1Travel AccessoriesTravel Accessories

Introducing WH Smith PLC

WH Smith Indonesia

Bali International Terminal April 2014

INTRODUCTION TO WH SMITH

WH Smith Credentials

WH Smith Currently

WH Smith Globally

WH Smith Around the World

Hong Kong Sourcing Office

Founded in 1792, by William Henry Smith, the

WHSmith brand is synonymous with the history

of England as a nation of shopkeepers

While many older established brands have

disappeared from the UK retail scene in recent

times, WHSmith has stood the test of time

In the UK alone there over 1200 locations in

various different channels.

WHSmith PLC is listed on the London Stock

Exchange and is part of the FTSE mid 250 Index.

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WH SMITH CREDENTIALS

WHSmith currently operates

over 1200 stores, primarily in the

UK, comprising 673 travel outlets at

airports, train stations, hospitals,

workplaces and motorway service

areas and 615 high street shops

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WH SMITH CURRENTLY

WHSmith Fast Facts

91% of the population of Great

Britain live within a 20 minute drive

of a WHSmith shop

Every year 73% of the UK's

population visit a WHSmith store

In 2013 group sales totalled

1,186m, group generated profit

before tax was 108m (2012:

102m)

This was our 9th consecutive

year of profit growth

We have over 100 outlets

internationally in the following 17

countries:

Europe: Ireland, France, Denmark,

Sweden, Gibraltar, Russia

Middle East: Saudi Arabia, Kuwait,

Oman, UAE, Jordan, Qatar

Asia Pacific: India, Malaysia,

China, Australia, Fiji

Indonesia will be the 18th in 2014

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WH SMITH GLOBALLY

6WH SMITH GLOBALLY

WHSmith Fast Facts

Employs over 17,000

people around the world

Runs over 28,000 square

metres of selling space

Shops operating in 52

airports globally

7WH SMITH AROUND THE WORLD

HONG KONG SOURCING OFFICE

Our Hong Kong sourcing office delivers better value to our retail stores and partners.

We have a team of 25 professionals based in Hong Kong who deliver a full end-to-end supply chain

management system, from product design and production to delivery on the shop floor. This team

is responsible for sourcing, product quality assessment, ethical requirements and management of

our supplier base across Asia.

There are over 11,000 product lines available from the HK

office in the following categories :

General stationery, Fashion stationery, Art and craft,

Travel games, Travel accessories

Products are sourced from over 200 suppliers and 240

production sites, from countries including India, Japan,

Korea, Malaysia, Taiwan, Vietnam and China.

We have a strong established relationship with several

logistics service providers who can offer tailor made

delivery services.

The HK office has an ERP system in place which can provide

end-to-end supply chain visibility.

AIRPORT EXPERTISE

Product Categories Promotional FocusTravel ConvenienceSense of PlaceVolume DisplaysImpulse KiosksSpecialty BookshopSpecialty Toyshop

In an airport our biggest categories are generally :

Drinks

Confectionery

Magazines

Books

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AIRPORT PRODUCT CATEGORIES

Depending by location we also do well with:

Travel Accessories

Tobacco

Telecoms

Chemist (general market)

Souvenir

Toys/Games

Electronic Accessories

Smaller contributors are:

Fresh Food & Drink

Newspapers

Stationery

Cards & Gifts

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AIRPORT PRODUCT CATEGORIES

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AIRPORT PROMOTIONAL FOCUS- Convenience

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AIRPORT PROMOTIONAL FOCUS- Readables

AIRPORT FORMATS- Travel Convenience

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AIRPORT FORMATS- Sense of Place

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AIRPORT FORMATS- Volume displays

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AIRPORT FORMATS- Impulse Kiosks

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AIRPORT FORMATS- Specialty Book Shop

AIRPORT FORMATS- Specialty Toy Shop

WH SMITH INDONESIA

JV PartnershipIndonesian AirportsBali International AirportBali International PassengersWH Smith LocationsWH Smith Level 1WH Smith Level 3

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A joint venture between WHSmith and our Indonesian partner IDP

PT Inti Dufree Promosindo (IDP) is a subsidiary company of PT Sona Topas Tourism

Industry Tbk (STTI), a company owned by DFS Group Limited, companies affiliated

to the Indonesian conglomerate Mayapada Group, and the public. IDP is a limited

liability company formed under the laws of the Republic of Indonesia in 1990. DFS

and Mayapada have been partners for over 20 years.

This new entity has won the right to operate 8 travel convenience stores at the new

Bali international terminal opening in 2014.

JV PARTNERSHIP

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Airport Name IATA City Served Optr 2012 [2] 11 vs 12 Growth

09 vs 12

Growth

SoekarnoHatta International Airport CGK Jakarta AP2 57,772,762 10.2% 55.5%

Juanda International Airport SUB Surabaya AP1 16,447,912 19.4% 54.7%

Ngurah Rai International Airport DPS Denpasar AP1 14,175,580 10.9% 47.3%

Sultan Hasanuddin International Airport UPG Makassar AP1 8,323,193 11.6% 64.4%

Kuala Namu Airport (was Polonia) KNO Medan AP2 7,991,914 11.5% 36.6%

SAMS Airport BPN Balikpapan AP1 6,620,750 16.5% 53.6%

Hang Nadim Airport BTH Batam BIFZA 5,540,000 28.7% 156.4%

Adisucipto International Airport JOG Yogyakarta AP1 4,998,028 16.5% 48.4%

Syamsudin Noor Airport BDJ Banjarmasin AP1 3,651,249 17.7% 75.6%

Achmad Yani International Airport SRG Semarang AP1 3,005,930 23.6% 81.4%

Sultan Mahmud Badaruddin II International Airport PLM Palembang AP2 2,886,383 11.1% #DIV/0!

Sultan Syarif Kasim II International Airport PKU Pekanbaru AP2 2,770,873 9.0% #DIV/0!

Minangkabau International Airport PDG Padang AP2 2,643,519 16.4% 98.4%

Supadio International Airport PNK Pontianak AP2 2,291,470 7.4% #DIV/0!

Sam Ratulangi International Airport MDC Manado AP1 2,092,768 14.9% 66.1%

Lombok International Airport LOP Mataram AP1 1,836,051 9.5% 56.4%

Husein Sastranegara International Airport BDO Bandung AP2 1,763,867 88.1% #DIV/0!

Adisumarmo International Airport SOC Solo AP1 1,395,761 16.7% 80.4%

Depati Amir Airport PGK Pangkal Pinang AP2 1,364,249 2.9% #DIV/0!

El Tari Airport KOE Kupang AP1 1,312,149 11.7% 58.8%

INDONESIA AIRPORTS

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BALI is the largest

international passenger hub in

Indonesia accounting for 40%

of incoming tourists ahead of

Jakarta and Batam

New International Terminal

Opened late 2013

Total Arriving and Departing

International Passengers in

2013 7.2 million, +11% on 2012

BALI INTERNATIONAL AIRPORT

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Top 10 Travellers by

Nationality in Bali

International terminal

1. Australian 20%

2. Indonesian 10%

3. Chinese 10%

4. Japanese 5%

5. Malaysian 4.5%

6. Korean 3.2%

7. Taiwan 3.1%

8. Singapore 3%

9. French 3%

10.UK 2.8%

Reason For Travel

Leisure 85%

Business 10%

Others 5%

BALI INTERNATIONAL PASSENGERS

Dwell Time

Before Security >60 mins

After Security >120mins

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WH SMITH LOCATIONS

Location Space (sqm) Date

WHS Gate 1 Kiosk 50 End April

WHS Gate 6 Kiosk 50 End April

WHS Gate 8 Kiosk 50 End April

WHS Arrivals Caf & Convenience 81 Mid May

WHS Departures Convenience 130 End May

WHS Baggage Hall Convenience 60 Early June

WHS Landside Convenience 147 Early June

WHS Water Bar 37 Mid June

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WH SMITH LOCATIONS- Level 1

Arrivals Area

Arrivals Caf & Convenience, 81sqm, Mid May

Baggage Hall Convenience, 60sqm, End May

Customs

Bag Carousels

WHS Baggage Hall Convenience

WHS Arrivals Caf & Convenience

Meeters & Greeters

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WH SMITH LOCATIONS- Level 3

Departures Level

Departures Convenience, 130sqm, Mid May

Landside Convenience, 147sqm, End May

Water Bar, 37sqm, Early June

Check in Desks

WHS Departures Convenience

WHS Water Bar

Customs

WHS Landside Convenience

Bag Scanners

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WH SMITH LOCATIONS- Level 3

Departures Pier

Departures Gate 1 Kiosk

Departures Gate 6 Kiosk

Departures Gate 8 Kiosk

All 3 are 50 sqm, End April

WHS Gate 6 Kiosk WHS Gate 8 KioskWHS Gate 1 Kiosk

Black

Canyon DFS CafeDFS Bali

Living

EXTRA WH SMITH INFORMATION

WH Smith ParisUK High St ShopUK Stationery ConceptsUK High St InnovationHospital Cafs in AustraliaMall Shops in Middle East

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WH Smith Paris Opened 1903

UK High Street Shop 1906

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UK Standalone Stationery Concepts

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UK High Street Innovations

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Hospital Cafes- Australia

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Mall Shops- Qatar and Kuwait