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27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads www.knowmads.nl/now-alumnus-oscar-westra-van-holthe/?mc_cid=1b2f389828&mc_eid=d57d9a644e 2/17 Home / Alumni Stories - Inspiraঞon - Tribes / Where are they now? Alumnus Os ... Where are they now? Alumnus Oscar Westra van Holthe Part 1 RECENT POSTS On Ethical Decision Making in Business – by Carlos Why Intercultural Leadership Skills Are Crucial – by Carlos Who exactly is this mythical ‘conscious entrepreneur’? Life is short, shockingly short. Time to start living! And the most important skill for creaঞve leadership today is… CATEGORIES Alumni Stories Council Educaঞon Fly on the wall

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Page 1: Where are they now? Alumnus Oscar Westra van Holthe Part 1 · 2019. 7. 27. · history of the group. Standard consultancy ‘tricks’ don’t work. We then make these maps 3D, merging

27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads

www.knowmads.nl/now-alumnus-oscar-westra-van-holthe/?mc_cid=1b2f389828&mc_eid=d57d9a644e 2/17

Home /AlumniStories-Inspira�on-Tribes /Wherearetheynow?AlumnusOs...

Wherearetheynow?AlumnusOscarWestravanHolthePart1

RECENTPOSTS

OnEthicalDecisionMakinginBusiness–byCarlos

WhyInterculturalLeadershipSkillsAreCrucial–byCarlos

Whoexactlyisthismythical‘consciousentrepreneur’?

Lifeisshort,shockinglyshort.Timetostartliving!

Andthemostimportantskillforcrea�veleadershiptodayis…

CATEGORIES

AlumniStories

Council

Educa�on

Flyonthewall

Page 2: Where are they now? Alumnus Oscar Westra van Holthe Part 1 · 2019. 7. 27. · history of the group. Standard consultancy ‘tricks’ don’t work. We then make these maps 3D, merging

27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads

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OscarWestravanHolthe,Tribe1alumnus,canwalkintoaroomofpeoplerelatedindifferentways:colleagues,families,departments;andinstantlyreadtheunderlyingsocialcurrentsthatruntheirinterac�ons.Fromthatnewfoundawareness,thegroupthenhasapathtoheal.Thisskillcanseemlikeasuperpoweratfirst,butitistheresultofyearsoflearningandshaping.Oscarcombinedatradi�onaluniversityeduca�on,Knowmads,andtraininginsystemdynamics,familyconstella�ons,andbody-orientedtherapytocreateatoolkittountanglegroupdynamics.Withit,Oscarhasstartedthreebusinessesandisgrowinghisfourth.

It’sbeenoversevenyearssincehegraduatedfromthefirst-everclassofKnowmadsAmsterdam.WecaughtuptohimonedayinearlyDecembertohearthescooponwhereheisnow,whatheaspirestodo,andwhatheiscurrentlydoing.

1.What’syourpre-Knowmadsbackground?UniversityCollegeUtrechtLaw&Psychology,AIESECboardRo�erdamVicePresident;applicantforKaospilotsRo�erdam,forwardedtoKnowmads(backwhenKnowmadswasafullyearprogram).

2.WhydidyoucometoKnowmads?Mar�nCadetwasdoingapresenta�ononaUniversityCollegeCareerDay.Iwascalledbyafriendorganizingittobeinthisworkshop,sincetherewereonlythreepeople.Iwasfrustratedwiththeschoolsystem,constantlylivingunderoutside-imposedstandards.IfeltheardwhenI

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sharedthosefrustra�onsintheworkshop.Mylong-termwishwastobuildskillsaroundwhatyoucando,notwhatyoucannot.

Thethingaboutuniversityisthatyoumustproveyourselffirst.Onlythen,theybelieveyou.Bycontrast,IexperiencedKnowmadsasaspacewherepeoplebelieveyoufirst,andthentrustyourtruecrea�vitywillfindawayintotheworld,forexamplewithastartup.Theapprecia�onwaswhatdidthetrickforme.

3.Introduceyourbusinesses?SystemicCoaching

Myfirstbusinessisworkingasasystemiccoach.

Coreservices:Familyconstella�ons.Coachingandfacilita�ng.

Sessionswithsimple,effec�veworkformats.Par�cipantsmapouttheirinnerworldwithplay-mobilorwithpapersontheground,forexample.Thatishowyoucanletgoofyourstoryaboutyourselfandopenyourselftoreallyworkingthroughtheemo�onalresistanceunderlyingbreakthroughs.Onlywhenwechangetheexperienceofourselves,theworldwillresonateinaccordancewiththat.Youaremakingtheunconscious,inter-genera�onal,andinvisiblelinesbetweenyourselfandpartsofyouandfamilymembers,butalsocolleagues,visible.Thatishowyouseethebigpictureofyourlife.

ModelMinds

MyearlierandfirstcompanyeverwasModelMinds:Makingthingsvisible,howtotellyourstorywithsupportofvisuals.Thinkaboutexplainingyourcompany’svisionorstrategyinoneminute.

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OscarandfellowTribememberManuel,withwhomhestartedModelMinds

Blockbusters

Networkof10-15systemiccoaches&trainerswhodoconstella�onsandcoaching.Wehavedevelopedablueprintwithprogramstomanageyourculturedynamicsstructurally,andembeddedinthebusiness.

CorporateCultureStrategy

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Thisbusinessistheculmina�onofthefirstthree,anditdistributesthetoolsinanaccessiblewaytocorpora�ons:

Culturescans

1-on-1Coaching

Socialmaps(mapsthedynamicsbetweenpeople)

Sociallabs(interac�veworkshop:canbeconstella�onoraface-off,atdifferentlevels).

WithCorporateCultureStrategy,weteachpeopletodealwithchange.

Thekeytoimplemen�ngnewconceptswithinbusinessisaboutlinkingtheconcepttotheexperienceofpeopleandhowtheybenefit.Givethemthespacetoconnecttoit.Thatwaywehelppeopleworkthroughresistanceandmaketheconcepttheirown;placingitwithintheconstella�onthemselves.Fromtheinterviewswedowitheveryonefromyourteam,department,ortheen�reorganiza�on,wecreatemaps.

Wedoseveraldifferenttypesofmaps.Wemakesupplierstakeholdermapstouncoverblindspots.Wemapotherorganiza�onsintheindustryandseepa�ernslikenonprofitscompe�ngagainsteachother.Whenyouunravelwhatisreallygoingon–beyondtheblablavisionstatements–andyoureallyacknowledgethat,youcanfindnewwaysofinvi�ngothersintoanewandtransforma�vestory.

WealsodoChangeExperiencemaps–Wemapthehistoryoftheorganiza�ontodeterminehowwecanmoveforward.Weask,whatneedstobeacknowledgedtomoveon?Thingslikehiddenloyal�es,andfiringwithoutpropergoodbyes,keepthisenergycircula�ngwithinthesocial�ssueoftheorganiza�onalfamily.Similartofamilylife,therecanbedynamicsandconflictsbetweennextgenera�onsofemployeeswhoweren’tinvolvedearlier.Thesetensionsseemuntraceable,whereasyoucanveryclearlyunderstandthemwhenlookingintothe

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historyofthegroup.Standardconsultancy‘tricks’don’twork.

Wethenmakethesemaps3D,mergingalldifferentconstella�onsintoonebigconstella�on.Herewecanseethedistancesbetweendepartments,interpersonaldynamics,andneglectedemo�ons.Wecanmeasurewhatkindofcompanytheyare;whatkindofculturetheylivein.Wecanevenmeasurethingsonabiometriclevel,trackingtheeyemovementsandwalkingmovementstogiveusaclueofwhatkindofculturethebusinesshas.Forexample,whendoingaconstella�oninacompany,if80%ofthepeopleontheteamlookatthefinancialguy,maybe

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27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads

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financesarethemostimportanttothebusinessculture.Theques�onthenbecomes:whatarewenotseeingbyonlyfocusingon–let’ssay–cost-efficiency?Whatentrepreneurialopportuni�esdowemisswhenwearemainlyfocusedoninternaldynamics?Whenweareawareofthesetendencies,wecaneitherkeepthem,oropenuptootherwaysofdoingbusiness.

Weworkwithhowpeopleexperiencethedynamicswithintheteam.A�erall,itdoesn’tworktotellsomeonetoNOTfeelguiltyifyoudo.Itisaboutacknowledgingthefeeling,understandingtherela�onshipthatisbeyondtheindividualsymptoms,likeburnout.Thosearethepeoplemostsensi�vetothecollec�vesocial�ssuethathasgrownoutofbalance.Smallinterac�onscanbechanged.Thatwaythewholejigsawofrela�onsmustchangeaswell.A�erall,ifyousuddenlydonolongerdiveintotheconflictwithyourleaders,butaskwhatitistheyneed,youmightchangethecultureforthelong-term.

Wealsododeepdivesessions.WithTribe16wedidanintakesessiononembeddedness.Wecreatedamapoftherela�onsandtensions,butalsoofwhatisappreciated.Thisisconfronta�ve,yeteverybodyfeelsseen.Whathealsisnotwhatwewouldliketobelieve.Instead,itisthetruth,thoughmaybepainful,thatheals.

Withalloftheseac�vi�es,weworkwiththethemesthatarealive,notwiththeactualtasksthatneedtogetdone.Itismyfirmbeliefthatoncewegetallthesocialstuffoutoftheway,therearenootherop�onsthanthesetwo:1)relaxandenjoy,or2)getworkdoneandenjoythat.Ireallybelievethat.

4.Itsoundslikethereareseveralcoreprinciplesunderlyingallyourwork.Canyouexplainabitaboutit?

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Pa�ernsfromchildhoodfollowusintotheworksphere.

Seenhere:media�on.

TheCorePrinciple–TheHuman

Wearebringingbackthehumaninbusiness.Eightytoninetypercentofalllostenergyislostininterpersonalsocialdynamics,whichisstoredinthesocialDNAandsocial�ssueofthebusiness.

Inthepersonal1-on-1coachingsession,weseethatproblema�cbehaviororiginatesinchildhood.Forexample,aproblemthatmanifestsitselfinbusinessisawomanwhoismedia�ngbetweenherbossandanothercolleague,andneglec�ngherteamintheprocess.Asachild,shemediatedbetweenherarguingparentswhiletryingtopreventadivorce.

Wecanthusseethatpersonalbreakthroughsareneededforprofessionalbehaviortochange.Atworkyouarelearningsomethingyoudidnotlearnwhenyouwereyoung.Learningaboutthatintheworkspacemakesyourworkmuchmoremeaningful,thedrivetochangeintrinsic,andtheimpactofthatinterven�onlas�ngalife�me.Itmakesyour

Page 10: Where are they now? Alumnus Oscar Westra van Holthe Part 1 · 2019. 7. 27. · history of the group. Standard consultancy ‘tricks’ don’t work. We then make these maps 3D, merging

27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads

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workalsomuchmoreabouthumangrowth,learning,anddevelopment.

Weallgrowup.Aswedo,webecomesensi�vefortheemo�onsfromourancestors.Thiscanevengobackuptosevengenera�ons.TraumaslikeWWIIares�lllingeringinfamilies’socialDNA.Thingsthatwerebackthannotpossibletotalkabout(sociallyspeaking),peoplewerenotabletotalkabout(becauseofillnessesorsuddendeathforexample),wefeelaschildren,whowantitalltobeseen.A�erall,whennotallsecretsareseen,partofthepowerandskillsyouhavegoesuntappedandwastedindailylife.

Andwhatwehaveathome,wealsobringtowork.Peoplearequi�ngtheirjobsbecausetheydonotfeelwelcomeorappreciatedorsupportedemo�onally.Mostpeopleleavebecauseoftheirbosses.Why?Mostlikelypeoplearepushedintorepea�ngandre-itera�ngthepa�ernstheyknowfromwhentheywereyoung.Whenyoubringthattotheworkplaceanyways,you’dbe�erdealwithit,beforeitbecomesaninefficiency,leadstoineffec�veness,andstopstheproduc�onand/ormoneyflow.

Wedealwiththesepeopledynamics.A�erall,businessesfunc�oninwaysjustlikefamilies.Likeeveryfamilyhasitsownsecretsandinformalwaysofdoingthings,departmentsdohavethesedifferentenergiesaswell.Especiallyinmergers,whendepartmentsneedtobeintegrated,theybehavelikefamilies.Doyoubelongtotheoriginalorthenewsetup?Inshort,wemakesenseofthehumanmesswithinbusinessprojects,strategy,andmore.Itisaspecializa�onthatfitsmeverywell,Imustsay.

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Wemapissuesandopportuni�esatfourdifferentlevelsoftheorganiza�on:atthe

emo�onal,rela�ons,workculture,andindustrytrendslevels.Thatgivesaholis�c

viewonthewell-beingofyourbusiness.

Combining3otherprinciples:Systemsthinking,culturechange,andengagementstrategy

Systemsthinking:Lookingatthesocialsystem&thecorporatesystem

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We’lltaketheexampleofburnout–Alotoforganiza�onsdemandloyaltywhichleadstoburnout.Thepeoplemostpronetoitaretheonesmostsensi�vetothedynamicsintheorganiza�on.

Onceyouchangetheexperienceofoneperson,everythingchanges.So,wetaketheexperienceofpeopleandstartfromthere.Weunderstandwhereitcomesfromandthengrounditinreality.

Culturechange

Culturecannotbechangedbuttransformedonceyouchangetheexperienceofpeopleandhelpthemseethemselves.Onceyouacceptthecultureasitisandhelppeopleunderstandtherootoftheirexperience,thentheycanchange.

Eightypercentofbreakingthedynamicswithintheculture,theteam,canbedonewithawarenessofoneself,theother,therela�onsonefindshimselfin,andofthesystem.Butawarenessisnotenough.Youalsoneedsomeskills;communica�onskills.

Conflictcomeswhenweprojectimagesorexpecta�onsonothers,oriden�fywithsomethingtheycarry.SoIuseconstella�onstotakeofftheprojec�on,awayfromtheotherpersonsothatthetwopeoplecanseeeachotherforthepeopletheyare,nottheirritants.

WhenIdidaconstella�onforTribe16,twopeoplewhoweretroubledwitheachotherfacedoneanother.Theques�onwasasked,“Whatdoyouseeintheother?”

“Ifeelyoudon’twanttoshowyourselftome,”oneofthemreplied.Someonestoodnexttothemtorepresentthatfeelingofresistance.

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27-7-2019 Where are they now? Alumnus Oscar Westra van Holthe Part 1 - | Knowmads

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Itwassuchabeau�fulmomentwhentheythenlookedateachother.Withtheresistancebetweentheminatangibleform,theycouldfinallyseeoneanother.Thatwasreallytwosoulsconnec�ng.

Engagementstrategy

InmybusinessandduringmyweekIreallyliketotake�meforthings.Ibookmyagendaforthreetofourhourspermee�ng.Becausethatisthemaximum�mepeopleneedforsharingtheirlife’sstories.I’mnottellingthemwhattodo;they’retellingthemselveswhattodo.Isimplymirrorwithsystemictechniques.Sofar,I’venotbeenabletogivebe�ersugges�onstopeoplethantheygivethemselves.

It’sreallyawesome,onceyouhelppeopleseetheessenceofthemselves,thingsreallyshi�.So,it’sreallyaboutgivingthatspacetosomeonetoexploretheirowntruthandexperience.It’sincrediblehowpeopleexperiencetheirlivesdifferently.It’saverydifferentlevelofconnec�onImakewithpeople.

WithModelMinds,weconnectedmuchmoreonthecontent;thestorytellingandsuch.NowwithCorporateCultureStrategywe’reconnec�ngmuchmoreonahuman-to-humanlevel;deep,meaningfulinsights.It’salwaysanhonortobepresentwithsomeonewhoshareshisorherdeepestessence.Ihearstoriesthey’venevertoldanyonebefore.Thepictureismuchmoreholis�c:ahugeoverviewoflife.Intheendyoualwayscomebacktothatpartinthefamilyhistorythathasshapedyoumost.Whenwetapintothequalityoftakingthe�me,thepa�encetogetthere,Iamusingthequalityofpresence.A�erall,whathealsisifyoucancomewithwhateveryouhaveexperienced,anditisreceivedbyanother.Thuswefocusonjustafewclients.

Ilikethequalityofconnec�onverymuch;engagement.

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Wherearetheynow?AlumnusOscarWestravanHolthePart2SeePart1forthebackgroundinformationonOscarandhisbusinesses!

RECENTPOSTS

OnEthicalDecisionMakinginBusiness–byCarlos

WhyInterculturalLeadershipSkillsAreCrucial–byCarlos

Whoexactlyisthismythical‘consciousentrepreneur’?

Lifeisshort,shockinglyshort.Timetostartliving!

Andthemostimportantskillforcrea�veleadershiptodayis…

CATEGORIES

AlumniStories

Council

Educa�on

Flyonthewall

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5.Whatdoyouaspiretodointhefuture?Myhopeistodo10-dayprocesseswithinthelargemul�na�onalcorpora�onsandgrowourpoolupto3000systemiccoachesandconsultants.Thenwecanservethebiggestcorpora�onswordwide.Why10days?Becausethiswayweavoidtobecomeparttheculture,yetmakesuretomirrorthedynamicsastheyreallyareplayingthemselvesout.Insomecompaniespeoplegotsousedtonotbeingheardconsistently,it’sreallyashame.Wecandomuchbe�erthanthat.Weneedinterven�onsbyaneutralparty.Weneedtolearntodothisbalancingact–betweenprovidingwhatweneedforourselvesandwhattheearthcankeepupprovidinguswith.

Geencategorie

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Inspira�on

KnowmadsHanoi

Lifestyle

Nature

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Students

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Tribe15

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Tribes

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TheKateRaworthDoughnutEconomicsmodel.

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Fornow,wewillstartsmall.Wecombineadultlearningexper�sewithsocialtechnology(socialworkformatsandso�ware).Wearecurrentlyworkingwithpartnersoncrea�ngspecificso�waretomergeallthesocialmapswemake.Thecomputa�onalmodelsareveryhard,yetIlikeagoodchallenge,withtherightpeople.

6.WhatKnowmadstools/learningsdidyouusewhendevelopingtheconceptandmaterialsforyourbusinesses?Howmuchofaroledotheyplayinyouropera�on?Knowmadswasagoodintroduc�ontowardsalotofdifferentwaysoflookingattheworld.Itsbiggestlegacyformewasthatthereisnotonewaytogoaboutthings;youneedtofindawaythatfitsyou.Weirdworkshops:Someworkedforme,somedidn’tatall.Andthesameiswithpeople,ge�ngtoknowdifferentweirdosandunderstandingthatthere’snotone‘right’way,andthatthereisawaythatworksforyou,sofindit.ThisisformethebeautyandessenceofwhatKnowmadscanbringyou.Youtakefromitwhatworksforyou.Andyouleavebehind,whatdoesn’tworkforyou.It’suptoyou,really.

Knowmadsrepresentedexperimenta�on;roomtostart.MycompanyModelMindswasbornatKnowmads.Ibeganbyu�lizinggraphicfacilita�on;drawingspeechesformoney,andcollaboratedwithanotherfirst-triber,Manuel,andtogetherwegrewaverysuccessfulbusinesswithover180clientsayear.

TheessenceofKnowmadsIfindbackinwhateverIdo.Takeforexamplethediscussionsweusedtohaveaboutwhodoesthedishes:if,when,how,who,andwhy?NowIknowthereisa

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dishwasher;however,thesetypesofdiscussionswehadbackthenares�llhappeningwithinalotoforganiza�ons.WhatexistswithinsmallschoolslikeKnowmads,alsoexistwithinthebiggerorganiza�onswithahugefootprint.Thus,IseehowKnowmadshelpedmeopenuptoseetheneedforsimplicityinthebiggerbusinesscomplexi�es.The�meittookthenhelpedmetraintostaypresent,evenwhenittakes�me.

Knowmadsisalsoaboutmee�ngpeopleforwhotheyare,beyondstereotypesandlabels.

TOOLSfromKnowmadsIused:

Deepdemocracy:allcourseswithMyrnaLewisfromtheLewisDeepDemocracymethod;NVC(allmyinternsusedtobetrainedinNVC,nowinconstella�onswork);visualtoolstosimplifyandre-modeldifficultsocialstructures/dynamics.

7.O�en�mesittakesa‘landingperiod’ofseveralmonthsa�ertheprogramendstofullyintegratetheskills.Howlongdidittakeyoutofindyouareusingthemonaregularbasis?Knowmadsisarollercoaster,withnewviews,inputs,characters,etc.WefoundedthefirstcompanyModelMindswithinafewmonthsintotheprogramofKnowmads,star�ngabusinessthatismeaningful,notforthemoney.Goodtoknow,bytheway,itisthebiggestillusionofentrepreneursthattheythinktheywillfocusononething,thethingthatthey’regoodat.Inreality,however80%oftheir�meisspentonlandingclients,atleastinthefirstyear.So,onceyou’regoodatonething,itismyimpressionthatyouwillendupdoingmoreofthatthingasanemployeeinanexis�ngorganiza�onthanasanentrepreneur.However,onceyougettothepointofclients,you’llprobablydomoreofwhatyoulove.Youcandothecherry-pickingthen.

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YoucanfindoutmoreaboutOscarandhisworkhere!

CorporateCultureStrategy–systemicculturescansandmaps

Blockbusters–systemicchangemakingblueprintprograms

Declara�onofHumanBusiness–onthefutureroleofbusiness

SystemicLeadershipTraining–systemicconstella�onstraining

Westravanholthe.com–systemiccoachingandconstella�ons