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Why Home Builders list their homes through

Why Home Builders List Through Web Pro Realty

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How WebPro Realty can increase the visibility of Home Builders\' new home listings

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Page 1: Why Home Builders List Through Web Pro Realty

Why Home Builders list their homes through

Page 2: Why Home Builders List Through Web Pro Realty

It’s ALL about the sales funnel….the more leads we pour into the top….the more monthly net sales will fall out of the bottom

Page 3: Why Home Builders List Through Web Pro Realty

Does independent web traffic analysis show the same conclusion?

Take a look for yourself….

Realtor.com likes to try to make it seem like they are “the only game in town”……

Page 4: Why Home Builders List Through Web Pro Realty
Page 5: Why Home Builders List Through Web Pro Realty

Do you really want to rely solely on MLS and Realtor.com?

Realtor.com’s share of all visits to real estate websites

WebPro Realty’s listing syndication share of all visits to real estate websites

5.88

94.12

Visits for the week ending 12/11/2010

Realtor.com All other sites

25.15

74.85

Visits for the week ending 12/11/2010

WebPro Realty's listing syndica-tionAll other sites

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Realtor.com WebPro Realty0

20

40

60

80

100

120

Total remaining traf-ficTraffic capture rate

WebPro Realty’s listings syndicate to 6 of the Top 20 Real Estate websites, increasing your listing exposure by over 3X! (as compared to relying solely on MLS feeding into Realtor.com)

Page 7: Why Home Builders List Through Web Pro Realty

Homes.com (#8 of the Top 20 Real Estate websites)

Yahoo! Real Estate (#1 of the Top 20 Real Estate websites)

Trulia.com (#4 of the Top 20 Real Estate websites)

Harmon Homes Online Google Real Estate  (#2 of all websites)

Vast Real Estate Zillow.com (#3 of the Top 20 Real Estate websites)

PropBot.com MSN Real Estate (#6 of the Top 20 Real Estate websites)

HotPads.com BobVila.com HGTV’s FrontDoor.com Mid-Florida Region MLS’s consumer-targeted listing website Showcase listings in Realtor.com (#2 of the Top 20 Real Estate websites)

Listing syndication to Facebook Marketplace (Most visited website of all)

What real estate sites are WebPro Realty’s syndication partners?

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Listing with WebPro Realty insures exposure in….

The #1 and #2 most visited sites of ALL websites; and

The #1, #2, #3, #4, #6 and #8 most visited of the Real Estate websites

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How much exposure is your current approach getting you?

Do you know how to find out?

If you don’t…does anyone else in your operation know how?

Page 10: Why Home Builders List Through Web Pro Realty

Sometimes trying to figure out how to sell more homes in the current environment yields more questions than answers…..

Here’s how I can help…..

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“Showcase” listings on Realtor.comPLUS

Listing syndication to increase your homes’ exposure to potential buyers

and if desired….

Detailed analysis of your operation’s sales approachCompetitive analysis of your communitiesMarket analysis of transaction pace trends and pricing trends, and much more.

When you list through WebPro Realty, the real “value-add” is direct access to a building-industry professional with decades of experience in home building, commercial construction, land development, land acquisition and real estate brokerage.

If you have any specific functions you have wished to outsource in the past, but couldn’t come up with a cost-effective solution, let’s discuss it.

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All WebPro Realty listings are “Showcase Listings” in Realtor.com

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The benefits of a Realtor.com “Showcase Listing” over a standard listing:

Special attention-getting colors and graphics

Up to 25 jumbo photos

Open House alerts

Full motion video capability

Direct links to the selling associate’s website

Contact information shown for the selling associate

Direct links to the selling brokerage’s website

Contact information shown for the selling brokerage

Tracking reports for page view performance for each listing

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WebPro Realty’s corporate bio and blog:

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WebPro Realty on Facebook:

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WebPro Realty on Twitter:

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WebPro Realty on YouTube:

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Paul Stern’s personal bio on LinkedIn:

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Contact:

Paul SternOwner, WebPro Realty

(813) [email protected]@Paul-Stern.com