1007.02% CGL 2016 8.32 Sovereign07.61% OIL COMP GOI BONDS 2015 0.77 Sovereign

PSU/PFI Bonds/Banks 4.56IDBI Bank Ltd. ** 2.72 AA+National Bank for Agriculture & Rural Development ** 1.84 AAA

Corporate Debt 4.30Housing Development Finance Corporation Ltd. ** 2.22 AAALIC Housing Finance Ltd. ** 2.08 AAA

Banks 2.86ICICI Bank Ltd. 1.02Axis Bank Ltd. 0.74Yes Bank Ltd. 0.58HDFC Bank Ltd. 0.52

Industrial Capital Goods 2.26Thermax Ltd. 0.63Crompton Greaves Ltd. 0.63AIA Engineering Ltd. 0.51Alstom Projects India Ltd. 0.49

Software 1.85Oracle Financial Services Software Ltd. 0.55Infosys Technologies Ltd. 0.53Mphasis Ltd. 0.40MindTree Ltd. 0.37

Consumer Non Durables 1.46ITC Ltd. 0.55United Spirits Ltd. 0.50United Breweries Ltd. 0.41

Finance 1.43Shriram Transport Finance Company Ltd. 0.52Housing Development Finance Corporation Ltd. 0.51India Infoline Ltd. 0.40

Ferrous Metals 1.32Tata Steel Limited 0.51Steel Authority of India Ltd. 0.50JSW Steel Ltd. 0.31

Pharmaceuticals 1.24Aurobindo Pharma Ltd 0.72Divis Laboratories Ltd. 0.52

Power 1.22Reliance Infrastructure Ltd. 0.53KSK Energy Ventures Ltd. 0.38Torrent Power Ltd. 0.31

Auto 1.14Mahindra & Mahindra Ltd. 0.52Tata Motors Ltd. 0.41Ashok Leyland Ltd. 0.21

Petroleum Products 1.00Reliance Industries Ltd. 1.00

Media & Entertainment 0.97Dish TV India Ltd. 0.50HT Media Ltd. 0.47

Transportation 0.91IRB Infrastructure Developers Ltd. 0.48Cox & Kings (India) Ltd. 0.43

Minerals/Mining 0.86Sesa Goa Ltd. 0.44Nava Bharat Ventures Ltd. 0.42

Construction Project 0.82Lanco Infratech Ltd. 0.40Larsen & Toubro Ltd. 0.39Voltas Ltd. 0.03

Construction 0.75Patel Engineering Ltd. 0.51Simplex Infrastructures Ltd. 0.24

Non - Ferrous Metals 0.61Hindustan Zinc Ltd 0.61

Cement 0.55Shree Cements Ltd. 0.55

Textile Products 0.52S. Kumars Nationwide Ltd. 0.52

Pesticides 0.50Rallis India Ltd. 0.50

Hardware 0.34Allied Digital Services Ltd. 0.34

Cash & Current Assets 32.03

Total Net Assets 100.00

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Portfolio & Asset Allocation

Note:Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 yearhistory of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78%(91 day T-bill yield as on January 29, 2010)

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 8.87%

Regular

Income

Solutions

18

2.72%

9.10%

22.61%

32.03%

33.54%

AA

Sovereign

Other

Cash & Current Assets

AAA

23.25

6.91

8.85 9.20

13.50

7.408.21 7.95

0

5

10

15

20

25

1 Year 3 Years 5 Years Since Inception

MIP Aggressive Scheme (20 Schemes), 2 years ended 31-Dec-09

Birla Sun Life MIP II - Wealth 25 PlanCRISIL~CPR 2^^

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Page 19: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life MIP II - Savings 5 PlanAn open-ended scheme. Monthly income is not assured and is subject

to availability of distributable surplus

Investment Style Box

Credit Quality

High Mid Low Interest rate sensitivity

High

Mid

Low

Fund Manager :Mr. Nishit Dholakia

Managing Fund Since : June 18, 2009Total Experience : 12 years & 9 yearsDate of inception : May 22, 2004Nature of the scheme : An Open-ended Income Scheme

Default option : Growth / Dividend ReinvestmentFor Monthly Dividend / PaymentFresh Purchase : Rs. 25000/-Additional Purchase : Rs. 1000/-For GrowthFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Monthly Dividend : 11.2909(Payout, Reinvestment & Sweep Option)Monthly Payment / Growth : 16.3630

Benchmark : CRISIL MIP Blended IndexAverage AUM : Rs. 1,681.81 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Average Maturity : 0.47 YearsYield to Maturity : 4.50%(for Debt Component)Mark to Market : 13%Standard Deviation : 8.81%

##Sharp Ratio : 0.96

Mr. Satyabrata Mohanty &

Key Features

Plans / Options & NAV

Load Structure (Incl. for SIP)

Other Parameter

(As on January 29, 2010)

Note:

Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 yearhistory of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78%(91 day T-bill yield as on January 29, 2010)

An Open-ended income scheme with the objective to generate regular income so as to make monthly payment or distribution to unit holderswith the secondary objective being growth of capital. Monthly Income is not assured and is subject to availability of distributable surplus.

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

% R

etur

ns

Investment Performance Rating Profile

Birla Sun Life MIP II - Savings 5 - Growth Crisil MIP Bended Index

Money Market Instruments 59.35Central Bank of India 11.30 PR1+IDBI Bank Ltd. 10.17 A1+UCO Bank 8.62 P1+ICICI Bank Ltd. 8.33 A1+United Bank of India 5.75 A1+Andhra Bank 2.87 F1+Central Bank of India 2.86 A1+Canara Bank 2.85 P1+Indian Bank 2.82 P1+Reliance Capital Ltd. 1.66 A1+Oriental Bank of Commerce 0.99 P1+State Bank of Travancore 0.57 A1+Corporation Bank 0.57 P1+

Corporate Debt 5.04Rural Electrification Corporation Ltd.** 3.20 AAALIC Housing Finance Ltd.** 0.66 AAAHousing Development Finance Corporation Ltd.** 0.38 AAAICICI Home Finance Company Ltd.** 0.29 LAAATata Sons Ltd.** 0.27 AAAReliance Industries Ltd.** 0.24 AAA

Treasury Bills 4.3391 Days T - Bill 05Feb10 4.33 Sovereign

PSU/PFI Bonds/Banks 3.60Power Finance Corporation Ltd.** 2.78 AAAIndian Oil Corporation Ltd.** 0.57 AAAIDBI Bank Ltd.** 0.25 AA+

Floating Rate Instruments 2.89Power Finance Corporation Ltd. 2.89 AAA

Consumer Non Durables 0.96Asian Paints Ltd. 0.15Dabur India Ltd. 0.12ITC Ltd. 0.12Marico Ltd. 0.12Godrej Consumer Products Ltd. 0.11Glaxosmithkline Consumer Healthcare Ltd. 0.10Colgate-Palmolive (India) Ltd. 0.10ICI India Ltd. 0.07Procter&Gamble Hygiene&Health Care Ltd. 0.06

Banks 0.51Allahabad Bank 0.13Axis Bank Ltd. 0.13ICICI Bank Ltd. 0.13The South Indian Bank Ltd. 0.12

Software 0.40Tata Consultancy Services Ltd. 0.15Infosys Technologies Ltd. 0.10HCL Technologies Ltd. 0.10Infinite Computer Solutions (India) Ltd.** 0.05

Industrial Capital Goods 0.29Thermax Ltd. 0.12Bharat Electronics Ltd. 0.10

Elecon Engineering Company Ltd. 0.07

Finance 0.27Housing Development Finance Corporation Ltd. 0.10Rural Electrification Corporation Ltd. 0.09Power Finance Corporation Ltd 0.08

Cement 0.23Grasim Industries Ltd. 0.10Birla Corporation Ltd. 0.09Mangalam Cement Ltd. 0.04

Auto 0.20Hero Honda Motors Ltd. 0.11Mahindra & Mahindra Ltd. 0.09

Pharmaceuticals 0.20Wyeth Ltd. 0.10Piramal Healthcare Ltd. 0.09

Media & Entertainment 0.18D.B. Corp Ltd. 0.09Jagran Prakashan Ltd. 0.09

Oil 0.17Oil & Natural Gas Corporation Ltd. 0.10Oil India Ltd 0.07

Industrial Products 0.16Cummins (India) Ltd. 0.16

Gas 0.13Indraprastha Gas Ltd. 0.13

Power 0.11Kalpataru Power Transmission Ltd. 0.11

Ferrous Metals 0.10Tata Steel Ltd. 0.10

Transportation 0.09Gateway Distriparks Ltd. 0.09

Minerals/Mining 0.09Nava Bharat Ventures Ltd. 0.09

Construction Project 0.09Voltas Ltd. 0.09

Cash & Current Assets 20.61

Total Net Assets 100.00

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 8.69%.

���#

��Value Research RatingBirla Sun Life MIP II Savings 5 Plan

Hybrid: Monthly Income (35 Schemes),for 3 & 5 years periods ended 31-Jan-10

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

MIP Conservative schemes (12 Schemes), 2 years ended 31-Dec-09

Birla Sun Life MIP II Savings 5 PlanCRISIL~CPR 1^^

Regular

Income

Solutions

19

0.25%

4.17%

4.33%

20.61%

70.64%

AA

Other

Sovereign

Cash & Current Assets

AAA

8.84

12.28

9.679.03

13.50

7.408.21 7.95

0

2

4

6

8

10

12

14

16

1 Year 3 Years 5 Years Since Inception

Page 20: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Birla Sun Life Tax Relief ‘96An open - ended Equity Linked Savings Scheme (ELSS) with a lock-in of 3 years

Fund Manager :Managing Fund Since : October 01,2006Total Experience : 15 yearsDate of inception : March 29, 1996Nature of the scheme : An Open-ended ELSS Scheme

Default option : Dividend PayoutFresh Purchase : Rs. 500/-Additional Purchase : Rs. 500/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : Not Available Plan (SWP)Systematic Transfer : Not AvailablePlan (STP)

Dividend : 82.26(Payout, Reinvestment & Sweep)Growth (w.e.f. 06/03/08) : 10.20

Benchmark : BSE 200Average AUM : Rs. 1,239.45 Crores

Entry Load : Nil

Exit Load : Nil

Standard Deviation : 42.27%##Sharpe Ratio : 0.07

Beta : 1.04

Mr. Ajay Garg

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010).

An open-ended equity linked savings scheme (ELSS) with the objective of long term growth of capital through a portfolio with a targetallocation of 80% equity, 20% debt and money market securities

Birla Sun Life Tax Relief ‘96 - Dividend BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more. Returns assume reinvestment of the tax free dividend declared.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Tax Relief ‘96...

Date of First Installment : April 01, 1996The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Tax Relief ‘96Birla Sun Life Tax

Relief ‘96BSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Since Inception 166000 620187 1788550 17.46 30.66

Last 5 years 60000 87167 89466 14.94 16.00

Last 3 years 36000 43967 44804 13.46 14.77

Last 1 year 12000 15552 16314 59.76 73.57

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Banks 15.06State Bank of India 4.16ING Vysya Bank Ltd. 3.02ICICI Bank Ltd. 2.49Axis Bank Ltd. 2.31HDFC Bank Ltd. 2.20Kotak Mahindra Bank Ltd. 0.88

Industrial Capital Goods 8.83Honeywell Automation India Ltd. 3.19Bharat Heavy Electricals Ltd. 2.96Crompton Greaves Ltd. 1.81Bharat Bijlee Ltd. 0.53Siemens Ltd. 0.34

Software 8.62Infosys Technologies Ltd. 5.20Tata Consultancy Services Ltd. 2.20Wipro Ltd. 1.21

Power 8.49Reliance Infrastructure Ltd. 3.10Torrent Power Ltd. 2.83GVK Power & Infrastructure Ltd. 1.01KSK Energy Ventures Ltd. 0.95JSW Energy Ltd. 0.60

Petroleum Products 7.84Reliance Industries Ltd. 7.84

Finance 7.13HDFC Ltd. 3.04

ICRA Ltd. 2.40India Infoline Ltd. 1.69

Ferrous Metals 6.76Jindal Steel & Power Ltd. 4.33Tata Steel Limited 2.43

Hotels 4.83Indian Hotels Company Limited 2.79Asian Hotels Ltd. 1.05Taj GVK Hotels & Resorts Ltd. 0.99

Auto Ancillaries 4.26MRF Ltd. 2.17Bosch Ltd. 2.09

Consumer Non Durables 4.04United Breweries Holdings Ltd. 2.13United Spirits Ltd. 1.18Radico Khaitan Ltd. 0.73

Construction Project 3.89Larsen & Toubro Ltd. 3.89

Non - Ferrous Metals 3.70Hindalco Industries Ltd. 2.10Sterlite Industries (India) Ltd. 1.61

Auto 3.45Maruti Suzuki India Ltd. 1.82Mahindra & Mahindra Ltd. 1.63

Pesticides 2.83United Phosphorus Ltd. 1.86

Rallis India Ltd. 0.96

Industrial Products 2.35Cummins (India) Ltd. 2.35

Telecom-Services 1.72Bharti Airtel Ltd. 1.72

Transportation 1.27Jet Airways India Ltd. 1.27

Construction 1.19Ackruti City Limited 1.19

Media & Entertainment 1.07Television Eighteen India Ltd. 0.69Television Eighteen India Ltd Partly Paid 0.38Magnasound India Ltd. ** #

United States of America 0.83Sterlite Industries (India) Ltd - Ads 0.83

Trading 0.36Uniphos Enterprises Ltd. 0.36

Cash & Cash Equivalents 1.67

Net receivables / payables -0.20

Total Net Assets 100.00

Total Percentage of thinly/non traded securities is 0.00%. # Indicates less than 0.01** Represents thinly traded/ non traded securities and illiquid securities.

Investment Objective

Systematic Investment Plan (SIP)

Investment Performance

Fund Details

Investment Style Box

Value Blend Growth Size

Large

Small

Investment Style

Tax

Saving

Solutions

Portfolio & Asset Allocation

World‘s Best Performing Equity Fund - Ranked by Lipper for 13 year Performance

Equity Funds, (3006 schemes) 13 Yrs Ended (30 Sept 2009)

Birla Sun Life Tax Relief ‘96 9

(Past performance is no guarantee of future results) For Lipper World Ranks for 1yr, 5yrs, 10yrs & 13 yrs Time Periods ended Sept '09 and Lipper Ranking Methodology and Disclaimer refer page no.51

Mid

20

101.48

6.62

20.04

32.42

86.87

6.89

18.92 13.79

0

20

40

60

80

100

120

1 Year 3 Years 5 Years Since Inception

Page 21: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Birla Sun Life Tax PlanAn open - ended Equity Linked Savings Scheme (ELSS) with a lock-in of 3 years

Investment Style Box

Fund Manager :Managing Fund Since : September 12, 2007Total Experience : 19 yearsDate of inception : February 16, 1999Nature of the scheme : An Open-ended ELSS Scheme

Default option : Dividend PayoutFresh Purchase : Rs. 500/-Additional Purchase : Rs. 500/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : Not Available Plan (SWP)Systematic Transfer : Not AvailablePlan (STP)

Dividend : 48.89(Payout, Reinvestment & Sweep)Growth : 12.15

Benchmark : BSE SENSEXAverage AUM : Rs. 166.08 Crores

Entry Load : Nil

Exit Load : Nil

Standard Deviation : 35.16%##Sharpe Ratio : -0.03

Beta : 0.93

Mr. Sanjay Chawla

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010).

An open-ended Equity Linked Savings Scheme (ELSS) with the objective to achieve long-term growth of capital along with income tax relieffor investment.

Birla Sun Life Tax Plan - Dividend BSE Sensex

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more. Returns assume reinvestment of the tax free dividend declared.

SIPisapowerfultoolthatcanhelpyoucreatewealthovertime.Ifyouhadinvestedin BirlaSunLifeTaxPlan...

Date of First Installment : March 01, 1999The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Tax PlanBirla Sun Life

Tax PlanBSE SENSEX BSE SENSEX

Value (Rs.) of SIP in Returns (%)*

Since Inception 131000 377146 542193 18.25 24.29

Last 5 years 60000 85636 79617 14.22 11.27

Last 3 years 36000 42219 41282 10.65 9.12

Last 1 year 12000 14831 15128 46.95 52.18

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Banks 9.73HDFC Bank Ltd. 3.11The South Indian Bank Ltd. 2.69ICICI Bank Ltd. 2.64Axis Bank Ltd. 1.30

Non - Ferrous Metals 7.04Hindustan Zinc Ltd 4.24Hindalco Industries Ltd. 2.80

Finance 5.68Shriram Transport Finance Company Ltd. 3.41Housing Development Finance Corp. Ltd. 2.27

Auto 5.51Maruti Suzuki India Ltd. 2.65Hero Honda Motors Ltd. 1.98Tata Motors Ltd. 0.88

Hardware 5.43Allied Digital Services Ltd. 3.08CMC Ltd. 2.35

Petroleum Products 4.78Reliance Industries Ltd. 4.78

Industrial Capital Goods 4.77Alstom Projects India Ltd. 2.68Gujarat Apollo Industries Ltd. 1.22Apar Industries Ltd. 0.88

Construction Project 4.68Larsen & Toubro Ltd. 1.99

Voltas Ltd. 1.50Punj Lloyd Ltd. 1.19

Software 4.56Infosys Technologies Ltd. 3.93Patni Computer Systems Ltd. 0.63

Pharmaceuticals 4.51Sun Pharmaceutical Industries Ltd. 2.80Biocon Ltd. 1.71

Power 4.14Tata Power Company Ltd. 4.14

Oil 3.77Aban Offshore Ltd. 2.37Oil & Natural Gas Corporation Ltd. 1.40

Transportation 3.69Container Corporation of India Ltd. 2.75Mundra Port & Special Economic Zone Ltd. 0.94

Ferrous Metals 3.24Steel Authority of India Ltd. 2.04Prakash Industries Ltd 1.20

Media & Entertainment 3.11Television Eighteen India Ltd. 2.43Television Eighteen India Ltd Partly Paid 0.68Magnasound India Ltd. ** #

Industrial Products 2.93TRF Ltd. 1.79

Investment Performance

Portfolio & Asset Allocation

Total Percentage of thinly/non traded securities is 0.00%. # Indicates less than 0.01** Represents thinly traded/ non traded securities and illiquid securities.

Investment Objective

Portfolio & Asset Allocation

Cummins (India) Ltd. 1.14

Construction 2.78Simplex Infrastructures Ltd. 2.78

Telecom - Equipment & Accessories 2.69OnMobile Global Limited 2.69

Gas 2.50GAIL (India) Ltd. 2.50

Consumer Non Durables 2.44Nestle India Ltd. 2.44

Consumer Durables 2.39Blue Star Ltd. 2.39

Minerals/Mining 2.20Sesa Goa Ltd. 2.20

Retailing 2.16Pantaloon Retail (India) Ltd. 2.16

Telecom-Services 1.95Bharti Airtel Ltd. 1.95

Cash & Cash Equivalents 4.59

Net receivables / payables -0.01

Total Net Assets 100.00

Systematic Investment Plan (SIP)

Tax

Saving

Solutions

Value Blend Growth Size

Large

Mid

Small

Investment Style

21

73.62

2.71

18.2924.56

73.84

5.10

20.0815.41

0

20

40

60

80

1 Year 3 Years 5 Years Since Inception

Page 22: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Fund Manager :Managing Fund Since : October 01, 2006Total Experience : 19 yearsDate of inception : August 27, 1998Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 72.87( )Growth : 241.77

Benchmark : BSE 200Average AUM : Rs. 1,214.90 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 37.45%##Sharpe Ratio : 0.14

Beta : 0.93

Mr. Mahesh Patil

Payout, Reinvestment & Sweep

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

As on January 31, 2010

An open-ended growth scheme with the objective of long term growth of capital, through a portfolio with a target allocation of 90% equity and10% debt and money market securities.

Investment Objective

Banks 13.41ICICI Bank Ltd. 3.44Axis Bank Ltd. 2.09HDFC Bank Ltd. 1.97State Bank of India 1.81Yes Bank Ltd. 1.62Bank of Baroda 1.49The South Indian Bank Ltd. 1.01

Power 10.49KEC International Ltd. 2.22GVK Power & Infrastructure Ltd. 1.88Tata Power Company Ltd. 1.74CESC Ltd. 1.68PTC India Ltd 1.16Reliance Infrastructure Ltd. 1.02JSW Energy Ltd. 0.80

Software 9.75Infosys Technologies Ltd. 3.59Tata Consultancy Services Ltd. 2.64Polaris Software Lab Ltd. 1.50MindTree Ltd. 1.43Megasoft Ltd. 0.39Patni Computer Systems Ltd. 0.21

Industrial Capital Goods 8.05Thermax Ltd. 2.99Crompton Greaves Ltd. 2.77Bharat Heavy Electricals Ltd. 1.54Bharat Bijlee Ltd. 0.75

Consumer Non Durables 7.06ITC Ltd. 3.42United Breweries Holdings Ltd. 2.32Shree Renuka Sugars Ltd. 1.32

Finance 5.44Rural Electrification Corporation Ltd. 1.63

Housing Development Finance Corp. Ltd. 1.35India Infoline Ltd. 1.27Shriram Transport Finance Company Ltd. 1.20

Construction Project 5.04Nagarjuna Construction Company Ltd. 1.55Lanco Infratech Ltd. 1.45Gammon India Ltd. 1.06Larsen & Toubro Ltd. 0.98

Media & Entertainment 3.27Jagran Prakashan Ltd. 1.60Zee Entertainment Enterprises Ltd. 1.16Balaji Telefilms Ltd. 0.43Dish TV India Ltd. 0.09Magnasound India Ltd. ** #

Auto 3.22Bajaj Auto Ltd. 1.64Tata Motors Ltd. 1.58

Cement 2.93Century Textiles and Industries Ltd. 1.74UltraTech Cement Ltd. 1.19

Petroleum Products 2.85Reliance Industries Ltd. 2.85

Oil 2.81Oil & Natural Gas Corporation Ltd. 2.81

Retailing 2.63Pantaloon Retail (India) Ltd. 2.41Pantaloon Retail (India) Ltd. -Class B 0.22

Telecom-Services 2.49Bharti Airtel Ltd. 2.49

Pharmaceuticals 2.41Dr.Reddy's Laboratories Ltd. 1.83

Aurobindo Pharma Ltd 0.56Maestro Mediline Systems Ltd. 0.02

Construction 2.06Ackruti City Limited 1.05Housing Development & Infrastructure Ltd 1.01

Ferrous Metals 1.94Tata Steel Limited 1.13Usha Martin Ltd. 0.81

Hardware 1.64Allied Digital Services Ltd. 1.64

Transportation 1.48Cox & Kings (India) Ltd. 1.22Spicejet Ltd. 0.26

Non - Ferrous Metals 1.47Hindalco Industries Ltd. 0.92Sterlite Industries (India) Ltd. 0.55

United States of America 1.35Sterlite Industries (India) Ltd - ADS 1.35

Industrial Products 1.07Max India Ltd. 1.07

Future and Options -1.31TCS Ltd. Futures February 2010 -0.44Infosys Technologies Ltd. Futures Feb 2010 -0.88

Cash & Cash Equivalents 6.48

Net receivables / payables 1.97

Total Net Assets 100.00

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Portfolio & Asset Allocation

Total Percentage of thinly/non traded securities is 0.00%. # Indicates less than 0.01** Represents thinly traded/ non traded securities and illiquid securities.

Systematic Investment Plan (SIP)

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Equity Fund...

Date of First Installment : October 01, 1998The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Since Inception 136000 444389 788356 19.55 28.65

Last 5 years 60000 87163 95311 14.94 18.59

Last 3 years 36000 43963 46070 13.45 16.73

Last 1 year 12000 15548 16348 59.66 74.16

Investment Period Total Investment(Rs.) Birla Sun Life

Equity FundBirla Sun LifeEquity Fund

BSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Birla Sun Life Equity Fund - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

Investment Performance

Birla Sun Life Equity FundWealth

Creation

Solutions

22

95.10

8.97

24.9232.13

86.87

6.89

18.92 18.21

0

20

40

60

80

100

1 Year 3 Years 5 Years Since Inception

Page 23: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Advantage Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : Aug 05. 2009Total Experience : 16 yearsDate of inception : February 24, 1995Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 89.46(Payout, Reinvestment & Sweep)Growth : 142.09

Benchmark : BSE SENSEXAverage AUM : Rs. 414.74 Crores

Entry Load : Nil

Exit Load** : 0.50% if redeemed / switched out within 7 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 38.77%##Sharpe Ratio : -0.01

Beta : 1.03

Mr. Ajay Argal

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended growth scheme with the objective to achieve long-term growth of capital at relatively moderate levels of risk through adiversified research based investment approach.

Investment Performance

Birla Sun Life Advantage Fund - Growth BSE Sensex

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Advantage Fund...

Systematic Investment Plan (SIP)

Date of First Installment : March 01, 1995The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Advantage FundBirla Sun Life

Advantage FundBSE SENSEX BSE SENSEX

Value (Rs.) of SIP in Returns (%)*

Since Inception 179000 607513 1152590 14.98 22.32

Last 5 years 60000 85636 82418 14.22 12.67

Last 3 years 36000 42219 43172 10.65 12.19

Last 1 year 12000 14831 15580 46.95 60.22

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Software 13.22Infosys Technologies Ltd. 5.61Tata Consultancy Services Ltd. 2.45Polaris Software Lab Ltd. 2.07Mphasis Ltd. 1.40MindTree Ltd. 1.13Core Projects & Technologies Ltd. 0.56

Banks 11.76ICICI Bank Ltd. 3.11HDFC Bank Ltd. 2.90Yes Bank Ltd. 2.19State Bank of India 2.04ING Vysya Bank Ltd. 1.52

Industrial Capital Goods 8.90Bharat Heavy Electricals Ltd. 4.16Thermax Ltd. 2.48Bharat Electronics Ltd. 2.26

Construction Project 8.29Larsen & Toubro Ltd. 3.20Nagarjuna Construction Company Ltd. 1.98Punj Lloyd Ltd. 1.69Voltas Ltd. 1.42

Pharmaceuticals 7.20Dishman Pharmaceuticals & Chemicals Ltd. 2.65Cipla Ltd. 1.64Biocon Ltd. 1.56Pfizer Ltd. 1.35

Consumer Non Durables 6.45ITC Ltd. 3.71Balrampur Chini Mills Ltd. 1.71United Spirits Ltd. 1.04

Auto 6.04Tata Motors Ltd. 3.31Mahindra & Mahindra Ltd. 1.63Bajaj Auto Ltd. 1.10

Petroleum Products 5.13Reliance Industries Ltd. 5.13

Ferrous Metals 4.96Jindal Steel & Power Ltd. 2.84Tata Steel Limited 1.10Welspun Gujarat Stahl Rohren Ltd. 1.02

Construction 4.10IVRCL Infrastructures & Projects Ltd. 1.59Unitech Ltd. 1.39Sobha Developers Ltd. 1.03Dharti Dredging and Infrastructure Ltd** 0.09

Telecom-Services 3.20Bharti Airtel Ltd. 3.20

Auto Ancillaries 3.07Exide Industries Ltd. 2.11Apollo Tyres Ltd. 0.96

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 0.09% # Indicates less than 0.01

Finance 3.02HDFC Ltd. 1.58LIC Housing Finance Ltd. 1.44

Oil 2.84Oil & Natural Gas Corporation Ltd. 2.84

Power 2.23KEC International Ltd. 2.23

Gas 2.14GAIL India Ltd. 2.14

Non - Ferrous Metals 2.08Sterlite Industries (India) Ltd. 1.05Hindalco Industries Ltd. 1.03

Cement 1.27The India Cements Ltd. 1.27

IT Consulting & Services 0.00Karrox Technologies Ltd** #

Cash & Cash Equivalents 0.09

Net receivables / payables 4.04

Total Net Assets 100.00

Wealth

Creation

Solutions

23

88.10

3.56

17.78 20.95

73.84

5.10

20.0811.04

0

20

40

60

80

100

1 Year 3 Years 5 Years Since Inception

Page 24: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life Midcap Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 12,2007Total Experience : 19 YearsDate of inception : October 03, 2002Nature of the scheme : An Open-ended Growth Scheme

Default option : Plan A/Dividend ReinvestmentPlan AFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Plan BFresh Purchase : Rs. 2,00,000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Plan ADividend : 26.02( )Growth : 100.40Plan BDividend : 12.67(Payout, Reinvestment & Sweep)Growth : 12.67

Benchmark : CNX MidcapAverage AUM : Rs. 1,304.43 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 42.31%##Sharpe Ratio : 0.25

Beta : 0.94

Mr. Sanjay Chawla

Payout, Reinvestment & Sweep

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Investment Performance

Birla Sun Life Midcap Fund - GrowthPlan A CNX Midcap

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Midcap Fund...

Systematic Investment Plan (SIP)

Date of First Installment : November 01, 2002The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Midcap FundBirla Sun LifeMidcap Fund

CNX Midcap CNX Midcap

Value (Rs.) of SIP in Returns (%)*

Since Inception 87000 220212 276737 25.12 31.36

Last 5 years 60000 93588 106604 17.84 23.22

Last 3 years 36000 48499 52256 20.39 25.82

Last 1 year 12000 17472 18080 95.15 106.74

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Power 8.19PTC India Ltd 2.20Kalpataru Power Transmission Ltd. 1.63Jyoti Structures Ltd. 1.56KEC International Ltd. 1.55KSK Energy Ventures Ltd. 1.25

Finance 8.11Shriram Transport Finance Company Ltd. 2.79India Infoline Ltd. 2.66Rural Electrification Corporation Ltd. 1.65LIC Housing Finance Ltd. 1.01

Software 8.08Patni Computer Systems Ltd. 3.01Polaris Software Lab Ltd. 2.41MindTree Ltd. 1.43Mphasis Ltd. 1.23

Banks 6.28Allahabad Bank 2.55Union Bank of India 1.45Yes Bank Ltd. 1.26ING Vysya Bank Ltd. 1.01

Consumer Non Durables 6.05Shree Renuka Sugars Ltd. 2.36Mcleod Russel India Ltd. 1.98Glaxosmithkline Consumer Healthcare Ltd. 1.71

Industrial Capital Goods 5.89Crompton Greaves Ltd. 2.39AIA Engineering Ltd. 2.08

Thermax Ltd. 1.42

Ferrous Metals 5.71Prakash Industries Ltd 2.30Usha Martin Ltd. 2.27Welspun Gujarat Stahl Rohren Ltd. 1.14

Pharmaceuticals 5.56Aurobindo Pharma Ltd 2.48Lupin Ltd. 1.95Divis Laboratories Ltd. 1.13

Industrial Products 5.19Sintex Industries Ltd. 1.64Cummins (India) Ltd. 1.42Max India Ltd. 1.24Jain Irrigation Systems Ltd. 0.88

Auto Ancillaries 4.30Exide Industries Ltd. 2.18Apollo Tyres Ltd. 2.12

Construction 4.19Simplex Infrastructures Ltd. 1.85Sadbhav Engineering Ltd. 1.66The Phoenix Mills Ltd. 0.68

Construction Project 4.10Voltas Ltd. 2.47Punj Lloyd Ltd. 1.63

Auto 3.74Ashok Leyland Ltd. 2.46

Bajaj Auto Ltd. 1.28

Oil 1.95Aban Offshore Ltd. 1.95

Petroleum Products 1.95Castrol India Ltd. 1.95

Chemicals 1.83Solar Industries India Ltd. 1.83

Telecom - Equipment & Accessories 1.46OnMobile Global Limited 1.46

Pesticides 1.29United Phosphorus Ltd. 1.29

Minerals/Mining 1.24Nava Bharat Ventures Ltd. 1.24

Transportation 0.93Gateway Distriparks Ltd. 0.93

Media & Entertainment 0.27Television Eighteen India Ltd Partly Paid 0.17D.B. Corp Ltd. 0.09

Cash & Cash Equivalents 11.64

Net receivables / payables 2.07

Total Net Assets 100.00

Portfolio & Asset Allocation

An open-ended growth scheme with the objective to achieve long-term growth of capital at controlled level of risk by primarily investing in midcap stocks.

Wealth

Creation

Solutions

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

CRISIL~CPR 2^^Birla Sun Life Midcap Fund (Plan A)

Small & Mid Equity Schemes ( Schemes), 2 22 Yrs ended 31-Dec-09

����#Value Research Rating

Birla Sun Life Midcap Fund (Plan A)Equity Diversified (155 Schemes), for 3 & 5 Years periods ending 31-Jan-10

24

129.96

14.5626.68

36.99

114.96

10.9120.26

32.91

0

20

40

60

80

100

120

140

1 Year 3 Years 5 Years Since Inception

CRISIL~CPR 2^^Birla Sun Life Midcap Fund (Plan A)

Consistent CPR Performer - Liquid (33 Schemes) , 5 Yrs ended 31-Dec-09

Page 25: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

Birla Sun Life Frontline Equity Fund

As on January 31, 2010

An open-ended growth scheme with the objective of long term growth of capital, through a portfolio with a target allocation of 100% equity byaiming at being as diversified across various industries and or sectors as its chosen benchmark index, BSE 200.

Investment Performance

Birla Sun Life Frontline Equity Fund Plan A - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Frontline Equity Fund...

Systematic Investment Plan (SIP)

Date of First Installment : October 01, 2002The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Frontline Equity FundBirla Sun Life

Frontline Equity FundBSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Since Inception 88000 195984 254703 21.38 28.40

Last 5 years 60000 87163 104072 14.94 22.22

Last 3 years 36000 43963 48395 13.45 20.24

Last 1 year 12000 15548 15855 59.66 65.18

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Banks 13.09ICICI Bank Ltd. 3.87State Bank of India 2.47Axis Bank Ltd. 2.03Bank of Baroda 1.79HDFC Bank Ltd. 1.39ING Vysya Bank Ltd. 1.36Kotak Mahindra Bank Ltd. 0.18

Software 8.61Infosys Technologies Ltd. 3.67Tata Consultancy Services Ltd. 3.20Mphasis Ltd. 1.03Wipro Ltd. 0.70

Power 7.22Reliance Infrastructure Ltd. 1.30Tata Power Company Ltd. 1.14CESC Ltd. 1.13KSK Energy Ventures Ltd. 1.03PTC India Ltd. 0.98NTPC Ltd. 0.82Torrent Power Ltd. 0.81

Industrial Capital Goods 6.46Bharat Heavy Electricals Ltd. 2.73Crompton Greaves Ltd. 1.34Alstom Projects India Ltd. 1.20Bharat Electronics Ltd. 0.61BEML Ltd. 0.56

Oil 5.78Oil & Natural Gas Corporation Ltd. 2.94Aban Offshore Ltd. 1.78Cairn India Ltd. 1.06

Petroleum Products 5.75Reliance Industries Ltd. 3.89Indian Oil Corporation Ltd. 1.00Hindustan Petroleum Corporation Ltd. 0.86

Auto 5.50Bajaj Auto Ltd. 2.04Tata Motors Ltd. 1.84Mahindra & Mahindra Ltd. 1.62

Consumer Non Durables 4.88ITC Ltd. 2.64United Spirits Ltd. 1.29Balrampur Chini Mills Ltd. 0.95

Finance 4.57HDFC Ltd. 2.11Rural Electrification Corporation Ltd. 1.01LIC Housing Finance Ltd. 0.82Power Finance Corporation Ltd. 0.62

Construction Project 3.76Nagarjuna Construction Company Ltd. 1.40Lanco Infratech Ltd. 1.39Larsen & Toubro Ltd. 0.97

Pharmaceuticals 3.67Dr. Reddy's Laboratories Ltd. 1.82Cipla Ltd. 1.10Sun Pharmaceutical Industries Ltd. 0.74

Cement 3.08Grasim Industries Ltd. 1.81Jaiprakash Associates Ltd. 1.27

Non - Ferrous Metals 2.59Sterlite Industries (India) Ltd. 1.69

Hindalco Industries Ltd. 0.90

Telecom-Services 2.10Bharti Airtel Ltd. 2.10

Ferrous Metals 2.07Tata Steel Ltd. 2.07

Construction 1.89Housing Development & Infrastructure Ltd. 1.28IVRCL Infrastructures & Projects Ltd. 0.48Sobha Developers Ltd. 0.13

Industrial Products 1.84Cummins (India) Ltd. 1.84

Media & Entertainment 1.51Zee Entertainment Enterprises Ltd. 1.23D.B. Corp Ltd. 0.28

Gas 1.36GAIL India Ltd. 1.36

Hotels 0.90Indian Hotels Company Ltd. 0.90

Diversified 0.53Hindustan Unilever Ltd. 0.53

Future and Options -0.42Reliance Infrastructure Ltd. Futures Feb 2010 0.26Infosys Technologies Ltd. Futures Feb 2010 -0.68

Cash & Cash Equivalents 10.37

Net receivables / payables 2.89

Total Net Assets 100.00

Portfolio & Asset Allocation

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

CRISIL~CPR 1^^ ����V #alue Research RatingBirla Sun Life Frontline Equity Fund (Plan A)

Equity: Diversified (155 Schemes), for 3 & 5 Years periods ending 31-Jan-10

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since :Total Experience : 19 yearsDate of inception : August 30, 2002Nature of the scheme : An Open-ended Growth Scheme

Default option : Plan A/Dividend ReinvestmentPlan AFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Plan BFresh Purchase : Rs. 2,00,000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Plan ADividend : 22.53( )Growth : 76.22(With/without Trigger Facility)Plan BDividend : 11.52(Payout, Reinvestment & Sweep)Growth : 11.52(With/without Trigger Facility)

Benchmark : BSE 200Average AUM : Rs. 1,723.10 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 34.07%##Sharpe Ratio : 0.29

Beta : 0.85

Mr. Mahesh PatilOctober 01,2006

Payout, Reinvestment & Sweep

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Wealth

Creation

Solutions

25

87.09

13.76

26.4631.48

86.87

6.89

18.9225.72

0

20

40

60

80

100

1 Year 3 Years 5 Years Since Inception

Birla Sun Life Frontline Equity Fund (Plan A)

Large Cap Oriented Equity Schemes (31 Schemes), 2 Yrs ended 31-Dec-09

Page 26: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Infrastructure Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : Since inceptionTotal Experience : 19 yearsDate of inception : March 17, 2006Nature of the scheme : An Open-ended Growth Scheme

Default option : Plan A/Dividend ReinvestmentPlan AFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Plan BFresh Purchase : Rs. 2,00,000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Plan ADividend : 12.38( )Growth : 15.94Plan BDividend : 11.44(Payout, Reinvestment & Sweep)Growth : 11.92

Benchmark : S&P CNX NIFTYAverage AUM : Rs. 573.03 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 41.66%##Sharpe Ratio : 0.12

Beta : 1.09

Mr. Mahesh Patil

Payout, Reinvestment & Sweep

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010).

An open-ended growth scheme with the objective to providing for medium to long-term capital appreciation by investing predominantly in adiversified portfolio of equity and equity related securities of companies that are participating in the growth and development of Infrastructurein India.

Investment Performance

Birla Sun Life Infrastructure Fund - Plan A - Growth S&P CNX Nifty

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Infrastructure Fund...

Systematic Investment Plan (SIP)

Date of First Installment : April 01, 2006The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Infrastructure FundBirla Sun Life

Infrastructure FundS&P CNX NIFTY S&P CNX NIFTY

Value (Rs.) of SIP in Returns (%)*

Since Inception 46000 56223 61428 10.48 15.23

Last 3 years 36000 42190 46164 10.61 16.88

Last 1 year 12000 14657 16344 43.91 74.09

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Power 17.32CESC Ltd. 2.35KEC International Ltd. 2.33Jyoti Structures Ltd. 2.00Torrent Power Ltd. 1.98PTC India Ltd 1.84Reliance Infrastructure Ltd. 1.74Tata Power Company Ltd. 1.41KSK Energy Venture Ltd. 1.37GVK Power & Infrastructure Ltd. 1.20Kalpataru Power Transmission Ltd. 1.08

Industrial Capital Goods 12.11Thermax Ltd. 2.63Crompton Greaves Ltd. 2.43Bharat Heavy Electricals Ltd. 2.01Bharat Electronics Ltd. 1.80BEML Ltd. 1.51Alstom Projects India Ltd. 0.94Elecon Engineering Company Ltd. 0.79

Banks 11.20ICICI Bank Ltd. 2.89Axis Bank Ltd. 2.22HDFC Bank Ltd. 2.05The South Indian Bank Ltd. 1.84Bank of Baroda 1.67Oriental Bank of Commerce 0.53

Construction 6.87Ackruti City Limited 1.68Sadbhav Engineering Ltd. 1.20Madhucon Projects Ltd. 1.18Mahindra Lifespace Developers Ltd. 1.09

IVRCL Infrastructures & Projects Ltd. 1.06ITD Cementation India Ltd. 0.66

Construction Project 6.04Voltas Ltd. 2.29Nagarjuna Construction Company Ltd. 1.83Lanco Infratech Ltd. 1.31Larsen & Toubro Ltd. 0.62

Finance 5.42HDFC Ltd. 2.15Power Finance Corporation Ltd 1.70Rural Electrification Corporation Ltd. 1.57

Oil 5.36Oil & Natural Gas Corporation Ltd. 3.50Aban Offshore Ltd. 1.85

Petroleum Products 4.10Reliance Industries Ltd. 3.93Indian Oil Corporation Ltd. 0.17

Ferrous Metals 3.99Usha Martin Ltd. 1.32PSL Ltd. 1.14Tata Steel Ltd. 0.81Prakash Industries Ltd 0.72

Transportation 2.83Container Corporation of India Ltd. 1.42The Great Eastern Shipping Company Ltd 0.87Arshiya International Ltd 0.55

Cement 2.80Jaiprakash Associates Ltd. 1.60

Grasim Industries Ltd. 1.20

Industrial Products 2.40Sintex Industries Ltd. 1.34Kirloskar Oil Engines Ltd. 1.06

Gas 2.15Gujarat Gas Company Ltd. 2.15

Telecom-Services 2.13Bharti Airtel Ltd. 2.13

Hotels 1.73Indian Hotels Company Limited 1.73

Non - Ferrous Metals 1.59Sterlite Industries (India) Ltd. 1.59

Auto 1.53Mahindra & Mahindra Ltd. 1.47Tata Motors Ltd. 0.06

Consumer Durables 1.23Bajaj Electricals Ltd. 1.23

Future and Options 1.48Indiabulls Real Estate Fut Feb 2010 1.48

Cash & Cash Equivalents 3.83

Net receivables / payables 3.88

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

����V #alue Research Rating

Equity: Diversified (155 Schemes), for 3 & 5 Years periods ending 31-Jan-10

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

26

101.65

8.95 12.79

70.07

6.15 9.77

0

20

40

60

80

100

120

1 Year 3 Years Since Inception

Birla Sun Life Infrastructure Plan A

Page 27: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Basic Industries Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : November 30,2007Total Experience : 11 yearsDate of inception : January 15, 2000Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 28.08(Payout, Reinvestment & Sweep)Dividend Trigger Plan : 10.11Growth : 93.59

Benchmark : BSE 200Average AUM : Rs. 133.66 Crores

Entry Load : Nil

Exit Load** : 1.00% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 40.38%##Sharpe Ratio : 0.15

Beta : 0.99

Mr. Ankit Sancheti

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010).

A multi-sector open-ended growth scheme with the objective of long term growth capital, through a portfolio with a target allocation of 100%equity, focusing on investing in companies sensitive to economic cycles and commodity pricing cycles. The investments will be in companieswhich are often referred to as cyclical companies.

Investment Performance

Birla Sun Life Basic Industries Fund - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Basic Industries Fund...

Systematic Investment Plan (SIP)

Date of First Installment : March 01, 2000The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life Basic

Industries FundBirla Sun Life Basic

Industries FundBSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Since Inception 119000 355074 562942 20.92 29.53

Last 5 years 60000 87163 92591 14.94 17.41

Last 3 years 36000 43963 46833 13.45 17.89

Last 1 year 12000 15548 16568 59.66 78.23

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Industrial Capital Goods 16.76Crompton Greaves Ltd. 3.73Bharat Electronics Ltd. 2.77Bharat Heavy Electricals Ltd. 2.71Apar Industries Ltd. 2.63McNally Bharat Engineering Company Ltd. 2.20Siemens Ltd. 1.59ABB Ltd. 0.78Titagarh Wagons Ltd. 0.36

Power 13.65Jyoti Structures Ltd. 2.64Reliance Infrastructure Ltd. 2.16Tata Power Company Ltd. 2.05Kalpataru Power Transmission Ltd. 1.90Torrent Power Ltd. 1.82PTC India Ltd. 1.66KEC International Ltd. 1.42

Finance 5.30Shriram Transport Finance Company Ltd. 2.12HDFC Ltd. 2.11India Infoline Ltd. 1.07

Construction Project 4.96Larsen & Toubro Ltd. 2.01Nagarjuna Construction Company Ltd. 1.62Lanco Infratech Ltd. 1.32

Consumer Non Durables 4.82Balrampur Chini Mills Ltd. 3.21

Mcleod Russel India Ltd. 1.61

Petroleum Products 4.68Reliance Industries Ltd. 4.68

Auto 4.59Tata Motors Ltd. 2.30Bajaj Auto Ltd. 2.30

Industrial Products 4.37Carborundum Universal Ltd. 2.04TRF Ltd. 1.23Cummins (India) Ltd. 1.10

Banks 4.05ICICI Bank Ltd. 2.63The Jammu And Kashmir Bank Ltd. 1.42

Oil 4.03Oil & Natural Gas Corporation Ltd. 2.59Aban Offshore Ltd. 1.44

Ferrous Metals 3.99Jindal Steel & Power Ltd. 1.90PSL Ltd. 1.38Tata Steel Ltd. 0.71

Non - Ferrous Metals 3.30Hindustan Zinc Ltd. 2.07Hindalco Industries Ltd. 1.23

Construction 2.95The Phoenix Mills Ltd. 1.57

IVRCL Infrastructures & Projects Ltd. 1.39

Minerals/Mining 2.68Gujarat Mineral Development Corp Ltd. 1.38Gujarat NRE Coke Ltd. 0.74Sesa Goa Ltd. 0.56

Chemicals 2.02Micro Inks Ltd. 2.02

Auto Ancillaries 1.75Exide Industries Ltd. 1.75

Consumer Durables 1.64Bajaj Electricals Ltd. 1.64

Cement 1.47Jaiprakash Associates Ltd. 1.47

Transportation 1.08Mundra Port & Special Economic Zone Ltd. 1.08

Gas 0.90Gujarat State Petronet Ltd. 0.90

Future and Options 1.57CNX Nifty Futures February 2010 1.57

Cash & Cash Equivalents 8.78

Net receivables / payables 0.66

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

27

98.91

9.9821.16 24.93

86.87

6.8918.92

12.34

0

20

40

60

80

100

120

1 Year 3 Years 5 Years Since Inception

Page 28: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

Birla Sun Life India GenNext FundAs on January 31, 2010

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 12,2007Total Experience : 19 yearsDate of inception : August 05, 2005Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 12.51(Payout, Reinvestment & Sweep)Growth : 19.25

Benchmark : S&P CNX NIFTYAverage AUM : Rs. 94.87 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 29.08%##Sharpe Ratio : 0.08

Beta : 0.74

Mr. Sanjay Chawla

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended growth scheme with the objective to target growth of capital by investing in equity/equity related instruments of companiesthat are expected to benefit from the rising consumption patterns in India, which in turn is getting fuelled by high disposable incomes of theyoung generation (Generation Next). The scheme will invest in companies that have the following characteristics: 1. Companies that seekgrowth in revenues arising out of demand from the younger generation (GenNext) for their products or services. 2. They should be engaged inmanufacturing of products or rendering of services that go directly to the consumer. 3. The products and services should have distinct brandidentity, thereby enabling choice.

Investment Performance

Birla Sun Life India GenNext Fund - Growth S&P CNX Nifty

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIPisapowerful tool thatcanhelpyoucreatewealthover time. Ifyouhadinvested in BirlaSunLife IndiaGenNextFund...

Systematic Investment Plan (SIP)

Date of First Installment : September 01, 2005The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life India

GenNext FundBirla Sun Life India

GenNext FundS&P CNX NIFTY S&P CNX NIFTY

Value (Rs.) of SIP in Returns (%)*

Since Inception 53000 68863 68593 11.86 11.68

Last 3 years 36000 42190 42647 10.61 11.35

Last 1 year 12000 14657 15001 43.91 49.94

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Consumer Non Durables 19.83Dabur India Ltd. 4.98Marico Ltd. 4.94Bata India Ltd. 4.62ITC Ltd. 2.79Berger Paints India Ltd. 2.50

Media & Entertainment 15.09HT Media Ltd. 5.35Zee Entertainment Enterprises Ltd. 2.86Sun TV Network Ltd. 2.55Television Eighteen India Ltd. 2.04Zee News Ltd. 1.07Television Eighteen India Ltd Partly Paid 0.89D.B. Corp Ltd. 0.19PVR Ltd. 0.14

Banks 11.22Kotak Mahindra Bank Ltd. 3.47Yes Bank Ltd. 3.33ICICI Bank Ltd. 2.77ING Vysya Bank Ltd. 1.64

Auto 8.89Maruti Suzuki India Ltd. 3.71

Bajaj Auto Ltd. 3.45Hero Honda Motors Ltd. 1.73

Petroleum Products 4.71Castrol India Ltd. 4.71

Pharmaceuticals 4.71Glenmark Pharmaceuticals Ltd. 2.69Ranbaxy Laboratories Ltd. 2.02

Finance 4.62India Infoline Ltd. 4.62

Software 3.39Educomp Solutions Ltd. 1.95Wipro Ltd. 1.44

Textile Products 2.95S. Kumars Nationwide Ltd. 2.95

Telecom-Services 2.90Bharti Airtel Ltd. 2.90

Transportation 2.87Jet Airways India Ltd. 2.87

Hotels 2.85Indian Hotels Company Limited 2.85

Diversified 2.72Hindustan Unilever Ltd. 2.72

Telecom - Equipment & Accessories 2.69OnMobile Global Limited 2.69

Construction 2.51Mahindra Lifespace Developers Ltd. 2.51

Consumer Durables 2.50Bajaj Electricals Ltd. 2.50

Retailing 2.37Pantaloon Retail (India) Ltd. 2.37

Cash & Cash Equivalents 2.18

Net receivables / payables 1.01

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

62.25

6.17

15.71

70.07

6.15

17.31

0

10

20

30

40

50

60

70

80

1 Year 3 Years Since Inception

28

Page 29: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life New Millennium Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 12, 2007Total Experience : 10 yearsDate of inception : January 15, 2000Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 13.44(Payout, Reinvestment & Sweep)Growth : 18.28

Benchmark : BSE TeckAverage AUM : Rs. 68.50 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 34.28%##Sharpe Ratio : -0.26

Beta : 0.99

Mr. Atul Penkar

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

A multi-sector open-ended growth scheme with the objective of long term growth of capital, through a portfolio with a target allocation of 100%equity, focusing on investing in technology and technology dependent companies, hardware, peripherals and components, software,telecom, media, internet and e-commerce and other technology enabled companies.

Investment Performance

% R

etur

ns

Birla Sun Life New Millennium Fund - Growth BSE TeckPast performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life New Millennium Fund...

Systematic Investment Plan (SIP)

Date of First Installment : March 01, 2000The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life New

Millennium FundBirla Sun Life NewMillennium Fund

BSE Teck BSE Teck

Value (Rs.) of SIP in Returns (%)*

Since Inception 119000 244201 285809 13.90 16.86

Last 5 years 60000 72230 76058 7.36 9.43

Last 3 years 36000 39083 41430 5.42 9.36

Last 1 year 12000 15223 16563 53.87 78.13

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Software 80.11

Infosys Technologies Ltd. 28.79

Tata Consultancy Services Ltd. 9.94

Infotech Enterprises Ltd. 5.80

Wipro Ltd. 4.95

Sasken Communication Technologies Ltd. 4.19

Mphasis Ltd. 4.00

Oracle Financial Services Software Ltd. 3.52

Polaris Software Lab Ltd. 3.17

Patni Computer Systems Ltd. 2.85

Everonn Education Ltd. 2.45

HCL Technologies Ltd. 2.38

Subex Ltd. 2.22

Core Projects & Technologies Ltd. 1.99

3i Infotech Ltd. 1.44

Megasoft Ltd. 1.39

MindTree Ltd. 0.81

Infinite Computer Solutions (India) Ltd ** 0.24

Media & Entertainment 6.77

D.B. Corp Ltd. 2.93

Dish TV India Ltd. 1.58

Jagran Prakashan Ltd. 1.38

HT Media Ltd. 0.88

Magnasound India Ltd. ** #

Portfolio & Asset Allocation

Hardware 6.53

Allied Digital Services Ltd. 6.53

Telecom-Services 1.89

Bharti Airtel Ltd. 1.89

Telecom - Equipment & Accessories 1.85

OnMobile Global Limited 1.85

Cash & Cash Equivalents 3.53

Net receivables / payables -0.68

Total Net Assets 100.00

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Wealth

Creation

Solutions

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is . 0.24%# Indicates less than 0.01

29

94.62

-5.14

14.536.19

73.56

-5.62

13.10

0.27

-20

0

20

40

60

80

100

1 Year

3 Years

5 Years Since Inception

Page 30: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life Top 100 Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : October 01,2007Total Experience : 16 yearsDate of inception : October 24, 2005Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 14.56(Payout, Reinvestment & Sweep)Growth : 19.56

Benchmark : S&P CNX NIFTYAverage AUM : Rs. 387.15 Crores

Entry Load : Nil

Exit Load** : 0.50% if redeemed / switched out within 7 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 30.98%##Sharpe Ratio : 0.09

Beta : 0.82

Mr. Ajay Argal

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

An open-ended growth scheme with the objective to provide medium to longterm capital appreciation, by investing predominantly in adiversified portfolio of equity and equity related securities of top 100 companies as measured by market capitalization.

Investment Performance

Birla Sun Life Top 100 Fund - Growth S&P CNX Nifty

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Top 100 Fund...

Systematic Investment Plan (SIP)

Date of First Installment : November 01, 2005The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life Top

100 FundBirla Sun Life Top

100 FundS&P CNX NIFTY S&P CNX NIFTY

Value (Rs.) of SIP in Returns (%)*

Since Inception 51000 64977 66560 11.40 12.56

Last 3 years 36000 42190 44134 10.61 13.72

Last 1 year 12000 14657 15184 43.91 53.17

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Software 13.96Infosys Technologies Ltd. 7.03Tata Consultancy Services Ltd. 2.49Wipro Ltd. 2.23Polaris Software Lab Ltd. 2.21

Banks 11.62ICICI Bank Ltd. 2.94HDFC Bank Ltd. 2.86Axis Bank Ltd. 1.99State Bank of India 1.94Oriental Bank of Commerce 1.89

Industrial Capital Goods 9.65Bharat Heavy Electricals Ltd. 4.34Crompton Greaves Ltd. 2.90Bharat Electronics Ltd. 2.41

Consumer Non Durables 6.98ITC Ltd. 3.81Shree Renuka Sugars Ltd. 2.05Bajaj Hindustan Ltd. 1.12

Pharmaceuticals 6.19Cipla Ltd. 2.02Ranbaxy Laboratories Ltd. 1.51

Dr.Reddys Laboratories Ltd. 1.40Sun Pharmaceutical Industries Ltd. 1.27

Petroleum Products 6.08Reliance Industries Ltd. 6.08

Construction Project 5.36Larsen & Toubro Ltd. 3.27Nagarjuna Construction Company Ltd. 2.09

Finance 4.96Shriram Transport Finance Company Ltd. 3.11HDFC Ltd. 1.85

Auto 4.87Tata Motors Ltd. 3.23Mahindra & Mahindra Ltd. 1.64

Gas 4.25GAIL India Ltd. 2.18Gujarat State Petronet Ltd 2.06

Construction 3.93Housing Development & Infrastructure Ltd 2.36IVRCL Infrastructures & Projects Ltd. 1.58

Oil 3.04Oil & Natural Gas Corporation Ltd. 3.04

Telecom-Services 2.76Bharti Airtel Ltd. 2.76

Power 2.15PTC India Ltd 2.15

Non - Ferrous Metals 1.96Hindalco Industries Ltd. 1.02Sterlite Industries (India) Ltd. 0.94

Cement 1.60UltraTech Cement Ltd. 1.60

Ferrous Metals 1.58Tata Steel Limited 1.58

Transportation 1.27The Great Eastern Shipping Company Ltd 1.27

Cash & Cash Equivalents 3.50

Net receivables / payables 4.30

Total Net Assets 100.00

Portfolio & Asset Allocation

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Wealth

Creation

Solutions

CRISIL~CPR 2^^

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

30

71.52

6.51

17.02

70.07

6.15

18.44

0

10

20

30

40

50

60

70

80

1 Year 3 Years Since Inception

Large Cap Oriented Equity Schemes (31 Schemes), 2 Yrs ended 31-Dec-09

Birla Sun Life Top 100 Fund

Page 31: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Birla Sun Life Buy India Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 12, 2007Total Experience : 15 yearsDate of inception : January 15, 2000Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 22.22(Payout, Reinvestment & Sweep)Growth : 34.61

Benchmark : BSE 200Average AUM : Rs. 52.39 Crores

Entry Load : Nil

Exit Load** : 0.50% if redeemed / switched out within 7 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 33.82%##Sharpe Ratio : 0.10

Beta : 0.81

Mr. Ajay Garg

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

A multi-sector open-ended growth scheme with the objective of long term growth of capital, through a portfolio with a target allocation of 100%equity, focusing on investing in businesses that are driven by India's large population and inherent consumption patterns. The focus of thescheme will be in the consumer and healthcare sectors.

Investment Objective

Investment Performance

Birla Sun Life Buy India Fund - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Buy India Fund...

Systematic Investment Plan (SIP)

Date of First Installment : March 01, 2000The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Buy India FundBirla Sun Life

Buy India FundBSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Since Inception 119000 355074 431599 20.92 24.57

Last 5 years 60000 87163 89015 14.94 15.80

Last 3 years 36000 43963 47099 13.45 18.30

Last 1 year 12000 15548 16121 59.66 70.02

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Consumer Non Durables 18.75E.I.D. Parry (India) Ltd. 4.73Tata Tea Ltd. 3.30United Spirits Ltd. 3.12United Breweries Holdings Ltd. 2.82Radico Khaitan Ltd. 2.51ITC Ltd. 2.26

Banks 15.79State Bank of India 4.10ICICI Bank Ltd. 3.76ING Vysya Bank Ltd. 3.03Axis Bank Ltd. 2.51Kotak Mahindra Bank Ltd. 2.40

Pharmaceuticals 10.92Aventis Pharma Ltd. 5.52Glaxosmithkline Pharmaceuticals Ltd. 5.40

Finance 7.10HDFC Ltd. 4.31India Infoline Ltd. 2.79

Auto Ancillaries 7.08Sundaram-Clayton Ltd. 3.51

Bosch Ltd. 2.52

MRF Ltd. 1.05

Auto 5.97Maruti Suzuki India Ltd. 3.02

Mahindra & Mahindra Ltd. 2.95

Hotels 5.36Taj GVK Hotels & Resorts Ltd. 1.88

Asian Hotels Ltd. 1.80

Indian Hotels Company Limited 1.68

Media & Entertainment 5.31PVR Ltd. 2.32

Television Eighteen India Ltd. 1.23

UTV Software Communications Ltd. 0.88

Television Eighteen India Ltd Partly Paid 0.68

D.B. Corp Ltd. 0.19

Magnasound India Ltd. ** #

Gas 5.01Indraprastha Gas Ltd. 5.01

Pesticides 4.26Rallis India Ltd. 4.26

Transportation 4.22Jet Airways India Ltd. 2.80Cox & Kings (India) Ltd. 1.42

Telecom-Services 2.00Bharti Airtel Ltd. 2.00

Construction 1.83Ackruti City Limited 1.83

Retailing 0.84Trent Ltd. - Warrants** 0.84

Cash & Cash Equivalents 1.63

Net receivables / payables 3.94

Total Net Assets 100.00

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 0.84%# Indicates less than 0.01

Wealth

Creation

Solutions

31

88.32

7.19

21.0413.15

86.87

6.89

18.9212.34

0

20

40

60

80

100

1 Year 3 Years 5 Years Since Inception

CRISIL~CPR 2^^

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Diversified Equity Schemes (76 Schemes), 2 Yrs ended 31-Dec-09

Birla Sun Life Buy India Fund

Page 32: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life MNC Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 15 yearsDate of inception : December 27, 1999Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working daysissuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 72.55(Payout, Reinvestment & Sweep)Growth : 160.07

Benchmark : S & P CNX MNCAverage AUM : Rs. 191.01 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 27.23%##Sharpe Ratio : 0.16

Beta : 0.84

Mr. Ajay Garg

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended growth scheme with the objective to achieve long-term growth of capital at relatively moderate levels of risk

by making investments in securities of multi-national companies through a research based investment approach.

Investment Performance

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life MNC Fund...

Systematic Investment Plan (SIP)

Date of First Installment : January 01, 2000The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

MNC FundBirla Sun Life

MNC FundS & P CNX MNC S & P CNX MNC

Value (Rs.) of SIP in Returns (%)*

Since Inception 121000 285487 388902 16.23 21.90

Last 5 years 60000 89767 91892 16.14 17.10

Last 3 years 36000 47282 49808 18.57 22.32

Last 1 year 12000 15556 16679 59.79 80.28

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Pharmaceuticals 17.15

Pfizer Ltd. 5.79

Fulford (India) Ltd. 4.46

Glaxosmithkline Pharmaceuticals Ltd. 3.71

Wyeth Ltd. 3.20

Consumer Non Durables 15.53

Glaxosmithkline Consumer Healthcare Ltd. 4.39

Colgate-Palmolive (India) Ltd. 3.31

Kansai Nerolac Paints Ltd. 3.06

ITC Ltd. 2.44

Procter&Gamble Hygiene&Health Care Ltd. 2.33

Visakha Aqua Farms Ltd** #

Industrial Capital Goods 13.57

Honeywell Automation India Ltd. 4.04

Alstom Projects India Ltd. 2.85

Areva T&D India Ltd. 2.57

Siemens Ltd. 2.13

ABB Ltd. 1.98

Finance 10.69

CRISIL Ltd. 6.67

ICRA Ltd. 4.02

Banks 9.66

Yes Bank Ltd. 4.86

ING Vysya Bank Ltd. 4.80

Auto Ancillaries 8.05

Bosch Ltd. 3.62

Wabco TVS India Ltd 2.78

Federal-Mogul Goetze (India) Ltd. 1.64

Industrial Products 6.85

Cummins (India) Ltd. 5.71

FAG Bearings India Ltd. 1.13

Gas 5.89

Gujarat Gas Company Ltd. 5.89

Software 4.60

Mphasis Ltd. 2.31

Oracle Financial Services Software Ltd. 2.29

Auto 4.07

Maruti Suzuki India Ltd. 4.07

Oil 2.23

Cairn India Ltd. 2.23

Construction 1.13

ITD Cementation India Ltd. 1.13

Paper 0.00

Jainpur Straw Board & Papers Ltd. ** #

Textiles 0.00

Sri Venkatesha Mills Ltd** #

Textiles - Synthetic 0.00

Sree Jayalakshmi Autospin Ltd.** #

Maruti Cottex Ltd** #

Cash & Cash Equivalents 1.19

Net receivables / payables -0.59

Total Net Assets 100.00

Portfolio & Asset Allocation

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is Nil.# Indicates less than 0.01

Wealth

Creation

Solutions

Birla Sun Life MNC Fund - Growth S&P CNX MNC

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

CRISIL~CPR 2^^

32

97.86

8.1319.49

15.32

101.80

8.4619.89

10.09

0

20

40

60

80

100

120

1 Year 3 Years 5 Years Since Inception

Diversified Equity Schemes (76 Schemes), 2 Yrs ended 31-Dec-09

Birla Sun Life MNC Fund

Page 33: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life Index Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : October 01,2007Total Experience : 15 yearsDate of inception : September 18, 2002Nature of the scheme : An Open-ended Index Linked

Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 Working daysissuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : Not Available Plan (SWP)Systematic Transfer : Not AvailablePlan (STP)

Dividend : 18.80(Payout, Reinvestment & Sweep)Growth : 48.59

Benchmark : S&P CNX NIFTYAverage AUM : Rs. 31.20 Crores

Entry Load : Nil

Exit Load** : 0.50% if redeemed / switched out within 7 days from the date of allotment

Standard Deviation : 36.34%##Sharpe Ratio : 0.04

Beta : 0.98

Mr. Ajay Garg

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended index-linked growth scheme with the objective to generate returns commensurate with the performance of Nifty subject totracking errors.

Investment Performance

% R

etur

ns

Birla Sun Life Index Fund - Growth S&P CNX NiftyPast performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Index Fund...

Systematic Investment Plan (SIP)

Date of First Installment : October 1, 2002The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Index FundBirla Sun Life

Index FundS&P CNX NIFTY S&P CNX NIFTY

Value (Rs.) of SIP in Returns (%)*

Since Inception 88000 186008 180681 19.99 19.21

Last 5 years 60000 85135 83430 13.98 13.16

Last 3 years 36000 42190 41797 10.61 9.96

Last 1 year 12000 14657 14593 43.91 42.81

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Banks 14.03ICICI Bank Ltd. 5.60HDFC Bank Ltd. 3.36State Bank of India 2.94Axis Bank Ltd. 1.47Punjab National Bank 0.67

Petroleum Products 10.99Reliance Industries Ltd. 10.61Bharat Petroleum Corporation Ltd. 0.38

Software 10.25Infosys Technologies Ltd. 7.10Tata Consultancy Services Ltd. 1.87Wipro Ltd. 0.90HCL Technologies Ltd. 0.39

Construction Project 5.16Larsen & Toubro Ltd. 5.16

Finance 4.97Housing Development Finance Corp Ltd. 3.61IDFC Ltd. 0.84Reliance Capital Ltd. 0.52

Auto 4.13Mahindra & Mahindra Ltd. 1.22Tata Motors Ltd. 1.08Maruti Suzuki India Ltd. 1.04Hero Honda Motors Ltd. 0.79

Ferrous Metals 3.89Tata Steel Ltd. 2.05Jindal Steel & Power Ltd. 1.35Steel Authority of India Ltd. 0.49

Consumer Non Durables 3.79ITC Ltd. 3.79

Industrial Capital Goods 3.35Bharat Heavy Electricals Ltd. 2.02Siemens Ltd. 0.55ABB Ltd. 0.47Suzlon Energy Ltd. 0.32

Power 3.14Tata Power Company Ltd. 1.26Reliance Infrastructure Ltd. 0.85NTPC Ltd. 0.57Power Grid Corporation of India Ltd. 0.25Reliance Power Ltd. 0.22

Telecom - Services 3.14Bharti Airtel Ltd. 2.00Reliance Communications Ltd. 0.61Idea Cellular Ltd. 0.53

Cement 2.93Grasim Industries Ltd. 1.06Jaiprakash Associates Ltd. 0.89ACC Ltd. 0.51Ambuja Cements Ltd. 0.48

Non - Ferrous Metals 2.65Sterlite Industries India Ltd. 1.72Hindalco Industries Ltd. 0.93

Oil 2.10Oil & Natural Gas Corporation Ltd. 1.55Cairn India Ltd. 0.56

Pharmaceuticals 1.90Cipla Ltd. 0.92Sun Pharmaceutical Industries Ltd. 0.60Ranbaxy Laboratories Ltd. 0.37

Diversified 1.44Hindustan Unilever Ltd. 1.44

Construction 1.15DLF Ltd. 0.58Unitech Ltd. 0.58

Gas 0.96GAIL (India) Ltd. 0.96

Future and Options 25.21CNX Nifty Future Feb 09 25.21

Cash & Cash Equivalents 21.94

Net receivables / payables -27.14

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

33

69.01

5.31

18.2423.92

70.07

6.15

18.8724.64

0

10

20

30

40

50

60

70

80

1 Year 3 Years 5 Years Since Inception

Page 34: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life India Opportunities Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 12, 2007Total Experience : 10 yearsDate of inception : December 27, 1999Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 18.70(Payout, Reinvestment & Sweep)Growth : 48.60

Benchmark : S & P CNX 500Average AUM : Rs. 54.10 Crores

Entry Load : Nil

Exit Load** : 0.50% if redeemed / switched out within 7 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 35.69%##Sharpe Ratio : -0.21

Beta : 0.84

Mr. Atul Penkar

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended growth scheme with the objective to achieve superior long-term growth of capital by investing in shares of companies that doone or more of the following: Leverage India's intellectual capital for providing services, research and creative inputs; Seek to use current andimpending changes in patent laws / import tariffs / quotas to supply goods and services; Leverage India's lower labour costs for providing services and manufactured goods; Leverage India's large population of English speaking people for providing services.

Investment Performance

Birla Sun Life India Opportunities Fund - Growth S&P CNX 500

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life India Opportunities Fund...

Systematic Investment Plan (SIP)

Date of First Installment : January 01, 2000The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life India

Opportunities FundBirla Sun Life India Opportunities Fund

S & P CNX 500 S & P CNX 500

Value (Rs.) of SIP in Returns (%)*

Since Inception 121000 361487 292212 20.57 16.66

Last 5 years 60000 87096 76066 14.91 9.44

Last 3 years 36000 44595 44123 14.45 13.70

Last 1 year 12000 15734 17481 62.99 95.31

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Software 41.10

Infosys Technologies Ltd. 8.58

Tata Consultancy Services Ltd. 8.30

Wipro Ltd. 5.05

Infotech Enterprises Ltd. 4.24

MindTree Ltd. 3.18

Polaris Software Lab Ltd. 3.09

Sasken Communication Technologies Ltd. 2.58

HCL Technologies Ltd. 1.95

3i Infotech Ltd. 1.85

Core Projects & Technologies Ltd. 1.22

Patni Computer Systems Ltd. 0.83

Infinite Computer Solutions (India) Ltd. ** 0.23

Collabera Solutions Pvt. Ltd. ** #

Industrial Capital Goods 11.94

Honeywell Automation India Ltd. 5.47

Crompton Greaves Ltd. 4.23

AIA Engineering Ltd. 2.25

Petroleum Products 5.46

Reliance Industries Ltd. 5.46

Pharmaceuticals 5.28

Dr. Reddy's Laboratories Ltd. 2.12

Aurobindo Pharma Ltd. 1.90Aventis Pharma Ltd. 1.26

Hardware 5.09Allied Digital Services Ltd. 5.09

Industrial Products 4.85Cummins (India) Ltd. 2.95Sintex Industries Ltd. 1.89Sree Rama Polymers Ltd. ** #

Non - Ferrous Metals 3.50Sterlite Industries (India) Ltd. 2.12Hindustan Zinc Ltd. 1.38

Power 3.26KEC International Ltd. 3.26

Finance 2.84CRISIL Ltd. 2.84

Construction Project 2.54Voltas Ltd. 2.54

Auto Ancillaries 2.44Apollo Tyres Ltd. 2.44

Minerals/Mining 1.63Sesa Goa Ltd. 1.63

Telecom - Equipment & Accessories 1.52OnMobile Global Ltd. 1.52

Ferrous Metals 1.48Welspun Gujarat Stahl Rohren Ltd. 1.48

Paper 0.00Jainpur Straw Board & Papers Ltd. ** #

Media & Entertainment 0.00Magnasound India Ltd. ** #

Consumer Non Durables 0.00Oriqua Ltd ** #

Cash & Cash Equivalents 6.94

Net receivables / payables 0.13

Total Net Assets 100.00

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 0.23%# Indicates less than 0.01

Wealth

Creation

Solutions

34

119.09

-3.57

12.07 7.37

88.46

7.0018.65

13.04

-20

0

20

40

60

80

100

120

140

1 Year 3 Years 5 Years Since Inception

CRISIL~CPR 2^^

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

Birla Sun Life India Opportunities Fund - Plan BDiversified Equity Schemes (76 Schemes), 2 Yrs ended 31-Dec-09

Page 35: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun Life Dividend Yield Plus

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : November 30,2007Total Experience : 11 yearsDate of inception : February 26, 2003Nature of the scheme : An Open-ended Growth Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 13.34(Payout, Reinvestment & Sweep)Growth : 67.65

Benchmark : S & P CNX 500Average AUM : Rs. 352.63 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 33.44%##Sharpe Ratio : 0.37

Beta : 0.77

Mr. Ankit Sancheti

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended growth scheme with the objective to provide capital growth and income by investing primarily in a well-diversified portfolio ofdividend paying companies that have a relatively high dividend yield.

Investment Performance

Birla Sun Life Dividend Yield Plus - Growth S & P CNX 500

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Dividend Yield Plus...

Systematic Investment Plan (SIP)

Date of First Installment : March 01, 2003The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life

Dividend Yield PlusBirla Sun Life

Dividend Yield PlusS & P CNX 500 S & P CNX 500

Value (Rs.) of SIP in Returns (%)*

Since Inception 83000 169345 190158 20.29 23.60

Last 5 years 60000 87096 98722 14.91 20.04

Last 3 years 36000 44595 52493 14.45 26.16

Last 1 year 12000 15734 16374 62.99 74.64

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Consumer Non Durables 16.09Glaxosmithkline Consumer Healthcare Ltd. 3.59E.I.D. Parry (India) Ltd. 2.82Kansai Nerolac Paints Ltd. 2.15Procter & Gamble Hygiene & Health Care Ltd. 1.98Colgate - Palmolive (India) Ltd. 1.92ICI India Ltd. 1.44United Spirits Ltd. 1.07Berger Paints India Ltd. 0.98Goodricke Group Ltd. 0.14

Banks 14.64The South Indian Bank Ltd. 3.20Andhra Bank 3.06Corporation Bank 2.43Oriental Bank of Commerce 2.26Allahabad Bank 1.75The Jammu And Kashmir Bank Ltd 0.97ICICI Bank Ltd. 0.97

Pharmaceuticals 8.57Wyeth Ltd. 3.94Glaxosmithkline Pharmaceuticals Ltd. 3.28Pfizer Ltd. 1.35

Ferrous Metals 5.83Tata Steel Limited 2.17Tata Sponge Iron Ltd. 2.01PSL Ltd. 1.65

Power 5.82KEC International Ltd. 3.62Gujarat Industries Power Company Ltd. 2.20

Petroleum Products 5.44Castrol India Ltd. 2.18

Hindustan Petroleum Corporation Ltd. 1.93Indian Oil Corporation Ltd. 1.33

Finance 5.05Rural Electrification Corporation Ltd. 2.80India Infoline Ltd. 1.55LIC Housing Finance Ltd. 0.71

Industrial Products 4.16Cummins India Ltd. 2.95Cosmo Films Ltd. 0.95Kirloskar Brothers Ltd. 0.17ESAB India Ltd. 0.09

Gas 3.72Indraprastha Gas Ltd. 2.06GAIL India Ltd. 1.66

Industrial Capital Goods 3.60Apar Industries Ltd. 1.80Elecon Engineering Company Ltd. 0.92Thermax Ltd. 0.89

Paper 3.58Tamil Nadu Newsprint & Papers Ltd. 1.90Ballarpur Industries Ltd. 1.67

Oil 3.20Oil & Natural Gas Corporation Ltd. 3.20

Auto 3.06Bajaj Auto Ltd. 2.05Ashok Leyland Ltd. 1.02

Software 2.793i Infotech Ltd. 1.47

HCL Technologies Ltd. 1.00Sasken Communication Technologies Ltd. 0.33

Fertilisers 2.66Chambal Fertilisers and Chemicals Ltd. 1.81Tata Chemicals Ltd. 0.85

Consumer Durables 2.54Bajaj Electricals Ltd. 2.54

Media & Entertainment 1.42Jagran Prakashan Ltd. 1.42

Construction 0.93Indiabulls Real Estate Ltd. 0.93

Transportation 0.74Gateway Distriparks Ltd. 0.74

Cement 0.70Kesoram Industries Ltd. 0.70

Auto Ancillaries 0.67Goodyear India Ltd. 0.67

Diversified 0.64Hindustan Unilever Ltd. 0.64

Cash & Cash Equivalents 3.22

Net receivables / payables 0.92

Total Net Assets 100.00

Portfolio & Asset Allocation

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

CRISIL~CPR 2^^Birla Sun Life Dividend Yield Plus

Diversified Equity Schemes - Equity ( Schemes), 2 76 Yrs ended 31-Dec-09

����#Value Research Rating

Birla Sun Life Dividend Yield PlusEquity Diversified (155 Schemes), for 3 & 5 Years periods ending 31-Jan-10

Wealth

Creation

Solutions

35

89.09

16.0619.65

31.77

88.46

7.00

18.65

27.74

0

20

40

60

80

100

1 Year 3 Years 5 Years Since Inception

Page 36: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Birla Sun Life '95 Fund

Fund Manager :Mr. Nishit Dholakia

Managing Fund Since : June 18, 2009Total Experience : 12 years & 9 yearsDate of inception : February 10, 1995Natureof thescheme : An Open-ended Balanced Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 107.63(Payout, Reinvestment & Sweep)Growth : 261.56

Benchmark : CRISIL Balanced Fund IndexAverage AUM : Rs. 252.14 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Average Maturity : –Standard Deviation : 28.25%

##Sharpe Ratio : 0.34

Mr. Satyabrata Mohanty &

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Investment Style Box

An open-ended balanced scheme with the objective of long term growth of capital and current income, through a portfolio of equity and fixedincome securities

Government Bond 15.6907.02% CGL 2016 15.69 Sovereign

Banks 9.05ICICI Bank Ltd. 2.82Axis Bank Ltd. 2.30Allahabad Bank 2.03HDFC Bank Ltd. 1.89

Consumer Non Durables 7.64Nestle India Ltd. 1.64ITC Ltd. 1.55Dabur India Ltd. 1.09Marico Ltd. 1.08Godrej Consumer Products Ltd. 0.99United Breweries Holdings Ltd. 0.87Kansai Nerolac Paints Ltd. 0.42

Software 6.24Infosys Technologies Ltd. 2.48HCL Technologies Ltd. 1.39Wipro Ltd. 1.35Everonn Education Ltd. 0.79Infinite Computer Solutions (India) Ltd.** 0.24

Power 5.67Torrent Power Ltd. 1.45KSK Energy Ventures Ltd. 1.19Kalpataru Power Transmission Ltd. 1.04KEC International Ltd. 0.69Jyoti Structures Ltd. 0.67GVK Power & Infrastructure Ltd. 0.63

Pharmaceuticals 4.66Lupin Ltd. 1.42Aurobindo Pharma Ltd 1.08Aventis Pharma Ltd. 0.92Sun Pharmaceutical Industries Ltd. 0.44Dr.Reddys Laboratories Ltd. 0.41Divis Laboratories Ltd. 0.39

Industrial Capital Goods 4.22Crompton Greaves Ltd. 1.60Thermax Ltd. 1.58AIA Engineering Ltd. 0.69Honeywell Automation India Ltd. 0.36

Finance 4.00Shriram Transport Finance Company Ltd. 1.48Housing Development Finance Corporation Ltd. 1.05India Infoline Ltd. 0.95LIC Housing Finance Ltd. 0.53

Pesticides 3.31Rallis India Ltd. 3.31

Retailing 3.18Trent Ltd. 3.18

PSU/PFI Bonds/Banks 2.99IDBI Bank Ltd.** 2.99 AA+

Construction Projects 2.64Voltas Ltd. 1.26Lanco Infratech Ltd. 0.70Larsen & Toubro Ltd. 0.68

Gas 2.64Gujarat Gas Company Ltd. 1.17GAIL India Ltd. 0.71Indraprastha Gas Ltd. 0.40Gujarat State Petronet Ltd 0.36

Non - Ferrous Metals 2.31Hindustan Zinc Ltd. 1.56Sterlite Industries (India) Ltd. 0.75

Petroleum Products 2.30Reliance Industries Ltd. 2.30

Ferrous Metals 2.01Tata Steel Ltd. 1.37Steel Authority of India Ltd. 0.64

Minerals/Mining 1.85Nava Bharat Ventures Ltd. 1.50Sesa Goa Ltd. 0.35

Consumer Durables 1.13Bajaj Electricals Ltd. 1.13

Trading 0.89Adani Enterprises Ltd. 0.89

Transportation 0.82Cox & Kings (India) Ltd. 0.82

Cement 0.69Jaiprakash Associates Ltd. 0.69

Construction 0.68Patel Engineering Ltd. 0.35Ackruti City Ltd. 0.32

Industrial Products 0.66Max India Ltd. 0.66

Media & Entertainment 0.42ETC Networks Ltd. 0.42Magnasound India Ltd. ** #

Diversified 0.33Bombay Burmah Trading Corporation Ltd. 0.33

Cash & Current Assets 13.97

Total Net Assets 100.00

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 3.23%# Indicates less than 0.01

Note:Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 year history of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1year&CAGRforperiod1yearor more. When benchmark returnsare not available, they have not been shown.

% R

etur

ns

Birla Sun Life 95 Fund - Growth Crisil Balanced Fund Index

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

#����Value Research Rating

Hybrid Equity-Oriented (29 Schemes),for 3 & 5 years periods ending 31-Jan-10Birla Sun Life ‘95 FundBirla Sun Life ‘95 Fund

CRISIL~CPR 2^^

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life '95 Fund...

Date of First Installment : April 1, 1995The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Since Inception 178000 436339 1516690 11.24 25.65

Last 5 years 60000 81379 95264 12.16 18.57

Last 3 years 36000 42162 47554 10.56 18.98

Last 1 year 12000 13780 15129 28.90 52.20

Consistent CPR Performer- Balanced (14 Schemes), 5 years ended 31-Dec-09

Birla Sun Life ‘95 FundCRISIL~CPR 2^^

Wealth

Creation

Solutions

Value Blend Growth Size

Large

Mid

Small

Investment Style

Fund Details

Systematic Investment Plan (SIP)

Portfolio & Asset Allocation

Investment Performance Rating Profile

Investment Objective

InvestmentPeriod

TotalInvestment

(Rs.) CRISIL Balanced Fund Index

Birla Sun Life '95 Fund

CRISIL Balanced Fund Index

Value (Rs.) of SIP in Returns (%)*

Birla Sun Life '95 Fund

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

36

71.31

13.33

20.9524.35

45.82

7.8714.66

0

10

20

30

40

50

60

70

80

1 Year 3 Years 5 Years Since Inception2.99%

13.97%

15.69%

67.35%

AA

Cash & Current

Assets

Sovereign

Other

Hybrid Equity - Oriented (19 Schemes), 2 years ended 31-Dec-09

Page 37: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Birla Sun Life Freedom FundAs on January 31, 2010

Investment Style Box

Value Blend Growth Size

Large

Mid

Small

Investment Style

Fund Manager :Mr. Vineet Maloo

Managing Fund Since : April 20, 2009Total Experience : 10 years & 5 yearsDate of inception : October 12, 1999Natureof thescheme : AnOpen-ended Balanced Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 17.47(Payout, Reinvestment & Sweep)Growth : 31.54

Benchmark : CRISIL Balanced Fund IndexAverage AUM : Rs. 185.38 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment

Average Maturity : –Standard Deviation : 19.79%

##Sharpe Ratio :

Mr. Maneesh Dangi &

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

OtherParameter

(As on January 29, 2010)

**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

0.0023

Note:Standard Deviation & Sharpe Ratio are calculated on Annualised basis using 3 yearhistory of monthly returns, source: MFI Explorer.##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

An open-ended balanced scheme with an objective to balance income requirements with growth of capital through a balance mix of investmentsin equity and debt at relatively moderate levels of risks through a diversified research based investment approach.

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than1 year & CAGR for period 1 year or more. When benchmark returns are not available, they have not been shown.

% R

etur

ns

Birla Sun Life Freedom Fund - Growth Crisil Balanced Fund Index

Banks 10.03ICICI Bank Ltd. 3.35HDFC Bank Ltd. 2.70State Bank of India 1.92Axis Bank Ltd. 1.39Andhra Bank 0.35Punjab National Bank 0.32

Petroleum Products 8.58Reliance Industries Ltd. 6.68Bharat Petroleum Corporation Ltd. 0.95Hindustan Petroleum Corporation Ltd. 0.95

Software 6.49Infosys Technologies Ltd. 4.08Tata Consultancy Services Ltd. 1.44Wipro Ltd. 0.70HCL Technologies Ltd. 0.27Collabera Solutions Pvt. Ltd. ** #

Ferrous Metals 5.13Tata Steel Ltd. 2.12Jindal Steel & Power Ltd. 1.15Steel Authority of India Ltd. 0.93Welspun Gujarat Stahl Rohren Ltd. 0.62Tata Metaliks Ltd. 0.31

Construction Project 4.83Larsen & Toubro Ltd. 3.09Nagarjuna Construction Company Ltd. 1.74

Cement 4.26Grasim Industries Ltd. 1.97Kesoram Industries Ltd. 0.81Mangalam Cement Ltd. 0.80Ambuja Cements Ltd. 0.36The India Cements Ltd. 0.33

Telecom-Services 4.24Bharti Airtel Ltd. 3.17Reliance Communications Ltd. 0.65Idea Cellular Ltd. 0.42

Finance 4.17Housing Development Finance Corporation Ltd. 3.08Shriram Transport Finance Company Ltd. 0.58Reliance Capital Ltd. 0.33Infrastructure Development Finance Company Ltd. 0.18

Industrial Capital Goods 3.12Bharat Heavy Electricals Ltd. 1.49Suzlon Energy Ltd. 0.83ABB Ltd. 0.44Siemens Ltd. 0.36

Oil 3.11Cairn India Ltd. 1.66Oil & Natural Gas Corporation Ltd. 1.45

Non - Ferrous Metals 2.85Hindustan Zinc Ltd. 1.45

Sterlite Industries (India) Ltd. 0.70Hindalco Industries Ltd. 0.70

Power 2.71Tata Power Company Ltd. 0.99NTPC Ltd. 0.67Reliance Infrastructure Ltd. 0.52Power Grid Corporation of India Ltd. 0.47Kalpataru Power Transmission Ltd. 0.06

Consumer Non Durables 2.41ITC Ltd. 1.94ICI India Ltd. 0.46

Auto 2.19Tata Motors Ltd. 0.98Hero Honda Motors Ltd. 0.59Maruti Suzuki India Ltd. 0.42Mahindra & Mahindra Ltd. 0.19

Gas 1.79Gujarat State Petronet Ltd. 1.15GAIL India Ltd. 0.64

Government Bond 1.7707.61% OIL COMP GOI BONDS 2015 1.77 Sovereign

Minerals/Mining 1.34Gujarat NRE Coke Ltd. 0.73Sesa Goa Ltd. 0.61

Pharmaceuticals 1.24Cipla Ltd. 0.62Sun Pharmaceutical Industries Ltd. 0.60Ranbaxy Laboratories Ltd. 0.02

Consumer Durables 0.99Bajaj Electricals Ltd. 0.99

Diversified 0.44Hindustan Unilever Ltd. 0.44

PSU/PFI Bonds/Banks 0.27HDFC Bank Ltd. ** 0.27 AAA

Construction 0.15Unitech Ltd. 0.15

IT Consulting & Services 0.00Globsyn Technologies Ltd. ** #

Future and Options -18.18Indial Oil Corporation Futures February 2010 1.03CNX Nifty Futures February 2010 -19.21

Cash & Current Assets 46.06

Total Net Assets 100.00

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Freedom Fund...

Date of First Installment : November 1, 1999The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Since Inception 123000 264435 261152 14.27 14.04

Last 5 years 60000 81379 73287 12.16 7.94

Last 3 years 36000 42162 38277 10.56 4.03

Last 1 year 12000 13780 12685 28.90 10.86

Wealth

Creation

Solutions

Fund Details

InvestmentPeriod

TotalInvestment

(Rs.) Birla Sun LifeFreedom Fund

Birla Sun LifeFreedom Fund

CRISIL Balanced Fund Index

CRISIL Balanced Fund Index

Value (Rs.) of SIP in Returns (%)*

Issuer % to Net RatingAssets

Issuer % to Net RatingAssets

Investment Objective

Systematic Investment Plan (SIP)

Investment Performance Rating Profile

Portfolio & Asset Allocation

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 0.27%# Indicates less than 0.01

37

22.55

3.83

12.55 11.79

45.82

7.87

14.66

0

5

10

15

20

25

30

35

40

45

50

1 Year 3 Years 5 Years Since Inception 0.27%

1.77%

46.06%

51.90%

AAA

Sovereign

Cash & Current

Assets

Other

Page 38: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Birla Sun Life Asset Allocation Fund

Investment Style Box

Credit Quality

High Mid Low Interest rate sensitivity

High

Mid

Low

Fund Manager :Managing Fund Since : June 18, 2009Total Experience : 12 yearsDate of inception : February 24, 2004Nature of the scheme : An Open-ended Fund of Funds

Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issued

Aggressive PlanDividend : 30.2288(Payout & Reinvestment)Growth : 30.2288Conservative PlanDividend : 19.3144(Payout & Reinvestment)Growth : 19.3144Moderate PlanDividend : 25.7490(Payout & Reinvestment)Growth : 25.7490

BenchmarkAggressive Plan : S&P CNX NIFTYModerate Plan : CRISIL Balanced Fund IndexConservative Plan : CRISIL MIP Blended IndexAverage AUMAggressive Plan : Rs. 10.93 CroresConservative Plan : Rs. 6.17 Crores

Entry Load : NilExit Load : Nil

Standard DeviationAggressive Plan : 25.34%Conservative Plan : 7.20%

Mr. Satyabrata Mohanty

Key Features

Plans / Options & NAV

:

Load Structure

Other Parameter

(As on January 29, 2010)

Moderate Plan Rs. 5.53 Crores

Moderate Plan : 18.95%

Note:Standard Deviation is calculated on annualised basis using 1 year history of monthlyreturns, source: MFI Explorer

An open-ended Fund of Funds scheme with the objective to provide income and capital appreciation along with diversification by investing in abasket of debt and equity Mutual Fund schemes in line with the risk profile of the investors.

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

Birla Sun Life AAF Aggressive Plan - Growth S & P CNX Nifty

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

Birla Sun Life AAF Conservative Plan - Growth Crisil MIP Blended Index

Past performance may or may not be sustained in future. Returns are in % and absolute returns forperiod less than 1 year & CAGR for period 1 year or more.

Birla Sun Life AAF Moderate Plan - Growth Crisil Balanced Fund Index

% R

etur

ns

% R

etur

ns

% R

etur

ns

Mutual Fund Units 72.52Birla Sun Life Midcap Fund - Growth 16.63Birla Sun Life Dynamic Bond Fund - Growth 16.08Birla Sun Life Index Fund - Growth 14.45Birla Sun Life Income Plus Fund - Growth 8.37Birla Sun Life India Opportunities Fund - Growth 5.81Birla Sun Life MNC Fund - Growth 5.77Birla Sun Life Income Fund - Growth 2.83Birla Sun Life Short Term Fund - Growth 2.56

Cash & Cash Equivalents 29.49

Net receivables / payables -2.00

Total Net Assets 100.00

Mutual Fund Units 85.80Birla Sun Life Midcap Fund - Growth 16.57Birla Sun Life MNC Fund - Growth 14.41Birla Sun Life Advantage Fund - Growth 14.14Birla Sun Life India Opportunities Fund 14.14Birla Sun Life Index Fund - Growth 13.13Birla Sun Life Dynamic Bond Fund - Growth 6.29Birla Sun Life Income Fund - Growth 3.77Birla Sun Life Short Term Fund - Growth 2.69Birla Sun Life Gilt Plus PF Plan - Growth 0.64

Cash & Cash Equivalents 14.79

Net receivables / payables -0.59

Total Net Assets 100.00

Mutual Fund Units 64.49Birla Sun Life Short Term Fund - Growth 15.44Birla Sun Life Income Plus Fund - Growth 15.12Birla Sun Life Dynamic Bond Fund - Growth 14.16Birla Sun Life Index Fund - Growth 4.52Birla Sun Life India Opportunities Fund - Growth 4.29Birla Sun Life MNC Fund - Growth 4.28Birla Sun Life Income Fund - Growth 4.04Birla Sun Life Midcap Fund - Growth 2.64

Cash & Cash Equivalents 34.11

Net receivables / payables 1.40

Total Net Assets 100.00

(Past performance is no guarantee of future results.) for ranking methodology please refer page 51

����#Value Research Rating

Hybrid: Debt-oriented(18 Schemes),for 3 & 5 years periods ended 31-Jan-10

Birla Sun Life AAF - Conservative

Winner of&Best Fund - 3 yrs performance Lipper Awards India 2009

Mixed Asset INR Balanced, (7 schemes) 3 Yrs Performance (2005-2008)Birla Sun Life Asset Allocation Fund - Growth

9

Wealth

Creation

Solutions

Fund Details

Investment Objective

Investment Performance - Moderate PlanInvestment Performance - Aggressive Plan

Investment Performance - Conservative Plan

Portfolio & Asset Allocation - Moderate PlanPortfolio & Asset Allocation - Aggressive Plan

Portfolio & Asset Allocation - Conservative Plan

Issuer % to Net Assets Issuer % to Net Assets

Issuer % to Net Assets

����#Value Research Rating

Equity Diversified(155 Schemes),for 3 & 5 years periods ended 31-Jan-10

Birla Sun Life AAF - Aggressive

38

71.74

12.90

20.80 20.49

70.07

6.15

18.87 18.31

0

10

20

30

40

50

60

70

80

1 Year 3 Years 5 Years Since Inception

50.41

12.56

17.55 17.28

45.82

7.87

14.66 13.67

0

10

20

30

40

50

60

1 Year 3 Years 5 Years Since Inception

22.40

10.7211.99 11.73

13.50

7.408.21

7.30

0

5

10

15

20

25

1 Year 3 Years 5 Years Since Inception

Page 39: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

As on January 31, 2010

Investment Objective

Birla Sun LifeSpecial Situations Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 02, 2008Total Experience : 19 yearsDate of inception : January 31, 2008Nature of the scheme : An Open-ended Diversified

Equity Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 business days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 9.26(Payout, Reinvestment & Sweep)Growth : 9.26

Benchmark : BSE 200Average AUM : Rs. 589.53 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 38.82%##Sharpe Ratio : 1.95

Beta : 0.91

Mr. Sanjay Chawla

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis.fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

The

An open-ended diversified equity scheme with an objective of the scheme is to generate long-term growth of capital by investing in a portfolioof equity and equity related securities. The Scheme would follow an investment strategy that would take advantage of Special Situations &Contrarian investment style.

Investment Performance

Birla Sun Life Special Situations Fund - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life Special Situations Fund...

Systematic Investment Plan (SIP)

Date of First Installment : April 01, 2008The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation ofreturns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life Special

Situations FundBirla Sun Life Special

Situations FundBSE 200 BSE 200

Value (Rs.) of SIP in Returns (%)*

Since Inception 22000 28976 28653 32.05 30.62

Last 1 year 12000 15548 15495 59.66 58.71

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Power 10.16Tata Power Company Ltd. 3.79PTC India Ltd. 2.69Reliance Infrastructure Ltd. 2.23CESC Ltd. 1.44

Banks 9.27ICICI Bank Ltd. 4.83HDFC Bank Ltd. 4.44

Software 8.86Oracle Financial Services Software Ltd. 3.55Patni Computer Systems Ltd. 2.96Core Projects & Technologies Ltd. 2.36

Industrial Capital Goods 6.80Crompton Greaves Ltd. 4.34Bharat Heavy Electricals Ltd. 1.75Areva T&D India Ltd. 0.72

Industrial Products 6.65Sintex Industries Ltd. 3.20Jain Irrigation Systems Ltd. 1.99Bharat Forge Ltd. 1.46

Non - Ferrous Metals 6.30Sterlite Industries (India) Ltd. 3.62Hindalco Industries Ltd. 2.67

Consumer Non Durables 5.75Triveni Engineering & Industries Ltd. 3.09

Dabur India Ltd. 2.66

Petroleum Products 5.32Reliance Industries Ltd. 5.32

Pharmaceuticals 4.73Ranbaxy Laboratories Ltd. 4.73

Finance 3.99Shriram Transport Finance Company Ltd. 3.99

Auto 3.60Tata Motors Ltd. 2.21Mahindra & Mahindra Ltd. 1.39

Media & Entertainment 2.95Balaji Telefilms Ltd. 1.77Television Eighteen India Ltd. 0.97Television Eighteen India Ltd Partly Paid 0.21

Diversified 2.70Aditya Birla Nuvo Ltd. 2.70

Cement 2.61Century Textiles and Industries Ltd. 1.86UltraTech Cement Ltd. 0.75

Ferrous Metals 2.39Welspun Gujarat Stahl Rohren Ltd. 2.39

Telecom - Equipment & Accessories 2.31OnMobile Global Ltd. 2.31

Paper 2.27

Ballarpur Industries Ltd. 2.27

Construction Project 2.04

Punj Lloyd Ltd. 2.04

Textile Products 1.90

Raymond Ltd. 1.90

Hardware 1.77

Allied Digital Services Ltd. 1.77

Chemicals 1.72

Solar Industries India Ltd. 1.72

Minerals/Mining 1.36

Sesa Goa Ltd. 1.36

Auto Ancillaries 0.77

Goodyear India Ltd. 0.77

Cash & Cash Equivalents 3.63

Net receivables / payables 0.16

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

79.93

-3.78

86.87

-4.56-20

0

20

40

60

80

100

1 Year

Since Inception

39

Page 40: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Investment ObjectiveFund Details

Birla Sun LifeCommodity Equities Fund

Fund Manager :Mr. Vineet Maloo

Managing Fund Since : Since InceptionTotal Experience : 11 years / 5 YearsDate of inception : November 07, 2008Nature of the scheme : An Open-ended Growth Scheme

Default option : Default Plan: Retail PlanDefault Option: GrowthDefault Facility: Dividend Reinvestment

Retail PlanFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Institutional PlanFresh Purchase : Rs. 5,00,00,000/-Additional Purchase : Rs. 10000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Global Agri PlanRetail PlanDividend : 14.14(Payout, Reinvestment & Sweep)Growth : 14.14Global Multi Commodity PlanRetail PlanDividend : 11.90(Payout, Reinvestment & Sweep)Growth : 11.90Global Precious Metals PlanRetail PlanDividend : 11.15(Payout, Reinvestment & Sweep)Growth : 11.15

Benchmark (for all plans) : Global Agri business indexMSCI World indexDow Jones Precious Metals Index

Average AUMGlobal Agri Plan : Rs. 7.48 CroresGlobal Multi Commodity Plan : Rs. 13.20 CroresGlobal Precious Metals Plan : Rs. 2.88 Crores

Entry Load : Nil

Exit Load** : 3% if redeemed / switched out within 30 days from the date of allotment. For redemption/switch-out of units after 30 days but before 365 days from the date of allotment: 1.00% of applicable NAV. For redemption/switch-out of units after 365 days from the date of allotment: Nil.**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Global Agri PlanStandard Deviation : 18.10%

##Sharpe Ratio : 1.81Beta : 0.49Global Multi Commodity PlanStandard Deviation : 16.18%

##Sharpe Ratio : 0.82Beta : 0.31Global Precious Metals PlanStandard Deviation : 30.94%

##Sharpe Ratio : 0.20Beta : 0.63

Mr. Ankit Sancheti and

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

An Open ended Growth Scheme with the objective to offer long term growth of capital, by investing in (1) stocks of commodity companies, i.e.,companies engaged in or focusing on the specified commodity business and/or (2) overseas mutual fund scheme(s), that have similarinvestment objectives. These securities could be issued in India or overseas.

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis. The fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

Investment Performance(Global Multi Commodity Plan)

Investment Performance(Global Agri Plan)

Investment Performance(Global Precious Metals Plan)

Birla Sun Life Commodity Equities Fund - Global Agri Plan Retail - Growth

Global Agri business index Birla Sun Life Commodity Equities Fund - Global Multi commodity - Retail Growth

MSCI World indexBirla Sun Life Commodity Equities Fund - Global Precious Metal - Retail Growth

Dow Jones Precious Metal Index

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year.

Portfolio & Asset Allocation (Global Multi Commodity Plan)

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Energy 31.75Occidental Petroleum Corp 3.68Transocean Ltd 3.58Chevron Corp 3.51Apache Corp 3.15Anadarko Petroleum Corp 3.06Schlumberger Ltd 3.02Chesapeake Energy Corp 2.99Noble Corp 2.89Halliburton Co 2.89Petroleo Brasileiro SA 2.97

Agriculture 23.09Potash Corp of Saskatchewan Inc 3.68Deere & Co 2.50Agrium Inc 2.45Mosaic Co 2.44Terra Industries Inc 2.36CF Industries Holdings Inc 2.33Bunge Ltd 2.23Cosan Ltd 1.92

FMC Corp 1.75Yara International ASA 1.43

Industrial metal 18.54Freeport-McMoRan Copper & Gold Inc 2.35Vale SA 1.65Cliffs Natural Resources Inc 1.54Kazakhmys PLC 1.79Vedanta Resources PLC 1.73Xstrata PLC 1.73Anglo American PLC 1.52ArcelorMittal 3.41First Quantum Minerals Ltd 1.54Teck Resources Ltd 1.28

Precious metal 16.80Goldcorp Inc 2.03Newmont Mining Corp 2.03Agnico-Eagle Mines Ltd 1.89Barrick Gold Corp 1.83Silver Wheaton Corp 1.77

Portfolio & Asset Allocation (Global Precious Metals Plan)

Issuer % to NetAssets

Issuer % to NetAssets

Foreign Equity 90.98Barrick Gold Corp 5.31

Goldcorp Inc 4.47

Newmont Mining Corp 4.13

Hecla Mining Co 3.55

Kinross Gold Corp 3.54

Agnico-Eagle Mines Ltd 3.48

IAMGOLD Corp 3.40

Eldorado Gold Corp 3.38

Golden Star Resources Ltd 3.37

Randgold Resources Ltd 3.22

Silver Wheaton Corp 3.19

Yamana Gold Inc 3.10

Gold Fields Ltd 3.10

Pan American Silver Corp 2.91

Cia de Minas Buenaventura SA 2.83

Northgate Minerals Corp 2.82

Royal Gold Inc 2.74

AngloGold Ashanti Ltd 2.73

Harmony Gold Mining Co Ltd 2.68

Aquarius Platinum Ltd 3.42

Petropavlovsk Plc 2.58

Johnson Matthey PLC 2.23

Newcrest Mining Ltd 2.50

Lihir Gold Ltd 2.41

PanAust Ltd 1.73

Centerra Gold Inc 3.39

Gammon Gold Inc 3.00

Impala Platinum Holdings Ltd 3.44

Umicore 2.32

Cash & Cash Equivalents 8.52

Net receivables / payables 0.50

Total Net Assets 100.00

Kinross Gold Corp 1.65Hecla Mining Co 1.55IAMGOLD Corp 1.49Randgold Resources Ltd 1.28Yamana Gold Inc 1.27

Water 3.71ITT Corp 0.49Pall Corp 0.43IDEX Corp 0.41Pentair Inc 0.39United Utilities Group PLC 0.41Cia de Saneamento Basico do Estado de Sao Paulo 0.48Geberit AG 0.63Veolia Environnement 0.48

Cash & Cash Equivalents 9.68

Net receivables / payables -3.55

Total Net Assets 100.00

% R

etur

ns

% R

etur

ns

Wealth

Creation

Solutions

% R

etur

ns

Portfolio & Asset Allocation (Global Agri Plan)

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Foreign Equity 93.29

Potash Corp of Saskatchewan Inc 6.66

CF Industries Holdings Inc 4.59

Deere & Co 4.55

Terra Industries Inc 4.28

FMC Corp 4.06

Cosan Ltd 3.87

AGCO Corp 3.65

Mosaic Co 3.61

Agrium Inc 3.61

Bunge Ltd 3.48

Intrepid Potash Inc 2.45

Noble Group Ltd 2.93

Indofood Agri Resources Ltd 2.93

Olam International Ltd 2.32

Marfrig Alimentos SA 2.94

Cosan Sa Industria E Comercio 2.65

BRF - Brasil Foods SA 2.25

K+S AG 3.33

GEA Group AG 2.58

China Agri-Industries Holdings Ltd 2.94

Sinofert Holdings Ltd 2.12

GrainCorp Ltd 2.51

AWB LTD 2.19

Yara International ASA 4.01

Israel Chemicals Ltd 2.91

Viterra Inc 2.80

Syngenta AG 2.66

Kubota Corp 2.34

Namhae Chemical Corp 2.06

Cash & Cash Equivalents 9.51

Net receivables / payables -2.79

Total Net Assets 100.00

40

36.58

41.43

60.48

50.57

0

10

20

30

40

50

60

70

1 Year Since Inception

9.97 11.5312.76

50.96

0

10

20

30

40

50

60

1 Year Since Inception

17.0119.04

29.80

15.42

0

5

10

15

20

25

30

35

1 Year Since Inception

Page 41: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Investment ObjectiveFund Details

Birla Sun LifeInternational Equity Fund - Plan A

Fund Manager :Mr. Vineet Maloo

Managing Fund Since : Since InceptionTotal Experience : 19 years / 5 yearsDate of inception : November 30, 2007Nature of the scheme : An Open-ended Diversified

Equity Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 8.32(Payout, Reinvestment & Sweep)Growth : 8.32

Benchmark : S&P Global 1200Average AUM : Rs. 139.90 Crores

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 13.11%##Sharpe Ratio : 1.28

Beta : 0.58

Mr. Mahesh Patil &

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis.fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

The

An open-ended diversified equity scheme with an objective to generate long-term growth of capital, by investing predominantly in a diversifiedportfolio of equity and equity related securities in the international markets.

Investment Performance

Birla Sun Life International Equity Fund Plan A - Growth S&P Global 1200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life International Equity Fund - Plan A...

Systematic Investment Plan (SIP)

Date of First Installment : December 01, 2007The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)

Investment Period Total Investment(Rs.) Birla Sun Life International

Equity Fund - Plan ABirla Sun Life International

Equity Fund - Plan AS&P Global

1200S&P Global

1200

Value (Rs.) of SIP in Returns (%)*

Since Inception 26000 26166 25700 0.57 -1.03

Last 1 year 12000 13152 12771 18.45 12.24

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Foreign Equity 96.78

United States of America 58.23Pride International Inc 4.66Teva Pharmaceutical Industries Ltd 3.88Taiwan Semiconductor Manufacturing Co Ltd 3.70Itau Unibanco Holding SA 3.58Northrop Grumman Corp 3.44Noble Corp 3.00Microsoft Corp 2.50Coca-Cola Co 2.47Cognizant Technology Solutions Corp 2.44Wal-Mart Stores Inc 2.36Foster Wheeler AG 2.35Oracle Corp 2.10Coach Inc 2.07Snap-On Inc 2.01POSCO 1.83Abercrombie & Fitch Co 1.78Chubb Corp 1.76Aetna Inc 1.73Exxon Mobil Corp 1.61Aeropostale Inc 1.53

Accenture PLC 1.37Hewlett-Packard Co 1.22BMC Software Inc 1.21International Business Machines Corp 1.20Travelers Cos Inc/The 1.16Banco Santander SA 1.04Seahawk Drilling Inc 0.22

Hong Kong 16.74China Construction Bank Corp 3.92Wharf Holdings Ltd 3.69Industrial & Commercial Bank of China Asia Ltd 2.98MTR Corp 2.02China Oilfield Services Ltd 1.98Jiangsu Expressway Co Ltd 1.46Shenzhen Expressway Co Ltd 0.68

Switzerland 4.70Roche Holding AG 2.61Nestle SA 2.09

Norway 3.87Statoil ASA 3.87

Germany 3.46Bayer AG 2.61ThyssenKrupp AG 0.86

Netherlands 3.09Akzo Nobel NV 3.09

United Kingdom 2.94Centrica PLC 1.02CRH PLC 1.92

Spain 1.54Iberdrola SA 1.54

France 1.16Air Liquide SA 1.16

Denmark 1.06Carlsberg A/S 1.06

Cash & Cash Equivalents 5.20

Net receivables / payables -1.99

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

41

20.52

-7.87

26.81

-10.31

-20

-10

0

10

20

30

1 Year

Since Inception

Page 42: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Investment ObjectiveFund Details

Birla Sun LifeInternational Equity Fund - Plan B

Fund Manager :Mr. Vineet Maloo

Managing Fund Since : Since inceptionTotal Experience : 19 years / 5 yearsDate of inception : November 30, 2007Nature of the scheme : An Open-ended Diversified

Equity Scheme

Default option : Dividend ReinvestmentFresh Purchase : Rs. 5000/-Additional Purchase : Rs. 1000/-Redemption Cheques : Within 10 working days issuedSystematic Investment : AvailablePlan (SIP)Systematic Withdrawal : AvailablePlan (SWP)Systematic Transfer : AvailablePlan (STP)

Dividend : 8.44(Payout, Reinvestment & Sweep)Growth : 8.44

Benchmark : Customised Index†Average AUM : Rs. 553.88 Crores

†A customized benchmark created using BSE 200 to the extent of 65% of portfolio and S&P Global 1200 to the extent of 35% of portfolio.

Entry Load : Nil

Exit Load** : 1% if redeemed / switched out within 365 days from the date of allotment**Exit / Entry Load is NIL for units issued in Bonus & Dividend Reinvestment.

Standard Deviation : 27.82%##Sharpe Ratio : 2.06

Beta : 0.87

Mr. Mahesh Patil &

Key Features

Plans / Options & NAV

Load Structure (Incl for SIP)

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis.fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

The

An open-ended diversified equity scheme with an objective to generate long-term growth of capital, by investing predominantly in a diversifiedportfolio of equity and equity related securities in the domestic and international markets.

Investment Performance

Birla Sun Life International Equity Fund Plan B - Growth Customized Index+

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

+ A customized benchmark created using BSE 200 to the extent of 65% of portfolio and S&P Global 1200 to the extent of 35% of Portfolio.

SIP is a powerful tool that can help you create wealth over time. If you had invested in Birla Sun Life International Equity Fund - Plan B...

Systematic Investment Plan (SIP)

Date of First Installment : December 01, 2007The data assumes the investment of Rs.1,000/- on 1st day of every month or the subsequent working day. Load and Taxes are not considered for computation of returns. Past performance may or may not be sustained in future.*CAGR Returns are computed after accounting for the cash flow by using the XIRR method (investment internal rate of return)†A customized benchmark created using BSE 200 to the extent of 65% of portfolio and S&P Global 1200 to the extent of 35% of portfolio.

Investment Period Total Investment(Rs.) Birla Sun Life International

Equity Fund - Plan BBirla Sun Life International

Equity Fund - Plan BCustomised

Index†Customised

Index†

Value (Rs.) of SIP in Returns (%)*

Since Inception 26000 30530 30043 15.04 13.47

Last 1 year 12000 14755 14585 45.60 42.65

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Foreign Equity 27.09

United States of America 15.73Sterlite Industries (India) Ltd - ADS 1.99Coca-Cola Co 1.06Pride International Inc 1.04Itau Unibanco Holding SA 1.02Taiwan Semiconductor Manufacturing Co Ltd 1.02Teva Pharmaceutical Industries Ltd 0.87Noble Corp 0.85Microsoft Corp 0.82Northrop Grumman Corp 0.76Foster Wheeler AG 0.71Oracle Corp 0.69Coach Inc 0.64Snap-On Inc 0.61Aetna Inc 0.60POSCO 0.58Abercrombie & Fitch Co 0.54Wal-Mart Stores Inc 0.52Aeropostale Inc 0.46Chubb Corp 0.45Exxon Mobil Corp 0.45Seahawk Drilling Inc 0.05

Hong Kong 4.61Wharf Holdings Ltd 1.06MTR Corp 0.93China Construction Bank Corp 0.87Industrial & Commercial Bank of China Asia Ltd 0.85China Oilfield Services Ltd 0.57Jiangsu Expressway Co Ltd 0.32China Mobile Ltd #

Switzerland 1.56Roche Holding AG 0.87Nestle SA 0.68

Germany 1.36Bayer AG 1.10ThyssenKrupp AG 0.27

Norway 1.09Statoil ASA 0.86Renewable Energy Corp ASA 0.23

Netherlands 0.87Akzo Nobel NV 0.87

United Kingdom 1.22Centrica PLC 0.63CRH PLC 0.59

Spain 0.34Iberdrola SA 0.34

Denmark 0.31Carlsberg A/S 0.31

Banks 11.28ICICI Bank Ltd. 2.21Axis Bank Ltd. 2.07ING Vysya Bank Ltd. 1.73Allahabad Bank 1.63HDFC Bank Ltd. 1.41Union Bank of India 1.17State Bank of India 1.06

Software 8.08Infosys Technologies Ltd. 4.19Tata Consultancy Services Ltd. 3.25MindTree Ltd. 0.64

Industrial Capital Goods 6.00Bharat Heavy Electricals Ltd. 1.90Crompton Greaves Ltd. 1.65Siemens Ltd. 1.16BEML Ltd. 0.80Bharat Electronics Ltd. 0.50

Consumer Non Durables 5.78ITC Ltd. 2.87United Breweries Holdings Ltd. 1.78Colgate-Palmolive (India) Ltd. 1.13

Power 5.63Tata Power Company Ltd. 1.80Reliance Infrastructure Ltd. 1.33NTPC Ltd. 1.24PTC India Ltd 1.02CESC Ltd. 0.25

Oil 4.46Oil & Natural Gas Corporation Ltd. 3.37

Domestic Equity 68.86

Aban Offshore Ltd. 1.09

Finance 4.41ICRA Ltd. 2.38HDFC Ltd. 2.03

Petroleum Products 4.30Reliance Industries Ltd. 3.64Indian Oil Corporation Ltd. 0.66

Ferrous Metals 2.71Tata Steel Limited 1.42Jindal Saw Ltd. 0.76Steel Authority of India Ltd. 0.53

Pharmaceuticals 2.68Dr.Reddy's Laboratories Ltd. 2.68

Cement 2.61Grasim Industries Ltd. 1.68Jaiprakash Associates Ltd. 0.94

Construction Project 2.48Larsen & Toubro Ltd. 1.25Nagarjuna Construction Company Ltd. 1.23

Auto 2.16Maruti Suzuki India Ltd. 1.09Tata Motors Ltd. 1.07

Telecom-Services 1.70Bharti Airtel Ltd. 1.70

Construction 1.69Housing Development & Infrastructure Ltd 1.27D.S. Kulkarni Developers Ltd. 0.42

Non - Ferrous Metals 1.60Hindalco Industries Ltd. 1.21Hindustan Zinc Ltd 0.38

Media & Entertainment 1.28Zee Entertainment Enterprises Ltd. 1.28

Cash & Cash Equivalents 4.18

Net receivables / payables 0.00

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

# Indicates less than 0.01

61.04

-7.28

64.98

-6.81

-20

0

20

40

60

80

1 Year

Since Inception

42

Page 43: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

As on January 31, 2010

Birla Sun Life Pure Value Fund

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Details

Fund Manager :Managing Fund Since : Since inceptionTotal Experience : 16 yearsDate of inception : March 27, 2008Nature of the scheme : A Close-ended Diversified

Equity Scheme

Default option : NAFresh Purchase : NAAdditional Purchase : NARedemption Cheques : NAissuedSystematic Investment : NAPlan (SIP)Systematic Withdrawal : NAPlan (SWP)Systematic Transfer : NAPlan (STP)

Dividend : 14.00(Payout & Reinvestment)Growth : 14.00

Benchmark : BSE 200Average AUM : Rs. 108.54 Crores

Entry Load : NA

Exit Load : NilInvestors o f fe r ing un i ts forrepurchase before maturity of thescheme / conversion of scheme into open ended scheme will be charged balance proportionate unamortizedissue expenses on the applicableNAV.

Standard Deviation : 35.62%##Sharpe Ratio : 2.49

Beta : 0.83

Mr. Ajay Argal

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis.fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

The

A Closed-end Diversified Equity Scheme with a maturity of 3 years. Upon maturity, the scheme shall automatically be converted into an openended scheme. It seeks to generate consistent long term capital appreciation by investing predominantly in equity and equity related securitiesby following value investing strategy.

Investment Objective

Investment Performance

Birla Sun Life Pure Value Fund - Growth BSE 200

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Banks 11.02ING Vysya Bank Ltd. 3.01The South Indian Bank Ltd. 2.32Oriental Bank of Commerce 2.25State Bank of India 2.00Andhra Bank 1.45

Pharmaceuticals 9.28Pfizer Ltd. 4.31Aventis Pharma Ltd. 3.91Dishman Pharmaceuticals & Chemicals Ltd. 1.07

Power 8.45Jyoti Structures Ltd. 3.26CESC Ltd. 2.79PTC India Ltd 2.41

Software 7.26Polaris Software Lab Ltd. 2.72Tata Consultancy Services Ltd. 1.72Infosys Technologies Ltd. 1.69MindTree Ltd. 1.14

Fertilisers 7.00Coromandel International Limited 4.45Zuari Industries Ltd 2.56

Consumer Non Durables 6.77Glaxosmithkline Consumer Healthcare Ltd. 4.72

Mcleod Russel India Ltd. 2.01Zydus Wellness Ltd. 0.04

Gas 5.63Indraprastha Gas Ltd. 3.27Gujarat State Petronet Ltd 2.35

Transportation 4.55Gateway Distriparks Ltd. 2.47The Great Eastern Shipping Company Ltd 2.08

Oil 4.22Oil & Natural Gas Corporation Ltd. 3.86Great Offshore Ltd. 0.36

Petroleum Products 4.13Indian Oil Corporation Ltd. 1.47Bharat Petroleum Corporation Ltd. 1.36Hindustan Petroleum Corporation Ltd. 1.30

Pesticides 4.11Rallis India Ltd. 2.50United Phosphorus Ltd. 1.61

Industrial Products 3.35FAG Bearings India Ltd. 2.13Finolex Cables Ltd. 1.23

Industrial Capital Goods 3.23Bharat Electronics Ltd. 3.23

Construction 2.81JMC Projects (India) Ltd 2.81

Construction Project 2.70Nagarjuna Construction Company Ltd. 2.70

Ferrous Metals 1.99Maharashtra Seamless Ltd. 1.99

Auto Ancillaries 1.98Apollo Tyres Ltd. 1.98

Paper 1.74Tamil Nadu Newsprint & Papers Ltd. 1.74

Cement 1.45Mangalam Cement Ltd. 1.45

Non - Ferrous Metals 1.00Hindalco Industries Ltd. 1.00

Cash & Cash Equivalents 2.23

Net receivables / payables 5.09

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

43

92.81

20.01

86.87

2.93

0

20

40

60

80

100

1 Year Since Inception

Page 44: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

Birla Sun Life Long TermAdvantage Fund

As on January 31, 2010

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : Since inceptionTotal Experience : 16 yearsDate of inception : October 10, 2006Nature of the scheme : A 5 Years Close-ended Scheme

Default option : NAFresh Purchase : NAAdditional Purchase : NARedemption Cheques : NAissuedSystematic Investment : NAPlan (SIP)Systematic Withdrawal : NAPlan (SWP)Systematic Transfer : NAPlan (STP)

Dividend : 12.23(Payout & Reinvestment)Growth : 12.23

Benchmark : BSE SensexAverage AUM : Rs. 324.07 Crores

Entry Load : NA

Exit Load : NilInvestors offering units for repurchasebefore maturity of the scheme /conversion of scheme into openended scheme will be chargedbalance proportionate unamortizedissue expenses on the applicableNAV.

Standard Deviation : 32.96%##Sharpe Ratio : -0.02

Beta : 0.88

Mr. Ajay Argal

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis using 3 years history of monthly returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

A 5 years close ended scheme with automatic conversion to an open ended scheme upon maturity with the objective to provide longterm capitalappreciation by investing predominantly in a diversified portfolio of equity and equity related securities.

Investment Performance

Birla Sun Life Long Term Advantage Fund - Growth BSE Sensex

% R

etur

ns

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Software 12.98Infosys Technologies Ltd. 5.79

MindTree Ltd. 2.18

Tata Consultancy Services Ltd. 2.10

Patni Computer Systems Ltd. 1.78

Subex Ltd. 1.14

Industrial Capital Goods 11.59Bharat Heavy Electricals Ltd. 3.17

Gujarat Apollo Industries Ltd. 3.09

McNally Bharat Engineering Company Ltd. 2.94

Bharat Electronics Ltd. 2.40

Banks 10.69ICICI Bank Ltd. 2.77

Axis Bank Ltd. 2.17

HDFC Bank Ltd. 2.12

Oriental Bank of Commerce 2.10

State Bank of India 1.54

Pesticides 6.87Rallis India Ltd. 5.82

United Phosphorus Ltd. 1.05

Auto Ancillaries 5.78Exide Industries Ltd. 2.90

Bosch Ltd. 2.88

Construction Project 5.25Nagarjuna Construction Company Ltd. 2.76

Larsen & Toubro Ltd. 2.50

Petroleum Products 5.15Reliance Industries Ltd. 5.15

Ferrous Metals 4.86Maharashtra Seamless Ltd. 2.89

Tata Steel Limited 1.97

Auto 3.91Tata Motors Ltd. 2.25

Mahindra & Mahindra Ltd. 1.65

Engineering 3.85Engineers India Ltd. 3.85

Oil 3.21Oil & Natural Gas Corporation Ltd. 3.21

Consumer Non Durables 3.21ITC Ltd. 3.21

Telecom-Services 2.75Bharti Airtel Ltd. 2.75

Cement 2.69Kesoram Industries Ltd. 2.69

Pharmaceuticals 2.53Cipla Ltd. 1.29

Dr.Reddys Laboratories Ltd. 1.24

Industrial Products 2.42

FAG Bearings India Ltd. 2.42

Finance 2.16

HDFC Ltd. 2.16

Power 2.14

KEC International Ltd. 2.14

Gas 1.51

GAIL India Ltd. 1.51

Construction 1.45

JMC Projects (India) Ltd 0.97

ITD Cementation India Ltd. 0.48

Non - Ferrous Metals 0.98

Hindalco Industries Ltd. 0.98

Cash & Cash Equivalents 0.42

Net receivables / payables 3.59

Total Net Assets 100.00

Portfolio & Asset Allocation

Wealth

Creation

Solutions

44

86.75

3.26 6.28

73.84

5.10 7.29

0

20

40

60

80

100

1 Year 3 Years Since Inception

Page 45: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Fund Details

Investment Objective

As on January 31, 2010

Birla Sun Life Long TermAdvantage Fund Series - I

Value Blend Growth Size

Large

Mid

Small

Investment Style

Investment Style Box

Fund Manager :Managing Fund Since : September 2, 2008Total Experience : 11 yearsDate of inception : May 31, 2007Nature of the scheme : A Closed-ended Small and Mid

Cap Equity Scheme

Default option : NAFresh Purchase : NAAdditional Purchase : NARedemption Cheques : NAissuedSystematic Investment : NAPlan (SIP)Systematic Withdrawal : NAPlan (SWP)Systematic Transfer : NAPlan (STP)

Dividend : 10.59(Payout & Reinvestment)Growth : 10.59

Benchmark : BSE 500Average AUM : Rs. 290.81 Crores

Entry Load : NA

Exit Load : NilInves tors o f fe r ing un i ts fo rrepurchase before maturity of thescheme / conversion of scheme intoopen ended scheme will be charged balance proportionate unamortizedissue expenses on the applicableNAV.

Standard Deviation : 42.88%##Sharpe Ratio : 2.73

Beta : 0.97

Mr. Ankit Sancheti

Key Features

Plans / Options & NAV

Load Structure

Other Parameter

(As on January 29, 2010)

Note:Standard Deviation, Sharpe Ratio & Beta are calculated on Annualised basis.fund has completed 1 year but yet to complete 3 years since its inception so the ratiois calculated on the basis of historical 1 year returns, source: MFI Explorer##Risk-free rate assumed to be 3.78% (91 day T-bill yield As on January 29, 2010)

The

A Closed-end Small and Mid Cap Equity Scheme with a maturity of 3 years. Upon maturity, the scheme shall automatically be converted into anOpen-ended scheme. It seeks to generate consistent long-term capital appreciation by investing predominantly in equity and equity relatedsecurities of companies considered to be small and mid cap. The Scheme may also invest a certain portion of its corpus in fixed incomesecurities including money market instruments, in order to meet liquidity requirements from time to time.

Investment Performance

Past performance may or may not be sustained in future. Returns are in % and absolute returns for period less than 1 year & CAGR for period 1 year or more.Birla Sun Life Long Term Advantage Fund Series I - Growth BSE 500

% R

etur

ns

Issuer % to NetAssets

Issuer % to NetAssets

Issuer % to NetAssets

Industrial Capital Goods 15.86Crompton Greaves Ltd. 4.11Bharat Electronics Ltd. 3.05Apar Industries Ltd. 2.94Hindustan Dorr-Oliver Ltd. 2.36Honeywell Automation India Ltd. 1.39McNally Bharat Engineering Company Ltd 1.13Gujarat Apollo Industries Ltd. 0.55Alstom Projects India Ltd. 0.33

Power 10.84Jyoti Structures Ltd. 2.73CESC Ltd. 2.33PTC India Ltd 1.90GVK Power & Infrastructure Ltd. 1.64Kalpataru Power Transmission Ltd. 1.55Gujarat Industries Power Company Ltd. 0.69

Consumer Non Durables 9.59Glaxosmithkline Consumer Healthcare Ltd. 4.81Mcleod Russel India Ltd. 2.23Radico Khaitan Ltd. 1.26Eveready Industries India Ltd. 1.18Millennium Beer Industries Ltd.** 0.11

Industrial Products 9.41Jain Irrigation Systems Ltd. 3.42Finolex Cables Ltd. 1.67Greaves Cotton Ltd. 1.61The Paper Products Limited 1.23Carborundum Universal Ltd. 0.84Torrent Cables Ltd. 0.63

Banks 8.79The South Indian Bank Ltd. 3.01ING Vysya Bank Ltd. 2.78

Oriental Bank of Commerce 2.23Bank of Maharashtra 0.77

Construction 6.75HSIL Limited 2.52JMC Projects (India) Ltd 2.15IVRCL Infrastructures & Projects Ltd. 1.12The Phoenix Mills Ltd. 0.57Simplex Infrastructures Ltd. 0.39

Auto Ancillaries 6.75Wabco TVS India Ltd 3.72Exide Industries Ltd. 1.82Sundaram-Clayton Ltd. 1.21

Fertilisers 4.77Zuari Industries Ltd 1.43Chambal Fertilisers and Chemicals Ltd. 1.24DCM Shriram Consolidated Ltd. 1.11Aries Agro Ltd. 0.99

Chemicals 2.81Micro Inks Ltd. 2.81

Pharmaceuticals 2.55Pfizer Ltd. 2.55

Finance 2.55ICRA Ltd. 1.94Shriram Transport Finance Company Ltd. 0.61

Ferrous Metals 2.33Jindal Saw Ltd. 2.09Tata Metaliks Ltd. 0.24

Construction Project 2.26Nagarjuna Construction Company Ltd. 2.26

Media & Entertainment 2.18Jagran Prakashan Ltd. 2.18

Software 1.88Geometric Ltd. 1.30Subex Ltd. 0.58

Minerals/Mining 1.54Sesa Goa Ltd. 1.54

Hotels 1.28Indian Hotels Company Limited 1.28

Paper 1.17Ballarpur Industries Ltd. 1.17

Petroleum Products 0.84Hindustan Petroleum Corporation Ltd. 0.84

Textile Products 0.84Raymond Ltd. 0.84

Hardware 0.71Allied Digital Services Ltd. 0.71

Diversified 0.62Aditya Birla Nuvo Ltd. 0.62

Cash & Cash Equivalents 1.76

Net receivables / payables 1.92

Total Net Assets 100.00

Portfolio Asset Allocation

Wealth

Creation

Solutions

45

** Represents thinly traded/ non traded securities and illiquid securities. Total Percentage of thinly/non traded securities is 0.11%# Indicates less than 0.01

121.24

2.18

90.31

5.47

0

20

40

60

80

100

120

140

1 Year Since Inception

Page 46: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

F e b r u a r y 2 0 1 0

Dividend History(For select Schemes)

Non Corporate Corporate

After payment of dividend, NAV will fall to the extent of the payout and statutory levy, if any. Past performance is no guarantee of future results.

DEBT SCHEMES

# DEBT SCHEMES Date Face Value Dividend Dividend Cum Dividend NAV(%) (Rs. per unit) (%) (Rs. per unit) (Rs. per unit)

#Dividend Dividend

Birla Sun Life Savings Fund - 27-Nov-09 10.00 0.266 0.0266 0.248 0.0248 10.2301

29-Dec-09 10.00 0.271 0.0271 0.252 0.0252 10.2396

29-Jan-10 10.00 0.305 0.0305 0.284 0.0284 10.2506

Birla Sun Life Savings Fund - 27-Nov-09 10.00 0.242 0.0242 0.225 0.0225 10.2105

29-Dec-09 10.00 0.237 0.0237 0.221 0.0221 10.2178

29-Jan-10 10.00 0.269 0.0269 0.250 0.0250 10.2274

Birla Sun Life Short Term Fund - 30-Nov-09 10.00 0.255 0.0255 0.237 0.0237 10.7205

31-Dec-09 10.00 0.207 0.0207 0.192 0.0192 10.7244

29-Jan-10 10.00 0.223 0.0223 0.208 0.0208 10.7320

Birla Sun Life Dynamic Bond Fund - Retail 30-Mar-09 10.00 1.664 0.1664 1.549 0.1549 11.1086

24-Apr-09 10.00 0.526 0.0526 0.489 0.0489 10.4961

30-Jun-09 10.00 1.664 0.1664 1.549 0.1549 11.2343

29-Sep-09 10.00 1.568 0.1568 1.459 0.1459 11.2341

31-Dec-09 10.00 1.358 0.1358 1.264 0.1264 11.2253

Birla Sun Life Income Plus 17-Mar-08 10.00 2.304 0.2304 2.144 0.2144 10.9445

16-Jun-08 10.00 1.634 0.1634 1.520 0.1520 10.6083

15-Sep-08 10.00 1.594 0.1594 1.484 0.1484 10.8205

15-Dec-08 10.00 2.090 0.2090 1.945 0.1945 11.7199

16-Mar-09 10.00 2.277 0.2277 2.120 0.2120 11.5018

15-Jun-09 10.00 2.190 0.2190 2.038 0.2038 11.4616

15-Sep-09 10.00 1.239 0.1239 1.153 0.1153 11.3907

15-Dec-09 10.00 1.229 0.1229 1.114 0.1144 11.3564

Birla Sun Life Income Fund- 17-Sep-07 10.00 3.758 0.3758 3.497 0.3497 11.2454

17-Mar-08 10.00 4.752 0.4752 4.423 0.4423 11.6359

16-Mar-09 10.00 4.467 0.4467 4.158 0.4158 11.9496

Birla Sun Life Income Fund - 16-Jun-08 10.00 1.637 0.1637 1.524 0.1524 10.7403

15-Sep-08 10.00 1.613 0.1613 1.501 0.1501 10.9178

15-Dec-08 10.00 2.110 0.2110 1.964 0.1964 11.7458

16-Mar-09 10.00 2.277 0.2277 2.120 0.2120 11.1896

15-Jun-09 10.00 0.876 0.0876 0.815 0.0815 10.9322

15-Sep-09 10.00 1.196 0.1196 1.113 0.1113 11.0205

15-Dec-09 10.00 1.428 0.1428 1.329 0.1329 11.0263

Birla Sun Life Gilt Plus - Liquid Plan - 15-Sep-08 10.00 1.375 0.1375 1.280 0.1280 10.7122

22-Oct-08 10.00 0.061 0.0061 0.057 0.0057 10.4045

15-Dec-08 10.00 1.384 0.1384 1.288 0.1288 10.5148

16-Mar-09 10.00 2.102 0.2102 1.957 0.1957 10.4492

15-Jun-09 10.00 1.314 0.1314 1.223 0.1223 10.3190

15-Sep-09 10.00 0.898 0.0898 0.836 0.0836 10.2416

15-Dec-09 10.00 0.554 0.0554 0.515 0.0515 10.2064

Birla Sun Life Gilt Plus - PF Plan 16-Jun-08 10.00 1.382 0.1382 1.286 0.1286 10.3315

15-Sep-08 10.00 1.332 0.1332 1.240 0.1240 10.3951

15-Dec-08 10.00 2.013 0.2013 1.873 0.1873 11.2919

16-Mar-09 10.00 2.190 0.2190 2.038 0.2038 10.4392

15-Jun-09 10.00 0.876 0.0876 0.815 0.0815 10.1703

15-Sep-09 10.00 0.088 0.0088 0.082 0.0082 10.0989

15-Dec-09 10.00 1.211 0.1211 1.128 0.1128 10.2548

Birla Sun Life Gilt Plus - Regular Plan 16-Jun-08 10.00 1.495 0.1495 1.392 0.1392 11.2748

15-Sep-08 10.00 1.454 0.1454 1.353 0.1353 11.6963

15-Dec-08 10.00 2.267 0.2267 2.110 0.2110 12.9233

16-Mar-09 10.00 2.540 0.2540 2.364 0.2364 12.4390

15-Jun-09 10.00 1.664 0.1664 1.549 0.1549 12.2848

15-Sep-09 10.00 0.801 0.0801 0.745 0.0745 12.0337

15-Dec-09 10.00 1.303 0.1303 1.213 0.1213 12.0244

Birla Sun Life Govt. Securities - 17-Mar-08 10.00 0.480 0.0480 0.447 0.0447 10.0548

16-Mar-09 10.00 7.883 0.7883 7.337 0.7337 11.5177

15-Sep-09 10.00 3.267 0.3267 3.041 0.3041 11.4130

Birla Sun Life Govt. Securities - 16-Jun-08 10.00 0.876 0.0876 0.815 0.0815 10.1315

15-Sep-08 10.00 1.095 0.1095 1.109 0.1109 10.2966

15-Dec-08 10.00 1.111 0.1111 1.034 0.1034 10.3417

16-Mar-09 10.00 2.015 0.2015 1.875 0.1875 10.2841

15-Jun-09 10.00 0.876 0.0876 0.815 0.0815 10.1322

15-Sep-09 10.00 0.447 0.0447 0.416 0.0416 10.0789

15-Dec-09 10.00 0.385 0.0385 0.359 0.0359 10.0779

Birla Sun Life Short Term 15-Sep-08 10.00 1.201 0.1201 1.118 0.1180 10.1943

15-Dec-08 10.00 1.098 0.1098 1.022 0.1022 10.2182

16-Mar-09 10.00 2.015 0.2015 1.875 0.1875 10.3932

27-Apr-09 10.00 0.876 0.0876 0.815 0.0815 10.2657

15-Jun-09 10.00 1.134 0.1314 1.223 0.1223 10.2689

15-Sep-09 10.00 1.340 0.1340 1.247 0.1247 10.3079

15-Dec-09 10.00 1.219 0.1219 1.135 0.1135 10.3235

Quarterly Dividend

Quartery Dividend

Quarterly Dividend

Monthly Dividend

Retail Monthly Dividend

Institutional Monthly Dividend

Half Yearly Dividend

(Quarterly Dividend)

(Quarterly Dividend)

(Quarterly Dividend)

Short Term Dividend

Long Term Dividend

Non Corporate Corporate

Opportunities Fund

46

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F e b r u a r y 2 0 1 0

Dividend History(For select Schemes)

EQUITY SCHEMES

After payment of dividend, NAV will fall to the extent of the payout and statutory levy, if any. Past performance is no guarantee of future results.

#EQUITY SCHEMES Declared Dividend Dividend Face value Cum Dividend NAVon date (%) (Rs. per unit) (Rs.) (Rs. per unit)

Birla Sun Life Advantage FundTotal dividend declaredsince inception (Feb 24, 1995) = 400%

Birla Sun Life Dividend Yield PlusTotal dividend declaredsince inception (Feb 26, 2003) = 193.80%

Birla Sun Life Index FundTotal dividend declaredsince inception (Sept 18, 2002) = 137.5%

Birla Sun Life India GenNext Fund

Birla Sun Life India Opportunities FundTotal dividend declaredsince inception (Dec 27, 1999) = 167.50%

Birla Sun Life Midcap Fund (Plan A)Total dividend declaredsince inception (Oct 3, 2002) = 277.50%

Birla Sun Life Basic Industries FundTotal dividend declaredsince inception (Jan 15, 2000) = 365%

Birla Sun Life Equity FundTotal dividend declaredsince inception (Aug 27, 1998) = 495%

Birla Sun Life Buy India Fund

Birla Sun Life Frontline Equity Fund (Plan A)Total dividend declaredsince inception (Aug 30, 2002) = 285%

Birla Sun Life New Millennium Fund

Birla Sun Life Top 100 Fund

Total dividend declared

since inception (Feb 10, 1995) = 385%

Birla Sun Life '95 Fund

Total dividend declared since inception (Oct 12, 1999) = 100%

Birla Sun Life Freedom Fund

28-Mar-00 50 5.00 10.00 51.0829-Sep-00 25 2.50 10.00 28.6520-Mar-01 10 1.00 10.00 18.9728-Sep-01 10 1.00 10.00 12.7920-Mar-02 10 1.00 10.00 17.1321-Oct-02 5 0.50 10.00 14.0724-Mar-03 5 0.50 10.00 14.3730-Sep-03 10 1.00 10.00 22.96

8-Mar-04 30 3.00 10.00 30.9120-Oct-04 10 1.00 10.00 30.0210-Feb-06 50 5.00 10.00 58.9423-Mar-07 100 10.00 10.00 74.4531-Aug-07 100 10.00 10.00 79.9815-Oct-09 50 5.00 10.00 76.59

495 49.50

28-Nov-03 30 3.00 10.00 44.8823-Jan-04 20 2.00 10.00 47.3312-Mar-04 25 2.50 10.00 46.123-Mar-05 50 5.00 10.00 54.2516-Dec-05 50 5.00 10.00 65.8925-Apr-08 50 5.00 10.00 100.4423-Sep-09 75 7.50 10.00 97.41

400 40.00

22-Jul-03 10 1.00 10.00 11.8124-Dec-03 60 6.00 10.00 18.35

8-Oct-04 12.5 1.25 10.00 13.7228-Jan-05 10 1.00 10.00 14.753-Feb-06 20 2.00 10.00 22.59

22-Dec-06 35 3.50 10.00 25.9428-Dec-07 60 6.00 10.00 40.527-Jun-08 20 2.00 10.00 20.8531-Jul-09 15 1.50 10.00 22.66

29-Jan-10 25 2.50 10.00 26.02

277.5 27.75

31-Mar-04 20 2.00 10.00 18.4814-Oct-04 10 1.00 10.00 16.8027-Feb-06 80 8.00 10.00 28.8828-Aug-06 60 6.00 10.00 23.5629-Jun-07 40 4.00 10.00 23.868-Aug-08 20 2.00 10.00 20.4831-Jul-09 15 1.50 10.00 21.51

29-Jan-10 20 2.00 10.00 22.53

285 28.50

7-Oct-04 20 2.00 10.00 25.0224-Mar-06 100 10.00 10.00 35.0819-Jan-07 105 10.50 10.00 39.625-Apr-08 20 2.00 10.00 36.3623-Jun-09 50 5.00 10.00 28.5224-Dec-09 20 2.00 10.00 30.79

365 36.50

25-Apr-08 10 1.00 10.00 16.148-Jul-09 20 2.00 10.00 12.77

08-Jan-10 10 1.00 10.00 14.05

40 4.00

27-Jun-08 10 1.00 10.00 14.4323-Sep-09 10 1.00 10.00 14.02

20 2.00

30-May-08 15 1.50 10.00 15.89415-Oct-09 15 1.50 10.00 16.168

30 3.00

28-Mar-06 75 7.50 10.00 17.5423-Sep-09 20 2.00 10.00 23.13

95 9.50

22-Feb-02 40 4.00 10.00 27.1629-Aug-03 50 5.00 10.00 30.5818-Jan-05 50 5.00 10.00 42.826-Aug-05 75 7.50 10.00 41.0523-Sep-09 70 7.00 10.00 72.98

310 31.00

17-Oct-03 56 5.60 10.00 16.193-Feb-04 16.5 1.65 10.00 11.99

23-Mar-07 65 6.50 10.00 21.83

137.5 13.75

14-Jan-03 10 1.00 10.00 12.1627-Feb-04 60 6.00 10.00 18.6926-Oct-04 12.5 1.25 10.00 14.1716-Sep-05 40 4.00 10.00 14.9023-Sep-09 20 2.00 10.00 19.24

167.5 16.75

30-May-03 8 0.80 10.00 11.8413-Jun-03 5 0.50 10.00 10.8824-Jul-03 12 1.20 10.00 11.62

19-Sep-03 18 1.80 10.00 12.0931-Oct-03 10 1.00 10.00 11.8726-Dec-03 15 1.50 10.00 13.9313-Feb-04 10 1.00 10.00 12.5828-Sep-04 8 0.80 10.00 11.5724-Dec-04 14 1.40 10.00 13.7511-Mar-05 10 1.00 10.00 12.85

1-Jul-05 8 0.80 10.00 11.2628-Oct-05 8 0.80 10.00 11.9413-Jan-06 16 1.60 10.00 11.8927-Apr-06 10 1.00 10.00 13.0710-Oct-06 8 0.80 10.00 11.6730-Apr-07 8 0.80 10.00 11.201-Nov-07 10 1.00 10.00 12.77

10-Jun-09 10 1.00 10.00 11.9315-Oct-09 5.8 0.58 10.00 13.89

193.8 19.38

28-Mar-00 50 5.00 10.00 64.4413-Oct-00 30 3.00 10.00 39.8509-Mar-01 20 2.00 10.00 33.5015-Oct-01 20 2.00 10.00 25.7026-Mar-02 20 2.00 10.00 29.9930-Oct-02 10 1.00 10.00 26.0128-Mar-03 10 1.00 10.00 27.0010-Oct-03 10 1.00 10.00 38.5922-Mar-04 30 3.00 10.00 42.3125-Oct-04 20 2.00 10.00 43.0210-Mar-06 25 2.50 10.00 68.5330-May-08 50 5.00 10.00 97.6115-Oct-09 70 7.00 10.00 114.63

385 38.50

17-Oct-03 15 1.50 10.00 13.3220-Jan-06 50 5.00 10.00 15.1308-Jul-09 15 1.50 10.00 19.69

08-Jan-10 20 2.00 10.00 20.26

100 10.00

Birla Sun Life MNC FundTotal dividend declaredsince inception (Dec 27, 1999) =310%

47

Page 48: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

F e b r u a r y 2 0 1 0

Dividend History(For select Schemes)

MONTHLY INCOME & TAX SCHEMES

#MONTHLY INCOME SCHEMES Date Face Value Dividend Dividend Cum Dividend NAV(%) (Rs. per unit) (%) (Rs. per unit) (Rs. per unit)

#Dividend Dividend

Non Corporate Corporate

After payment of dividend, NAV will fall to the extent of the payout and statutory levy, if any. Past performance is no guarantee of future results.

Quarterly Dividend

Monthly DividendBirla Sun Life Monthly Income- 30-Apr-08 10.00 0.668 0.0668 0.622 0.0622 10.4731

30-May-08 10.00 0.786 0.0786 0.731 0.0731 10.3396

30-Jan-09 10.00 2.628 0.2628 2.446 0.2446 10.3982

27-Feb-09 10.00 0.491 0.0491 0.457 0.0457 10.4460

30-Mar-09 10.00 0.438 0.0438 0.408 0.0408 10.4684

29-Apr-09 10.00 1.664 0.1664 1.549 0.1549 10.7674

29-May-09 10.00 0.648 0.0648 0.603 0.0603 10.9353

30-Jun-09 10.00 0.710 0.0710 0.661 0.0661 10.9986

31-Jul-09 10.00 0.731 0.0731 0.681 0.0681 11.1221

31-Aug-09 10.00 0.509 0.0509 0.474 0.0474 11.0526

29-Sep-09 10.00 0.475 0.0475 0.442 0.0442 11.1840

30-Oct-09 10.00 0.513 0.0513 0.478 0.0478 11.1610

30-Nov-09 10.00 0.512 0.0512 0.477 0.0477 11.3007

31-Dec-09 10.00 0.518 0.0518 0.482 0.0482 11.2940

29-Jan-10 10.00 0.484 0.0484 0.451 0.0451 11.2329

Birla Sun Life Monthly Income- 30-Jun-08 10.00 1.901 0.1901 1.769 0.1769 10.6399

30-Sep-08 10.00 1.380 0.1380 1.284 0.1284 10.4584

31-Dec-08 10.00 2.256 0.2256 2.100 0.2100 10.8938

30-Mar-09 10.00 1.577 0.1577 1.467 0.1467 10.5699

30-Jun-09 10.00 1.577 0.1577 1.467 0.1467 11.5430

29-Sep-09 10.00 1.538 0.1538 1.432 0.1432 11.7903

31-Dec-09 10.00 1.607 0.1607 1.496 0.1496 11.9104

Birla Sun Life MIP(Monthly Dividend Plan) 25-Apr-08 10.00 0.641 0.0641 0.597 0.0597 10.6054

30-May-08 10.00 0.796 0.0796 0.741 0.0741 10.4906

27-Jun-08 10.00 0.123 0.0123 0.114 0.0114 10.0146

29-Aug-08 10.00 0.228 0.0228 0.212 0.0212 10.0638

30-Jan-09 10.00 0.876 0.0876 0.815 0.0815 10.5239

24-Apr-09 10.00 0.613 0.0613 0.571 0.057 11.1021

29-May-09 10.00 0.788 0.0788 0.734 0.0734 11.1220

26-Jun-09 10.00 0.788 0.0788 0.734 0.0734 11.1155

31-Jul-09 10.00 0.834 0.0834 0.776 0.0776 11.2561

28-Aug-09 10.00 0.465 0.0465 0.433 0.0433 11.1670

25-Sep-09 10.00 0.464 0.0464 0.432 0.0432 11.2540

30-Oct-09 10.00 0.583 0.0583 0.543 0.0543 11.2316

27-Nov-09 10.00 0.465 0.0465 0.433 0.0433 11.3745

29-Dec-09 10.00 0.539 0.0539 0.501 0.0501 11.3756

29-Jan-10 10.00 0.522 0.0522 0.486 0.0486 11.2773

Birla Sun Life MIP II-Wealth 25 Plan 28-Dec-07 10.00 1.145 0.1145 1.066 0.1066 11.7620

25-Jan-08 10.00 1.214 0.1214 1.130 0.1130 11.2126

29-Feb-08 10.00 0.837 0.0837 0.779 0.0779 10.7279

28-Mar-08 10.00 0.666 0.0666 0.620 0.0620 10.3049

25-Apr-08 10.00 0.620 0.0620 0.577 0.0577 10.3476

30-May-08 10.00 0.777 0.0777 0.723 0.0723 10.2064

29-May-09 10.00 0.656 0.0656 0.611 0.0611 10.9059

26-Jun-09 10.00 0.656 0.0656 0.611 0.0611 11.0223

31-Jul-09 10.00 0.828 0.0828 0.770 0.0770 11.2254

28-Aug-09 10.00 0.463 0.0463 0.431 0.0431 11.1828

25-Sep-09 10.00 0.464 0.0464 0.432 0.0432 11.2729

30-Oct-09 10.00 0.584 0.0584 0.544 0.0544 11.2148

27-Nov-09 10.00 0.464 0.0464 0.432 0.0432 11.3733

29-Dec-09 10.00 0.539 0.0539 0.501 0.0501 11.4393

29-Jan-10 10.00 0.525 0.0525 0.488 0.0488 11.2709

Birla Sun Life MIPII-Savings 5 Plan 12-Nov-08 10.00 0.657 0.0657 0.611 0.0611 10.7369

26-Dec-08 10.00 1.051 0.1051 0.978 0.0978 11.6828

30-Jan-09 10.00 0.613 0.0613 0.571 0.0571 11.1310

27-Feb-09 10.00 0.526 0.0526 0.489 0.0489 10.9174

30-Mar-09 10.00 0.438 0.0438 0.408 0.0408 10.8148

24-Apr-09 10.00 0.350 0.0350 0.326 0.0326 11.1480

29-May-09 10.00 0.794 0.0794 0.739 0.0739 11.3596

26-Jun-09 10.00 0.794 0.0794 0.739 0.0739 11.3100

31-Jul-09 10.00 0.850 0.0850 0.791 0.0791 11.4229

28-Aug-09 10.00 0.471 0.0471 0.439 0.0439 11.3418

25-Sep-09 10.00 0471 0.0471 0.439 0.0439 11.3440

30-Oct-09 10.00 0.588 0.0588 0.547 0.0547 11.3314

27-Nov-09 10.00 0.470 0.0470 0.438 0.0438 11.3805

29-Dec-09 10.00 0.540 0.0540 0.502 0.0502 11.3332

29-Jan-10 10.00 0.520 0.0520 0.484 0.0484 11.2909

(Monthly Dividend Plan)

(Monthly Dividend Plan)

Birla Sun Life Tax Relief ‘96Total dividend declaredsince inception (Mar 29, 1996) = 2200%

Birla Sun Life Tax PlanTotal dividend declaredsince inception (Feb 16, 1999) = 255%

8-Dec-06 10.00 250 25.00 - - 193.94

19-Jan-07 10.00 260 26.00 - - 176.54

16-Mar-07 10.00 500 50.00 - - 134.27

25-Mar-08 10.00 200 20.00 - - 106.74

27-Jun-08 10.00 50 5.00 - - 71.86

31-Aug-09 10.00 40 4.00 - - 78.56

2200 220.00

17-Oct-03 10.00 15 1.50 - - 24.89

26-Mar-04 10.00 15 1.50 - - 26.9

21-Oct-05 10.00 40 4.00 - - 42.1

16-Dec-05 10.00 40 4.00 - - 46.5

17-Feb-06 10.00 40 4.00 - - 44.54

28-Mar-08 10.00 60 6.00 - - 64.23

20-Mar-09 10.00 45 4.50 - - 31.7

255 25.50

48

Page 49: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

F e b r u a r y 2 0 1 0Asset Allocation Guide

Asset Allocation guide:

How it works?

“Aggressive”

This Asset Allocation guide helps you decide your broadallocation to equities at different market levels. Theadjustment as per the recommended asset allocation may bedone on a six monthly basis or whenever you review yourportfolio.

Lets see how it will help you in your wealth creation goals withthe help of an illustration below.

Assuming you are an investor lets see how theallocation guide will work

Recommended Equity Asset Allocation at different market conditions for different types of investors

Aggressive Moderate Conservative

Expensive 50%-60% 30%-40% 0-10%

Fair 60%-70% 40%-50% 10%-20%

Discounted 70%-80% 50%-60% 20%-30%

Asset Allocation Guide

The graph plots month end values of BSE Sensex since March 1991. The Fair price boundaries have been decided by taking P/E of 10.5 & 18.5 asthe lower & upper boundaries times the 1 year forward earnings of the Sensex. The values above the fair band has been assumed to be expensive &below the fair band has been assumed to be discounted. This is just a suggested band as per forward earnings estimate and should not be construedas a recommendation to buy or sell securities.

Start 6 months 12 months 18 months

% Value in Rs Actual Allocation % Actual Allocation %Value in Rs Value in Rs

Equity 60% 60,000 65% 77400 75% 150444

Debt 40% 40,000 35% 42000 25% 50148

Total Wealth 100,000 119,400 200,592

Fair MarketAfter 6 Months market goes

up but still in Fair range

Action

Value in RsRecommended allocation%

60% 71640

40% 47760

119,400

Bring back allocation as perthe suggested grid

After 12 Months market up to Expensive zone

goes

Actual Allocation % Value in Rs

35% 57169

65% 105311

162,480

After 18 Months market

lands in Discounted zone

Action

Value in RsRecommended allocation%

70% 113736

30% 48744

162,480

Increase allocation to per thesuggested grid

Equity as Action

Value in RsRecommended allocation%

50% 100296

50% 100296

200,592

Reduce allocation to Equityas per the suggested grid

Thus, we see that the asset allocation guide helps you

• Observe discipline in your asset allocation by periodic readjustment as per the suggested grid

• Buy low and book profits at high levels by increasing /decreasing exposure at different market conditions.

The above example is to only demonstrate the working of the mentioned investment strategy. The above strategy actions are not based on any judgments of the future return of the debt and equity markets / sectors or of any

individual security. These views alone are not sufficient and should not be used for the development or implementation of an investment strategy.

Any information contained above does not constitute and shall be deemed not to constitute an advice, an offer to sell/purchase or as an invitation to do so for any securities of any entity, and further Birla Sun Life Asset

Management Company Ltd.(BSLAMC) / its subsidiaries/affiliates/sponsors/trustee or their officers, employees, personnel, directors shall not be liable for any loss, damage, liability whatsoever for any direct or indirect loss

arising from the use or access of any information that may be displayed herein. Recipients of the information contained herein should exercise due care and caution and read the offer documents (including if necessary,

obtaining the advice of tax / legal / accounting / financial / other professionals) prior to taking of any decision, acting or omitting to act, on the basis of the information contained herein. Opinions expressed are not necessarily

those of BSLAMC or any of their officers, employees, personnel, directors and BSLAMC . and its officers, employees, personnel, directors do not accept responsibility for the same. BSLAMC or any of its officers, employees,

personnel, directors make no representation as to the accuracy, completeness or reliability of the content and hereby disclaim any liability with regard to the same.

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Page 50: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

The Hindu Business LineDate - January 24, 2010

F e b r u a r y 2 0 1 0

50

Business StandardDate - January 24, 2010

Daily News & AnalysisDate - January 25, 2010

Daily News & AnalysisDate - January 21, 2010

Page 51: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

#Value Research Ratings

+ ICRA mfAAA and mfA1+ Rating Methodology for Birla Sun Life Floating Rate (Short Term & Long Term) and Birla Sun LifeCash Plus Respectively

* AAAf: CRISIL AAAf Rating Methodology for Birla Sun Life Savings Fund, Birla Sun Life Income Plus, Birla Sun Life CashManager, Birla Sun Life Income Fund, Birla Sun Life Short Term Fund and Birla Sun Life Dynamic Bond Fund

^^Crisil CPR – Ranking Methodology & Disclaimer

Value Research Fund Ratings are a composite measure of historical risk-adjusted returns. In the case of equity and hybrid fundsthis rating is based on the weighted average monthly returns for the last 3 and 5-year periods. In the case of debt funds this ratingis based on the weighted average weekly returns for the last 18 months and 3-year periods and in case of short-term debt funds -weekly returns for the last 18 months. These ratings do not take into consideration any entry or exit load. Each category musthave a minimum of 10 funds for it to be rated. Effective, July 2008, we have put an additional qualifying criteria, whereby a fundwith less than Rs 5 crore of average AUM in the past six months will not be eligible for rating.Five-stars indicate that a fund is in the top 10% of its category in terms of historical risk-adjusted returns. Four stars indicate thata fund is in the next 22.5%, middle 35% receive three stars, the next 22.5% are assigned two stars while the bottom 10% receiveone star. The number of schemes in each category is mentioned along side the categories name. Equity Diversified (155),Equity : Index (19), Equity Tax Planning (27), Hybrid Equity Oriented (29), Hybrid: Monthly Income (35), Debt: Medium-term(38), Gilt: Medium and Long-term (29), Gilt: Short-term (11), Debt: Ultra Short-term (41), Debt: Ultra Short-term Institutional (49),Debt: Short-term (19), Debt: Short-term Institutional (10) Debt: Floating Rate Short-term (14), Hybrid: Debt-oriented (18), Debt:Liquid Plus: (28), Debt: Liquid Plus Institutional:(28). These Fund Ratings are as on January 31, 2010.The Value Research Ratings are published in Monthly Mutual Fund Performance Report and Mutual Fund Insight. The Ratingsare subject to change every month. The Rating is based on primary data provided by respective funds, Value Research does notguarantee the accuracy.

Past Performance is no guarantee of future results www.valueresearchonline.com.

Birla Sun Life Floating Rate Fund – Short Term Plan & Birla Sun Life Floating Rate Fund – Long Term Plan: The credit risk ratingassigned to the schemes is mfAAA. The rating is the highest-credit-quality rating assigned by ICRA to debt funds. Birla Sun LifeCash Plus: The credit risk rating assigned to the scheme is mfA1+. The highest-credit-quality short-term rating assigned byICRA to debt funds.Rating methodology used by ICRA is based on evaluating the inherent credit quality of the funds portfolio. As a measure of thecredit quality of a debt fund’s assets, ICRA uses the concept of ”credit scores”, based on ICRA’s assessment of credit riskassociated with each exposure of the portfolio taking into account its maturity, investment objectives and policies, itsmanagement characteristics and the creditworthiness of its investment portfolio. ICRA reviews relevant fund information on an

ongoing basis to support its published rating opinions. Source: ICRA Ltd.

AAAf The fund’s portfolio holdings provide very strong protection against losses from credit defaults.The credit quality ratings are based on an analysis of the fund’s investment philosophy, its management, investment strategies,operational policies and internal controls. Credit quality incorporates the credit risk of securities and the counter-party riskinvolved in transactions CRISIL has developed a Credit Quality Matrix to evaluate a bond fund’s overall level of protectionagainst losses associated with credit default. The matrix is a set of credit factors & credit scores derived scientifically fromCRISIL’s rating default and transition rates over past ten years. Ranking source: CRISIL FundServices, CRISIL Ltd.

Birla Sun Life Frontline Equity Fund (Plan A): CRISIL~CPR 1 -In Large Cap Oriented Equity Schemes Category (31 Schemes).

Birla Sun Life Top 100 Fund: CRISIL~CPR 2 - Large Cap Oriented Equity Schemes Category (31 Schemes)

Birla Sun Life Dividend Yield Plus: CRISIL~CPR 2 -In Diversified Equity Scheme Category (76 Schemes).

Birla Sun Life Buy India : CRISIL~CPR 2 -In Diversified Equity Scheme Category (76 Schemes).

Birla Sun Life India Opportunities Fund : CRISIL~CPR 2 -In Diversified Equity Scheme Category (76 Schemes).

The Outlook Money NDTV PROFIT AWARDS 2009 - CATEGORY: BEST WEALTH CREATOR AWARDSAward Methodology and Disclaimers: The Outlook Money NDTV Profit Awards 2009: BEST MUTUAL FUND HOUSE - Winner,Birla Sun Life Asset Management Co. Ltd. Category: Best Wealth Creator Awards. Time Period: For a three year period endedJune 30, 2009. 12 AMCs were considered for the award.Criterions for Short-Listing of Fund Houses/AMCs: 1) AUM of Rs 15,000 crore as on 30 June 2009. 2) At least 40 per cent of theequity funds must conform to the tenure and minimum investment eligibility criteria of Outlook Money risk-return rankings.Alternately, the fund house must have been ranked the previous year. 3) Also, both the Equity and Debt Fund house criteria should be fulfilled. The Mutual Fund house had to have a presence in any two of the four equity-oriented categories (out ofLarge-cap, Mid-cap, ELSS and Moderate equity allocation) for Equity Fund house category and for Debt fund house category,presence in Bond (long or intermediate) and Short-Term Bond categories is a must. 4) Minimum track record of 3 years for allschemes. 5) Returns were adjusted for risk. 6) Sector schemes were not considered. 7) Morningstar mutual fund rankings wereused for analysis. Performances of schemes within fund houses were accounted for on the basis of their out-performance overpeer averages and top quartile (five- and four- star rating) appearances. 8) Loads not considered. Evaluation Criterions: The short-listed fund houses/AMCs were mailed questionnaires to gather quantitative and qualitative information. Thequestionnaires considered the following parameters – Quantitative: The fund house/AMC performed vis-à-vis the categoryaverage and the number of schemes in the top quartile are considered. Qualitative: The facilities that the fund house/AMC offersand the satisfaction level of investors. Only fund houses/AMCs that reverted with filled questionnaires competed in theseawards. If any question remained unanswered, the fund house/AMC was given the lowest mark against that evaluationparameter. Final winners were arrived at after assigning weights, as ratified by the jury. For more information please visitwww.outlookmoney.com. Past performance is no guarantee of future results.

Birla Sun Life Midcap Fund (Plan A): CRISIL~CPR 2 -In Small & Mid Equity Scheme Category (22 Schemes).

Birla Sun Life Midcap Fund (Plan A): CRISIL~CPR 2 -Consistent CPR Performer - Equity (33 Schemes).

Birla Sun Life MNC Fund: CRISIL~CPR 2 -In Diversified Equity Scheme Category (76 Schemes).

Birla Sun Life 95 Fund: CRISIL~CPR 2 -In Balanced Scheme Category (19 Schemes).

Birla Sun Life 95 Fund: CRISIL~CPR 2 -Consistent CPR Performer - Balanced (14 Schemes).

Birla Sun Life Income Plus: CRISIL~CPR 1 - Consistent CPR Performer - Debt (13 Schemes)

Birla Sun Life Short Term Fund - Retail Plan: CRISIL~CPR 1 - Debt Short Term Scheme Category (23 Schemes).

Birla Sun Life Cash Plus - Retail Plan: CRISIL~CPR 2 Consistent CPR Performer - Liquid (16 Schemes)

Birla Sun Life Cash Plus - Institutional Plan: CRISIL~CPR 2 - Liquid Institutional(12 Schemes)

Birla Sun Life Cash Plus - Institutional Premium Plan: CRISIL~CPR 2 - Liquid Super Institutional(16 Schemes)

Birla Sun Life Cash Manager - Retail Plan: CRISIL~CPR 1 - Liquid (28 Schemes)

Birla Sun Life Cash Manager - Institutional Plan: CRISIL~CPR 1 - Liquid Institutional(12 Schemes)

Birla Sun Life Savings Fund -Retail Plan: CRISIL~CPR 1 - Ultra Short Term Debt (34 Schemes)

Birla Sun Life Savings Fund - Instituitional Plan: CRISIL~CPR 1 - Ultra Short Term Debt - Institutional Scheme Category (26 Schemes)

Birla Sun Life Floating Rate Fund - Long Term - Retail Plan: CRISIL~CPR 1 - Ultra Short Term Debt (34 Schemes)

Birla Sun Life Monthly Income: CRISIL~CPR 2 - MIP Conservative Scheme Category (12 Schemes)

Birla Sun Life MIP II - Wealth 25 Plan: CRISIL~CPR 2 - MIP Aggressive Scheme Category (20 Schemes)

Birla Sun Life MIP II - Savings 5 Plan: CRISIL~CPR 1 - MIP Conservative Scheme Category (12 Schemes)

CRISIL~Composite Performance Ranking - (CRISIL~CPR) is the relative performance ranking of mutual fund schemes withinthe peer group. The criteria used for computing the ranking are AUM in excess of category cut-off limits & portfolio disclosureand performance in case of Liquid Plans, Liquid Institutional and Debt-Short Term – Last 1 years; All other Schemes – Last 2years and 5 yrs CPR track record for consistent CPR Performers.Fund Ratings are as on 31 Dec ‘09. Ranking is done on the following parameters depending on scheme category.CRISIL~CPR 1 - indicates “Very Good" performance & ranks within top 10 percentile of the respective category.CRISIL~CPR 2 - indicates “Good" performance & ranks within top 11th - 30th percentile of the respective category.

Ranking Source: Crisil FundServices, CRISIL Limited

Birla Sun Life Mutual Fund: Best Group over 3 years (2005-2008). Group Name - Mixed Asset, Size: 12 fund houses were eligible for the group award. Fund groups with at least five equity, five bond, or three mixed-asset portfolios in the respective asset classes were eligible for a group award. The lowest average decile(1) rank of the three years’ Consistent Return measureof the eligible funds per asset class and group determined the asset class group award winner.

Birla Sun Life Asset Allocation Fund-Moderate Plan-Growth (BSLAAF-MP-GR): Best Fund – 3 year performance (2005-2008) No. of Schemes: 7; Classification-Mixed Asset INR Balanced,

Birla Sun Life Income Fund-Growth (BSLIF-Gr): Best Fund - 3 year performance (2005-2008) & 10 year performance (1998 –2008), No. of Schemes: 99 & 16 respectively ; Classification-Bond Indian Rupee-General.BSLAAF-MP-Gr & BSLIF-Gr are awarded Lipper Awards India 2009 on the basis of Consistent Return (Effective Return) value

over the relevant performance period. Entry/Exit load not considered.

Ranking source: Lipper - A Reuter Co. www.lipperweb.com

&Lipper Awards India 2009 - Award Methodology & Disclaimers:

Past performance is no guarantee of future results.

Lipper World Ranks for 1yr ,5yrs ,10yrs & 13 yrs Time Periods ended Sept'09 and Lipper Ranking Methodology and

Disclaimer: Lipper World Ranking for 1yr ,5yrs ,10yrs & 13 yrs Time Periods ended Sept'09: Birla Sun Life Tax Relief '96-1yr:Ranked 1219 out of 28937 Equity funds with 38.65% CAGR. 5yr: Ranked 315 out of 16438 Equity funds with 22.99% CAGR.10yrs: Ranked 46 out of 7740 Equity funds with 24.94% CAGR. 13yr: Ranked 1st out of 3006 Equity funds with 35.33% CAGR.Lipper Ranking Methodology and Disclaimers: Birla Sun Life Tax Relief '96 is ranked as World's Best-Performing Equity Fund &has secured the 1st rank among “Equity funds” as per Lipper global fund data for its 13 yr performance. Category considered forall the above rankings: Equity funds as per Lipper global fund data. The above rankings by Lipper are based on annualizedreturns, denominated in INR, for said time periods i.e 30 Sept '08 to 30 Sept '09, 30 Sept '04 to 30 Sept '09, 30 Sept '99 to 30 Sept'09 and from 30 Sept '96 to 30 Sept '09 for 1,5,10 & 13 yr ranks respectively. These are based on a customized report which highlight the top performing equity funds in the world during the year 2009(with minimum track record of respective time periodconsidered as of Sept '09) & excludes ETFs & close ended funds. Loads & Taxes not considered. Past Performance is noguarantee of future results. Data source: Lipper, a Thomson Reuters Company-www.lipperweb.com

For further details on our Funds, please contact our Customers Service Centres at details given below.

BIRLA SUN LIFE ASSET MANAGEMENT COMPANY LTD. BRANCHES

Disclaimer: Any information contained in this publication does not constitute and shall be deemed not to constitute an advice, an ofLtd.(BSLAMC)/ its subsidiaries / affiliates / sponsors / trustee or their officers, employees, personnel, directors shall not be liable for any loss, damage, liability whatsoever for any direct or indirect loss arising from the use or access of any information that may be displayed in this publicationfrom time to time. Recipients of the information contained herein should exercise due care and caution and read the offer documents (including if necessary, obtaining the advice of tax / legal / accounting / financial / other professionals) prior to taking of any decision, acting or omitting to act,on the basis of the information contained herein.Editorial opinions expressed in the 'Connect' are not necessarily those of BSLAMC. or any of their officers, employees, personnel, directors and BSLAMC. and its officers, employees, personnel, directors do not accept responsibility for the editorial content. BSLAMC. or any of its officers,employees, personnel, directors make no representation as to the accuracy, completeness or reliability of the editorial content and hereby disclaim any liability with regard to the same.

fer to sell/ purchase or as an invitation or solicitation to do so for any securities of any entity, and further, Birla Sun Life Asset Management Company

Statutory Details: Constitution: Birla Sun Life Mutual Fund (BSLMF) has been set up as a Trust under the Indian Trust Act, 1882. Sponsors: Aditya Birla Nuvo Limited and Sun Life (India) AMC Investments Inc. (liability restricted to seed corpus of Rs. 1 Lac). Trustee: Birla Sun LifeTrustee Company Pvt. Ltd. Investment Manager: Birla Sun Life Asset Management Company Ltd.Risk Factors: Mutual Funds and securities investments are subject to market risks and there can be no assurance or guarantee that the objectives of the Scheme will be achieved. As with any investment in securities, the NAV of the Units issued under the Scheme may go up or down depending on the various factors and forces affecting capital markets and money markets. Past performance of the Sponsor / Investment Manager / MutualFund does not indicate the future performance of the Schemes and may not necessarily provide a basis of comparison with other investments. The names of the Schemes do not, in any manner, indicate either the quality of the Schemes or their future prospects orreturns. Unitholders in the schemes are not being offered any guaranteed/assured returns. Investors should read the Statement of Additional Information / Scheme Information Document/ Key Information Memorandum available at Investor Service Centers and withdistributors carefully before investing.The Material provided in the Connect cannot be reproduced or quoted anywhere without express permission from Birla Sun Life Asset Management Company Ltd.

ALLAHABAD : 0532 - 2427015 / 3201661

AMBALA : 0171 - 2601345

AMRAVATI : 0721 - 6451692

ANAND : 02692 - 247260

BANGALURU (Jayanagar) : 080 - 41555000

BANGALURU (Malleswaram) : 080 - 42199223

BANGALURU(Cunningham House Rd) : 080 - 22389991 / 2 / 3

BHAVNAGAR : 0278 - 6452524

BHUBANESHWAR : 0674 - 2535521 / 3413

CHANDIGARH : 0172 - 2783556

CHENNAI (Anna Nagar) : 044 - 43016950 / 1 / 2 / 4 / 6

CHENNAI (Egmore) : 044 - 28191681 / 708 / 715 / 699

COCHIN : 0484 - 2366817 / 2383969 / 4021722

DELHI : 011- 40744514

DURGAPUR : 0343 - 6454621 / 19 / 3201241

GUWAHATI : 0361 - 2595020 / 2599273

GWALIOR : 0751 - 6499442 / 378

AGRA JAIPUR PANJIMAHMEDABAD JALANDHAR PATIALAAJMER JAMSHEDPUR PONDICHERYALWAR JODHPUR PUNEAMRITSAR KANPUR RAIPURAURANGABAD KOLHAPUR RAJKOTBARODA KOTA RANCHIBELGAUM LUCKNOW SALEMBHILLAI LUDHIANA SHIMLABHOPAL MADURAI SILIGURICALICUT MANDIGOBINDGARH SURATCHENNAI (Adiyar) MANGALORE TRICHYCOIMBATORE MEERUT UDAIPURDEHRADUN MORADABAD VALSADDHANBAD MUMBAI (Borivali) VARANASIERODE MUMBAI (Ghatkopar) VASHIGURGAON MUMBAI (Churchgate) VIJAYWADAHYDERABAD(Abids) NAGPUR VISAGINDORE NASIKJABALPUR PANIPAT

HUBLI : 0836 - 4259989 / 4266283

JAMMU : 0191 - 2432601

JAMNAGAR : 0288 - 3200064

KOLKATA : 033 - 22882592 / 4 / 5

MADURAI : 0452 - 4231493 / 83

MARGAO : 0832 - 6480109

MATHURA 0565 - 3207007 / 6959

MEHASANA : 02762 - 658323 / 16

MUMBAI (Head Office) : 022 - 66928000

MYSORE : 0821 - 4244400 / 1 / 2

NOIDA : 0120 - 4203629

PATNA : 0612 - 2323265 / 66

THANE : 022 - 67930660 / 1

TRIVANDRUM : 0471 - 4017007

VAPI : 0260 - 6454735 / 6

VISHAKAPATNAM : 0891 - 6631337 / 8

IDEA Toll Free No. 1800-270-7000 & the centralised TOLL no. 022-66917777

Parameters Scheme CategorySuperior Return Score Large Cap Oriented Equity, Diversified Equity, Small and Midcap, ELSS, Balanced, Debt, MIP

(Aggressive & Conservative), Gilt-Long and Consistent CPR Performers – Equity, Balanced and DebtMean Return and Volatility Debt-Short, Ultra Short Term Debt, Liquid, Liquid Institutional & Liquid Super Institutional and Consistent

CPR Performers - LiquidPortfolio Concentration Analysis All SchemesLiquidity Analysis All SchemesAsset Quality Debt SchemesAverage Maturity Debt SchemesDownside Risk Probability Debt- Short Term, Liquid, Ultra Short Term Debt, Liquid- Institutional & Super InstitutionalAsset Size Debt- Short Term, Liquid, Ultra Short Term Debt, Liquid- Institutional & Super InstitutionalHistoric performance on CRISIL~CPR Consistent CPR Performer – Equity, Balanced, Debt and Liquid categories

F e b r u a r y 2 0 1 0

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assistance,round the clock.

www.birlasunlife.com/mobile

Online PortfolioAccess

www.birlasunlife.com

Mobile InvestmentManager

All India Telephone

• View portfolio summary

• View transaction history

• Track your portfolio

• Purchase, Switch & Redeem

• Change TPIN (Telephone Personal Identification Number)

• Get Account Statement instantly

Toll Free : 1-800-22-7000 1-800-270-7000

Non Toll Free : +91 22 6691 7777

(MTNL/BSNL)

Page 53: Why stop at just protecting your capital? · Atul Penkar Fund Manager/ Research Analyst : Equity Chanchal Khandelwal Research Analyst : Equity ... Punjab and Sind Bank 2.64 A1+ ICICI

Aims to Protect and Grow Your Money

About 90% of your money will be invested in safer investment options like, high quality bonds of reputed companies. This is done with an aim to grow it to the size of your initial investment by the end of 27 months.

The remaining about 10% will be invested in shares of reputed Indian companies. So, you get to participate in equity growth, in a small way without having to risk your entire investment.

Greater Safety, Rated AAA (so) by CRISIL

Birla Sun Life Capital Protection Oriented Fund - Series 1 has passed the mandatory requirement of getting a rating from CRISIL, by recieving the AAA (so) rating which is the highest safety rating given by CRISIL.

Hence, the debt part of your money will be invested in Government bonds, bonds that are approved by CRISIL or bonds that are rated AAA / AAA(so) by CRISIL; which increases the safety of the debt portion of your investment.

The Rating of "AAA (so)" is pronounced as "triple A structured obligation". The assigned rating is valid only for Birla Sun Life Capital Protection Oriented Fund- Series 1. The rating only indicates highest degree of certainty regarding payment of face value of investment (excluding entry load charged, if any) to the unit holders on maturity is not an opinion on the stability of the scheme's NAV before its maturity date. There is no assurance of any capital protection or capital guarantee for investors in this Scheme. The Scheme offered is "oriented towards protection of capital" and "not with guaranteed returns". The orientation towards protection of the capital originates from the portfolio structure of the scheme and not from any bank guarantee, insurance cover, etc.Statutory Details: Constitution: Birla Sun Life Mutual Fund (BSLMF) has been set up as a Trust under the Indian Trust Act, 1882. Sponsors: Aditya Birla Nuvo Limited and Sun Life (India) AMC Investments Inc. [liability restricted to seed corpus of Rs. 1 Lac] Trustee: Birla Sun Life Trustee Company Pvt. Ltd. Investment Manager: Birla Sun Life Asset Manage-ment Company Ltd. Scheme Classification & Objective: Birla Sun Life Capital Protection Oriented Fund-Series 1: (A Close ended Capital Protection Oriented Scheme) with an objective To seek capital protection by investing in high quality fixed income securities maturing in line with the tenure of the scheme and seeking capital appreciation by investing in equity and equity related instruments. Tenure of the scheme: 27 months from the date of allotment. Asset Allocation: Debt securities and Money Market Instruments: 80%- 100%, Equities and Equity related instruments: 0%-20%. Load Structure: Entry Load: Nil, Exit Load: Nil. Issue Price: Rs. 10 per unit during the NFO period. Minimum Application Amount: Rs 5,000/- and in multiples of Rs. 10 thereafter. Liquidity: As per the SEBI guidelines, no redemption/repurchase of units shall be allowed prior to the maturity of the scheme. Investors wishing to exit may do so through stock exchange mode. Risk Factors: Mutual Funds and securities investments are subject to market risks and there can be no assurance or guarantee that the objectives of the Scheme will be achieved. As with any investment in securities, the NAV of the Units issued under the Scheme may go up or down depending on the various factors and forces affecting capital markets and money markets. Past performance of the Sponsors / Investment Manager / Mutual Fund does not indicate the future performance of the Scheme and may not necessarily provide a basis of comparison with other investments. Birla Sun Life Capital Protection Oriented Fund- Series 1 is only the name of the Scheme and does not in any manner, indicate either the quality of the Scheme or its future prospects or returns. Unitholders in the scheme are not being offered any guaranteed/assured returns. Scheme Specific Risk Factors: The ability of the portfolio to meet capital protection on maturity to the investors can be impacted by interest rate movements in the market, credit defaults by bonds, expenses and reinvestment risk. The rating provided by Crisil Ltd. is not a comment on Net Asset Value of the scheme in relation to its face value.The Scheme is required to have a minimum number of 20 investors and no single investor should account for more than 25% of its corpus immediately after the close of the NFO i.e. at the time of allotment. In case of non-fulfillment of any one of the aforesaid criteria, the scheme shall be wound up by following the guidelines prescribed by SEBI. Investments in the scheme shall be subject to various other risk factors including but not limited to risks associated with: investment in Equity and Equity related instruments, investment in Derivatives, investment in Debt Securities such as Price-Risk or Interest Rate Risk, Credit Risk, Liquidity or Marketability Risk, Reinvestment Risk etc, investments in Securitised Debt Assets, short selling etc. For further Scheme Specific Risk Factors & other details Investors should read the Statement of additional Information/Scheme Information Document/Key Information Memorandum available at Investor Service Centres and with Distributors carefully before investing. Please refer www.birlasunlife.com for further details.

sms AIM to 56161Call (toll-free) 1-800-270-7000/1-800-22-7000 Visit www.birlasunlife.com

The above workings are for illustration purposes only and are based on prevailing taxation laws. Tax liability of Rs. 3,090 is calculated assuming individual investor falls in the top income tax slab of 30% & includes applicable cess. Tax liability of Rs. 1,030 is calculated assuming Long Term Capital Gains Tax of 10% and applicable cess without taking into account the indexed cost of acquisition for determining capital gains. In case of individual nature of tax implications, Investors are further advised to consult their tax advisor before making investments.

About 90% of your money is invested in debt. 27 months later, this amount equals the size of your initial investment

The portfolio of the scheme is subject to changes within the provisions of the Scheme Information Document of the scheme.

About 10% invested in equity with an aim to give you growth

27 months

Savings Regular Income Tax Saving

Our range of financial solutions

Wealth Creation

Our Savings Solutions are aimed at preserving your money and giving you tax-efficient returns compared to bank accounts and FDs

Financial Solution(s) stated are ONLY for ease of understanding the scheme’s aimed intent & does not guarantee any specific performance/returns

Returns, That Too Tax-Efficient!

Here’s the best part of investing in this fund. When investing in traditional deposits, you can end up paying as much as 30.9% tax on your returns. However, in Birla Sun Life Capital Protection Oriented Fund – Series 1, you may have to pay as little as 10.3% tax as long term capital gains.

You can ask your tax advisor how to take advantage of triple indexation which could further reduce your tax liability.

Another benefit: there is no TDS (Tax Deducted at Source, except for NRI’s) here, unlike other traditional deposits.

Tax Bite ReducedAssuming you earn Rs. 10,000 from your traditional deposit and also from Birla Sun Life Capital Protection Oriented Fund- Series 1

Birla Sun Life Capital Protection

Oriented Fund– Series 1

You keep: Rs. 8,970

Tax bite: Rs. 1,030Tax bite : Rs. 3,090

You keep: Rs. 6,910

TraditionalDeposits