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Which role is yours? ADV and Promotion of ELSA projects/events. LXIV International Council Meeting Opatija , Croatia October 28 th - November 3 rd 2013. The European Law Students’ Association. Which role is yours?. - PowerPoint PPT Presentation
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Which role is yours?ADV and Promotion of ELSA projects/events
LXIV International Council MeetingOpatija, Croatia
October 28th - November 3rd 2013
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Which role is yours?
1. Presentation by Director for Advertising of ELSA International 2013/2014 - Irakli Karkashadze
2. ELSA ADV Opportunities
3. Discussion
4. Practical part
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Director for Advertising of ELSA International 2013/2014
- Irakli Karkashadze
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
1. Director for Advertising of ELSA International 2013/2014
- Irakli Karkashadze
OYOP:
Database challenge
Guidelines for Advertising
Support to the Network
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
2. ELSA ADV Opportunities
Involving Alumni members
IFP as a new opportunity for cooperation
ALTERNATIVES: ELSA % card, FB Album…
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
3. Discussio
n
How should ELSA be ADVerstised?
Do you have advertising
implemented in your ELSA
Group?
How realistic it is to bring
ADV in your Group? + and -
Did you ever see/hear that company is not interested about international level?
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
4. Practical part
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 1
WHY NOT TO ADV WITH ELSA?
Where is the space for improvement?
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 2
MEMBERS’ MAGAZINE
Let nothing limit you!Find ways to promote your magazine and to involve as many MKT aspects
as you can!
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 3
ELSA Day
How could you promote it (number from previous year-144 events, 30+ countries involved)? Think about using this opportunity for
ADV! Look from more than one perspective!
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 4
FRESHERS’ CAMP
Why organising it? How would you organise it?
Where do you see marketing and other opportunities?
Word of mouth, recruitment, promotion…
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 5
SUMMER LAW SCHOOLS
Think about the internal marketing and cooperation with other marketers in the
Network.
The European Law Students’ Association
Albania˙Austria˙Azerbaijan˙Belgium˙Bosnia and Herzegovina˙Bulgaria˙Croatia˙Cyprus˙Czech Republic˙Denmark˙Estonia˙Finland˙France˙Georgia˙Germany˙Greece˙Hungary˙Iceland˙Ireland˙Italy˙ Kazakhstan˙Latvia˙Lithuania˙Luxembourg˙Malta˙Montenegro˙The Netherlands˙Norway˙Poland˙Portugal˙Republic of Macedonia˙Romania˙Russian Federation˙Serbia˙Slovak
Republic˙Slovenia˙Spain˙Sweden˙Switzerland˙Turkey˙Ukraine˙United Kingdom
Situation 6
General promotion of ELSA
Think out of the box!!!