WHY CLOTHES? Needs And Personal Factors. COMFORT

WHY CLOTHES?

NeedsAnd

Personal Factors

COMFORT

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PROTECTION AND SAFETY

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MODESTY

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CAREER

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IDENTIFICATION

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CULTURE

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CLIMATE

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MEDIA INFLUENCES

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DECORATION

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http://images.google.com/imgres?imgurl=http://www.pointedimage.com/site_content/tattoo-piercing-images/piercing-image-gallery/Ear/ear2.jpg&imgrefurl=http://www.pointedimage.com/site_content/tattoo-piercing-images/piercing-image-gallery/ear-piercing.htm&h=621&w=480&sz=124&tbnid=F0AEBBv9GcoJ:&tbnh=134&tbnw=103&hl=en&start=4&prev=/images%3Fq%3Dear%2Bpiercing%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.cob.tamucc.edu/waheed/Teaching%2520Aids/Face%2520piercing%2520and%2520tatoo.jpg&imgrefurl=http://www.cob.tamucc.edu/waheed/Courses/Teaching%2520Aids.htm&h=990&w=768&sz=88&tbnid=kcmZbukl9UoJ:&tbnh=148&tbnw=114&hl=en&start=36&prev=/images%3Fq%3Dpiercing%26start%3D20%26hl%3Den%26lr%3D%26sa%3DN

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PEER INFLUENCES

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STATUS

• Position or rank within a group.

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http://images.google.com/imgres?imgurl=http://www.lemoyne.edu/chemistry/images/grad.JPG&imgrefurl=http://www.lemoyne.edu/chemistry/&h=614&w=508&sz=54&tbnid=ojs1dQLhsAkJ:&tbnh=134&tbnw=110&hl=en&start=3&prev=/images%3Fq%3Dcollege%2Bhonor%2Bgraduates%26hl%3Den%26lr%3D%26sa%3DG

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RELIGION

http://images.google.com/imgres?imgurl=http://misheli.image.pbase.com/u23/automat42/upload/37024583.WaitingfortheBrooklynFerry.jpg&imgrefurl=http://www.pbase.com/automat42/image/37024583&h=428&w=600&sz=65&tbnid=SRCBNm8jXVsJ:&tbnh=94&tbnw=133&hl=en&start=1&prev=/images%3Fq%3Dhasidic%2Bjews%26hl%3Den%26lr%3D

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http://images.google.com/imgres?imgurl=http://www.himalayantours.com/images/littel%2520budhist%2520monks,%2520tibet.jpg&imgrefurl=http://www.himalayantours.com/Tibet.everest.base.camp.nepal.bangkok.html&h=240&w=320&sz=20&tbnid=t_4wGxgjImQJ:&tbnh=84&tbnw=113&hl=en&start=6&prev=/images%3Fq%3Dbudhist%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.knox.vic.gov.au/image/diversity%2520muslim%2520girl%2520web.jpg&imgrefurl=http://www.knox.vic.gov.au/content.cfm%3FtopicID%3D38&h=176&w=150&sz=18&tbnid=mZfveiC2QOYJ:&tbnh=95&tbnw=80&hl=en&start=5&prev=/images%3Fq%3Dmuslim%26hl%3Den%26lr%3D%26sa%3DG

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OCCASION

http://images.google.com/imgres?imgurl=http://www.comedycapers.com/Offerings/images/GOLF%2520PRO_jpg.jpg&imgrefurl=http://www.comedycapers.com/Offerings/PhotoGallery.htm&h=363&w=462&sz=43&tbnid=MI2cmSLJR1AJ:&tbnh=98&tbnw=125&hl=en&start=2&prev=/images%3Fq%3Dgolf%2Bpro%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://msuinfo.ur.msstate.edu/friends/songs/yell.jpg&imgrefurl=http://msuinfo.ur.msstate.edu/friends/songs/&h=263&w=400&sz=48&tbnid=iF65tRy_A8AJ:&tbnh=78&tbnw=120&hl=en&start=17&prev=/images%3Fq%3Dfootball%2Bfans%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.caithness.org/links/kids/kidsphotofeatures2001/ballet/ballet.jpg&imgrefurl=http://www.caithness.org/links/kids/kidsphotofeatures2001/ballet/&h=395&w=744&sz=44&tbnid=-YCeT8K9y08J:&tbnh=74&tbnw=140&hl=en&start=1&prev=/images%3Fq%3Dkids%2Bballet%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.photosport.com/beachvolleyball/usoc0105.jpg&imgrefurl=http://www.photosport.com/beachvolleyball/&h=350&w=258&sz=42&tbnid=wrYNbkt3pNUJ:&tbnh=116&tbnw=85&hl=en&start=13&prev=/images%3Fq%3Dbeach%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.hirequalitylimo.com/toast2.jpg&imgrefurl=http://www.hirequalitylimo.com/prom.htm&h=480&w=640&sz=64&tbnid=1Z-zLrhWkh4J:&tbnh=101&tbnw=135&hl=en&start=14&prev=/images%3Fq%3Dprom%26hl%3Den%26lr%3D%26sa%3DG

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http://images.google.com/imgres?imgurl=http://www.califweather.com/Skiing-DownhillRacer-BPSPP.jpg&imgrefurl=http://www.califweather.com/observations.html&h=397&w=599&sz=40&tbnid=54xxUMVsj2kJ:&tbnh=88&tbnw=133&hl=en&start=13&prev=/images%3Fq%3Dskiing%26hl%3Den%26lr%3D%26sa%3DG

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BODY TYPE

http://images.google.com/imgres?imgurl=http://www.freep.com/art/2001/jan/22/church_dog2.jpg&imgrefurl=http://www.freep.com/news/religion/dog22_20010122.htm&h=330&w=315&sz=47&tbnid=XridhLp41CQJ:&tbnh=114&tbnw=108&hl=en&start=22&prev=/images%3Fq%3Dsunday%2Bchurch%2Bpeople%2B%26start%3D20%26hl%3Den%26lr%3D%26sa%3DN

http://images.google.com/imgres?imgurl=http://cache.boston.com/bonzai-fba/AP_Photo/2004/09/13/1095096065_7533.jpg&imgrefurl=http://www.boston.com/yourlife/fashion/articles/2004/09/13/somethings_missing_from_clothing_this_year_seams_and_tags/&h=247&w=175&sz=16&tbnid=T8LszMCxZycJ:&tbnh=105&tbnw=74&hl=en&start=2&prev=/images%3Fq%3Dclothing%2Bmodel%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.countryewe.com/images/tommy_bahama_clothing/tb_spring_model.jpg&imgrefurl=http://www.countryewe.com/category.cfm/104&h=269&w=180&sz=15&tbnid=ipDLHDGDZioJ:&tbnh=108&tbnw=72&hl=en&start=5&prev=/images%3Fq%3Dclothing%2Bmodel%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.mvl-airlinefashion.de/img_corporate/Model-kat5-00.jpg&imgrefurl=http://www.mvl-airlinefashion.de/german/corporate-f2u.html&h=480&w=284&sz=9&tbnid=S_rGAnDJ9OkJ:&tbnh=126&tbnw=74&hl=en&start=4&prev=/images%3Fq%3Dclothing%2Bmodel%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.fotosearch.com/comp/ISI/ISI114/OELIF017.JPG&imgrefurl=http://www.fotosearch.com/ISI114/oelif017/&h=300&w=189&sz=14&tbnid=18RxrBwMmIIJ:&tbnh=111&tbnw=69&hl=en&start=11&prev=/images%3Fq%3Dmale%2Bclothing%2Bmodel%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.lewiston.k12.me.us/~lrtcweb/other/JS/images/clothing_graphic.jpg&imgrefurl=http://www.lewiston.k12.me.us/~lrtcweb/other/JS/Clothing.htm&h=491&w=250&sz=22&tbnid=LkW1r-v5n0sJ:&tbnh=127&tbnw=64&hl=en&start=6&prev=/images%3Fq%3Dmale%2Bclothing%2Bmodel%26hl%3Den%26lr%3D%26sa%3DG

STYLE

• Refers to the DESIGN of a garment.

• The shape of a garment that makes it easy to recognize.

• Straight, A-line• Double breasted jacket• Cap sleeve, raglan

sleeve

http://images.google.com/imgres?imgurl=http://www.dickies.com/catalog/images/products/49505KH.jpg&imgrefurl=http://www.dickies.com/wc2/category_b2school.asp&h=250&w=155&sz=5&tbnid=w4La9yDAlQUJ:&tbnh=106&tbnw=65&hl=en&start=18&prev=/images%3Fq%3Da%2Bline%2Bskirt%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.globalsecurity.org/military/world/russia/images/46_01.jpg&imgrefurl=http://www.globalsecurity.org/military/world/russia/uniform2.htm&h=350&w=279&sz=24&tbnid=gTEQ8-ZMDwgJ:&tbnh=116&tbnw=92&hl=en&start=40&prev=/images%3Fq%3Ddouble%2Bbreasted%2Bjacket%26start%3D20%26hl%3Den%26lr%3D%26sa%3DN

http://images.google.com/imgres?imgurl=http://www.uniquekolours.com/Colinette%2520Kits/vintage-poncho_small.JPG&imgrefurl=http://www.uniquekolours.com/Colinette%2520Kits/Vintage%2520Kit%2520page.htm&h=480&w=344&sz=30&tbnid=ByM0momQz1wJ:&tbnh=126&tbnw=90&hl=en&start=41&prev=/images%3Fq%3Dponcho%26start%3D40%26hl%3Den%26lr%3D%26sa%3DN

http://images.google.com/imgres?imgurl=http://altura.speedera.net/ccimg.catalogcity.com/220000/225900/225920/products/9187771.jpg&imgrefurl=http://www.shop-com.co.uk/amos/cc/main/catalog/cid/83335/ccsyn/518&h=374&w=250&sz=26&tbnid=3aHST4J_tcYJ:&tbnh=118&tbnw=78&hl=en&start=20&prev=/images%3Fq%3Dcapri%2Bpants%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.wingsamerica.com/webart/products/small/560.jpg&imgrefurl=http://www.wingsamerica.com/index.cfm%3FFuseaction%3DDetail%26ID%3D560&h=390&w=468&sz=65&tbnid=BqG1anh-4qoJ:&tbnh=104&tbnw=125&hl=en&start=5&prev=/images%3Fq%3Dhawaiian%2Bshirt%26hl%3Den%26lr%3D%26sa%3DG

FASHION• A particular style that

is popular at a given time.

• What is “in”.• Clothes, hair, music,

foods, etc.

1985

http://images.google.com/imgres?imgurl=http://www.unclewigging.com/abercrombie1.JPG&imgrefurl=http://www.unclewigging.com/abercrombie.html&h=364&w=486&sz=26&tbnid=0FhWLUUHYYUJ:&tbnh=94&tbnw=126&hl=en&start=1&prev=/images%3Fq%3Dhollister%2Bclothing%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.murdoch.edu.au/ciee/pages/Fall%25202003%2520NWTrip/day%25206%2520-%2520abercrombie%2520ad%25202.jpg&imgrefurl=http://www.murdoch.edu.au/ciee/pages/Fall%25202003%2520Photo%2520Index.html&h=300&w=400&sz=27&tbnid=rWZW_wyxQYYJ:&tbnh=90&tbnw=120&hl=en&start=9&prev=/images%3Fq%3Dabercrombie%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.kohls.com/media/Photos/Juniors_Dresses/444_Junior_Jeans/10_Levi/LEVI40347_4441017P_660f9.JPG&imgrefurl=http://www.kohls.com/products/product_page_vanilla2.jsp%3FPRODUCT%253C%253Eprd_id%3D45492861&h=230&w=230&sz=13&tbnid=r0TXzJ9EQb4J:&tbnh=103&tbnw=103&hl=en&start=3&prev=/images%3Fq%3Dflare%2Bjeans%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.decaturdaily.com/decaturdaily/business/040502/mall.jpg&imgrefurl=http://www.decaturdaily.com/decaturdaily/business/040502/mall.shtml&h=164&w=250&sz=18&tbnid=jCKrfmVoxjQJ:&tbnh=69&tbnw=106&hl=en&start=1&prev=/images%3Fq%3Daeropostale%2Bclothing%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.fancy-dress.net/images/moustaches/14560.jpg&imgrefurl=http://www.fancy-dress.net/moustaches.html&h=170&w=159&sz=37&tbnid=KJId_jfjTp4J:&tbnh=94&tbnw=87&hl=en&start=24&prev=/images%3Fq%3Dgoatie%26start%3D20%26hl%3Den%26lr%3D%26sa%3DN

http://images.google.com/imgres?imgurl=http://whyfiles.org/206tattoo/images/mouth.jpg&imgrefurl=http://whyfiles.org/206tattoo/3.html&h=300&w=400&sz=17&tbnid=efBVkN_aPwMJ:&tbnh=90&tbnw=120&hl=en&start=5&prev=/images%3Fq%3Dtongue%2Bpierce%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.metallicaworld.co.uk/images/tattoos/My-tattoo-on-my-ankle.jpg&imgrefurl=http://www.metallicaworld.co.uk/metallica_tattoos_4.htm&h=600&w=800&sz=24&tbnid=nvA2iWHV8HUJ:&tbnh=106&tbnw=142&hl=en&start=1&prev=/images%3Fq%3Dankle%2Btattoo%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.lukamar.ca/ioffer/iok435a.jpg&imgrefurl=http://www.ioffer.com/bi/lukamar--Beehive-Fair-Isle-Knits-Sweater-Knitting-pattern-435--1.2-31.217-6055425&h=400&w=252&sz=103&tbnid=qWpW1-ToRl0J:&tbnh=120&tbnw=75&hl=en&start=71&prev=/images%3Fq%3Dfair%2Bisle%2Bsweater%26start%3D60%26hl%3Den%26lr%3D%26sa%3DN

FADS

• Something new in fashion for only a short period of time.

1920’s

1940’s

1950’s 1960’s

1970’s

1980’s

2005 ?!?!

http://images.google.com/imgres?imgurl=http://hollywoodcostumesandparty.com/costumes/50s/60utabk.jpg&imgrefurl=http://hollywoodcostumesandparty.com/cgi-bin/store/perlshop.cgi%3Faction%3DENTER%26thispage%3Dpage123.htm%26ORDER_ID%3D!ORDERID!&h=500&w=350&sz=64&tbnid=sH8-mTuwTFQJ:&tbnh=127&tbnw=88&hl=en&start=1&prev=/images%3Fq%3Dpoodle%2Bskirt%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.altmanphoto.com/tina.bookcover.jpeg&imgrefurl=http://www.altmanphoto.com/tina.turner.cover.html&h=432&w=363&sz=26&tbnid=e998aPcb6H4J:&tbnh=123&tbnw=103&hl=en&start=4&prev=/images%3Fq%3Dtina%2Bturner%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.jibboo.com/beatles/pictures/63c1.gif&imgrefurl=http://www.jibboo.com/beatles/pictures/beatlepics.htm&h=159&w=224&sz=33&tbnid=H2gX_KCUeEwJ:&tbnh=72&tbnw=102&hl=en&start=13&prev=/images%3Fq%3Dbeatles%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.costumesinc.com/Costumes/images/16522-std.jpg&imgrefurl=http://www.costumesinc.com/f12/2_10/flapper_costumes_feather_boas__headpieces.html&h=325&w=200&sz=36&tbnid=9PIfQcGRDNwJ:&tbnh=114&tbnw=70&hl=en&start=2&prev=/images%3Fq%3Dflapper%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.fhwa.dot.gov/wit/rosie1.jpg&imgrefurl=http://www.fhwa.dot.gov/wit/rosie.htm&h=261&w=200&sz=34&tbnid=ru3FnLR2rMUJ:&tbnh=107&tbnw=81&hl=en&start=2&prev=/images%3Fq%3Drosie%2Bthe%2Briveter%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.solcomhouse.com/austin_rev_200x312.gif&imgrefurl=http://www.solcomhouse.com/music.htm&h=312&w=200&sz=19&tbnid=eVRqre5b6DUJ:&tbnh=113&tbnw=72&hl=en&start=7&prev=/images%3Fq%3D1960%2527s%2Bclothing%26hl%3Den%26lr%3D%26sa%3DN

http://images.google.com/imgres?imgurl=http://www.hilary.com/fashion/images/madonna.jpg&imgrefurl=http://www.hilary.com/fashion/quickie-80sfashion.html&h=400&w=237&sz=26&tbnid=8BUOLec3638J:&tbnh=120&tbnw=71&hl=en&start=1&prev=/images%3Fq%3Dmadonna%2Bfashion%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://www.abfab.co.uk/Thumbnails/RB15697.jpg&imgrefurl=http://www.abfab.co.uk/Fancy_Dress2.asp%3Fpage%3D2%26SearchBy%3DH_H&h=350&w=207&sz=24&tbnid=R0uQHuUVq1YJ:&tbnh=116&tbnw=68&hl=en&start=4&prev=/images%3Fq%3Dbell%2Bbottom%2Bpants%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.elvistribute.org/early%2520elvis%25203.JPG&imgrefurl=http://www.elvistribute.org/Copy%2520of%2520profile.htm&h=1286&w=992&sz=239&tbnid=yZk6318H2QEJ:&tbnh=150&tbnw=115&hl=en&start=65&prev=/images%3Fq%3Delvis%26start%3D60%26hl%3Den%26lr%3D%26sa%3DN

CLASSIC

• A traditional style that stays in fashion for a long time.

• Blazer jacket, blue jeans, cardigan sweater, polo shirts

http://images.google.com/imgres?imgurl=http://mens-apparel.smartbargains.com/images/product/101023/1010230325_LG.jpg&imgrefurl=http://mens-apparel.smartbargains.com/shirts/polo-ralph-lauren-short-sleeve-knit-polo-shirt-show.sb&h=220&w=220&sz=9&tbnid=_OMro8vreFAJ:&tbnh=102&tbnw=102&hl=en&start=13&prev=/images%3Fq%3Dralph%2Blauren%2Bpolo%2Bshirt%26hl%3Den%26lr%3D

http://images.google.com/imgres?imgurl=http://polo.imageg.net/graphics/product_images/pPOLO2-1462087_standard_v330.jpg&imgrefurl=http://www.polo.com/product/index.jsp%3FproductId%3D1784730%26cp%3D1760781.1760816%26nav%3Dlhn%26parentPage%3Dfamily&h=350&w=330&sz=13&tbnid=6CQYvgjV4GAJ:&tbnh=116&tbnw=109&hl=en&start=1&prev=/images%3Fq%3Dnavy%2Bblazer%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.okuniform.com/prod_img/pc0009.jpg&imgrefurl=http://www.okuniform.com/IBS/SimpleCat/Product/asp/product-id/35766.html&h=350&w=193&sz=8&tbnid=yrmVKLiB6XUJ:&tbnh=116&tbnw=63&hl=en&start=10&prev=/images%3Fq%3Dtuxedo%26hl%3Den%26lr%3D%26sa%3DG

http://images.google.com/imgres?imgurl=http://www.metropoleparis.com/1996/60909029/defriff2.jpg&imgrefurl=http://www.metropoleparis.com/1996/60909029/shopping.html&h=240&w=180&sz=12&tbnid=jqfjOA4_RJgJ:&tbnh=104&tbnw=78&hl=en&start=2&prev=/images%3Fq%3Dchanel%2Bsuit%26hl%3Den%26lr%3D%26sa%3DN

Fashion Cycle

FASHION CYCLE

• Born: someone begins to wear it (celebrity, magazine, peers)

• Matures: many people start to wear it• Decline: style is overused and becomes

boring• Fast fashion cycle = FAD• Slow fashion cycle = TREND

Documents

WHY CLOTHES? Needs And Personal Factors. COMFORT