Why marketing is so important according to Martin Simich

Your business needs to thrive if you are going to make a success of your entrepreneurial venture. If you want to make sure that you have enough people buying your products or making use of your service then you need to make sure you can find those people and make sure that they keep coming back to you for more business afterwards. The only real way to do that is by creating a solid message that sticks in their mind and then following through with a killer product or service that they will never forget. Marketing is not only about getting someone’s attention; it is also about keeping it. You have to find unique ways to catch a person’s attention and then you have to find ways to keep their attention long after they have seen your first advertisement. The trick to that is repetition and clever messaging, and if you can get that right you will have an endless supply of customers that you just need to keep happy.

As a personal goal when it comes to marketing I always strive towards finding a small hook and then repeating that until it comes out of my client’s ears. If you look at my Martin Simich blog and all my social media sites you will notice that I’m all about to things – Marketing and Mountain biking. You may have already seen some of the posts and articles I’ve made about mountain biking and you may have come across some of the stuff I’ve mentioned about marketing and if that is the case then you already know what it is that I’m capable of and you would have seen how well I manage the two most important aspects of marketing already. Everything that I have to say about marketing and mountain biking is repeated all over the web with much similarity. The reason for that is because I truly believe in repetition and effect messaging to make sure that I get the message across to everyone. Posting messages and updates on social media gives you just enough repetition to keep your reader interested. More importantly though, is that it keeps the search engine interested as well.

What happens when you have the search engines interested is that every time someone searched for something that you offer, it will come up at the top of the list and it will result in natural traffic being driven to your site. It’s a simple concept that is referred to as organic traffic and it is the most cost effective form of advertising on the net.