White Hat SEO Techniques

White Hat SEO Techniques

In this brave new world of content and postGoogle algorithm changessuch as Panda, Penguin and Hummingbird, white hat SEO is the only way to go if you want your site to get ahead and become a useful part of the internet.

What is White Hat SEO?In simple terms, its using various techniques that ensure that your site performs well in theSERPswithout resorting to what essentially many people now refer to as cheating.

White Hat SEO TechniquesWhite hat, on the other hand, uses organic techniques and demands quality in a site in order to ensure it performs well for search.

Written content Images and video Meta information Site architecture Site performance

www.toucan.aeA Note On Keywords Keywords still hold value but must be used correctly. Many SEO professionals dont bother putting keywords in the "Meta Keyword" section of the website since Google doesnt consider them anymore. Your keyword research should be based around your website's content (text, images and video) & products.

www.toucan.aeGiving Value To Your AudienceThe best possible way you can perform well in the search results is by giving value to your audience and building online authority in your niche:

www.toucan.ae

Giving Value To Your AudienceOptimize your website to make it search engine friendly by: adding unique title tags to each page of your site adding unique meta description to each page of your site adding descriptive alt tags to every image on your website adding header tags adding correct robots.txt file to your website adding correct sitemap to your website

www.toucan.aeGet you Basic Right :Build easy to navigate, responsive website Put together great quality, informative content to your website

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