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Why Cloud Computing is Good for Startups 2009.12.03

Why Cloud Computing is Good for Startups - ETSI › Workshop › 2009 › 200912_GRID › ... · AWS The Scaling Problem. Confidential (17) Backstory I. Apartment II. In-house III

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Why Cloud Computing is Good for Startups

2009.12.03

Who am I?

CTO for Animoto Productions, a New York-based video technology company founded by Producers and Editors from MTV/VH1/ABC.

"In a word, they look nothing short of terrifi c.”

- Jefferson Graham

"Supercharged videos more akin to music videos than slideshows."

- Jamin Brophy-Warren

"Everyone from teachers to grandparents use Animoto."

- Peter Barnes

“One of those start-ups that has success written all over it.”

- Michael Arrington

"A vivid example of cloud computing power."

- Michael Fitzgerald

"It's not just any ol' video... [it's] a very compelling movie with music."

- Chris Pirillo

POWERED BY

½ a sysadmin.

Confidential (16)

Backstory

I. Apartment

II. In-house

III. Traditional host

IV. AWS

The Scaling Problem

Confidential (17)

Backstory

I. Apartment

II. In-house

III. Traditional host

IV. AWS

The Scaling Problem

Confidential (18)

Backstory

Confidential (19)

Backstory

Confidential (20)

Backstory

I. Apartment

II. In-house

III. Traditional Host

IV. AWS

The Scaling Problem

Confidential (21)

Backstory

Confidential (22)

Backstory

Confidential (23)

Backstory

I. Apartment

II. In-house

III. Traditional host

IV. AWS

The Scaling Problem

Confidential (24)

Backstory

Confidential (25)

Backstory

I. Apartment

II. Traditional Host

III. In-house

IV. AWS

The Scaling Problem

Confidential (26)

Backstory

Confidential (27)

Facebook Spike

Confidential (28)

Facebook Spike

Confidential (29)

Facebook Spike

Confidential (30)

Facebook Spike

In 3 days:• from 30 to 3,500 servers• from 1k to 750k users

Confidential (31)

Benefits for Startups

I. CapEx Savings

II. Human Savings

III. Adaptability

Business Benefits

Confidential (32)

Benefits for Startups

I. CapEx Savings

II. Human Savings

III. Adaptability

Business Benefits

Confidential (33)

Benefits for Startups

Confidential (34)

Benefits for Startups

I. CapEx Savings

II. Human Savings

III. Adaptability

Business Benefits

Confidential (35)

Benefits for Startups

Confidential (36)

Benefits for Startups

← METOM →

Confidential (37)

Benefits for Startups

I. CapEx Savings

II. Human Savings

III. Adaptability

Business Benefits

Confidential (38)

Tech Benefits for Startups

I. Cloud Design Patterns

II. Scalability & Stability

III. “Agile” Architecting

Technical Benefits

Confidential (39)

Tech Benefits for Startups

I. Cloud Design Patterns

II. Scalability & Stability

III. “Agile” Architecting

Technical Benefits

Confidential (40)

Tech Benefits for Startups

"We'll worry about scale later."

Most startups:

Confidential (44)

Tech Benefits for Startups

Crashes? Errors?

Gonna happen anyway...

Confidential (42)

Tech Benefits for Startups

I. Cloud Design Patterns

II. Scalability & Stability

III. “Agile” Architecting

Technical Benefits

Confidential (43)

Tech Benefits for Startups

I. Deploy Servers Daily

II. Stress Testing

III. Architecture Refactoring

“Agile” Architecting

Confidential (44)

Tech Benefits for Startups

Confidential (45)

Tech Benefits for Startups

I. Deploy Servers Daily

II. Stress Testing

III. Architecture Refactoring

“Agile” Architecting

Confidential (46)

Tech Benefits for Startups

Confidential (47)

Tech Benefits for Startups

I. Deploy Servers Daily

II. Stress Testing

III. Architecture Refactoring

“Agile” Architecting

Confidential (48)

Tech Benefits for Startups

Confidential (49)

Conclusion

Questions?

Stevie Clifton

Email: [email protected]