White paper

MY TRADE mobile application

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Today’s Distribution Challenges

An agent being an intermediary between a supplier and a retail chain plays essential role in

development of a distribution network on wholesale market. The main goal of a sales representative is

doing everything required to increase the sales volume and turnover.

- merchandise promotion in the area (itinerary) he is in charge of; - development of existing client base and addition of new retail units to it; - participation in receipt and processing of orders; - control of stock in trade, delivery status, terms and amounts of payments; - monitoring of layout of sales area; - reporting on situation at sales units and work performed. Sooner or later every company having a large distribution network comes across a problem of

poor performance of sales representatives and significant decrease in effectiveness of distribution

network management. Mostly all the said differences are caused by the amounts of time wasted during

accumulation, consolidation and transmission of information from the agent to company departments

and difficulty of thorough control of sales representatives' performance. At present the rapidly growing

market of mobile devices provides multiple opportunities for maintaining constant online connection

between the agent and the company departments. However finding the most quick, simple and

convenient way to satisfy all the above mentioned needs still remains a problem.

• poor performance of sales representatives

• significant decrease in effectiveness of distribution network management.

The problems:

White paper

MY TRADE mobile application

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Migo Group has developed an up-to-date business solution for automation of work of sales

representatives. MY TRADE is a full-fledged mobile application covering the majority of possible needs

of sales agents that can arise during his work with clients and on the way.

MY TRADE mobile application provides the following possibilities:

• structuring client base of any size;

• consolidation of data obtained from sales units;

• interactive itinerary planning;

• sales planning and preparation of purchase orders;

• monitoring of payment and delivery statuses;

• stock taking;

• collection and processing of merchandising information;

• synchronization with the company's database.

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MY TRADE mobile application

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User Experience

MY TRADE mobile application has a stylish design and simple convenient interface. Launching

the application and work with it are possible both online (when connection to server is available) and

offline (after initial data synchronization). Upon logon the sales agent gets access to information

assigned to him only. Successful authentication opens the home menu containing 4 main sections:

1) The Clients section contains information on

sales units grouped by their owners.

By choosing any of the clients it is

possible to view detailed information on it and the

list of orders of all of its sales units indicating

order initiation date, list of goods ordered and

their prices, payment and delivery statuses. By

tapping any of the sales units their contact info

can be viewed and edited. Quick access icons are

associated with the mobile device functions and

allow to view map location, make a phone call, send text message or email and else. The Notes tab

allows to make comments on the sales unit and view notes previously taken. The Photo Gallery tab is

where photo reports on the sales unit are stored and new photos with the integrated camera of the

mobile device are made. The Purchase Orders tab contains the active orders of the sales unit where

their statuses can be viewed.

2) Another key section of the application is Itinerary Assignments which consists of to

subsections: Interactive Itinerary List and Sales Unit Assignments.

Interactive Itinerary List includes:

- map visualization of itinerary displaying

all of the sales units on the way;

- arrangement and display of itinerary

points based on their attendance status (grey –

passed; orange – cancelled; red – in work; blue –

to do);

- quick access to information on sales

units and associated clients;

- revision of tasks to do upon visiting a

sales unit;

- information on previous visits to the sales unit and the outcomes.

Upon cancellation of any visit it is possible to make notes of the reasons thereof to be used for

preparation of work reports later on. The relevant point of the itinerary will be therefore marked with a

specific color meaning cancellation.

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MY TRADE mobile application

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Sales Unit Assignments subsection contains comprehensive information on purchase orders and their

statuses. The sales representative can prepare new purchase orders in this subsection. New purchase

order preparation includes:

- goods selection;

- viewing of detailed information on the

goods;

- reservation of goods in warehouse when

online.

For items added to the purchase order

their characteristics and package dimensions

are displayed.

Sales Unit Assignments subsection also includes the Balance tab where information on stock in

trade for a sales unit can be obtained and information on merchandise facing (layout) can be collected. A

pop-up window helps to input the following results of monitoring: total quantity of goods at sales unit,

quantity of items on shelves, price according to price-list, measure.

The last tab, Valuation, is the tab to be used when finishing work with the Sales Unit Assignments

subsection. It stores merchandising information (behavior of salesmen, their familiarity with goods being

sold, their appearance and so on). A pop-up window helps quickly perform the relevant evaluation.

3) the third section, Messages, enables message exchange with the supervisor. The messages

contain information received from the supervisor who coordinates work of the sales representative.

4) the fourth main section, Event Log, allows to view information on the most significant events

occurring during work with the application as well as of synchronization errors. Quick access icon helps

connect with IT department when needed.

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MY TRADE mobile application

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Architecture Overview

The benefits of a mobile workplace are clear: faster business processes, closer connections with

customers and back office, and more rapid decisions. In the application we tried to include all the

benefits one could get from his mobile device and seamless integration with it. Calendar, maps, camera,

phone calls, SMS and email applications are all available from MY TRADE interface.

But mobile application is only one side of a coin. One of the significant questions is how a mobile

application would impact on the existing enterprise landscape. What are the additional costs and

performance issues? How to support the creation, flow, and delivery of data from a enterprise resource

planning (ERP) system all the way out to the most remote mobile users? How to provide actual data

and minimize influence on the back office system?

All these questions are very important and could distinguish between perfect and bad solutions.

During application design phase we paid attention to the

following objectives:

Getting all of them simultaneously is not easy. But any compromise could ruin the overall mobile

solution. To maximize the benefits of going mobile while managing cost and limiting risk we selected

SAP SUP (Sybase Unwired Platform) for our solution. This leads us to enterprise quality mobile

application with high level of security and load-balancing.

Application specific Mobile Business Objects (MBO) were created on the SUP server. Cache

database on the SUP sever provides all necessary data for the mobile users. Information is selected

according to the linked customers and sales agent requirements. The standard synchronization protocol

ensures that only changed records are transferred to the mobile device. Local cache on a mobile device

makes it possible to work offline.

Minimum extra workload on a back office system (ERP);

Current data availability (real-time synchronization);

Online and offline operating modes for mobile application;

Minimum requirements for a data channel during work;

Using only standard solutions.

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MY TRADE mobile application

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The most important challenging task was in ensuring that SUP server and SAP ERP server are

communicate in the most effective way. To reach this goal an extension for SAP ERP system was

developed.

This extension consists of three modules:

1. Incoming data module;

2. Outgoing data module;

3. Delta-preparation module.

Incoming data module is used during all data transfers initiated by SUP server. When any changes

are committed on a mobile device they are send to the SUP server. SUP server forwards all this

information to the SAP ERP system where it is unpacked, translated to a corresponding ERP business-

objects and required operations are performed. Incoming data module ensures that any MBO data is

recognized and operations are properly performed in the ERP system. In case of modifications one

needed to extend only ERP system side (if mobile application interface remains the same).

Outgoing data module ensures that any data intended for a SUP server is transferred and

transferred correctly. This module logs all requested data exchange and repeats it in case of network

failures and so on.

Delta-preparation module is the heart of a ERP part of the solution, because it is responsible for

minimizing data traffic between ERP system and SUP server. Every time any changes are made in the

ERP system the extension check them and prepare the difference (delta) that is converted into the MBO

structures and pushed into the outgoing data module. The delta-preparation module is designed in the

way that any additional business-objects and transformation rules could be easily added at a low cost.

To prevent excessive network load during data transfers a DCN (Data Change Notification) cache

type was selected on the SUP server. This cache type requires that ERP system is in response that the

most recent changes could be found in cache.

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MY TRADE mobile application

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Conclusion

Mobility is more than just another trend. It is literally changing the way business is done. The

world of enterprise mobility is here – now. The only question that remains is how your organization will

deal with it. Companies that adopt mobile device access to enterprise applications for their workforce

can improve employee productivity, increase managerial insight and support better decision-making by

their executives.

Mobility is about allowing users to act within a specific context.

Automation of wide range of duties of a sales representative

with the help of MY TRADE makes it possible to:

- decrease amounts of time spent on updating information on sales units status to minimum possible;

- speed up workflow and logistics;

- plan and control work of a sales agent on the go;

- increase the overall efficiency of distribution network management by accelerating the processes of analysis, decision making and work coordination of sales representatives.

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MY TRADE mobile application

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About Us

MIGO Group is a certified SAP Service Partner which assures the high quality level of our

services. We keep close collaboration with SAP AG and SAP C.I.S. It helps us to keep up-to-date with

the key world innovations and methodologies. MIGO Group is SAP education partner providing highest

level education services to SAP clients and partners.

We are experienced

Every consultant in our team has completed a number of successful full-cycle projects in large

Russian and international companies. Our consultants are able to provide expertise at any stage of the

project either. We aspire on providing the state-of-the-art solutions to the client at a reasonable price.

We are creative

Our main competitive advantages are:

Usage of the foremost methods and techniques Highly-professional team (project experience of our consultants is from 4 to 13 years) Creative and innovative result oriented approach to work Corporate culture based on ‘everything-is-possible’ principle ‘Can-Do’ approach of each consultant Constant professional development

We are a team

Our team creates our success and success brings rewards and acknowledgement.

MIGO Group:

•Offices in Moscow, Volgograd (Russia) and Dubai (UAE)

•SAP practice of over 100 consultants

•Expertise: SAP HCM, Maintenance, Business Objects, Mobility

•Own Offshore Development Center (ABAP, Web Dynpro, etc.)

•Development of mobile applications on the SUP (C++, C#, Java)

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MY TRADE mobile application

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MIGO Group Major Customers and Project Experience

PepsiCo Russia PepsiCo is a world leader in convenient snacks,

foods and beverages. Services:

Optimization Support

Development

Ministry of Defense of Russia

One of the largest SAP HCM projects in the world (2.5 millions employees)

Services: Design

Implementation Data migration

End users training Support

Gazprom Group

Corporate template for transportation business Services:

Roll-out preparation

Implementation

Data migration

Support

Media Markt

One of largest consumer electronics retail chains in the world based in Germany

Services: Design

Implementation Data migration

End users training Support

Deloitte Russia

One of the Big Four professional services companies. Deloitte is the second largest professional services network

in the world by revenue and has 182,000 employees in more than 150 countries. Services:

Support Development

Optimization